Bay of plenty


Liquid gold

looks to




Beekeepers anticipating a better

harvest. Photo/Supplied

Manuka Honey is positioned for recovery

despite recent climatic setbacks and

continuing concerns over copycat



Manuka honey was being

hailed as the new hort

gold only a couple of

years ago. Established and

newly minted beekeepers were

scrambling to secure hives,

equipment and markets for the

precious product, which was

achieving prices as high as $80

a kg in its purest form.

The 2017 Apiculture NZ

conference had the feel of a

Mystery Creek Fieldays, with

equipment retailers spruiking

trucks, handling equipment

and hive options, while more

than 1000 delegates queued

for what was once a low-key,

small venue event.

But a couple of tough

Springs hit the flowering rates

hard for the increasingly valuable

Manuka bush. Total

honey volumes produced in

2017 dropped from 19,885t the

year before to 14,855t, with

Manuka volumes hit particularly

hard in parts of Northland,

Bay of Plenty and East Coast,

due to a poor Spring limiting

plants’ early flowering ability.

The fortunes of NZX-listed

honey giant Comvita are an

accurate barometer for the

weather’s impact upon the

sector in the past two years,

and the challenges that still

lie ahead for one of the country’s

most rapidly emerging

export sectors.

It has been a bumpy ride

for Paengaroa-based Comvita,

Continues page 3


UK company acquires

Whakatane’s Asset Finance


The Lakes

Residential development

releases final stages on Summit



Strong demand from

growing local businesses


2 BAY OF PLENTY BUSINESS NEWS September/October 2018

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others can’t

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BAY OF PLENTY BUSINESS NEWS September/October 2018 3

From page 1

which was the darling of the

sharemarket two years ago,

reaching the dizzying heights

of $11.50 a share in September


But the record poor harvest

that had the company

only achieve 40 percent of its

expected North Island Manuka

volume resulted in Comvita’s

share price going into freefall

that Summer. The year-end

loss of $5.5 million pushed its

share price to an all-time low

of $5.20 by July last year.

Comvita’s share priced

recovered to $9 by early this

year, but was again knocked by

an announcement the harvest

was again poorer than initially

expected, and profits were

pushed back to $8.2 million,

only half what had been initially


But Comvita chief executive

Scott Coulter is upbeat

about the sector’s prospects,

Scott Coulter

and says he appreciates that

being the only publicly floated

company in the sector means

he’s in the spotlight more than


“Historically we have not

had three bad seasons in a row

for Manuka, and early indications

are this Spring is looking

more typical, and we are due a

good one,” he said.

The company has been

working hard to buffer against

the surges in Manuka honey

supply that result from seasonal

variation, including buying

up $89 million of honey stock.

Work is also continuing

in trialling different Manuka

varieties that flower at different

times, particularly in the

lower North Island.

“That way if you do get a

bad weather event, you have

your risk spread and will not

lose out entirely if there are

later flowering varieties still

to come.”

However, having the good

stockpile of Manuka on hand

also means prices have not

spiked upwards as much as

might have been expected after

another tough season.

On the demand side,

Coulter said markets were

still strong, with good growth

being reported in the US, as

well as the company’s biggest

market, China.

US sales have grown to

$26 million of the company’s

$186 million turnover, while

China makes up $46 million.

UK sales have also recently

surged, with a reported 17 percent

lift over the past year to

almost $9 million.

He attributes the success

in China to the hard grind

of forming a strong early

relationship with their local

distributor, who ultimately

became Comvita’s joint venture


“You do have to invest the

time in these relationships and

keep up the contact regularly.”

A couple of recent attempts

by investors to buy Comvita

have not come to pass. But

Coulter said the due diligence

Historically we have

not had three bad

seasons in a row for

Manuka, and early

indications are this

Spring is looking

more typical, and we

are due a good one,”

– Scott Coulter

Protecting Manuka honey purity.


processes that had been conducted

had helped the company

define more closely where

it was heading.

“We could see we were

doing well in China and had

started to do well in the US,”

he said. “The only way you

can manage both opportunities

is to really focus resources to

make both work.”

The work on trials to build

the supply of Manuka plantation

has also gained greater

traction, and is giving the company

more confidence about

its supply chain’s continuity.

Wendy Mossop of

Mossop’s Honey has mixed

feelings about prospects for

the honey sector over the coming

months. She, like everyone

else, has had her fingers

crossed for a better Spring-

Summer harvest than the previous

two years.

However, she said that for

once the weather may be the

least of the sector’s problems.

“We are seeing quite a few

battles going on out in the

industry at present,” she said.

“We have the Australians

fighting for the right to use

the Manuka honey brand, and

that’s affecting values, and

there is the threat of China

coming into the market in coming

years with Manuka honey

from cuttings grown there.”

Meantime uncertainty continues

to exist around MPI’s

honey standards as officials

try to fine-tune the science that

is causing some headaches in

standards’ interpretations. (see

accompanying story Protecting

Manuka honey purity.)

She said for smaller operators

who have been drawn into

the market by the prospects

of big returns from Manuka

honey, the past season has

proven devastating, and prospects

are not overly positive

for them.

“They are struggling to sell

their Manuka because everyone

[now] has plenty of honey

on hand, and prices are well

down on what they need them

to be. They will be struggling

to feed their hives going into a

new season, and it will be very

hard for them to see a profit

from this.”

There have been a number

of smaller operators selling out

their hives and in some cases

having to walk away from

their operations, she said.

“Some of the issues there

are to deal with, require more

than just a good Spring.”

Apiculture NZ chief executive

Karin Kos said attendance

at this year’s Apiculture

conference did not reflect any

loss of confidence in the sector,

despite a couple of tough


“We are of course hoping

for a good season this year and

the longer-term confidence

in the industry is still good,”

she said.

“We continue to see strong

market growth and having the

MPI standards has helped reassure

our markets.”

4 BAY OF PLENTY BUSINESS NEWS September/October 2018




Alan Neben

Ph: (07) 838 1333 Mob: 021 733 536



Deidre Morris

Ph: (07) 838 1333 Mob: 027 228 8442



David Porter

Mob: 021 884 858



Tania Hogg

Ph: (07) 838 1333



Kelly Milne

Ph: (07) 838 1333




Please contact:


Vanessa Lee

Mob: 021 715 225



Pete Wales

Mob: 022 495 9248





News releases/Photos/Letters:




Neben Morris Media specialises

in business publishing,

advertising, design and print

media services.

Bay of Plenty Business News has

a circulation of 8000, distributed

throughout Bay of Plenty between

Waihi and Opotiki including

Rotorua and Taupo, and to a

subscription base.

Bay of Plenty Business News

Suite 4, 117 Willow Street

Tauranga, 3110

Bay of Plenty

12 Mill Street, Hamilton

PO Box 1425, Hamilton, 3240

Ph: (07) 838 1333

Fax: (07) 838 2807

From the editor

In this month’s cover story

we look at the volatile recent

record of Manuka honey.

Despite some setbacks, which

have hit the performance and

share price of listed honey

giant Comvita, Manuka honey

seems poised for a return.

Bay of Plenty Times writer

Richard Rennie analyses the

current state of the sector. The

Manuka industry is not yet in

full recovery to the liquid gold

status of recent years, where

prices hit as much as $80 a kg

in its purest form.

But after a couple of tough

Springs, the sector is expecting

a much improved harvest

this season. Meanwhile, action

is stepping up on protecting

Manuka’s international reputation

from copycats and counterfeiters.

Whakatane-based Asset

Finance, set up by Clive George

in1997, has been acquired

by UK company Blackstar

Capital Group, co-founded by

Kiwi Mark Stephens.

No value was disclosed

on the deal, which saw BCG

increase its stake in Asset

Finance from seven percent to

more than 70 percent, with the

remaining shares retained by

existing shareholders.

It was BCG’s first New

Zealand acquisition. BCG said

the deal would expand its global

presence and help it capitalise

on the significant opportunities

for non-bank financiers in the

New Zealand and Australian


Stephens said the deal

would expand BCG’s current

portfolio of consumer and

business finance, broadening

its funding base and strengthen

its global presence. BCG

is a specialist trade finance

firm, offering deal origination,

structuring and direct lending

solutions, which has arranged

more than $300 million in

lending facilities to a broad

range of clients to date.

Robotics Plus, based in Te

Puna, is moving to a new stage

with the appointment of Dr

Matt Glenn as chief executive.

The move follows a period

of accelerated growth for the

agricultural robotics and automation

company, fuelled by

industry demand for its innovative

agri-hort technologies.

Company co-founder and

acting chief executive Steve

Saunders says Robotics Plus

is growing strongly and is

well-funded, so now is the

right time to add a professional

chief executive.

Saunders will remain an

executive director and will be

focusing on the strategy and

establishment of a US subsidiary.

Dr Glenn previously

David Porter

served from 2014 as the chief

executive of Hill Laboratories,

New Zealand’s leading analytical

testing laboratory.

Bay of Plenty Business

News is also pleased to welcome

two new columnists,

and announce a new sector to

extend our coverage.

This month’s edition sees

the addition of informed commentary

from Intellectual

Property specialist Ben

Cain, from James & Wells

lawyers, and Tech Talk columnist

Jeremy Nees from

cloud-computing specialists

The Instillery, which recently

expanded their presence into

the Bay.

We have also initiated a

new Arts & Culture section

to broaden the range of our


We begin this month with a

look at the work of award-winning

artist Alex Miln, who

retired early from his corporate

career and relocated to the Bay

four years ago to work fulltime

as an artist.

And we’re especially proud

of the fact that at 48 pages,

we are publishing our biggest

issue ever.

We would like to thank our

readers, advertisers and contributors

for their continuing

support for our coverage of

business in the Bay.

What does better business

advice look like?

Find out at one of our Xero workshops.


In this productive morning session, our Xero Certified staff will be

sharing their expertise on how to master the different tools that Xero has


If you are already familiar with Xero basics but want to increase your

proficiency or brush up on your skills, then this workshop is ideal for you.

When: Wednesday 31 October

Time: 9:30am to 10:30am

Where: Ingham Mora, 60 Durham St, Tauranga

Cost: $10pp


Through our workshops, we are proud to be

supporting local organisations that make a

difference in our region.

All proceeds raised from workshop registration

fees will be donated to the Graeme Dingle

Foundation Bay of Plenty, an organisation

that helps children to reach their full potential

through programmes that help build self-esteem

by teaching valuable life, education and health


For more information visit

Experience. The difference adds up.

07 927 1200 | 60 Durham St, Tauranga |


BAY OF PLENTY BUSINESS NEWS September/October 2018 5

Protecting Manuka

honey purity

Ensuring Manuka honey is up to standard

for overseas markets has been a vexed

area for some years. And the new

standards published by the Ministry for

Primary Industries (MPI) earlier this year

were criticised by many honey producers.


The standards’ validity was

called into question when

a survey conducted by

Analytica Laboratories found

10 percent of the supposedly

10+ UMF Manuka honey was

classed by the MPI test as

“non-Manuka”, and the 5-10+

grade that accounts for half

the national harvest, had 50

percent of the samples reported

as “non-Manuka”, despite

passing the UMF Association’s

own test.

At the time an MPI spokesman

acknowledged the anomalies

and said the agency

was working with industry to

“monitor the definition’s performance.”

John Rawcliffe, spokesman

for the UMF Honey

Association - the industry

group whose certified branding

has traditionally provided

purity assurance to overseas

markets - said the industry was

focused on two key areas to

protect Manuka honey’s purity.

The first is around protecting

the “Manuka” descriptor

from overseas copycats and

outright brand thieves. And the

closest threat at present is just

across the Tasman.

Despite having a local

name for a similar honey, the

Australian industry has been

keen to ride on the coat tails of

New Zealand’s success.

“Australian honey producers

are taking court action after

the UK Trademark Protection

Council ruled that the term

Manuka is a Maori term,

and therefore unique to New


Rawcliffe said the industry

here is digging in to protect

what he sees as New Zealand’s

first food trademark, hopefully

the first of many.

The association has hired

ex-diplomat and World Trade

Organisation negotiator Ian

Fletcher to push for greater

trademark protection on


European food producers in

particular are adept at using

Geographical Indications (GI)

to protect products such as

parmesan cheese or balsamic

vinegar, defining their regions

and methods of production.

Fletcher describes GI protection

as the “Rolls Royce” of

food product definition, which

would put Manuka honey up

alongside Scotch whisky and


At present New Zealand

only offers this protection

to wine and spirits - eg,

“Marlborough” sauvignon

blanc. Having the protection

on a broader range of food

products would close the gate

on imposter products, including

those from Australia.

Honey producers have had

public support from Winston

Peters, who at this year’s

Fieldays openly questioned

how Australian honey makers

were able to get away

with using Manuka for their


Rawcliffe said the UMF

Association needs $1.4 million

to get the Manuka descriptor

filed as certification mark


“It is still some way off, but

meantime we want to be loud

and strong that Australia is off

the mark trying to also claim


John Rawcliffe said his

association was happy MPI

was listening to the concerns

the trial had raised. Officials

were acknowledging the science

was provisional and were

open to joint efforts to implement

improved standards,

he said.

Comvita’s Scott Coulter

said he believed the release of

the MPI’s Manuka standards

and definition had given global

markets greater confidence

over the authenticity issues

that have sometimes plagued

the industry.

But he acknowledged the

science behind the standards

was always going to be subject

to review as technology and

knowledge grows.

“The next cab off the rank

will be to bring the standards

in for Manuka honey sold in

New Zealand.”




“We’ve had a successful partnership with

Mediaworks here in the Bay for the last

5 years, and have really seen the direct

benefits Radio advertising has had on

our business in that time. The team in

Tauranga have consistently provided

us with great service, acting as trusted

advisers for our marketing activity.”


“For over 10 years we’ve worked

closely with the Mediaworks team

to help grow our business in the

Bay. The jingle we’ve had running

with them all this time still get’s

mentioned to us by our customers -

it’s a catchy number that gets stuck

in their heads....and I love that!”


“We were impressed with the results

of our Radio campaign following our

recent relocation. On opening day we

were busy from open to close, with

lines out the door! The best part? We

had a 10% increase vs a similar offer

at the old location. Great work with a

short lead up, Radio works!”





WITH 88,900


Contact our Tauranga team

today on: 07 928 7300



6 BAY OF PLENTY BUSINESS NEWS September/October 2018


Tauranga honey family

launches legacy scholarship

A Tauranga beekeeping identity has had

his legacy in the industry secured with his

family creating an apiculture scholarship in

his memory.

Ron Mossop, founder of

Mossops Honey, first

started beekeeping in

1947, moving to the Bay of

Plenty in the early 1960s. In

recognition of his pioneering

work the Mossop family have

created the Ron Mossop Youth

Scholarship in Beekeeping.

The scholarship aims to

help young aspring apiarists

wanting to take up a career

in the industry and undertake

training in line with best industry


Ron’s son Neil Mossop,

who picked up the business

with his wife Wendy from

his father in 1981, said the

decision to support a scholarship

was underscored by the

family’s strong belief in maintaining

high standards in the


“Our family business has

evolved over 70 years, but

retains the values that were

important to my father,” he said.

The legacy scholarship

includes $2000 for one year

towards an agreed training programme,

which could include

an industry accepted course

like the NZ apprenticeship

in apiculture. Membership to

Apiculture NZ is also included.

Karin Kos, chief executive

of Apiculture New Zealand,

said the scholarship would

provide young New Zealanders

a pathway for engaging with

a vocation and to understand

the link between honey

bees, the food chain and

the environment.

Apiculture NZ recently

introduced the New Zealand

apprenticeship in apiculture.

“This scholarship aligns

with the objectives around best

practice beekeeping,” she said.



UMF Equivalent 5+ 10+ 15+ 18+ 20+

NZ Brand ($/250g) 23 40 65 117 111

Non NZ Brand ($/250g) 19 29 43 50 66

Premium earned 23% 36% 53% 134% 69%


Year 2012-13 2013-14 2014-15 2015-16 2016-17

Manuka Honey Value ($/kg) 10-60 8-85 9.50-116.50 12-148 10.80-127

No.Registered Beekeepers 4279 4814 5551 6735 7814

Source: Apiculture Monitoring Report/ANZ Agri Focus.

Neil Mossop: honouring father’s

beekeeping legacy. Photo/Supplied.

BAY OF PLENTY BUSINESS NEWS September/October 2018




Be a recognised and respected member

of the Tauranga business community by

joining the Chamber.

Tauranga Business Events

& Training Calendar October 2018

BA5 with Now

After-work networking event. Free for Chamber members

Breakfast Connect with Above & Beyond (Tauriko)

Morning networking for small business owners and newcomers to Tauranga

Tips and Tricks around Xero (SBT)

90 minute primer on getting more productivity out of Xero

Effective Christmas Marketing (SBT)

90 mins on making the most of the festive season

Positive Outcomes from Tough Conversations

½ day workshop with Gail Page (Positive Pathways)

BWN – Networking at Lunch

Facilitated lunchtime networking for business women

Breakfast Connect with Quentosity (Papamoa)

Morning networking for small business owners and newcomers to Tauranga

Presenting with Confidence

½ day workshop with Carly Shorter (Realm Consulting)

Business behind the Scenes @ Breast Care Products

After 5 networking event with the Business Women’s Network

Leading Effective Teams

Full day workshop with Claire Russell (Thinkplus)

Getting Better at What Matters

Free Learning over Lunch session with Bernie Winter (Mobi)

LinkT – Young Read Woudberg Awards & Ball

Join us for the LinkT event of the year – for young people in business

How to Hire Superstars

½ day workshop with Tani Hansen (Everest)

3 Oct

10 Oct

17 Oct

17 Oct

18 Oct

19 Oct

24 Oct

24 Oct

24 Oct

26 Oct

26 Oct

27 Oct

31 Oct

Join Tauranga Chamber members Lyn and Brent Trail

from Surveying Services, Tauranga.

Chamber members benefit from business support and

connections, networking and training events, business profiling

opportunities, plus regular member deals and promotions.

Everyone is welcome to attend Chamber events.

Special Pricing for Chamber Members. Some training events may be eligible for

partial funding. For more information and to find out how the Chamber can support

your business call our Bizhelp line on 0800 249 482 or email

All events subject to change.

For latest details and to register, visit:

For more details & to sign up visit

the 2018 Westpac Tauranga Business Awards

It’s a magnificent spectacle of Tauranga’s most

marvellous businesses!




1947 - 2017

8 BAY OF PLENTY BUSINESS NEWS September/October 2018

(from left) Tauranga Branch Manager Ryan Sione

with Mike and Richard Jenkins. Photo/Supplied.

The Instillery - a new name for

well-established IT business

You could be forgiven for thinking the name

is more suited to a gin or rum distillery. But

the Instillery is in fact a 100 percent Kiwiowned

IT consulting, project and managed

services business that is committed to

reinforcing its growth in the regions.

The Instillery team are

renowned for instilling

their tech knowledge,

data-driven approach and capability

in the businesses they

work with. They challenge

the norm through their unique

approach, leveraging proven,

innovative technology services

and solutions, but always ensuring

they leave the client in a

better place.

The Instillery’s co-pilot approach

reinforces this philosophy.

“We pride ourselves on our

collaborative approach, preferring

to act as businesses’ trusted

technology co-pilot rather than

holding the controls at ransom,”

The Instillery’s Founder and

Chief Executive Mike Jenkins

told a recent Waikato Chamber

of Commerce event.

This unique approach delivers

three key business outcomes

for its customers - Velocity,

peace of mind and tangible cost


Now, with more than 100

full-time staff and revenues

in excess of $20 million, The

Instillery has emerged as one

of the largest and most trusted

IT companies operating in the

North Island.

With offices in Auckland,

Hamilton, Tauranga, New

Plymouth, Hastings, and Palmerston

North, The Instillery is

seeing unprecedented growth in

the demand for a trusted IT partner

to support business growth.

The Instillery have an innate

understanding of our business and

provide us with the IT support, agility

and responsiveness our business

needs in today’s global and digital


- Paul Littlefair, CIO, LIC

The Instillery provided the underlying capability we needed

to build up around people, process and technology - what

skills we needed in place, what training we needed to give

our existing staff, what technology immediately in place in the

cloud - before we started moving. The good thing about the

Instillery coming and doing that for us, is that we really got a

whole bunch of expertise given to us. The Instillery has helped

us move to the cloud at pace. We can then, in turn, deliver

quicker, take advantage of the innovation in the cloud, and do it

in a really cost-effective manner.”

- Sam Errington, Chief Architect, Vector Group



The new business is the

result of the merger of

The Instillery, originally

based in Auckland and

London, and Vo2 (previously

Codeblue). The Instillery is

the winner of multiple industry

accolades for their first

mover approach in the cloud

arena, not to mention several

exciting outcomes- focused

technology developments,

including their SD-WAN

service. This provides businesses

with enhanced visibil-

ity and control. Commercial

models can extract real

business value from their IT

spend, with The Instillery’s

business WAN delivering

savings of 30 percent-plus on

their clients’ business internet


“The new combined firepower

of The Instillery ensures

that we can have the

ability to execute across the

IT landscape for our customers

and is a direct result of

the demand in the market,”

says Mike.

“It’s about enabling our

customers to break free of

the past and the poor legacy

outsource models offered up

by the traditional IT and Telco

players that hinder, rather

than help, businesses reach

their true potential both here

at home and on the global

stage. And now absolutely

we have the engine to deliver

these outcomes for more and

more businesses across the

Bay of Plenty and Waikato.”

BAY OF PLENTY BUSINESS NEWS September/October 2018



Customers big and small

across New Zealand

are voting with their

feet. The company’s customer

base includes Tauranga

City Council, Powerco,

Fonterra, Vector, Auckland

Richard Jenkins addresses the Hamilton

launch function. Photo/Supplied.

City Council, Sanford, LIC,

and TSB Bank amongst their

enterprise and government

clientele. And The Instillery is

also serving is a wide variety

of small and medium companies

and organizations, includ-

We have found working with

the team at The Instillery was a

complete game changer for us.

