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MJ Lifestyle Issue 01 Digital

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<strong>MJ</strong> GETS CHATTY WITH THIS SAVVY TWOSOME WHO IS TAKING<br />

ON THE CANNABIS INDUSTRY BY STORM. WITH A LOVE FOR<br />

FASHION AND STYLE JADE DANIELS & HARLEE CASE CREATE<br />

THEIR DREAM JOB BY GETTING FANCY, CONNECTING WOMEN<br />

AND STAYING BOSSY.<br />

HOW DID THE TWO OF YOU MEET?<br />

JADE We met through the magical world of Instagram! I moved to Southern Oregon<br />

from Houston (by way of Los Angeles) in 2<strong>01</strong>5 and was styling my jewelry and<br />

handbags with multiple photographers and bloggers there weekly. I didn’t know<br />

anyone in Oregon, so naturally I looked to social media to find some creative girls<br />

to take some photos with. I started searching hashtags of the small towns near me<br />

and came across a bunch of styled photo shoots of cute girls in vintage clothing<br />

that was @harleescloset. Thinking she had a shop and lived in Eugene, Oregon,<br />

2 hours away, I suggested I drive up and shoot with her at her store HARLEE Little<br />

did Jade know that I actually lived a few blocks away from her in tiny Jacksonville,<br />

Oregon, which was so crazy! We met up the next day, did a photo shoot the day<br />

after that, and have been friends and working creatively together ever since.<br />

WHAT WERE THE TWO OF YOU DOING PRIOR TO STARTING LOP?<br />

HARLEE One year I was trying to save up some money to go to Sasquatch Music<br />

Festival at The Gorge Amphitheatre in Washington. Being the clothes hoarder<br />

that I am, I had a closet full of vintage finds and started Instagram and Etsy<br />

accounts to sell some of my old clothes. After making $1000 fast, I decided to turn<br />

it into a full business which became ‘Harlee’s Closet’. When I wasn’t managing the<br />

vintage boutique I worked at, Three Penny Mercantile, in Ashland, Oregon, I was<br />

thrifting for days on end and shipping out hundreds of packages monthly. JADE<br />

Before Ladies of Paradise is what it is today, I was spending every other month in<br />

Guatemala, scouring the markets of Lake Atitlan and designing bags for my online<br />

shop. I would travel to villages and markets all over the world and find unique,<br />

one-of-a-kind jewelry, bags and home goods from places like the Grand Bazaar in<br />

Istanbul and small villages in Thailand. I started Ladies of Paradise in 2<strong>01</strong>4 and<br />

after moving to Oregon the next year to work in the Cannabis industry, my focus<br />

started shifting and I became more and more enamored by working in my fiance’s<br />

dispensaries and farms.<br />

WHAT INSPIRED YOU TO WORK TOGETHER? HOW DO YOU DIVIDE TASKS AND ROLES?<br />

JADE When I first met Harlee I saw something in her that reminded me of myself:<br />

she was running her own business, was super driven and creative, and had a lot of<br />

the same mannerisms as me (if you can consider losing your keys 30 seconds after<br />

entering the house a ‘mannerism’). I really valued Harlee’s creative direction and<br />

vision as a stylist and photographer for her own company, and those are what she<br />

brings to the table for LOP today. HARLEE We know our strengths and weaknesses<br />

well so it helps to divvy up tasks. One constant is that I shoot everything and she<br />

writes everything.<br />

HOW DO YOU LADIES BALANCE YOUR FRIENDSHIP AND WORK RELATIONSHIP?<br />

JADE We try to be really good about staying open with communication and letting<br />

each other know right away when something is bothering us. Building stuff up is<br />

never good for any relationship, any time. HARLEE That’s exactly it. We talk all day<br />

about everything. It can be really hard with two women with strong opinions to<br />

agree on everything, but honestly we are lucky that we A) have very similar crazy<br />

taste and B) respect the shit out of each other. We know at the end of the day our<br />

relationship is the most important thing to us.<br />

111 @<strong>MJ</strong>LIFESTYLE

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