April 2017

THE PASSION
REMAINS.
TEN YEARS ON…
In early 2007, our original Port Melbourne lens laboratory and fledgling support office
opened for business, igniting the first sparks of the Specsavers optical revolution.
One year later, we unveiled our very first stores, heralding the opening of an
incredible 150 Australian stores in just nine months and our first six New Zealand
stores. Consumers in both countries were quick to embrace our simple offer of
high quality eye care and affordable, stylish eyewear – allowing our stores not just
to grow but to thrive.
Fast forward to 2017 and we now have 370 Specsavers stores operating across the
two countries with annual sales approaching $800 million in Australia and over
$100 million in New Zealand. Our customer database has grown to over six million
individuals and we dispensed more than 4 million pairs of glasses over the past 12
months alone, at an average of 80,000 pairs every week.
Partnership – underpinning our success
At the very beginning, we set out our stall to optometrists and dispensers
under the banner ‘A Passion for Partnership’. We presented a new, inclusive
business model that was open to all those with ambition and a passion for
service excellence.
Ten years on our passion for partnership remains undimmed. The Partnership
model that pairs an optometrist and an optical dispenser as partners in their own
store has propelled hundreds of optical professionals into business ownership,
creating hundreds of successful, profitable, community practices and thousands
of current jobs. And the Partnership between the Store Partners and Specsavers
grows ever-stronger, underpinned by an unrivalled business support structure.
Back in 2007, we talked to optometrists and dispensers the length and breadth
of Australia and New Zealand about the Specsavers Partnership – and we are still
doing so today. To gain an insight into our plans for the years ahead and to find out
if you are ready for Partnership in a store of your own, talk to us now in confidence
– and spark your very own optical revolution.
To get the conversation started, contact Sinead Convery on
+61 427 754 076 or sinead.convery@specsavers.com
Millward Brown
Research
No.1 for eye tests
2016
Excellence in
Marketing
Award
2016
Retail
Store Design
Award
2016
Retail
Employer
of the Year
2015
Overall
National
Supreme Winner
2015
Franchise
Innovation
Award
2015
NZ Franchise
System of
the Year
2014
Retail
Innovator
of the Year
2014
Roy Morgan
Research
No. 1 for eye tests
2014
FCA Social
Responsibility
Award
2014
2 NEW ZEALAND OPTICS April 2017