Winter 2014

CMCP Diversity Matters
Winter 2014 Newsletter
MINORITY
Winter 2014

CMCP Diversity Matters
Table of Contents
25 Years of Creating Opportunities
for Minorities and Women
CMCP’s marquee event, the annual Business
Conference, was held in San Francisco from
October 20th to the 21st and included two
full days of panel discussions, speeches and
awards ceremonies. ...
page 1
California Data Breaches Require
Identity Protection Services
California has long set the standard for
protection of its residents’ personal
information. California’s constitution
explicitly recognizes a right to individual
privacy and California’s legislature has been
on the forefront of privacy laws, ...
page 4
Attorney Spotlight:
Leon Bass, Senior Attorney,
Southern California Edison
Leon Bass, Jr. is a considerate person.
I knew this within one minute of meeting him
because he did not recoil when he saw me
with a profusely bleeding nose. I was in the
sunny office of Mr. Bass, the Director and
Managing Attorney of the Commercial
Litigation Section at Southern California
Edison.
Business Development,
One Page at a Time
At the CMCP 25th Anniversary Business
Conference in October, speaker Marissa
Dennis from Allen Matkins made a
wonderful statement about her business
development efforts. She said, “I don’t
have a book of business. I have pages.”
page 8
page 6
CMCP Member Highlights
CMCP Members make 2014 Northern
California Rising Stars and Super Lawyers
Lists
page 10
Upcoming CMCP Events
Mark your calendars and get ready for
CMCP events in January!
page 12
CMCP Diversity Calendar
Mark your calendars for upcoming diversity
events.
page 14
MINORITY

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Winter 2014 Newsletter
25 Years of Creating Opportunities
for Minorities and Women
CMCP’s marquee event, the annual Business
Conference, was held in San Francisco from
October 20th to the 21st and included two full days
of panel discussions, speeches and awards
ceremonies. This year’s event was particularly
noteworthy in that it marked 25 years of efforts to
make the legal profession more diverse and
reflective of society. The event lived up to its
theme “Celebrating the past and looking to the
future…” as participants were able to get a sense of
CMCP’s beginnings and history as recounted by
CMCP’s founders and those active in the
organization from its inception.
CMCP
ANNIVERSARY
BUSINESS CONFERENCE
The event kicked off with the Founders’ Panel, which included personal insights from CMCP
founders Dennis Archer, Drucilla Stender Ramey and Guy Rounsaville, Jr. about why they
decided that an organization like CMCP was sorely needed in the legal profession. Mr. Archer,
former Associate Justice of the Michigan Supreme Court and former Mayor of Detroit,
recounted his early difficulties trying find a job in Detroit, where he found that none of the
large law firms employed any attorneys of color. Mr. Rounsaville, former General Counsel of
Wells Fargo, shared a story about going to Tulane to play a football game while playing for
Stanford in the Sixties, and not being allowed to stay in any hotels in New Orleans because
Stanford had an African-American player. This sparked Mr. Rounsaville’s passion for inclusion
and he remarked that “fairness to people is critical” and that even though progress was made,
the profession was still “woefully lacking.” The fact that a lot of work was still left to be done
was confirmed by Ms. Ramey’s observation that three out of the five biggest law firms in San
Francisco had no minority equity partners.

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CMCP Diversity Matters
The second day began with Corporate
Connections, a unique mainstay of the event.
Developed to facilitate introductions between
in-house counsel and minority attorneys in
private practice, a series of 15 minute interview
sessions provided attorneys and prospective
clients with valuable meet-and-greet and
information-gathering opportunities. Kaiser
Foundation Health Plan, Inc., the Oakland City
Attorney’s Office, and San Diego Gas & Electric
Co. were just a few of over 30 companies and
public agencies from a wide range of industries
that participated this year. Between sessions,
both veteran participants and newcomers could
be heard exchanging advice, encouragement,
and contacts; a notable byproduct of the
introductions and opportunities for interaction
provided through Corporate Connections.
CMCP unveiled its new Diversity Leader Hall of Fame at the 25th Anniversary Recognition
Lunch. Created to honor the visionaries who saw the need and paved the way for such an
organization and its mission in 1989, as well as those strongly-committed to advancing it
thereafter, thirty-two individuals were inducted into the CMCP Diversity Leader Hall of Fame.
CMCP will continue to recognize individuals for their contributions to the organization and its
mission with future inductions.
Sharon Barner, Vice President and General Counsel for Fortune 500 company Cummins, Inc.,
whose breadth of experience includes serving as the Deputy Under Secretary of Commerce for
Intellectual Property, Deputy Director of the U.S. Patent & Trademark Office, and leader of
Foley & Lardner’s Intellectual Property Department, delivered the event’s keynote address. By
describing some of the challenges that she faced as a young, female attorney of color working
in a large law firm, to those as a major corporation’s general counsel instituting diversity
initiatives for outside counsel, Ms. Barner created an overview of the state of diversity in the
legal profession over the years. And with it came a clear directive to companies and law firms
alike: increasing diversity requires targeted actions for continuous engagement, leadership,
education, oversight, and rewards.

