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Insulate Magazine Issue 19

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The only independent<br />

insulation industry<br />

trade magazine<br />

<strong>Issue</strong> <strong>19</strong> | July 2018<br />

…..………………………………………<br />

Reducing condensation risk<br />

…..………………………………………<br />

Focus on safety & quality<br />

…..………………………………………<br />

ECO3<br />

…..………………………………………<br />

The performance gap<br />

Women In Insulation


Published on a monthly basis by Versanta Ltd<br />

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Contents<br />

Welcome to the July edition of <strong>Insulate</strong> <strong>Magazine</strong>,<br />

we are back after a month away, we’re<br />

refreshed and ready to face the second half of<br />

2018 with vigour—promoting best practice<br />

and collaboration across the insulation industry<br />

This month we have great content from Thermal<br />

Economics on the topic of condensation,<br />

a full feature on the women in insulation and<br />

columns from all of the usual suspects!<br />

The debate on combustibles seems to have<br />

peaked at the government launching a full<br />

consultation. This consultation is seeking<br />

views on proposals to ban the use of certain<br />

materials. The consultation will also produce a<br />

detailed impact assessment based on the information<br />

it receives from this consultation to<br />

inform the final policy decision.<br />

Combatting Condensation 6<br />

…………………………………………………………………………………………….<br />

Women In Insulation 10<br />

…………………………………………………………………………………………….<br />

Each Home Counts Quality Drive 15<br />

…………………………………………………………………………………………….<br />

Women In Insulation 16<br />

…………………………………………………………………………………………….<br />

Closing the Performance Gap 24<br />

…………………………………………………………………………………………….<br />

Enjoy!<br />

Colin Heath<br />

Managing Editor<br />

colin@insulatenetwork.com<br />

@Colin_<strong>Insulate</strong><br />

The UK’s only dedicated<br />

trade journal for the insulation industry


www.insulatenetwork.com<br />

Insulation Insight<br />

Thermal Insulation:<br />

Retrofitting to existing homes without causing moisture problems<br />

John Hefford Talks combatting condensation<br />

Thermal insulation isn’t applied just to prevent high energy<br />

bills, it also has a significant effect on indoor air quality by<br />

preventing condensation risk and mould growth. However,<br />

sometimes adding insulation can make condensation problems<br />

worse; so how can insulation be retrofitted to existing<br />

homes without causing moisture problems?<br />

Causes of condensation<br />

Condensation occurs when water vapour comes into contact<br />

with a cold surface. This happens a lot in houses; and<br />

can be seen on single-glazed windows, on tiles and mirrors<br />

in poorly ventilated bathrooms, or parts of the wall where<br />

there is an uninsulated thermal bridge.<br />

Paul Forrester talked about thermal bridges in The Language<br />

of Insulation (<strong>Insulate</strong> <strong>Magazine</strong> <strong>Issue</strong> 17) and described<br />

