TTO_April_2018_web3
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Finnair to partner ITB<br />
Finland is the Partner Destination of ITB<br />
China and Heli Mende, Director, Head of<br />
Visit Finland, says Chinese travellers are<br />
a very important tourism source market<br />
for Finland.<br />
“From January to November 2017, the<br />
number of overnights from China to<br />
Finland reached 321,172 with a 34.3%<br />
growth compared to January to December<br />
2016. China represents the fifth largest<br />
group of travellers to Finland,” she noted<br />
of the impressive rise in arrivals from the<br />
far eastern market.<br />
“We are continually working to enhance<br />
our partnership with travel trade<br />
partners in China to provide unique<br />
travel products to Chinese travellers<br />
and ITB China provides us with a great<br />
platform to present Finland to Chinese<br />
decision makers,” she added.<br />
Finland is also looking forward to taking<br />
part in the EU China Tourism Year, for<br />
which ITB China is an official partner<br />
event. “As a member of the European<br />
Union, Finland is thrilled to contribute to<br />
this year of co-operation and celebration<br />
between China and Europe,” Mende said.<br />
Around 50 delegates from Finland will be<br />
representing the country at ITB China.<br />
Iceland a<br />
hot spot<br />
As a more that 20 years tradition Stein Larusson, Iceland is host at the Icelandair booth<br />
the first day late afternoon for trade partners. Here he is serving Icelandic beer to Grimur<br />
Gislason, sales and marketing director of Air Iceland Connect.<br />
Northern European countries are<br />
coming in from the cold to celebrate<br />
strong tourism growth at ITB. The<br />
Nordic countries enjoyed continuing<br />
high demand last year, including from<br />
the all-important German market.<br />
Iceland remained a hotspot, with a 24<br />
per cent surge in international visitors,<br />
including 17 per cent more from<br />
Germany. Norway maintained its steady<br />
growth of recent years with an extra 7.9<br />
per cent international visitors, including<br />
a 6.7 per cent rise from Germany. Sweden,<br />
Finland and Denmark also recorded solid<br />
improvements.<br />
Travel Trade OUTBOUND - Scandinavia