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Winter 2014 Newsletter
The 25th Anniversary Business Conference was a
time for celebrating the achievements of CMCP
members over the years. CMCP has been critical to
the careers of many attorneys who may not be
where they are today were it not for the
organization’s commitment and efforts to create a
more diverse profession. But while CMCP has done
a tremendous job in creating opportunities for
women and minorities serving business clients, the
message was clear—this was just the beginning
and the legal profession is not even close to where
it needs to be.
by Michael Chung and Mala Sahai
Michael Chung is of counsel at Willenken Wilson Loh & Delgado LLP. He can be reached at
michaelchung@willenken.com or 213.694.3697.
Mala Sahai is a registered patent attorney with an intellectual property law practice in the San
Francisco Bay Area. She focuses on patent and trademark prosecution, technology transactions,
strategic counseling, and due diligence. Mala can be reached at (415) 854-0074 or
msahai@alchemyip.com.

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CMCP Diversity Matters
California Data Breaches
Require Identity Protection Services
California has long set the standard for protection of its residents’ personal information.
California’s constitution explicitly recognizes a right to individual privacy and California’s legislature
has been on the forefront of privacy laws, passing the first data breach notification law
in the country in 2003. California’s current Attorney General, Kamala Harris, has focused on
strengthening privacy protections for California citizens since she took the office in January
2011. Harris created the Privacy Enforcement and Protection Unit in the Department of Justice,
which focuses on protecting consumer and individual privacy through civil prosecution of
state privacy laws. Harris’ office has also released two data breach reports, analyzing data
breaches affecting California residents and providing recommendations for strengthening legal
protections, many of which have become legislation.
On September 30, 2014, Gov. Edmund G. Brown signed AB 1710 into law, amending existing
law to impose even stricter regulation on businesses with access to personal information about
California residents, and further cementing California’s status as a leader in privacy protections.
The changes implemented by the bill and effective January 1, 2015, include the following:
1. Twelve Months of Identity Protection
If a business is required to notify a California resident that it is the source of a data breach that
exposed or may have exposed a resident’s social security number, driver’s license number or
California identification card number, that business now is also required to offer to provide
appropriate identity theft prevention and mitigation services at no cost to the affected
person(s). These services must be provided for not less than twelve months and the responsible
business must provide affected California residents the necessary information to take
advantage of the offer. The bill leaves for later interpretation what is included in “identity theft
prevention and mitigation services”; the language suggests that this is more than simple credit
monitoring.
2. “Maintained” Personal Information
Personal information about California residents that is “owned or licensed” by a business is
already subject to Civil Code Section 1798.81.5’s requirement for reasonable security. Generally,
this section of the Civil Code requires businesses to implement and maintain reasonable
security procedures and practices appropriate to the nature of the information to protect it