how they can be caused by timber rafters or changing<br />

geometry within the building envelope at construction<br />

junctions. The effect of thermal bridges is that there is a<br />

greater, localised heat loss where the thermal bridge exists,<br />

resulting in lower surface temperatures in these areas.<br />

As the temperature falls, the ability of the air to retain moisture<br />

as water vapour also falls. The dewpoint is the temperature<br />

at which the air cannot hold any more water, and<br />

the air is said to be saturated or at 100% relative humidity.<br />

If the temperature on a surface falls below the dewpoint,<br />

the water vapour in the air next to it condenses into water<br />

droplets. Sometimes the water droplets are small and defy<br />

gravity by the friction resistance of the wall. Other times<br />

the droplets are large and run down in rivulets. On some<br />

surfaces, the droplets are absorbed but leave a damp<br />

patch or a water mark.<br />

There are bigger problems with condensation than just<br />

‘steamed windows’ that need to be wiped and dirty-looking<br />

marks on a wall. Condensation on organic materials can<br />

help create the perfect environment for toxic mould growth,<br />

which has an adverse effect on indoor air quality and occupant<br />

health.<br />

The right amount of insulation,<br />

infiltration and ventilation<br />

The Building Regulations specifically state that the building<br />

should be protected from the harmful effects of interstitial<br />

and surface condensation in Part C (Section 3 in Scotland);<br />

and this can either be done with insulation to keep temperatures<br />

above the dewpoint, ventilation to remove moisture<br />

from the building, or more appropriately a sensible combination<br />

of both!<br />

Some types of insulation will also make the building more<br />

air-tight, preventing water vapour from permeating through<br />

the walls and roof; and preventing infiltration of fresh air<br />

from outside to displace the moisture-laden air inside. The<br />

accumulation of moisture inside the building increases the<br />

dewpoint temperature as it becomes more difficult for the<br />

air to retain the water vapour.<br />

Insulation will also prevent the heating system from warming<br />

up the exterior surfaces, which means that inherent


The only independent insulation industry trade magazine<br />

moisture within the building materials could condense and<br />

remain as damp. When condensation occurs within a saturated<br />

building material it is referred to as interstitial condensation;<br />

and the risks include timber rot and weakening of<br />

masonry by freeze/thaw effects.<br />

On the other hand, ventilation increases heat losses as<br />

warm air is replaced with fresh, colder air from outside.<br />

Some mechanical ventilation systems also require constant<br />

operation and regular maintenance making them expensive<br />

to install and operate, especially if its full air conditioning for<br />

close control of temperature and relative humidity.<br />

Finding an optimum solution to condensation risk is a fine<br />

balance between just the right amount of insulation, the<br />

right amount of infiltration and the right amount of ventilation.<br />

No easy task, especially as the different strategies<br />

have adverse, knock-on effects with each other! However,<br />

knowing how insulation, infiltration and ventilation interact<br />

with each other can help to design an effective, energyefficient<br />

and cost-efficient system.<br />

Utilising predictive models<br />

Generally, the risk of surface condensation and mould<br />

growth can be limited by ensuring that the U-value doesn’t<br />

exceed 0.70 W∙m -2 ∙K -1 (0.35 W∙m -2 ∙K -1 for roofs), although<br />

this should really be assessed by calculating the surface<br />

temperature factor to check that there is no condensation or<br />

mould growth.<br />

The surface temperature factor (fRsi-value) is the ratio of<br />

the temperature difference between the surface saturation<br />

temperature and the external air temperature; and the temperature<br />

difference between the internal and external air<br />

temperatures. An fRsi-value can be calculated for planar<br />

elements such as floors, walls and roofs; and thermal bridges.<br />

The building element will comply with Building Regulations<br />

as long as the calculated fRsi-value is less than the<br />

critical value for surface condensation and mould growth.<br />

The addition of insulation will increase the fRsi-value; and<br />

increasing the air change rate with infiltration and an appropriate<br />

ventilation strategy will increase the critical value<br />

which makes mould growth less likely. Whilst it is theoretically<br />

possible to avoid moisture risk with ventilation alone,<br />

this would make for high energy bills!<br />

Keeping control of water vapour<br />

Interstitial condensation is best prevented by installing a<br />

vapour control layer to act as a barrier to water vapour permeating<br />

through the construction. Ideally, this should normally<br />

be installed on the warm side of the insulation; but<br />

some insulation products such as Alreflex 1L1 also have a<br />

high vapour resistance, so function as a vapour control layer<br />

as well.<br />

Interstitial condensation risk can be predicted with a vapour<br />

diffusion calculation; also known as a Glaser calculation.<br />

The Glaser calculation is a simplified prediction of interstitial<br />

condensation at different interfaces within the construction<br />

over twelve months; and will check if the condensation will<br />

evaporate during the summer or whether it will continue to<br />

accumulate over time.<br />

Unlike calculations for surface humidity, Glaser calculations<br />

cannot be used to predict interstitial condensation at thermal<br />

bridges; although this can be done with advanced hygrothermal<br />

simulations. Where appropriate, Thermal Economics<br />

would normally include a Glaser calculation in a<br />

condensation risk analysis.<br />

Installing a vapour control layer like Alreflex 1L1 to prevent<br />

interstitial condensation will also reduce infiltration, which


The only independent trade magazine for the insulation industry<br />

affects the critical surface temperature factor for mould<br />

growth; and may have an effect on the chosen ventilation<br />

strategy, so thought should always be given checking<br />

that ventilation is still sufficient when adding insulation.<br />

It might be tempting at this stage to think that all problems<br />

can be avoided by covering the walls with vapour<br />

control barriers and installing a mechanical ventilation<br />

system with heat recovery (MVHR) unit! However, this<br />

will not meet the conservation of fuel and energy requirements<br />

in Part L for England and Wales, or Section<br />

6 for Scotland.<br />

Designing an effective, energy-efficient<br />

and cost-efficient system<br />

There is no silver bullet to keeping homes comfortable<br />

to live in. Condensation risk should be managed with a<br />

combination of good insulation, infiltration and ventilation<br />

strategies that work together.<br />

Calculations will not only identify if there is a risk of<br />

condensation forming but also the point at which it<br />

would form.<br />

At Thermal Economics, to ensure compliance for<br />

retrofits, our technical team usually carries out these<br />

calculations for free for customers buying our products<br />

(where a steady-state, one-dimensional vapour diffusion<br />

analysis is appropriate). However, for any build ask<br />

for a ‘condensation risk analysis’ before buying products<br />

so that you know Part C will also be met in your<br />

project.<br />

John Hefford is a Senior Consultant and part of<br />

the technical team at Thermal Economics.<br />

Thermal Economics has been delivering thermal<br />

and acoustic insulation products for over<br />

35 years.<br />

The company helps customers to make the<br />

best decisions for their builds by providing<br />

support throughout the project – from specifying<br />

and design through to ensuring that its<br />

installed products meet building regulations –<br />

as and when we are needed.<br />

www.thermal-economics.co.uk<br />

www.insulatenetwork.com


The only independent insulation industry trade magazine<br />

Women in Insulation<br />

<strong>Insulate</strong> Network sent questionnaires to some of the women we know who work in insulation<br />

to discuss what its like to be a women in a predominantly male dominated industry.<br />

