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Multimedia Guide - How To Increase Traffic With Social Media

Table of Contents ............................................... 3 Introduction......................................................... 5 Images................................................................ 7 SEO for Images ................................................. 8 Image Filenames................................................ 8 Captions ............................................................ 9 Alt Text & Title Text ........................................... 10 Image File Size ................................................. 10 Videos ............................................................... 12 SEO for Videos ................................................. 12 Producing vs. Embedding ................................. 13 Downloads ........................................................ 15 SEO for Downloads .......................................... 15 Text ................................................................... 17 SEO for Text ..................................................... 17 Length ............................................................... 17 Updates ............................................................. 18 Conclusion.......................................................... 19 Resources .......................................................... 20 You may ask this: 1 how to drive traffic with social media 2 how to increase traffic with social media 3 how to increase website traffic with social media

Table of Contents ............................................... 3
Introduction......................................................... 5
Images................................................................ 7
SEO for Images ................................................. 8
Image Filenames................................................ 8
Captions ............................................................ 9
Alt Text & Title Text ........................................... 10
Image File Size ................................................. 10
Videos ............................................................... 12
SEO for Videos ................................................. 12
Producing vs. Embedding ................................. 13
Downloads ........................................................ 15
SEO for Downloads .......................................... 15
Text ................................................................... 17
SEO for Text ..................................................... 17
Length ............................................................... 17
Updates ............................................................. 18
Conclusion.......................................................... 19
Resources .......................................................... 20

You may ask this:
1 how to drive traffic with social media
2 how to increase traffic with social media
3 how to increase website traffic with social media

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Text<br />

Even though this guide is meant to teach you how to expand beyond<br />

just text content, it’s still important to understand that text will always<br />

be a big part of internet content. It’s still going to be easier to rank well<br />

with written content than other types of content (generally speaking)<br />

and a lot of visitors still prefer to read rather than watching videos or<br />

downloading items.<br />

Even if you’re using images, videos, and downloads, you’ll want to use<br />

text as a good portion of your content, and you’ll use text even on the<br />

pages that use other forms of media to bolster your SEO.<br />

SEO for Text<br />

There have been some changes recently to the way Google indexes and<br />

displays its results. You may already know that longer content is ranking<br />

better than shorter content, in general. But did you know that updating<br />

your old content is also now very important if you want to improve<br />

your rankings?<br />

It’s important to keep these changes in mind as you create your<br />

content so you can be sure you’re giving Google exactly what it wants.<br />

Let’s take a look at some of these important new changes.<br />

Length<br />

<strong>Multimedia</strong> Mastery

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