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A Complete On Page SEO Optimization Guide for Startups

http://theskinnyboy.com/top-100-free-social-bookmarking-sites-list-2018/ - Mistakes happen and especially when you are new to something. But that’s how people learn. Especially when it comes to starting a new online business, many founders don’t know much about web technologies and SEO. All they have is a good idea (perceived), passion, dream to change the world (and obviously their finances as well) and sometimes a team of 2-3 people as well. But most of the time they don’t have any idea of what is the magnitude of technology required to run that business, how finances will be sorted and how the marketing will be done.

http://theskinnyboy.com/top-100-free-social-bookmarking-sites-list-2018/ - Mistakes happen and especially when you are new to something. But that’s how people learn. Especially when it comes to starting a new online business, many founders don’t know much about web technologies and SEO. All they have is a good idea (perceived), passion, dream to change the world (and obviously their finances as well) and sometimes a team of 2-3 people as well. But most of the time they don’t have any idea of what is the magnitude of technology required to run that business, how finances will be sorted and how the marketing will be done.

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Over the period of time, when they start studying traffic sources of their<br />

competitors, they realize that there is something called <strong>SEO</strong> and they have to go<br />

<strong>for</strong> it. A quick search of “Top 10 <strong>SEO</strong> companies in India <strong>for</strong> <strong>Startups</strong>” leads<br />

them into the world of some petty <strong>SEO</strong> agencies which don’t know anything<br />

about <strong>SEO</strong>. The best these agencies can do is to deliver 20-30 backlinks every<br />

month from some spammy websites and directories, which does nothing but<br />

makes the website vulnerable to the Google penalties.<br />

So, the question comes what exactly one should do?<br />

Ok, so keeping in mind the context, I will keep this article limited to <strong>SEO</strong> only<br />

and will try to cover other things in my next article…<br />

So, here are few things one should do…..<br />

#1. Have someone in the team with experience of Digital Marketing and<br />

<strong>SEO</strong><br />

This point is as important as having a tech guy in your core team. And if you are<br />

lucky, the tech guy might be aware of the basics of digital marketing and <strong>SEO</strong><br />

as well. If you are not that lucky then try to get a mentor on board with industry<br />

experience.<br />

#2. Read, read and read more.<br />

Learn <strong>SEO</strong> basics online, there is plenty of good material available on the<br />

internet or if you don’t like to read, youtube also has a lot of in<strong>for</strong>mative videos.<br />

To start with, I will suggest you read about following.<br />

<br />

<br />

<strong>On</strong>page and Offpage <strong>SEO</strong><br />

White hat <strong>SEO</strong> Vs Blackhat <strong>SEO</strong><br />

#3. Start working on <strong>SEO</strong> when you are designing the architecture of the<br />

website<br />

This mistake is something which is very difficult to recover from once the<br />

website is live and pages get indexed by search engines. Most important things<br />

you need to take care of during design phase are…

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