2018 Management Seminars in English, St. Gallen International Business School

peterstocker

The seminar program of the Business School St. Gallen is based on the “St. Gallen Concept of an Integrated Management”. Today, this St. Gallen Management-Concept is standard within modern management training and development.
The Concept of Integrated Management provides a mental map and steering aid which meet the needs of today’s very complex and global challenges. But the St. Gallen Approach advanced by Professor Knut Bleicher intentionally isn’t a recipe or a nostrum. In fact it offers a perfect framework – a “framework for meaning” (Ulrich) – which helps managers to identify and solve problems by themselves. Therefore the experienced manager gets via integrated process concepts essential thoughtprovoking impulses and instruments that enable him applying the holistic St. Gallen body of thought within the own company. As a consequence answers and basic concepts in order to deal with permanent change emerge.
The St. Gallen Concept by Professor Bleicher has been recently published in the 9th edition (2017) and has accomplished a constant place in management literature. Although at the moment the enhancements of the St. Gallen Model focus on ethical aspects in the sense of Corporate Citizenship and process-optimizing, the Integrated Management Concept of Knut Bleicher remains the central pillar of the St. Gallen understanding of management. Moreover this integrated approach marks an explicit opposite pole to unidimensional management thinking especially widely spread among anglamerican areas.

BOSTON

CRACOW

St. Gallen

INTERNATIONAL

Business School

FRANKFURT

LONDON

HAMBURG

KÖLN

LUZERN

MÜNCHEN

Seminare

Private Coaching

Workshops

Seminars

in English

SHANGHAI

2018

ZÜRICH

ST. GALLEN

International Senior

Management Programme

Strategy Week Boston

• Leadership Week Boston

• Finance Week London

• Asia Week

International Junior Management Program

• Leadership for Talents

• Financial Management for Talents

Strategic & Marketing for Talents

sgbs.ch/english


Seminars in English 2018-19

Business School St. Gallen

Rosenbergstrasse 36

CH-9000 St. Gallen

Phone 0041(0)71 225 40 80

Fax 0041(0)71 225 40 89

e-mail seminare@sgbs.ch

Internet www.sgbs.ch/international

www.sgbs.ch/international


Contents Seminars in English 2018-19

Editorial4

About St. Gallen Business School 5

Overview International Seminars

in English 2018 & 2019 6

International Senior Programs

International Senior Management Program 10

Strategy-Week Boston 12

Leadership-Week Boston 13

Finance-Week London 14

Asia-Week: Doing Business in Asia 15

Certificates & MBA

SGBS International Senior Management-

Certificate St. Gallen® 26

International Executive MBA 28

Cracow University – MBA in European

Multicultural Integrated Management 30

Inhouse & Consulting

Inhouse Programs 34

Management Consulting St. Gallen 35

International Junior Programs

International Junior Management Program18

Strategic & Marketing Management

for Talents 20

Financial Management for Talents 21

Leadership for Talents 22

Business Simulation 23

Administration and Registration 36

Enrollment Form 37

www.sgbs.ch


Editorial

Der ganzheitliche Ansatz des St. Galler Management-Konzepts hat das

Denken und Handeln unzähliger Manager nachhaltig beeinflusst. In

diesem Standardwerk der Management-Lehre von Knut Bleicher finden

Führungskräfte den Gestaltungsrahmen für die Zukunftssicherung

ihrer Unternehmung. Das Buch transformiert komplexes Wissen in

hohen Lesernutzen.

Diese von Christian Abegglen komplett überarbeitete Auflage führt

den Leser zusätzlich mit dem neuen St. Galler Wissensnavigator beim

Nachschlagen, Querlesen und Umsetzen von der Theorie hin zur

Praxis der integrierten Unternehmungsentwicklung.

Jetzt mit St. Galler Startpaket!

Mit Zusatzmaterialien zum Download: Exklusiv für Leser dieses Buches

stehen Arbeitspapiere, Schautafeln, Roadmaps und Anleitungen digital

bereit.

»Der Orientierungsrahmen für ganzheitliches Management!

Ein langlebiger, großartiger Wurf!«

Prof. Dr. Dr. h.c. mult. Peter Horváth, Universität Stuttgart

»Eine der grundlegenden Schriften der modernen Management-Lehre.

Ein zeitloser Ratgeber für die Praxis und Grundlage zur Entwicklung

unternehmensindividueller und dauerhafter Strategien.«

Dr. U. M. Schneider, CEO, Nestlé S.A.

»Ein Management-Leitfaden der besonderen Art – praxistaugliche

Modelle werden prägnant aufgezeigt. Eine wichtige Lektüre und ein

Nachschlagewerk für Theorie und Praxis gleichermaßen.«

Dr. Manfred Wittenstein, Aufsichtsratvorsitzender der WITTENSTEIN SE

»Integriertes Management – ein griffiges Konzept, das alltagstaugliche

und praxisorientierte Denkanstöße liefert, wie Visionen

und Strategien erfolgreich umgesetzt werden können.«

Bettina Würth, Vorsitzende des Beirats der Würth-Gruppe

ISBN 978-3-593-50599-2

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St. Galler Business Books & Tools

Wissenschaft

ISBN 3- 934350- 89- 5

9 783934 3 5 0892 >

St. Galler Business Books & Tools

St. Galler Business Books & Tools

St. Galler Business Books & Tools

Lore tinibh ea facidui tin vercidunt lobore facil utpat etumsandiam euismolummy nissequat augueril

et acilla augiate commy num vullut alis nullam, core vel esequisisi euipisim ad digna faciduisi.

Lorperit iusto dolorem vendit, si tem zzriusto core mincilluptat prat, commy nis acidunt alis

dignisis auguercin er sustrud doloborer si esenim nonsenim aliquatue dio od modolor Lore tinibh

ea facidui tin vercidunt lobore facil utpat etumsandiam euismolummy nissequat augueril et acilla

augiate commy num vullut alis nullam, core vel esequisisi euipisim ad digna faciduisi. Lorperit iusto

dolorem vendit, si tem zzriusto core mincilluptat prat, commy nis acidunt alis dignisis auguercin er

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lobore facil utpat etumsandiam euismolummy nissequat augueril et acilla augiate commy num

vullut alis nullam, core vel esequisisi euipisim ad digna faciduisi. Lorperit iusto dolorem vendit, si

tem zzriusto core mincilluptat prat, commy nis acidunt alis dignisis auguercin er sustrud doloborer

si esenim nonsenim aliquatue dio od modolor

St. Galler Business Books & Tools

W issenschaft

W issenschaft

Wissenschaft

Wissenschaft

ISBN 3- 934350-89- 5

9 7 8 3934 3 5 0892 >

St. Galler Business Books & Tools

St. Galler Business Books & Tools

St. Galler Business Books & Tools

W issenschaft

Wissenschaft

Wissenschaft

The world has not got simpler, since today’s definitive book in management “The

Concept of Integrated Management” has been published in the year 1991 by Knut

Bleicher. Those times Knut Bleicher pleaded for an integrative approach and pointed

to the fact, that basically the world would have to change in terms of the understanding

of business and management. Because of increasing complexity different

challenges cannot be managed by unidimensional interventions.

In the meantime the prognosticated change is in full swing. Obvious signs are global

turbulences within business and society, not being considered as possible few years

ago. Old habits are no longer tenable. That is proved by government relief programs

in the dizzy height of billions that have become a burden and threat for the capitalistic

economic system itself.

Linked to that, a feeling of uncertainness and disorientation arises, with which decision

makers within companies are faced as well. Because of a still permanent increasing

level of complexity it is very difficult to figure out the small path to success

that guides through an almost tight thicket. The extreme load of information resulting

from worldwide interconnectedness triggers rather confusion than clarification.

Christian Abegglen

Dr.oec.HSG

Chairman of the Board

St. Galler Business School

4

At last in many companies the awareness

expands that short term, isolated and too simple

interventions can’t solve the changing problems

within a complex world. The recent economy

demands more – it demands an integrative

approach enabling companies to re-position if

not reinvent themselves.

It is the merit of Prof. Dr. Dres. h.c. Hans Ulrich

recognizing these developments as one of the

first and dealing intensely with them with colleagues

of the university of St. Gallen.

His successor Prof. Dr. Dres. h.c. Knut Bleicher

optimized the model of Ulrich and developed the

Concept of Integrated Management, that bears

up tumultuous developments (9th Edition 2017).

Business School St. Gallen

The seminar program of the Business School

St. Gallen is based on the “St. Gallen Concept of

an Integrated Management”. Today, this St. Gallen

Management-Concept is standard within modern

management training and development.

The Concept of Integrated Management provides a

mental map and steering aid which meet the needs

of today’s very complex and global challenges. But

the St. Gallen Approach advanced by Professor Knut

Bleicher intentionally isn’t a recipe or a nostrum.

In fact it offers a perfect framework – a “framework

for meaning” (Ulrich) – which helps managers

to identify and solve problems by themselves.

Therefore the experienced manager gets via integrated

process concepts essential thought-provoking

impulses and instruments that enable him applying

the holistic St. Gallen body of thought within the

own company. As a consequence answers and basic

concepts in order to deal with permanent change

emerge.

The St. Gallen Concept by Professor Bleicher has been

recently published in the 9th edition (2017) and has

accomplished a constant place in management literature.

Although at the moment the enhancements

of the St. Gallen Model focus on ethical aspects in

the sense of Corporate Citizenship and process-optimizing,

the Integrated Management Concept of Knut

Bleicher remains the central pillar of the St. Gallen

understanding of management. Moreover this integrated

approach marks an explicit opposite pole to

unidimensional management thinking especially

widely spread among anglo-american areas.

Faculty

The nearby 100 lecturers (scientists, senior consultants,

practitioners) of the St. Gallen Business

School are proven experts within their area of

expertise and convey their knowledge in a topclass

and implementation-oriented manner.

Dr. Christian Abegglen

President of the Board

€ 64,00 [ D ]

Herausgegeben von Christian Abegglen

Swiridoff

M A N A G E M E N T

Bleicher, Abegglen

DAS KONZEPT

INTEGRIERTES MANAGEMENT

Bleicher Management im Wandel

Meilensteine der Entwicklung eines Integrierten Managements

Meilensteine

Integriertes

Management 1

Swiridoff – SGBBT

Knut Bleicher

mit Christian Abegglen

DAS KONZEPT

INTEGRIERTES

MANAGEMENT

Visionen – Missionen –

Programme

9., aktualisierte und erweiterte

Auflage des Standardwerks

“The Concept of

Integrated

Management

(Campus, 9th edition)

Herausgegeben von Christian Abegglen

Swiridoff

St. Galler

Management-

Konzept

9th Edition 2017

Knut Bleicher

Human Resources Management

Meilensteine der Entwicklung eines Integrierten Managements

Herausgegeben von Christian Abegglen

Swiridoff

Knut Bleicher

Human Resources

Management

Published by

Christian Abegglen

Knut Bleicher

Normatives und Strategisches Management

Meilensteine der Entwicklung eines Integrierten Managements 3

Herausgegeben von Christian Abegglen

Knut Bleicher

Management im Wandel

Meilensteine der Entwicklung eines Integrierten Managements 1

Herausgegeben von Christian Abegglen

Swiridoff

leicher St rukturen & Kulture B n

Knut Bleicher

Management in Transition

Published by

Christian Abegglen

5

Swiridoff

Knut Bleicher

Normative und

Strategic

Management

Published by

Christian Abegglen

Meilensteine

Integriertes

M anagement 2

Swiridoff

Knut Bleicher

Corporate Dynamics

Meilensteine der Entwicklung eines Integrierten Managements

Herausgegeben von Christian Abegglen

Swiridoff

Knut Bleicher

Human Resources

Management

Published by

Christian Abegglen

Knut Bleicher

Managementsysteme

Meilensteine der Entwicklung eines Integrierten Managements 4

Herausgegeben von Christian Abegglen

Swiridoff

Knut Bleicher

Managementsystems

Published by

Christian Abegglen

Knut Bleicher

Strukturen und Kulturen

Meilensteine der Entwicklung eines Integrierten Managements 2

Herausgegeben von Christian Abegglen

Swiridoff

Knut Bleicher

Structures & Cultures

of Organizations in

Transition

Published by

Christian Abegglen

6


St. Galler Business School 5

The essential training categories of the

St. Gallen Business School are:

Executive Management Training

Courses for top managers, that have already proofed their

competences willing to enhance and update their knowledge.

Junior Management Training

Courses for high potentials and young leaders, middle

management or experts without general management knowledge.

Specialist Training

Courses for managers, specialists and staff employees that

want to improve their knowledge in fields of finances, controlling,

marketing, strategy, leadership and much more.

International Education

A lot of classical management courses are conducted in Switzerland

in the English Language. Moreover Anglophone trainings

in fields of strategy, leadership, finances and marketing

take place in Boston (Harvard Club), London (LSE), Shanghai

(CEIBS) and Cracow collaborating with local universities and

companies.

Management-Congress St. Gallen

Each year mid-September the Management-Congress St. Gallen

takes place in St. Gallen.

2018: September 21, St. Gallen

2019: September 20, St. Gallen

MBA-, Master- & Diploma course of studies

Extra-occupational further educations, that combine distance learning

with attendance at seminars respectively colloquia and end

with a diploma, master or (an academic) MBA. The MBA-, Master- &

Diploma course of studies are aimed at achievement-oriented, experienced

leaders willing to gain knowledge going beyond single seminars

but not having the time for a full time academic study. Instead

of that they decide to attend an extra-occupational education in

step with actual practice that – depending on their individual aims –

can lead to an academic MBA.

Inhouse Educations

In-house (further) educations are a very fast growing field of activity.

Tailored seminars and workshops, individually in line with specific

customer needs are conducted in the German, English, French, Spanish,

Greek or Polish language.

About St. Gallen Business School

SGBS: Overview

St.Galler

Business School

Management-Ausbildung

• Seminare & Lehrgänge

• Diplomstudiengänge

• Inhouse-Seminare

• Consulting

Management-Publikationen & Tools

Management-Kongress

• Alumni-Club SGBS

St. Galler Business School • Rosenbergstrasse 36 • CH-9000 St. Gallen

Tel. 0041 (0)71 225 40 80 • Fax 0041 (0)71 225 40 89

www.sgbs.com • seminare@sgbs.com

St. Galler

Business School

Seminars & Courses

• MBA- & Diploma Degrees

• Inhouse-Seminars

• Consulting

Management-Publications & Tools

Management-Congress

• Alumni-Club SGBS

St. Galler Business School • Rosenbergstrasse 36 • CH-9000 St. Gallen

Tel. 0041 (0)71 225 40 80 • Fax 0041 (0)71 225 40 89

www.sgbs.ch • seminare@sgbs.ch

Management-Education

MBA- & Diploma

Degrees

Inhouse

Seminars

Consulting

Finance

Seminars

Leadership

Seminars

Strategy- &

Marketing-

Seminars

Junior

Seminars

Executive

Seminars

Strategy und Marketing Seminars

St.Galler Marketing Programm 2x4 days

St.Galler Verkaufs- & Vertriebsmanagement Programm 2x4 days

Strategisches Management für Executives 2x4 days

Strategie-Week Boston 5 days

Junior Management Seminars

St.Galler Junior Business School 11 days

Management-Intensivkurs für Nicht-Betriebswirtschafter 7 days

• General Management Seminar for Juniors 5 days

St.Galler Betriebswirtschaftslehrgang 3x4 days

Executive Management Seminars

International Senior Management Program 3 weeks

• General Management Seminar für Executives 4 days

St.Galler Executive Business School 2x5 days

• Effective Management Program for Executives 2x4 days

Financial Management

St.Galler Finanzlehrgang 2x4 days

St.Galler Controller Programm 3x4 days

• Grundlagen Finanz- und Rechnungswesen 4 days

• Finance-Week London 4 days

Leadership Seminars

• Leadership - St. Galler Führungsprogramm 2x4 days

• Die eigene Management-Kraft steigern 2x4 days

• Leadership-Week Boston 5 days

• Persönliche Führungskompetenz 2x4 days

Management-Seminars

Wissenschaftliche Gesamtleitung

Prof. Dr.

. @sgbs.com

Die Seminare & Lehrgänge stehen

unter der wissenschaftlichen

Leitung von Prof. Dr. Robert

.

Der Dozentenstab vereinigt

Persönlichkeiten aus Wissenschaft,

Managementberatung

und Praxis.

Christian Abegglen

Dr. oec. HSG

christian.abegglen@sgbs.com

Peter Zehnder

lic.rer.pol.

peter.zehnder@sgbs.com

Director Consulting

Präsident des Verwaltungsrates

Robert Neumann

robert neumann

Neumann

Strategie und Marketing Seminare

St.Galler Marketing Programm 2x4 Tage

St.Galler Verkaufs- & Vertriebsmanagement Programm 2x4 Tage

Strategisches Management für Executives 2x4 Tage

Strategie-Week Boston 5 Tage

Junior Management Seminare

St.Galler Junior Business School 11 Tage

Management-Intensivkurs für Nicht-Betriebswirtschafter 7 Tage

• General Management Seminar für Juniors 5 Tage

St.Galler Betriebswirtschaftslehrgang 3x4 Tage

Executive Management Seminare

International Senior Management Programm 3 Wochen

• General Management Seminar für Executives 4 Tage

St.Galler Executive Business School 2x5 Tage

• Effective Management Programm für Executives 2x4 Tage

Finanzmanagement

St.Galler Finanzlehrgang 2x4 Tage

St.Galler Controller Programm 3x4 Tage

• Grundlagen Finanz- und Rechnungswesen 4 Tage

• Finance-Week London 4 Tage

Leadership Seminare

• Leadership - St. Galler Führungsprogramm 2x4 Tage

• Die eigene Management-Kraft steigern 2x4 Tage

• Leadership-Week Boston 5 Tage

• Persönliche Führungskompetenz 2x4 Tage

Management-Seminare

Wissenschaftliche Gesamtleitung

Prof. Dr.

