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<strong>Build</strong><br />
<strong>Build</strong> business with build expo<br />
SEMINARS & WORKSHOPS<br />
FREE TO ATTEND<br />
BUILDING A GREAT LINKEDIN<br />
PROFILE<br />
WEDNESDAY:: 9:30AM - 11:00AM<br />
This 60 minute training is for<br />
introductory or beginner level users<br />
of LinkedIn and is focused on how to<br />
craft a professional profile.<br />
• Parts of the personal profile<br />
covered piece by piece<br />
• Content strategies for each<br />
section of the personal profile<br />
• The importance of crafting a<br />
great headline<br />
• Marketing our skills and<br />
endorsements<br />
• Attaching previous projects,<br />
awards, and recognitions<br />
• Explaining how a great profile is<br />
the first step in successfully using<br />
LinkedIn<br />
The purpose of this course is for<br />
all attendees to leave with the<br />
knowledge and skills necessary to<br />
build a great profile that they would<br />
be proud to show a prospect or<br />
client.<br />
Presented by Aaron Hockel —<br />
Business Development :: Alta Vista<br />
Strategic Partners<br />
LOCATED IN ROOM 141<br />
LEVERAGING LINKEDIN<br />
THURSDAY :: 9:30AM - 11:00AM<br />
This 60 minute training is designed<br />
for the intermediate user of LinkedIn<br />
who is looking to use their account to<br />
generate opportunities in the business<br />
to business sales environment.<br />
• Using LinkedIn’s built in search<br />
functions to target key prospects<br />
• Organizing and sorting<br />
connections on LinkedIn<br />
• How to use LinkedIn to engage in<br />
a social sales touch<br />
• Content posting strategies to<br />
drive profile traffic<br />
• Crafting effective messaging for<br />
connection requests<br />
• Effective follow up process after a<br />
prospect accepts our connection<br />
• Executing mass messaging<br />
campaigns using LinkedIn<br />
• <strong>Expo</strong>rting all of our connections<br />
into excel<br />
Presented by Aaron Hockel —<br />
Business Development :: Alta Vista<br />
Strategic Partners<br />
LOCATED IN ROOM 141<br />
COST EFFECTIVE<br />
CONSTRUCTION MARKETING<br />
BOTH DAYS :: 9:30AM - 11:00AM<br />
Business owners and professionals will<br />
learn the following at this seminar:<br />
• The importance of an impacting<br />
brand<br />
• The difference between an<br />
effective brand and one that<br />
is not<br />
• The secrets behind getting a<br />
good website at an affordable<br />
price point<br />
• The most cost effective marketing<br />
vehicles for your brand<br />
• How to tie your sales efforts to<br />
your marketing push<br />
• Representation at events<br />
• How to handle social media in<br />
your company<br />
• Simple marketing tools that will<br />
elevate your company’s image<br />
Bring your current marketing materials<br />
to this seminar for a complimentary<br />
evaluation, as this seminar concludes with<br />
a Q&A session.<br />
Presented by Stephanie Woodcock —<br />
President Seal the Deal Too<br />
LOCATED IN ROOM 144<br />
SUSTAINABILITY: FACT OR<br />
FICTION?<br />
WEDNESDAY :: 9:30AM - 11:00AM<br />
Can you believe everything you<br />
read about sustainability? This session<br />
will address the ongoing debate<br />
about the feasibilities and realities<br />
of residential and commercial<br />
green building. Topics of discussion<br />
will include LEED and other green<br />
building rating systems, return on<br />
investment, market trends and<br />
demand. The course qualifies for 1.5<br />
hours of continuing education hours<br />
for GBCI.<br />
Presented by Sarah Andrews — CSI,<br />
CDT, LEED AP BD+C, USGBC Faculty ::<br />
AGC Approved Instructor<br />
LOCATED IN ROOM 142<br />
SUSTAINABILITY: THE LATEST<br />
THING<br />
THURSDAY :: 9:30AM - 11:00AM<br />
What’s the outlook for green<br />
construction? What are the latest<br />
trends and technologies? This<br />
session will throw the spotlight on<br />
cutting edge construction science<br />
and the newest strategies being<br />
used in green building. Topics will<br />
include whole house systems,<br />
water and energy efficiencies, cool<br />
roofing, solar power, and current<br />
thinking about human health and<br />
welfare. The course qualifies for 1.5<br />
hours of continuing education hours<br />
for GBCI.<br />
Presented by Sarah Andrews — CSI,<br />
CDT, LEED AP BD+C, USGBC Faculty<br />
:: AGC Approved Instructor<br />
LOCATED IN ROOM 142<br />
21ST CENTURY QUICKBOOKS<br />
WEDNESDAY :: 9:30AM - 11:00AM<br />
This class will discuss how using<br />
bank feeds, reminders and<br />
memorized transactions can speed<br />
up data entry, tracking and the<br />
reconciliation process. An overview<br />
of popular apps in the industry that<br />
can be used to get even more out<br />
of QB. How to use these apps and<br />
other solutions to gain access to your<br />
desktop QB on the go.<br />
Presented by Lisa McGarry ::<br />
Proficient Financial Management<br />
LOCATED IN ROOM 143<br />
COMMON MISTAKES IN<br />
CONSTRUCTION ACCOUNTING<br />
QUICKBOOKS<br />
THURSDAY :: 9:30AM - 11:00AM<br />
This class discusses features<br />
commonly unused in QB that can<br />
enhance reporting as well as the<br />
underuse of features that can<br />
enhance reporting, especially in the<br />
job costing areas. Using reports to<br />
spot some of these errors.<br />
Presented by Lisa McGarry ::<br />
Proficient Financial Management<br />
LOCATED IN ROOM 143<br />
DESIGN BUILD PROJECT<br />
CONSTRUCTION QUALITY<br />
MANAGEMENT<br />
BOTH DAYS :: 9:30AM - 11:00AM<br />
• Construction Quality<br />
Management Planning<br />
(CQMP)<br />
• Owner’s Role<br />
• Acceptance Testing (QA)<br />
• Owner’s Verification Testing<br />
(OV)<br />
• Change Orders- Change<br />
Management<br />
• TxDOT Model for Design <strong>Build</strong><br />
Projects<br />
Presented by K.D. Warach :: PE —<br />
Atkins<br />
LOCATED IN ROOM 145<br />
expo<br />
4<br />
www.buildexpousa.com :: 877.219.3976