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Starbucks Y LAMBORGHINI

STARBUCKS HISTORY

STARBUCKS HISTORY History The first place with the name Starbucks was opened in Seattle, Washington in 1971 by three partners: English teacher Jerry Baldwin, history professor Zev Siegel, and writer Gordon Bowker. The three, inspired by the coffee entrepreneur Alfred Peet, opened their first store selling grains and coffee machines, located at 2000 Western Avenue, from 1971 to 1976. During the first year they were exclusive customers of Alfred Peet and then Start acquiring green coffee beans from other suppliers. In 1977 the store moved to Pike Place. The businessman Howard Schultz joined the company in 1982, and after a trip to Milan, he proposed to his partners to expand the sale of coffee beans, with the sale of espresso coffee and others, which was rejected by them for consider that this new activity would distract the original objective of the company, also estimated that coffee was something that should be prepared at home. Schultz opened his own chain of coffee shops in 1985 under the name Il Giornale, taking the name of a newspaper published in Milan. A year earlier, the original three owners had decided to buy Alfred Peet's company, Peet's, and sell the Starbucks chain to Howard Schutz, who in turn decided to change the name of his company Il Giornale to Starbucks.

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