Working with a team that are

passionate about technology

and applying it to the customer

experience from start to finish, has

enabled us to focus on what we

do best, knowing that we have the

backup and tools to ensure that our

customers receive the best possible

experience every time.”

- Fleur Caulton, CEO, Go To Collection

Ltd (Madam Woo & Rata)

ing Craggy Range, Property

Brokers, CooperAitken,

Cancer Society, Patterson

Burn, Holland Beckett, Sports

Bay of Plenty, World, Madam

Woo and Eat My Lunch.

“We will be bringing economical

and rapid to deploy

managed services combined

with our deep experience in

the cloud & SaaS - that can

be nigh-on impossible to find

outside of the big cities - directly

to a range of enterprises

in the BOP and Waikato regions,”

says Mike.

He told guests at the recent

regional office launches in

Hamilton and Tauranga that

The Instillery focuses on delivering

measurable business

outcomes in areas that matter

most to their clients’ business

leveraging the latest proven

Cloud, Networking & SaaS


“We have and will continue

to turn down business if

we don’t think what you are

considering implementing is

going to make a positive impact

for you or deliver on the

projected benefits,” he says.

“We do this by making

decisions based on a combination

of data-driven insights

and business context.

Through sharing access, information

and NZ’s top tech

talent, ensuring total transparency

so when we say we’re

truly cloud and technology

agnostic, we mean it. We’re

just going to put our focus on

pushing fast forward for our


“It’s all about velocity - we

can accelerate our clients to

get products to market or set

up products that are seamless,

allowing them to focus on

their core business while we

take care of the rest.”

Investing for growth in

Tauranga and Hamilton

The Instillery Approach

The Instillery seeks business outcomes above all

else. That means anything that gets in the way

of achieving the stated goal of the organization

is open to being questioned and optimized if

necessary. As well as technology, this also includes

an organization’s people and process.

Collaborative thinking

The Instillery works alongside customers in

a collaborative fashion to collectively look at

what is possible and what can be achieved

together. It runs a co-pilot support model, sharing

access, information and people, ensuring total

transparency. This means if it’s quick and easy for

the client to do something itself, then it can get

straight in there and do it. Alternatively, they can

reach out to The Instillery team and get assistance

when it’s needed.

Reinforcing their commitment

to growth, the

Tauranga team recently

moved into new offices on

Cameron Road. With sufficient

room for 15 staff, there’s

plenty of room for growth

from the current five-person


“The BOP office remains

committed to delivering best

of breed ICT services to our

existing customers,” says new

Branch Manager Ryan Sione.

“With the merger we are

now in a position to leverage

The Instillery’s enterprise

level skills to deliver real

outcomes for all BOP clients,

from SMEs to large corporate

and government agencies.”

The Hamilton team will

To have The Instillery come in and say,

‘hey look, we’ll just sort it all out for you

guys and you don’t have to worry about

it’, was incredible.”

- Lisa King, Founder, Eat My Lunch

also be moving later in the

year to new offices on Level

3 of the Sky City building.

This newly formed office sits

alongside the Hamilton Sky

City management team offices

and will provide a great environment

for staff and visitors.

Bay of Plenty Office

+64 7 262 0800

399 Cameron Road Tauranga

Contact: Ryan Sione

10 BAY OF PLENTY BUSINESS NEWS September/October 2018

Sharemarket returns

The New Zealand sharemarket has continued to perform well

this year, but investors need to be careful to not assume that all

companies have performed equally. The NZX50 gross index is

a common indicator used to measure how the sharemarket is

performing overall.



Investment Adviser with Forsyth Barr Limited in Tauranga, and an

Authorised Financial Adviser. Phone (07) 577 5725 or


The index is based on the

largest 50 companies listed

on the New Zealand

sharemarket by market capitalisation

(i.e. the number of

shares multiplied by the market

price) and includes dividends

(or share of profits paid

out to shareholders).

The NZX50 index is therefore

an indicator of the total

return (the share price movement,

including any dividends

paid to shareholders) over any

measured time period.

The NZX50 index as at the

first of January this year stood

at 8,398 and at 31 August

2018 the NZX50 index stood

at 9,313, which is a return of

10.89 percent.

Digging deeper into this

performance reveals that the

performance was heavily influenced

by three companies: A2

Milk, Ryman Healthcare, and

Fisher & Paykel.

A2 Milk is the producer

of A2 protein milk and infant

formula, which is expanding

into Australia, China, North

America and the United

Kingdom, and is yet to make

a profit. Its share price has

gained 56 percent this year.

Ryman Healthcare is the

largest retirement village operator

in New Zealand and is

expanding heavily in Australia,

with 16 new villages in the

pipeline. Its share price has

gained 33 percent this year.

Fisher & Paykel Healthcare

is a specialist medical device

producer and a world leader in

sleep apnoea devices. Its share

price has gained 14 percent

this year.

Because of the large size

of these three companies, the

index (which is weighted by

the market capitalisation of

the company constituents), has

performed well.

If these three companies

were excluded from the index,

the index return would have

been a more modest five percent

for the eight months to 31

August, 2018.

Investors in a passively

managed New Zealand share

fund that follows the NZX50

index would have received the

10.89 percent return.

Investors, who invested

directly into selected shares,

would have received a return

either better, or worse, than the

index return, depending on the

shares they selected.

For example, a worse return

may well have resulted from a

portfolio that included holdings

in two companies, which

underperformed over the period

- Fletcher Building, whose

share price fell 12.5 percent,

and Sky TV whose share price

fell 25.6 percent.

This analysis highlights

the differences in investment

approach between “active” and


An active stock selection

approach believes better

returns can be achieved by

choosing those companies that

are expected to outperform,

because of factors specific to

that company.

These factors may include

economic conditions that

favour the sector of the economy

that company is engaged

in, currency changes, management

strategies, government

policy, and climatic conditions.

An active investment

approach generally relies on

analysis and research as a basis

for investment decisions.

An active asset allocation

approach also concludes that

better returns can be achieved

when sharemarket downturns

occur by reducing investment

in the sharemarket.

An active investor believes

higher costs associated with

this approach (compared to a

passive approach), are more

than met by the added-value.

A passive stock selection

approach merely “buys the

market” through a passively

managed index fund and is a

lower cost way of investing.

This can deliver good

returns as evidenced by the

example above.

However, it can also deliver

poor returns when markets

suffer downturns, or when

significant company underpeformance

influences the


Arguments in support of

either active, passive, or a com-

bination of the two approaches,

ultimately depend upon investor

preference. Investor returns

from sharemarket investing

may vary considerably as a

result of the approach adopted.

This column is general in

nature and is not personalised

investment advice. It has been

prepared in good faith based

on information obtained from

sources believed to be reliable

and accurate. Disclosure

Statements for Forsyth Barr

Authorised Financial Advisers

are available on request and

free of charge.

Charities’ GST loophole to be closed

When it comes to GST,

charities and non-profit

bodies (NPBs) are

often favoured compared with

other taxpayers. NPBs can

claim GST on most of their

expenses, which is often greater

than the GST they have to

return on the on the goods

and services they sell. This

means they often receive GST


Inland Revenue (IR) is is

now planning to close a loophole

that enables NPBs to claim

GST on goods and services purchased,

while not having to

return the GST if these goods

and services are later sold.

First, some background.

GST differs for NPBs compared

with other entities in a

couple of ways. When an NPB

receives donated goods or services

and then on sells them,

the sale is not subject to GST.

These sales are defined as a

GST “exempt activity”.

GST-registered NPBs do,

however, have to return GST

on other services or goods

they regularly sell that are not

the sale of donated goods or

services. The supply of these

goods and services will usually



Grant Neagle, a director at Ingham Mora Chartered Accountants

in Tauranga, is a business advisor and tax specialist. He can be

contacted on 07- 927- 1225 or

be part of the NPB’s “taxable


The other way in which

NPBs differ is that GST can be

claimed by NPBs in respect of

any activity that is not a GSTexempt

activity. This means,

for example, that NPBs can

claim GST on the costs relating

to fundraising, distributing

funds, or providing goods or


The effect of these differences

is concessionary for NPBs

because it can allow almost full

GST claims even if very few

sales are made by the NPB as

part of its taxable activity.

This is evidenced by the

fact that of the total 19,000

NPBs that are registered for

GST, 7000 have registered voluntarily.

IR is not proposing to put

an end to this concessionary

treatment. It is more concerned

with a related advantage NPBs

can avail themselves of.

This advantage arises due

to the fact NPBs can claim

GST on goods and services

acquired in relation to activities

that do not form part of the

charity’s taxable activity, while

arguably not having to return

GST if they later dispose of

such goods and services.

The advantage is best

illustrated by the example of


The government considers

this asymmetry in treatment

a significant fiscal risk.

Rather than disallowing NPBs

to claim GST on goods or

services that do not relate to

their main taxable activities,

IR instead proposes to treat

them as part of the taxable

activity if they are later sold by

the NPB, thus causing them to

be subject to GST.

The GST liability will also

be crystallised in circumstances

where the good or service is

not strictly sold. For example,

if the NPB winds-up and deregisters

from GST and gives the


Home-In-The-City is a fictional example of a charity

whose taxable activity is to provide emergency

accommodation to the needy for a small charge. The

charity owns several central city houses from which it

provides the accommodation.

The charity also owns another house that it has converted

into its headquarters and offices.

This house is dedicated to fundraising to assist in

ongoing research around homelessness and finding

local solutions.

The charity has claimed GST on the cost of the houses,

including overheads and repair and maintenance costs.

If Home-In-The-City was to sell all the properties,

arguably it would only be required to return GST on the

houses that it used in its taxable activity of providing


It would not be required to return GST on the house it

uses as its headquarters for fundraising and research, as

arguably this activity is not sufficiently connected with the

charity’s taxable activity of providing accommodation.

This is so even though the charity has been able to claim

GST on all costs associated with this property.

remaining assets to another

charitable cause, or if the asset

is written off and insurance

proceeds are received.

Many NPBs not familiar

with the nuances of the legislation

will have assumed that

if they claimed the GST on the

acquisition of a good or service,

then they would be liable

for GST on the disposal.

However, others that are

aware of the inconsistency

may have claimed GST, not

expecting to have to return

it when the goods or service

is later disposed of. To mitigate

the impact, IR proposes to

allow a 12-month grace period

in which the GST claimed can

be repaid to IR.

For NPBs with assets that

are appreciating in value, it

may be advantageous to repay

the GST claimed on the acquisition,

rather than pay a greater

amount of GST when the asset

is ultimately disposed of.

IR has signalled that the

changes will apply retrospectively

from 15 May, 2018. The

sale of assets before this date

will not be affected, nor will

NPBs be able to alter the positions

they have taken before

the date.

The comments in this article

are of a general nature

and should not be relied on

for specific cases, where readers

should seek professional


BAY OF PLENTY BUSINESS NEWS September/October 2018 11

Blackstar Capital acquires

Whakatane-based Asset Finance

The UK’s Blackstar Capital Group has

acquired a controlling stake in Whakataneheadquartered

Asset Finance Ltd.


No value was disclosed

on the deal, which

saw BCG increase its

stake in Asset Finance from

seven percent to more than

70 percent, with the remaining

shares retained by existing


It is the first New Zealand

acquisition for BCG,whose

chief executive and co-founder

Mark Stephens is a New

Zealander. BCG said the deal

would expand its global presence

and help it capitalise on

the significant opportunities

for non-bank financiers in the

New Zealand and Australian

markets. BCG co-founder

Daniel McGrath has joined the

Asset Finance board.

“This deal is an exciting

development that will deliver

strategic benefits for both companies,”

said Stephens.

“By significantly increasing

our stake in Asset Finance, we

expand BCG’s current portfolio

of consumer and business

finance, broadening our funding

base and strengthening our

global presence. Asset Finance

will benefit from BCG’s experience

and expertise in structured

lending and deal origination


Asset Finance chief executive

Paul Elliott, who will

remain in the role, told Bay of

Plenty Business News that all

comments on the deal had to

come from BCG.

BCG was established

in 2011 as a specialist trade

finance firm, offering deal

origination, structuring and

direct lending solutions. The

company has successfully

arranged more than $300 million

in lending facilities to a

broad range of clients in 2018

to date.

“This deal is an

exciting development

that will deliver

strategic benefits for

both companies.”

– Mark Stephens,


Headquartered in

Whakatane, Asset Finance is

a finance company which provides

loans to individuals and

companies across New Zealand.

Founded in 1997 by Clive

George, it has a loan book

approaching NZ$20 million

(US$13 million) and serves

clients through a branch network

of branded offices and

partner lending agencies,

mostly in the North Island.

Stephens said BCG did

not intend to make significant

changes to the nature of its

existing business, in a report

in National Business Review.

“We are impressed by the

current team and will now support

them in their operations.

Our main focus initially is to

build in scalability to the operational

side of the business in

order to facilitate our growth


He said BCG would be

looking to develop the business

development and loan

origination network and

planned to invest to improve

Asset Finance’s positioning

and competitiveness in the

secured deposits market.

About Blackstar

Capital Group

Blackstar Capital Group

is a specialist trade finance

firm with leading expertise

in the origination, structuring

and management of trade

finance transactions in the

global market.

It provides structured loan

facilities to companies, secured

by the goods being traded and/

or the receivables created, enabling

the company to optimise

its own balance sheet and trading

cycles to increases productivity,

profitability and growth.

It provides investors

with access to the multi trillion-dollar

trade finance sector

through uncorrelated, consistent

return investment products.

Headquartered in London, it

has offices and affiliates in

Luxembourg, Dubai, Hong

Kong, Brisbane and Auckland.

About Asset Finance

Asset Finance Limited is

licensed by the Reserve Bank

of New Zealand (RBZNZ) as a

Non-Bank deposit taker, authorised

to raise money from and

issue securities to the public.

It raises funds from the

public by offering debt securities

in relation to fixed term


Its lending is provided in

the form of a range of consumer

loan and business finance

solutions with loans ranging

from $1000 to $400,000

or more.

How to make your

money work harder

With interest rates at

their lowest point in

decades, savers are

finding it harder to get a meaningful

return. The property

market looks to be slowing and

with the bright-line test, foreign

buyer ban and increasing

regulatory cost on landlords,

this area too is proving harder.

Vistafolio is a firm that

offers managed investment

accounts for eligible investors

plus help with family trusts

and tax.

A managed investment

account means the investor

sets up a brokerage account

and Vistafolio manages it to

select stocks and shares that

can provide income and target

potential growth.

Chief Executive Officer

Simon Angelo (pictured) says

that the beauty of a managed

account is transparency.

“The investor owns the

assets in their own name and

account. They can login and

see how their account is tracking

anytime. The focus of our

model strategy is long term

income and growth while managing

the risks that are inherent

with investing.

“We invest in the best companies

we can find globally, so

our clients can enjoy dividend

income and potential growth

from sectors and industries not

available in a smaller country

like New Zealand.”

A recent success with the

strategy has been large phar-

Vistafolio Chief Executive Officer Simon Angelo

maceutical manufacturer,

AstraZeneca, purchased on the

London Stock Exchange earlier

in the year, which has gone

on to deliver dividends above

interest rates plus strong capital

growth for holders.

“We get to know a small

group of quality companies and

sectors,” says Simon. “Then

we look to acquire shares for

account holders when we feel

the price offers potential.”

Currently the company

only offers its investment services

to eligible and wholesale


To see whether you may

qualify or learn more about the

strategy, visit the website at or phone

0800 113 680.

Please note that this article

is general in nature and should

not be regarded as specific

investment advice.

Take a more

rewarding road

Targeted return: 10%+ pa

Set up a managed investment account targeting income and


• Build a global share portfolio

• Proven investment strategy

• 24/7 access to your account and funds

• Family trust setup or review service available

0800 113 680

Available to eligible and wholesale investors only. Actual returns may differ and are subject

to applicable taxes. Past performance is not an indicator for future performance.

12 BAY OF PLENTY BUSINESS NEWS September/October 2018

Imitation may be flattery,

but it’s potentially illegal

Imitation is a kind of “artless flattery”, wrote

Eustace Budgell in The Spectator in October 1714.



Ben Cain is a Senior Associate at James & Wells and a Resolution

Institute- accredited mediator. He can be contacted at 07 928 4470

(Tauranga), 07 957 5660 (Hamilton), and

Some 300 years later, imitation

is still a kind of

artless flattery. But it is

also illegal if it infringes someone’s

copyright rights – as the

High Court recently found in

Sealegs International Limited

v Zhang [2018] NZHC 1724

(12 July 2018) (Sealegs).

Sealegs is the designer and

manufacturer of an amphibious

boat system of the same

brand name.

Sealegs alleged the defendants

had infringed its copyright

rights by appropriating the

design arrangement of components

that comprised the essential

core of the Sealegs retractable

leg system for small boats.

After careful and expert

analysis, the court agreed and

found most of the defendants

liable for infringement of

Sealegs’ copyright rights, even

though they had apparently

undertaken a fair amount of

their own design work.

Sealegs is not the first case

in which defendants have been

found liable for “imitation”

despite having undertaken

design work themselves.

Take Oraka Technologies

Limited v Geostel Vision

Limited [2013] NZCA 111 (18

In other words, even

if you improve, modify

or enhance someone

else’s existing product,

you won’t necessarily

escape liability for


April 2013), for example.

The Court of Appeal found

the third defendant, Napier

Tool & Die Limited, liable for

infringement of copyright in

a cup assembly incorporated

in an asparagus spear grading

machine developed by a Mr


It is clear from the decision

that the infringing cup assembly

was not a “slavish” copy

and that the defendants had

undertaken a certain amount of

design work themselves.

Despite this, the parties’

experts all accepted that

the infringing cup assembly

resembled “a second generation

model of the [plaintiffs’]

cup assembly” and thus the

court reached its decision.

Another example is

Steelbro NZ Ltd v Tidd Ross

Todd Ltd [2007] NZCA 486 (2

November 2007).

In this case, Steelbro sought

to overturn a decision of the

High Court which found

Steelbro liable for infringing

Tidd Ross Rodd’s copyright

rights in the design of a sideloader.

At [113] of the decision,

the Court of Appeal stated: “In

fairness, there is no question

Steelbro did a great deal of

work itself. In the classic economist’s

phrase ‘it built a better


“Nevertheless, an inference

of copying was possible,

indeed probable, unless

Steelbro could negative it by

establishing that the similarity

was not due to the copying.”

Steelbro could not disprove

the inference of copying

and consequently the Court

of Appeal upheld the High

Court’s decision.

Although the Sealegs,

Oraka and Steelbro decisions

traverse different types of

products, they all have one

thing in common.

The application of the legal

principle that, the fact the

infringer has added separate

original work to an infringing

copy – perhaps enhancing the

product in the process – does

not make it any the less an


In other words, even if you

improve, modify or enhance

someone else’s existing product,

you won’t necessarily escape

liability for infringement.

The take-home for businesses

then is this: when it comes

to designing a product, or even

a logo, start with a blank sheet

of paper, because if you are

challenged you should be able

to demonstrate an independent

design path from start to finish.

If you cannot show such a

path you risk foundering, just

as those in Sealegs did.

The service approach to

keeping up with technology

Cars, for many drivers,

used to be mysterious

machines that sometimes

seemed to break down

for no reason and were the

source of much frustration. A

simple WOF could generate

a large bill for “panel-beating

the tappets back into the master

head gasket” - or something

that could seem equally perplexing

to the non-expert.

Now the IT sector - the

computers, gadgets, networks,

clouds - has become the new

industry master of magic and


As our reliance on technology

has moved from a single

computer in the back office

running Microsoft Word and

MYOB, to an essential element

that is front and centre

of most businesses, their complexity

continues to increase.

Today businesses are faced

with new questions such as “Do

I really need that new server?”

or “why do I pay for a gold-plated

Managed Network when my

home internet is faster?”

The reality is that IT has

evolved quickly over the years,

and in some regards, that



Jeremy Nees is the Chief Product & Technology Officer for

The Instillery. He can be reached at

means it hasn’t been as consumer-friendly

as it could be.

The good thing is that this

is starting to change.

The two fundamental areas

that are shifting are: firstly, the

technology itself, and secondly,

how it is serviced.

From a technological perspective,

the evolution of the

Internet into a high-speed

and stable service has meant

that cloud-delivered software,

termed Software-as-a-service

(SaaS) is now globally available.

This means that applications

can now be delivered

straight into the browser,

and no longer require local

upgrades and storing of data.

SaaS companies often provide

apps that are simple and


This is a departure from

past all-singing, all-dancing

applications that were really a

jack of all trades, but a master

of none.

Often, they were expensive

and complex, but never really

delivered what was required.

Now it is easier to get a

solution suited for your business,

and not have to worry

about all the regular maintenance.

Plus, you can access it

from any device, anywhere.

In terms of IT services,

there have really been two

views of the world. One says

we outsource everything.

The other says we do it all

in-house. The reality is that

neither of these options fulfil

all requirements.

The outsource models can

be expensive, and businesses

are often left feeling like

mushrooms - fed excretions

and kept in the dark.

The in-house approach

often sees companies running

out of skills or time, and

therefore quickly running up

against limitations.

Where IT services are

really evolving is with newer

next-gen service providers,

who now look to work with

customers in a collaborative


This means working alongside

your own team, while

providing that extra level of

expertise and resource when

clients need it.

A collaborative approach

can introduces areas of grey.

But this can be quickly and

easily overcome by working

in partnership, and with high

levels of transparency.

There is no more “wizard

behind the curtain” approach

- system performance is

revealed in real time.

So like the faithful old car,

technology is becoming more


We no longer need to tune

the carbs and advance the ignition,

but can now enjoy using

IT that supports your business

in doing what it does best.

Five reasons to add an outdoor

space to your office

BAY OF PLENTY BUSINESS NEWS September/October 2018 13

Anyone who’s been house-hunting has heard

the phrase “indoor/outdoor flow”extensively

repeated. But if you’re looking for a new

office, it may never come up.

good idea to add a clear roof,

pergola structure or a deep

eave to sit under so you don’t

have to wipe everything and

apply sunscreen every time

you use it.”

Well, maybe you should

bring it up. Because

even if it’s not on your

radar, the most in-demand staff

have “indoor/outdoor flow” on

their office wish-list. That’s in

part because writing an important

work email in a nice,

Wi-Fi-capable, sun-dappled

spot encourages great emails.

