BusinessPlanforStartupBusiness
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II.<br />
Executive summary<br />
Write this section last!<br />
We suggest you make it 2 pages or less.<br />
Include everything that you would cover in a 5-minute interview.<br />
Explain the fundamentals of the proposed business: what will your product be, who will be your<br />
customers, who are the owners, what do you think the future holds for your business and your<br />
industry?<br />
Make it enthusiastic, professional, complete and concise.<br />
If applying for a loan, state clearly how much you want, precisely how you are going to use it, and<br />
how the money will make your business more profitable, thereby ensuring repayment.
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