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Winter 2014 Newsletter
from unauthorized access, destruction, use, modification or disclosure. With the passage of
AB 1710, personal information that is “maintained” by businesses will also be subject to Section
1798.81.5’s requirements.
This change significantly expands the reach of the general security requirements. The distinction
made in this amendment may reach companies, such as payroll processors, that provide
personal information to businesses in outsourcing arrangements, which were not previously
subject to the reasonable security requirements.
3. Sale of Social Security Numbers
Prior to the amendment, Civil Code 1798.85 specifically prohibited businesses from a number
of actions with respect to social security numbers, including, for example, posting or displaying
social security numbers publicly, requiring unsecured or unencrypted web transmission of
social security numbers and, with some exceptions, printing social security numbers on mailed
materials, among other prohibited actions.
The September amendment adds selling, advertising for sale or offering to sell the social security
number of California residents to the list of prohibited activities. The prohibition does not
apply to the release of a social security number if it is incidental to a larger transaction and
necessary to identify the individual in order to accomplish a legitimate business purpose.
There is also an exception for a release of a social security number for a purpose specifically
authorized or allowed by federal or state law. The law is clear that businesses are prohibited
from releasing social security numbers for marketing purposes or to sell social security numbers.
All businesses should take heed of these changes to California law, as they affect
any business holding personal information of California residents, regardless of the
location of the business. Companies are advised to review their security policies
and procedures for compliance with the new laws.
Written by Sharon R. Klein and Melissa L. Nuñez.
Sharon R. Klein is a Partner in Pepper Hamilton, LLP’s Orange County, California office and
leads Pepper’s Privacy, Security and Data Protection practice.
Melissa L. Nuñez is a Corporate and Securities Associate in Pepper’s Orange County,
California office.

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CMCP Diversity Matters
Attorney Spotlight:
Leon Bass, Jr.
Senior Attorney,
Southern California Edison
Leon Bass, Jr. is a considerate person.
I knew this within one minute of meeting him because he
did not recoil when he saw me with a profusely bleeding
nose. I was in the sunny office of Mr. Bass, the Director
and Managing Attorney of the Commercial Litigation
Section at Southern California Edison, the largest
subsidiary of Edison International. The utility is the
primary electricity supply company for much of Southern
California.
For some reason, and with horrible timing, my nose was
bleeding, and would not stop. Mr. Bass smiled and handed
me a box of tissues. I soon learned that his life and career
have been focused on helping people and putting them at
ease.
Mr. Bass's father, Leon Bass, Sr., came home from World War II with the indelible experience
of having helped to liberate a concentration camp in Europe. The elder Mr. Bass is a noted
speaker, and he recounts his wartime experience in the context of improving racial relations.
Mr. Bass's parents were educators and they raised their children in the racially integrated
community of Concord Park, Pennsylvania, a community that was a "great place to grow up."
After attending the local elementary school, he went to George School, a private Quaker
school in Bucks County, Pennsylvania, with his younger sister.
Mr. Bass then attended Cornell University, where he obtained his B.A. in Government. He also
took various human development classes at Cornell's School of Human Ecology, with the idea
of possibly pursuing a graduate degree in either psychology or social work. Some of these
classes included a field work requirement at a location such as a school, a community
organization, or a social service agency. It was an experience he enjoyed immensely. After
graduation from Cornell, he packed up his car and drove with his younger sister to Southern
California, where he had visited as a college student.
Fortunately, Mr. Bass soon obtained a position as a psychiatric aide with Gateways Hospital and
Mental Health Center in Echo Park, a small community in Los Angeles, California. Mr. Bass was
inspired by this experience there to obtain his Masters of Social Work degree from USC in
1979. He then worked for a treatment center called Five Acres: Boys' and Girls' Aid Society of
Los Angeles in Altadena, California. He did in-take there, and would evaluate pre-adolescent
children who were wards of the state and who needed therapeutic treatment.
Mr. Bass's experiences with Five Acres familiarized him with the legal system and rekindled his
interest in the law and government. He was particularly struck by how the system treated
disadvantaged children. He considered teaching, but instead applied to law school.
Mr. Bass attended Boalt Hall School of Law, University of California at Berkeley and graduated
in 1985. Along the way, he got married. His second child was born during his first year of law
school. He believes that having these family responsibilities matured and grounded him and
helped him deal with the rigors and stress often associated with the law school experience.