Here's what they had to say…..<br />

aided your time at Insulation Manufacturers Association<br />

Mel Price is Assistant Chief Executive at<br />

Insulation Manufacturers Association.<br />

I<br />

n a few words could you describe your role at<br />

Insulation Manufacturers Association<br />

am the assistant Chief Executive; my<br />

role is varied but essentially I support<br />

the Chief Executive and the membership in<br />

representing the views of the association<br />

across the standardisation, regulations and<br />

political arena. I work closely with our technical<br />

committee, policy group and marketing<br />

and communications teams as well as<br />

administering the organisation.<br />

How has your previous employment experience<br />

I have worked with IMA for 26 years now<br />

but was formerly with BSI so this gave me a<br />

good insight into the world of standardisation<br />

at a UK, European and International<br />

level, which has proved invaluable. I also<br />

volunteer with two charities in the UK and<br />

my role as a trustee and manager has given<br />

me a wide range of skills and contacts<br />

which have been transferable into the workplace<br />

and vice versa.<br />

What have the highlights and challenges been<br />

during your time at Insulation Manufacturers Association?<br />

The highlight has been seeing the PIR industry<br />

grow, with the product going from<br />

being relatively unknown when I started in<br />

<strong>19</strong>92 to becoming one of the largest thermal<br />

insulation types in use in the UK today.<br />

<strong>Insulate</strong> Feature


I have had the privilege of working with a<br />

huge number of people in the industry over<br />

such a long period, all of whom have<br />

shown the utmost professionalism and<br />

passion for the industry and I have learnt<br />

so much from them. The lowlight for the<br />

whole industry must be the Grenfell Tower<br />

tragedy and having to deal with the enormous<br />

range of challenges that have arisen.<br />

How does Insulation Manufacturers Association<br />

support equality in the workplace?<br />

We are a small team and luckily I’ve never<br />

been treated as anything other than an<br />

equal.<br />

What do you think is the biggest issue for women<br />

in the workplace?<br />

I’m not sure there is one single issue but<br />

gender stereotyping and the perception<br />

that men should “take charge” is still commonplace<br />

as is the inability in some sectors<br />

for women to secure those top jobs.<br />

Do you think it's right women should be paid<br />

less for doing the same job as men because<br />

they have to take career breaks?<br />

No. I find it disappointing that 100 years<br />

after the Suffragists and Suffragettes<br />

strove for women’s votes that we are still<br />

having to have conversations like these.<br />

Neither women or men should be penalised<br />

for taking career breaks. If they are<br />

doing the same job, they deserve the same<br />

pay regardless of what stage they are at in<br />

their career. There needs to be greater<br />

transparency around salaries and recruitment.<br />

Salaries are much clearer in the<br />

public sector but in the private sector less<br />

so. Until we become more open about salaries<br />

the disparity will continue and probably<br />

only legislation around this will change<br />

matters.<br />

Anything you would like to add?<br />

In 26 years it has been great to see so<br />

many women come into the insulation industry<br />

and into construction more generally,<br />

but we are still a long way off construction<br />

featuring as a first-choice career option<br />

for women. More needs to be done to engage<br />

young people of school and college<br />

age about the options and pathways into<br />

the different elements of the industry.<br />

<strong>Insulate</strong> Feature


Elain Gardner is Commercial<br />

Manager at SIP BUILD UK<br />

In a few words could you describe your role at<br />

SIP Build UK?<br />

I was brought into the SIP Build UK to identify<br />

business opportunities across new markets.<br />

SIPS are extremely popular within the<br />

self-build market due to the excellent advantages<br />

including thermal performance<br />

and speed of construction reduced energy<br />

bills due to excellent air tightness of the<br />

building envelope for the home owner.<br />

These advantages are also transferring<br />

across to social housing, residential projects,<br />

education and health.<br />

How has your previous employment experience<br />

aided your time at SIP Build UK?<br />

I worked at SIG PLC for almost 21 years, I<br />

started in March <strong>19</strong>97 as a graduate and<br />

was given numerous opportunities to develop<br />

my career with the building and construction<br />

