6 months ago

LP_7952 Entrada Lazanja


PREPARATION PAYS OFF Imagine your home through a buyer’s eyes. STONE + BOATCHER STONE + BOATCHER THE BASICS Home, spotless. Lawn, mowed. Clutter, removed. Carpets, cleaned. Odors, gone. LIVING ROOM Open up the living room by moving furniture and removing unnecessary items. KITCHEN Clear counters, refrigerator art and magnets. Add a plant or fresh flowers. Leave small appliances if used daily. BEDROOMS De-personalize by removing photos, posters, and personal items to make buyers feel comfortable. BATHROOMS Think “hotel.” Add fresh new towels and remove all personal items—no toothbrushes! REPAIR Patch holes and paint walls and ceilings where needed. Replace broken tiles, re-caulk sinks and tubs. STORAGE Organize closets, laundry room, and storage areas. COLORS Tone down brightly painted rooms. Not all buyers appreciate hot pink, purple or red. BRIGHTEN Replace low-watt light bulbs with brighter ones. Clean windows. Open curtains. PETS Put away toys, clean litter boxes, deodorize carpets. Take pets with you when house is shown. GARAGE Remove as many extras as possible. Tools, lawn equipment and bikes are okay. Leave room for at least one car. Make it look spacious! OUTSIDE Think curb appeal! Paint the front door. Pressure wash the driveway, sidewalks, decks and patio. Add a few shrubs, flowers and fresh mulch. Put away garden tools, hoses, toys, and bikes. Remove dead or tired plants. 42

KEY MARKET FACTORS Competitive Market Analysis CONDITION The condition of the property affects the price and the speed of the sale. As prospective buyers often make purchases based on emotion, first impressions are so important. Our team will be able to help in optimizing the physical appearance of your home to maximize the buyer’s perception of value. COMPETITION Prospective buyers are going to compare your property—both the condition and the price—to the other listings in and around your neighborhood. Those buyers will determine value based on properties that are listed or have recently sold in the area. TIMING Property values are affected by the current real estate market. Because we can’t manipulate the market, we’ll collaborate on a pricing and marketing strategy that will take advantage of the first 30 days your property is listed. It’s the window of opportunity when buyers and their agents discover your property and are most likely to visit and make offers. Timing is extremely important in the real estate market. A property attracts the most activity from the real estate community and potential buyers when it is first listed. It has the greatest potential to sell when it is new on the market. LOCATION Location is the single most important factor in determining the value of your property. TERMS Terms structured to meet objectives are important to successful marketing. STONE + BOATCHER STONE + BOATCHER 43