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44<br />
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Quality of Life Services<br />
Our Motivation Solutions<br />
‡ Our Motivation Solutions<br />
1. ACTIVITY<br />
4% of Group revenues<br />
Revenues:<br />
• 717 million euro<br />
(996 million U.S. dollars)<br />
(at the average exchange rate for Fiscal 2<strong>01</strong>1:<br />
1 euro = 1.3896 U.S. dollars)<br />
Source: Sodexo<br />
1.1 Our offer<br />
Motivation: hand‑in‑hand with Quality<br />
of Life<br />
The benefits provided to employees, for example,<br />
enable companies to attract, retain, encourage and<br />
reward their employees. More than 27 million people<br />
around the world benefit from Sodexo’s solutions,<br />
delivered in three main service areas:<br />
• employee Benefits: providing attractive, easyto-use,<br />
economical solutions for transport, gifts,<br />
meals, personal care, leisure activities, education<br />
and in-home service vouchers.<br />
• Incentives and Recognition: helping companies<br />
achieve their quantitative and qualitative<br />
objectives through programs to motivate, retain<br />
and reward employees.<br />
• Public Benefits: running public allocation<br />
systems to ensure they are transparent, simple<br />
and demonetized, covering such areas as cultural<br />
activities, assistance programs, training and<br />
employment.<br />
Sodexo Registration Document Fiscal 2<strong>01</strong>1<br />
Key figures<br />
<strong>13</strong>.7 billion euro in issue volume<br />
3,575 employees<br />
385,000 clients (excluding individuals)<br />
27.4 million beneficiaries<br />
1.1 million affiliated partners<br />
1.2 Market trends and growth<br />
potential<br />
Market trends<br />
P ◀ CONTENTS ▶<br />
Beyond long-term trends that promote the<br />
development of all of Sodexo’s activities, specific<br />
factors affecting Motivation Solutions include:<br />
• socioeconomic: the increasing service economy,<br />
growing numbers of working women, the search<br />
for a competitive edge, growing importance given<br />
to the human factor within organizations;<br />
• sociological: work-life balance, environmental and<br />
health concerns;<br />
• political: combating illegal work, controlling<br />
public spending.<br />
The impact of these trends varies widely according<br />
to country economic situations:<br />
Companies seeking to attract and retain talent to<br />
cope with rapidly changing markets are turning<br />
to employee motivation programs to differentiate
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