market including: managing a telesales<br />

team of 12 people, building product<br />

management along with Glass/Rock fibre<br />

and roofing category management. Within<br />

these roles I was given an excellent experience<br />

working for a top 250 FTSE company.<br />

I developed key relationships with suppliers<br />

jointly developing new products for market<br />

and identifying sales opportunities.<br />

What have the highlights and challenges been<br />

during your time at SIP Build UK?<br />

We have a dynamic, forward thinking<br />

team with extensive knowledge and years<br />

of experience at SIP Build UK. We are<br />

customer service focused offering face to<br />

face interaction from concept, design,<br />

technical support and site visits during installation<br />

to ensure quality service. We<br />

are experiencing an unprecedented increase<br />

in the number of enquiries due to<br />

the increasing popularity of SIP’s<br />

(Structural <strong>Insulate</strong>d Panels) so continuing<br />

to exceed customer expectations is<br />

our top our priority!<br />

How does SIP Build UK support equality in the<br />

workplace?<br />

Regardless of gender SIP Build UK offer<br />

everyone an equal opportunity to work<br />

within the business. We have 4 women<br />

working in the business all adding value in<br />

a variety of roles at differing levels including<br />

senior management.<br />

What do you think is the biggest issue for women<br />

in the workplace?<br />

Women need to be seen as serious/<br />

credible members of any construction<br />

team, we should encourage women to enter<br />

such an exciting and professional industry<br />

at every level.<br />

www.insulatenetwork.com<br />

<strong>Insulate</strong> Feature


The only independent trade magazine for the insulation industry<br />

Women in Insulation<br />

There is an average 10% pay gap between men and<br />

women in full time jobs and 34.5% in part time jobs.<br />

(Stonewall 2017) How do you feel the industry could assist<br />

in addressing this?<br />

The government has made the first move to<br />

address this. Companies and public-sector<br />

bodies with more than 250 employees must<br />

have now reported their gender pay gap by<br />

April 4, 2018. What will be interesting is how<br />

the government will act against companies<br />

that deliberately pay women less than men for<br />

doing the same work. The next step must be<br />

to challenge smaller companies who are also<br />

actively discriminating by gender.<br />

Anything you would like to add?<br />

The construction industry offers excellent career<br />

opportunities to all, changing building<br />

regulations ensure the industry continually<br />

evolves which makes it an exciting and fun<br />

industry to be a part of. We do however need<br />

more women entering the construction industry<br />

within technical and leadership roles. I<br />

have met some great people over the last 20+<br />

years working in a variety of different roles<br />

and look forward many more ahead.<br />

<strong>Insulate</strong> Feature


www.insulatenetwork.com<br />

<strong>Insulate</strong> Columnist<br />

Supporting Each Home Counts Quality Drive<br />

One of the key recommendations from the<br />

Each Home Counts Review is the introduction<br />

of a new Quality Mark which is<br />

currently being developed by Trustmark.<br />

The Quality Mark will include a variety of<br />

qualifying criteria including; PAS2030 and<br />

PAS2035 (specification and standards for<br />

the installation of energy efficiency products)<br />

certification.<br />

The National Insulation Association (NIA)<br />

is supporting the development of these<br />

new requirements by feeding into Trustmark’s<br />

work on the content and design of<br />

the Quality Mark scheme for insulation<br />

products and inputting to the new PAS’s<br />

via membership of the national Steering<br />

Group and Measures Experts Groups. In<br />

addition, the NIA is working with its members<br />

and other industry stakeholders in<br />

developing a number of standards and<br />

specifications for insulation products –<br />

these include:<br />

Revisions to the current Room in Roof<br />

and Loft Insulation Best Practice Guides.<br />

Specification for the Design and Installation<br />

of Retrofit Floor Insulation.<br />

Commenting on the work Neil Marshall<br />

Chief Executive of the NIA said: “Whilst<br />

we’re supportive of these initiatives it is<br />

vitally important that they are informed by<br />

the industry so that it can ensure a desired<br />

outcome and that they are workable<br />

for all parties involved.<br />

Specification for External Wall Insulation<br />

Weathering Design Details<br />

Post Installation Maintenance Schedule<br />

for External Wall Insulation.


