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Hawkeye Business & Community Education Catalog

Continuing Education, professional development, CEUs and short term career programs.

Business & Professional Development YouTube for Business : Increase your business with YouTube, the online video site and now the second largest search engine. Discover the power of video for your organization, and how to use video as a marketing tool to reach and serve more people. Find out what types of video work best on YouTube, how other business organizations are using YouTube, how to create your own YouTube channel, and the techniques of adding captions, annotations and other extra features. YouTube can enhance your current marketing and communication strategy. After attending this course you will take back proven strategies and techniques for making YouTube work successfully for your organization. YouTube, as the second largest search engine can no longer be ignored by businesses and organizations. YouTube reaches a broad age and gender demographic and is the largest video search/discovery destination with over 35 hours of video being uploaded every minute. $245 | 34982 May 7 – Jun 1 Online / Lee $245 | 34983 Jul 2 – Jul 27 Online / Lee Career Development Accounting and Finance for Non-Financial Managers : Every successful person in the workplace utilizes financial information to aid effective decision making. Accounting and Finance for Non-Financial Managers explains the financial concepts and accounting processes used in most businesses and will provide practical techniques that will increase your effectiveness and career. Get a foundation to understand the seven steps in the accounting cycle and use financial information in decision making. Come away with the knowledge to analyze resource allocation and evaluate financial performance. $195 | 34908 Jun 4 – Jun 29 Online / DeFonteny Advanced Six Sigma Green Belt : The final course in the Six Sigma Green Belt program is the Advanced Six Sigma Greenbelt course which teaches participants to improve and control processes. Topics included in this course include hypothesis testing, design of experiments, and statistical process control. Participants will have to apply the concepts learned in the Introduction and Intermediate Six Sigma Green Belt courses. The instructor will share many handouts, spreadsheets, and web links that have tools participants will use while completing Six Sigma projects. Upon successful completion of this course, participants will be awarded certification as a Six Sigma Green Belt. $195 | 35025 Jun 4 – Jun 29 Online / Follett $195 | 35026 Aug 6 – Aug 31 Online / Follett Conflict Brings Forth Clarity [NEW!] There is value in conflict. It can even help propel an organization to success. Learn what conflict resolution is and the simple steps to engage in when a conflict appears. Work through your real-life examples to expose how we, as individuals, interpret and respond to conflict differently based on our natural tendencies and personalities. You’ll develop an individual action plan to begin using the newly exposed conflict resolution skills; providing take-away tools you can begin implementing immediately upon your return to work! $75 | 32875 Aug 16 Th 8:30am–11am / 1 session Salz Main Campus - Buchanan Hall Designing Successful Webinars : Webinars are a hot new meeting format that save money and reach more people than in-person meetings. Use them for customer education, staff meetings and training, presentations, virtual seminars and much more. The technology is simple, but good webinar presentation techniques are critical. Discover the power of successful webinars for your business organization. Then learn the four key strategies to make your webinars more successful. Acquire techniques and tips that will make your webinars winners with your audiences. $195 | 34885 May 7 – Jun 1 Online / Draves $195 | 34886 Jul 2 – Jul 27 Online / Draves I Can’t Remember a Thing! [NEW!] Having a good memory is important for any job, and we all know that memory becomes less sharp as we age. What we do not all know is how memory works—the different types of memory, how memories become embedded, or how memory retrieval works. Learn about the mystery of memory and how it is related inextricably to listening skills. Gain strategies, tips, and techniques to help increase and improve your listening skills, as well as sharpen your memory. $75 | 32873 Jun 21 Th 8:30am–11am / 1 session O’Connor Main Campus - Buchanan Hall Integrating Social Media Into Your Organization : Take away a practical strategy and techniques for implementing social media for your organization or business. Learn how to create your own private social media using Ning, work socially using Google Docs and calendars, and move your website to an interactive Web 2.0 site. Then your instructor will help you choose which social media tools are right for your situation, and then integrate them into your website to develop a social media strategy for your organization. Find out what you can be doing, what you should be doing, and take back a plan to integrate social media into your communication and marketing. Optional: 1.0 graduate credit from University of South Dakota is available for $40 per credit, paid separately. $195 | 34875 Jun 4 – Jun 29 Online / Selke $195 | 34876 Aug 6 – Aug 31 Online / Selke 24 | Hawkeye Business & Community Education | May – Aug 2018 | www.hawkeyecollege.edu/ce | 319-296-4290