Why spend the money?

Outdoor office spaces aren’t

for every company. If you’re

looking at moving into a vertical

office block and don’t have

access to the top floor, it might

not even be feasible (in which

case see Tip #5 Faking it).

But if you do have scope

in your new office search, or

are currently in a space surrounded

by an area ripe for

conversion, interior architect

Kelly Holland has one thing to

say to you: “There are just so

many benefits”.

Chief among them?

Productivity. Seventy-six

percent of people polled in

a recent survey say they get

more done outside the traditional

office environment. And

there’s little wonder why.

Spending eight hours under

artificial lighting has been

proven to sap cortisol, leaving

fatigue and anxiety in its place.

And last time we checked

fatigue and anxiety aren’t very

productive spaces to work in.

But these areas are…

1. Interior courtyards

When you have a big office

footprint many people are

going to end up sitting a long

way away from a natural

source of light - unless you

create an interior courtyard.

And these spaces provide so

much more than just light.

“They give you a natural

source of ventilation and circulation,so

they’re cheaper to heat

and cool,” says Holland.

“They’re also very cool

socially, as everyone congregates

there, like a giant water


2. Decks and


“Decks can make really good

meeting rooms,” she says.

“They make for a much

more relaxed setting, but if you

have a big table you can still

get everything done that you

would inside.”

With one condition. “It’s a

3. Rooftop gardens

Unlike Melbourne – which

has a bar, deck or cinema

perched on every rooftop –

an omnipotent glance down at

Auckland’s roofs finds most of

them barren.

Just waiting for an office

swimming pool. We jest –

though Holland says a pool

is both an amazing staff perk

and use of space if you can

afford it.

But, she says that creating

a simple rooftop garden

is also fantastic for providing

an oasis where staff can “get

away”, without having to go


“Adding a rooftop garden

with turf also helps to insulate

the building.”

4. Ready-to-go pods

If you have an outdoor space

adjacent to your office, but

can’t think how to fit it out,

wheeling something in may be

the way to go.

Well Design’s Work-Away

Outdoor Pods are cubes with

cut-out centres that you can

dot around your outdoor area.

Featuring a built-in seat,

work surface and shade, they

also come equipped with

all-important Wi-Fi capabilities.

Too much of a hi-tech

investment? What about going

the Kiwi way and rolling a caravan

into the grounds for a fun

breakaway workspace instead?

Westpac recently did this

in their Lower Queen Street

Auckland branch, but we think

your staff would be even happier

if they get a bit of sun

shining through their caravan


5. Faking it

But what if you’re in a vertical

building – the kind with no

outdoor space anywhere you

look for it? Bring it inside.

“Living walls are very big –

and make a big difference to

the healthy feel of an office,”

says Holland.

“They can be as simple as a

polystyrene wall that you kind

of ‘plug’ your plants into. You

can hire people to install and

maintain them to keep them

completely fuss-free.”

Kelly also recommends

replacing fluorescent lights

with LED ones.

“These lights emulate natural

daylight as the light is more

diffused. Plus, they’re cheap

to run, as they don’t use much

power.” A cost-saving measure

that keeps workers happy?

Let’s start there.




At Bayleys, we believe relationships are what

businesses are built on and how they succeed.

We understand that to maximise the

return on your property you need:

Professional property management

A business partner that understands

your views and goals

Speak to your Bayleys team today.

Jan Cooney

Snr. Commercial Property Manager

P 579 0609 027 408 9339

Brodie Thomas

Commercial Property Manager

P 579 0608 027 746 9218

Ashleigh Gee

Facilities Manager

P 579 0603 022 424 7308


1 BAY OF PLENTY BUSINESS NEWS September/October 2018



Live, Work, Play

Carrus Properties’ successful development of The Lakes has

created an integrated community with a superb variety of high

quality amenities. The Lakes has become a key element in

meeting the needs of Tauranga’s population growth and growing

economic prosperity.

The Lakes is now entering

its final stages with the

release of Summit Stages

3J and 3K, which straddle the

highest points of the total 250

ha development in Pyes Pa.

Summit Stage 3J has 48

premier sections and Summit

Stage 3K has 49 premier sections.

Lot sizes range from

325 sqm up to almost 1400

sqm. The latest releases have

awe-inspiring views across

the city to the Kaimais and

Kaitemako Hills, or to iconic


“This is the highest part

of The Lakes and is elevated

above our previous stages,”

says Sales and Marketing

Manager Simon Maxwell.

“They have quite outstanding

views out over the surrounding


The Lakes provides an

opportunity for enviable lifestyle

living at its best, with

The Lakes’ Scott Adams and Simon Maxwell: On site

at the development’s final Summit Stage 3 releases.

attractive walkways, parks,

reserves and a range of great

childcare, primary and secondary

schools options.

An importantly, The Lakes

was planned from the outset

to be a well-connected neighbourhood

within the city’s

infrastructure and logistics

development, with excellent

road links, and close proximity

to major new retail hub

Tauriko Crossing, and the

Tauriko Business Estate.



Scott Adams, Carrus Group

Director and Managing

Director of The Lakes, says

the development has created a

real community, which reflects

its live, work, learn and play


“Whether you’re a retiree,

a first home buyer, or a young

family, we have something for


“We’ve got great amenities,

a new primary school opening

next year, a destination shopping

mall and an industrial

estate on our doorstep, which

are all well-connected by roads

and services.”

And Scott says that while

there are great views through-

Capstan Cl

Capstan Cl

Petariki Way

Kissling Te race



BAY OF PLENTY BUSINESS NEWS September/October 2018 15

Pyes Pa Road

Pakanga Grove

Te Ranga Memorial Drive

Pakanga Grove

Kihona Rise

Pyes Pa Road

Whakaturou Crescent

Kamokore Glade

Whakaturou Crescent

Hoani Lane

Four 14




Omapere Lane

Go Big Sky at The Lakes

Bridgewater Way

Fremont Way



Barometer Way

Bracken Mews

Mortlake Heights

Benmore Crescent

Penetaka Heights

Rotomanu Place

Kahuparere Crescent

Te Ataiti Lane

Matepu Crescent

Kahuparere Crescent

Te Ranga Memorial Drive

Penetaka Heights

Puhirake Crescent

Materawaho Way

Puhirake Crescent

Puhirake Crescent

Penetaka Heights

Okataina Street

Huria Vista

Kiritiana Close

Manotini Way

Tamihana Avenue

Te Ranga Memorial Drive

Materawaho Way

To Tauranga City (8mins)

Mount Beaches (15mins)

Lanyard St

Askew Lane

Bulkhead Lane

Lake Taurikura

North Bay Rd

Tuaia Street

Paimarire Lane

Penetaka Heights

3J/3K releases

Tauriko Crossing Shopping Centre

out The Lakes, there was nothing

on the scale of the vistas

available at the new Summit


“At this point in our

development, home-owners

will be moving into a curated,

coordinated living space

where everything is at their


The Lakes was the first

large-scale private housing

developments under the

Western Bay’s SmartGrowth

policy, which has encouraged

collaboration between councils,

developers and builders

to ensure that needed infrastructure

keeps pace with new

housing expansion.

The Tauranga City Council

says SmartGrowth provides a

unified vision, direction and

voice for the future of the

western Bay of Plenty as it

helps develop a great place to

live, learn, work and play.

The policy takes into

account a range of environmental,

social, economic and

cultural matters, and identifies

opportunities for building the


“We were the first cab off

the rank under SmartGrowth,”

says Scott.

“I would say we’ve exceeded

our requirements. There has

been great cooperation from

councils, and it’s been a strong


“There is no way you could

do a development this size

without a positive relationship.

It’s the only way.”

The history of The Lakes

goes back over a decade. The

area was originally two dairy

farms. Grasshopper Farms,

which secured the rights to

develop the project in 2003,

began the earthworks a couple

of years later and had the first

titles on the market with titles

by 2007.

However, after the slowdown

caused by the Global

Financial Crisis in 2008,

Carrus Properties took over

the development in 2012, as

it was moving into Stage Two

and Three.

“Confidence was beginning

to return to the market,

and Carrus was able to bring

in flexible terms for builders

to meet the pent-up demand

for housing,” says Simon

Maxwell, who has been

involved with the development

since its inception.

“When Carrus Properties

first got involved we were still

in the GFC and there wasn’t

much focus on development.

“But most the builders had

kept their powder dry and were

sitting on their hands waiting

for the signal for things to take

off again.”



One of the key elements of The

Lakes is the varied nature of

the development, says Simon,

with a range of property sizes

MORE THAN A DECADE and housing types from small

Build the home of your dreams with views like these...

OF DEVELOPMENT town houses, to much larger of needs.”


Bridgewater Way

Fremont Way




The Lakes Village opened just over a year ago. There

was always provision for a special commercial zone

within The Lakes. However construction of The Lakes

Village did not occur until there was a sufficient number

of residents to support it.

The anchor tenants are Four Square and the Maud Bar

& Restaurant, complemented by Spudz Fish & Chip

House, The Lakes Clinic physio, The Lakes Pharmacy,

Pyes Pa Doctors at The Lakes, and the Turkish Kebab

Shop. The Lakes Sales Office is also located in the

Shopping Centre.

Barometer Way

Bracken Mews

Mortlake Heights

Benmore Crescent

Pyes Pa Road

Penetaka Heights

Rotomanu Place

Kahuparere Crescent

Te Ataiti Lane

bespoke homes.

The decision from the

beginning was to work with

Enjoy an enviable “Summit” lifestyle at The Lakes and capture views that simply can’t

be beaten. Our Spring release features 48 elevated sections offering extensive views

toward the Kaimais, Kaitemako Hills or to iconic Mauao. Don’t miss out, sections at

The Lakes are highly sought after, so act now to secure the best address in town!

10 minutes to Tauranga CBD

15 minutes to Mount Maunganui

45 minutes to Rotorua CBD

Boulder Lane

Caslani Lane


Vi lage

El esmere Cl

Foley Grove

Lakes Boulevard

Kennedy Road to Tauriko Crossing

Shopping Ma l

Awataha Crescent

Awataha Crescent

Rochfort Crescent

Paiawa Way

Nikorima Mews

Conniston Way

Lakes Boulevard

consultants Harrison Grierson

to ensure that there are substantial

recreation spaces,

playgrounds, walking and

cycling trails throughout for

play and exercise.

And of course there are

the man-made lakes dotted

throughout the development,

which are popular with kayakers

and model boat hobbyists.

Another feature is a series

of street art sculptures that

embody the evolution of The

Lakes, which extends for some

five kilometres.

“You can live anywhere

in Stages 1, 2 or 3, and there

is great connectivity,” says


“We are primarily focused

on developing a great neighbourhood.”

The Lakes works with some

25 builders and there are a mix

of show homes available for

Matepu Crescent

Kahuparere Crescent

Te Ranga Memorial Drive

Penetaka Heights

Puhirake Crescent

Pakanga Grove

Materawaho Way

Te Ranga Memorial Drive

Omapere Lane

Penetaka Heights

Puhirake Crescent

Puhirake Crescent

Okataina Street

potential buyers to view.

They can also acquire a

bare land plot and work with

their own architect to develop

their own home.

“We have flexible covenants

to accommodate a range

of housing typologies,” says


“We’re not targeting one

demographic - we want to

create a whole community of

housing from terraced housing

to large standalones.

“There are options for

everyone. This way we’ve

been able to develop a mix

of typologies, avoid the cookie-cutter

look some suburbs

have, and cater to a wide range

The Lakes originally had

provision for around 2000 lots.

When Carrus Properties took

over there were around 1300

lots to still be developed, and

there are almost 100 - mostly

larger - premium lots still to

go in the latest final Summit


Scott Adams says The

Lakes’ success reflects the

strong track record Carrus

Properties brought to the


“It’s the perfect storm: a

strengthening economy over

recent years, along with the

growing attraction of Tauranga

and the Western Bay as a place

to live and work, have made

48 Premier Sections

this a very successful development.

“Everything came together

- the master planning, the

Pyes Pa Road

Pakanga Grove

Kihona Rise

infrastructure, the collaboration

with our stakeholders,

who all say The Lakes development

has been a privilege

and a pleasure to be part of.”

Huria Vista

Kiritiana Close

Whakaturou Crescent

Manotini Way

Kamokore Glade

Whakaturou Crescent

Tamihana Avenue

Hoani Lane

Te Ranga Memorial Drive

Petariki Way

Four 14


Kissling Te race




Materawaho Way

Lanyard St

Askew Lane

North Bay Rd

Tuaia Street

Paimarire Lane

To Tauranga City (8mins)

Mount Beaches (15mins)

Bulkhead Lane

Lake Taurikura

Penetaka Heights

Tauriko Crossing Shopping Centre





Boulder Lane

Caslani Lane


Vi lage

El esmere Cl

Lakes Boulevard

Rochfort Crescent

Conniston Way

Lakes Boulevard

Awataha Crescent

Nikorima Mews

Visit our Information & Sales Centre

for more information on this release

Foley Grove

Awataha Crescent

Paiawa Way

Kennedy Road to Tauriko Crossing

Shopping Mall

The Lakes Information & Sales Centre, located on Caslani Lane I Open Sunday to Friday 11am to 4pm

0800 THE LAKES I P: 07 543 1730 I E: I

16 BAY OF PLENTY BUSINESS NEWS September/October 2018



to suit your family & lifestyle


Visit our showhome at

The Lakes

262 Lakes Boulevard | The Lakes

0800 22 22 36








Contact our specialist teams for more information or visit us online.

Higgins Contractors Bay of Plenty

92 Hewletts Road, Mount Maunganui P: 07 574 4100


The Roading Specialists


BAY OF PLENTY BUSINESS NEWS September/October 2018 17


The Lakes










JMC are proud to

be associated with

The Lakes

JMC are proud

to be associated

with The Lakes






18 BAY OF PLENTY BUSINESS NEWS September/October 2018


With the Bay of Plenty region consistently being one of the

strongest developing areas in the country, Fenton McFadden are

fully experienced in the full range of developments; from minor

to complex subdivisions, large scale commercial and unit title


Our experienced team of property specialists have provided legal

advice and guidance to The Lakes spanning 15 years, focused on

the legal requirements and documentation, working closely with

surveyors to ensure a smooth subdivision process.


Smart example of planning

The Lakes development has

been an excellent example

of what can result

from controlled and structured

planning, says Priority One

Business Promotion Manager

Mark Irving.

“A strategic component

of Smart Growth, The Lakes

Development sits in perfect

harmony and proximity with

Tauriko Business Estate and

both developments complement

each other and are the

catalysts for residential, industrial

and retail growth within

the region,” he says.

“Tauriko Business Estate

offers quality opportunities for

businesses to expand or relocate,

bringing more people to

the region through staff and

their associated families.

“Smart Growth has had the vision to create

the opportunity for people to live, work

and play in relatively near proximity while

maintaining the high level of life quality

and balance. Housing quality is high, travel

time decreased and amenities increased,

showcasing in a clever way what Smart

Growth has set out to accomplish.”

– Mark Irving, Priority One

“More people in turn

increase retail opportunities

and as a result we see solid

growth in our overall region.

“This is a prime example

of the benefits of thoughtful

planning through the integration

of quality infrastructure,

well-structured industrial lots,

and modern and innovative

residential options all meshing

together in a seamless manner.”

Being conscious of the time pressures involved with large

developments, and the implications of delays in obtaining titles, we

pride ourselves on meeting those pressures head on.



2 Queen Street , Te Puke 3119

Phone: 075738681

Fax: 075736745



558 Papamoa Beach Rd, Papamoa

Phone: 075421200

Fax: 075421299



a HOme fOr eVery

GeneraTiOn in THe Lakes

For over 20 years, Generation Homes have been building

homes for every generation across the Bay of Plenty.

So no matter what age, or stage you’re at in life, if you’re looking

for a new place to call home, discover how Generation Homes

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Visit our show home at 283 Lakes Boulevard, The Lakes.

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BAY OF PLENTY BUSINESS NEWS September/October 2018




Keep your attendees energised and focused throughout your meeting with an

afternoon activity. Hilton Lake Taupo has partnered up with Team Up Events to create

the following exclusive packages.


• Arrival refreshments

• Morning and afternoon tea

• Stand up lunch, including orange juice, tea and coffee

• Conference room hire and set up (break out rooms additional)

• Pads and pens

• Filtered water

• Wrapped mints and fresh fruit station

Plus choose one of the following Team Up Events options:



Boom Time is a wonderful sharp

energiser to get people moving

and in the right frame of mind

ready for the day’s session. It’s

a great way to stimulate your

delegate’s minds and get them

positive about the rest of the day.

$85.00 per person



With teams battling it out to be the

first to solve the code, the event

takes an exciting twist as it shifts

from competitive to collaborative

as teams realise the only way to

succeed is by sharing information,

resources and ultimately coming

together as one.

$125.00 per person



One of Team Up Events’ most

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teams use iPads to compete in a

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$125.00 per person

For more information, contact our dedicated Events team at or call 07 376 2313

Terms and Conditions apply. Cannot be used in conjunction with any other offer. Subject to availability.

Booking must be confirmed and contracted by 31 December 2018 and valid for new bookings only.

Packages based on a minimum of 100 people.

BAY OF PLENTY BUSINESS NEWS September/October 2018 21

Size doesn’t guarantee security

when it comes to contracting

I had a meeting recently with an earthworks company and one

of their comments was, “I don’t need terms of trade or to be

a secured creditor, because I only deal with large construction




Nick Kerr is Area Manager BOP for EC Credit Control NZ Ltd.

He can be reached at

My response was to

remind them that

Mainzeal, Ebert,

Orange H and other large construction

companies have run

into difficulties in recent times,

despite their size.

Being a small supplier to a

large company doesn’t make

you safer - it just makes you

part of a larger group of creditors.

Whether that larger group

gets paid or not depends on a

number of factors.

The main risk that I have

seen with small subcontractors

working exclusively with one

large client on a large project, is

that to secure the work there are

often multiple tenders or bids.

To have a good chance of

success amongst many competitors,

the bids are often

priced at a very low margin,

with the hope that the total

quantity of work will make up

for the lower margin.

But in my experience, a low

margin is a low margin irrespective

of the job size.

And that low margin brings

with it the possibility of unexpected

costs and unforeseen

difficulties turning a low-margin

into a no-margin scenario.

Another risk is that many

of the subcontractor agreements

large companies have

their subcontractors sign are

blatantly one-sided.

And because the company

may well have executed

hundreds of these type of projects,

you had better believe

that every single clause in the

contract is there to protect the

company from loss.

It is likely to be based on

something that does and has


Loss never just evaporates

- it is always experienced by

someone in the construction

supply chain.

And large companies hire

professionals whose entire role

is to try and ensure that it is not

them that suffers the loss.

Just a few months ago I

read in a subcontractor agreement

a client had been asked to

sign the following clause:

“The contractor agrees

that they will not increase the

quoted price, irrespective of

changes made to plans, specifications

or requirements.”

Agreeing to this would, in my

view, be ill-advised and potentially

could prove to be financial


Now I’m not saying that just

New Zealand’s biggest

ever forest industry

delegation to China’s

showcase Global Wood Trade

Conference made the case

for more investment in New

Zealand forestry and timber


Forest Owners Association

President Peter Weir told

delegates at Chongqing that

more timber processing in

New Zealand before export,

reduced overall energy and

carbon emissions required to

produce and transport the finished


“There’s also a particular

opportunity for primary processing

of pruned logs in New

Zealand, rather than the current

approach of mixing quality

logs with sap-degraded logs

and a subsequent loss of value

There’s also a

particular opportunity

for primary

processing of

pruned logs in New


– Peter Weir, Forest

Owners Association

because a construction company

is large, they are in some

way unethical or predatory.

But in a situation where

unforeseen circumstances can

impact the potential profit of a

job, it is essential that both parties

can share driving the bus,

not be driven over - or under.

When one of the largest

and oldest-established companies

in NZ can lose more than

$100 million on a single job,

it shows that it can happen to

absolutely anyone.

Entering into unsecured,

unequal agreements to get the

work, can be likened to playing

rugby against a team when

only one of you has a set of

goalposts and the opposition

also has the referee on its side,

or getting married with only

party having a say in writ-

Kiwi forest industry looks

to China for investment

by both parties,” said Weir.

New Zealand Forestry

Minister Shane Jones told the

conference New Zealand was

heavily reliant on access to

foreign capital and also has a

Peter Weir

need to substantially increase

its forest reserves.

That was behind the government

creating a more

streamlined process for investment

in forestry using foreign

capital, and created a special

opportunity for those interested

in working with New

ing the vows (goodness knows

what I would have agreed to, if

my wife wrote our vows!)

If the only difference I ever

make to a business is helping

ensure they enter more equal

Zealand, he said.

Jones invited potential

investors to consider connecting

with the New Zealand

industry representatives.

The invitation comes at a

time when there is increasing

concern in China with the

implications of the US tariffs,

with President Donald Trump

recently announcing tariffs on

$200 billion worth of products,

on top of the $50 billion

worth already taxed earlier

this year.

If implemented, almost half

of all Chinese imports into

the US will soon face levies.

The next wave of tariffs were

scheduled to go into effect in

late September, starting at 10

percent before climbing to 25

percent by January 1, 2019.

Numerous Chinese speakers

at the conference referred

to the trade war with the US

and that they anticipated this

would a long drawn-out battle.

Commentators at the conference

believed the impact of

increased US tariffs could cost

contractual relationships, and

making sure they will have

ranking as a secured creditor in

the event of something going

wrong, then I would consider

my involvement a success.

China 1.5 percent of its GDP.

On the positive side, Weir

said potential Chinese investors

acknowledged the US

trade problems were an opportunity

to strengthen other trading

partnerships and thus welcomed

Jones’ comments.

New Zealand Forest growers

and processors reported

constructive engagement

with members of the China

Timber and Wood Products

Distribution Association -

the hosts of the Chongqing


The CTWPD has thousands

of members across China and

there has been interest from

the Chinese members in both

the opportunities to invest in

forests and processing in New

Zealand, as well as securing

additional wood supply.

