FENIX Truncated Whitepaper

Where blockchain
and music meet.

The problems
with the music
industry today
(And how FENIX is going to fix them).
There are more than eight millions bands in the
world, with less than 2% of them having the luxury
of being signed to a label, and the support and
infrastructure that this provides.
Notwithstanding this fact, unsigned artists are
using technology and social media to get better
distribution than they ever could have historically.
“Finally, a platform for bands with only
a few hundred fans, not the millions that
the industry require”.
- Lance Ford, Founder & President of FENIX
In principal, life should be better for these artists
than ever before.
However, the advent of streaming music has meant
that, signed or unsigned, artists simply aren’t being
paid enough to survive from fans listening to their
music.
As they have always done, artists are trying lots of
other ways to make a living - playing gigs, selling
merch and other innovative ways.
While the vast majority of artists are good at their
craft, it is a daunting task to make money given the
current industry compensation structure.
Setting up an e-commerce offering, managing a
variety of social media channels and providing their
fans with what they really want is often more than
they signed up for. Using the benefits of blockchain
technology allows FENIX to offer musicians a simple
plug and play solution for these problems.
“You need to find other ways to make
money if you want to be an artist”.
- Sandy Monteiro, Former President of Universal Music SE Asia
Fans are as passionate about their favourite bands
as they have ever been and are more than happy to
pay generously for access to their favourite bands.
This access is often hard, with fans forced to use
multiple channels to keep on top of what their
favourite bands are doing.
A single point of contact between fans and their
favourite artists is the natural next step. Artists get to
make the most of their fan base and fans get direct
access in one place.
“Musicians deserve to get paid fairly
for their craft - FENIX allows them to do
exactly that”.
- Allan Klepfisz, Founder & CEO of FENIX
Having established that single point of contact, a
means by which artists can provide their fans with
what they want, as well as a way that those fans
can simply pay, creates an ecosystem where both
stakeholders are properly satisfied for the first time.
Importantly, this ecosystem does not require a
fundamental change of the economic model
governing streaming music. It simply allows
musicians to do what they are doing today better.

Fenix - A
revolutionary
music platform
FENIX provides a platform for artists
and fans to interact directly.
Through FENIX:
• Artists will earn more through multiple revenue streams.
• Artists will have access to new fans globally.
• Artists can access third party services focused on making
their lives better.
• Fans will have better access to their favourite bands.
• Fans can access all their music needs in one place.
The Result?
• Something that is simple enough for bands to really use.
• Better access for fans to their favourite bands than ever
before!
• And better access to new fans globally for bands.
The FENIX App
Central to the FENIX Platform is a customizable App.
The simple App interface acts as a single point of
contact for everything a music fan needs.
Music - Video Content - Products
Social Media - Fan chat - Ticketing.
And bands are able to create a highly customized
version of the FENIX App in minutes - giving them
control of what they offer and how they offer it.
New revenue streams?
• Better income from merchandise/tickets/
access sales
• A percentage of overall income generated on
an artist’s customized FENIX App.
• Token grants through the Artist Manifesto.
• In time, income from elimination of “breakage”
• As well as normal income from music streaming
Artist Dashboard
Bands regain control over
everything they offer
through the FENIX Artist
Dashboard.
A single point for artists that:
• is simple to use
• allows full customization
• is fully transparent
• allows comprehensive
analytics
Fenix.Rising
The talent platform that
allows artists access to
new fans globally.
Through a combination of live
showcases, charts, playlists and
featured artists, unsigned acts
are given access to new fans
that they simply won’t have
elsewhere.
Fans also have great access to
new talent both globally and
locally.
Artist Manifesto
We’re serious about
making artist’s lives
better…
FENIX is committed to putting
120 million FENIX.CASH Tokens
in the hands of deserving artists.
We have created our Artist
Manifesto to achieve this,
which will be administered by
independent industry leaders -
people who really understand
about being an artist….

Overview of the FENIX ITO
Token Name
FENIX.CASH Tokens (QTUM-based)
Symbol: FENIX
Pre-sale Date 21 March 2018 to 9 April 2018
Pre-sale Concluded on 9th of April, 2018.
15,088,797 FENIX.CASH Tokens sold.
Token Price
Crowd Sale ITO Date
Total Token Supply
Tokens in Crowd Sale ITO
Treasury
1 QTUM : 50 FENIX.CASH Tokens
To be determined.
1.35 billion FENIX.CASH Tokens
Up to 720 Million FENIX.CASH Tokens
430,722,313 FENIX.CASH Tokens.
Principal uses:
• Reward Programs and Other Marketing: 15 million
• Artists through the Artist Manifesto: 60 million
• Other treasury: 355,722,313
Use of Proceeds • Band Promotional Support - 25%
• Distribution - 23%
• V2.0 and ongoing app development - 14%
• Marketing - 10%
• Legal - 4%
• Other promotions- 4%
Currency accepted
Hard cap
Official website
QTUM, ETH, BTC and by special arrangement, Fiat
US$50 million
www.fenix.cash
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