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Winter 2014 Newsletter
Still interested in government, he interned in the Alameda County District Attorney’s office
during the summer between his second and third year. He even tried a DUI misdemeanor case
as an intern, which is notable given the complexity of these cases, which often involve savvy
defense attorneys, sympathetic defendants, and technical evidence. Still, he won the case,
and also worked that summer under then-Assistant District Attorney Carol Corrigan, now a
justice on the California Supreme Court.
Mr. Bass now had the trial bug and decided he wanted to be a prosecutor. He accepted an offer
to be an Assistant District Attorney in Los County, and he served in Inglewood and Torrance.
Mr. Bass gained extensive felony trial experience, and tried a murder case, which is a mark of
distinction among prosecutors.
Following his service with the District Attorney’s office, he worked for the law firm of Hill, Farrer
& Burrill, representing the Santa Fe Railway Company in worker injury and property damage
cases, for five years. He then heard that there were openings at Southern California Edison
for litigators, and was hired in 1994 to work in the Claims Litigation section. Soon after, he
was asked to transfer to a Regulatory practice area, where he worked for nine years in the
Generation Resources section. In that capacity, he handled natural gas acquisition and other
fuel-related issues that Southern California Edison frequently grappled with at that time.
In 2006, he attained his current position of Director and Managing Attorney of the Commercial
Litigation section, where he oversees a wide-range of contractual and other business-related
disputes with his staff of four attorneys.
Mr. Bass remains active in community affairs. He is on the Board of the Constitutional Rights
Foundation, an organization dedicated to instilling in the nation’s youth a deeper
understanding of citizenship. The organization sponsors a mock trial competition and teaches
underserved children about civic responsibility. For example, the children are assigned real
problems, such as local traffic issues, and they pursue resolution of the presenting problems
in a civic manner, such as by contacting local representatives. Bass has also participated in
the past as the mock trial coach for six years at a local school in the Monterey Park section of
Los Angeles, and has served as the coach of the mock trial team at the Monterey Highlands
(Middle) School.
As we neared the end of our interview, Mr. Bass insisted that I keep the box of tissues for my
still-bleeding nose. He reminded me that Southern California Edison has long been involved
in the CMCP and that he is always willing to help.
But I already knew that.
David A. Shimkin is a member in the Commercial Litigation Group at Cozen O’Connor’s Los
Angeles office. David can be reached at 213.892.7988 or dshimkin@cozen.com.

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CMCP Diversity Matters
Business Development,
One Page at a Time
At the CMCP 25th Anniversary Business Conference
in October, speaker Marissa Dennis from Allen Matkins
made a wonderful statement about her business
development efforts. She said, “I don’t have a
book of business. I have pages.” Having met
Marissa, I suspect that those pages will turn into a
significant book over time. The point is to start
somewhere. Nobody builds a book overnight. At
the beginning of the process, it can seem like an
impossible task. Once you bring in the first small
matter yourself, you will discover that it usually
leads to additional matters from the same client.
Those additional matters then lead to referrals to
other clients. At some point, you realize that the
“pages” have added up to a significant practice.
Business development, like any skill you are trying to learn, requires an investment of time
and effort. It is more important to be persistent than brilliant. And the more you practice, the
more skillful you become. Golfer Gary Player said, “The more I practice, the luckier I get.” His
extensive fitness regime, which is rumored to include one thousand sit-ups a day even at age
79, can be daunting to mere mortals, but Player has always recognized that his success was
the result of focusing on key skills and consistent practice.
Given that your work as a lawyer requires a great deal of writing, another approach may seem
more relevant (and requires no sit-ups). Ann Patchett, the author of novels and non-fiction
works, included several essays about her approach to writing in the book “This is the Story of
a Happy Marriage.” Her advice to aspiring writers applies to aspiring business developers, as
well. She said success simply comes from sitting down every day and writing. There is no
random or magic source of creativity. The process works smoothly on some days, and is full
of rejected ideas on other days, but the great ideas only show up when she shows up.
Whether she is working on a novel or an essay, she creates her own deadlines. What has
worked for her is scheduling a consistent time for writing, setting other distractions aside, and
being persistent.

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Winter 2014 Newsletter
How can this model work for you, if you are in the “page” stage
of business development?
If you’ve read my previous columns, most of the information below will be familiar to you. If
you haven’t started your biz dev plan yet, 2015 is just around the corner and this is the perfect
time to begin.
• Commit to a time of day to focus on biz dev. Even 15 minutes several times a week is
enough, as long as you are completely focused during that time. It’s important to
develop the habit of being engaged regularly.
• Create a marketing plan that has specific tasks and deadlines. If you need a template,
I would be happy to send you the plan my coaching clients use. To request a copy,
email me at marthasullivan@earthlink.net.
• Keep all of your biz dev notes and ideas in one place so that you always know where to
find this information.
• Be zealous about following up. If you promise to call, email or send something to a
potential client or referral source, do it. Your reputation depends on your ability to
deliver on your promises.
• Ask a friend, colleague or marketing person in your firm to support your efforts. You
are more likely to complete your tasks when you are accountable to someone else.
• Remember that biz dev is a long-term process. Building the relationships that lead to
business takes time.
• And don’t forget to have fun. The world outside your office is full of interesting people
and ideas.
Martha Sullivan is Principal of Thornton Marketing in San Rafael, CA.
marthasullivan@earthlink.net; 415.472.7126; www.thorntonmarketing.com