A number of the CTWPD

group have expressed interest

in a reciprocal visit to New

Zealand later in the year to

follow up on some of these




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22 BAY OF PLENTY BUSINESS NEWS September/October 2018

PwC says new retirement villages

support GDP growth

PwC research commissioned by the Retirement Villages

Association (RVA) found that new villages made a significant

contribution to local economies around New Zealand. The report

found that each new 250 unit village directly supported some

303 full time equivalent (FTE) staff and contributes approximately

$21.4 million in design, construction and fittings to GDP.


Nationally, day-to-day

operations in the retirement

village industry

contributed around $1.1 billion

to the country’s GDP in 2017,

accounting for roughly 0.4 percent

of the total - similar to the

value from the motor vehicle

retailing industry in 2016, the

report said.

“The impact of this development

in the Bay of Plenty

region is profound,” said

RVA executive director John

Collyns, who recently visited


There are 12 existing villages

in the Bay with around

870 units either at the design,

consenting or construction

stage, with a further six brandnew

villages with 540 villas

or apartments on the drawing-board.

While these are

spread around the region from

Tauranga to Whakatane, collectively

they amount to 1408

units or 8.3 percent of New

Zealand’s total retirement

village development pipeline

(16,880 units across 163 villages),

according to the Jones

Lang LaSalle NZ Retirement

Village database, April 2018.

Applying the PwC yardstick,

the 1400 units could create

1700 construction full-time

jobs and generate $117 million

for the Bay’s economy, said

There is a clear

demand from older

people for retirement

villages because they

meet a number of

important needs.

– John Collyns

the PwC report.

“The gift doesn’t stop

giving then either, with a

longer-term potential of 800

full-time roles in managers,

chefs, caregivers, activities

coordinators, cleaners, maintenance

staff, gardeners, and

clinicians,” said Collyns.

The RVA says the villages

are also efficient land users

too. With housing land in

short supply, the 1400 retirement

village units will occupy

around 38.22 ha, compared

with a conventional housing

development that will take up

around 84 ha of valuable real

estate (i.e. 273 m2 per unit for

a RV development v. with 600

m2 for a conventional development),

according to PwC.

“There is a clear demand

from older people for retirement

villages because they

meet a number of important

needs,” said Collyns.

These include providing

purpose-built age-appropriate

warm, comfortable and secure

homes. Selling the family

home releases tens of thousands

of dollars in pent-up

equity and puts a family home

back on the market, while adding

to an older person’s life


Retirement villages provide

a community of like-minded

people and new friends that

help keep loneliness at bay,

says the RVA.

“There is no doubt that the

boom in retirement village

development not only adds significantly

to the local economy

via investment and employment,

but it also has valuable

social benefits,” said Collyns.

“We look forward to continuing

to develop villages in the

Bay of Plenty region.”

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BAY OF PLENTY BUSINESS NEWS September/October 2018 23

Searching for care services and

understanding the available care options

can be a challenge for families. Here are

some key criteria that will help you when

looking at facilities, regardless of the care

level required for your loved one.

When visiting, some

families elect to phone

ahead and book a tour

and time to chat, which has

advantages for the facility.

They can prepare for your

arrival and have information

on hand that will be relevant

for you.

Other families like the

drop-in approach to see how

well the facility manages

unexpected visitors.

Keep your eyes and ears

open. Were you greeted warmly

and made to feel welcome?

Is the reception area warm and

inviting? Were the staff engaging

and helpful?

We all know that first

impressions last. It’s a good

idea to scan the walls and


Is information presented in

a professional way and is it

relevant to the services they


What scents are you aware

of and what level of cleanliness

do you see? This can indicate

the overall level of pride.

A facility doesn’t have to

be brand new or opulent to be

welcoming, friendly and give

a sense of pride in the service.

Do the staff who walk by

make eye contact, smile, even

greet you? How are they presented?

Are they well turned

out, with their uniforms clean

and tidy?

Some facilities will offer

just a chat, others suggest a

tour. Always take the tour, as

you will observe many other

factors that may influence your


How clean and tidy are the

residents that you see? Are

there unpleasant odours? Are

staff interacting with residents

or tucked away in the nurses’


Again, check the information

and displays — are they

current and relevant, reflecting

happy times they enjoy


During the conversation, it

is critical to ask about “extra

costs”, particularly if you



Melissa Harris is the Facility Manager of Radius Althorp in

Tauranga, Radius Residential Care Ltd. Phone (07) 5432912 or


intend on applying for a subsidy.

These are costs not covered

by the subsidy — each facility

has the right to charge for extra


These may include an extralarge

room, a personal en suite

rather than a shared bathroom,

an external door directly to the

courtyard or outdoors, or even

a television.

The extra costs could be

for one or more of these (or

similar), so it is vital to ask

precisely what the additional

room fee covers.

It is also worth remembering

that if your loved one has

specialist medication, it may

not be covered by the subsidy,

so you should expect to pay

for it.

Hopefully you will leave

the facility feeling well

informed and satisfied that

your questions have been well


In my next column, we

will explore what to expect

on admission, once you have

selected the facility you prefer.

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24 BAY OF PLENTY BUSINESS NEWS September/October 2018

Opening the door to


This year TGASW

focused in on ‘impact’.

Using technology and

entrepreneurial thinking to

make the world we live in,

locally and nationally a better

place. Ideas ranged from caring

for pets and providing comfort

and companionship for the

Tauranga Startup Weekend (TGASW) is a ‘front door’ to all things

digital and entrepreneurial in the Bay of Plenty. People of all ages

and walks of life come together to experience a simulation of the

entrepreneurial process from problem identification and validation,

to solution design and sustainability modelling, and ultimately to

pitching their resulting startup idea.

elderly, to turning legislation

into human and machinereadable

code so that more

people can be involved in

setting policies which govern

how our society and economy

work and avoiding undesirable


The event draws in members

of the existing entrepreneurial

ecosystem in Tauranga, local

founders already on the road

to creating successful ventures

– Ben Scott (Swipedon), Leit

and Adam Reece (HelloClub),

Rose-Anna Feist (Heilala

Vanilla) and Doug Maaschalk

(Sunergo) who generously

give their time and share their

knowledge as mentors. It also

attracts national supporters

from as far a field as Invacargil,

Dunedin and Wellington and

internationals – a community

connection from Sweden flew

in for the event.

The stories below give you

a view into the weekend and

an insight into some of the

learn-by-doing that took place

amongst the community that

exists in our region. Support

for digital and entrepreneurial

talent is alive and well in

Tauranga and the Bay, and it is

available all year round through

the ecosystem which Venture

Centre nurtures and connects.

So, if you missed TGASW

this year – there is always

2019’s event, and in the

interim you’ll find people who

participated and are willing to

share expertise in and around

Basestation coworking space.

Drop in some time – you’ll

find the door always open.

Fifty-five people took

part in the seventh annual

Tauranga Startup

Weekend competition,

hosted at Venture Centre’s

Basestation. This Year’s

theme: Impact - helping people

and the planet through social,

environmental and economic


If you fly, you’ve likely

wondered what happens to

your checked luggage: how

do you know it won’t get lost?

Was it loaded on time? Why

do airlines use non-recyclable

bag tags?

Tauranga sales representative

Gabriel Russ saw a solution

to those issues: a permanent

automated baggage

tag. “I wanted to create a tag

that stays with the bag you

could track with an app. Twohundred

forty million bag tags

end up in landfills, and they’re

not broken down.” His idea

won first place at Tauranga

Startup Weekend 2018. It’s

an annual 54-hour workshop

where people from a mix of

industries split into teams and

brainstorm business solutions

to everyday problems. This

year’s theme was impact - each

team’s concept must not only

make money, it must also be

socially responsible, helping in

areas such as economic development,

environmental stewardship

and equal opportunity.

Fifty-five participants,

including 13 students and

15 developers supported by

15 mentors took part in this

year’s competition at Venture

Centre’s coworking and events

space, Basestation. They work

in fields such as community

development, IT, landscaping,

sports, business, science,

finance and accounting. One

participant used to design

fighter jet cockpits in the UK.

The youngest crew member,

12-year-old Mai Larkin,

won an honourable mention

for her cat-sitting business.

Pap Cats pairs seniors with

school kids. “It can help solve

the problem of loneliness in

the elderly and provide a service

when people are on holiday,”

said Larkin. The Year

8 student sailed through her

team’s five-minute presentation

like a pro. “I was pretty

nervous,” she said. “But I

thought if they [the audience]

don’t see it, they won’t know.”

The weekend started with

27 individuals pitching ideas

ranging from a competitive

eating website to a mental

health programme, a poutine

truck, to an app that scores

Tauranga Startup Weekend 2018

54 Hours, 55 People, 8 Teams, 1 Winning Idea


4 5

1 Participants, mentors, judges and organisers celebrate at the finish of the weekend. 2 Mentors Richard Chadderton, Stu Fleming and Alex McQuall.

3 Team Recode: Steven Haywood, Chris McClimmans, Stu Flemming (mentor), Ignacio Gatti, Indigo Phillips, Ben Runciman, Robert O’Brien. 4 Steve

Napier (Judge), Laura Falconer (Judge) with winning team Kiwitags Jake Johnson, Gabriel Russ, Louise Bremmer and Kirsten Joiner (Judge). 5 Team

PocketDocket: Tipene Dickson, Troy Prujean, Amis Kambel, Simeon Hall, Clarissa Van Emmenes, Jackson Currie.

netball games to prevent cheating.

Participants vote for their

favourite ideas. If someone’s

pitch isn’t chosen, they can

join with others on another


That’s how Russ wound up

working with three strangers

on Kiwi Tags - 16-year-old

Otumoetai College student

Louise Bremner, netball

development officer Hikitia

Gallagher and electrician Jake

Johnstone. Theirs was the only

team to produce a 3D printed

product model. Three members

remained for their final

presentation (one member had

to work). Asked about the win,

Russ said, “I’m shocked. We

had the smallest team.”

Startup Weekend is a volunteer-led


event held worldwide.

Teams craft a business

model and gather validation

for their idea via surveys,

face-to-face interviews, phone

calls and cyber messages.

They develop a sample product,

pricing, project revenues

and refine plans and pitches

under the tutelage of volunteer

mentors. “You’re way better

than you were last night,” said

a mentor after listening to a

pitch from the group at Pocket

Dockets, an app designed to

eliminate paper receipts.

Doors locked at midnight

the first and second nights, and

Basestation reopened at 8am

Saturday and Sunday mornings.

“I need another cup of

coffee,” was a frequent refrain.

Basestation has its own coffee

bar and food was provided

throughout the weekend.

Participants joined Startup

Weekend to network and/or

figure out how to solve a problem

they’ve observed in the

business or wider community.

Troy Prujean and Jackson

Currie are studying web development

at Toi Ohomai. The

plan for Pockets Dockets grew

from a conversation in class.

Currie said, “We pitched the

idea to our tutor and got sponsored

by Toi Ohomai to come

here.” Their idea tied for second

place. “It was a good outcome,”

said Prujean. “They

were solid pitches and there

was nothing we disagreed on.”

Tied for second place was

C.Me, a website allowing job

seekers to create a profile to



showcase skills and personality

to potential employers.

Co-creators Renée Raroa and

Renay Charteris hatched the

proposal while driving together

from Gisborne to Tauranga.

“We were looking at our youth

unemployment statistics and

how we can get youth into

employment,” said Raroa.

Charteris added, “Our team

was awesome. Great skill sets.

I’m still buzzing. I’ve got that

adrenaline high.” Renée and

Renay plan to continue developing


Will we soon see permanent

tags on our checked luggage,

thanks to Kiwi Tags?

Gabriel Russ said, “We’d love

to keep going. I have a fulltime

job, though. I’ll have to

work around that.”

Thanks to our judges:

Kristen Joiner, director, impact

investment for Enterprise

Angels; Steve Napier, trustee

at BayTrust; and Laura

Faulconer, investment manager

at WNT Ventures.

The prize package, donated

by Venture Centre and

Basestation, features use of the

Basestation coworking space,

plus free access to business,

legal and accounting advice.

Startup Weekend Tauranga

2018 is part of the Groundswell

Festival of Innovation.

Gold sponsors were Crowe

Horwath, and Priority 1. Venue

sponsor was Basestation.

Other sponsors included

Enterprise Angels, Mackenzie

Elvin, Springtimesoft and Toi


Behind the Scenes at Tauranga

Startup Weekend 2018

You could do this, too

BAY OF PLENTY BUSINESS NEWS September/October 2018 25

First, the excuses:

I’m not a technical wizard.

I’m not business-savvy

enough. My ideas aren’t

that flash.

Rubbish. We’ll tackle those

myths later. First, let’s take you

behind the scenes at Tauranga’s

latest Startup Weekend, held at

Venture Centre’s Basestation.

On Your Marks...

It’s 5:30 Friday evening and

the Basement@Basestation is

buzzing like a noisy bar. Dozens

of people chatter, awaiting the

start of a 54-hour business brainstorming


Mentors circle the room

wearing Tauranga Startup

Weekend t-shirts. A few solo

souls check phones or munch

provided snacks (oranges, biscuits,


For the first time, the

theme for Tauranga’s Startup

Weekend was social impact.

Not only must winning ideas

be viable, they must also seek

to improve people’s lives, the

environment, or both. Andraya

Heyes from Venture Centre

reminds us the biggest impact

from this weekend will be on


Maybe not just on our

minds, but on our scales, too.

Food is provided throughout

the weekend. The first night’s

dinner is pulled pork on sesame

seed buns. If an army marches

on its stomach, Startup teams

can fast-step their way to delicious


Family Affair

It’s my first time at Startup, and

I’m not sure what to expect. I

put on my (figurative) writer’s

cap and start asking questions

like, “Why would you give up

a entire weekend to work on a

business idea?”

Some participants solve

the problem of being away

from family by bringing them.

Janine Frost-Jones, here with

son, Keegan, says she wants to

observe and is not sure she’ll

pitch. She winds up pitching

and working as part of a team.

So does Keegan. “It’s fantastic

for entrepreneurs,” says Janine.

Antoine Pol-Simon brought

wife, Carol. Antoine pitched

at last year’s Startup event.

“We worked on my idea the

whole weekend. It was super

stressful. So this year, I’ll just

go relax.” He might relax during

pitches, but he’ll work the

remaining 53 hours.

Tauranga Startup Weekend

2018’s youngest member is

12-year-old Mai Larkin. She

and mum, Marie, both have

early-stage businesses. Mai

has a catting-minding service

and Marie is starting a clothing

line called Mamamoa. “I’m

a little nervous,” says Marie.

“I’ve never done anything like

this before.”

Expert Help

The schedule is packed -

doors will close at midnight

and reopen each day at 8am.

Facilitator Lingy Au has travelled

from Wellington, and one

wonders if he’s bounced rather

than flown.

He’s a sparking energy bundle,

preaching the gospel of

Yes-You-Can. “I love Startup

Weekend, because it unleashes

your inner entrepreneur,” he

tells the group.

Cain Kerehoma, a facilitator

from Gisborne, says these

weekends “...can be powerful

vehicles for doing good in our


Most mentors come from

the Bay of Plenty business

community, but some have

travelled far. Stu Fleming flew

from Invercargill, but fog cancelled

flights and he wound up

in Hamilton. Air New Zealand

paid his $400 taxi ride to


John Lundqvist from

Sweden had been looking to

be part of an exciting emerging

entrepreneurial centre in

the Southern Hemisphere,

found Venture Centre online

and decided to make the trip.

“Without your help I would

never have gotten to know the

local startup scene as quickly.

That said, maybe there would

not even be any startup scene

to talk of without Venture

Centre? Very impressive to see

that a relatively small town

like Tauranga has so much

going on from an entrepreneurial

perspective. I hope

the crew get the credit they

deserve. From an international

perspective it’s also quite

interesting to literally travel

to the other side of the world,

and find something that feels

VERY similar to what I am

used to in Sweden.”

Twenty-seven people

pitched business ideas, ranging

from fairly developed to,

QrtHori_BOPBN_Basestation_Oct17.pdf 1 17/10/17 10:37 AM

1 Team Kiwitags: Amber Johnsen and Hiritia Gallagher. 2 Team Metrix: George Stroud, Emil

Verster, Patrick Nicholas, Sean O’Donoghue, Guri Ghuman. 3 Organisers: Courtney Ronalds,

Andraya Heyes, Pascale Hyboud-Peron. 4 Team Care Buddies: Michael Forde, Kelly Williams.

“I’m not really sure about this,

but I’m open to suggestions.”

Potential businesses are tacked

to the wall and everyone gets

sticky dots to decorate their



1 2

3 4

Participants chose eight ideas,

including 12-year-old Mai

Larkin’s. Her team and the

others immediately get to work

on Mai’s cat-minding service,

PapCats. Mentor Leonie

Gordon swings past their table.

“Start thinking about market

validation,” she says.

“Maybe Survey Monkey. What

information from a bunch of

people can you use as evidence?”

Another mentor suggests

posting the survey on

local Facebook pages.

Another group discusses

the business of buying and

selling companies. They’re

tentatively named themselves

Earnright. “I think it would be

foolish not to target businesses

owned directly. You’ve gotta

hedge your bets,” says Sean

O’Donoghue. The group later

rebrands as Metrix.

Mai, from PapCats, wanders

over and waits for a break

in the conversation to conduct

market research. “I’m sorry to

interrupt, but do any of you

own a cat?” Metrix members

shake their heads.

The next morning, groups

are working hard but participants

appear relaxed. Tables

are festooned with coffee cups

and sticky notes. Some people

are creating slide presentations

and logos, while others hone

their pitch. Members of Life

Lab, an online coaching tool,

discuss their survey. Mentor

Liat Reis tells the group not to

be too specific. “Leave some

questions open-ended.”

Other participants have taken

their research to the streets and

to Tauranga airport. “We had

hoped to talk to the manager,”

says Kiwitags founder Gabriel

Russ. “But it’s the weekend and

there was no one around.”

Creativity abounds. The

Kiwitags group is working to

produce a 3D printed prototype

of a reusable tracking luggage

tag; other groups make

short videos.

Crunch Time

Sunday morning, the energy

at Basestation has changed.

There’s an intensity, a sense

of looming deadline. One by

one, groups head upstairs for

presentation coaching.

One mentor tells a Life

Labs presenter, “Start with

confidence. That’ll carry you

through the whole pitch.”

Another facilitator offers, “The

making money part is important.

It helps to say, ‘This is

how many units we think we

can move.’” With just hours

to go before the finals, one

team is not ready to practise

its spiel.

The Winner Is...

Judges, spectators and teams

assemble Sunday evening for

final pitches. Eight groups

present for five minutes each.

Not everyone finishes on time

and some presentations are cut


Finally, a decision: first

place - Kiwitags. The room

erupts in cheers and applause.

Venture Centre co-founder

Pascale Hyboud-Peron smiles

while high-fiving mentors.

The celebratory dinner

feartures salmon, avocado,

slaw and noodles (did I mention

the food was awesome?).


One last question - whether

Tauranga Startup Weekend

2018 worth the time and

effort. Troy Prujean, who’s

studying web development at

Toi Ohomai responds with an

emphatic ‘yes.’ “It’s an experience

you won’t receive unless

you do it. You meet interesting

people and put something

together so quickly.”

Papamoa College Year 8

student Mai Larkin agrees. “I

really enjoyed meeting loads

of new people. And I’m definitely

going ahead with my


Sit long enough listening

to budding entrepreneurs and

you, too, might start thinking,

“I could do a Startup

Weekend.” Technical wizardry,

business-savviness, flash

ideas... none are an absolute

prerequisite to get started –

particularly when you can, if

you show up to the task, be

surrounded by the abundant

talent that the community we

are part of willingly shares.

“Just bring yourself, an

open mind, your willingness

to learn-by-doing from new

people and a desire to make

a difference. Start preparing

your pitch!

Written by Dawn Picken,

first time Tauranga Startup


MADVentures – events for youth

YES Regional Finals

23 October, 4:30pm to 8:00pm

PoweringON – events for

business owners

Office Hours Financials with

Crowe Horwath

8 October, 11:00am to 12:00pm

Office Hours Business Buying

Success with Ingham Mora

10 October, 11:00am to 12:00pm

Uncovering Leadership Blind

Spots: Discovering the Pathway

to Motivating your Employees –

Dale Carnegie

11 October

9:00am to 10:45am

Office Hours Marketing Strategy

and Planning with Marketing on


11 October, 3:00pm to 5:00pm

Office Hours Sales and Marketing

with Bravesight

18 October, 10:30am to 12:30pm

Office Hours Legal with

Mackenzie Elvin

22 October, 11:00am to 1:00pm

Office Hours Intellectual Property

with James & Wells

31 October, 10:30am to 12:30pm

Instigator – events for founders

Entrepreneurs Everywhere

10 October, 5:30pm to 7:30pm

BOP Entrepreneur Social

18 October, 4:45pm to 6:45pm

Angelic Drop-In Clinic

18 October, 4:30pm to 6:30pm

Other events in the community

Tauranga Game Development


26 September, 5:15pm to 7:00pm

Plug-in & power up









Coworking – way

more than a desk!

Be our guest, take

a tour & enjoy a

coffee on the house

• Desks, secure offices, team spaces

• Flexible terms - come for a day,

a week, month or year

• Event and Meeting rooms free

with residency or book as needed

• Uncapped internet

• Tech support and award

winning barista onsite

Designed, managed and run by

Get in touch 0800 000557

148 Durham Street, Tauranga

The Communication & Technology Space

join us!

26 BAY OF PLENTY BUSINESS NEWS September/October 2018

Steve Smith

- Embroidme Tauranga

Embroidme Tauranga is located in 1st

Avenue, Tauranga, and is part of the

country’s largest branded apparel and

promotional products group. We help organisations

create an impact through customised

branding solutions bearing a name,

image, brand identity, logo or message.

Embroidme supplies garments and we brand

the garments using a variety of application


We offer a full turn-key solution, with

on-site production (embroidery, heat press /

vinyl print) and pride ourselves on fast turnarounds

and quality service.