The only independent trade magazine for the insulation industry<br />

In a few words could you describe<br />

your role at MIMA?<br />

As one of my members said my role is<br />

“herding cats”….however there may be<br />

a soupçon of truth in this but most people<br />

know by now that I am not a traditional<br />

trade association Executive Director.<br />

My official role is to ensure that MI-<br />

MA provides an authoritative source of<br />

independent information and advice on<br />

glass and stone wool insulation as well<br />

as promotes the benefits of mineral<br />

wool insulation and the contribution it<br />

makes to the energy efficiency of buildings<br />

and the comfort of their occupants.<br />

However I have also expanded my focus<br />

to ensure a small, but perfectly<br />

formed trade body punches above its<br />

weight with its stakeholders including<br />

the governments, becomes more public<br />

-facing and works with other likeminded<br />

organisations and individuals<br />

through projects, campaign and coalitions.<br />

How has your previous employment experience<br />

aided your time at MIMA?<br />

My previous experience has most definitely<br />

helped! My expertise over the last<br />

25 plus years has been working with<br />

some complex industries and providing<br />

strategies and solutions on often contentious<br />

issues and people with challenging<br />

personalities. Building coalitions<br />

within these environments and working<br />

in politics at all levels makes you a fairly<br />

resilient, determined and creative person!<br />

I don’t take ‘no’ for an answer!<br />

What have the highlights and challenges<br />

been during your time at MIMA?<br />

The biggest challenge has been to understand<br />

the dictionary of acronyms related<br />

to this industry. I thought “what<br />

have I done” at my first MIMA meeting,<br />

however my new colleagues around the<br />

table and the excitement of such big<br />

challenges ahead made me stick with it.<br />

Highlights include bringing together<br />

Women in Insulation<br />

<strong>Insulate</strong> Feature


www.insulatenetwork.com<br />

wide ranging organisations under the EEIG<br />

campaign banner with a shared objective to<br />

bring all homes up to EPC C by 2035 and<br />

when the current Energy Minister, Claire<br />

Perry reflected this vision so strongly in the<br />

Government’s Clean Growth Strategy it<br />

could have been a ‘cut n paste’ job. It’s<br />

great to see the results and outcomes from<br />

sheer hard work as part of a team.<br />

Finally the ultimate highlight is the people I<br />

work with….or dare I say the MIMA family<br />

and others in the industry! I could name<br />

them but wouldn’t want to embarrass<br />

them…<br />

How does MIMA support equality in the workplace?<br />

MIMA members and particularly the MIMA<br />

Board – John Sinfield, Knauf Insulation; David<br />

Travill, Isover Saint Gobain; Darryl Matthews<br />

& Rory Moss, Rockwool; and Ken<br />

Munro, Superglass - have always been a<br />

great support – from when they employed<br />

me when I was up against three male candidates,<br />

to giving me the flexibility and under<br />

Sarah Kostense-Winterton is<br />

executive director at The<br />

mineral wool manufacturers<br />

association<br />

standing as a woman with a busy life and a<br />

family outside of work. Trust and straight<br />

talking is an important part of this – they<br />

know I will always get the job done!<br />

What do you think is the biggest issue for women<br />

in the workplace?<br />

Finding the work/life balance and being disciplined<br />

about it. Women are ‘doers’, they<br />

are determined and they want to succeed.<br />

Sometimes we need to approach issues differently<br />

to get the desired outcome.<br />

Employers need to better understand and<br />

be flexible with women in the workplace – I<br />

became my best after maternity leave but I<br />

also realized that I am not an office or desk<br />

person. What works when you are a younger<br />

woman doesn’t necessarily work when<br />

you are ‘more mature’.<br />

<strong>Insulate</strong> Feature


Women in Insulation<br />

Do you think it's right women should be paid<br />

less for doing the same job as men because<br />

they have to take career breaks?<br />

I think we must remember that taking a career<br />

break doesn’t mean your career is<br />

over but you may have to think differently<br />

and consider a different approach to your<br />

career and sometimes that involves compromise.<br />

A career is important but it is not<br />

your entire life. Few careers are remembered<br />

when you have met your maker!<br />

Change is happening and employers are<br />

beginning to open up to a more flexible<br />

and understanding approach which will get<br />

the best out of all employees!<br />

compromise may be required and this may<br />

mean in pay as well, but if we are seeing a<br />