. @sgbs.com

Die Seminare & Lehrgänge stehen

unter der wissenschaftlichen

Leitung von Prof. Dr. Robert

.

Der Dozentenstab vereinigt

Persönlichkeiten aus Wissenschaft,

Managementberatung

und Praxis.

Christian Abegglen

Dr. oec. HSG

christian.abegglen@sgbs.com

Peter Zehnder

lic.rer.pol.

peter.zehnder@sgbs.com

Director Consulting

Präsident des Verwaltungsrates

Robert Neumann

robert neumann

Neumann

Strategie und Marketing Seminare

St.Galler Marketing Programm 2x4 Tage

St.Galler Verkaufs- & Vertriebsmanagement Programm 2x4 Tage

Strategisches Management für Executives 2x4 Tage

Strategie-Week Boston 5 Tage

Junior Management Seminare

St.Galler Junior Business School 11 Tage

Management-Intensivkurs für Nicht-Betriebswirtschafter 7 Tage

• General Management Seminar für Juniors 5 Tage

St.Galler Betriebswirtschaftslehrgang 3x4 Tage

Executive Management Seminare

International Senior Management Programm 3 Wochen

• General Management Seminar für Executives 4 Tage

St.Galler Executive Business School 2x5 Tage

• Effective Management Programm für Executives 2x4 Tage

Finanzmanagement

St.Galler Finanzlehrgang 2x4 Tage

St.Galler Controller Programm 3x4 Tage

• Grundlagen Finanz- und Rechnungswesen 4 Tage

• Finance-Week London 4 Tage

Leadership Seminare

• Leadership - St. Galler Führungsprogramm 2x4 Tage

• Die eigene Management-Kraft steigern 2x4 Tage

• Leadership-Week Boston 5 Tage

• Persönliche Führungskompetenz 2x4 Tage

Management-Seminare

Wissenschaftliche Gesamtleitung

Prof. Dr.

. @sgbs.com

Die Seminare & Lehrgänge stehen

unter der wissenschaftlichen

Leitung von Prof. Dr. Robert

.

Der Dozentenstab vereinigt

Persönlichkeiten aus Wissenschaft,

Managementberatung

und Praxis.

Christian Abegglen

Dr. oec. HSG

christian.abegglen@sgbs.com

Peter Zehnder

lic.rer.pol.

peter.zehnder@sgbs.com

Director Consulting

Präsident des Verwaltungsrates

Robert Neumann

robert neumann

Neumann

Präsidentof the Executive Board Scientific Director MBA Programs Director Consulting Director Consulting

Christian Abegglen

Dr. oec. HSG

christian.abegglen@sgbs.ch

Robert Neumann

Prof. Dr.

robert.neumann@sgbs.ch

Peter Zehnder

lic. rer. pol

peter.zehnder@sgbs.ch

Andreas Rippberger

Dipl. Betr.-Wirt.

andreas.rippberger@sgbs.ch

Speakers are experts in fields of sciences, consulting and management.

Strategie und Marketing Seminare

St.Galler Marketing Programm 2x4 Tage

St.Galler Verkaufs- & Vertriebsmanagement Programm 2x4 Tage

Strategisches Management für Executives 2x4 Tage

Strategie-Week Boston 5 Tage

Junior Management Seminare

St.Galler Junior Business School 11 Tage

Management-Intensivkurs für Nicht-Betriebswirtschafter 7 Tage

• General Management Seminar für Juniors 5 Tage

St.Galler Betriebswirtschaftslehrgang 3x4 Tage

Executive Management Seminare

International Senior Management Programm 3 Wochen

• General Management Seminar für Executives 4 Tage

St.Galler Executive Business School 2x5 Tage

• Effective Management Programm für Executives 2x4 Tage

Finanzmanagement

St.Galler Finanzlehrgang 2x4 Tage

St.Galler Controller Programm 3x4 Tage

• Grundlagen Finanz- und Rechnungswesen 4 Tage

• Finance-Week London 4 Tage

Leadership Seminare

• Leadership - St. Galler Führungsprogramm 2x4 Tage

• Die eigene Management-Kraft steigern 2x4 Tage

• Leadership-Week Boston 5 Tage

• Persönliche Führungskompetenz 2x4 Tage

Management-Seminare

Wissenschaftliche Gesamtleitung

Prof. Dr.

. @sgbs.com

Die Seminare & Lehrgänge stehen

unter der wissenschaftlichen

Leitung von Prof. Dr. Robert

.

Der Dozentenstab vereinigt

Persönlichkeiten aus Wissenschaft,

Managementberatung

und Praxis.

Christian Abegglen

Dr. oec. HSG

christian.abegglen@sgbs.com

Peter Zehnder

lic.rer.pol.

peter.zehnder@sgbs.com

Director Consulting

Präsident des Verwaltungsrates

Robert Neumann

robert neumann

Neumann

Strategie und Marketing Seminare

St.Galler Marketing Programm 2x4 Tage

St.Galler Verkaufs- & Vertriebsmanagement Programm 2x4 Tage

Strategisches Management für Executives 2x4 Tage

Strategie-Week Boston 5 Tage

Junior Management Seminare

St.Galler Junior Business School 11 Tage

Management-Intensivkurs für Nicht-Betriebswirtschafter 7 Tage

• General Management Seminar für Juniors 5 Tage

St.Galler Betriebswirtschaftslehrgang 3x4 Tage

Executive Management Seminare

International Senior Management Programm 3 Wochen

• General Management Seminar für Executives 4 Tage

St.Galler Executive Business School 2x5 Tage

• Effective Management Programm für Executives 2x4 Tage

Finanzmanagement

St.Galler Finanzlehrgang 2x4 Tage

St.Galler Controller Programm 3x4 Tage

• Grundlagen Finanz- und Rechnungswesen 4 Tage

• Finance-Week London 4 Tage

Leadership Seminare

• Leadership - St. Galler Führungsprogramm 2x4 Tage

• Die eigene Management-Kraft steigern 2x4 Tage

• Leadership-Week Boston 5 Tage

• Persönliche Führungskompetenz 2x4 Tage

Management-Seminare

Wissenschaftliche Gesamtleitung

Prof. Dr.

. @sgbs.com

Die Seminare & Lehrgänge stehen

unter der wissenschaftlichen

Leitung von Prof. Dr. Robert

.

Der Dozentenstab vereinigt

Persönlichkeiten aus Wissenschaft,

Managementberatung

und Praxis.

Christian Abegglen

Dr. oec. HSG

christian.abegglen@sgbs.com

Peter Zehnder

lic.rer.pol.

peter.zehnder@sgbs.com

Director Consulting

Präsident des Verwaltungsrates

Robert Neumann

robert neumann

Neumann

MBA- & Diploma Degrees

We offer following degrees:

MBA-, Master- & General

Management-Degrees:

International Executive MBA

• Master of Business Administration in

Integrated Management

• SGBS Master of Management St. Gallen

• Dipl. Betriebswirtschafter SGBS

• General Management-Diplom SGBS

• SGBS Junior Management-Zertifikat St. Gallen

8. Auflage

2011

(Knut Bleicher)

Profession & Expert Degrees:

• Dipl. Marketingleiter/in SGBS

• Dipl. Verkaufsleiter/in SGBS

• Dipl. Finanzleiter/in SGBS

• Dipl. Controller/in SGBS

• Leadership- & Human Resources

Management-Diplom SGBS

• Dipl. Consultant SGBS

St. Galler

Business School

International

Executive MBA

St. Galler

Business School

upgradeS

your

perSpective

Berufsbegleitende akademische MBA-Ausbildung

für obere und oberste Führungskräfte

MBA

INTERNATIONAL EXECUTIVE

SEMINARE

FERNSTUDIEN-

MODULE

KOLLOQUIEN

PRAXISARBEIT

www.sgbs.ch/mba

BOSTON

LONDON

SHANGHAI

2017-18

upgradeS

your

perSpective.

St. Galler

Business School

MBA

INTEGRIERTES MANAGEMENT

Berufsbegleitende akademische

MBA-Ausbildung für Führungskräfte

St. Galler

Business School

SEMINARE

FERNSTUDIEN-

MODULE

KOLLOQUIEN

PRAXISARBEIT

Master of Business

Administration (MBA)

in Integrated Management 2017–18

www.sgbs.ch/mba

Dipl. Betriebswirtschafter/in

SGBS®

St.Galler Business School

DIPLOMAUSBILDUNGEN FÜR MANAGER/INNEN

Master Diplome St.Gallen

Nächste Studienbeginne:

Die Diplomlehrgänge der St.Galler Business School

– Anspruchsvolle und praxisnahe Aus- & Weiterbildung

– Diplomabschluss SGBS

– Basierend auf dem bewährten St.Galler Management-

Konzept

– Unter Wissenschaftlicher Leitung der St.Galler Business School

2017

4. Januar 2016

4. April 2016

4. Juli 2016

3. Oktober 2016

St. Galler

Business School

DIPLOMAUSBILDUNGEN FÜR MANAGER/INNEN

2018

Master-Diplome St. Gallen

Die Diplomlehrgänge der

St.Galler Business School

– Anspruchsvolle und praxisnahe

Aus- & Weiterbildung

– Diplomabschluss SGBS

– Basierend auf dem bewährten

St.Galler Management-Konzept

– Unter wissenschaftlicher Leitung

Studienbeginne:

8. Januar 2018

9. April 2018

9. Juli 2018

8. Oktober 2018

Dipl. Marketingleiter/in

SGBS®

«We work in yesterday‘s structures

with today‘s ressources on tomorrows

strategies with people who created

yesterday‘s structures and are not

going to be in the companies the day

after tomorrow.

The classic work of the St. Gallen

Management Approach

in its 8 th edition.

The standard within modern management has

been continuously developed and covers newest

progresses in management.

The St. Gallen Management-Concept is a holistic

approach that influences sustainably especially

international managers. Leaders find a framework

for a long-term development of their company

that helps integrating all activities in a

master plan. Moreover ideas are offered that go

far beyond daily business.

Strategie und Marketing Seminare

St.Galler Marketing Programm 2x4 Tage

St.Galler Verkaufs- & Vertriebsmanagement Programm 2x4 Tage

Strategisches Management für Executives 2x4 Tage

Strategie-Week Boston 5 Tage

Junior Management Seminare

St.Galler Junior Business School 11 Tage

Management-Intensivkurs für Nicht-Betriebswirtschafter 7 Tage

• General Management Seminar für Juniors 5 Tage

St.Galler Betriebswirtschaftslehrgang 3x4 Tage

Executive Management Seminare

International Senior Management Programm 3 Wochen

• General Management Seminar für Executives 4 Tage

St.Galler Executive Business School 2x5 Tage

• Effective Management Programm für Executives 2x4 Tage

Finanzmanagement

St.Galler Finanzlehrgang 2x4 Tage

St.Galler Controller Programm 3x4 Tage

• Grundlagen Finanz- und Rechnungswesen 4 Tage

• Finance-Week London 4 Tage

Leadership Seminare

• Leadership - St. Galler Führungsprogramm 2x4 Tage

• Die eigene Management-Kraft steigern 2x4 Tage

• Leadership-Week Boston 5 Tage

• Persönliche Führungskompetenz 2x4 Tage

Management-Seminare

Wissenschaftliche Gesamtleitung

Prof. Dr.

. @sgbs.com

Die Seminare & Lehrgänge stehen

unter der wissenschaftlichen

Leitung von Prof. Dr. Robert

.

Der Dozentenstab vereinigt

Persönlichkeiten aus Wissenschaft,

Managementberatung

und Praxis.

Christian Abegglen

Dr. oec. HSG

christian.abegglen@sgbs.com

Peter Zehnder

lic.rer.pol.

peter.zehnder@sgbs.com

Director Consulting

Präsident des Verwaltungsrates

Robert Neumann

robert neumann

Neumann

Strategie und Marketing Seminare

St.Galler Marketing Programm 2x4 Tage

St.Galler Verkaufs- & Vertriebsmanagement Programm 2x4 Tage

Strategisches Management für Executives 2x4 Tage

Strategie-Week Boston 5 Tage

Junior Management Seminare

St.Galler Junior Business School 11 Tage

Management-Intensivkurs für Nicht-Betriebswirtschafter 7 Tage

• General Management Seminar für Juniors 5 Tage

St.Galler Betriebswirtschaftslehrgang 3x4 Tage

Executive Management Seminare

International Senior Management Programm 3 Wochen

• General Management Seminar für Executives 4 Tage

St.Galler Executive Business School 2x5 Tage

• Effective Management Programm für Executives 2x4 Tage

Finanzmanagement

St.Galler Finanzlehrgang 2x4 Tage

St.Galler Controller Programm 3x4 Tage

• Grundlagen Finanz- und Rechnungswesen 4 Tage

• Finance-Week London 4 Tage

Leadership Seminare

• Leadership - St. Galler Führungsprogramm 2x4 Tage

• Die eigene Management-Kraft steigern 2x4 Tage

• Leadership-Week Boston 5 Tage

• Persönliche Führungskompetenz 2x4 Tage

Management-Seminare

Wissenschaftliche Gesamtleitung

Prof. Dr.

. @sgbs.com

Die Seminare & Lehrgänge stehen

unter der wissenschaftlichen

Leitung von Prof. Dr. Robert

.

Der Dozentenstab vereinigt

Persönlichkeiten aus Wissenschaft,

Managementberatung

und Praxis.

Christian Abegglen

Dr. oec. HSG

christian.abegglen@sgbs.com

Peter Zehnder

lic.rer.pol.

peter.zehnder@sgbs.com

Director Consulting

Präsident des Verwaltungsrates

Robert Neumann

robert neumann

Neumann

Management-Publications

The concept of Integrated Management

2015: 24 Years

St. Galler Concept

• Updated and upgraded with

practical examples

• New tools

• For scientifically interrested

practitioners

Strategie und Marketing Seminare

St.Galler Marketing Programm 2x4 Tage

St.Galler Verkaufs- & Vertriebsmanagement Programm 2x4 Tage

Strategisches Management für Executives 2x4 Tage

Strategie-Week Boston 5 Tage

Junior Management Seminare

St.Galler Junior Business School 11 Tage

Management-Intensivkurs für Nicht-Betriebswirtschafter 7 Tage

• General Management Seminar für Juniors 5 Tage

St.Galler Betriebswirtschaftslehrgang 3x4 Tage

Executive Management Seminare

International Senior Management Programm 3 Wochen

• General Management Seminar für Executives 4 Tage

St.Galler Executive Business School 2x5 Tage

• Effective Management Programm für Executives 2x4 Tage

Finanzmanagement

St.Galler Finanzlehrgang 2x4 Tage

St.Galler Controller Programm 3x4 Tage

• Grundlagen Finanz- und Rechnungswesen 4 Tage

• Finance-Week London 4 Tage

Leadership Seminare

• Leadership - St. Galler Führungsprogramm 2x4 Tage

• Die eigene Management-Kraft steigern 2x4 Tage

• Leadership-Week Boston 5 Tage

• Persönliche Führungskompetenz 2x4 Tage

Management-Seminare

Wissenschaftliche Gesamtleitung

Prof. Dr.

. @sgbs.com

Die Seminare & Lehrgänge stehen

unter der wissenschaftlichen

Leitung von Prof. Dr. Robert

.

Der Dozentenstab vereinigt

Persönlichkeiten aus Wissenschaft,

Managementberatung

und Praxis.

Christian Abegglen

Dr. oec. HSG

christian.abegglen@sgbs.com

Peter Zehnder

lic.rer.pol.

peter.zehnder@sgbs.com

Director Consulting

Präsident des Verwaltungsrates

Robert Neumann

robert neumann

Neumann

Strategie und Marketing Seminare

St.Galler Marketing Programm 2x4 Tage

St.Galler Verkaufs- & Vertriebsmanagement Programm 2x4 Tage

Strategisches Management für Executives 2x4 Tage

Strategie-Week Boston 5 Tage

Junior Management Seminare

St.Galler Junior Business School 11 Tage

Management-Intensivkurs für Nicht-Betriebswirtschafter 7 Tage

• General Management Seminar für Juniors 5 Tage

St.Galler Betriebswirtschaftslehrgang 3x4 Tage

Executive Management Seminare

International Senior Management Programm 3 Wochen

• General Management Seminar für Executives 4 Tage

St.Galler Executive Business School 2x5 Tage

• Effective Management Programm für Executives 2x4 Tage

Finanzmanagement

St.Galler Finanzlehrgang 2x4 Tage

St.Galler Controller Programm 3x4 Tage

• Grundlagen Finanz- und Rechnungswesen 4 Tage

• Finance-Week London 4 Tage

Leadership Seminare

• Leadership - St. Galler Führungsprogramm 2x4 Tage

• Die eigene Management-Kraft steigern 2x4 Tage

• Leadership-Week Boston 5 Tage

• Persönliche Führungskompetenz 2x4 Tage

Management-Seminare

Wissenschaftliche Gesamtleitung

Prof. Dr.