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CMCP Diversity Matters
CMCP Member Highlights
2014 Northern California
Rising Stars:
Alexandria A. Amezcua
Morrison & Foerster
Una Au
Latham & Watkins
Karen J. Balderama
Wendel, Rosen, Black & Dean
Eric S. Casher
Meyers, Nave, Riback, Silver & Wilson
Grace Chen
Fenwick & West
Isabel S. Chon
Latham & Watkins
Danielle Coleman
Morrison & Foerster
Peter H. Cruz
Carroll, Burdick & McDonough
Jas S. Dhillon
K&L Gates
Michael T. Esquivel
Fenwick & West
Alfred Fraijo Jr.
Sheppard, Mullin, Richter & Hampton
Helen Lee Greenberg
Lewis Brisbois Bisgaard & Smith
Bryan L. Hawkins
Stoel Rives
Derek S. Huoth
Fenwick & West
Lilit Asadourian
Reed Smith
Andrew S. Azarmi
McKenna Long & Aldridge
Xavier M. Brandwajn
Alston & Bird
Carolyn Chang
Fenwick & West
Lisa Chen
O’Melveny & Myers
Brian H. Chun
Lafayette & Kumagai
Songmee Connolly
Fenwick & West
Anagha Dandekar Clifford
Wendel Rosen Black & Dean
Pankit J. Doshi
Sheppard, Mullin, Richter & Hampton
Farschad Farzan
Nossaman
Michelle M. Full
Squire Patton Boggs
Xavier L. Gutierrez
Miller Starr Regalia
Jacob M. Heath
Orrick, Herrington & Sutcliffe
Kamran Javandel
Allen Matkins Leck Gamble Mallory & Natsis
Svetlana Attestatova
Reed Smith
Kaveh Badiei
Rutan & Tucker
Anthony R. Burney
Allen Matkins Leck Gamble Mallory
& Natsis
Jaemin Chang
Fox Rothschild
Gregory Cheng
Ogletree, Deakins, Nash, Smoak
& Stewart, P.C.
Alice M. Chung
Latham & Watkins
Francesca Crisera
Squire Patton Boggs
Emilie De la Motte
Meyers, Nave, Riback, Silver
& Wilson
Katherine K. Duncan
Fenwick & West
Marc G. Fernandez
Davis Wright Tremaine
Ashwin A. Gokhale
Wilmer Cutler Pickering Hale
and Dorr
Eric Matthew Hairston
Orrick, Herrington & Sutcliffe
....................................................................
Click here to see the complete list

