Creative HEAD May 2017
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#CHedit<br />
STOCK<br />
OPTIONS<br />
OUR PICK OF THE LAUNCHES TO<br />
STACK ON SHELVES, ADD TO MENUS<br />
AND SHARE WITH YOUR STYLISTS<br />
DAILY BLOW-DRYING, styling and even air<br />
pollution all contribute to hair damage so it’s<br />
no wonder more and more women are looking<br />
at ways to strengthen their hair. Inforcer by<br />
L’Oréal Professionnel Serie Expert is antibreakage<br />
(bye-bye, split-ends) and strengthens<br />
the hair thanks to added Biotin and B6<br />
– vitamins known for their strengthening<br />
properties. Inforcer is part of the new-look<br />
Serie Expert, which includes the new in-salon<br />
Powermix treatments. Whether your client’s<br />
hair is in need of nourishment, smoothing,<br />
shine or repair, there is a Powermix for them.<br />
RRP INFORCER FROM £12;<br />
POWERMIX IN-SALON SERVICE<br />
0800 030 4034<br />
lorealprofessionnel.co.uk<br />
LAUNCH OF<br />
THE MONTH<br />
IT’S ALL ABOUT... BRIGHTS AND PASTELS<br />
There’s more to love from Paul Mitchell colour<br />
– POP XG now has pastels while The Demi has<br />
unveiled a matte and pearl ash series.<br />
IN-SALON SERVICE<br />
0845 659 0012<br />
paul-mitchell.co.uk<br />
Adored in bathrooms across the globe,<br />
creative colour force Manic Panic<br />
now has a semi-permanent line-up<br />
exclusively for salons. Our eye is on<br />
Smoke Screen…<br />
IN-SALON SERVICE<br />
01579 341913<br />
manic-panic.co.uk<br />
CREATIVE <strong>HEAD</strong><br />
29
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