Steve’s background is in marketing and

sales management. More recently he was

North Island Sales Manager for a well-established

roof-rack business looking after a

network of retailers/installers.

“We had been looking for a business for

some time and the Embroidme model ticked

all the boxes for us”.

Embroidme supplies uniform-grade apparel

for corporates, schools, sports teams

and building / trades. We brand these inhouse

using various techniques including

embroidery, vinyl printing and dye-sublimation.

In addition, we can supply a huge range

of promotional items bearing your logo.

“With my marketing background I have

a particular passion for branding and my

business’ philosophy is all about providing

a fantastic customer service experience and

exceeding expectations”. This is shared by

the team.

Whether its apparel, promotional products

or branding services we are providing;

our work reflects in a company’s brand image

and so quality and service are our main


Steve Smith

T. 07 220 9988 | M. 021 206 0839


78 1st Avenue, Tauranga 3110

Talk to the team about how we can help your brand get noticed.


TNG is different to other networking

groups in the sense that we create a

relaxed atmosphere for you to network

and grow your businesses through

word of mouth marketing.

Our meetings allow you to feel comfortable

and enjoy yourself whilst investing time

to work on your business.


Meet New Faces, Connect your

business with Tauranga’s most

connected networking group

Steve Smith - Area Manager, TNG Tauranga.

“ The Networking Group is committed to connecting,

improving and growing New Zealand businesses in a

structured networking environment.”


Flexible pricing structure

- $50 +GST per month*

Meetings are held fortnightly on Wednesday's

and the following Thursday's at 9am - 10am,

The Raft Cafe, Bay Central Tauranga.

Steve Smith Tel: 021 206 0839

Melanie Budden Tel: 021 209 3210


* Disclaimer: Membership is for 1 year. Full year memberships can be bought

for $475 +GST paid upfront. Joining fee of $99 +GST applies

New Veros asset management

head Cameron Forlong

Cameron Forlong has

joined Veros to head up

the diversified property

services company’s Asset

Management team.

Prior to relocating with his family to

Tauranga earlier this year, Cameron

lived in Auckland for the last decade

where he worked with some of New

Zealand’s largest asset management firms,

including NPT, Goodman, Oyster, and the

DNZ Property Fund. He has also worked in

Ireland, the US and Wellington.

“We are delighted to have Cameron

as the new head of our asset management

team,” says Morgan Jones, Managing Director.

“Cameron has expertise, strategic insight

and a value-add mentality. He’s a great

communicator and will be a very safe pair of

hands for our clients.”

Veros has one of the leading commercial

Asset Management teams in the Bay of

Plenty and the Waikato.

“I was drawn to Veros’ turnkey service

from idea to final commission and asset

management,” says Cameron. “Unlike other

property management companies, Veros

constantly seeks to add value through repositioning

an asset, maximising revenue and

identifying redevelopment potential.”

In the commercial asset management

space, the Veros team is equipped to deal

with a range of issues on behalf of property

owners, including:

• The increased level of compliance across

Building Warrant of Fitness, and more

Cameron Forlong

onerous requirements for Health and


• Earthquake rating compliance requirements

and asbestos management and


• Rent reviews and lease renewals.

• Asset Management Plans to ensure regular

maintenance and safeguard the value

of aging assets, as well as dealing with

increases in rates, insurances, and other

overhead costs.

“The Tauranga commercial property

market has excellent fundamentals and there

are great investment opportunities that have

holding income with upside potential,” says


“Now is the time to bring us on board to

reposition your asset whether it’s through

the requirement for earthquake strengthening,

covering off your risk around asbestos

or working through a process to sure up your

income through hands on asset management.”

Publishing is evolving


Cameron Forlong can be reached at:

021 507 178 or

Container city for the CBD

Containers have become an accepted source for a number of

uses - accommodation, building sites, commercial storage. And

now they have been used to create a pop-up retail complex in

the Tauranga CBD to fill the gap as the council works through its

Heart of the City redevelopment.

BAY OF PLENTY BUSINESS NEWS September/October 2018


New container city Our

Place Tauranga showcases

the diversity,

adaptability and unique design

aesthetic shipping containers

can bring to an inner-city

urban space.

The food, entertainment

and social hub is made up of

more than 30 containers that

vendors have fitted out and

made their own.

When the council demolished

the old administration

building on the corner of

Willow and Hamilton Streets,

it provided an opportunity to

create a vibrant space in the

city centre suitable for socialising

and community events.

The council’s city transformation

chair Larry Baldock

said it was a great addition for


“There is a lot of change

happening in our city centre

and Our Place is a space that

offers a transitional example

of where we want to be heading,

with plenty of community

involvement and activity,

and a great space to connect

with others.”

Royal Wolf, Australasia’s

largest supplier of shipping

containers, worked with Our

Place Tauranga creators Little

Big Events and the Tauranga

City Council on the planning,

design, and engineering

requirements for the venue in

the heart of Tauranga.

The company, which specialises

in the hire, sale and

modification of shipping containers,

supplied the containers

for the project, including

a mix of open side, standard,

and pedestrian walkway


The 20 and 40-foot containers

form the structure of

the container city, allowing

individual tenants to fit out the

containers and spaces according

to their requirements.

“For a project like this,

containers are ideal because

it means they can be adapted

and fitted out to suit a tenant’s

individual needs – be it for a

café, a retail outlet, or an entertainment-meets-


space,” said Paul Creighton,

Royal Wolf executive general


Containers were chosen

for the project because they

are strong, secure and have an

industrial chic aesthetic that

suits a central city environment.

The Tauranga project

highlights the acceptance of

shipping containers as more

than just steel boxes that are

used to transport goods, said


“They really are a diverse

and adaptable product to work

with and their highly portability

nature is a key part of a

container’s appeal.”

Little Big Events director

Chris Duffy said Our Place

Tauranga tapped into the council’s

Heart of the City campaign

and had already transformed

the area into an eating

and shopping destination.

“The idea of Our Place

Tauranga was to enliven and

revitalise the inner city and

it has done that to the point

where there is a micro economy

establishing itself and

locals are loving it.”

Royal Wolf has been

involved in a number of

similar projects, including

the Underground Market

on Wellington’s waterfront,

the Queens Wharf

retail and food village on

the Auckland waterfront and

Christchurch’s post-earthquake

Re:START Mall.

Creighton said the

Re:START Mall was an example

of how to create a vibrant

public space out of containers.

“It set a standard and

showed how containers can be

transformed into an efficient

yet stylish hub with a diverse

range of services on offer for

members of the public.

“Our Place Tauranga takes

it to the next level and it is

going to be a huge asset for

Tauranga and it will act as a

magnet to encourage people

into the centre of town.”


Our Place Tauranga: new look for the CBD. Photo/ Victor Alexeyev.



We can take care of all your printing

needs from concept to completion

Mark Goodman 021 420 685


LINK Bay of Plenty wins national award

The expertise in business sales and the incredible

results of the Bay of Plenty LINK Business

Brokers team have now been acknowledged on

a National level – winning an Award of Excellence

at the recent National REINZ Awards.

The 2018 REINZ Awards for

Excellence in New Zealand

Real Estate (which includes

Business Brokerages) were held

at the Cordis Auckland and saw

awards presented to agents and

offices from different sectors of

the industry, with MC Samantha


LINK Business Brokers Bay of

Plenty came away winning Medium

Business Broking Office of the

Year 2018.

General Manager, Steven Matthews

says, “It’s exciting to see

how LINK is becoming renowned

in the Bay of Plenty, and now recognised

nationally, as the trusted

professionals to sell your business.

It is such a huge acknowledgement

to our exceptional team of business

sales specialists for their outstanding

results and dedication to uncompromising

quality and service.”

Selling a business is often a very

emotional and difficult time for a

Business Owner, and LINK recognise

this by delivering exceptional

service and a unique approach to


There has been a significant increase

in the number of business

owners, who recognise that they

may be considering selling in the

next five years and have already

engaged with LINK to obtain confi-

dential advice and a current market

appraisal to understand the value of

their business.

LINK Bay of Plenty have proven

their experience in selling businesses

of varying industry segments,

multi-million dollar manufacturing,

tourism and services, through to the

small-medium hospitality and retail

businesses. Each one of these clients

is treated with the same respect

and is guaranteed professional service.

LINK Bay of Plenty pride themselves

on sourcing quality potential

buyers. They generate maximum

exposure by incorporating a compelling

mix of professional video

marketing, digital, targeted social

media campaigns and print advertising

to reach potential international

and local business buyers. This is

all part of the service LINK provides

to ultimately generate more

inquiry and assist towards achieving

a premium price.

Steve says as a reflection of

the number of inquiries received,

LINK now have a substantial database

of buyers waiting for the right

business opportunity.

LINK Business Brokers won

two additional REINZ Awards of

Excellence. Innovation of the Year

Award, for the specialist valuation

tool which is a custom-built tool

Steven Matthews, LINK Bay of Plenty General Manager,

receiving REINZ Business Brokering Office of the Year.

used to assist in an accurate valuation

of the business, and the LINK

Ellerslie office won Large Business

Broking Office of the Year.

LINK Bay of Plenty

26 Fourth Ave, Tauranga

0800 225 999

Sales of businesses are booming,

and LINK’s extensive network

is successfully connecting buyers

and sellers throughout New Zealand

and the world – with offices in

NZ, Australia, US and Philippines

– and it all started right here in New


28 BAY OF PLENTY BUSINESS NEWS September/October 2018


Scion outlines long-term

forestry strategy

Crown forestry research institute Scion

recently released its strategy to 2030, entitled

Right Tree, Right Place, Right Purpose.

In fact, Scion’s strategy takes

an even longer view out

to 2050, with chief executive

Julian Elder stating in

the latest Scion Connections

newsletter that the institute is

ambitious with it’s aspirations

for New Zealand.

“We are bold in claiming

that forests are the resource

that will get us [to 2050],” he

said. “It’s all about how we

value and use forests, directly

or indirectly, to enrich our

country, our communities and


In the envisaged 2050

future, forests are prized as

a sustainable renewable

resource that is pivotal to New

Zealand’s economic, environmental

and social wellbeing.

Elder notes that the world

is changing at a much faster

pace than during the impact of

the industrial revolution 200

years ago, with rising global

urban population, changing

patterns for consumption of

food, energy, water, land use

and management of environmental


Existing models of food

production, material consumption

and waste disposal are

being challenged.

Concern about access to

clean water is worldwide, and

current unsustainable land use

practices are no longer acceptable.

In response to these challenges,

both the OECD and

emerging nations are adopting

the “bioeconomy” approach.

This approach uses renewable

resources from the land

and sea, as well as waste, as

inputs to feed, food, industrial

products and energy production,

said Elder.

And, the circular economy

concept is intrinsically linked

to the bioeconomy as the waste

from one process becomes the

feedstock for another.

“A successful bioeconomy

is an innovative, low-emissions

economy, created through the

merging of sectors and industries

to ensure a sustainable

supply of food and other products,

while maintaining biodiversity

and environmental

protection,” said Elder..

“Forestry is recognised

globally as a key part of a

low-carbon, biobased economy...

It’s very exciting for me

that New Zealand is well-positioned

globally with existing

forestry capability and

resources in pulp, paper and

wood manufactured products,

a clean, green image and rising

opportunities in our regions.”

Ambitious strategy to create a biobased economy.



The strategy sets out three

research impact areas for

Scion’s focus to 2030 as the

institute plans its journey to


Elder said Scion would

be making a short, medium

and long-term impact in three

research areas. These are:

• Forests and landscapes

• Development of healthy,

resilient forests that are planted

primarily for their standing-forest


• By 2030, social, cultural,

Rotorua farmers encouraged

to get into agri-tourism

Rotorua’s booming tourism industry could

provide a way to farm less intensively while

generating additional income streams for



Landowners in the Lake

Rotorua Catchment

could be eligible to

receive funding from the

Low Nitrogen Land Use Fund

(LNLUF) to trial new ventures

like farm tourism on the

land, with expressions of interest

closing in late September,

says Rotorua Lakes Council

and the Bay of Plenty Regional

Council in a statement.

The fund’s purpose is to

set-up small and large-scale

trials of alternative income


The goal is to provide

working information to other

landowners in the catchment

so they can make informed

decisions to reduce stock numbers,

farm less intensively

while still producing the same

level income.

The fund is part of a larger

programme to reduce nitrogen

inputs on land to improve Lake

Rotorua water quality.

This is the second time the

LNLUF has been available.

The first round of funding in

2016 funded the Rotorua Land

Use Directory.

The directory provides

information on nineteen alternative

land uses that farmers

could consider. Examples

include poultry egg farming,

lavender, hazelnuts, ginseng

and goats.

The guide provides high

level information on markets,

production, infrastructure and

returns for each land use.

Agri-tourism is a growing

industry worldwide.

Farmers and landowners

are recognising the benefits

of creating new income

streams on their land, which

can help them decrease their

environmental impact as well

as spread the risk of volatile

agricultural markets.

Examples include farm-stay

accommodation, farm tours or

hiring out areas for weddings

and other events.

In the Rotorua district,

there are not many farm stay

options currently, allowing

considerable room for growth

in the market.

Options could as simple

as listing spare rooms in the

home with online accommodation

booking sites, through to

setting up separate accommodation

areas or tourism tours

on the land.

Hamish Hodgson’s family,

which owns a dairy farm in

the Lake Rotorua Catchment.

was one of those planning to

apply for funding to help set

up a unique farm stay accommodation

with a focus on


Hodgson said the native

environmental and economic

benefits of these forests (exotic

and indigenous) are fully

valued, for example carbon

sequestration, biodiversity

(niches for endangered species),

erosion and flood control,

enhanced water quality,

recreation and tourism.

• High-value timber manufacturing

and products

• Development of products,

manufacturing, high-value

trees and healthy, resilient forests

that capture an increasing

Hamish Hodson: family land earmarked for

agri-tourism accommodation if Low Nitroegn Use

Funding comes through. Photo/Supplied.

bush area on the farm

was the ideal location for


“We want to start small and

over time build it up so that it

ultimately becomes one of our

main sources of income,” he

said. “As the income from the

tourism business grows, we

will be able to reduce our dairy


Hodgson said the idea grew

from showing overseas friends

around the farm and seeing

how much they got out of it

and how fascinating it was to


“When they asked if they

could camp out in the middle

of the winter, it planted a seed

in my mind.”

“So far we have done a

lot of work and research into

what we want to do and talked

to the Regional Council. We

plan to create a tourist offering

that Rotorua doesn’t currently


“Our vision is people can

come and stay in comfortable,

private lodgings that blend

into the landscape. We want to

offer a whole experience. Our

environmental footprint is at

the centre of our thinking and


Hodgson said the set-up

costs for the proposed endeavour

were significant and the

return unknown.

“If our application to the

Low Nitrogen Land Use Fund

is successful, it will help us

get started. We will be able

to share our experience and

data as a working case study

for other land owners in the


Achieving the targets we

set in our strategy would

mean our children and

their children are enjoying

living standards far

superior to today.

– Julian Elder, Scion

Dr Bart Challis has been

appointed as chief operating

officer at Rotoruabased

forestry crown research

institute Scion.

He will be responsible for

overseeing research infrastructure

and operational

requirements. He will also

lead Scion’s strategic science

delivery, aligning it with the

institute’s Statement of Core

Purpose and Strategy to 2030.

Dr Challis grew up in

Rotorua and went on to complete

a genetics-related PhD at

the University of Otago before

spending 16 years working

internationally in Western

Europe, North America and

Asia. During this period, he

worked in the biotechnology/

life sciences industry, performing

various management and

executive roles for multi-nationals

including QBioGene,

Invitrogen Inc and Active

Motif Inc.

Since returning to New

Zealand, Dr Challis has

worked as an executive at Hill

share of the global high-end

market for timber.

• Successful application of

current and new forest models

producing products for urban

applications has the potential

to add an extra $10 billion

to New Zealand’s GDP by

2030. In particular, this is

made up of $7 billion in new

housing builds and engineered

timber applications, 50 per

cent increase in new species

commercial plantings, harvests

and high-value applications,

increased exports of

processed timber and substitution

for imported timber and


• By 2030, a reduction of 2.5

million tonnes CO2-e (CO2

equivalent) per annum is possible

with 1.5 million tonnes

increase in CO2 capture per

annum by faster growing trees

and greater timber usage in

urban buildings.

• Biobased manufacturing and


• Development of products,

processes, manufacturing,

trees, other biomaterials and

healthy, resilient forests to

replace petrochemicals and

non-sustainable materials.

• The potential is to create by

2030 an extra $20 billion to

New Zealand’s GDP, including

$2 billion in fuel and plastics

substitutions (imports) and $6

billion in exports. This growth

will come from an emerging

biorefinery sector producing

biochemicals and energy products,

new fibre-based materials,

new cropping forests and

manufacturing processes, as

well as several hundred jobs

in the regions and 10 million

tone contribution in reduction

in CO2-e.

Scion appoints new COO

Laboratories, initially managing

the Agricultural Division,

and more recently managing

all commercial aspects of the

Hill’s organisation.

Scion said that Dr Challis

was an experienced executive

with 20 years’ technology-related

industry experience who

had a proven track record

in international technology

commercialisation, research,

development and operational


BAY OF PLENTY BUSINESS NEWS September/October 2018 29

Big changes likely if ring-fencing

losses becomes law

The Labour government’s ongoing attempts to create a fairer

tax system, deter speculative investors and close the housing

affordability gap, now include the proposed introduction of a loss

ring fence from the Inland Revenue Department (IRD).



Alex Pearce is a Senior Manager at BDO Rotorua, specialising in

tax (domestic & international) and accounting information systems.

You can contact the team at BDO Rotorua on 07 347 9087

With the proposed legislation


affecting a swath

of well-intentioned domestic

investors, it is important to be

aware of what this proposed

change is, what its purpose is

and how to best navigate any

forthcoming issues.

What, why and who

Ring-fencing, in essence, is

the introduction of restrictions

around offsetting losses from

inter-trade income.

With a ring-fence, you will

only be able to offset losses on

income within the same trade

(a portfolio basis approach).

If the proposal becomes

law, it will mean property

investors will no longer be

able to claim losses against

income such as salary, wages

or other business income.

The stated reason for the

proposed legislation is to level

the housing market playing

field, offset the tax advantages

of owning or inventing in

rentals and make housing more

affordable for those entering

the property ladder.

The proposed legislation is

also expected to raise $325

million over five years.

This proposed change will

not affect everyone. It is aimed

at the residential housing market,

and commercial property

will be exempt.

But if you (or your business

entity) are currently invested in

the housing market (including

bare land), other than shortterm

lodging (bnb, hostel), you

will potentially be affected.

There are exceptions for

“mixed use holiday homes”

and the “main home” (i.e.

boarders & lodgers), which

already have restrictions

including ring-fencing rules in


Potential consequences

According to the government’s

stated intentions, these changes

will aim to release some of

the steam in the housing market

pressure cooker and renew

the opportunity for younger

New Zealanders to have a

future in the housing market.

The proposal follows on from

restrictions on foreign investors

acquiring land in New


However, the consequences

will not necessarily be all positive.

The proposed legislation

will make it considerable harder

for those looking to rent.

Without the ability to offset

losses, the difference will inevitably

be passed onto the tenant

in the form of rent increases or

deferred maintenance, in order

to spread the cost.

Similarly, as the proposed

legislation does not apply to

commercial and bnb style

operations, landlords may be

more inclined to move away

from providing long-term

lodging and into the short-term

accommodation sector.

Losses are proposed to be

50 percent ring fenced from

April 1, 2019, and 100 percent

by the following year.

There are some opportunities

to reorganise debt, or

consider advancing your R&M

schedule on your property, but

the old ways of restructuring

ownership to effect a refund

will have truly passed if the

legislation becomes law.

The result of the legislation

is expected to lead to fewer

refunds of tax (or more tax

payable) than before, and higher

provisional tax obligations

as the residential property losses

will no longer offset personal

wages, or other business


The legislation is still to be

passed. But if it does, all indications

are that ring-fencing of

residential property losses is a

certain outcome.

It is important to understand

what exactly the proposed

legislation will mean

for you, how to navigate

the prospective changes and

how to best prepare for any


We await the next steps

from the government.

However, if the extension of

the Bright line test is anything

to go by, it may come into law

with little time to plan if you

haven’t already done so.

Seeka to invest $18 million in Northland

Seeka will be investing

$18 million in its

Northland post-harvest

business over the next three


The Te Puke-based listed

company is the biggest kiwifruit

grower in Australasia, and

a major post-harvest operator.

It will be investing in new

post-harvest capacity, packing

machines, packing shed and

coolstores in Kerikeri.

Seeka chief executive

Michael Franks said the

investment would significantly

lift the capacity of the business

and give growers better harvest

timing across all varieties

handled – kiwifruit, avocados

and citrus.

Development will begin

this year at Seeka Kerikeri

with the construction of a

new packhouse and grading

machinery and is expected to

be ready for the 2019 harvest.

Alongside this investment,

Seeka is also transforming the

information systems on site

before the construction of

additional cool storage later

next year.

This will result in a doubling

of the pre-cooling and

cooling capacity.

Franks said the investment

signalled his commitment to

We want to support the communities

we are part of and contribute to the

local economy through investment and


– Michal Franks, Seeka

the region and growers supplying

their fruit to the company.

“We are here for the long

term,” he said.

“This investment will provide

world class facilities in

the heart of Northland.

“We want to support the

communities we are part of

and contribute to the local

economy through investment

and employment.

“The investment also delivers

Seeka a competitive edge.

We are ensuring our local people

have the right infrastructure

to deliver quality, price

and service in our post harvest


Franks said this year’s

investment in Northland was

consistent with the company’s

strategy for Northland, which

is expecting further growth in

the sector. The company is

continuing to look for other

expansion options in the



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30 BAY OF PLENTY BUSINESS NEWS September/October 2018

Robotics Plus appoints chief executive

Tauranga-based Robotics Plus has

appointed Dr Matt Glenn as the company’s

chief executive.