narrowing of the gap we are going in the<br />

right direction.<br />

Anything you would like to add?<br />

It is encouraging to see increasing numbers<br />

of women in the insulation industry<br />

and it can only improve the working environment.<br />

I am happy working in a maledominated<br />

industry and it can be a lot of<br />

fun but sometimes it’s nice to drink wine<br />

(preferably with bubbles) instead of beer<br />

and not talk about football! Excuse the clichés!<br />

There is an average 10% pay gap between<br />

men and women in full time jobs and 34.5% in<br />

part time jobs .(Stonewall 2017) How do you<br />

feel the industry could assist in addressing<br />

this?<br />

It is important that this issue remains a<br />

high priority and women have a part to play<br />

in changing this. As companies become<br />

more transparent and as cultural change<br />

takes hold we should see this gap narrow.<br />

However with changes in work practices<br />

and increasing flexibility within jobs some<br />

<strong>Insulate</strong> Feature


The only independent trade magazine for the insulation industry<br />

Women in Insulation<br />

Louise Foody is Director of digital transformation<br />

and customer experience at Kingspan<br />

In a few words could you describe your role at<br />

Kingspan<br />

I am the Director of the digital transformation and<br />

customer experience programme at Kingspan. I<br />

am driving our vision for this new digital and experience<br />

economy.<br />

How has your previous employment experience<br />

aided your time at Kingspan<br />

I have been working in the construction sector<br />

since I graduated from college. Growing up I always<br />

had an appreciation for well-crafted houses<br />

and buildings, and I joined Kingspan on the back<br />

of an application to the company’s graduate programme.<br />

That application has been my ticket to<br />

heading up teams around the world, living in the<br />

UK and Canada, implementing global strategies<br />

and sitting on the board of an exciting software<br />

company, Invicara.<br />

What have the highlights and challenges been<br />

during your time at Kingspan<br />

Oh there has been so many! Launching the first<br />

APP in the North American construction industry<br />

was a great day− there is nothing like first mover<br />

advantage. The biggest challenge is finding great<br />

people. Once you have them it is gold, but it can<br />

be a long process and attracting people to our<br />

industry is what I try to do a lot of.<br />

How does Kingspan support equality in the<br />

workplace?<br />

I have consistently received nothing but encouragement<br />

and support throughout my career with<br />

Kingspan, and I can’t stress how important it is. I<br />

never felt any different to my male peers. If anything,<br />

I may have received more encouragement<br />

as I climbed the ranks. The support I have experienced<br />

has permeated into my leadership style,<br />

and my focus is on encouraging my teams’ members,<br />

female and male, across the world, to<br />

stretch themselves, so they can be the next generation<br />

of leaders in the business.<br />

What do you think is the biggest issue for women<br />

in the workplace?<br />

Many sectors are, by their very nature, more<br />

heavily represented by one gender than the other<br />

and it’s not surprising that there is a lack of diversity<br />

in the construction industry when compared<br />

with other sectors. It is no secret that Boards<br />

need more women and, in my experience, this<br />

resonates with business leaders. I do fundamentally<br />

believe that senior roles for women exist in<br />

every industry, and I am proof of it.<br />

<strong>Insulate</strong> Feature


www.insulatenetwork.com<br />

Do you think it's right women should be paid less for doing<br />

the same job as men because they have to take career<br />

breaks?<br />

Of course not. Both men and women should be paid<br />

equal for the same job. It’s important to never lose sight<br />

of the fact that, at the end of the day, the candidate most<br />

deserving of a role is the person with the best ability to do<br />

the job. I want future generations of women to look to our<br />

industry and see one which welcomes their talents, values<br />

their abilities and offers them the chance to grow as<br />

individuals, regardless of their gender.<br />

There is an average 10% pay gap between men and<br />

women in full time jobs and 34.5% in part time jobs.<br />

(Stonewall 2017) How do you feel the industry could assist<br />

in addressing this?<br />

One of the most common explanations for the gender pay<br />

gap is that there are less women in senior positions.<br />

Women not only need to be able to see that there is a<br />

clear path for them up the career ladder, but they need to<br />

have the confidence to go for it.<br />

Given the lack of females on Boards, it is very possible that in many organisations there<br />

