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Craft Essentials - 2018

BE

BE ACTIVE

PROVIDES OPTIMAL BODY-TEMPERATURE MANAGEMENT DURING WORKOUTS IN FAIR AND COLD CONDITIONS BE ACTIVE is a versatile baselayer collection that creates an optimal microclimate for endurance in fair and cold conditions. The garments are made of highly functional fabrics that offer moisture transport and body-temperature management at the highest level. Having been tested and proven since the mid 1970s by athletes across the world – at the Olympics, the World Championships and countless of other international first-class competitions – BE ACTIVE is probably owne of the most successful baselayer collections in the world. BE ACTIVE BASELAYER CONCEPTS ACTIVE COMFORT NEW ACTIVE INTENSITY ACTIVE EXTREME 2.0 ACTIVE COMFORT ACTIVE COMFORT is a highly functional crossover collection with a casual feel. The colorful, contemporary design makes these baselayer garments the perfect choice for all kinds of activities, from high-intensity workouts to alpine skiing, trekking and relaxed après-ski. Made of soft materials and featuring a seamless construction, comfort is omnipresent. ACTIVE INTENSITY NEW ACTIVE INTENSITY occupies the vacant spot between Extreme and Comfort and provides excellent function during intense activities in mild to cold conditions. Functional fabric in combination with seamless design, bodymapped structures and athletic fit ensure great body-temperature management and comfort. Sports meet fashion. ACTIVE EXTREME 2.0 ACTIVE EXTREME 2.0 is the next generation of highly functional baselayer that allows athletes to perform optimally in fair and cold conditions. It is made of a double-layer fabric featuring CoolMax Air, a high-performance fiber with propeller-shaped micro-channel cross-sections that provide excellent moisture management and breathability for superior performance and comfort. Developed for devoted athletes. ESSENTIALS 2017/2018 | 15

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