The move follows a period

of accelerated growth

for the agricultural robotics

and automation company,

fuelled by industry demand

for its innovative agri-hort


“The company is growing

strongly and is well-funded,

so now is the right time to add

a professional chief executive

to lead our high calibre team,”

said Steve Saunders, Robotics

Plus co-founder and chairman,

who has been the acting chief


“We are very pleased to

have attracted someone of

Matt’s calibre. He brings more

than 20 years of experience in

business management and the

commercialization of science

and technology.”

Saunders will remain an

executive director and will

be focusing on the strategy

and establishment of a US


Dr Glenn has an honours

degree and PhD in molecular

biology from Liverpool

University and Leeds

University respectively.

He previously served from

2014 as the chief executive

of Hill Laboratories, New

Zealand’s leading analytical

testing laboratory.

Before that, he worked in

management consulting after

roles at Fonterra and Ballance

Matt Glenn

Agri-nutrients where he gained

expertise in a broad range of

management disciplines.

This followed a role at biotech

start-up Genesis Research

and Development, where

[I’m] excited to be

joining a creative and

innovative company

with ambitions to lead

the world in robotics

development focused

on our food and fibre


– Dr Matt Glenn,

Robotics Plus

he helped develop the largest

genomics platform in the

Southern Hemisphere.

Dr Glenn said he was excited

to be joining a creative and

innovative company with ambitions

to lead the world in robotics

development focused on our

food and fibre industries.

“The company is well-positioned

to deliver on this

vision and has some fantastic

commercial partnerships

in Yamaha, Global Pac

Technologies, ISO, Zespri and


Earlier in the year, Robotics

Plus secured investment and

a partnership agreement from

Yamaha Motor Co. (Japan) and

the Saunders Family Trust in

New Zealand to support its

ambitious growth plans.

In May, Robotics Plus

signed an agency and distribution

agreement with Global

Pac Technologies, a joint venture

between United States

company Van Doren Sales and

New Zealand-owned Jenkins

Group, for the company’s

revolutionary robotic apple

packers to go global. (see our

Innovation cover stories in our

May-June 2018 issue)

The apple packer identifies

and places apples in their trays

and can safely handle up to

120 fruit per minute, the equivalent

of two people working. It

is already operating in packhouses

in New Zealand and

the US.

Robotics Plus apple packers

are the first of a suite of

technologies to be commercially

launched, which aim to

address major issues in the

horticulture industry caused by

labour shortages and increasing

consumer demand for

fresh fruit.

Other technologies under

development, at various stages

of commercialisation, include

an autonomous agricultural

vehicle, robotic kiwifruit harvester,

robotic pollinator, crop

estimator, and a number of

confidential projects.

Dr Glenn said the company

was well-supported in

its vision to grow into a truly

global business that will transform

a number of industries.

“Robotics Plus has established

valuable research relationships

with the University

of Waikato, the University of

Auckland, Massey University

and Plant & Food Research.

“Our innovation and

growth plans are well supported

by Government agencies,

Callaghan Innovation, NZTE,

The Robotics Plus apple packer: addressing

major issues in the sector. Photo/Supplied.


The company is also a

founding partner of PlantTech,

the new, industry-led research

organisation based in the

Western Bay of Plenty.

A key focus for Robotics

Plus in the coming months will

be actively recruiting more

engineers, to add to their team

of 27 staff and eight researchers

in order to keep pace with

global demand.

Meet, Tara.

The cool chick

in the office.

Creating offices with personality.

Hamilton | Auckland | Tauranga / (07) 927 7461

The best leaders are open to

exploring new horizons

BAY OF PLENTY BUSINESS NEWS September/October 2018 31

The ability to balance exploitation and exploration for continued

business growth is often undervalued in leadership roles.



Academic Director, of the Waikato Master of Business

Administration course.

Strategic thinking is a

classic business buzz

word and a staple management


While strategic thinking is

indeed an important skill and

is integral to innovative and

effective decision-making, the

2018 KPMG New Zealand

CEO Outlook report looks further,

stating that, “growth is as

much about mind set as it is

about market conditions.”

That’s a reminder that to

keep growing is to keep moving.

This is an overlooked

quality of the very best leaders

– the ability to simultaneously

exploit existing resources and

explore new horizons.

For the past 10- to-15 years,

organizations have directed

most of their attention to making

the most of what they have

and improving on their existing

products and processes, for

short-term profits and to deliver

results to shareholders and

the boardroom.

This mentality is particularly

evident during times of

crisis, when companies look

to see where they can cut costs

and tighten up what they’re


But this isn’t enough to

keep up with an environment

and context that is full of

uncertainty and disruption.

Leaders need to be always

preparing for the unexpected

and to make innovation and

new ideas integral in the way

they operate.

Leaders who can balance

the tension between exploiting

their resources to return shortterm

profits for shareholders

and constantly scanning the

horizons for new opportunities

will outpace their competitors.

The ability to present this

perspective as a business case

for long-term sustainability in

the boardroom is the shade

of difference between a good

leader and a great leader.

This requires an organisational

culture and board

relationship that are open and

innovative, oriented towards

change even in the face of

uncertainty and risk.

Innovation is key to navigating

shifting sands, which

is why it is one of three key

themes woven into the Waikato

MBA curriculum.

It will only become more

important as the business

environment becomes more


The opening of the new

University of Waikato campus

in Tauranga will see the

Waikato Enterprise Innovation

Unit collaborating closely

with the Bay of Plenty business

community and Tauranga

MBA cohort.

Dedicated to catalysing

entrepreneurship and innovation,

this means the programme’s

content and delivery

will incorporate cutting-edge

research, regional business

cases and industry expertise.

The new University of Waikato campus in Tauranga. Photo/Supplied.

Crisis preparation begins


When the American market

dipped in 2008, businesses

scrambled to mitigate the

impact of the external chaos.

Many large companies

tightened their purse strings

and kept eagle eyes on cash

flow, afraid to make a move

that would sink the ship in

rocky, unpredictable waters.

However, the companies

that explored new ways

of doing things and pushed

themselves to find different

ways of survival emerged better-placed,

more resilient and

more agile after the storm had

calmed. These management

teams responded to challenges

as an opportunity, rather than

merely battening down the

hatches when crisis hit.

The best leaders not only

perform well on a day-to-day

basis, but prioritise creating

space to explore in R&D, and

infuse a mind-set of experimentation

throughout their


We need to stop thinking

of innovation as grand, barrier-busting

breakthroughs. The

reality, as Facebook designer

and author Tanner Christensen

notes, is that “innovation is a

long, arduous, and often invisible

process to improve existing


The organisation that has

many little ideas in the pipeline

with the potential to germinate

is the one that will emerge

ahead of the pack when volatility

derails existing processes,

operations and resources.

Innovation doesn’t happen

overnight. It happens when a

company and its board commit

to recognising that truly

visionary leadership comes

from cultivating the mind-set

of exploration.

That’s how you grow leaders

and businesses that advance

through adversity.

To learn more about the

Waikato MBA programme


Dr Heather Connolly is an

experienced management, risk,

compliance and assurance

consultant with clients ranging

from large listed companies

and government agencies to

SMEs. In her role as Academic

Director, she is responsible for

the Waikato Master of Business

Administration course content

and design.

Will the gender pay

gap ever close?

This year marks the 125th anniversary of women’s suffrage in New

Zealand. We led the world 125 years ago in granting women the

right to vote. And, in some respects, we’re still leading the way.

Jacinda Ardern is our third female prime minister, we currently

rank fourth in the world for the percentage of women in senior or

managerial roles, and our gender pay gap is closing each year.



Director, Recruitment & HR Specialist, Talent ID Recruitment Ltd

But is it enough? Should

there still be a gender

pay gap more than a

century after universal suffrage,

and exactly how do we

define the gender pay gap?

Put simply, the gender pay

gap is a high-level indicator of

the difference between women

and men’s earnings. It’s the

difference between women’s

and men’s average weekly

full-time base salary earnings,

expressed as a percentage of

men’s earnings.

According to figures from

Statistics NZ, New Zealand’s

gender pay gap is closing. The

gender pay gap is currently

sitting at 9.2 percent. But the

reality is, it’s taken 20 years to

drop from 16 percent in 1998

to this level. Will it take another

20 years to close the gap to

zero? Or is zero even possible?

It’s a complex issue with no

magic bullet.

The gender pay gap is influenced

by a number of factors,


• Women and men working

in different industries and different

jobs, with women more

likely to be clustered in a range

of occupations at the bottom or

middle of an organisation.

• Women’s disproportionate

share of unpaid caring and

domestic work.

• Women’s greater time out

of the workforce impacting

career progression and


The benefits of pay

and employment

equity are multiple.

Employees who are

valued appropriately

are likely to be more

productive, loyal,

supportive, and


• Discrimination and bias in

hiring and pay decisions.

The gender pay gap is

smaller for people aged under

30, and largest for workers

aged between 50 and 54, where

the difference is 18.4 percent.

It seems women taking time

off work in their 30s, often to

start a family, contributes significantly

to the gender pay gap.

Also, many female workers

in New Zealand are in

occupations that are more than

80 percent female and these

female-dominated occupations

tend to be lower paid.

Only recently Kristine

Bartlett changed the lives of

thousands of New Zealand

women and low-paid workers

by her claim securing equal

pay legislation for caregivers

in the aged-care sector.

This high profile case

brought the issue to the

forefront for many New


But as well as being

over-represented in low-paying

jobs, women are under-represented

in higher-level higher

paying jobs.

The benefits of pay and

employment equity are multiple.

Employees who are valued

appropriately are likely to be

more productive, loyal, supportive,

and dedicated.

Diversity in the workplace

brings different talents, skills,

perspectives and experiences,

that benefit work performance

and is shown to lead to

increased innovation.

Employment equality is

also good for an organisation’s

employer brand because

employees value fair pay and


So what would change the

current situation?

More women need to be

employed in largely male-dominated

industries, such as science

and engineering fields.

There needs to be improved

workplace flexibility to

accommodate caring and other

responsibilities, especially in

senior roles.

And employers need to step

up and implement policies and

practices to ensure a focus on

recruiting, training and retaining

women — and paying

them as much as their male


That’s because closing

the gender pay gap is important

for women, business, the

community and the country.












32 BAY OF PLENTY BUSINESS NEWS September/October 2018



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• building 20 hectares options. for purchase or lease

• Located available in current release.

• Lot at sizes the junction from 1,200 of SH29 m2 and to SH36

Takitimu Drive.

8 hectares.

It truly is the best

location for your


• Direct access to major

roading networks.

• Extremely flexible industrial

land and building options.

• Located at the junction of

SH29 and SH36 Takitimu Drive.

It truly is the best

location for your


• 20 hectares for purchase or lease

available in current release.


Tauriko demand

reflects strong local

economic growth

Demand for land and buildings at Tauriko continues to soar, says

Bryce Donne, Director of Element IMF, which has been developing

the site over the past 14 years.


Donne said that almost

all lots in the Stages

just completed or under

construction for completion in

2019 have been sold.

“And we’re working hard

with all our stakeholders to

deliver more land as soon as

we can. We want to do this in

a responsible fashion, ensuring

the long-term functionality

and amenity of the Tauriko

Business Estate and its surrounds

is maintained.”

The 2018 financial year

was the business estate’s busiest

yet, with more than 20 ha

of titles delivered and sold. As

of March 2019, Element IMF

expects to have completed and

sold 105 ha of net industrial

land out of a project total net

yield of approximately 175

ha, meaning it is well over

halfway through the ambitious


There has been an average

annual uptake of eight ha per

annum since the first lots were

delivered almost 12 years ago.

There will still be 60 ha of net

zoned land remaining, as of

April 2019, or a further seven

years supply.

The estate is currently

engaged in developing its Stage

3C building and earthworks

development infrastructure.

“We’re absolutely progressing

as fast as we can and

we appreciate the support of

our other stakeholders,” said


“There were around 55 plots

in 3C, and at the time of writing

only three were still available

for sale, some of which were

quite large - the biggest being

1.2 ha,” said Donne.

“We are starting to see

some bigger users.”

He said that although recent

demand had included buyers

coming into the region from

the outside, an estimated

three-quarters of demand was

coming from local businesses

wanting to expand.

“I think it’s very positive

and I think we need to recognize

and celebrate the fact that

Tauranga is already home to a

lot of great businesses.

“While it is great to see

new capital and jobs coming

into the region, employment

We’re working

hard with all our

stakeholders to

deliver more land as

soon as we can. We

want to do this in a

responsible fashion,

ensuring the longterm

functionality and

amenity of the Tauriko

Business Estate

and its surrounds is


– Bryce Donne,

Element IMF

growth and opportunity will

also come from growing and

nurturing what we already

have in place.”

Strong regional industrial


Priority One Business

Promotion Manager Mark

Irving said the strong sales

momentum at Tauriko was further

underpinning the existing

solid regional industrial and

commercial sectors.

“It’s sending a clear message

to businesses within

and outside the region that

Tauranga and the Western Bay

are becoming an increasingly

desirable place to do business,”

he said.

“Synonymous with business

growth is an increase in staff

and an enrichment of education

and training, which in turn further

stimulates and strengthens

the regional economy.”

Strong industrial growth as

witnessed at Tauriko, when

also aligned to the region’s

strengths of horticulture, logistics,

construction and advanced

engineering, provided a secure

platform to also support solid

growth across the residential,

commercial and retail sectors,

said Irving.

He confirmed that the data

showed a notable increase

over the past 12 months in

the number of local companies

expanding their operations and


“These companies are

predominately relocating to

Tauriko Business Estate from

other industrial and com-

Continues page 36

It truly is the best

location for your


For all enquiries contact:

Bryce Donne

P 07 571 4120 | M 021 957 695



Expanding fast at Tauriko Business Estate. Photo/Supplied


Diversify into Industrial

BAY OF PLENTY BUSINESS NEWS September/October 2018


After years of providing rental

accommodation, and with the increase in

regulatory demands, residential property

investors are reassessing their portfolios

and are shifting into industrial real estate.

This is evident in Tauriko and wider

Tauranga such as in the industrial area of

Mount Maunganui.

Industrial unit developments

are now viable instruments

for residential investors

wanting to reinvest in industrial

property ownership.

However, Tauriko Business

Estate has experienced unprecedented

growth over the last

year, to the extent that there is

virtually no titled land available

from the developers.

So much has already been

snapped up by investors in the

Tauriko Business Estate that

it would be easy to think the

opportunity to own a piece of

Tauranga’s premier industrial

location had passed.

However, there are two

key opportunities to buy into

this well-established area now,

rather than having to wait for

significant earthworks to be

done on the next stages of the

Tauriko Business Estate development:

Gargan Court, a 14 unit

development (to be built on

Lot 2 Gargan Road) by prominent

Tauranga developer

Gartshores; and

The next-to-launch

10-unit eco-conscious The

Lakes Industrial Park (to

be built on Lots 402/403,

Matakokiri Drive).

These developments are

key opportunities to buy into

the Tauriko Industrial Estate.

The Ray White Commercial

team, lead by Philip Hunt,

undertakes to work with owners

to secure tenants appropriate

for their investment.

Over the years, a team has

come together to successfully

construct the buildings and

acquire the owners and tenants

for industrial units within

the Tauriko Business estate,

and this has been extremely

successful for the previous

four developments. So much

so, that Investors are moving

with “Philip & the Ray White

Commercial team” to acquire

properties in each ‘new’

development, thus expanding

their portfolios and spreading

investment risk with various


If you are considering

investing in Industrial property

– Call Philip and his team.

They will arrange a tour of the

Tauriko Business Estate – you

will be mightily impressed.

Tauriko Business Estate

Marketing is led by Philip

Hunt from Ray White

Commercial and his team in

conjunction with their strong

Kate Bosworth and Philip Hunt.

relationships with Tauriko

Business Estate Land developer

(Element IMF), Body

Corporate Administration

(Property Managers Ltd) and

CM Consulting.

“We have all the necessary

professional expertise on hand

within Tauranga.”

The Lakes Industrial Park

To be known as The Lakes

Industrial Park, the stylish

Tauriko development is stepping

away from traditional

models. The Developer has

taken a very futuristic view

towards quality and sustainability.

Gargan Court

New Industrial development

in Tauriko by experienced and

highly regarded Developer.

Great opportunity to “dip your

toes” in industrial.

Portside Industrial Park

A magnificent 20 unit

Industrial development to

be built on Freehold land on

72 Portside Drive, Mount

Maunganui. A great opportunity

for diversification into the

Mount for industrial investors.

These unique opportunities

to own “your own” Industrial

Unit comes at a time when

demand is very strong.

For more information on

these investment opportunities

please see our ad below or get

in touch with Philip Hunt.

Director | Ray White 2018,

2017 & 2016 Commercial

Salesperson of the Year,

Commercial & Industrial

Specialist, Tauranga Team

Leader | Awarded Top Branch

for Customer Service (August



REAA 2008)

M: 021 378 348 or

P: 07 928 1303


Address: 46 Spring Street,

Tauranga 3110

Ray White Commercial Tauranga


72 Portside Drive, Mount Maunganui

• Great diversification for Industrial


• Rare opportunity in Mount Maunganui

• Sizes from 86m² to 150m²

• Pricing from $360,000 to $595,000

Gargan Court, Tauriko

• New Industrial unit development,

commencing late this year

• 14 units—priced from $279,000 to


• Freehold land—but unit titles apply

Be quick! 7 under contract already!

Contact: Philip Hunt 021 378 348, Kate Bosworth 07 928 1310, Sam Guthrie 027 275 8686

BOP Commercial Realty Limited (Licensed REAA 2008), 46 Spring Street, Tauranga

The Lakes Industrial Park, Tauriko

• 10 units available

• e-vehicle plug in stations

• Solar panelling with battery storage

• Stud height just under 6 metres

• Three-phase power

• Full accessible bathroom with shower &

floor sump

34 BAY OF PLENTY BUSINESS NEWS September/October 2018


Ray White Commercial Tauranga

Philip Hunt

Director/Commercial & Industrial Specialist

Philip has over 10 years experience in the

real estate industry selling and negotiating

at a senior level. Prior to forming Ray White

Commercial Tauranga in 2016. Philip’s

expertise lies in the sale and acquisition

of commercial and developments across

Tauriko and wider Tauranga area.




Kate Bosworth

Executive Assistant to Philip Hunt/ Licensed


Kate has worked with Philip for two years as his

Executive Assistant. During that time, she has

managed the growth in Philip’s team. Kate is a

licensed salesperson and her legal background

ensures transactions and communications run

smoothly for both vendor and purchaser.

Sam Guthrie

Commercial & Industrial Specialist

Sam was born and bred in Mount Maunganui

and educated at Otago University. He has

a strong connection to Tauranga and is

passionate about the prosperous future for

business in the area. Sam has an unrelenting

work ethic and is highly motivated to achieve

results for his clients.

• Land Acquisition

• Commercial & Industrial Leasing

• Design Builds

• Commercial & Industrial Property Project Management

We take the ‘hassle’ out of your land acquisition,

development, leasing and sales at Tauriko Business Estate

Contact any of us for a chat

Philip Hunt - 021 378 348

Kate Bosworth - 07 928 1310

Sam Guthrie - 027 275 8686

Ray White Commercial Tauranga 07 928 000,

BOP Commercial Realty Limited (Licensed REAA 2008)


Tuesday 30 October


Tauranga Yacht Club

90 Keith Allen Drive



Wednesday 31 October


Princes Gate Hotel

1057 Arawa Street




firm brings

fresh take

on legal


BAY OF PLENTY BUSINESS NEWS September/October 2018


Paula Lines bought The Law Shop just

over 10 years ago, with a vision to build

a law firm with a difference. She wanted

to provide expert legal support without

confusing jargon, and at a fair price.

The Law Shop has grown fast since those

early days, the business now has three partners

and two locations, but one thing stayed

the same; the ambition to provide the best

advice and service.

Stephanie Northey joined Paula in the

business in 2014, and Sarsha Tyrrell became

a director in April 2017 when The Law Shop

opened its Tauranga office. The three directors

work well together, and with their growing

team of legal experts they enjoy going the

extra mile for their clients.

Paula’s expertise includes the formation of

and administration of trusts, commercial and

business law, subdivisions, relationship property

agreements and general law. Stephanie,

who runs the Rotorua office, specialises in

family law and has recently been appointed

as Lawyer for Child.

Directors of the ever growing team at The Law Shop (L to R): Sarsha Tyrrell, Stephanie Northey and Paula Lines

Sarsha is an expert at helping families

with legal issues including domestic violence,

child care arrangements and Child

Youth & Family matters, now called Oranga

Tamariki—Ministry for Children.

As a team, they take pride in offering individuals

and businesses personable advice and

service, and they make sure to take people’s

whole life circumstances into account.

The way they work at The Law Shop is

down to earth, and they genuinely care about

achieving the best results possible for their

clients. They aim to take the stress out of any

situation, whatever it may be.

“I’d like to say that we are everyday

lawyers for everyday people and we enjoy

bringing a fresh, no-nonsense approach to

legal services.

“We’re fast becoming the preferred solicitors

for businesses, families and retirees in

the Bay of Plenty, and we’re committed to

staying at the top of our game to make sure

that our clients receive accurate and up-todate

legal advice,” Paula says.

“Relaxed professionalism is the norm

here. We’re proud of how far we have come,

and we’re pleased that the business is still

growing. It’s an absolute privilege to help

people and local businesses with all sorts of

legal matters,” she says.

The Law Shop team is big on communicating

clearly, and they will go through all

details with you in normal English. Contact

via email, Skype or Facebook messenger is

most welcome, and you can count on it that

they will give you expert advice that fits you

and your unique situation.

You’ll find The Law Shop at two handy

locations. The Tauranga office is based at

1239 Cameron Road in the RSA building in

Greerton, and the Rotorua office is at 1268

Arawa Street. Feel free to contact The Law

Shop by giving them a call on 07 349 2924

for Rotorua or 07 572 5272 for Tauranga, or


The Law Shop

1268 Arawa Street, Rotorua 3010

1239 Cameron Road, Greerton, Tauranga 3112

Fairview Tasman Aluminium

Your local commercial window and door specialists

We work with our clients and architects to provide

quality windows and doors for commercial and industrial


Our installation team ensures the joinery is professionally

installed and meets New Zealand building standards.