Intermediate Data Analysis : Many of your business decisions involve comparing groups for differences. For example, would men and women prefer different product features? In addition, you may look at relationships between variables. Does product recognition relate to subsequent product purchase? This Intermediate Data Analysis course will introduce you to the statistics behind these group differences and relationships. In addition, you’ll learn how to work with ratings, graphs and user-friendly reports of statistical results. Optional: 1.0 graduate credit from University of South Dakota is available for $40 per credit, paid separately. $195 | 34927 May 7 – Jun 1 Online / Dereshiwsky $195 | 34928 Jul 2 – Jul 27 Online / Dereshiwsky Leading and Managing Positive Change [NEW!] Do you have the skills necessary to make change happen from the ground up? This session will be an abridged version of an initiative developed for industry to effectively lead and manage positive change both in your professional and personal life. Changing workplace and societal culture is one of the largest challenges we face today and this session will provide tools and insights how to make positive change a reality. Our research has found that whether you are an entry level manager, middle manager or executive manager you need different sets of skills. However, no matter what level you’re at today or you strive to be at in the future, you must be able to cultivate change. $75 32874 Jul 19 Th 8:30am–11am / 1 session | Bumblauskas Main Campus - Buchanan Hall Intermediate Six Sigma Green Belt : To be successful, organizations must manage by fact. As such, organizations depend on the measurement and analysis of performance to make key decisions that affect the organization. This Intermediate Six Sigma Green Belt course builds on the ideas and skills learned in the Introduction to Six Sigma Green Belt course that organizations use, specifically their Six Sigma teams, to improve. In this second course in the certification program, participants will learn process analysis, data collection and analysis, probability and valid statistical conclusions, and hypothesis testing. Many participants find this course to be the most challenging of the certification courses. $195 | 35048 May 7 – Jun 1 Online / Follett $195 | 35049 Jul 2 – Jul 27 Online / Follett Introduction to Data Analysis : Data Analysis is quickly becoming one of the most sought-after skills in the workplace. Companies have vast amounts of data, but it is rare to have someone with the ability to analyze that data to see trends and make predictions. This course will give you a basic understanding of how to analyze data in a business setting. Businesses look for candidates with an understanding of how to analyze the data they have been collecting; this course will help you start on that journey. Optional: 1.0 graduate credit from University of South Dakota is available for $40 per credit, paid separately. $195 | 34926 Jun 4 – Jun 29 Online / Rutledge Introduction to Six Sigma Green Belt : Six Sigma methods have been successfully deployed in many industries and organizations. This challenging Introduction to Six Sigma Green Belt course teaches critical skills required for Six Sigma practitioners. This first course in the certification program explains the basic terms and proven Six Sigma problem-solving methods, team building tools, and descriptive statistics that are the basis for the statistical tools that contribute to the success of improvement projects and to the overall success of your organization. Topics covered include Lean Principles, Failure Mode Effects Analysis, Team Tools, Project Charters, and Basic Statistical Tools. The instructor uses the “flipped” classroom technique and expects participants to go beyond the classroom and use the internet and other resources to learn the material. $195 | 35042 Jun 4 – Jun 29 Online / Follett Lean Six Sigma : In today’s world, Lean is a part of the business environment. Lean Six Sigma attacks inefficiencies, non-value added wastes caused by defects, non-value-added flow of information or materials, non-productive time, data storage, stacks of inventory, overproduction and extra processing. With Lean Six Sigma techniques you will have the skills to lead successfully in both service and manufacturing industries. No pre-requisites required! $245 | 34913 Jun 4 – Jun 29 Online / Follett $245 | 34914 Aug 6 – Aug 31 Online / Follett Managing & Marketing Webinars : Boost your success with webinars by getting the most advanced and latest information on managing and marketing webinars. Find out when and how often to promote webinars, how to do follow up promotion to those who click-through on your initial emails, and how to generate more leads and inquiries. Discover our unique needs assessment model, and take back our 5 secrets to creating high response surveys. Market research can be simple, no-cost and effective, lowering your risks. Then take home our webinar planning timeline with the ideal timeframe for planning and marketing webinars for maximum success. $195 | 34887 Jun 4 – Jun 29 Online / Kart $195 | 34888 Aug 6 – Aug 31 Online / Kart Marketing Using Social Media : Develop a two-way communication and marketing strategy for your organization using social media. Let your instructor guide you in exploring major social media, including Twitter, LinkedIn, and blogging. Learn quick, easy ways to use Twitter, blogs and LinkedIn to engage your customers or clients and keep them interested in your organization or business. You’ll find out the advantages and disadvantages of each, and learn what’s right for your work and kind of organization. Optional: 1.0 graduate credit from University of South Dakota is available for $40 per credit, paid separately. $195 | 34873 May 7 – Jun 1 Online / Kart $195 | 34874 Jul 2 – Jul 27 Online / Kart Business & Professional Development Register online at www.hawkeyecollege.edu/ce | 319-296-4290 | 25

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