Views
6 months ago

Market Leader Intermediate 3rd edition SB

UNIT 4 ••

UNIT 4 •• ORGANISATION III Match each noun (1-10) to two of the following nouns (a-c) to make word partnerships. 1 business a )----vH't:tY c[ objectiv G) plan =:::> 2 management a) style b) technology c) consultant 3 sales a) team b) revenue c) 4 customer a) care b) team c) 5 company a) house b) headquarters c) 6 product a) profit b) line c) 7 consumer a) goods b) logos c) 8 research a) project b) findings c) 9 information a) technology b) force c) 10 computer a) union b) program c) trade loyalty logo range awareness knowledge desk virus III Make sentences with the noun combinations in Exercise D. EXAMPLE: We oeed to Q9ree ovr bv,ioeH objective,. LISTENING Analysing company organisation m )>> C01.24 listen to Richard Rawlinson, Vice-President of the management consultants 8002 & Co. Which four areas does 8002 & Co look at when analysing a company's organisation? m ))) C01.25 listen to the second part of the interview and answer the questions. 1 What do you need to answer on the website orgdna.com? 2 What are your answers compared to? 3 What can the comparison recognise? 4 How does Booz & Co analyse a company in more depth? II ))) C01.26 listen to the third part and answer the questions. 1 How was the American company organised? Richard Rawlinson 2 What did Manufacturing and Marketing do? 3 What was the company not very good at? 4 How did the consultants want to change the organisation? III )>> CD 1.26 listen to the third part again and complete the gaps. We did a lot of looking at how the business ............'. where products were ...... where they were ... . ......... J. how competitors were .....• . And we also had to spend a lot of time thinking about whether we needed .... . ..: or whether every single business unit would report back to the . .. . .. , ... ,6, ert in the US. Watch the interview on the DVD·ROM. III Would you prefer to work for a company where the headquarters make the major decisions or for one in which regional offices are given considerable decision-making powers? 40 scanned for Paul Jennings

UNIT 4 •• ORGANISATION SKILLS Socialising: introductions and networking iii )>> C01.27, 1.28, 1.29 listen to the three conversations. Choose the correct description for each one. a) Greeting someone and talking about the weather b) Introducing another person c) Introducing yourself and giving information about your company d) Greeting someone and talking about the past / changes III )>> CD1.27 listen to the first conversation again and answer the questions. 1 Which of these expressions do you hear? a) Nice to see you again. c) Excellent! e) I changed my job last year. b) Fine. thanks. d) How about you? f) I'm in banking now. 2 Who is Head of Marketing? 3 Who now works in Anance? II »)) C01.28 listen to the second conversation again and complete the chart. Name Bob Danvers Karin Schmidt Company Activity III )>> CD 1.28 listen to the second conversation again and complete this extract. Bob Well, we're basically an ............' business. We supply companies and organisations with various services including IT, .... ............ .......', travel and even cleaning services. Karin I see. And is it a new company? Bob No, we're well established. The company was ... ' in the mid-1980s, and we've been growing rapidly ever since. It's organised into four ... . We have over 7,000 ............'; we've got our .......... ..' in London and ....... in New York, Cape Town and Sydney - so we're pretty big. D )>> C01.29 listen to the third conversation again and answer the questions. 1 What expression does Frank use to introduce Nathalie? 2 Why could Nathalie be helpful to Christoph in his work? 3 What interest do they share? II Work in groups of fo ur. You are all attending the same conference. Student A: } Student C: Turn to page 141. Turn to page 135. Student B: Student 0: Turn to page 143. USEFUL LANGUAGE GREETINGS Hello, ... . Great to see you again. Hi, ... . How are you? How's everything going? RESPONDING Fine, thanks. Not too bad, thanks. Pleased to meet you. INTRODUCING INTRODUCING TALKING ABOUT NETWORKING YOURSELF SOMEONE ELSE YOUR COMPANY We're very I'm from ... / I'm Can I introduce you The company was interested in ... with ... / I work for ... to Miriam? founded in ... Do you know anyone (company) Robert, have you We make/ who could help us? I'm in sales. met Vladimir? manufacture/sell/ Could you let me distribute/supply ... I'm in charge of ... TALKING ABOUT have their contact I'm responsible for ... COMMON INTERESTS We have details? subsidiaries/ I work with ... You and Tom have Could I call him and facto ri es / b ra nc h es/ something in mention your name? outlets in ... common. Let me give you my We have a workforce You both like / enjoy / business card. of 2,000. are interested in ... scanned for Paul Jennings 41

Audiobook Greener Products: The Making and Marketing of Sustainable Brands, Second Edition Ready
Marketing-for-Dummies-3rd-Edition-2009
MARKET LEADER q1 11 COVER draft 1.indd - The Marketing Society
An Introduction to Integrated Marketing Communications
The Consumer Markets Scoreboard 2nd edition
Business-to-Business Internet Marketing, Fourth Edition - Lifecycle ...
'Advertising isn't a science. It's persuasion, and ... - Market Leader
Strategic Marketing: Planning and Control, Third Edition - always yours
Fashion Marketing: Contemporary Issues, Second edition - Pr School
Marketing Animals - Antennae The Journal of Nature in Visual Culture
Market Leader 3rd Edition Intermediate Glossar Englisch-Deutsch
Market+Leader+Intermediate+3rd+edition+SB
Difficult and useful vocabulary for Market Leader Upper Intermediate ...
Pre Intermediate 3rd Edition French Companion
Cutting Edge 3rd Edition Upper Intermediate Wordlist A-Z - English ...
'In Company Second Edition Upper Intermediate ... - Hueber
Cutting Edge 3rd Edition Intermediate Wordlist A-Z - English ...
Marketing Management, 3rd Edition - Harvard Business School Press
Market Leader Upper Intermediate Unit 7 - Longman Japan
Marketing Management, Millenium Edition - epiheirimatikotita.gr
Consumer Behavior Building Marketing Strategy 13th Edition
The Business 2.0 Upper Intermediate Wordlist German Word ...
Avance! Intermediate Spanish Student Edition - PDF eBooks Free ...
The Business 2.0 Upper Intermediate Wordlist Polish Word ...
Market Leader Edition 2 July 2011
The Business 2.0 Upper Intermediate Wordlist French Word ...
ADL Pro for Nokia S60 3rd edition - Nokia Software Market
7 Chapter 2 Literature Review: Markets, Intermediation and E ...
Marketing, the Marketing Mix - Londre Marketing Consultants, LLC