. @sgbs.com

Die Seminare & Lehrgänge stehen

unter der wissenschaftlichen

Leitung von Prof. Dr. Robert

.

Der Dozentenstab vereinigt

Persönlichkeiten aus Wissenschaft,

Managementberatung

und Praxis.

Christian Abegglen

Dr. oec. HSG

christian.abegglen@sgbs.com

Peter Zehnder

lic.rer.pol.

peter.zehnder@sgbs.com

Director Consulting

Präsident des Verwaltungsrates

Robert Neumann

robert neumann

Neumann

SGBS Alumni-Jahrbuch 2009 – 2010

SGBS

St.Galler

Business School

SGBS

St.Galler

Business School

SGBS

Alumni-Jahrbuch

201

ISBN 3-905379-21-X

Schutzgebühr SFr. 15.–/€10.–

ST. GALLER

BUSINESS BOOKS & TOOLS

ALUMNI-CLUB SERIES

1

Ganzheitliches Management

in der Praxis

Ausgewählte Diplomarbeiten der

St. Galler Business School

Band 1:

Ideen- und Innovationsmanagement

Christian Abegglen

Herausgeber

ST. GALLER

BUSINESS BOOKS & TOOLS

GENERAL MANAGEMENT SERIES

Business

Books & Tools

P ERSONAL IM AG E

Sprache – Kommunikation – Präsentation

eine Short-Story für Führungskräfte und Manager

von Uwe J. Hackbarth

ST. GALLER

BUSINESS BOOKS & TOOLS

GENERAL MANAGEMENT SERIES

Corporate Dynamics

Erfolgreiches Management von Wandel

aus studentischer Sicht

Band 1

Christian Abegglen

Robert Neumann

Herausgeber

Christian Abegglen · Robert Neumann Corporate Dynamics · Band 1

ST. GALLER

BUSINESS BOOKS & TOOLS

GENERAL MANAGEMENT SERIES

EDITION GENERAL MANAGEMENT SERIES

Nach den heftigen Beben der Finanzkrise zeichnen sich – zwar noch diffus

– erste Anzeichen eines Aufschwungs ab. Nach langen Monaten des

„Durchhaltens“ gilt es nun für Unternehmer, Manager und Führungskräfte,

den leichten wirtschaftlichen Aufwind positiv zu nutzen. Das aktuelle

Marktumfeld zeigt sich jedoch in gewandelter Form: Althergebrachte

Patentrezepte, Pfadabhängigkeiten sowie Denkmuster von gestern sind

häufig nicht mehr wirkungsvoll. Vieles muss in Unternehmen nun neu und

anders gemacht werden, vielerorts stehen Wandel, Veränderung und

Fortschritt ganz oben auf der Tagesordnung. Entsprechend gross ist der

Bedarf an wirksamen, ganzheitlichen und nachhaltigen Instrumenten und

Denkhilfen.

Mit dieser hochaktuellen Thematik beschäftigten sich Studenten der

Vorlesung „Corporate Dynamics“ von Christian Abegglen an der Alpen-

Adria-Universität Klagenfurt im Rahmen von studentischen Forschungsprojekten.

In zwei Sammelbänden werden vorliegend als Resultat ausgesuchte

Beiträge veröffentlicht. Dort werden bewährte Management-

Instrumente wirksamer Initiierung, Steuerung und Bewältigung von

Wandel und Fortschritt dargestellt und mittels aktueller Fragestellungen

intensiv diskutiert. Methodische Grundlagen beider Bände sind zwei zentrale

Bausteine der weithin bekannten St. Galler Management-Lehre:

Systemorientiertes Management und das Lebenszyklus-Modell.

Zielsetzung von Band 1 ist die Darstellung wesentlicher Voraussetzungen

und Stellhebel erfolgreichen Managements von Veränderungen sowie die

griffige Veranschaulichung der Grundlagen für optimales Handeln in turbulenten

Zeiten. Obwohl die Notwendigkeiten zum Wandel vielerorts

bewusst sind, klagen Unternehmen über mangelnde Veränderungsbereitschaft.

Mit der systematischen Suche nach Ursachen und Gründen dieses

Mangels werden entlang der Phasen des Unternehmenslebenszyklus die

Veränderungsfähigkeit eines Unternehmens einerseits sowie typische

interne Umsetzungshürden andererseits diskutiert. So sind zunächst schrittweise

intern und extern relevante Faktoren identifiziert und beleuchtet.

Dann wird aufgezeigt, wie diese wirksam abzugleichen sind, damit die

Stosskraft eines Unternehmens entlang der Reifephasen nachhaltig sichergestellt

werden kann.

Research & Publictions

Milestones in the development

of an Integrated Management

Swiridoff

Knut Bleicher

Meilensteine der Entwicklung eines Integrierten Managements

Herausgegeben von Christian Abegglen

3

St. Galler Business Books & Tools

t

W issenschaf

Normatives und Strategisches Management

9 783934 3 5 0892 >

ISBN 3- 934350- 89- 5

Swiridoff – SGBBT

Bleicher Management im Wandel

Swiridoff

Knut Bleicher

Management im Wandel

Meilensteine der Entwicklung eines Integrierten Managements

Herausgegeben von Christian Abegglen

1

St. Galler Business Books & Tools

Wissenschaft

Swiridoff

Lore tinibh ea facidui tin vercidunt lobore facil utpat etumsandiam euismolummy nissequat augueril

et acilla augiate commy num vullut alis nullam, core vel esequisisi euipisim ad digna faciduisi.

Lorperit iusto dolorem vendit, si tem zzriusto core mincilluptat prat, commy nis acidunt alis

dignisis auguercin er sustrud doloborer si esenim nonsenim aliquatue dio od modolor Lore tinibh

ea facidui tin vercidunt lobore facil utpat etumsandiam euismolummy nissequat augueril et acilla

augiate commy num vullut alis nullam, core vel esequisisi euipisim ad digna faciduisi. Lorperit iusto

dolorem vendit, si tem zzriusto core mincilluptat prat, commy nis acidunt alis dignisis auguercin er

sustrud doloborer si esenim nonsenim aliquatue dio od modolor Lore tinibh ea facidui tin vercidunt

lobore facil utpat etumsandiam euismolummy nissequat augueril et acilla augiate commy num

vullut alis nullam, core vel esequisisi euipisim ad digna faciduisi. Lorperit iusto dolorem vendit, si

tem zzriusto core mincilluptat prat, commy nis acidunt alis dignisis auguercin er sustrud doloborer

si esenim nonsenim aliquatue dio od modolor

Herausgegeben von Christian Abegglen

Meilensteine

Integriertes

Management 1

St. Galler Business Books & Tools

Wissenschaft

Meilensteine der Entwicklung eines Integrierten Managements

9 7 8 3934 3 5 0892 >

ISBN 3- 934350-89- 5

Swiridoff

leicher

B St n

rukturen & Kulture

Swiridoff

Knut Bleicher

Meilensteine der Entwicklung eines Integrierten Managements

Herausgegeben von Christian Abegglen

2

St. Galler Business Books & Tools

Wissenschaft

Swiridoff

Lore tinibh ea facidui tin vercidunt lobore facil utpat etumsandiam euismolummy nissequat augueril

et acilla augiate commy num vullut alis nullam, core vel esequisisi euipisim ad digna faciduisi.

Lorperit iusto dolorem vendit, si tem zzriusto core mincilluptat prat, commy nis acidunt alis

dignisis auguercin er sustrud doloborer si esenim nonsenim aliquatue dio od modolor Lore tinibh

ea facidui tin vercidunt lobore facil utpat etumsandiam euismolummy nissequat augueril et acilla

augiate commy num vullut alis nullam, core vel esequisisi euipisim ad digna faciduisi. Lorperit iusto

dolorem vendit, si tem zzriusto core mincilluptat prat, commy nis acidunt alis dignisis auguercin er

sustrud doloborer si esenim nonsenim aliquatue dio od modolor Lore tinibh ea facidui tin vercidunt

lobore facil utpat etumsandiam euismolummy nissequat augueril et acilla augiate commy num

vullut alis nullam, core vel esequisisi euipisim ad digna faciduisi. Lorperit iusto dolorem vendit, si

tem zzriusto core mincilluptat prat, commy nis acidunt alis dignisis auguercin er sustrud doloborer

si esenim nonsenim aliquatue dio od modolor

Herausgegeben von Christian Abegglen

Meilensteine

Integriertes

anagement

M 2

St. Galler Business Books & Tools

Wissenschaft

Entwicklung eines Integrierten Managements

Meilensteine der

Strukturen und Kulturen

Swiridoff

Knut Bleicher

Meilensteine der Entwicklung eines Integrierten Managements

Herausgegeben von Christian Abegglen

6

St. Galler Business Books & Tools

t

W issenschaf

Corporate Dynamics

Swiridoff

Knut Bleicher

Managementsysteme

Meilensteine der Entwicklung eines Integrierten Managements

Herausgegeben von Christian Abegglen

4

St. Galler Business Books & Tools

t

Wissenschaf

Swiridoff

Knut Bleicher

Meilensteine der Entwicklung eines Integrierten Managements

Herausgegeben von Christian Abegglen

5

St. Galler Business Books & Tools

t

W issenschaf

Human Resources Management

• Volume 1: Management in Transition

• Volume 2: Structures & Cultures of

Organizations in Transition

• Volume 3: Normative und Strategic

Management

• Volume 4: Managementsystems

• Volume 5: Human Resources Management

• Volume 6: Corporate Dynamics

Management-Congresses SGBS 2003-2014

Review of the SGBS Alumni-Clubs

Strategie und Marketing Seminare

St.Galler Marketing Programm 2x4 Tage

St.Galler Verkaufs- & Vertriebsmanagement Programm 2x4 Tage

Strategisches Management für Executives 2x4 Tage

Strategie-Week Boston 5 Tage

Junior Management Seminare

St.Galler Junior Business School 11 Tage

Management-Intensivkurs für Nicht-Betriebswirtschafter 7 Tage

• General Management Seminar für Juniors 5 Tage

St.Galler Betriebswirtschaftslehrgang 3x4 Tage

Executive Management Seminare

International Senior Management Programm 3 Wochen

• General Management Seminar für Executives 4 Tage

St.Galler Executive Business School 2x5 Tage

• Effective Management Programm für Executives 2x4 Tage

Finanzmanagement

St.Galler Finanzlehrgang 2x4 Tage

St.Galler Controller Programm 3x4 Tage

• Grundlagen Finanz- und Rechnungswesen 4 Tage

• Finance-Week London 4 Tage

Leadership Seminare

• Leadership - St. Galler Führungsprogramm 2x4 Tage

• Die eigene Management-Kraft steigern 2x4 Tage

• Leadership-Week Boston 5 Tage

• Persönliche Führungskompetenz 2x4 Tage

Management-Seminare

Wissenschaftliche Gesamtleitung

Prof. Dr.

. @sgbs.com

Die Seminare & Lehrgänge stehen

unter der wissenschaftlichen

Leitung von Prof. Dr. Robert

.

Der Dozentenstab vereinigt

Persönlichkeiten aus Wissenschaft,

Managementberatung

und Praxis.

Christian Abegglen

Dr. oec. HSG

christian.abegglen@sgbs.com

Peter Zehnder

lic.rer.pol.

peter.zehnder@sgbs.com

Director Consulting

Präsident des Verwaltungsrates

Robert Neumann

robert neumann

Neumann

Strategie und Marketing Seminare

St.Galler Marketing Programm 2x4 Tage

St.Galler Verkaufs- & Vertriebsmanagement Programm 2x4 Tage

Strategisches Management für Executives 2x4 Tage

Strategie-Week Boston 5 Tage

Junior Management Seminare

St.Galler Junior Business School 11 Tage

Management-Intensivkurs für Nicht-Betriebswirtschafter 7 Tage

• General Management Seminar für Juniors 5 Tage

St.Galler Betriebswirtschaftslehrgang 3x4 Tage

Executive Management Seminare

International Senior Management Programm 3 Wochen

• General Management Seminar für Executives 4 Tage

St.Galler Executive Business School 2x5 Tage

• Effective Management Programm für Executives 2x4 Tage

Finanzmanagement

St.Galler Finanzlehrgang 2x4 Tage

St.Galler Controller Programm 3x4 Tage

• Grundlagen Finanz- und Rechnungswesen 4 Tage

• Finance-Week London 4 Tage

Leadership Seminare

• Leadership - St. Galler Führungsprogramm 2x4 Tage

• Die eigene Management-Kraft steigern 2x4 Tage

• Leadership-Week Boston 5 Tage

• Persönliche Führungskompetenz 2x4 Tage

Management-Seminare

Wissenschaftliche Gesamtleitung

Prof. Dr.

. @sgbs.com

Die Seminare & Lehrgänge stehen

unter der wissenschaftlichen

Leitung von Prof. Dr. Robert

.

Der Dozentenstab vereinigt

Persönlichkeiten aus Wissenschaft,

Managementberatung

und Praxis.

Christian Abegglen

Dr. oec. HSG

christian.abegglen@sgbs.com

Peter Zehnder

lic.rer.pol.

peter.zehnder@sgbs.com

Director Consulting

Präsident des Verwaltungsrates

Robert Neumann

robert neumann

Neumann

Management-Congresses SGBS: in the middle of September in St. Gallen

St. Galler Business School • Rosenbergstrasse 36 • CH-9000 St. Gallen

Tel. 0041 (0)71 225 40 80 • Fax 0041 (0)71 225 40 89

www.sgbs.com • seminare@sgbs.com

Management-Kongresse der SGBS

– Rückblick des SGBS Alumni-Clubs

St.Galler

Business School

D E U T S C H L A N D

Dr. Christian Abegglen • Prof. Knut Bleicher • Helmut Bührle • Dr. Klaus v. Dohnanyi

Peter Edelmann • Prof. Hans Georg Graf • Mark McGregor • Dr. Eckart von

Hirschhausen

• Joachim Hunold • Otto Ineichen • Prof. Dr. Wilfried Krüger

General Stephan Kretschmer • Ole N. Nielsen • Karl-Heinz Grosse Peclum • Prof. Dr. Hans

Jobst Pleitner • Felix Richterich • Andreas Schell • Prof. Dr. Dres. Manuel R. Theisen

Bettina Würth • Prof. Dr. Rolf Wunderer • Prof. Dr. Hans A. Wüthrich

St. Galler Business School • Rosenbergstrasse 36 • CH-9000 St. Gallen

Tel. 0041 (0)71 225 40 80 • Fax 0041 (0)71 225 40 89

www.sgbs.com • seminare@sgbs.com

Management-Kongresse der SGBS

– Rückblick des SGBS Alumni-Clubs

St.Galler

Business School

D E U T S C H L A N D

Dr. Christian Abegglen • Prof. Knut Bleicher • Helmut Bührle • Dr. Klaus v. Dohnanyi

Peter Edelmann • Prof. Hans Georg Graf • Mark McGregor • Dr. Eckart von

Hirschhausen

• Joachim Hunold • Otto Ineichen • Prof. Dr. Wilfried Krüger

General Stephan Kretschmer • Ole N. Nielsen • Karl-Heinz Grosse Peclum • Prof. Dr. Hans

Jobst Pleitner • Felix Richterich • Andreas Schell • Prof. Dr. Dres. Manuel R. Theisen

Bettina Würth • Prof. Dr. Rolf Wunderer • Prof. Dr. Hans A. Wüthrich

St. Galler Business School • Rosenbergstrasse 36 • CH-9000 St. Gallen

Tel. 0041 (0)71 225 40 80 • Fax 0041 (0)71 225 40 89

www.sgbs.com • seminare@sgbs.com

Management-Kongresse der SGBS

– Rückblick des SGBS Alumni-Clubs

St.Galler

Business School

D E U T S C H L A N D

Dr. Christian Abegglen • Prof. Knut Bleicher • Helmut Bührle • Dr. Klaus v. Dohnanyi

Peter Edelmann • Prof. Hans Georg Graf • Mark McGregor • Dr. Eckart von

Hirschhausen

• Joachim Hunold • Otto Ineichen • Prof. Dr. Wilfried Krüger

General Stephan Kretschmer • Ole N. Nielsen • Karl-Heinz Grosse Peclum • Prof. Dr. Hans

Jobst Pleitner • Felix Richterich • Andreas Schell • Prof. Dr. Dres. Manuel R. Theisen

Bettina Würth • Prof. Dr. Rolf Wunderer • Prof. Dr. Hans A. Wüthrich

St. Galler Business School • Rosenbergstrasse 36 • CH-9000 St. Gallen

Tel. 0041 (0)71 225 40 80 • Fax 0041 (0)71 225 40 89

www.sgbs.com • seminare@sgbs.com

Management-Kongresse der SGBS

– Rückblick des SGBS Alumni-Clubs

St.Galler

Business School

D E U T S C H L A N D

Dr. Christian Abegglen • Prof. Knut Bleicher • Helmut Bührle • Dr. Klaus v. Dohnanyi