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Winter 2014 Newsletter
Northern California Super Lawyers 2014:
George Acero
Gordon & Rees
Tammy Albarran
Covington & Burling
Fred W. Alvarez
Jones Day
Juliano Banuelos
Orrick, Herrington & Sutcliffe
John V. Bautista
Orrick, Herrington & Sutcliffe
Asim Bhansali
Keker & Van Nest
David T. Biderman
Perkins Coie
Deborah J. Broyles
Reed Smith
Cedric C. Chao
DLA Piper
Somnath Raj Chatterjee
Morrison & Foerster
James H. Colopy
Farella Braun + Martel
Kevin Fong
Pillsbury Winthrop Shaw Pittman
Shirish Gupta
Flashpoint Mediation
Benedict Y. Hur
Keker & Van Nest
Frank Kennamer
Bingham McCutchen
Ajay S. Krishnan
Keker & Van Nest
Krystal N. Bowen
Sheppard Mullin Richter
& Hampton
Jocelyn Burton
Burton Employment Law
Howard Chao
O’Melveny & Myers
Cara M. Ching-Senaha
Jackson Lewis
Oswald Cousins
Littler Mendelson
Haywood Gilliam
Covington & Burling
Lisa C. Hamasaki
Miller Law Group
Audra S. Ibarra
California Appellate Law Group
Grant L. Kim
Morrison & Foerster
Amrit S. Kulkarni
Meyers, Nave, Riback,
Silver & Wilson
.................................................................
Eugene Brown
Sedgwick
Raymond A. Cardozo
Reed Smith
Neel Chatterjee
Orrick, Herrington & Sutcliffe
Andrea L. Clay
Allen Matkins Leck Gamble
Mallory & Natsis
Jorge del Calvo
Pillsbury Winthrop Shaw Pittman
Arturo J. González
Morrison & Foerster
Richard S.J. Hung
Morrison & Foerster
Peter H. Kang
Sidley Austin
Diane Kong
Lafayette & Kumagai
Susan T. Kumagai
Lafayette & Kumagai
Click here to see the complete list
Congratulations CMCP Members Who Made It to the
Top 50 2014 Women Northern California Super Lawyers
Tammy Albarran
Covington & Burling
Annette L. Hurst
Orrick, Herrington & Sutcliffe
Deborah S. Ballati
Farella Braun + Martel
Rachel Krevans
Morrison & Foerster
Lynne C. Hermle
Orrick, Herrington & Sutcliffe
Mary E. McCutcheon
Farella Braun + Martel
Sandi L. Nichols
Virginia Palmer
Allen Matkins Leck Gamble
Wendel, Rosen, Black & Dean
Mallory & Natsis
.................................................................
M. Patricia Thayer
Sidley Austin
Click here to see the complete list

CMCP Diversity Matters
Upcoming CMCP Events
Save The Date
CMCP
October 22-23, 2015, Downtown Los Angeles
Details to come…
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Winter 2014 Newsletter
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2015
CMCP Diversity Matters
Diversity Calendar
Mark your calendars for diversity events in early 2015!
January 14, 2015
12:30pm - 2:00pm
BALIF Partners Exchange Luncheon
Bay Area Lawyers for Individual Freedom
San Francisco City Club
San Francisco
Read more
January 15, 2015
5:30pm - 7:30pm
ACBA Board Installation and
Distinguished Service Awards
Reception
Alameda County Bar Association
Waterfront Plaza Hotel
Oakland
Read more
January 29, 2015
Reception - 5:30pm
Dinner Program - 6:45pm
37th Annual Dinner - United
Filipino American Lawyers of San Diego &
Pan Asian Lawyers of San Diego
Omni Hotel
San Diego
Read more
February 5, 2015
6:00pm - 9:00pm
Asian American Bar Association Happy
Hour
Asian American Bar Association
The Osha Lounge - Osha Thai Restaurant
San Francisco
Read more
February 5, 2015
TBD
Out & Proud Corporate Counsel Award
Reception
The LGBT Bar
TBD
San Diego
Read more
February 12, 2015
6:00pm - 8:00pm
Santa Clara Law’s 11th Annual Diversity
Gala
Santa Clara Law
Triton Museum
Santa Clara
Read more
March 5, 2015
6:00pm - 9:00pm
Barristers’ March 2015 Thirsty Thursday
Mixer
Los Angeles County Bar Association
Bunker Hills Bar & Grill
Los Angeles
Read more
March 7, 2015
6:00pm - 7:00pm
The OC Hispanic Bar Association’s
37th Annual Scholarship Fundraiser &
Installation Dinner
Hispanic Bar Association - Orange County
Hyatt Regency Orange County
Garden Grove
Read more
March 13, 2015
TBD
BALIF Gala 2015
Bay Area Lawyers for Individual Freedom
Terra
San Francisco
Read more
March 19, 2015
6:00pm - 10:00pm
12th Annual Banquet - SABA-SC &
SABA-SC PIF
South Asian Bar Association of Southern
California
Doubletree by Hilton
Los Angeles
Read more
MINORITY

CMCP Diversity Matters
Winter 2014 Newsletter
MINORITY
Winter 2014
© Copyright 2014
California Minority Counsel Program
465 California Street, Suite 635
San Francisco, CA 94104
Tel: 415-782-8990
Email: newsletter@cmcp.org
Web: http://www.cmcp.org