London Shop Report
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Fashion trends:<br />
During the time that I visited the Ted Baker store was within the autumn/winter<br />
season, therefore many of their garments and collections were co-ordinated<br />
to the season meaning the colour schemes were darker and less floral to the<br />
summer collections. Also the style and fabrics used for their products were<br />
more suited for the winter season meaning wool coats and jumpers were<br />
extremely popular in store. Ted Baker’s winter collection was shown to be<br />
more subtle with less floral embellishments and contrasting colours<br />
suggesting a representation to their more sophisticated brand identity.
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