UJ #19 - Sustainable Peru

limatours

SUSTAINABLE

PERU

INTERVIEW WITH

MARIA ROSA ARRARTE

PRESIDENT OF LIMATOURS FOUNDATION

HUILLOC

WHERE THE INCA

LEGACY LIVES

HOW TO BECOME A

SUSTAINABLE TRAVELLER

AND PROTECT THE PLANET?

1


2


Off the beaten track by the old Inca bridge, in the Machu Picchu Sanctuary.

3


INDEX

CURRENT ISSUES / 08

SUSTAINABLE TOURISM,

THE IDEAL BALANCE / 10

INFOGRAPHY: TRAVEL DIFFERENTLY,

TRAVEL SUSTAINABLY / 16

INTERVIEW: MARIA ROSA ARRARTE / 18

HUILLOC, SOUL AND TRADITION

FOR THE WORLD / 28


This edition of Ultimate

Journeys - Travel in Peru was

produced by LimaTours’

marketing team.

INFOGRAPHY: LIMATOURS

AND SOCIAL

RESPONSIBILITY / 38

TOURISM IN SUPPORT OF PERU’S

CULTURAL TREASURES / 40

TOURISM THAT LEAVES A MARK / 46

PROGRAM: PERU, LIVING

CULTURE, LEGACY AND

NATURE / 56

UJ GENERAL DIRECTOR

Gerardo Sugay

CONTENT DIRECTOR

Gerardo Sugay

Ana Paula Albín

Ximena Arrieta

GENERAL EDITOR

Ximena Arrieta

PRODUCT DESIGN

Dafne Vargas

COORDINATION

Karla Huertas

ART DIRECTOR

LimaTours

GRAPHIC DESIGN

Sergio Salazar

ILLUSTRATIONS

Juan Diego León

INFOGRAPHICS

LimaTours

EDITORIAL STAFF

Ximena Arrieta

PHOTOGRAPHS

LimaTours Archive

Christian Declercq

Rodrigo Cabrera

Sergio Salazar

COVER PAGE PHOTO

CREDIT

LimaTours


EDITORIAL

Kuelap, hidden Fortress of the Chachapoya People, a highlight of Peru’s Northern Circuit.

DEAR READER:

Tourism is made for enjoying! Millions of people travel around the world to discover new places, new cultures and to gather

experiences that will keep in their memories for the rest of their lives. However, as with every human action, tourism generates

an impact that must be controlled to avoid any negative effect or deterioration of the destinations offer.

In this edition of Ultimate Journeys- Travel in Peru we would like to guide you through sustainable tourism, which searches for the

balance between passenger satisfaction and environmental care. Our responsibility is not only towards nature, but also the

cultural heritage and the communities therein.

If you are looking to create a trip with positive impact in our destination, we suggest eco-friendly activities which strive to be

agents of change within the sector. Likewise, we will explain more about LimaTours and its commitment to Peru, which is

reflected in the management of our resources and the importance given to the enterprise´s social responsibility.

Get to know more of LimaTours Foundation, our NGO that looks after social responsibility projects. Read about its communitybased

tourism in the village of Huilloc, as well as of the rollout of Plan Wallata, a project for tourism development promoted by

Turismo Cuida Association. In this project, LimaTours Foundation is a founding member, and you may also become a sponsor.

Peru´s rich resources serve as a mean to progress for the country and its people. We must protect it and share it responsibly

with the rest of the world for many years to come.

Happy reading and learning!

Your friends at

LimaTours

Diseño y gestión de programas turísticos en todas las actividades de la empresa

(cotización, diseño del producto, gestión de proveedores, operaciones en Lima,

facturación y cobranza)


CURRENT ISSUES

Media

Two Peruvian cities are among the top 10 in Latin America and the

Caribbean according to the Global Destination Cities Index 2018

index published by a well-known credit card company. Lima and

Cusco reached the fifth and ninth place respectively, according to

its number of visitors and average daily expenses. Peru’s capital

received two million visitors last year who spent an average of 98

US dollars per day. In Cusco, 1.5 million visitors were recorded

with an average of 115 US dollars spent per day.

CURRENT ISSUES

LIMA AND CUSCO, MOST

VISITED DESTINATIONS

IN LATIN AMERICA

The co-owner of Central restaurant and owner of Kjolle, Pia

Leon, will be awarded the title of Best Female Chef in Latin

America in the sixth edition of the Latin America´s 50 Best

Restaurant which will take place on October 30th in Bogota.

William Drew, the editor of these awards, highlighted Leon´s

´culinary strength´ and the work with her husband, chef Virgilio

Martinez, for revealing the biodiversity of Peruvian ingredients

to the world. At 31 years of age, Pia is the youngest ever chef

awarded this title.

