Vinexpo Daily 2018 - Review Edition
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NEWS<br />
Fontanafredda Named<br />
“European Winery of the<br />
Year”<br />
Gerard Bertrand<br />
Announces New Successes<br />
in Asia-Pacific<br />
<strong>Vinexpo</strong> Hong-Kong has been a unique<br />
occasion to discover and taste the<br />
emblematic wines from Gerard Bertrand’s<br />
family Estates. Record attendance was<br />
recorded for the most recognised winemaker<br />
of the Languedoc Roussillon region in the<br />
South of France.<br />
The high point this year was a double<br />
accolade Master at the Global Pinot Noir<br />
Masters <strong>2018</strong> and at the Global Rosé<br />
Masters <strong>2018</strong> by an impressive judging<br />
panel of Masters of Wine, and Masters of<br />
the Drinks Business.<br />
Global Pinot Noir Masters <strong>2018</strong> was<br />
awarded to L’Aigle Royal 2016, rated<br />
97/100, and Global Rose Masters <strong>2018</strong><br />
was awarded to Chateau La Sauvageonne<br />
La Villa 2017, noted 97/100, best rosé<br />
in the world for the second year in a row.<br />
Showcased at the <strong>Vinexpo</strong> Hong-Kong,<br />
premium wines from the biodynamic<br />
estates, including the iconic Clos d’Ora<br />
AOP Minervois-La-Liviniere, the reference<br />
Domaine de Cigalus IGP Aude Hauterive,<br />
the Grands Vins including the emblematic<br />
Château l’Hospitalet AOP La Clape,<br />
produced and aged at the flagship estate<br />
of Gerard Bertrand’s group.<br />
Presented in an exclusive Asian preview is<br />
“Diving Into Hampton Water”, the premium<br />
rosé conceived by Gerard Bertrand in<br />
collaboration with the icon of the American<br />
rock world, Jon Bon Jovi and his son Jesse<br />
GODET ANTARCTICA GAINS<br />
MOMENTUM<br />
In March 2008, Jean-Jacques Godet (of the<br />
House of Godet) and a crew of ten broke<br />
all records by landing a small yacht on<br />
the continent of Antarctica, the smallest yacht<br />
ever to achieve such a feat. To celebrate the<br />
achievement, Antarctica was launched onto<br />
the world market, produced 100% from Folle<br />
Blanche grapes, with aging over 7 years.<br />
The leading Piedmontese winery Fontanafredda was present at <strong>Vinexpo</strong> Hong Kong<br />
along with other companies of the Italian Signature Wines Academy, with cause for<br />
celebration.<br />
In <strong>2018</strong>, Fontanafredda celebrates its 160th Anniversary and also recognition<br />
as “European Winery of the Year” by the influential American magazine, Wine<br />
Enthusiast. Each year, the magazine awards this title to companies that have left their<br />
mark in the wine world for their innovative vision and for their significant achievements.<br />
But that’s not all: thanks to an investment of more than €2m, <strong>2018</strong> will also be the<br />
first harvest with the official certification of Organic Agriculture for Fontanafredda.<br />
This means that in the vineyards, the company has returned to simple agricultural<br />
procedures like working the soil and on the vigour of the plant, using natural fertilisers,<br />
green manuring, and reinserting the vine into its natural system so as to eliminate the<br />
use of chemicals<br />
Roberto Bruno,<br />
Managing Director,<br />
and Sylvia Eisentraut,<br />
Export Director,<br />
Fontanafredda<br />
LABEL DESIGN TRENDS<br />
AT VINEXPO HONG KONG<br />
It is often said that more than<br />
anywhere else, labelling<br />
plays an essential role in the<br />
Chinese wine market. John<br />
Jewell of John Jewell Design<br />
has a finger on the pulse of<br />
the market, so we asked him<br />
what’s trending.<br />
“Incredibly important for millennial<br />
buyers, the Crazy Craft designs<br />
are the leader in the UK, China<br />
and Australia at the moment.<br />
The key buyers are going to<br />
be females, 32-36 years old.<br />
It’s very unusual here, the wine<br />
marketers, being traditional,<br />
often don’t understand this, but<br />
the buyers do. And people who<br />
have been here at the show for<br />
three days are starting to realise<br />
that this is what they want. The<br />
other trending style is just a flash<br />
of colour – an image on the<br />
front, with no text whatsoever.<br />
If you don’t have a label in that<br />
range, people think you’re old<br />
fashioned. Typographic labels<br />
and high finishes on good quality<br />
paper stock are also trending<br />
around the world”<br />
In 1870, Folle Blanche grapes were all but<br />
wiped out by Phylloxera, but thanks to careful<br />
cultivation some survived, and the Godet<br />
family now claim to be the biggest owners of<br />
cultivated Folle Blanche grapes in the world.<br />
Godet have developed a unique filtration<br />
and distilling process which leaves the cognac<br />
pure and clear. This, of course, has brought in<br />
a whole new customer base of spirit drinkers<br />
10 VINEXPO DAILY / REVIEW / TUESDAY 12 TH JUNE <strong>2018</strong>