A Guide to Building Links Like a PRO!
Hopefully, your website is populated with content that is topically relevant and streamlined to be SEO rich, have clean HTML, is quick to load and optimised for easy access from mobile devices, but this is only half of the story for the successful marketing of a site. The world of SEO is a fast-moving industry, principally because of Google’s menagerie of algorithm updates that affect how a website is ranked. One thing has remained consistently crucial to a site’s position, however, on the search engine ranking pages: links to the site.
Hopefully, your website is populated with content that is topically relevant and streamlined to be SEO rich, have clean HTML, is quick to load and optimised for easy access from mobile devices, but this is only half of the story for the successful marketing of a site.
The world of SEO is a fast-moving industry, principally because of Google’s menagerie of algorithm updates that affect how a website is ranked. One thing has remained consistently crucial to a site’s position, however, on the search engine ranking pages: links to the site.
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Review Your Content<br />
Google wants your content <strong>to</strong> be found organically<br />
by users, which can be through a search, through<br />
social media, or by clicking on a link. How do you<br />
help this happen? Your content needs <strong>to</strong> resonate<br />
with your target audience and should add value<br />
<strong>to</strong> the user’s experience. Provide them with<br />
information, solve problems, answer questions,<br />
and be relevant <strong>to</strong> the site’s visi<strong>to</strong>rs. Relevance is<br />
the new PageRank. Your content should always<br />
be fresh, unique and exclusive <strong>to</strong> your site while<br />
providing value <strong>to</strong> the visi<strong>to</strong>r.<br />
Link<br />
<strong>Building</strong><br />
Best<br />
Practices -<br />
Continued
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