THE Video STEP #2 To accompany your ‘ViceTails’ cocktail kit, each bar must create a video that promotes their drink. The video must : Be 45 secs in length (or less) Use a square format (for instagram compatibility) Demonstrate how to make the cocktail The rest is up to you to decide! 16
THE Video VOTE The competition will go live with the video submission from each bar launched on Vice Video… & the public will be asked to vote for their favourite! • Each bar must canvas for votes in order to hit 100,000 views - with the first 5 that hit the target going through to the final in Berlin!