Peter Edelmann • Prof. Hans Georg Graf • Mark McGregor • Dr. Eckart von

Hirschhausen

• Joachim Hunold • Otto Ineichen • Prof. Dr. Wilfried Krüger

General Stephan Kretschmer • Ole N. Nielsen • Karl-Heinz Grosse Peclum • Prof. Dr. Hans

Jobst Pleitner • Felix Richterich • Andreas Schell • Prof. Dr. Dres. Manuel R. Theisen

Bettina Würth • Prof. Dr. Rolf Wunderer • Prof. Dr. Hans A. Wüthrich

St. Galler Business School • Rosenbergstrasse 36 • CH-9000 St. Gallen

Tel. 0041 (0)71 225 40 80 • Fax 0041 (0)71 225 40 89

www.sgbs.com • seminare@sgbs.com

Management-Kongresse der SGBS

– Rückblick des SGBS Alumni-Clubs

St.Galler

Business School

D E U T S C H L A N D

Dr. Christian Abegglen • Prof. Knut Bleicher • Helmut Bührle • Dr. Klaus v. Dohnanyi

Peter Edelmann • Prof. Hans Georg Graf • Mark McGregor • Dr. Eckart von

Hirschhausen

• Joachim Hunold • Otto Ineichen • Prof. Dr. Wilfried Krüger

General Stephan Kretschmer • Ole N. Nielsen • Karl-Heinz Grosse Peclum • Prof. Dr. Hans

Jobst Pleitner • Felix Richterich • Andreas Schell • Prof. Dr. Dres. Manuel R. Theisen

Bettina Würth • Prof. Dr. Rolf Wunderer • Prof. Dr. Hans A. Wüthrich

St. Galler Business School • Rosenbergstrasse 36 • CH-9000 St. Gallen

Tel. 0041 (0)71 225 40 80 • Fax 0041 (0)71 225 40 89

www.sgbs.com • seminare@sgbs.com

Management-Kongresse der SGBS

– Rückblick des SGBS Alumni-Clubs

St.Galler

Business School

D E U T S C H L A N D

Dr. Christian Abegglen • Prof. Knut Bleicher • Helmut Bührle • Dr. Klaus v. Dohnanyi

Peter Edelmann • Prof. Hans Georg Graf • Mark McGregor • Dr. Eckart von

Hirschhausen

• Joachim Hunold • Otto Ineichen • Prof. Dr. Wilfried Krüger

General Stephan Kretschmer • Ole N. Nielsen • Karl-Heinz Grosse Peclum • Prof. Dr. Hans

Jobst Pleitner • Felix Richterich • Andreas Schell • Prof. Dr. Dres. Manuel R. Theisen

Bettina Würth • Prof. Dr. Rolf Wunderer • Prof. Dr. Hans A. Wüthrich

St. Galler Business School • Rosenbergstrasse 36 • CH-9000 St. Gallen

Tel. 0041 (0)71 225 40 80 • Fax 0041 (0)71 225 40 89

www.sgbs.com • seminare@sgbs.com

Management-Kongresse der SGBS

– Rückblick des SGBS Alumni-Clubs

St.Galler

Business School

D E U T S C H L A N D

Dr. Christian Abegglen • Prof. Knut Bleicher • Helmut Bührle • Dr. Klaus v. Dohnanyi

Peter Edelmann • Prof. Hans Georg Graf • Mark McGregor • Dr. Eckart von

Hirschhausen

• Joachim Hunold • Otto Ineichen • Prof. Dr. Wilfried Krüger

General Stephan Kretschmer • Ole N. Nielsen • Karl-Heinz Grosse Peclum • Prof. Dr. Hans

Jobst Pleitner • Felix Richterich • Andreas Schell • Prof. Dr. Dres. Manuel R. Theisen

Bettina Würth • Prof. Dr. Rolf Wunderer • Prof. Dr. Hans A. Wüthrich

St. Galler Business School • Rosenbergstrasse 36 • CH-9000 St. Gallen

Tel. 0041 (0)71 225 40 80 • Fax 0041 (0)71 225 40 89

www.sgbs.com • seminare@sgbs.com

Management-Kongresse der SGBS

– Rückblick des SGBS Alumni-Clubs

St.Galler

Business School

D E U T S C H L A N D

Dr. Christian Abegglen • Prof. Knut Bleicher • Helmut Bührle • Dr. Klaus v. Dohnanyi

Peter Edelmann • Prof. Hans Georg Graf • Mark McGregor • Dr. Eckart von

Hirschhausen

• Joachim Hunold • Otto Ineichen • Prof. Dr. Wilfried Krüger

General Stephan Kretschmer • Ole N. Nielsen • Karl-Heinz Grosse Peclum • Prof. Dr. Hans

Jobst Pleitner • Felix Richterich • Andreas Schell • Prof. Dr. Dres. Manuel R. Theisen

Bettina Würth • Prof. Dr. Rolf Wunderer • Prof. Dr. Hans A. Wüthrich

St.Galler Busine

www.sgbs

Dr. Christian Lawrence

Dr. Wolf Schumach

Prof. Dr. Theo Wehner

Philipp Schwande

Felix Ahlers

Dr. Christian Abegglen

St.Galler Business School

www.sgbs.com

Dr. Christian Lawrence

Dr. Wolf Schumacher

Prof. Dr. Theo Wehner

Philipp Schwander

Dr. Thilo Sarrazin

Felix Ahlers

Dr. Christian Abegglen

W

Peter ehnder

Z

St.Galler Business School

www.sgbs.com

Dr. Christian Lawrence

Dr. Wolf Schumacher

Prof. Dr. Theo Wehner

Philipp Schwander

Dr. Thilo Sarrazin

Felix Ahlers

Arthur E. Darboven

Dr. Christian Abegglen

Wolfram Hatz jun.

Darboven

Trading

Peter ehnder

Z

St.Galler Business School

www.sgbs.com

Dr. Christian Lawrence

Dr. Wolf Schumacher

Prof. Dr. Theo Wehner

Philipp Schwander

Dr. Thilo Sarrazin

Felix Ahlers

Arthur E. Darboven

Dr. Christian Abegglen

Wolfram Hatz jun.

Darboven

Trading

Peter ehnder

Z

St.Galler Business School

www.sgbs.com

Dr. Christian Lawrence

Dr. Wolf Schumacher

Prof. Dr. Theo Wehner

Philipp Schwander

Dr. Thilo Sarrazin

Felix Ahlers

Arthur E. Darboven

Dr. Christian Abegglen

Wolfram Hatz jun.

Darboven

Trading

Peter ehnder

Z

St.Galler Business School

www.sgbs.com

Dr. Christian Lawrence

Dr. Wolf Schumacher

Prof. Dr. Theo Wehner

Philipp Schwander

Dr. Thilo Sarrazin

Felix Ahlers Arthur E.

Dr. Christian Abegglen

Wolfram H

Dar

Tra

Peter ehnder

Z

St. Galler Business School • Rosenbergstrasse 36 • CH-9000 St. Gallen

Tel. 0041 (0)71 225 40 80 • Fax 0041 (0)71 225 40 89

www.sgbs.com • seminare@sgbs.com

Management-Kongresse der SGBS

– Rückblick des SGBS Alumni-Clubs

St.Galler

Business School

D E U T S C H L A N D

Dr. Christian Abegglen • Prof. Knut Bleicher • Helmut Bührle • Dr. Klaus v. Dohnanyi

Peter Edelmann • Prof. Hans Georg Graf • Mark McGregor • Dr. Eckart von

Hirschhausen

• Joachim Hunold • Otto Ineichen • Prof. Dr. Wilfried Krüger

General Stephan Kretschmer • Ole N. Nielsen • Karl-Heinz Grosse Peclum • Prof. Dr. Hans

Jobst Pleitner • Felix Richterich • Andreas Schell • Prof. Dr. Dres. Manuel R. Theisen

Bettina Würth • Prof. Dr. Rolf Wunderer • Prof. Dr. Hans A. Wüthrich

Dr. Christian Abegglen • Prof. Knut Bleicher • Jobst Siemer • Peter E. Zehnder Ernst

Wyrsch • Dr. Klaus Dohnanyi • Prof. Dr. Hans A. Wüthrich • General Stephan

Kretschmer Bettina Würth • Dr. Konrad Hummler • Prof. Dr. Dres. Manuel R. Theisen

• Prof. Dr. Wunderer • Karl-Heinz Grosse Peclum • Prof. Dr. Wilfried Krüger

Otto Ineichen • Prof. Dr. Hans Jobst Pleitner • Dr. Eckart von Hirschhausen

Joachim Hunold • Ole N. Nielsen • Felix Richterich • Andreas Schell

Peter Edelmann • Peter Zürn • Helmut Bührle • Prof. Dr, Manfred Spitzer

Prof. Dr. Mathias Binswanger • Christo Quiske • Dr. Gunter Frank

Dr. Maximilian Herzog • Prof. Dr. Hans Eberspächer • Sören M. Slowak

Prof. Dr. Janus Teczke • Mark McGregor • Philipp Schwander • Dr. Robert Neumann

• Dr. Hermann Jung • Peter Rösler • Prof. Dr. Markus Schwaninger • Torsten

Oltmanns • Heinrich Villiger • Prof. Dr. Theo Wehner • Dr. Wolf Schumacher

Dr. Thilo Sarrazin • Wolfram Hatz jun. • Felix Ahlers • Dr. Christian Lawrenc

• Christian Sagehorn • Arthur E. Darboven • Prof. Dr. Dietrich Dörner

Master Han Shan • Dr. Konrad Hummler • Lars Windhorst • Maja Storch

Roger Köppel • Prof. Dr. Markus Schwaninger • Dr. Joerg Dederichs

Prof. Dr. Thomas Straubhaar • Tomas Prenosil • Dr. Manfred Wittenstein

Prof. Dr. Franz-Rudolf Esch • Robert Heinzer Dr. Hendrik Hartje

Dr. Stephan Feige • Simone Zuberbühler

Norbert Barnikel

Barnikel Innovation &

Digital Transformation

Beate Monastiridis-Dörr

Münchener Rück-

Versicherungsgesellschaft

Dr. Jörg Genstorfer

Spital Limattal

Dr. Dirk Haft

WITTENSTEIN SE

Michael Beckmann MBA

Beckmann Peer Boards GmbH

Oliver Bilke-Hentsch, MD MBA

Modellstation SOMOSA

Winterthur

St. Galler

Business School

16. St. Galler

Alumni Management-

Event – Interactive

21. September 2018 in St. Gallen

www.sgbs.ch

Prof. Dr. Martin Westphal

Fresenius Kabi

Deutschland AG

Reinvent or optimize the company?

16th congress 2018:

September, 21, 2017 in St. Gallen

«Reinvent or optimize the company?»


Overview International Seminars in English 2014 2018

International Senior Programs

International Senior Management

Program Page 10

Lucerne – London – Boston

No. E1118 part 1 June 18 -22, 2018

part 2 September 10 - 13, 2018

part 3 November 12 – 16, 2018

Boston, USA / London / Boston, USA

No. E1218 part 1 November 5 – 8, 2018

part 2 March 11 – 14, 2019

part 3 June 17 – 21, 2019

Boston, USA / London / Boston, USA

seminar language:

Part 1: Boston, USA (in English)

Part 2: London (in English)

Part 3: Boston, USA (in English)

Asia-Week Shanghai Page 12

No. A1119 May 20 – 24, 2019

Shanghai

Strategy-Week Boston Page 13

No. 34118 June 11 – 15, 2018

Boston, USA, Harvard Club

No. 34218 November 5 – 9, 2018

Boston, USA, Harvard Club

Leadership-Week Boston Page 14

No. 72118 June 18 – 22, 2018

Boston, USA, Harvard Club

No. 72218 November 12 – 16, 2018

Boston, USA, Harvard Club

Finance-Week London Page 15

No. 52118 March 12 – 15, 2018

London, School of Economics

No. 52218 September 10 – 13, 2018

London, School of Economics

International Junior Programs

International Junior Management

Program Page 18

No. 25118 part 1 March 9 – 11, 2018

part 2 June 8 – 10, 2018

part 3 July 6 – 8, 2018

part 4 September 7 – 9, 2018

St. Gallen / Cracow / Flims /Lucerne

No. 25218 part 1 September 28 – 30, 2018

part 2 December 7 – 9, 2018

part 3 March 8 – 10, 2019

part 4 June 7 – 9, 2019

St. Gallen / Flims / Lucerne /

Cracow

seminar language: part 1–3: in English

part 4: in German or

English

Strategy Week, Harvard Club of Boston,

Boston

Leadership Week, Harvard Club of

Boston, Boston

Finance Week, London School of

Economics (LSE), London

Asia Week, China Europe International

Business School (CEIBS), Shanghai

Strategic & Marketing Management

for Talents Page 20

No. 47118 March 9 – 11, 2018

St. Gallen

(in English, Friday to Sunday)

No. 47218 September 28 – 30, 2018

St. Gallen

(in English, Friday to Sunday)

Financial Management for Talents Page 21

No. 58118 March 23 – 25, 2018

St. Gallen

(in English, Friday to Sunday)

No. 58218 September 17 – 19, 2018

Lucerne

(in English, Friday to Sunday)

Leadership for Talents Page 22

No. 77118 July 6 – 8, 2018

Flims

(in English, Friday to Sunday)

No. 77218 December 7 – 9, 2018

Flims

(in English, Friday to Sunday)

Business Simulation Page 23

No. 57118 July 2 – 4, 2018, St. Gallen

No. 57218 December 3 – 5, 2018, St. Gallen

Certificates & MBA

SGBS International Senior Management-

Certificate St. Gallen® Page 26

No. 19118 1st Accomplishment

Begin of study: January 8, 2018

No. 19218 2nd Accomplishment

Begin of study: April 9, 2018

No. 19318 3rd Accomplishment

Begin of study: July 9, 2018

No. 19418 4th Accomplishment

Begin of study: October 8, 2018

International Executive MBA Page 28

No. 92118 1st Accomplishment

Begin of study: January 8, 2018

No. 92218 2nd Accomplishment

Begin of study: April 9, 2018

No. 92318 3rd Accomplishment

Begin of study: July 9, 2018

No. 92418 4th Accomplishment

Begin of study: October 8, 2018

Cracow University: European Integrated

Management Program (MBA), Cracow

Page 30

94118 October 8, 2018

Cracow / St. Gallen

6


Overview International Seminars in English 2019

➢ Seminar Dates available

April 2018

St. Galler Business School 7


8

«Impressing methodological approaches of the

speakers and very flexible adoption of the contents

of the seminar on concrete questions and needs

of the participants. I could succeed in directly bringing

in my challanges. The huge fund of practical

examples and especially the guided exchange

with other participants was of great advantage.

Alltogether a perfect renewal of knowledge.»


International Senior Programs

International Senior Management Program 10

Strategy-Week Boston 12

➢ Leadership-Week Boston 13

➢ Finance-Week London 14

➢ Asia Week: Doing Business in Asia 15

St. Galler Business School 9


Participants

Concept

International

Senior Management

Program

2018

No. E1118 Summer 2018

part 1 June 11 -15, 2018

part 2 September 10 - 13, 2018

part 3 November 12 – 16, 2018

Boston / London / Boston

No. E1218 Winter 2018

part 1 November 5 – 9, 2018

part 2 March 11 – 14, 2019

part 3 June 24 – 28, 2019

Boston / London / Boston

1. Experienced managers who acquire a

higher general management position in

international fields

2. Management committee and board

members

3. Managing directors, division or profit

center managers

4. Managers with high decision-making

responsibility

5. Managers responsible for strategic

projects and major planning

Today’s managers have to be effective

and motivating leaders who accomplish

excellent results in their particular

fields of responsibility and guide

the company to success. This process

requires an integrated management

approach which takes international

and global issues into consideration.

Numerous factors and their relations

need special awareness: global

strategies, local marketing concepts,

core competence processes, culturally

diverse management and many more.

The “International Senior Management

Program” addresses all these subjects

in several sessions during a total of 13

days. This course is especially designed

for experienced managers acquiring a

higher general management position

with international focus.

englische Version – andere The St. Gallen Termine!!

Approach

This German/English bilingual program

combines the proven St. Gallen management

approach with the American case study

methodology. The international exposure of

participants allows mutual exchange

of business experience and favors global

network opportunities.

Course modules:

Week 1:

Topics:

Week 2:

Topics:

Week 3:

Topics:

Interactive Concept:

5-day session in Boston, USA

Course in English

Strategy and Marketing

or Leadership

4-day session in London

Course in English

Financial Management

5-day session in Boston, USA

Course in English

Leadership or

Strategy and Marketing

Skilled lecturers provide different approaches;

professional business know ledge,

actual business situations and case studies.

Theoretical concepts are complemented

with practical examples and thus guarantee

a diverse, integrated approach. A mixture of

interactive learning with small study groups

challenges both, your leadership skills and

your managerial communication skills.

Duration: 2 x 5 days and 1 x 4 days

The seminar parts can be taken in any order.

Course Fee: CHF 13900.–/€ 12600.–

10


Topics

Principles of General Management

Success

Corporate management in turbulent times

Reliable management principles

New global conditions

Why toolboxes are “out” and thinking is

in

Strategic Management

Alert managers recognize the right

moment for a strategic turn-around; new

concepts for future challenges

Keys to competitive advantage: New global

strategies

Exploring the central strategic “plus”

Managing strategic information: Business

Knowledge Engineering

Business units versus corporate strategy –

ways of handling the dilemma

Identification of core business using the

portfolio approach

Strategic alliances, international collaboration

Intuitiv management or sophisticated controlling

tools?