Joinery fit for purpose

Fairview Commercial and Architectural are diverse and

highly versatile suites which can be adapted to suit your

particular project requirements.

For more information, ideas or advice talk to us on

0800 20 10 20, visit our showroom at 98 Whakakake St,

Tauriko Business Estate, Tauranga.

ACG Tauranga Gymnasium

36 BAY OF PLENTY BUSINESS NEWS September/October 2018


iLine Construction

delivering results

Tauriko demand

reflects strong local

economic growth

The new NZ Van Lines building in Tauriko was recently completed within the client’s

budget and timeframe. “The project has ended with a stunning building and iLine

did an amazing job. I’d use them again for sure.” – Mark Pitcher, NZ Van Lines.

Founded in 2012, iLine Construction

was born from a vision of a construction

company that pushed the

boundaries of a traditional ‘main contractor’

approach. In a short space of

time the company has grown and built an

impressive portfolio of projects throughout

the commercial, industrial, residential and

fitout sectors.

Specialising in design and build, project

planning and cost management, iLine’s

proven team of experts includes design

professionals, project and site management

specialists and a robust construction team,

committed to delivering results on time,

within budget and to a high-quality finish.

Directors Paul Hammond and Elton

Verran have extensive knowledge of the

construction industry. Their passion for

innovation, performance and integrity and

their fresh approach to commercial construction

has seen them gain a strong reputation

with clients, consultants and subcontractors.

The team takes pride in having the experience,

resources and technical ability

to offer significant benefits to the development

process. Through construction

smarts, accurate estimating, and accountability,

iLine ensures that each project is a


iLine Construction is based in Tauriko

and has recently refreshed their brand.

While the colours remain the same, their

new logo has been designed to represent

strength and reliability. They also have a

new website and a presence

on Facebook and Instagram, where

you can stay informed on company news

and project updates.

Talk to the team about your next project

07 571 0527 or email


From page 32

mercial areas throughout the

region, and see the opportunity

to acquire larger sites within a

growing estate as beneficial to

their business growth.”

Land prices being offered at

Tauriko were still lower than

those offered in Auckland and

were a significant factor in

attracting and retaining businesses

that were either expanding

within the region or relocating

from outside.

Those new entrants to

Tauriko from outside the

region are spread across a wide

range of industry sectors and

are adding strength and diversity

to our growing region on a

daily basis.

“As fast as Tauriko

Business Estate is delivering

property titles there is still

a growing demand for more

industrial land and the future

looks bright for the Western

Bay from all angles.”

Colliers International

industrial and retail broker

Rachel Emerson said demand

had been very strong for both

land and completed investment

stock. She concurred that

much of the demand was coming

from local businesses.

“To me that’s the real success

story of Tauriko,” she said.

“People perceive Tauriko as

representing growth from out

of town.

“But the reality is we

should be celebrating our

internal growth, because that’s

what it is.

“Really it’s our local businesses

growing and expanding,

and looking for more space.

And we’re seeing smaller businesses

are coming in behind,

taking up their buildings and

growing into them.”

She attributed much of the

estate’s success to excellent

building covenants, which

ensured quality buildings.

“Investors identify with

the advantages of having new,

high quality buildings.”

It’s sending a

clear message to

businesses within

and outside the

region that Tauranga

and the Western Bay

are becoming an

increasingly desirable

place to do business.

– Mark Irving,

Priority One


BAY OF PLENTY BUSINESS NEWS September/October 2018 37

The Cave -

virtual reality

in Tauriko

An unusual new addition to the mix of

businesses in Tauriko is The Cave, which

its owners describe as New Zealand’s most

impressive virtual reality gaming studio.

This hi tech entertainment

hub is made up of four

stand up HTC Vive stations,

a four gaming console

player arena, and two full

motion race driving simulators.

The Cave started off as a

home-based studio prototype,

which gained a loyal base of

followers from a wide demographic

over the first 12

months of operations.

It quite quickly became a

case of needing to seek bigger

and better exposure.

Hence the expansion to the

second studio at The Lakes and

into the Flip Out Trampoline

Arena building.

“We wanted to share the

epicness,” said Guy Rencher,

one of the three co-owners

with his son Matt, and Jayden

Brown. Rencher emphasized

that the owners worked closely

with staff/support team Casey

Harvey and Mitch Abraham as


With a polished and professional

aesthetic look accompanied

by New Zealand’s big-

gest LED infinity mirrors, the

new studio is marketing itself

as the perfect set-up to host

kid’s (or big kid’s) birthday

parties/ corporate events/ team

building activity, or just simply

to immerse yourself in a new


In addition to the studio

there is a mobile 18 ft

race trailer, housing four full

motion racing simulators and

the option for stand-up VR


When not booked out for

events, it is parked up alongside

the studio at the new location


“Virtual Reality is here to

stay and rapidly expanding,”

said Rencher. “The Cave NZ

is expanding throughout the

country and will continue to

stay at the leading edge in this

field, bringing the best and the

latest VR entertainment and


The Cave is open seven

days a week for Private Hosted

Studio Sessions and solo/group

bookings. For more information,


Virtual reality is here to stay, says The Cave. Photo/Supplied.








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EC Credit Control

is the Bay of

Plentys leading

debt prevention






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BAY OF PLENTY BUSINESS NEWS September/October 2018


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Cnr Hewletts Rd & Totara St, MT MAUNGANUI | Ph: 579 0180 | Christine: 0272 735 935 | Nycki Althuizen: 0274 588 371

41 Second Ave, TAURANGA | Ph: 578 0186 | John: 0274 728 202 273 Jellicoe Street, TE PUKE | Ph: 573 9781

400 Pollen St, THAMES | Ph: 07 868 6439


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Hewletts Rd & Totara St, MT MAUNGANUI | Ph: 579 0180 | Christine: 0272 735 935 | Nycki Althuizen: 0274 588 371

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40 BAY OF PLENTY BUSINESS NEWS September/October 2018

Baypark is the Bay of Plenty’s

Entertainment Hub

As the temperature heats up, so does

the excitement surrounding the Baypark

Concert Series.

Baypark is delighted to

announce that celebrated

kiwi musician Tim

Beveridge will open for Dionne

Warwick on her Greatest Hits

Tour. Tim’s music career has

spanned more than 20 years

and has encompassed many

roles, including actor, singer,

producer, conductor and


As an independent concert

producer Tim has conceived,

produced and directed concerts

throughout New Zealand.

His singing career began in

musical theatre, where he was

one of the youngest performers

to play the Phantom in

“The Phantom of the Opera”

in Sydney at the early age of

29. He was twice a finalist

in the BBC Voice of Musical

Theatre and his first recording,

“Singer”, with the New

Zealand Symphony Orchestra,

went gold within four weeks

of release.

As a concert performer

Tim has performed frequently

with orchestras throughout

NZ including the Auckland

Philharmonia, Christchurch

Symphony and New Zealand

Symphony Orchestras. These

include performing alongside

well-known New Zealand performers

such as Sir Howard

Morrison, Dame Malvina

Major, Simon O’Neill and

Hayley Westenra.

Dionne Warwick will perform

on her Greatest Hits Tour

on Sunday, 11 November, at


With timeless classics

“Don’t Make Me Over”,

“Walk on By”, “Anyone

Who Had a Heart”, “Message

to Michael”, “Promises

Promises”, “A House is Not a

Home”, “Alfie”, “Say a Little

Prayer”, “This Girl’s in Love

With You”, “I’ll Never Fall

in Love Again”, “Reach Out

For Me”, and the theme from

Valley of the Dolls, she will

captivate and entertain.

Tickets are available from

$85.00 at Ticketek, including

exclusive VIP meet and greet


The first of Baypark’s concert

series is The Merchants of

Bollywood, on Tuesday, 23

October. Direct from London’s

West End, this theatrical dance

spectacular has been seen by

more than 3 million patrons


The Merchants of

Bollywood features a cast of

over 30 performers direct from

Film City Mumbai – the home

of Bollywood Cinema. The

show tells the story of the

Tim Beveridge, Dionne Warwick

and The Merchants of Bollywood.

Merchants, the family dynasty

that holds the responsibility of

upholding the ancient traditions

of the Kathak dance, the

dance of the Gods. Shantilal

Merchant is the last in the line

of gurus of a tradition that is

about to die out.

New group ticketing and

pricing has been released.

Group of four I available from

$219.60 or from $59.90 for

individual tickets, from www.

2018 is shaping up to be

extremely busy, with the calendar

of upcoming events

jam-packed full of a diverse

range of things to do and see.

Events that have never before

come to Baypark are coming

to Tauranga, highlighting the

incredible growth we are experiencing

across the region and

at the venue.

For something different the

Weber Bros Circus will be at

Baypark from 27 September –

21 October. Weber Bros Circus

brings you an exciting new

show ‘ADRENALINE’ featuring,

The Globe of Death, FMX,

and the show stopping act The

Human Canon! Plus a whole

lot more exciting International

Circus Acts.

Tickets start from $25.00

for an adult, tickets available


The Tauranga Fishing and

Boat show 2 – 4 November

will showcase everything

on, in and under the water.

Including boats, jet skis, kayaks,

dive equipment, fishing

tackle, paddle boards, surfboards,

spearfishing, trailers,

outboard, windsurfing and

kayak fishing tickets from

$12.00 for an adult.

For a full list of all

events held at Baypark visit or call

07 577 8560.

Mike Greer Homes

– North Canterbury


Business Case


Mike Greer homes excel in building inspirational

houses, and now use WiFi Calling from 2degrees

to help them stay connected even when out of

mobile coverage.

The locally-owned company

has also built a reputation in

the area for ‘daring to be different’,

which it applies to all facets

of its business. This now includes

being one of the first organisations

in New Zealand to fully embrace

2degrees’ new WiFi Calling service.

WiFi Calling, which is exclusive

to 2degrees, allows customers

to make and receive calls and texts

from anywhere you have a WiFi connection,

even if there is no mobile

coverage. There’s no app to download

or pack to buy and what’s more,

any calls or texts made in New Zealand

using WiFi Calling come out of

The locally-owned company comes has out of your mobile plan al-

also built a reputation in the area

for ‘daring to be different’, which it

applies to all facets of its business.

This now includes being one of the

first organisations in New Zealand

to fully embrace 2degrees’ new WiFi

Calling service.

a customer’s plan allocation, at no

extra charge.

Mike Greer Homes’ Project

Manager Veronica Wedlake says

2degrees’ WiFi Calling has made a

significant difference to how it does


“WiFi Calling just makes great

business sense.


Our team started using

it as soon as it was launched and

Greer Homes and WiFi Calling

it has been transformational Construction

for our

business. Our office is on the cusp of

mobile coverage so our signal used ally anywhere, without “WiFi any hassle. Calling just location makes and great as we’re on 2degrees means we


can run the

it also



a lot


to be quite patchy. “We 2degrees’ used to WiFi struggle We to used to struggle


to use our



Our team



Plans, we already

more efficiently,”

technical knowledge

she says.

and backup service

using it as soon as it was launched

Calling has made use a significant our mobiles differ-ience to our coverage the more and also remote means areas we work in but WiFi for our Calling business. and Our texts office so it is doesn’t on cost us comes any-

out over of the your years. mobile plan

mobiles some of in some of the





has been



unlimited NZ and AU calling

The best bit


is that





invaluable to us

we can now do work business from but WiFi virtu-

Calling has changed has that, as long the as cusp there’s of a mobile thing coverage extra. so

allocation and WiFi as Calling we’re on has 2degrees heightened our

WiFi connection we can call and text With a firm commitment to help-

changed that, as long as

our signal used to be quite patchy. Business experience Mobile Plans, with we 2degrees already as it has

as normal. Some of us also live in ar-

rebuild Canterbury, Wedlake not only made a significant difference

so to it doesn’t our business, cost us but also to our

there’s a WiFi connection eas with poor we

2degrees’ WiFi Calling has made have unlimited NZ and AU calling

signal so a it significant has added difference says the to company’s our recipe for and suc-textcess means is not only we can in its home designs anything overall extra. quality of life given we can

can call and text as to normal.” our productivity immensely. coverage Previously,

I was unable to now even do text, business let and from construction, virtually but also in making now operate from anywhere.”

and also

alone use my mobile at anywhere, home. With without an often any stressful hassle. process simple With and a firm commitment to helping

For over a decade, Mike



Calling, our clients can now hassle-free - which she says is rebuild also Canterbury, Wedlake says

Homes in North Canterbury has

excelled in building houses



contact me whenever they what 2degrees does.

the company’s recipe for success

is not only in its home designs and

are not only inspirational need in design, to which, ultimately, means we “We initially moved to 2degrees

construction, but also in making an

but are also finished to can the run highest the business a lot more efficiently,”

she says.

at half the cost of our previous hassle-free pro-

- which she says is also

because it offered a similar service

often stressful process simple and


The best bit is that WiFi Calling vider. However, 2degrees provides what 2degrees does.

WiFi Calling, which is exclusive

to 2degrees, allows customers to

more value than just on price. In our

“We initially moved to 2degrees

because it offered a similar service

at half the cost of our previous

provider. However, 2degrees

provides more value than just on

price. In our experience, it also

provides great technical knowledge

and backup service which has been

invaluable to us over the years.

BAY OF PLENTY BUSINESS NEWS September/October 2018 41

Destination Management funding

a boost for the Bay

Earlier this year, Tourism Bay of Plenty

secured a funding boost for its planned

transition to a Destination Management

approach to the sector. And with an

anticipated record number of visiting

cruise ship expected for the 2018-19

season the industry’s prospects are

looking strong.


Tourism BOP was the

first Regional Tourism

Organisation in New

Zealand outside Auckland

to become a Destination

Manager, after a 48 percent

boost of $620,910 increase,

approved in Tauranga City

Council’s Long Term Plan.

That brought the organisation’s

combined annual

funding from its three contributing

Councils – Tauranga

City Council, Western Bay of

Plenty District Council and

Whakatāne District Council –

to $1.9 million.

Tourism BOP chief executive

Kristin Dunne said the

increase put the organisation at

the forefront of the Destination

Management movement in

New Zealand.

Destination Management, a

worldwide trend, is the strategic

and sustainable management

of visitor-related development,

coordinated with residents’

interests, to preserve

a region’s unique identity. It

brings stakeholders together

and provides them with the

tools to work collaboratively

to meet the demands of growing

numbers of visitors. (See

our March-April 2018 cover

story BOP Tourist Industry

explores new direction)

Dunne applauded both the

Tourism BOP trustees and the

Tauranga City Council for

championing and supporting

a sea change for the industry.

“This will enable us to

become an insight-led organisation

that knows who our

visitors are and what they want

- vital information to sustainably

champion tourism growth


In essence, this meant

sharing “our place” with the

world to the betterment of the

community, not against it, said


Term Plan included a proposal

to cut Hawke’s Bay Tourism

funding by $1.8 million over

three years.

This means Tourism Bay of

Plenty now has the ability to

shift the focus of the organisation

from not just attracting

visitors to the Coastal Bay of

Plenty (which stretches from

Waihi Beach to the Whirinaki

Forest), but to better manage

their experience once they get

here, according to Dunne.

This will enable us to

become an insight-led

organisation that knows

who our visitors are

and what they want

- vital information to

sustainably champion

tourism growth


– Kristin Dunne

Enjoying the Bay: waterbombs at Salisbury Wharf and White Island tours (below). Photos/Quinn O’Connell/Tourism BOP.

“With the additional funding

we will be able to implement

our Visitor Economy

Strategy 2018 – 2028, growing

tourism in a way that is both

economically and environmentally


Visitors spent a record $1

billion in the Coastal Bay of

Plenty last year – a level originally

not forecast to occur for

another 12 years. This figure

is expected to grow to $1.45


“A thriving visitor economy

that is well planned and

managed will bring with it

greater social amenities and

higher living standards. In

short, we all stand to benefit,”

said Dunne.

Regional Tourism New

Zealand executive officer

Charlie Ives commended the

Tauranga council for signalling

its long-term commitment

to tourism in the region.

“It is important that regions

anticipate the pressure of tourism

before it’s too late,” said


“We are already seeing

early indicators in some areas,

such as overcrowding and a

lack of accommodation. These

are warnings of the impact

tourism can have on us if we

don’t have a planned, devel-

oped and managed approach.

Destination Management

is undoubtedly the way forward,

and we will be watching

Tourism Bay of Plenty’s progress

with interest.”

Meanwhile, the traditional


Highlighting the BOP’s appeal, Tauranga was named one of

the top five cruise destinations in Australasia in the recent

2018 Cruise Critic Cruisers’ Choice Awards.

According to Cruise Critic the region scored among the Top-

Rated Australia & New Zealand Destinations. In addition,

the Coastal Bay of Plenty scores among the highest local

friendliness satisfaction rate in New Zealand from passengers

surveyed on the ships by cruise lines.

cruise ship season is looking at

a significant uplift in numbers.

The 2018-2019 cruise season

will see a record-breaking 110

ships berth in the – up 35 percent

on last season’s 81 ships,

bringing an estimated 320,166

passengers and crew.

The cruise ship market is

expected to contribute an estimated

$63 million injection

to the local region. According

to Tourism BOP - despite the

perception that many cruise

ship passengers immediately

head off to Hobbiton and

Rotorua - more than 50 percent

of passengers stay in Tauranga

and Mount Maunganui, either

through local tours or independent


Big boost

Tourism Industry Aoetaroa

chief executive Chris Roberts

noted that Tourism Bay of

Plenty has had one of the biggest,

if not the biggest, funding

boosts of the 31 regional tourism

organisations. It is also

among the first RTOs to make

Destination Management

a clear priority in long-term

planning, he said.

“TourismBOP has succeeded

in getting the backing of

their council funders because

they have a great plan and

vision, which has been shaped

by extensive consultation with

local and national stakeholders.”

The boost bucks a funding

cut trend, with Tourism New

Zealand’s government funding

reduced from $117.3 million

a year to 111.4 million in the

latest budget, while Hawke’s

Bay Regional Council’s Long

42 BAY OF PLENTY BUSINESS NEWS September/October 2018

Murupara Four Square wins Eastern

Bay of Plenty awards

Businesses from across the Eastern

Bay of Plenty celebrated successes and

achievements at the 2018 Horizon Energy

Business Group Business Excellence

Awards in September, with Murupara Four

Square taking out the Supreme Award

before a crowd of 450.

Gerard Casey, chief executive

of the Eastern Bay

of Plenty Chamber of

Commerce, which organised

the awards, said a lot of time

and effort had gone into the


“These awards give businesses

a chance to showcase

their achievement and celebrate

success. This year I ‘ve

seen a wide range of businesses

that are excelling in their


There was a new online

entry form, and well as a

new interview panel format

conducted by the three Judges

- head judge Anne Pankhurst,

Andrew Buchanan Smart, and

Phil Becker.

Entries ranged across

the Eastern Bay, including

Ruatahuna, Murupara,

Edgecumbe, Matata, Taneatua,

Whakatane, Ohope and Opotiki.

Horizon Energy Groups

chief executive Ajay Anand

said the bi-annual awards continued

to produce outstanding

entries that capture that captures

the resilient and innovative

spirit of the Eastern Bay

of Plenty.

“I’m certain the judges had

their work cut out in selecting

an ultimate winner.”

Pankhurst said the awards

delivered real value to the participating

organisations and

gave them a great chance to

look closely at their business


“Entering the Awards process

allows a business to receive

feedback from the independent

judges and to use the entry process

as a business plan. Entering

the awards and going through

the process makes every business

a winner.”

The judges were impressed

with Murupara Four Square,

situated in a village of 1600

people. They noted the turnaround

this business had made

to become one of the highest

performing financially in

the Four Square group of 180


The Four Square is the

hub of Murupara and employs

locals, which in turn returns

those wages back into the local

community, supports whanau

through challenging times

Te Puke’s 12th Annual

Business Excellence

Awards build enthusiasm

Supreme Award winners: Kirsty and Bruce Jenkins owners of Murpara Four Square and staff. Far Right Tony De Farias

Chairman of Horizon energy Group . Next to him Ajay Anand, CEO Horizon Energy Group. Photo/Supplied.

such as tangi, and has installed

a generator that the community

can access if the power goes


Judges declared the company

a worthy winner of the top

award. The Four Square also

won the Focus Accountants

Excellence in Medium

Business award.

See below for a full list of




Horizon Energy Group Supreme Award

Nova Energy Excellence in Large


Focus Accountants Excellence in Medium

Business Award

Toi Ohomai Excellence in Small Business


WINNER: Murupara Four Square

WINNER: Disabilities Resource Centre Trust


Pohutukawa Preschool

Willets Funeral Services

Manawa Honey

WINNER: Murupara Four Square

JOINT WINNERS: O’Hagan Home Loans /

Insurance & Engel Fires Ltd


Engineering Design Consultants

Motu trails

Julians Berry Farm Excellence in




Drift Store

Waiataha Contracting

The Lightning

Bay of Connections Sustainability Award

WINNER: Trident High School (Winner).

New World Whakatane Emerging Young

Leader of the Year Award

WINNER: Amanda Kirk, WSP Opus (Winner).


Charelle Stevenson

LinkUp Toi-EDA – Connecting Rangatahi,

Education and the World of Work Award

WINNER: Work Ready Pathways - Opotiki


For a small community

of 17,000 people across

Te Puke - which ranges

from the Papamoa Hills to

Otamarakau - the enthusiasm

never wavers to celebrate

business excellence, says

Mark Boyle from the organisers,

the Te Puke Economic

Development Group.

Award winners were

scheduled to be announced

on Friday, October 26

with guest speaker Gordon


“We are a unique small

Last year’s Bennetts Proactive Supreme Award winner:

The team from Ranfurly Orchard Services. Photo/Supplied.

community with considerable

economic activity, particularly

in the horticultural

sector with Kiwifruit. Te

Puke has a proud tradition

of business people making

a significant contribution on

the world stage.”

This year the awards have

six categories, including the

Horticulture, Agriculture,

Industrial, Retail, Services

and Food & Beverage sectors,

with New Emerging

Business, Employee of the

Year and a Supreme Award

winner selected from the category

winners. Westpac Te

Puke’s Tracey Fleming is the

head judge.

