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10 months ago

Reviving the Flame

Travail de Master de Tiffany Duc

The committee Sion 2026

The committee Sion 2026 for their collaboration and assistance, with special thanks to: Mr. Jean-Philippe Rochat, Committee’s President, who helped the author to participate to workshops and facilitated her interview with the committee. Mr. Frédéric Favre, Committee’s Vice-President, who provided the author with contact for further interviews. Mr. Claude Stricker, Committee’s member, who saved his time for an interview and arranged attendance to a workshop All the interviewees that were an essential source of information and knowledge: Mrs. Susie Riva Ph.D., Research Assistant in the Health Institute UAS Valais, former member for the Sion 2006’ candidacy Mr. Christophe Clivaz, Associate professor at the University of Lausanne, Institute of Geography and sustainability, who also provided the author with valuable literature Mr. David Crettenand, Director of RedElec Technology SA, Member of the events, tourism and energy commission of the municipality of Riddes in Valais Mr. Dominique De Buman, President of the National Assembly, National Adviser of the Christian- Democratic Party Mr. Pierre-Yves Délèze, General Secretary and communication manager of the Economics and Vocational Training Departments Mr. Gilbert Felli, Export for the IOC, former executive director of the IOC’s Games Mr. Alexandre Morisod, President of the Valais Snowsports Foundation, who provided the author with key contacts for her interviews. Mr. Mathias Reynard, President of the “Jeunesse Unia” Valais, National Adviser of the Socialist Party Mr. Beat Rieder, States Adviser of the Christian-Democratic Party Mr. Angelo Riva, Ski School Director, for his collaboration on the projects ideas A great “thank you” to her supervisor and coach Mr. Herman Jan Meijers that trusted in the author’s capability to accomplish this thesis. Finally, a particular and hearty thanks to the author’s family, who supported her through period of questioning and helped her through personal challenges. Forewords and Acknowledgement vi

Table of Content EXECUTIVE SUMMARY FOREWORDS AND ACKNOWLEDGEMENT TABLE OF CONTENT LIST OF TABLES LIST OF FIGURES LIST OF ABBREVIATIONS LIST OF CONCEPTS III V VII IX IX IX X 1. INTRODUCTION 1 2. METHODOLOGY 2 2.1. TOPIC SELECTION 2 2.2. CONTEXT 2 2.3. RESEARCH STRATEGIES 2 2.4. TYPES OF RESEARCHES 3 3. LITERATURE REVIEW 5 3.1. RESEARCH GOAL & QUESTION 11 4. CONTEXT 13 4.1. SWITZERLAND’S ANALYSIS 13 4.1.1. POLITICAL 13 4.1.2. ECONOMIC 13 4.1.3. SOCIAL 14 4.1.4. TECHNOLOGICAL 14 4.1.5. ENVIRONMENTAL 15 4.1.6. LEGAL 15 4.2. HOFSTEDE’S DIMENSIONS 15 4.3. TRENDS 16 4.4. THE AGENDA 20 20 & THE INTERNATIONAL OLYMPIC COMMITTEE 18 4.5. SION 2026 19 4.6. TODAY’S SWISS’ CANDIDACY 23 5. FINDINGS 24 5.1. A HUMAN SIZE EVENT 24 5.2. RISKS 25 5.2.1. BEFORE THE CANDIDACY 25 5.2.2. DURING THE CANDIDACY 27 5.2.3. DURING & AFTER THE ORGANISATION OF THE GAMES 27 5.3. EXISTING STRATEGIES 28 5.4. LEGACIES & LEVERAGES 29 5.4.1. TOURISM 30 Table of Content vii