are no female role models for female employees, and it makes some roles difficult to perceive<br />

as possibilities. I do truly believe that it is our responsibility as women to fearlessly<br />

say yes when a career opportunity comes our way, even if we don’t have the blueprint for<br />

what that opportunity might look like.<br />

Anything you would like to add?<br />

If you want it, go for it and take chances.<br />

<strong>Insulate</strong> Feature


www.insulatenetwork.com<br />

Women in Insulation<br />

In a few words could you describe<br />

your role at Paroc?<br />

I work in Paroc Building Insulation<br />

as Development Manager.<br />

My role is to increase stone<br />

wool market demand by influencing<br />

on the building regulations<br />

and standardization work,<br />

to contribute to the continuous<br />

development of our product<br />

offering to meet current and<br />

future customer needs and<br />

keep the markets open for Paroc<br />

stone wool products via<br />

certification development.<br />

How has your previous employment<br />

experience aided<br />

your time at Paroc<br />

I have worked in Paroc over 18<br />

years, so it is already quite a<br />

long time since my previous<br />

employment. After completing<br />

the school and before joining<br />

Paroc, I worked for 3 years at a<br />

house factory, where I got a<br />

good understanding of the industrial<br />

process of residential<br />

construction. Now I look at the<br />

house factory from an insulation<br />

supplier perspective and<br />

understand better about their<br />

needs.<br />

What have the highlights and<br />

challenges been during your<br />

time at Paroc?<br />

I have had the privilege to work<br />

with the best experts in the<br />

building industry and meet a<br />

huge number of people from<br />

different organisations.<br />

As a challenge I could mention<br />

that this work is not taught in<br />

school - the learning happens<br />

through experience, attempts<br />

and mistakes.<br />

How does Paroc support<br />

equality in the workplace?<br />

Employees are treated as individuals,<br />

so gender roles are<br />

not visible in any of the activities.<br />

The company has an<br />

equality plan which contains<br />

different indicators of equality<br />

to ensure the implementation<br />

of the plan; for example employee<br />

salaries are compared<br />

each year according to gender<br />

to ensure that differences are<br />

relatively low.<br />

What do you think is the biggest<br />

issue for women in the<br />

workplace?<br />

In my view, women are generally<br />

forced to work twice as<br />

hard to achieve a better position<br />

in working life. In addition,<br />

they will do another working<br />

day at home maintenance and<br />

child rearing. Sometimes balancing<br />

between family and career<br />

can take its toll and the<br />

women prioritise family above<br />

their career.<br />

<strong>Insulate</strong> Feature


There is an average 10% pay gap<br />

between men and women in full<br />

time jobs and 34.5% in part time<br />

jobs.(Stonewall 2017) How do you<br />

feel the industry could assist in addressing<br />

this?<br />

If the transparency of wage systems<br />

could be increased and the<br />

salary of each position would be<br />

known to everyone, it would be<br />

easy to eliminate the pay gap between<br />

men and women.<br />

Anything you would like to add?<br />

Construction is traditionally maledominated<br />

field, but I'm happy to<br />

see that the insulation business attracts<br />

greater amounts of capable<br />

women. Women are effective and<br />

bring soft values to building industry<br />

when men are found fair and nice<br />

co-workers. We need good combination<br />

of men and women to create<br />

a good and efficient work community.<br />

Do you think it's right women should be paid<br />

less for doing the same job as men because<br />

they have to take career breaks?<br />

The salary should be based on job, people's capabilities<br />

and skills, not the time they have spent<br />

in the company. Therefore breaks shouldn`t affect<br />

the salary. Of course many times experience<br />

is also increasing people's capabilities<br />

Susanna Tykkä-Vedder is a<br />

Development Manager in<br />

Building Insulation for Paroc<br />

<strong>Insulate</strong> Feature


<strong>Insulate</strong> Columnist<br />

CLOSING THE<br />

PERFORMANCE GAP<br />

Simon Storer is Chief Executive on Insulation Manufacturers Association<br />

The performance gap between design and built<br />

performance is a well-documented and contentious<br />

issue in the construction industry, especially<br />

in relation to a building’s energy usage<br />

and consumption. Although the debate has garnered<br />

a high-level of attention, practical solutions<br />

are yet to be outlined and resolved.<br />

To drive this important industry change, the Insulation<br />

Manufacturers Association (IMA) and<br />

