Hopefully, your website is populated with content that is topically relevant and streamlined to be SEO rich, have clean HTML, is quick to load and optimised for easy access from mobile devices, but this is only half of the story for the successful marketing of a site. The world of SEO is a fast-moving industry, principally because of Google’s menagerie of algorithm updates that affect how a website is ranked. One thing has remained consistently crucial to a site’s position, however, on the search engine ranking pages: links to the site.
Contact Finder All of this talk about getting links from sites and not one mention has been made about how you contact the people behind the domains you have identified. Link Research Tools has developed Contact Finder (CF) to help you navigate through the maelstrom of getting connected. Domain registrations, the phone number, and even connected social media networks that these people are part of can be a wealth of information that you can use to your benefit. Your outreach campaign will be finely tuned for a successful crusade. All you need to do is input the prospect URL! Tools - Continued - Link Research Tools You can use Link Research Tools’ products under a 7-day free trial. The tools are available to you on a monthly, bi-annual or annual basis subscription term.
Conclusion If only it were as simple as choosing a single tool to help you achieve campaign success! You can see from the tools described above that each provides a unique way to measure the quality of a site. Working with one tool in isolation may give you a picture of the digital landscape, but provides only a snippet and could shut the door to potential areas you should target. Use a crosssection of the tools to assess the sites that you have identified as possible good fits. It is best practice to create a spreadsheet to document the publishing sites’ name against the metrics that you have researched. It means that you can analyse the results and draw accurate conclusions. It takes time to isolate the metrics that you are interested in, and time to evaluate them so keep the format as simple as possible. You will then be able to easily filter the results to identify sites that fulfil your requirements.