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Startup Maturity Model

SMM Bennett Hatchery

LAUNCH & BEYOND `

LAUNCH & BEYOND ` BUSINESS VIABILITY SOLUTION VALIDATION LEVEL 02 OPPORTUNITY ANALYSIS Understand the context of your customers. Develop insight about their need and wants. Evaluate the startup from an outside-in perspective. IDEATION & TEAM FORMATION

LAUNCH & BEYOND ` BUSINESS VIABILITY LEVEL 03 SOLUTION DEVELOPMENT Develop an initial version or a prototype of the proposed product /services and validate it with potential customers. Discover minimal functionality that is critical to launch MARKET ANALYSIS IDEATION & TEAM FORMATION

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