fellow representatives participated in a dynamic<br />

and thought-provoking roundtable discussing<br />

the problematic performance gaps between design<br />

and built performance. Taking place recently<br />

at the Royal Exchange, Manchester, the<br />

roundtable explored the detrimental effect the<br />

performance gap is having on energy use in<br />

buildings.<br />

The debate sparked various opinions and insights,<br />

however the ultimate question is: what<br />

can we do to reduce the performance gap? Is it<br />

not about managing expectations?<br />

Attended by industry experts, discussion flowed<br />

throughout the event, with key areas emerging as<br />

top-priority points for further perusal including: targeting<br />

the performance gaps in the design and installation<br />

stages of a project.<br />

The roundtable proceeded to debate the various<br />

actions the industry can take to offer solutions to<br />

these issues including; housebuilder accountability,<br />

better public and client education and more rigorous<br />

building performance legislation. With a building’s<br />

energy consumption often up to twice the amount<br />

than initially predicted, it is high time that this issue<br />

was tackled, in order to make buildings better, safer<br />

and more energy-efficient.<br />

Accountability<br />

No housebuilder wants to be seen as taking a risk<br />

when it comes to building homes for people to live<br />

in. However, with more and more companies using<br />

‘value engineering’ to stay on course with the government’s<br />

demands to build more homes, corners<br />

are, inevitably, cut. Whether it’s a labourer modifying<br />

a complex installation onsite without the<br />

knowledge to do so or simple product substitution,<br />

this ‘make-do’ mentality of working must change.<br />

Companies must be held accountable for any under<br />

-performance, especially if it is compromising a<br />

building’s long-term efficiency and safety.


Managing expectations<br />

Building owners really need to be better educated<br />

about what they should expect and demand<br />

from their building. When it comes to housebuying,<br />

the majority of potential homeowners are<br />

often more focussed on the shade of their timber<br />

flooring rather than whether their building is<br />

equipped with the thermal efficiency to meet current<br />

and future standards. Homeowners simply<br />

lack insight on how their buildings perform, so<br />

when they underperform, they really are none<br />

the wiser.<br />

This is, in part, a result of little to no education<br />

on what homeowners can expect from a building.<br />

Homeowners can see and touch their flooring<br />

or walls but they can’t see their building’s key<br />

fabric components, such as the wall or floor insulation.<br />

By providing a more comprehensive, holistic<br />

view of the internal properties of a building,<br />

the public will have a more robust perception of<br />

how their building should be performing. Improved<br />

transparency will benefit all.<br />

Not only does the public’s expectation in terms<br />

of housing require attention, the clients for nondomestic<br />

buildings also need to be instructed.<br />

And this is in everyone’s interest. All clients<br />

would benefit from an improved understanding of<br />

how a building should perform. Learning about a<br />

building’s mechanics will ensure clients place<br />

more focus on occupant health and wellbeing as<br />

opposed to mere aesthetics - and meeting their<br />

KPIs.<br />

More rigorous inspection and compliance<br />

In order to truly address and reduce the performance<br />

gap, the industry is ultimately reliant on<br />

standards being met and decision-makers being<br />

held accountable. There must be rigorous inspection<br />

and compliance to ensure all regulations<br />

are met. We can no longer accept underperforming<br />

buildings just because there are not<br />

enough people with sufficient knowledge or authority<br />

asking the right questions. With this model,<br />

all we are doing is stacking up problems for<br />

the future as well as cheating the current buyers<br />

and occupants.<br />

IMA was delighted to hold such a compelling<br />

roundtable which created a space for industry<br />

experts to share their perspectives on the performance<br />

gaps from design to construction. The<br />

event was a great opportunity to share important<br />

insights on this crucial topic.<br />

As a collective, the industry recognises the problems.<br />

We also have the ability to meet the higher<br />

standards that many are crying out for. The current<br />

model is not working, but will the cultural<br />

change that the industry needs be adopted so<br />

that issues like the damaging performance gap<br />

become a thing of the past?<br />

For more information about Insulation Manufacturers<br />

Association please visit<br />

www.insulationmanufacturers.org.uk

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