LimaTours

LATAM WILL OPERATE

DIRECT FLIGHT FROM

LIMA TO CALI

Latam Airlines will start operating direct flights from Lima to Cali

(Colombia) on January 2nd, 2019. This is part of the airline´s

commitment to improve connectivity between countries in Latin

America and promote the development of tourism within the

region. Initially, the Lima-Cali flight will be twice daily (round trip) on

Wednesdays, Fridays and Sundays. The route to Cali is an addition

to the list of Latam´s direct routes from Lima such as Bogota,

Cartagena and Medellin.

PIA LEON, BEST

FEMALE CHEF OF

LATIN AMERICA

Central

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LimaTours

Peru shone once again in the South American edition of the World

Travel Awards, which is considered the ´Oscars´ of tourism. Our

country was awarded the ´Leading Culinary Destination´ and

´Leading Cultural Destination´, while Machu Picchu was declared

the ´Best Tourist Attraction´ in the region. Likewise, PromPeru

received for the third consecutive year the award for ´South

America’s Leading Tourist Board´. Hotels like Swissotel, Aranwa

Cusco, JW Marriot El Convento and Sheraton Lima were also

recognised in different categories.

PERU IS

ACKNOWLEDGED IN THE

WORLD TRAVEL AWARDS

Larco Museum

LARCO MUSEUM

AMONG THE BEST 20

IN THE WORLD

The Leading Culture Destinations Awards recognised

the J.C. Tello Museum, located in the National Reserve of

Paracas, as the ´New Culture Destination of the Year´.

Within this category, the Tello Museum was competing

against the Underwater Archaeological Museum of

Campeche in Mexico. Leading Culture Destinations

seeks to connect these places with younger travellers,

promoting their importance and interest.

The social media site, TripAdvisor, placed the Larco Museum

twentieth among the best museums of the world according to

the Travelers’ Choice Awards. With 97% positive comments

received, the Peruvian museum climbs up two places compared

to last year´s results. The Larco Museum, which was established

in 1926, houses a collection of more than forty thousand pieces,

highlighting the Pre-Columbian civilisations of the North of Peru,

like Mochica and Chimu.

Julio C. Tello Museum

J. C. TELLO MUSEUM

IS AWARDED IN THE

UNITED KINGDOM

9


SUSTAINABLE TOURISM, THE IDEAL BALANCE

SUSTAINABLE

TOURISM, THE IDEAL BALANCE

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TOURISM IS ESSENTIAL

TO THE DEVELOPMENT

OF MANY COUNTRIES

AROUND THE WORLD.

WHEN MISMANAGED,

HOWEVER, IT CAN

DO MUCH MORE

HARM THAN GOOD.

NOWADAYS, AS

NATURAL AND

CULTURAL HERITAGE IS

CONSTANTLY UNDER

THREAT, SUSTAINABLE

TOURISM HAS BECOME

MUCH MORE IMPORTANT

– IF NOT CRUCIAL – THEN

EVER BEFORE.

Christian Declercq

Sustainable

tourism

enhances the

cultural value

of local towns.

11


SUSTAINABLE TOURISM, THE IDEAL BALANCE

Christian Declercq

their resources, and thus, position themselves within

the international market. This forces them to invest in

bettering the quality of their services and to rely on

specialised professionals for customer service needs.

Nonetheless, tourism also has a negative side. Pollution,

the exploitation of resources, the loss of cultural heritage,

economic dependency, and chaotic urban development

are only some of the unfortunate outcomes when a

touristic destination fights to comply with the needs and

requirements of tourists, while simultaneously working

to keep up in the race to attract more and more visitors.

Peru’s attractions –

among them, Machu

Picchu – captivate

millions of people.

LimaTours

With all this in mind, sustainable tourism seems to be

a balance between the much anticipated and needed

growth of a given destination, and the protection and

conservation of the attractions that strike global interest

and bring people from around the world.

WHAT IS SUSTAINABLE

TOURISM?

The UNWTO defines sustainable tourism as the one “that

takes full account of its current and future economic,

social and environmental impacts, addressing the needs

of visitors, the industry, the environment and host

communities.”

Vinicunca, a

destination that

could be affected by

the indiscriminate

influx of tourists.

Boasting incredible natural and cultural wealth – with 55

native communities, 12 UNESCO World Heritage Sites,

and over 60 protected natural areas – Peru not only has

the potential to develop numerous programs that fit

into this definition, but also offers a seemingly endless

number of sites that would benefit from this kind of

The purchasing

of handmade

products helps in the

development of local

communities and is

an important part of

sustainable tourism.

In the last few years, the tourism industry has become

one of the world’s most important, boasting surprising

figures. According to the World Tourism Organization

(UNWTO), the tourism business represents 10% of the

global GDP, generating over 1,340,000 million dollars in

income, in 2017 alone.

