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Timetric’s Insight Report: Insurers' Engagement with Social Media report analyzes the effectiveness of insurers in capitalizing on the benefits of social media across insurance business functions. As internet access and smartphone adoption increase, a growing number of internet users are becoming involved with social networking. The increased social media user base provided significant opportunities for these companies to connect with customers and promote their products and services. Insurers and distributors across developed as well as emerging markets are, therefore, increasingly focusing on developing their processes to be able to respond to web-oriented consumers.
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No Bullshit Social Media The In-Your-Face, Results-Focused, No-"Kumbaya" Guide to Social Media for Business! **Detailed techniques for increasing sales, profits, market share, and efficiency*Specific solutions for brand-building, customer service, R&D, and reputation management*Facts, statistics, real-world case studies, and rock-solid metrics Stop hiding from social media--or treating it as if it s a playground. Start us... Full description