Hola maHigh-School - Your Life publication for grade 10 - 12. Monthly digizine, printed quarterly with a print run of 90,000 copies distributed nationally to all high schools in the coountry. The publication is mostly written by the youth for the youth to debate issues pertaining to them. We now cover a very wide spectrum of young people:
Hola MaHigh-School is nation-wide, covering a potential readership of 2,5 million high-school students.
Hola MaCampus – covering a potential readership of 1,5 million university and college students.
SETAs/Bursaries/Jobs – This online tab is dedicated to the offerings of the SETAs as we see these as a part of the ongoing up-skilling of our young people.
On a monthly basis we strive to have a focus on a specific career and the next issue of Hola MaHigh-School - Your Life will contain a special feature back-to-back on "What Next ! Hola MaHigh-School..." a career-guidance and a guide to life after high school.
By doing this, we believe that there are no gaps in our coverage. We start from high-school and are letting the young people follow us, whether they go for TVET, University or upskilling through a SETA. I doubt it can be done much more transparent than this.
The website is www.romele.co.za and that is where we have a focus for 2015. Not only will we see our magazines as digizines, but the website will offer advertising opportunities as well. The content is being implemented as we speak.
As we will conduct discussions and comments on the website, there will be so much more for young people than just the magazine. And that is where advertising opportunities are available.
Social media is a fact of life. Facebook and Twitter are channels heavily used by young people. Our website is therefore fully integrated with these channels, driving traffic towards the website.
The digital magazines will be published every month.
We will still have a print edition of Hola MaHigh-School, but it will be limited to a bi-monthly extract of the then two monthly digital versions. The print run will still be 90,000 and will still be distributed via Department of Basic Education at a provincial level.
Our magazines adhere to our core values:
· 50% written by students. It is important for us to enable students to utilise their capabilities.
· Employ youth, giving them a first job and thereby giving them workplace exposure and experience.