Marketing Management

Functional marketing basics

Future opportunities for businesses, products

and markets

Product life cycle management; development

of an integrated product life cycle

concept

Product ideas and their incorporation into

international product strategies

Market management: Identification of

growth and penetration potentials

Mass customization

Ingredient branding

The e-commerce challenge

Implementation

Early identification of obstacles and barriers

using the St. Gallen implementation

concept

Driving implementation; the most common

barriers of implementation; roles of visionaries,

strategists, executors, or coaches

The balanced scorecard used as a core

implementation tool

Finance Management

Financial responsibilities for executives

Assessment of balance sheets and profit

and loss statements

Focus on profitability

Financial management in the particular

field of responsibility

Recognition of planning mistakes

Cost Management

Importance of ongoing cost management

From process cost statement to cost

management

Definition of one's own cost position

Designing a profitability concept

In/outsourcing: When do investments make

sense – fixed or variable costs?

Controlling

Key figures for value-oriented management

and compensation

Data warehouse / data marts – the core of

modern controlling systems

Interpretation and analysis of controlling

reports: actual cases

Business plans, investment and profit ability

calculations, planning of start-ups

Mergers and Acquisitions

Assessing corporate value, synergies, and

risks

IPO: how to float a company on the market

(practical example)

How to increase value; selling a company

Leadership

Key elements of high-performance leadership

systems

Building corporate culture based on leadership

personalities and cultural diversity

Managing people: The art of leading,

coach ing, encouraging and challenging

Communication and negotiation skills,

difficult conversations, conflicts, goal

definition, handling critisism

Empowerment factors

Personal time management: boosting efficiency

and effectiveness through appropriate

self organization

Job satisfaction and motivation: Management

in uncertainty

Work life balance

These topics will be complemented with

numerous case studies to illustrate course

contents and test participant’s leadership

qualities. Finally you will develop an individual,

effective management model.

Please mail or fax your registration to:

Business School St. Gallen

Rosenbergstrasse 36

CH-9000 St. Gallen

Phone: 0041-(0)71 225 40 80

Fax: 0041-(0)71 225 40 89

Internet: www.sgbs.ch

E-Mail: seminare@sgbs.ch

St. Galler Business School 11


Participants

Concept

Strategy-Week

Boston

2018

No. 34118 Summer 2018

June 11 – 15, 2018

Boston, USA, Harvard Club

No. 34218 Winter 2018

November 5 – 9, 2018

Boston, USA, Harvard Club

This intense strategy course in English is

designed for executives with basic knowledge

and experience in strategic management.

Current knowledge will be critically

questioned and new strategy approaches

and proven best practices will be introduced.

Participants outline new ideas and options

for their own corporate or business unit

strategy.

Participants

1. Top and high-level executives

2. Entrepreneurs, directors, board members,

presidents and executives

3. Executives with general management

responsibilities

4. Managers of main departments with

responsibility for results

5. Executives preparing for new functions

with strategic and operative responsibilities.

This course introduces latest

knowledge and strategic concepts

and also shows examples of strategic

implemen tation in top US corporations.

This cross-cultural seminar provides

theoretical background information

which will be analyzed and applied in

actual cases of leading American companies.

You will discuss methods and

utensils the twenty-first century executive

needs to craft, and on how to

smartly implement strategies & tactics

on global and regional scale. We will

observe how a business idea develops

into a profitable market position, how

to identify growing markets and how

to spot market opportunities.

We will discuss the use of strategic

management tools and their implementation

into strategic concepts in

order to reach the ultimate strategic

goal, which is an outstanding, longlasting,

profitable market position.

Everybody will benefit from reaching

this goal: shareholders as well as

management and staff. Participants

will analyze success factors and practice

leadership skills to turn their

knowledge into actual results.

Topics of the Seminar

1. Priority of Strategic Management

Essential strategic questions for managers

Strategic decision making for the future

2. Recognizing Need for Change

Identify early growing markets

Participate in successful trends

Learn from your competitors

Better use of existing potential

Using core competencies to add value

3. Aspects of the Leading Position

Survival requires leadership, for instance:

Market, Cost or Quality leader

How to succeed with new business models

Culture & Productivity

4. Choosing the Right Strategic Option

Defend and develop market positions

Define and develop new markets

Profit growth through cooperations,

mergers or acquisitions

5. Strategy Implementation, Change

Implementation hurdles

Leadership roles:

Strategist, initiator,

motivator, coach

Strategic leadership:

From intuitive leadership

to balanced

scorecard leadership

Duration: 1 x 5 days

Location: Harvard Club of Boston

Course Fee: CHF 5400.– € 4900.–

12


Participants

Concept

Leadership-Week

Boston

1. Senior executives optimizing their leadership

qualities to be better role models,

superiors, coaches or motivators

2. Executives and specialists seeking

improvement of their leadership qualities

and skills

3. Team players seeking result-oriented

leadership tools and skills.

The leadership week in Boston offers

a unique combination of the

renowned “St. Gallen Management

Approach” with the thorough methodology

of “American Case Studies”.

During these five days of intense

training, exclusively in English, participants

study practical applications

of their management and leadership

skills in an international environment.

In small groups topics such as

strategy, marketing, core competencies,

intercultural management, and

more, are addressed. This course is

mainly focused on leadership aspects

of business. Cases and lectures

are based on current “hot” leadership

challenges for executives. Interdisciplinary

exchange and networking

are important elements of this

program.

Course material and handouts will be

very concentrated. Discussions of cases in

study groups, short presentations in English

and guided discussions will enhance

participant’s communication skills. This

course provides a highly interactive and

intense learning experience to improve

and develop participant’s leadership competence.

Upon request, participants can receive an

assessment of their leadership competence

and faculty will offer time for individual

conversations.

Key Speaker

Topics of the Seminar

Team building

Goal setting

Leadership

Mark McGregor

Motivation

2018

No. 72118 Summer 2018

June 18 – 22, 2018

Boston, USA

No. 72218 Winter 2018

November 12 – 16, 2018

Boston, USA

Duration: 1 x 5 days

Location: Harvard Club of Boston

Course Fee : CHF 5400.– / € 4850.–

Ähnliches Seminar in englischer Sprache:

Leadership-Week Boston

(5 days)

2018

No. 72118 Summer 2018

June 18 – 22, 2018

Boston, USA, Harvard Club

No. 72218 Winter 2018

November 12 – 16, 2018

Boston, USA, Harvard Club

Methodology

Experienced lecturers introduce multifaceted

problems of corporate governance

and develop solutions based on participant’s

experience and on theoretical background.

While studying cases of leadership

and management, participants sharpen

their skills in analyzing problems and learn

to extract core issues from complex situations.

Participants train to think in options

and action plans and to focus on welltimed

results.

Hierarchical

communications

Interpersonal conflicts

Feedback and performance

evaluation

Corporate culture

Improving personal

effectiveness

Communication skills

Duration: 1 x 5 days

Location: Harvard Club of Boston

St. Galler Business School 13


Participants

Concept

Finance-Week

London

2018

No. 52118 Spring 2018

March 12 – 15, 2018

London, School of Economics

No. 52218 Fall 2018

September 10 – 13, 2018

London, School of Economics

Duration: 1 x 4 days

Location: LSE, London

Course Fee: CHF 4900.–/€ 4450.–

1. CEO’s, COO’s

2. Directors

3. Entrepreneurs, Shareholders

4. Senior Executives

5. Other management executives

responsible for significant financial

decisions

Ähnliches Seminar in englischer Sprache:

Finance-Week London

(4 days)

2018

No. 52118 Spring 2018

March 12 – 15, 2018

London, School of Economics

No. 52218 Fall 2018

September 10 – 13, 2018

London, School of Economics

Duration: 1 x 4 days

The Seminar Finance Week in London

teaches precisely the necessary understanding

how an organization, a business

unit or a profit center should be

managed financially enabling

it to achieve substantial growth of

performance und increased net

worth. Systematically and logically

you will experience which relevant

financial decisions have to be made

by executives and which impulses and

inputs have to be given to Finance

and Controlling.

Practical Relevance – Benefits

This course is based on latest knowledge

of research and financial practice and is

offering a thorough understanding of all

relevant elements of modern financial

managements. After this course in London

you will

have a systematic overview about the

tools of modern finance management

be able to make key financial decisions

with peace of mind

know which information you should

request from Controlling to be on top of

your organizational unit

learn how to use your personalized

balanced scorecard to manage financial

aspects.

1. Financial Management

An executive manager’s financial

management responsibility

Appraising balance sheets and profit/loss

statements; Rapid achievement of

financial targets

2. Cost Management – Value Based

Management

The value of consistent cost management

From process cost statement to cost

management – Identification and

elimination of sources of losses

Setting up a profit-boosting program: Those

who do not expect above average profits

will never harvest such

In/outsourcing: decision inputs

3. Shareholder Value Management

Enterprise valuation: The value potential

of a business concept

How monetary values are generated

Cost of capital definition

Financing: conventional and creative

approaches

Analyzing financial reports: Trends and

Strategies to multiply net worth

4. Controlling - Business Planning

Key figures for value-oriented management

Data warehouses / data marts – the heart of

modern controlling systems

Interpreting and analysing controlling

reports: practical case examples

Planing a start-up: business plans, investment

and financial viability calculations

5. Mergers & Acquisitions

Assessing corporate value, evaluating

synergies, estimating the risks

IPO: how to float a company on the market

Boosting value; De-investment by selling

a company

You will examine these topics in the context

of numerous case studies that both

summarise the program syllabus and

enhance your financial qualities.

14

Location: LSE, London


Participants

Concept

Asia-Week:

Doing Business

in Asia

2018

No. A1118 June 4 – 6, 2018

St. Gallen

in English

No. A1218 November 26 – 28, 2018

Lucerne

in English

Duration: 1 x 3 days

Course Fee: CHF 3900.–/€ 3450.–

* add 7,7 % VAT

Participants

1. Executives planning to take advantage

of growth potentials in Asia

2. Current or scheduled expatriate managers

3. Members of multinational teams who

seek to prepare for running a business in

Asia’s changing environment.

4. Executives planning to redefine their

business models by identifying new

opportunities in Asia

5. Executives intending to broaden their

knowledge in Chinese management practices

This 3-day executive seminar is designed

for upper level executives with a

need to update on most recent knowledge

on doing business in Asia. The

program addresses especially also current

or scheduled expatriate managers

or members of multinational teams

who seek to prepare for running a

business in Asia`s changing environment.

To analyse and understand both Western

and Asian management practices

is crucial to successfully compete in

the Asian market place and to participate

from the growth of emerging

markets. This seminar was launched to

show executives how an organization

can grow better and faster by using

the typical and different strengths of

Asia’s research, production and consumer

markets.

The following core aspects are discussed:

Which strategies are adequate to enter

profitably in the growing regions in Asia?

Which strategies work best to establish a

successful business in Asia?

Many companies miss the opportunity to

participate fully and efficient in emerging

markets due to negative experiences: How

is it possible to avoid problems and barriers

in advance? Opportunities of e-leverage,

new media and web-marketing

Topics

The participants of this seminar will

gain a substantial selection of examples

and best practices demonstrating

both opportunities and threats organizations

are exposed to entering the

emerging markets in Asia.

The unique Asia business and cultural

environment

How to master the unique Asia business

and cultural environment

Challenges of running a business in Asia

Typical cross-cultural misunderstandings:

Asian culture and its managerial implications

Challenges of Globalization

The practice of selective differentiation and

adaptation of successful global players

The process of global integration and local

adaptation

How to slice it: Smart market-segmentation

for the 21st century

Importance of Asia’s markets

Identification of regions with future

growth potential in Asia

Why is the potential of the markets

frequently underrated?

The really relevant criteria to evaluate

market attractiveness

Effect of diverse cultures and value systems

on businesses and organizations

Human resources challenges in Asia

Market Entry

Five steps to and success factors for

market entry

The value of business networks

Organizational models that fit

Real-World Cases

Examples of successful strategies for medium-sized

businesses and big corporations

in Asia

Entry, reorganization and subsequent

growth in a turbulent environment of a

European company in Asia

St. Galler Business School 15


16

«Complex business contents professionally and

meaningfully recited. Not theoretical, but applicable

knowledge – concentration on the essential:

A program that conveys the essential business

knowledge as quick as possible.»


International Junior Programs

International Junior Management Program 18

Strategic & Marketing Management for Talents 20

➢ Financial Management for Talents 21

➢ Leadership for Talents 22

➢ Business Simulation (Game) 23

St. Galler Business School 17


Participants

Concept

International

Junior Management

Program

2018

No. E2118 Spring 2018

part 1 March 23 – 25, 2018

part 2 June 8 – 10, 2018

part 3 July 6 – 8, 2018

part 4 September 7 – 9, 2018

Zurich / Cracow / Flims /

Zurich

No. E2218 Fall 2018

part 1 September 7 – 9, 2018

part 2 December 7 – 9, 2018

part 3 March 22 – 24, 2019

part 4 June 14 – 16, 2019

Zurich / Zurich / Zurich /

Cracow

Duration: 4 x 3 days

Part 1–4: English

The seminar parts can be taken in any order.

Course Fee*: CHF 7900.–/€ 7150.–

* add 7,7 % VAT on the course costs in Switzerland.

18

The “International Junior Management

Program” is designed for younger

managerial staff at middle levels wishing

to prepare themselves for a more

challenging management role. They

have already proven their result oriented

and successful way in solving problems

and as leaders, but have so far

acquired little or no international

management experience.

Daniel Gfeller, lic.rer.pol.

Younger managerial staff are nowadays

in particular demand. One of

their most important tasks lies in their

function as a link between what Top

Management wishes and prescribes,

and which aspects of this are pertinent

to and implemented at the operational

levels. Their role is thus that of a

«transmission belt», which should

generate results from strategies and

projects. The greater the shift, the

speedier strategic changes become

necessary, and, consequently, the more

important this role becomes. The people

«at the bottom» have to understand

what those «at the top» have thought

out and decided on. Staff satisfaction,

confidence and the working towards

common goals depend essentially on

how well young managers succeed In

carrying out this role.

A second important task is that of

conveying ideas, important information

about optimisation potentials,

trends and impulses, in concentrated

form, from the «scene of the events» to

those responsible for making decisions.

Good ideas are not only conceived at

the top. Operational activities are often

nearer to the pulse of reality. It is the

collection of such information and the

submission of a proposal for decision

which belongs to an entrepreneurial

attitude and which massively increases

the effectiveness of an organisation.

The third, and by far the largest sphere

of duties is the management of one’s

own work segment or one’s own

department.

Belonging to this are:

– the leading, motivating and directing of

staff and international teams towards

common aims

– training junior staff

– thinking and acting with a view to outcomes

– management of one’s own person: working

techniques, project management,

meetings skills

– communicating effectively

– the detection and elimination of inefficiencies

in processes and management instruments

– dealing with conflicts and difficult situations

In addition to these “soft factors”, successful

managers also need, however, a

comprehensive overview and a wellgrounded

knowledge of finance and

accountancy.

The learning in this international

intensive program is based on the subject-related

input of outstanding lecturers

as well as personal participation

and the working through real-life

cases.

Structure:

The program, (parts 1-3 in English, part 4 in

German or English) consists of 4 parts each

lasting 3 days (generally Friday to Sunday).

Part 1: Strategy, Marketing

Part 2: Leadership, Personal Management

Part 3: Controlling, Financial Management

Part 4: Integrated Implementation:

Management Game


Topics

1. The role of a manager

Embedding into the organisation

potential for influence and shaping

leadership which is result-orientated

despite material constraints – What does

this mean?

Acting as a link between top management

and the operational level

2. Developing strategic concepts

Corporate strategy, visions, guidelines, our

global standing

understanding corporate identity

developing business strategies

internationalisation, growth and profitability

strategies

strategies focussed on corporate values

capability-driven strategies, human potential

orientated strategies

3. From strategy to the corporate result

The influence of financial considerations

on targets and anticipated results

using available freedom of movement in

the optimisation of corporate results

taking different cultures into consideration

increasing profit: How to proceed?

4. The path to marketing success thanks

to Marketing

Customer Relationship Management

Rules and Principles of modern Marketing

Practical examples of and for good

Marketing

Actively steering marketing success.

5. Customer satisfaction, customer

Care, distribution

Only those who recognise the value of customer

relationships make the effort not to

lose them or rather to preserve them. Only

those who know what effects customer

satisfaction can actively steer it. Those who

realise that it is generally more profitable

to generate more business with existing

customers rather than – at great cost – to

win over new customers really involve

themselves in exploiting potential to the

full, added value and customer bonding.

6. Raising efficiency thanks to

leadership

Badly led teams and staff work inefficiently

– though they could - and would generally

wish to perform better. Working efficiently

and going about things in a resultoriented

fashion are things one learns best

“on the job” through the role model behaviour

of the boss. Managers must recognise

this role model function:

Self-management

Efficient working techniques

Chairing meetings, steering projects

Recognising personal strengths

7. Leading staff: Motivation as the task

of the manager

It is easy to create frustration amongst

staff, motivating them is more difficult;

making use of the available self-motivation

the right way. What is it that great

“motivators” do in order to create a climate

of enthusiasm and joy in the collective

achievement of targets? Which staff

management tools are available?