With approximately 1,323 million people travelling

around the world each year, one can only expect there

to be some impact. Many of the developing countries

of the world see tourism as a means to better use of

12

Christian Declercq


The protection and care of national heritage

are essential to its permanence and longevity.

also essential to highlight what this development would

mean in terms of conserving the national heritage. As

more people visit our country under these vision, more

and more people will come to understand and embrace

the importance of preservation work for both the planet

and our future generations.

The same goes for host communities. Sustainable

tourism is a way for these localities to reinforce their

authenticity and revalue their identity, traditions, and

ways of life. By participating in experiential tourism and

volunteer programs, visitors not only have the chance

to obtain a more solid understanding of the culture, but

they also generate additional income opportunities for

the local population.

Christian Declercq

Becoming familiar with

the lifestyles of other

cultures enhances a

traveller’s experience.

Rodrigo Cabrera

protection.

The potential economic relevance of Peru becoming a

sustainable destination is undeniable. Although, it is

IN 1950, 25 MILLION TOURISTS

TRAVELLED THE WORLD. IN

2017, 1,323 MILLION TOURISTS

TRAVELLED ACROSS THE WORLD.

LimaTours

Christian Declercq

Tourism is a vehicle

that encourages

the identification of

younger generations.

Sustainable

tourism is a tool

in protecting

natural

ecosystems.

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SUSTAINABLE TOURISM, THE IDEAL BALANCE

Thanks to

tourism,

children from

many different

towns can

enjoy a better

quality of life.

Christian Declercq

LIMATOURS AND

SUSTAINABLE TOURISM

We at LimaTours look to offer our clients the best

possible experiences to learn about and enjoy all the

wonders our amazing country has to offer. Beyond

this, however, we also hope to inspire and motivate

passengers to engage in good tourism practices, with the

intention of contributing to the progress of participating

communities and the conservation of the environment

through social responsibility projects.

LimaTours

Ancestral

weaving

traditions in the

town of Huilloc,

a model of

sustainability.

Convinced that tourism is a path to development, the

LimaTours Foundation was established in 2008. This

organisation is in charge of fortifying and guiding our

responsibility and dedication to Peru’s cultural and

natural heritage, through self-sustaining social projects

and encouraging cultural exchanges between foreign

visitors and local community members. The LimaTours

Foundation is passionate about promoting equal

opportunities for all Peruvians.

In 2012, the LimaTours Foundation became part of

the Turismo Cuida Civil Association which is integrated

by some of the most important business within Peru’s

14


Ollantaytambo: the

centre of the action of

Plan Wallata, a project

supported by the

LimaTours Foundation.

tourism sector, that banded together in order to act as

agents for change. Through amazing initiatives – like

the ReCusco recycling campaign, or the Plan Wallata for

sustainable development in the town of Ollantaytambo –

Turismo Cuida works to change the face of tourism to one

of positive impact in many of the places where tourism

is not quite working, and where the local population has

not been benefiting.

Our compromise is not just with Peru’s towns and

villages, but also with the environment and our

collaborators. It is for this reason that LimaTours proudly

holds certifications, like the Rainforest Alliance, the ISO

9001, the OHSAS 18001, and the SA 8000, all of which

guarantee that none of our operations are a threat

to nature and that we work with safe and fair labour

policies. Besides, our work to adequately compensate

for the carbon emissions that our services produce has

earned us recognition as a carbon neutral company.

We acknowledge the role we hold within the tourism

sector, and we work hard to not only create consciousness

about the importance of sustainability and conservation,

but also to do our part for the protection and wellbeing

of our planet and all those who call it home.

Christian Declercq

Christian Declercq

Christian Declercq

Sustainable tourism gives

way to unforgettable

cultural exchange.

Inca streets

in the town of

Ollantaytambo.

15


TRAVEL DIFFERENTLY,

TRAVEL SUSTAINABLY

As a tourist, you can also help protect the environment and value

the local communities in the places you visit. Sustainable travel

does not have to be complicated, and the satisfaction of travelling

this way will only enrich your journey.

TRAVEL WITH A

REUSABLE BOTTLE

Avoid buying water or any other beverages

in plastic bottles. Having your own reusable

container will not only help you save

money, it will also help you save the planet.

TAKE CARE OF YOUR

SURROUNDINGS

Do not uproot plants or get too close to wild

animals when travelling through a natural reserve.

Alternately, when visiting archaeological sites,

avoid damaging or leaning against walls.

VOLUNTEER

Give back to the destination with

gratitude. Participate in volunteer

activities and discover the local

culture in a different way.

