BMW LIFESTYLE 10/11

BMW KIDS' COLLECTION
THE JOY
HAS JUST BEGUN.
Every day, children discover the world
anew – and joy is always a part of
it. Things getting a bit rough at times
is just par for the course. Thankfully,
the developers of the BMW Kidsbike
factored in the way children move when
designing this bike for our younger
customers.
Even as a pushbike, the BMW Kidsbike
promotes the joy of movement. It supports
the development of children’s motor skills
more effectively than a tricycle or a bicycle
with stabiliser wheels, because it teaches
16
children a sense of balance. Children learn
early on how to keep the bike straight –
which at first requires a lot of concentration.
But after a few weeks’ practice, this turns
into pure fun, because they can build up
more speed.
Of course, safety still comes first in all of
this. This is ensured by removable handlebar
padding, reflectors on the tyres, and solid
plastic pedals. In addition, every BMW
Kidsbike is supplied with a TÜV-approved
safety helmet – so safety comes as part
of the standard equipment.
Functionality.
When a child is ready to move on to proper cycling, the chain
and pedal unit supplied can be installed in no time to turn the
pushbike into a real bicycle. And when the little ones grow, the
Kidsbike simply grows along with them – the saddle can easily
be raised to a higher position.
Given this wealth of practical ideas it is
hardly surprising that the BMW Kidsbike
has won several design awards.
QUICK LINK
www.bmw-shop.com/kids
All products on catalogue
pages 74 – 83.
He: Kids’ JOY T-Shirt (p. 76). She: Kids’ JOY Hoody (p. 76).