Recognising one’s own management style

Rules for a motivating style of behaviour

towards others – virtual teams

Ways towards social competence

8. Skilful communication

Those who know the rules of communication

have an easier job to influence others

and change their behaviour, to bring about

course corrections and improvements, dispel

conflict situations or face up to rather than

shy away from unpleasant issues.

9. Rules within profit management

Interrelationships between turnover, cost

contributions (DB), costs, profit, cash flow

and return

Increasing profits: the levers for this

10. Finance and Accountancy

Interrelationships: The basic rules

Planning, budgeting, calculation, and

market price

Calculation of costs and performance

Calculation of liquidity, profitability,

efficiency

11. Controlling

What information is necessary in order to

be able to steer one’s own sphere of responsibility?

How should one read management

and controlling reports? How can

one make use of management instruments

such as Balanced Scorecard or Navigators?

12. Contributing to implementation

The dedication of management is decisive

for the success in the implementation of

strategies and concepts which are decided

from above and have to be realised by

those below.

Within the framework of an integrated

case study, you will put what you have

learned into practical use.

St. Galler Business School 19


Concept

Topics

Strategic & Marketing

Management

for Talents

2018

No. 47118 Winter 2018

February 9 – 11, 2018

Cracow

(in English, Friday to Sunday)

No. 47218 Spring 2018

March 9 – 11, 2018

Zurich

(in English, Friday to Sunday)

No. 47318 Fall 2018

September 7 – 9, 2018

Zurich

(in English, Friday to Sunday)

Duration: 1 x 3 days

In times of crisis and saturated market

an increasing need for new ways

of thinking in strategic and marketing

management has raised. The holistic

St. Gallen approach leads the participants

into new perspectives of analysing their

own role, concepts and implementation

skills and gives an integrated navigation

tool for future tasks.

This intensive seminar allows the participants

to develop new methods for

their own business based upon proven

contemporary strategy and marketing

tools in a holistic, integrated context.

Within the seminar a mix of lectures,

group work and discussion offers the

opportunity for all participants to use

the techniques, to discuss and questions

the tools and – after all – to check what

kind of views, questions and instruments

will help for own tasks. The professional,

practice-orientated lecturers of

St. Gallen Business School not only share

their strategy and marketing know how

but also a lot of examples and practice

cases to outline lessons learned and analogies

to learn from other branches.

Strategic Analyses

The St. Gallen Management Approach

as a holistic framework in strategic

management

Basic Analyses: What questions do we

have to ask?

The strategy funnel: How to avoid

paralysis through analysis

Todays market positions and their

influence for our own strategy

Determine the right adjusting levers for

company success and sustainability

Developing Successful Strategies

How effective strategies are developed

Thinking in alternatives and scenarios

Good and bad strategies: Learning from

the best

Structure follows strategy

Building an Effective Marketing Mix

From initial idea to cash cow products:

management strategies for product

development

Developing leading brands

Markting to target groups: How to segment

markets?

Tools for operating an active product

range

Communication concepts

Pricing and terms management

Customer Satisfaction as Main Goal

Service management and customer

satisfaction: How to use relationsship

marketing

The customer need as a basis for future

performance

Building up unique selling proposition

How to communicate satisfaction

Implementation

Implementation hurdles

Learning from competitors

Using core competencies to add value

Within the framework of an integrated

case study, you will put what you have

learned into practical use.

Participants

This 3-day seminar «Strategic & Marketing

Management for Juniors» is designed for

young professionals, junior managers and

middle management members wishing to

strenghten their ability in strategic decision

making and marketing.

Managers with strategic, marketing, distribution,

sales and product responsibility,

wishing to critically compare their strategic

marketing and product concepts with

the ideas of the program.

Course Fee*: CHF 2900.–/€ 2550.–

* add 7,7 % VAT

20


Concept

Topics

Financial

Management

for Talents

Taking management responsibility

and achieving results demand competence

in dealing with essential aspects

of business accounting and financial

management. This is where the course

“Financial Basics” fits in: within intensive

3 days participants learn about

complex financial and accounting issues

in a comprehensive and systematic

way.

The course aims to explain and train,

step by step, the financial management

system and its specific impact on various

areas of the enterprise. A highly

practical, hands-on approach makes for

an exciting and stimulating learning

experience.

Financial management

Financial parameters and how they

model company results

The paradigm of linked sales/volume,

profit and costs

Reconciling liquidity, profitability and

risk goals

Balance-sheet, profit/loss statement

Break-even analysis

Capital flow statement, cash flow

How to justify an investment proposal

Return on capital investment (ROI/ROCE)

Make-or-Buy, Insourcing/Outsourcing

Practical leadership techniques

Cost management

Concept and structure of modern cost

and performance accounting: costapportioning

techniques, cost-accounting

systems, cost categories, cost

centres, cost bearers, the operational

account sheet.

Calculation systems, unit cost

Calculating contribution margins: partial

vs. total cost accounting, optimising

the product range, flexible lower price

limits, break-even point

Target costing

Cost planning and tracking

Practical examples and case studies

Cash management, financial enginee-

2018

ring, shareholder value management

Liquidity management

Participants

No. 58118 Spring 2018

March 23 – 25, 2018

Zurich

(Friday to Sunday)

No. 58218 Fall 2018

September 28 – 30, 2018

Zurich

(Friday to Sunday)

Duration: 1 x 3 days

Course Fee*: CHF 2900.–/€ 2550.–

The right mix of financial instruments,

financing rules

The shareholder value concept

Controlling

Key figures for controlling, key performance

indicators KPI

Efficient and effective controlling systems

Structure of an MIS and early-warning

system

Younger Executives in lower and middle

management positions

Line and staff managers with results,

cost or sales responsibility right now, or

in the imminent future.

Executives scheduled for future positions

in general management desiring

to support their next career step with

latest financial knowledge and tools

* add 7,7 % VAT

Understanding a controlling report

St. Galler Business School 21


Concept

Topics

Leadership for

Talents

2018

No. 77118 Spring 2018

April 6 – 8, 2018

Cracow

(Friday to Sunday)

No. 77218 Summer 2018

July 6 – 8, 2018

Flims

(Friday to Sunday)

No. 77218 Winter 2018

December 7 – 9, 2018

Zurich

(Friday to Sunday)

Duration: 1 x 3 days

Course Fee*: CHF 3200.–/€ 2880.–

* add 7,7 % VAT

Younger executives are typically in

the conflict of being simultaneously

a leader and a subordinate. The course

“Leadership for Talents” highlights

methodologies successful managers

utilize and which leadership skills are

required to cope with this conflict.

Overall it ideally prepares you for your

challenges as a manager in general

management functions.

The 3-day seminar “Leadership for

Talents” provides the core concepts

of modern leadership and coaching

approaches. It helps to strengthen selfconfidence

in one’s own management

capacity by learning to apply proven

tools and concepts. Finally, the course

guides you to focus reflection and

action on topics that really matter for

success.

Assessing one’s own leadership

performance

Can leadership be learned?

Prerequisites for successful leadership

Analyzing and recognizing modes of

thought in everyday leadership: one’s

own role and how it affects subordinates,

superiors and colleagues

Activating personal potential; further

development of social and leadership

skills

Practical leadership techniques

Greater efficiency and effectiveness by

focusing on things that matter: priority

and decision management

Leading, not doing: how to delegate

correctly

Time management: avoiding time traps

with skillful working techniques

Agreeing objectives and handicaps in a

hierarchy manner; performance assessment

The key task of communication: how to

handle encounters concerning delegation,

criticism, assessment, recognition

and progress-checks

Leadership in difficult situations

Strategies for coping with conflicts:

zero-sums games, working on conflicts

Handling “difficult” employees

Handling anxieties: insecurity, frustration

and lethargy

Overcoming everyday stress

Leadership, team leadership, coaching

Leadership as the base for peak performance

The boss as coach

Professional teamwork, successful

group management

High work satisfaction with high performance:

people empowering, the selfresponsibility

principle

Project/line conflicts, struggles over

resources, coping with conflicting goals

Participants

“Leadership for Talents” (3-day seminar)

addresses younger executives preparing

themselves for the next higher and top challenge

in their career. These participants have

successfully passed already various qualifications

in management. The 3-day seminar

is especially designed as a supportive course

for participants not having visited extensive

leadership seminars yet, or as a refresher.

22


Concept


Business Simulation

(Game)

2018

No. 57118 1st Accomplishment 2018

July 2 – 4, 2018

Appenzell

No. 57218 2nd Accomplishment 2018

December 3 – 5, 2018

Appenzell

Duration: 1 x 3 days

Course Fee*: CHF 2900.–/€ 2550.–

In the seminar “Business Simulation” you

will, over 3 intensive days, be transported

directly into the position of a management

team which has the job of leading a

middle-sized enterprise. Several management

teams are active in the same highly

competitive market – decisions thus have

effects not only on one’s own enterprise

but also influence the actions of the competitors.

As a consequence participants act within a

realistic, dynamic, competitive environment

which forces them to permanently (re)think

their options. So team decisions may

directly lead to the recruitment of new

staff, to the building of new production

plants, to the outsourcing of existing

activities, to the building-up of a brand, or

to a change of the value chain. As a result

market success becomes immediately visible

from a financial point of view and enables

a deep insight into commercial relationships.

Each team has the goal positioning itself

optimally out of a long-term perspective.

Instead of computers or planning game

software participants themselves work on

“tangible” game boards. As a consequence

they create a traceable visualisation of the

progress of the game.

Each management team is in charge of its

own field of work. This specific field is

made visible by various elements such as

staff dossiers, capacities, service contracts,

order cards, production facilities, stock

levels etc. Therefore the consequences of

delayed effects of decisions become obvious.

At the start of each new round in the

game (business year), there are decisions

concerning finance, personnel, investments,

products and markets, to be made.

All of them are having direct effects on

the success of the business. So comparisons

between competing companies

(teams) become possible.

Each business year (game round) is closed

with a balance sheet and a profit and loss

statement. Teams have to present their

results. In doing this, significant key figures

have to be defined.

During the business year the enterprise

must be sustainably managed. At this

point it becomes obvious how teams

manage implementing their strategy in

terms of a long-term view.

Benefits

Because of intense collaboration during

the seminar, knowledge transfer among

participants is encouraged. Experienced

participants can directly transfer their

knowledge into practice and test different

strategies within changing situations. So it

is possible to gain increased confidence

and competence through the simulation of

tricky scenarios.

It is a common problem to transfer theoretical

knowledge into direct actions. The

Business Simulation helps to experience

existing interrelationships – brings theory

to life. As a consequence the gap between

theory and practice is bridged and applicable

knowledge arises.

Dealing with specific questions: Managerial

staff is frequently faced with decisions

concerning investments, increases in productivity,

stocks, process costs, outsourcing

and so on. After each round discussions

with other participants and experienced

trainers help to identify reasons

for success and failures. Additional knowledge

inputs empower participants to

improve their performance within the next

round.

Inhouse: company- or branch-specific

The Business Simulation is perfectly suited

for in-company training courses in order

to highlight the holistic cause-and-effect

framework within the own company. The

St. Gallen Business School is experienced in

carrying out Business Simulations within

individual companies or focusing on a particular

branches.

* add. 7,7 % VAT

St. Galler Business School 23


24

«Extra occupational Master- and Certificates-

Programs within 6-36 months – adjustable to the

individual time budget – an outstanding mix

of seminars, colloquia, distance-learning and

project-thesis.»


Overview Certificates & MBA

➢ SGBS International Senior Management

Certificate St. Gallen® 26

International Executive MBA 28

➢ Cracow University – MBA in European

Multicultural Integrated Management 30

St. Galler Business School 25


Accreditation

Concept

9

SGBS International

Senior Management-Certificate

St. Gallen®

2018

No. 19218 2nd Accomplishment

Begin of study: April 9, 2018

No. 19318 3rd Accomplishment

Begin of study: July 9, 2018

No. 19418 4th Accomplishment

Begin of study: Oct. 8, 2018

2019

No. 19118 1st Accomplishment

Begin of study: Jan. 8, 2019

No. 19219 2nd Accomplishment

Begin of study: April 8, 2019

No. 19319 3rd Accomplishment

Begin of study: July 8, 2019

No. 19419 4th Accomplishment

Begin of study: Oct. 7, 2019

Course Fee*: CHF 21 900.–/€ 19 900.–

* add 7,7 % VAT

26

Today’s managers have to be effective

and motivating leaders who accomplish

excellent results in their particular fields of

responsibility and guide the company’s way

to success.

This demands a broad, comprehensive

management view, plus an international

dimension in the light of increased globalisation.

It also requires deeper understanding of

the interaction between numerous factors:

global strategies, local marketing concepts,

core competence-oriented business processes,

culturally differentiated management

principles and behaviour, to name

just a few.

The Certificate Program “International

Senior Management Certificate” teaches

precisely this kind of understanding. The

program is designed for managers with a

proven track record who have been selected

for a higher general management position

with an international perspective.

St. Galler

Business School

SGBS International Senior

Management-Zertifikat St. Gallen®

Zertifikatsprogramm

Master-Diplome St. Gallen

Studienbeginne:

8. Januar 2018

9. April 2018

9. Juli 2018

8. Oktober 2018

Die Zertifikatsprogramme

der St. Galler Business School

– Basierend auf dem bewährten

St. Galler Management-Konzept

– Praxisnahe Aus- & Weiterbildung

mit Upgrade-Möglichkeit

2018-20

The international, high-level training

“SGBS International Senior

Management Certificate®” is aimed at

specific requirements of Upper- and

Top-Management wishing to optimize

their knowledge especially regarding

an international perspective. In doing

so they set value on a high level of

practical relevance, an intense training

of Leadership-Skills and multicultural

aspects.

During 12-18 exciting months they

train and develop a deeper understanding

of the interaction between

numerous factors: global strategies,

local marketing concepts, core competence-oriented

business processes,

culturally differentiated management

principles and behaviour, to name just

a few.

Upgrade possibility to the “International

Executive MBA”-Program

Approach

Professional input and teaching discussions

led by expert lecturers alternate with

sessions in which participants address real

issues and case studies. Theory and practice

complement each other to produce a

convincing whole and deliver a wealth of

stimulating ideas. A mixture of interactive

learning and small study groups provides

constant encouragement to practice both

your leadership and managerial communications

skills.

The “SGBS International Senior Management

Certificate” is awarded to participants

that have accomplished:

4 International Seminars (I)

1-2 Colloquia à 2 days (II)

Distance learning (III)

Project Thesis (IV)

Defence of Project Thesis (V)

Course of events – Overview

Begin of studies

In each case possible at the beginning of a quarter

Distance Learning

4 Distance Learning Modules

Feedback from advisor

Seminars and Colloquia

Participation at

18-19 seminar days, inter alia in

Project Thesis

If possible concrete

company project

Defence of Project Thesis

As a general rule 12-18 months;

Nonrecurring repeating possibility

Diploma-Awarding

SGBS International Senior Management-

Certificate St. Gallen

I. International Seminars

The seminars of the course of studies are

conducted in Switzerland, London, Boston

and Shanghai involving local, very experienced

lecturers:

Strategy-Week Boston

Leadership-Week Boston

Finance-Week London

Asia-Week Shanghai

Module 1

Module 2

Module 3

Module 4

Boston

Boston

London

Shanghai

case study at

the end of each

module

1-2 Colloquia à

2 days

literature research

Conception

Proposals for solutions

verbal

As an alternative to the Strategy-Week

Boston, it is possible to attend a strategyseminar

in Switzerland.


Topics Distance Learning (Selection)

II. Colloquia

You have to visit 1-2 colloquia (in German

language) à 2 days (Friday-Saturday) in

St. Gallen. These colloquia serve as a compact

representation and appliance of the

learning matters.

III. Distance Learning Modules

The four distance learning modules

cover the whole “International Senior

Management”-knowledge.

Networking

During the Seminars you will get to know

a lot of other participants from different

branches. As a consequence you are having

Program

Education SGBS International Senior Management-Certificate St.Gallen®

the possibility to forge a big, interdisciplinary

network and profit by the experiences

of others.

IV. Project Thesis and Defence

Your Project-Thesis (40-50 pages) should

prove how you would deal with a specific

challenge of your company (structuring the

problem, applying different tools).

Afterwards Defence of your Thesis in

St. Gallen.

For appropriate participants there is the

possibility to upgrade to an academic

International Executive MBA”.

Course of events: In each case

possible at the beginning of a quarter

Example: Beginn July 10, 2017 Mt 1 Mt 2 Mt 3 Mt 4 Mt 5 Mt 6 Mt 7 Mt 8 Mt 9 Mt 10 Mt 11 Mt 12

July

2017

Aug.

2017

Sept.

2017

Oct.

2017

Nov.

2017

Dec.

2017

Jan.

2018

Feb.

