The Garage 278

News 16
giving you a helping hand
BERU launches new support-focused website
Federal-Mogul Motorparts
today announced
the launch of
a new website for its
ignition brand, BERU.
The update brings with it a
host of changes to improve
ease of use, to add support
pages and to ensure compatibility
across a range of devices
including smartphones
and tablets.
Several new features make
the website more useful to
customers, including downloadable
catalogues, trouble-tracers,
technical brochures
and a ‘find my part’
section. The focus of the
new website’s development
was on enhancing the product
support function, which
prompted the creation of a
newly developed, state-ofthe-art
digital trouble-tracer
Europart acquisition continues
Digraph’s growth strategy
The UK’s fastest-growing commercial vehicle motor factor
business, Digraph, has reached another milestone in its
aggressive expansion plans with the acquisition of Oldburybased
Europart. The agreement boosts Digraph’s national
infrastructure significantly, accelerating delivery times
with faster, off-the-shelf deliveries to commercial vehicle
fleet operators and truck and trailer repairers in the West
Midlands.
Now trading as Digraph, the existing Europart team
will remain in the business, ensuring customers continue
to receive exceptional levels of service. The move
sees Digraph further enhancing its stock portfolio by
strengthening its relationship with the German-based
Europart, Europe’s leading distributor of commercial vehicle
parts.
Sukhbir Kapoor, chief executive officer at Digraph,
chart for spark and glow
plugs.
“We are proud of the website
and all the new features
it introduces,” explains Ronald
De Wilde, Brand Manager,
BERU, Federal-Mogul Motorparts,
EMEA. “We are always
looking to deliver useful support
for technicians, garage
owners and distributors,
and websites are an important
touch point in facilitating
that support and growing
our relationship with them.
The BERU website update
includes some excellent
features, some of which we
have introduced following
extremely helpful customer
feedback.”
The website also features
many high-resolution images
and benefits from a simpler
URL: www.beruparts.eu.
commented: “The Digraph mission is to further improve
off-the-shelf availability and speed of delivery to service the
needs of fleet operators, commercial vehicle repairers and
parts resellers. We are doing this through major investments
in stock ranges, new branches, delivery fleet and support
initiatives.
“Europart has a strong national presence as well as a
traditional, local customer base. The acquisition enables us
to provide customers nationwide with an even quicker, more
efficient response from our branches as we continue to
build on Digraph’s reputation for exemplary service. We are
planning further investments and additions to our branch
network as we continue to shake up the commercial vehicle
sector.”
For more information on the extensive range offered by
Digraph, visit: http://www.digraph.co.uk
16 News.indd 1 20/06/2018 10:43