7 Effective Social Media Marketing Tips to Enhance Your Online Business Social media marketing is considered a rabbit hole, but when you learn about it, you will find out that’s not the case. I have seen businesses flourish, promoting only through just two mediums Facebook and Instagram. It all depends on how, where, and when you target your customers and what you do to retain them. It is simple, you just need to know certain tips and tricks to enhance your business. But, what are those? Let’s discuss some here; Find your niche: You need to ask yourself a couple of questions, You are dealing in B2B or B2C? Who is your target audience?