2018

March

2018

April

2018

May

2018

June

2018

Seminars

Strategy-Week Boston*

Leadership-Week Boston

Finance-Week London

Asia-Week Shanghai

* or Seminar in Switzerland

Modules Distance Learning

1 Integrated Management

2 Strategic Management

3 Marketing Management

4 International Management

Project Thesis

Colloquia in St.Gallen

Defence Project Thesis August 25, 2017

Certificate Awarding in the course of our Management- & Alumni-Congress in St.Gallen, 21. September 2018

Strategic management

Recognising strategic turning points gives

alert managers a head start: new concepts

for the challenges to come

The key to competitive advantage: global

strategies for the new millennium

Appreciating the central strategic „plus“

Managing strategic information: Business

Knowledge Engineering

Business units versus corporate group strategy

- ways out of the dilemma

The advanced portfolio approach to identifying

core business

Strategic alliances, international collaboration

Management by intuition, or sophisticated

controlling instruments?

Marketing Management

Building on function and process orientation

Discovering needs: identifying future business,

products and markets

Product life cycle management: creating

an integrated product life cycle concept

Turning product ideas into international

product strategies

Exploiting market potential: recognising

growth potential

„Mass customisation“

Ingredient branding

The key challenge of e-commerce

Financial management

An executive manager‘s financial management

responsibilities

Appraising balance sheets and profit/loss

statements

Rapid achievement of profit targets

Financial management within the immediate

area of responsibility

Timely recognition of planning mistakes

Cost management

The value of consistent cost management

From process cost statement to cost

management

Defining one‘s own cost position

Setting up a profit-boosting program

In/outsourcing: when do investments make

business sense - fixed or variable costs?

Mergers & acquisitions

Assessing corporate value, evaluating synergies,

estimating the risks

IPO: how to float a company on the market

(practical example)

Boosting value; selling a company

Leadership

High-performance leadership systems - the

key components

Personal attitude and cultural diversity:

using management signals to build a culture

The art of managing people: coaching,

encouraging, challenging

Communication, negotiating skills: mastering

conflicts, difficult meetings, agreeing

goals, critisism

Empowerment: what does it really mean?

Personal time management: boosting efficiency

and effectiveness through selforganisation

Work satisfaction and personal motivation:

managing in a climate of uncertainty

St. Galler Business School 27


Concept

Participants – Objective

9

International

Executive MBA

2018

upgradeS

your

perSpective.

No. 92218 2nd Accomplishment

Begin of study: April 9, 2018

No. 92318 3rd Accomplishment

Begin of study: July 9, 2018

No. 92418 4th Accomplishment

Begin of study: Oct. 8, 2018

2019

No. 92118 1st Accomplishment

Begin of study: Jan. 8, 2019

No. 92219 2nd Accomplishment

Begin of study: April 8, 2019

No. 92319 3rd Accomplishment

Begin of study: July 8, 2019

No. 92419 4th Accomplishment

Begin of study: Oct. 7, 2019

Course Fee*: CHF 49 000.–

* add 7,7 % VAT

The post graduate academic program

«International Executive MBA» is offered

by the University of Klagenfurt in

cooperation with the Business School

St. Gallen.

This international oriented avocational

program on the job – 120 ECTS-Points,

4 Terms – is specifically designed for

the situation of executives with a graduate

degree.

Because of the modular design of the

academic course of studies (the ca. 20

seminars are accomplished 2-3 times a

year) the program can very individually

be planned. In accordance with the

direction of studies you can plan the

duration and sequence of topics to a

large extend by yourself.

The academical degree program includes

approximately 20 seminares (each 2-5

days) and 3 colloquiums (3x2 days),

self-study and 4 long distance study

modules (Integrated Management; Strategic

Management; Marketing Management;

International Management), participation

on management congresses; 1

project thesis and 1 master theses with

defensio.

The avocational MBA Program “International

Executive MBA”, which is conducted in German

and English language, is aimed at upper and top

management, high-potentials, future leaders

and upper staff employees willing to deepen

their knowledge in fields of a multidisciplinary,

management-orientated business administration

with focus on international management. The

applicants set value on top-management training

at the highest level and scientific foundation,

based on the combination of approaches of

US-American and Asiatic Schools and Cultures

with the popular St. Gallen management

approach. Major focus will be put on technical

and social skills with maximum of practical

relevance.

Participants want to:

come up to challenges of management

within a cross-linked international economy.

Simulate, train and apply concepts, strategies

and operative implementation possibilities

in order to establish and ensure market

positions and profit line items based

on their knowledge of the big picture of

international business

Deepen their competences within fields of

business administration and international

management and recognize changes in

terms of markets, competition, technologies

in order to invent new products,

services and business processes within

international context at an early stage and

consciously make use of change management

of cross-cultural-management and the

management of diversity

Get to know key success criteria of international

«merger and acquisition» activities

and master proven instruments of

finance-management and controlling

Expand their professional and methodological

as well as their social-communicative

competences

Studying by stages

Interested parties definitely willing to decide

about their participation at the MBA-program

later on, are having the possibility to study by

stages because of the unique upgrade-possibilities

of all certificate- and diploma courses of

study of the Business School St. Gallen. So they

are having the possibility to complete the «SGBS

International Senior Management Certificate»

in the sense of basic studies. Later on they can

complete the MBA-program reaching the degree

«International Executive MBA», whereupon 50%

are credited to the total program achievement.

Moreover it is possible to initialize the course of

study by attending single seminars that can be

credited to this MBA-Program as well (extending

to max. 60 ECTS-points, 50% of the total program

achievement).

28

Constructively and critically reflect stateof-the-art

knowledge and own experiences


Accreditation – Considerations

Temporal Dimensions

International Executive MBA

Example: Begin of study October 9, 2017

Networking

In the course of participating at the seminars you

will get to know a lot of different attendees. As

a consequence you are having the possibility to

build up big, interbranch social networks.

Program structure

The International study trips take place in

Europe (St. Gallen, London, Vienna, Klagenfurt),

USA (Boston) and Asia (Shanghai).

Maximum Quality Standard

Maximized actuality, highest practical relevance

and strong scientific fundaments of the contents

are in foreground of the program. Highest professional

and didactical qualities of our speakers

as well as a rigorous selection of our participants

are part of it.

The range of speakers of the Business School

St. Gallen cover in research and training experienced

professors, trainer, top-leader out of business,

specialized experts in fields of consulting

and successful business men – all of them having

long-lasting practical and training experiences

within international management education and

development.

Didactics

To large extend the contents are conducted in

English via international seminars, trainings,

workshops, distance learning modules, colloquia,

case studies, simulations, moderated round-table

discussions and management panels. Participants

are having written partial examinations as well

as an oral exam by a committee (Defensio).

Moreover they have to hand in a term paper and

a Master Thesis, present and defence it.

Overview

management seminars, seminars abroad

self-study, case studies, management literature

preparations for implementation in the

course of workshops (colloquia)

single and group work

term paper, supervision, master thesis

study trips, excursions

Accreditation

Precondition for accreditation are

(1) Degree of an university or an university of

applied sciences and

(2) Work experiences for more than 10 years

and actual managerial responsibility within

an upper management position and

(3) Proof of sound knowledge of the English

language.

After the application an interview in order to

detect your professional, experiential and personal

qualifications and aims takes place. In the

next step the study commission decide on your

accreditation. The completion of the mentioned

entry requirements, already completed seminars

or degrees of the Business School St. Gallen don’t

imply the right to be enrolled for the MBAprogram.

Study starts are possible at the beginning of each

quarter of the year.

Precondition: University degree, SGBS Diploma and seminars will be taken in account (up to max. 60 ECTS-points).

Start October 2017

(Example)

Seminars

Strategic Management for

Executives (2 parts)

8 days

Strategy-Week Boston * 5 days

Leadership-Week Boston * 5 days

Finance-Week London * 5 days

Asia-Week Shanghai * 5 days

Finance-Management 4 days

Leadership Maturity (2 parts) 7 days

Product- & Projectmgmt. (2 parts) 6 days

Case Study Trip 3 days

Management-Simulation 3 days

Change Management & Organizational

Behaviour (2 Teile)

8 days

Modules Distance Learning*

1 Integrated Management

2 Strategic Management

3 Marketing Management

4 International Management

Additional Modules

as alternative to seminars

Modul 5 – 10

Modules Strategy/Marketing/

Controlling

Colloquia, in each case Fr. / Sa. 3x2 days

Consideration

Mt 9/10

Sept/Oct

2017

Mt 11/12

Nov/Dec

2017

Mt 1/2

Jan/Feb

2018

Already attended courses and study programs

of the Business School St. Gallen

(Certificate-programs, Diploma-programs,

seminars) will be taken in account for this

MBA program (up to 50% of the required

total program achievement).

Mt 3/4

Mar/Apr

2018

Mt 5/6

May/June

2018

Project Thesis

Management Congresses

Master Thesis

Feedback – intermediate examination

August 18, 2018

Defence August 17, 2019

Diploma Ceremony Sept. 20, 2019

* inter alia in the course of studies «SGBS International Senior Management Certificate».

Mt 7/8

July/Aug

2018

Mt 9/10

Sept/Oct

2018

Mt 11/12

Nov/Dec

2018

Master support

Mt 1/2

Jan/Feb

2019

Throughout the whole education you are supported

and supervised by a personal tutor.

Academic Degree

Mt 3/4

Mar/Apr

2019

Mt 5/6

May/June

2019

Mt 7/8

July/Aug

2019

Example: Diploma Ceremony September 20, 2019

Graduates of the MBA-Program will be

awarded the academic title «Master of

Business Administration (International

Executive)»/«MBA (International Executive)»

of the University of Klagenfurt.

St. Galler Business School 29


Concept

Cracow University –

MBA in European

Multicultural Integrated

Management

Cooperation between Business School

St. Gallen and Cracow School of Business

at Cracow University of Economics

2018

No. 94118 October 8, 2018

Cracow / St. Gallen

2019

No. 94119 October 7, 2019

Cracow / St. Gallen

in English

in English

Fee: € 24 000.–*

* Scholarships for Polish students possible.

(50 % for residents in Poland)

Requirements which arise in front

of modern managers are higher and

higher. They have to be effective, but

this effectiveness is measured both by

financial results and intangible assets.

It is essential to build a good reputation

and perception of the company among

the clients (goodwill), too. Additionally,

Cracow

managers are required to have the ability

to conduct a team and motivate their

employees to achieve the best results.

We need to remember that all these

activities are increased by rising competition,

globalization and internalization

of markets. Only the managers who can

use the integrated approach to management,

including international aspects,

will be able to manage their companies

successfully.

European Multicultural Integrated

Management Program, International

MBA is a specific managerial program

designed for managers who are working

in international environment. The studies’

program, elaborated according to

the latest standards, allows to know the

ideas of global management, investment

and finance, controlling, change management,

leadership and directing of

multicultural team, functioning of global

organizations. Additionally, the participants

of this program have the opportunity

to take part in managerial games

and projects organized by the Cracow

School of Business at Cracow University

of Economics and SGBS e.g. „International

MBA Congress”, simulation

and decision game Tees-6, „Strategy

Week Boston” or „Leadership Boston”.

This is a great opportunity to compare

the achieved knowledge and gain new

experiences.

Studies’ program and duration

International MBA studies are composed

of four terms. During these terms

there are classes divided into thematic

blocks. Additionally the fourth semester

is dedicated to the preparation of

the thesis as well as strategic business

game.

All thematic blocks are realized in

English. The thesis is also prepared in

English.

The program consists of thematic

modules including e.g.: integrated

management systems, sales management,

strategic management, project

management, controlling, leadership,

implementing change, financial

management and multicultural human

resources management.

Modules of European Multicultural

Integrated Management Program

I Term: 128 teaching hours + 270 project hours

Integrated Management

Sales Management

Organizational Structures

Process Management

Financial Management

Project Management

Business English

Study Trip Poland

II Term: 111 teaching hours + 202 project hours

Controlling

Leadership

Economics

Business English

Electives*: International Corporate Finance

Study Trip Switzerland

III Term: 94 teaching hours + 235 project hours

Self Management

Multicultural Human Resources Management

Implemeting Change

Strategic Management

Research Frameworks

Business English

IV Term: 90 teaching hours + 270 project hours

Business Game

International Marketing

Electives*: Managerial Accounting

Electives*: Strategic Price Management

Business English

Project Tuition

Total: 423 teaching hours + 977 project hours

= 1400 hours

30

Prof. CUE dr hab. inżż

Andrzej Chochół

Rector of Cracow

University of Economics

Prof. CUE dr hab.

Kazimierz Zieliński

Dean

Prof. dr hab. dr h.c.

Janusz Teczke

Head of International

Management Department

Dr Piotr Buła

Director of Cracow

School of Business CUE


Study Trip Switzerland

St. Galler

Business School

DIPLOMAUSBILDUNGEN FÜR MANAGER/INNEN

2018

European Multicultural Integrated

Management Program

Study Trip 2008

St. Galler

Business School

St. Galler

Business School

Study Trip 2010

St. Galler

Business School

St. Galler

Business School

St. Galler

Business School

Study Trip 2012

St. Galler

Business School

Next Accomplishments:

Studienbeginne:

October 2017

8. October Januar 2018 2018

9. October April 2018 2019

9. Juli 2018

8. Oktober 2018

Master-Diplome St. Gallen

European Multicultural Integrated

Die Diplomlehrgänge der Management Program

St.Galler Business School

– Anspruchsvolle und praxisnahe

Aus- & Weiterbildung

– Diplomabschluss SGBS

Study-Trip Switzerland

– Basierend auf dem bewährten

St.Galler Management-Konzept International Master of Business Administration

– Unter wissenschaftlicher Leitung

European Multicultural Integrated

Management Program

Study-Trip Switzerland

International Master of Business Administration

European Multicultural Integrated

Management Program

S tudy-Trip S witzerland

International Master of Business Administration

Study-Trip Switzerland

European Multicultural Integrated Management Program

International Master of Business Administration

-

MBA in Integrated Management

Master of Business Administration in Integrated Management

Study-Trip Switzerland

June 13 – 16, 2010

Study‐TripSwitzerland

EuropeanMul5culturalIntegrated

ManagementProgram

Interna5onalMasterofBusinessAdministra5on


MBAinIntegratedManagement

MasterofBusinessAdministra5oninIntegrated

Management

Study‐TripSwitzerland

June03–06,2012

Study‐TripSwitzerland

EuropeanMul5culturalIntegrated

ManagementProgram

Interna5onalMasterofBusinessAdministra5on


MBAinIntegratedManagement

MasterofBusinessAdministra5oninIntegrated

Management

Study Trip 2007

Study-Trip Switzerland

2 8 .– 30 . Juni 200 7

St. Galler Business School • Rosenbergstrasse 36 • CH-9000 St. Gallen

Tel. 0041 (0)71 225 40 80 • Fax 0041 (0)71 225 40 89

www.sgbs.com • seminare@sgbs.com

Study Trip 2014

St. Galler

St. Galler

Business School

Study‐TripSwitzerland

June09–12,2013

Study-­‐Trip Switzerland

European Mul5cultural Integrated

Management Program

Interna5onal Master of Business Administra5on

-­‐

MBA in Integrated Management

Master of Business Administra5on in Integrated

Management

Study-­‐Trip Switzerland

June 15 – 18, 2014

St. Galler

Business School

Study-­‐Trip Switzerland

2015

European Mul9cultural Integrated

Management Program

Interna9onal Master of Business Administra9on

-­‐

MBA in Integrated Management

Master of Business Administra9on in Integrated

Management

Study-Trip Switzerland

June 26 – 29, 2008

Study-­‐Trip Switzerland

May 31 – June 3, 2015

Study Trip 2009

St. Galler

Business School

S tudy-Trip S witzerland

June 7 – 10, 2009

Study-Trip Switzerland

2016

10th Edi)on

European Mul)cultural Integrated

Management Program

-

MBA in Integrated Management

Study-Trip Switzerland

May 29 – June 1, 2016

Study Trip 2011

May 29, 2016 / Sunday

20:00 Individual arrival at the hotel Montana (near

Zürich Main Station):

Hotel Montana

Konradstrasse 39

8005 Zürich

May 30, 2016 / Monday

07:45 Meeting point Hotel Montana

Transfer by train to Papyrus Schweiz AG,

Silostrasse 8, 5606 Dintikon

09:00 Papyrus Schweiz AG

• Welcome by Peter Meier, CEO

• Papyrus Schweiz AG – a success story in

the service industry

12:30 Lunch at Papyrus Schweiz AG

13:30 Future challenges of Papyrus Schweiz AG

and possible successful strategies to deal with

them (case study)

• Analysis of future challenges

• Ways and approaches dealing with those

challenges

15:00 Transfer by train to Chronometry Beyer,

Bahnhofstrasse 31, 8001 Zürich

16:00 Chronometry Beyer – Patek Philippe

• Input “Swiss Watch Industry: The Sales

Perspectives”

• Watch Museum

• Apéro at Chronometry Beyer

19:30 Traditional Swiss Cheese Fondue Dinner

Restaurant Swiss Alpe Chuchi, Walliser Keller

Zähringerstrasse 21

8001 Zürich

Study-Trip Switzerland

SGBS

MBA-Programmes

June 5 – 8, 2011

Study-Trip Switzerland 2018:

May 28 – 30, 2018

May 31, 2016 / Tuesday

08:00 Walk to Credit Suisse AG,

St. Peterstrasse 19, 8001 Zürich

(Meeting point hotel Montana)

08:30 Credit Suisse AG

• Welcome by Dr. René Buholzer, Head Public

Policy & Sustainability Affairs

• Input “Public Policy – Challenges of a Swiss

Bank with global operations“

11:00 Transfer to St. Gallen by bus

12:30 Lunch at University of St. Gallen

13:30 University of St. Gallen, Library Building, Room

09-012

• Dr. Joerg Hofstetter, Expert in Logistics,

University of St. Gallen, Institute of International

Logistics LOG-HSG Input “The management of

Global Supply Chains”

15:00 Tour on the University of St. Gallen campus

15:30 University of St. Gallen, Library Building, Room

09-012

• Patrick Minder, Chief Sales & Consulting Officer,

JLS DIGITAL AG, Input “Digital Business

Transformation & Digital Customer Experience”

17:30 Transfer by bus to Schwander AG,

Burggraben 24, 9000 St. Gallen

18:30 Selection Schwander AG

• Insights into the Swiss Wine Business

• Apéro riche

20:30 Transfer to Zürich by bus

June 1, 2016 / Wednesday

07:45 Check-out Hotel Montana (Meeting Point)

08:15 Transfer by train to Baxter Healthcare SA,

Thurgauerstrasse 130, 8152 Glattpark (Opfikon)

09:00 Baxter Healthcare SA

• Welcome by Dr. Bernhard Kaumanns, Medical

Director EMEA, GMA HP

• Company Overview

• Case Study, Future Challenges

12:30 Lunch at restaurant Graf Z

13:30 Transfer by train to Zürich Main Station

End of Study-Trip

Study Trip 2013

Study Trip 2015

St. Galler Business School 31


32

«Very well structured contents, professionally and

meaningfully recited – adopted to the own company:

finally a seminar that conveys a maximum of

knowledge within a minimum on time, strengthens

our capacity of teamwork and ends with a concrete

master plan.»


