Ahmed Dajee is a designer that has stayed in business by consistently reinventing and transforming his brand. The year 2018 marks a new era; one that has shifted his branding to Maison Dajee which focuses on just ready to wear collections. Maison will be launching an online store this year in an attempt to make the brand more accessible. The ethereal garden's of modern collection is based on the old garden of Claude Monet in the modern age. The collection makes use of deep tones as a representation of beauty to emphasize the woman’s form and further enrich the bold strength of a woman.