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In Touch Quarter 3 - 2018

The third edition of our magazine for 2018.

The third edition of our magazine for 2018.

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Feature<br />

One of the ways we accomplish our aims of<br />

Encouraging a fuller understanding of Israel<br />

and Challenging anti-Semitism is through social<br />

media. But many will ask: “Is social media a good thing<br />

or a bad thing?”<br />

I’m sure there are as many answers to this question, on both<br />

sides, as there are people using social media. Perhaps that<br />

number would even skew negative if you also asked people who<br />

don’t use social media. But there is no doubt that social media<br />

and the internet as a whole have provided people with more<br />

access to information than they’ve ever had before. And not only<br />

more access, but quicker access - anyone with a mobile device<br />

can search for virtually any information they need at any time.<br />

However, where Israel is concerned there is a significantly<br />

greater number of people who oppose the state and the Jewish<br />

people than there is who support them. The Boycott, Divestment<br />

and Sanctions groups (BDS) have a field day with social media.<br />

Many pro-Palestinian activists turn to social media, and believe<br />

CFI’s use of<br />

Social Media<br />

By David Soakell<br />

(Matthew 5:14-15).<br />

facebook.com/cfiuk<br />

twitter.com/cfi_uk<br />

youtube.com/c/CFIUK<br />

And so we post five or six days a week, sometimes twice<br />

a day on the CFI Facebook page, with 3 to 4 posts on CFI’s<br />

Twitter page. Monitoring CFI’s Facebook page, Twitter feed and<br />

YouTube channel can be time consuming, and yet we have been<br />

surprised at the increase of traffic on all three. One single post<br />

on Facebook recently reached 6,302 people, with 379 reactions,<br />

comments and shares. Another post had a staggering 8,140<br />

views, and a post in late March reached over 4,600 people, with<br />

271 reactions, comments and shares.<br />

We have yet to work out why some posts get only a small<br />

amount of interest and interaction, while others produce a vast<br />

amount However we do try to publish a variety of posts from<br />

Hebraic roots, general issues (such as ‘Israel at 70’) to what’s<br />

happening socially, biblical issues, teaching issues, and links to the<br />

CFI website, hopefully encouraging traffic to that too. Generally,<br />

whatever is posted on Facebook is also posted on Twitter.<br />

it or not, even the terrorist group Hamas use it. So should<br />

Christians really be involved with what could appear to be an<br />

‘evil tool’? Well think of it this way: if you believed in the Good<br />

News of Jesus Christ and lived your life seeking a close walk with<br />

the Lord, but never shared your faith with anyone, would that<br />

be honouring to God? The fact is, groups and organisations like<br />

Christian Friends of Israel need to be part of social media to<br />

get the truth out into what can sometimes appear a very dark<br />

world. That is what we are about, being a light in the darkness<br />

And then there is the CFI YouTube channel. If you have internet<br />

access you can view this really easily. So, if you love Israelirelated<br />

films and clips, do take a look. There you will find lots<br />

of very short videos of Israel; there’s also a variety of teaching<br />

videos from our conferences and more.<br />

We are slowly building the CFI YouTube channel. You can<br />

subscribe to it for free and click the ‘like’ button on our various<br />

videos that appeal to you. Simply go to http://www.youtube.<br />

com/c/CFIUK.<br />

Data Protection update<br />

As mentioned in the previous edition of <strong>In</strong> <strong>Touch</strong>, we have refined the ways in which people can request our various publications. With particular<br />

regard to email, we have enabled people to choose directly which of our four main publications they would like to receive. We have also included<br />

a link in the footer of those emails that enables subscribers to update their choices at any time.<br />

Our quarterly <strong>In</strong> <strong>Touch</strong> magazine and monthly Watchman’s prayer letter are the most popular items, followed by the fortnightly Watching over<br />

Zion news report and prayer notes. But few subscribers have chosen to receive Event notices. This means that we are not allowed to contact<br />

most of our email subscribers about any special events arranged for their part of the country (e.g. Lois Tverberg’s talks in Eastbourne, Brierley<br />

Hill and Middlesbrough), or national events like last year’s Balfour 100 Celebration at the Royal Albert Hall.<br />

So those of you who receive emails from us might like to consider clicking the ‘Update Choices’ link in the footer of one of our emails and ticking<br />

the ‘Events’ box in our subscriptions form, to make sure that you receive information about such events. We don’t arrange a large number of<br />

events each year, so you won’t be inundated with emails as a result! Our updated privacy policy can be viewed on the Christian Friends of<br />

Israel UK website.<br />

6 IN TOUCH • 3 rd <strong>Quarter</strong> <strong>2018</strong><br />

www.cfi.org.uk

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