Inhouse & Consulting

➢ Inhouse Programs 34

Management Consulting St. Gallen 35

St. Galler Business School 33


Inhouse Programs

Our standard

In-house qualifications as well as development

programs that sustainably

empower enterprises and employees

generally consist of a lot of measures

that are incorporated into an integrated

management-development-concept.

“Bit by bit it is possible to witness

positively changing attitudes

of our managers concerning the

operative business.”

Dr. Herbert Schlotter,

Director HRM

Wüstenrot & Württembergische

AG, Stuttgart

res into consideration. It defines which

leadership qualitities are needed at

which time, which place and deals with

the organizational circumstances that

help realizing the power of the human

resources. As a consequence sustainable

management quality

and management

competence arise.

“Since many years SGBS has

emerged as a leading provider of

company internal seminars for

managers in English language..”

Together we check

how to reach fixed

aims and desired

advantages the best

way and propose a

development concept

that fits. Together we define single,

suitable steps to work out a sustainable

Such a concept equally takes strategies,

gowned cultures and existing structuanswer

to your challenges and support

a positive, continuous development of

the business venture.

We are committed to maxima in quality

and customer advantage. Each situation

and challenge

Stefanie Sieg,

Manager Corporate

Human Resources

is seen out of an

integrated and

holistic perspective.

That’s why

causes and contexts

are always

taken into consideration

regardless

of the size of the

project or the company we are dedicated

to. Our knowledge and the findings

“The training provides a wide

base, increases the secureness in

dealing with economic questions

and can be deepened if required.”.

Dr. Matthias L. Wolfgruber

Chairman of the board

Altana Chemie

of our research activities in fields of

management sciences are permanently

taken into consideration.

Doing so, we are able to trigger sustainable

and perceptual changes and

improvements that lead organizations

to success.

Inhouse Concepts:

Internal accomplishment of «open» seminars:

The selected, open seminar will be conducted

exclusively for managers out of your company. In

doing so specific challenges of your company and

dealing with them will be in focus next to general

examples supposed to transfer knowledge.

The conceptual design of these kind of in-house

seminars can be done quite quickly. All open

seminars of the Business School St. Gallen are

likely to be conducted as in-house events.

“The participants were very

satisfied – in other words –

excited. Especially one training

was overwhelming and we

based a success-story on it.”

Andrea Fichtelmann,

Field Readiness

Manager BMO, Microsoft

Deutschland GmbH

Customized in-house seminars

The content of these seminars are specially

designed for the needs and targets of your company.

This requires an intense preparation- and

conception-phase. Duties and responsibilities

of participants are taken into consideration and

single seminar-days for which reason the seminar

is more likely to be considered as a workshop

generating concrete and realizable results.

Contents of different seminars at intercompany

level can be combined target-oriented and adjusted

to the specific needs of your company.

Coaching

We coach and counsel individuals or groups in

the course of our trainings in order to optimize

their individual leadership-performance. Shared

rules and basic conditions are fixed during the

training.

Combination of seminars at intercompany level

and in-house

In the course of long-term concept it is possible

to combine open seminars with customized, inhouse

parts. The advantages of such a design

is the combination of interbranch exchange of

knowledge (within the open seminars) as well

as the development of team-spirit and internal

exhange.

Basic or complex training

Desing-Options for in-house trainings reach from

elementary inputs dealing with specific topics

to, complex and long term training courses. As a

consequence it is possible to develop an optimal,

individual further training that meets the needs

of today’s managers.

Accomplishment – Languages

The trainings can be conducted in in-house

training centres, specific seminar hotels or

well-known seminar centres of the Business

School St. Gallen. At participant’s option the

whole organisation of the seminar (announcement,

hotel reservation, post-processing)

can be handled by the administration of the

Business School St. Gallen. The seminars can

be conducted in German, English, French or

Spanish.

Contact

For requests please contact our director of

the Inhouse-Seminars, Mr. Christian Muntwiler,

lic. oec. HSG at all times.

Email: christian.muntwiler@sgbs.ch

Phone: 0041 (0)71 225 40 80

Fax: 0041 (0)71 225 40 89

34


Management

Consulting

St. Gallen

––

The Integrated

Consulting

Approach St. Gallen

St. Galler Business School

Rosenbergstrasse 36

CH-9000 St. Gallen

Phone 0041 (0)71 225 40 80

Fax 0041 (0)71 225 40 89

E-Mail seminare@sgbs.ch

Internet www.sgbs.ch

Our Understanding of Consulting

Successful consulting is characterized

by the perception of an integrated,

holistic perspective. Standard solutions,

short-term pseudo-optimizations,

quick shots and the proposal of

management-trend measures are not

part of such a perspective. Based on

the proven, and well-known St. Gallen

Management Approach – the “Concept

of Integrated Management” – developed

by our former scientific director,

Prof. (emer.) Dr. Dres. h.c. Knut Bleicher

– our Senior Consultants focus on your

challenges – in order to support your

company accomplishing the desired

success.

Based on this framework we have

established a reputation as realizationdriven

consultants. Success in implementation

is our driving force and our

benchmark. Co-creating action alternatives

based on a holistic approach,

cascading them to concrete and realistic

measures and actively accompanying

the implementation processes are

in the focus of each consulting project.

INITIIERUNG

IST

KONFIGURATION

Ausgangslage

SOLL

KONFIGURATION

OPTIONEN

TRANSITION

UMSETZUNG

OPTIMIERUNG

PERFORMANCE

© Dr. C. Abegglen

St.Galler Unternehmensentwicklungs-Prozess

EIGNER

Strategisch

Synthese

Strukturen

Markt

Markt

Normativ

Operativ

Programme

Produkt

Produkt

Prozesse

Integrierter

Unternehmensentwicklungsprozess

Normative Ebene

Struktur

Umfeld

Aktivitäten

Sprung in die Zukunft • Was wollen wir sein – was nicht?

Unternehmensphilosophie • Missionen • Vision

Problemlösung

WS-Kette

Strategische Ebene

Umsetzung nach Innen & Aussen

Leistung

Operative Ebene

AUfträge

Optimierung • Performance

Ergebnisse

HRM

HRM

Finanzen

Depending on the situation of our clients,

our senior consultants may take

charge as methodology supplier moderating

a specific process. On the other

hand, they may take the role of a

coach basing substantial recommendations

on their knowledge, the role of a

critic questioning obtained solutions or

they may be a trainer educating executives

in the rules of entrepreneurial

success, and empower them to cater

implementation. More frequently, our

clients request one of our senior consultants

to become a full-time interim

manager on their behalf.

The Business School St. Gallen has

long lasting expertise and experiences

in training and consulting of a holistic

and integrated approach. In doing

so consultants of the Business School

St. Gallen are having a big and valuable

network in order to give an allembracing

answer to the challenges of

your company. As a consequence very

often questions arise that go beyond

financial ratios and deal with effective

challenges of the company,

as for example:

Verhalten

Analyse

Finanzen

Unternehmensentwicklung als Erfolgspotenzial

Stabilisierung der Annahmen über unser Unternehmen und unser Geschäft

How can visions be

beneficial? Why organizations

do not implement

them due to a lack

of coordination of success

factors and market

positions? Why should

markets be developed

when finally, financial

resources are missing

or entrepreneurial risks

reign? What is the use

of implementing a system

of objectives and

qualifications when

over-complexity and

difficult structures block

© Dr. C. Abegglen

St.Galler Integrationspyramide

UNTERNEHMENS-

KULTUR

LEISTUNG &

KOOPERATION

PROBLEM-

VERHALTEN

sichtbare

Ergebnisse

AUFTRÄGE

OPERATIV

PROGRAMME

STRATEGISCH

UNTERNEHMENS-

POLITIK

NORMATIV

PROZESSE &

DISPOSITION

ORGANISATION &

MANAGEMENT-

SYSTEME

UNTERNEHMENSENTWICKLUNGSPFAD

UNTERNEHMENS-

VERFASSUNG

any self-initiative from the beginning?

Equals the customer of today the

customer of tomorrow? Can we reach

our prospective aims with the current

processes? How can we empower

employees in order to increase their

performance? How to build up resources

that capacitate for future innovations?

Holistic and integrated consulting

means dealing with relevant questions

and selecting information. Only this

way it is possible to implement integral

solutions in daily business and for

example to build up a concrete, rentable

market position, that guarantees a

sustainable corporate development.

The Consultants and Lecturers of the

Business School St. Gallen will be

pleased to answer any questions you

may have and to generate possible

solutions for your company that convince

you and your staffs and that we

implement together with you.

St. Galler Business School 35


Registration, Administration, Enrollment

Office

St. Galler Business School

Rosenbergstrasse 36

CH-9000 St. Gallen

Phone: +41 71 225 40 80

Fax: +41 71 225 40 89

Internet: www.sgbs.ch

E-Mail: seminare@sgbs.ch

Announcement, Confirmation, Hotel

Please complete and return the attached

registration form by e-mail, fax or post.

All announcements are accurately checked,

in order to set up interesting groups.

After checking the announcement you will

get a written registration confirmation

and the bill for the course fee as well as

detailed information to the hotel and arrival.

In case of an overbooked course we

will contact you immediately. Hotel reservations

are directly carried out by the participants.

You benefit from a very reasonable

seminar flat rate. Carefully selected

4- and 5-star hotels favour a stress-free

learning atmosphere.

Please note that partial participation in a

course is only possible after consulting the

study direction.

Course Fee, Hotel costs, Topics

The course fee (plus VAT, depending where

the seminar takes place) includes tuition

and all course material. Hotel charges as

for example accommodation, breakfast,

subsistence of the hotel or conference

center are not included. These charges are

billed by the Hotel directly to the participants.

Of course it is possible not to spend

the night at the seminar hotel. In that case

you pay the daily delegate rate directly to

the hotel as well. The daily delegate rate

of the conference centers in London, Boston

and Shanghai is billed directly by the

St. Galler Business School and forwarded to

the conference center.

The course fee is charged after the

registration and has to be transferred by

6 weeks before the seminar starts.

Please note that missed lectures due to

tardiness or absence are not refunded

and cannot be made up later. It may be

necessary to apply minor changes to the

program in order to guarantee a successful

course.

Certificate

Due to the participation of the seminar you

will get a seminar certificate.

Information to the Seminar Hotels

More information regarding our seminar

hotels you can find directly on the internet

(www.sgbs.ch).

Change of Booking, Postponement

If attendance at a seminar has, for compelling

reasons, to be postponed, an administration

fee of CHF 300.- will be charged.

A re-scheduling is possible only up to 6

weeks before the start of the seminar, and

only once. Seminars and parts of seminars

not attended are forfeited. In the case

of booking changes later than 6 weeks

before the start of a seminar, following

re-scheduling fees will be billed: up until 4

weeks prior to the start of the course, 20%

of the course fee; up until 2 weeks prior to

the start of the course, 40% of the course

fee; up until 1 week prior to the start of

the course, 80% of the course fee. In case

of a later re-scheduling the entire seminar

fee is forfeited. Alternatively, a booking

for a substitute participant can be made

up until 4 working days before the start

of the seminar. For booking a substitute

participant, an administration fee of CHF

300.– will be charged.

If a participant is obliged for compelling

reasons to change a booking for an individual

seminar part so as to attend this in

another session, then a change in booking

fee of CHF 300.- will be charged. The participant

should be aware, that in this case

program adaptations or alterations may

occur. Please therefore contact us 10 days

before the start of the seminar in order to

talk the seminar program over for preventing

program overlaps.

Cancellation / Withdrawal

The cancellation of an enrolment (a complete

withdrawal) is possible up until 3

months before the start of a seminar without

charge. In the case of a cancellation

(complete withdrawal) up until 8 weeks

before the start of the seminar, 20% of the

course fee will be charged, in the case of

a cancellation (complete withdrawal) up

until 6 weeks before the start of the seminar,

40% of the course fee will be charged.

After this time, the entire course fee is to

be paid as a forfeit, unless provision has

been made via re-booking for a substitute

participant.

The booking of a replacement participant

or deputisation is to be made at the latest

4 working days before the start of the

seminar. In the case of booking a replacement

participant, an administration fee of

CHF 300.- falls due. In principle, seminars

may, due to force majeure or because of

an insufficient number of participants, be

cancelled by the organiser at short notice,

however only up until 3 weeks before

the seminar start, without being liable for

compensation for any resulting consequences.

Insurance, Liability, Price Changes

We recommend that you take out cancellation

insurance policy covering cancellation

due to illness and other occurrences.

Likewise, it is the client’s own personal

responsibility to insure against or cover all

possible damages or losses which might

either directly or indirectly arise from the

attendance at a seminar. No matter whether

it is due to accident, illness, personal

liability, theft, cancellation of the seminar

by the organiser, or from damage resulting

from the use of the imparted Management

knowledge on the part of any participant

or the company appointed to us. Any liability

on our part is expressly precluded.

All matters are subject to Swiss law, the

place of jurisdiction is St. Gallen. By the

publication of new prospectus / brochures,

all previous details pertaining to contents,

speakers and prices cease to be valid.

Volume January 2018


Enrollment Form

We are pleased because of your enrollment.

Mail or Fax to:

Business School St. Gallen

Rosenbergstrasse 36

CH-9000 St. Gallen

Phone +41 71 225 40 80

Fax +41 71 225 40 89

Internet www.sgbs.ch/international

e-mail seminare@sgbs.ch

2018-19

Seminars

in English

St. Galler

Business School

| Boston | Cracow | London | Shanghai |

Open & Customized Programs

Seminar-Name

Seminar-Number, Seminar-Date

First Name, Family Name

Company

Adress

Country, ZIP-Code, City

Date of Birth

Seminar-Name

Seminar-Number, Seminar-Date

First Name, Family Name

Company

Adress

Country, ZIP-Code, City

Date of Birth

Seminar-Name

Seminar-Number, Seminar-Date

First Name, Family Name

Company

Adress

Business type, number of employees

Telephone

Fax

e-mail

Job title

Date

Signature

Business type, number of employees

Telephone

Fax

e-mail

Job title

Date

Signature

Business type, number of employees

Telephone

Fax

e-mail

Job title

01/18

01/18

Enrollment Enrollment Enrollment

Senior Programs Junior Programs MBA & Diploma Programs Inhouse & Consulting

Country, ZIP-Code, City

Date

37

Date of Birth

Signature

01/18


Business School St. Gallen

Rosenbergstrasse 36

CH-9000 St. Gallen

Business School St. Gallen

Rosenbergstrasse 36

CH-9000 St. Gallen

Business School St. Gallen

Rosenbergstrasse 36

CH-9000 St. Gallen

www.sgbs.ch/international


Business School St. Gallen

Rosenbergstrasse 36

CH-9000 St. Gallen

Phone 0041(0)71 225 40 80

Fax 0041(0)71 225 40 89

e-mail seminare@sgbs.ch

Internet www.sgbs.ch/international

www.sgbs.ch/international


BOSTON

CRACOW

FRANKFURT

LONDON

HAMBURG

KÖLN

LUZERN

MÜNCHEN

SHANGHAI

ZÜRICH

ST. GALLEN

Seminare

St. Gallen International Business School

Rosenbergstrasse 36

CH-9000 St.Gallen

Phone +41 71 225 40 80

Fax +41 71 225 40 89

E-Mail seminare@sgbs.ch

Private Coaching

Internet www.sgbs.ch

Workshops

Seminars

in English

2018

International Senior

Management Programme

Strategy Week Boston

• Leadership Week Boston

• Finance Week London

• Asia Week

International Junior Management Program

• Leadership for Talents

• Financial Management for Talents

Strategic & Marketing for Talents

sgbs.ch/english

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