Longstanding supporting

businesses include principal

sponsor Bennetts Proactive,

Zespri, Trevelyans, BUPA

Te Puke and Western Bay

District Council.

Disabilities Resource Centre – Excellence

in Service, Creativity, Positive Attitude


Te Whare Wananga o Awanuiarangi –

Business Entrepreneurship Award

Toi-EDA – Excellence in Economic

Development Award -

Sun FM Leadership Award -


Oranga o Whakatohea and Opotiki College

WINNER: Dianne Maxwell (Winner)

WINNER: Manawa Honey (Winner)

Whakatohea Maori Trust Board (Winner)

JOINT WINNERS: Robbie Petersen and

Richard Claydon, Waiotahi Contractors


BAY OF PLENTY BUSINESS NEWS September/October 2018 43

Award caps lifetime


There’s not much Hamilton contractor Dave

Connell hasn’t turned his hand to over the

years, from digging ditches to running the

national organisation, and his achievements

were recognised when he was made a life

member of Civil Contractors New Zealand



It was a big night for Connell

Contractors at the industry

conference in Hamilton

as Dave’s wife Margo was on

stage with him to receive a service

to industry award, and the

firm also won a major training


The recognition comes after

Dave played a pivotal role

in transformational changes to

the industry, including the formation

of a single body and the

introduction of a trade qualification.

If there’s one thing that

marks out Dave’s approach, it

is strategic thinking, and that

came to the fore during his tenure

as chair of the NZ Contractors


When he was appointed

there were two separate contractor

organisations, NZCF

and Roading NZ, for reasons

largely lost in history. He was

unimpressed by the way in

which Government was able to

play the two separate contractors’

organisations off against

each other, and the loss of lobbying


Roading NZ also had a new

chair at the same time, Cos

Bruyn. It was a case of right

people, right time.

“We got together, and I

said, this is ridiculous, it needs

to change.”

The ultimate upshot was an

annual meeting in Christchurch

full of tension for Dave. The

much smaller Roading NZ had

already voted for change, and

now it was NZCF’s turn. There

was some resistance from

those used to a certain way of

doing things and concerned

they could become marginalised

under a new structure.

He presided as the votes were

taken and reported back. The

result, to his relief, was a vote

for change.

“It was amazing.”

He became chair of the new

organisation, CCNZ. They had

to find a new CEO, and that

took nearly six months while

Dave kept an eye on things.

Having seen the change

in, with a new CEO appointed

about three years ago, he

followed up with two more

years on the board as the past

chair, stepping down just a few

weeks ago.

He can reflect on a job well

done, with the organisation in

good health and also in good


But his commitment at the

national level didn’t stop there.

His lifetime award also recognises

his central role in helping

set up an industry trade for the

first time.

It was enabled by the formation

of the new single organisation

and kicked in two

years ago through delivery

partner Connexis. Training is

offered right through to a level

six Diploma in Civil Engineering,

and the promotional Epic

programme has just started

rolling out.

“We [contractors] build seriously

good stuff. and we need

to now let parents see what we

actually do,’ Dave says. “We're

now getting recognition as an

industry of what we're about

and the opportunities for smart

young people.

“It’s the perfect time for me

to step away, don't you think?”

he remarks. “I've caused

enough trouble!”

Now, for him, the focus

turns to the business he is managing

director of, and more

strategy. An example of that

came after the GFC in 2008.

That saw the firm turn its back

on commercial contracting and

focus solely on civil construction.

Dave says that they have

probably lost money over the

years from doing that, but at

the time work had dried up, and

the switch has enabled them

to take a much more planned

approach. “Commercial work

ramps up quickly and drops off

a cliff.”

Ten years on, it’s looking

like the right decision.

They target the three waters

- sewer, stormwater and

drinking water - and also work

on power. From their Hamilton

base in Foreman Road they are

able to work in the Auckland

and Tauranga markets depending

on which one is up at any

Park with a view winner

for Hamilton firm

Hamilton’s iconic new park, Victoria

on the River, was a winner

for Schick Civil Construction at

the CCNZ annual awards.

The amphitheatre-style park connects

the city to the river, and was a

complex build, with 194 timber piles for

the boardwalk, rammed up to 7m deep,

2680 linear metres of decking timber

and 672 metres of precast concrete retaining

walls in the terraces.

Stage one saw the removal of 6300

cubic metres of contaminated material

in 2016.

Hamilton-based Schick Civil started

the construction contract in April

last year, with stage two taking eight


Schick won from a strong field of

nine finalists in Projects with a value of

less than $5 million (company turnover

greater than $10 million).

The judges praised the project for its

collaborative nature.

“Set in the heart of the city, on a

challenging site with many unknowns

and difficult conditions, the parties involved

collaborated closely to reduce

costs, share risk and plan a facility that

allowed council to meet its budget,” the

judges said.

“This project is an excellent example

of what can be achieved with all stakeholders

working closely together to deliver

an outcome that overcame initial

difficulties, while at the same time producing

an asset for the city that is very

attractive, functional and affordable.”

Dave and Margo Connell take the stage together to

receive their awards at the CCNZ awards dinner in

Hamilton. Photo: Bill Hedges / Gotya Photography

Most of our

apprentices have

NCEA level 3, several

have university

degrees and others

have just come to us

because they'd love

to become part of the


given time. Right now, they are

eyeing a Hamilton market that

is about to boom.

“We've never really seen an

opportunity here, and now we

see nothing but opportunity.

This is going to be our target


Their flexible approach also

helped them see and take opportunities

in Christchurch after

the earthquakes, when they

set up Connell Contractors

South Ltd and took on difficult

jobs in the rebuild.

Perhaps that foray also

partly reflects a different, have

a-go-side of Dave. Back from

overseas in 1985, with a degree

in geography and geology

from Waikato University,

he and two others headed to

Tauranga to put in a sewer to

make some money. Dave was

the guy laying the pipe, while

the others operated the digger

and the grader. A business was


“What a difference today,”

Victoria on the River has proved

popular with Hamiltonians.

he says more than three decades


In Christchurch, they employed

up to 40 staff doing

difficult jobs, and the time was

marked for Dave by the firm’s

focus on diversity.

Like so many other firms,

they recruited overseas, from

a range of countries, to get the

skills they needed.

“We learned about diversity,

about embracing diversity.

Margo said, ‘it’s like our OE’.”

Dave is at pains to make the

point Margo has been with him

throughout; he provides the

construction knowhow and she

provides the financial skills.

Her lifetime commitment

award partly recognised her input

to the national organisation

after she helped in its audit.

When they finally sold up

and returned to Hamilton after

three years, they brought back

with them their new, more diverse

approach, which Dave

says makes a huge difference

to the way they operate.

“We put culture above everything

else,” he says.

“I think you should always

be employing young people,

moving them into your business.

The trade has allowed us

to attract smart young people.”

That approach sees apprentices

making up about a third

of their 40-strong workforce,

and Connell Contractors now

has its first female pipe-laying


One unexpected result of

their commitment to diversity

was the Ministry for Women

asking Dave if he would like

to be part of a series of talks

around the country on diversity

and flexibility. Those events

were crowned for the couple

by Margo reading Louise Upston’s

speeches when the Minister

couldn’t attend.

It comes as little surprise

that training is key for Dave,

and he says the Connexis

Training Development Award

they won recently was the best

award they’ve ever been given.

Connell Contractors is

about to expand its building to

accommodate a boosted training

room, so they can get all

the apprentices together.

“Most of our apprentices

have NCEA level 3, several

have university degrees and

others have just come to us

because they'd love to become

part of the industry.

“We also actively recruit

overseas for specific skills that

we can't find in New Zealand.

And for those guys, it’s very

important that they're there to

pass their skills on to the young


In 2011, the firm made the

decision to appoint a board.

They chose carefully, and

the three independent directors

include accountant Jerry

Rickman, who established the

Hamilton office of PwC, Gill

Cox from Canterbury, and a

third director from Auckland

to help them understand that

market. All three are extremely

well connected and have sat on

the board of NZTA.

“You couldn’t buy these

guys, but they all like us,”

Dave says.

“We really are part of the

industry, not just our own little

silo - in that board, we have got


His commitment to the future

is seen also in the ownership

structure of the firm. He

co-owns it with staff who have

bought into it over the years

- Wayne Collinson, who has

been a partner for 12 years, and

Lester Foxall, who has been a

partner for 12 months.

“If I drop dead tomorrow,

the business would tick over

just fine. I challenge most

SMEs out there to put that test

on their business.”

With some understatement,

he says: “For a small-medium

business I don’t think anyone

beats us for a strategic view.”


Never too late to change career

and pursue an artistic passion

Alex Miln is like many business people

who - but for the need to earn a living -

would have preferred to follow their artistic

dreams fulltime, whether as an actor,

musician or artist.


Instead Miln, who was fascinated

by painting from his

school days, spent most of

his life in the corporate world

before retiring from fulltime

work in Auckland four years

ago and relocating to Tauranga

to focus on painting.

Since then he has enjoyed

considerable success, with a

win in Tauranga’s billenial

Miles Art Awards in 2016, and

a finals place in this year’s

national Wallace Art Awards -

the biggest in the country.

“I’m doing what I always

wanted to do,” said Miln. But

he acknowledged that there

was still not a lot of money in

art and there always needed to

be an income stream to sustain

his painting.

Miln, who is now 60, waited

till near the end of his

business career before he was

in a position to devote himself

to his passion, and now has

fingers in a few pies to generate

extra revenue, including

some property investment and

an E-Bike business.

“The issue has always been,

how do you make a living out

of it? I’ve been a finalist in

many awards and won awards,

but you really can’t make a lot

of money out of any of the arts

- acting, filmmaking, music -

unless you get to the top of the

pyramid. And not many people

do. I put myself in a position

where I could paint and actually

say what I like and not have

to worry about the corporate


cially of French impressionist


An avid photographer, Miln

had been taking photos around

the world, focusing on old

street signs.

He wasn’t sure what to do

with them, but a professor on

I thought I was getting

too old. I’d got to a

financial position that

allowed me to pursue

painting fulltime

before it was too late.

– Alex Miln

the Courtauld’s teaching faculty

suggested he study the work of

Robert Cottingham who specialised

in images of New York

neon signs.

“I thought wow, that’s what

I want to do, but I’d like to

take it a step further and 3D it.

The Courtauld staff critiqued

what I was doing, which was

very helpful.”

He subsequently visited

the US during the Reagan era,

and was left with the impression

that North America

was beginning to fall apart,

so he worked on making his

3D images look as old and

rusty as he could, which has

become a signature feature of

his style.

Miln is keen to contribute

to the local community, and

was among the more than a

dozen unsuccessful candidates

for this year’s TECT trustee


Miln believes creative

thinkers have the natural skills

to improve and grow any


“Creative people solve

problems in new and unique

ways,” he says.

“My own grandfather

Second Amendment: a finalist in this year’s Wallace Art Awards, the piece will be touring

the country for the next 12 months. Photo/Supplied.

invented one of the first

milking machines, changing

farming forever, and moving

a rural blacksmith shop into


“The combination of creative

thinkers and strong executives

enables new business

directions to be born.”

Miln doesn’t show through

a gallery, but is preparing for

an exhibition in Wellington

next year at the Academy of

Fine Arts.

This is the first in a regular

series of articles about

Arts and Culture in the Bay

of Plenty.

Creative people solve

problems in new and

unique ways.

– Alex Miln

Miln earlier worked in

various sectors of the energy

industry and spent the last

four-to-five years working

with photovoltaic company

Solar City in Auckland.

“It was really good and they

were very ambitious,” said

Miln adding that the company

started from a low base

and built up a presence quite


“I loved it. But I thought I

was getting too old. I’d got to a

financial position that allowed

me to pursue painting fulltime

before it was too late.”

In relocating to Tauranga

to paint, Miln was realising a

dream and following in a painting

style he first embraced during

a mid 1980s stint overseas

when he finished up getting a

holiday job at The Courtauld

Institute of Art, one of the

world’s leading centres for the

study of the history and conservation

of art and architecture,

which has an impressive

art collection of its own, espe-

Alex Miln with Genuine Miles, award winner at the 2016

Tauranga Miles Art Awards. Photo/Supplied.

BAY OF PLENTY BUSINESS NEWS September/October 2018 45

Marketing is more

powerful together

It’s often said that many hands make light

work. This sentiment holds just as true in


Many businesses think

about their marketing

as something they

must do alone. But many

neglect the opportunity for

partnerships and cross-promotion

with other likeminded or

complementary organisations.

A client of mine that offers

boutique accommodation has

partnered with a local surf

school to provide a package

deal combining a room for the

night and surf lessons.

Both parties are promoting

the deal to their respective

networks, increasing

awareness and sales of both

of their offerings, to audiences

that wouldn’t otherwise know

about them.

This kind of cross-promotion

is an effective and often

low-cost tactic that can be

applied in almost any industry.

A florist might partner

with a chocolatier to provide

discounts on their respective

products, sending new customers

to each other’s stores.

Or a nutritional supplements

supplier might partner

with a local gym to offer dis-

counted prices on their products

for gym members.

The gym could reciprocate

by offering a discount on

membership rates for people

who buy the supplements.

Working together can

also include sharing costs.

Complementary businesses

might share the costs of a

booth at a trade show, or the

cost of an advertising spread

in a magazine read by potential

customers of both businesses.

This approach can save

both parties money, allowing

them to attend a greater number

of trade shows or place

advertising more frequently in

a broader range of media.

Of course, deciding who to

work with for cross-promotion

of your products or services

requires some thought. It’s

important you share common

goals, and that you can work

well with the other party.

Working with the wrong

people can drain your time,

reduce the control you have

over your promotions, and lead

to spending on advertising that

isn’t helping you achieve your

marketing goals.

Your products or services

also need to complement each

other and there should ideally

be alignment between your

brands and what your companies

stand for.

A partnership between a

doctors’ clinic and a tobac-



Director of Bay of Plenty marketing and PR consultancy Last

Word. To find out more visit or email

co company might benefit the

tobacco company if it’s seen

as tacit endorsement for cigarettes

by the medical fraternity.

But it’s unlikely to be

well-received by patients at

the doctors’ clinic.

This is the kind of partnership

that is highly likely to

make the news for the wrong


And of course always take

into account whether any

potential partner’s products or

services are in direct competition

with your own.

You don’t want to introduce

your customers to an alternative

they didn’t know existed.

There may be some

instances where working with

the competition makes sense

for the good of the industry

or your local area – such as

cross-promotion of a food festival

– but alwaysweigh up the

pros and cons.

If you are conscious of

these risks and give careful

thought to who you partner

with, cross-promotion can be a

powerful tool.

By combining your marketing

networks, channels and

resources, you can reach new

audiences and drive impressive

growth in your business.

Top international business students

in Tauranga for innovation challenge

Business school students

from around the

world converged on

Tauranga recently for the inaugural

Global Innovation and

Entrepreneurship Challenge,

hosted by the Waikato

Management School during

the Groundswell Festival of


“Situating the first

Global Innovation and

Entrepreneurship Challenge

in Tauranga was a deliberate

decision that recognised the

Bay’s exciting entrepreneurial

environment,” said Dr Stephen

Bowden, senior lecturer in

management at Waikato

Management School and the

challenge director.

The 48 students from 12

universities vied for top honours

in a business case competition

that looked at scenarios

from three very different reallife

companies: global toymaker

ZURU and Tauranga’s

Ubco Bikes and Good Buzz


“The aim is to put students

under the same pressures that

management consultants face

every day and get them in

front of really exacting business

people,” said Bowden.

“The students faced the sort

of tough questions that clients

typically ask, which gives

them great experience for life

beyond university.”

The teams worked under

time pressure to analyse the

companies and devise strategies

to address real- life challenges,

such as which markets

to target next, capital requirements,

scaling up production

capacity, new product development

and pricing.

They then presented their

strategies in boardroom settings

around the Tauranga

CBD to panels of business

judges, including representatives

from the case companies.

The challenge culminated

in a final where the top four

teams presented to a panel that

included Good Buzz founders

Amber and Alex Campbell and

their business partners, Wendy

and Richard Gatward.

“We really enjoyed the process

and the outcome from

the students was just amazing.

We were literally blown away

by the quality of thought and

presentation,” said Campbell.

The team from the

University of New South

Wales, Simone Tai, Louise

Li, Elaine Yan and Ken

Tildesley, took out first

prize. Other finalists were

Waikato Management School,

Queensland University of

Technology and the University

of Canterbury.

Katherine Sandford, chair

of Ubco and a judge over the

week, said it had been great

working with the students and

supporting the integration of

academic study with the business


“So different from the 80s

approach to tertiary education.”

Global Innovation and Entrepreneurship Challenge 2018

champions: (From left): Ken Tildesley, Elaine Yan, Simone

Tai and Louise Li from the University of New South Wales.


Other universities that took

part were Victoria University

of Wellington, the University

of Otago, the University

of Auckland, Auckland

University of Technology,

Simon Fraser University

(British Columbia, Canada),

HEC Montréal (Québec,

Canada), Penn State University

(Pennsylvania, USA) and

Lancaster University (UK).

6 MARCH 2019


Early Bird Closing Soon.. Don’t Miss Out!

Early Bird

Offer Available:





Till 31st Oct 2018



Supporting Partners


• Supercharged one day event

• Kick-start your year

• Showcase your business

• Seminars and masterclasses

• Network with leading edge businesses

• Find opportunities and solutions

• Amazing Expo only offers and prizes

• Free entry for visitors (9.30am - 4pm)


Book your stand for Business Expo 2019


Bay of plenty






First on the scene

Pictures from the recent BA5 event held at Westpac on

Cameron Road, and the launch of The Instillery’s new Tauranga

office. Photos by Helen Chapman and Dean Preston.

When is the right time to sell

your business? Right now.

At TABAK, we promise to guide

you through the sales process

with focus, integrity and

complete confidentiality.



1Clare Basire, Westpac. 2 Greg Kerr, Camelot, Kerry Ross, Synchronized Electrical, Tony Snow, Stratus Blue,

and Conor Quinn, Bizstar International.



3 Steve Holford, Vodafone, Gillian Houser and Daniel Schicker, Bay Venues and Wayne Lowry, Vodafone. 4 Nicola Hills,

Forsyth Barr and Shelley Keill, Westpac.





5 Trudi Peet, Blue Ocean Marketing, Chris Turner, Balanced Success, and Owen Lee-Cusack, Success Personnel.

6 Deborah Lee, Westpac and Camelia Anselmi, LINK Business Brokers.








7 Diana Russell, Connect2, Diana Somerville, Connect2, and Julianne Keast, Comvita. 8 Ryan Stone, The Instillery,

and Alicia Karena, NZCB.


147 Cameron Road

p. 07 578 6329



9 10

9 Scott Horniblow, The Instillery , Richard Lennox, Allan Lightbourne, Geoff Barnard and Scott Oehm, from Tauranga

City Council. 10 David Porter, Bay of Plenty Business News, Sharline Fitzgerald, Holland Beckett Law, and Troy London,

The Instillery.

BAY OF PLENTY BUSINESS NEWS September/October 2018 47

When the going

gets tough - are you

personally liable?

In business, there are ups and downs. The

loss of a key account, unrealistic assets on

the balance sheet, staff turnover, slow stock

turn, rising debts and slowing growth.

It can happen to the best of

us. If red flags like these

are dealt with early on, they

can often be turned around

and the business will keep

going strong. But if a company

gets to a stage it can’t pay

its debt, liquidation may be on

the cards.

Many businesses are operated

through companies to

limit the liability of the people

behind the company, but

there are circumstances when

Directors need to be

aware of and minimise

risks of accident or

injury in the workplace

and must be proactive

in managing risk. It’s

hugely important,”

Paula explains.

a director will be personally

liable. It’s important to know

when those liabilities may


Paula Lines from The Law

Shop explains that if a company

director has given a personal

guarantee and the company

goes into liquidation, they’ll

need to repay the debts. If they

can’t, they’ll have to consider

their personal insolvency options,

including bankruptcy.

“When applying for credit

in the company’s name, the director

might be inadvertently

signing a personal guarantee

as these are often tucked into

the fine print. This would make

the director personally liable

to that particular creditor and

would usually be unlimited so

anything the company owes,

the director will be liable for,”

Paula clarifies.

A director can also be liable

if he or she allows the company

to trade recklessly. The

Companies Act 1993 defines

what reckless trading is.

“A director may also be

personally liable for the debts

Paula Lines, Commercial

Lawyer at The Law Shop.

of a company if he or she allows

the company to continue

to trade when it is insolvent.

The Act contains a solvency

test which the directors need to

ensure the company can meet.

It includes being able to pay its

debts as they fall due, and having

assets valued at more than

the liabilities including contingent

liabilities,” she says.

Directors may also have a

personal liability to the IRD

for taxes that have been withheld

but not paid. If PAYE is

not paid out after deducting it

from an employees’ pay, it can

lead to criminal charges. Plus,

there is also personal liability

under Health and Safety legislation.

“Directors need to be aware

of and minimise risks of accident

or injury in the workplace

and must be proactive in managing

risk. It’s hugely important,”

Paula explains.

There are a lot of obligations

a company director

faces. Too often, the personal

consequences for directors of

neglecting or failing to understand

these responsibilities

only comes to the surface

when the going gets tough

and creditors are knocking on

the door.

If you are worried that insolvency

could be around the

corner, you should make The

Law Shop your first stop. The

experienced team can provide

expert legal advice for

all business matters, whether

things ebb or flow. Call them

on 07 349 2924 for Rotorua

or 07 572 5272 for Tauranga,

or email team@thelawshop.


LL.B | Director


LL.B | Director


LL.B | Director


1268 Arawa St



1239 Cameron Rd


“The person who follows the crowd will

usually go no further than the crowd.

The person who walks alone is likely to find

himself in places no one has ever seen


Albert Einstein

Cameron Macneil

Director | Luxury & Lifestyle Specialist

Oliver Road Estate Agents Limited

Licensed REAA 2008

021 800 889

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