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Open Air Business January 2018

The UK's outdoor hospitality business magazine for function venues, glamping, festivals and outdoor events

The UK's outdoor hospitality business magazine for function venues, glamping, festivals and outdoor events

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FUNCTION VENUES<br />

but they pose very different<br />

challenges when lighting them<br />

effectively. Whether industrial or<br />

traditional, barns offer character in<br />

abundance, whereas marquees act<br />

more like a canvas. It’s important<br />

to work with what your space<br />

offers you, highlighting features<br />

to provide the perfect backdrop<br />

to the day. Consider fairy light<br />

canopies, strings of paper lanterns,<br />

crystal chandeliers or up lighting to<br />

provide a bespoke ambience and<br />

theme for the event.<br />

WHAT WILL BE BIG IN <strong>2018</strong>?<br />

There’s been a huge trend for<br />

the vintage and shabby-chic<br />

look especially for weddings and<br />

extravagant events. It is likely<br />

this will continue into <strong>2018</strong> but<br />

with the development of more<br />

intricate designs incorporated into<br />

fairy lights and theming to create<br />

visually-stunning focal pieces.<br />

With the pace that LED lights and<br />

the devices controlling them are<br />

advancing we are likely to see big<br />

improvements in the capabilities<br />

of this technology, so watch this<br />

space.<br />

‘LED-ING’ THE WAY<br />

The advances in affordable LED<br />

lighting is outpacing any other<br />

form of lighting and has delivered<br />

an opportunity to push the<br />

boundaries for clients without<br />

breaking budget. Their multifaceted<br />

advantages over rival<br />

products makes transforming<br />

prestigious and listed buildings<br />

simpler without putting a strain<br />

on beautiful surroundings. They<br />

create a wonderful atmosphere<br />

in places that would not have<br />

previously been possible. LED<br />

lighting’s environmentally-friendly<br />

credentials makes it ideal for<br />

many events. Just some of their<br />

advantages include:<br />

ABOUT VERSION<br />

EVENTS<br />

Established in<br />

1997 and based in<br />

Colchester, Essex,<br />

Version Events and<br />

Wedding Creative have<br />

been providing event<br />

and wedding services<br />

across the UK for more<br />

than two decades.<br />

The two companies<br />

have worked on a<br />

diverse range of events<br />

supplying bespoke<br />

solutions.<br />

Drawing on experience<br />

gained from theatre,<br />

TV, live events and<br />

architecture, the<br />

team has a passion<br />

for providing creative<br />

design concepts.<br />

Version Events<br />

also carries a large<br />

selection of event<br />

equipment from<br />

outdoor structures<br />

down to finishing<br />

touches and<br />

accessories.<br />

Contact the team<br />

on 0845 8 340 320 or<br />

hello@versionevents.<br />

co.uk, or view projects<br />

at www.weddingcreative.co.uk<br />

and<br />

www.version-events.<br />

co.uk<br />

› Low power and recharge<br />

ability – Running on low power<br />

and even being rechargeable<br />

allows wireless-type LED lights<br />

to make the most of open spaces<br />

in venues without the need for<br />

unsightly cabling spoiling the<br />

look of the designs<br />

› Small and light – Compared<br />

to many light sources, LEDs are<br />

hugely light and flexible meaning<br />

they can be placed more<br />

sympathetically around venues<br />

and even suspended from<br />

delicate structures or the roof of<br />

marquees<br />

› Lack of a fire hazard –<br />

Renowned for emitting very little<br />

heat, LED lights can be placed<br />

in close proximity to drapery<br />

without creating a fire risk, which<br />

is hugely important for all venues<br />

› Wireless capability – LED<br />

lights have benefited from<br />

the improvements in wireless<br />

technology to be controlled<br />

remotely, negating the need<br />

for multiple control products<br />

spoiling a design<br />

› Individually-controlled – LED<br />

fairy lights can now be controlled<br />

individually making it easier to<br />

sculpt them into shapes that<br />

can work as a focal point for<br />

any event, and to have them<br />

change colour depending on the<br />

ambience required.<br />

BENEFIT FOR A VENUE<br />

Commissioning a company to<br />

manage the lighting aspect of an<br />

event gives a venue the peace<br />

of mind of knowing they are in<br />

safe hands. We are fortunate to<br />

have a number of contracts with<br />

venues that trust us to handle “the<br />

look” freeing them up to focus on<br />

other elements of the day. Event<br />

management firms are happy to<br />

offer a bespoke service to clients<br />

or to provide a package offering<br />

that venues can upsell to their<br />

customers. Our venues know that<br />

by using our experts they have a<br />

professional and experienced team,<br />

who are proficient in all testing<br />

and risk management and able<br />

to handle any eventuality; as well<br />

as someone they can trust to be<br />

respectful of their property.<br />

LIGHTING IS JUST ONE ELEMENT<br />

OF THE SERVICE<br />

Lighting never sits alone when<br />

panning the blueprint to deliver<br />

the perfect event. It should work<br />

alongside the design requirements<br />

and capabilities of the venue to<br />

seamlessly exceed expectations.<br />

By hiring a specialist events<br />

company you get experts who<br />

can elevate the experience of the<br />

client by combining all aspects to<br />

work as one and create the perfect<br />

ambience for the client on their<br />

special day.<br />

24 WWW.OPENAIRBUSINESS.COM

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