CHOOSE ECO-FRIENDLY

TRANSPORTATION METHODS

WHEN APPROPRIATE

Opt to ride a bicycle or walk when traversing short

distances. Travelling by train produces less

contamination than travelling by bus, and if you have

to fly, chose direct flights in order to lessen your

carbon footprint.

INVESTIGATE

BEFOREHAND

Plan your sustainable trip during the low

season to reduce the tourism impact (and

save money). Search out conscience

businesses, eco-friendly hotels and

restaurants that work with local products.


REUSE AND RECYCLE

Do you have maps you will no longer need?

Return them, or leave them at the hotel so

other tourists can reuse them. If you go

shopping, take a cloth bag with you.

RESPECT THE CULTURE

Part of sustainable tourism is aiming for the least

amount of impact on the communities and cities you

visit. Every destination has its customs and

traditions. Respect and consider these when

planning your trip.

FOLLOW THE RULES

The rules are established to protect the

patrimony. Stay on the paths, avoid using a

camera with flash when asked to, and keep

quiet when walking through nature in

order to avoid startling the animals.

CONSUME LOCAL

PRODUCTS

Buy handicrafts made by communities rather

than imported goods, and take the time to

visit a local market to check out regional

produce. Act sustainably and eat healthily.

RESEARCH THE COMPANIES

YOU TRAVEL WITH

Contract tours run by legal agencies that work to protect

national heritage and that treat their employees and

clients well. Take their certifications and any actions of

social responsibility into account.


18

INTERVIEW


MARIA

ROSA

ARRARTE

THE PRESIDENT OF THE LIMATOURS FOUNDATION TELLS US ABOUT THE

PLAN WALLATA, A SOCIAL INITIATIVE COMMITTED TO THE SUSTAINABLE

DEVELOPMENT OF OLLANTAYTAMBO THROUGH THE MAXIMISATION OF

THE TOWN’S NATURAL AND ARCHAEOLOGICAL RESOURCES.

When touring the cities of Lima, Cusco, or Arequipa, it is not

unusual to encounter groups of visitors charmed by the rich

plethora of attractions each location has to offer. According

to Lima’s Chamber of Commerce, Peru’s receptive tourism

generated 4,573 million dollars last year alone. This impressive

amount of income reflects the importance of the travel

industry for the country.

Christian Declercq

With tourism accounting for 3.3% of Peru’s Gross Domestic

Product, it should be expected the industry’s impact on local

communities to be a positive one. This concept, however, is

not a reality for some of the towns and villages that do not

currently benefit from the growing number of foreigners

who make their way through their localities. The town of

Tourism is

one of the

primary

sources of

development

in Peru

Ollantaytambo, one of the main points of interest in the heart

of Cusco’s Sacred Valley, is one of these destinations.

In response to this predicament, the Turismo Cuida Civil

Association created Plan Wallata as a means to offer the

people of Ollantaytambo and its annexes the tools needed for

them to become agents of their own development while taking

advantage of their ancestral knowledge and monumental

LimaTours

wealth.

We spoke with Maria Rosa Arrarte, president of the LimaTours

Foundation - founding partner of Turismo Cuida - about this

important project that you, as our client, can be a part of.

LimaTours

Huilloc is

a model

project to be

reproduced

in other

Andean

communities.

19


INTERVIEW

Christian Declercq

What does the Plan Wallata consist of?

Maria Rosa Arrarte: Plan Wallata was born from a

desire to achieve a real, profound, and transversal

change to protect and strengthen Ollantaytambo

as a “Living Inca Town.” It is a five-year sustainable

development plan (2016 – 2021), with a strategically

formulated guideline to intervene, accompany, and

manage tourism in a participatory way, with a focus on

territory, inclusion, sustainability, and responsibility.

What potential did you see in the town?

Maria Rosa Arrarte: We chose to work with

Ollantaytambo because it is the only remaining living

Inca town in Peru, and it is at risk. It holds important

historical and cultural wealth, yet these things remain

relatively unknown. The town is generally considered

a place to pass through on one’s way to other sites,

despite having so much to offer as a destination with

immense touristic value.

The important thing is to achieve constant, coordinated,

and productive work amongst all players – the

authorities involved, the public institutions, the private

businesses, and the community – and to weave together

the objectives we have in common.

What other entities are you working on this plan with?

Maria Rosa Arrarte: The project was created as the

first foreign ally of Tourism Cares, one of the leading

associations for social responsibility, comprised of

the main American tourism businesses. They were

our “wings” to start this innovative business model,

and they continue to be our mentors and important

patrons. We work with the members of the MINCETUR

(Ministry of External Commerce and Tourism) Innovative

Tourism Board, with the authorities in the Municipality

of Ollantaytambo, and with the Ministry of Production’s

Board of General Corporate Development. Coordinated

labour is essential when attempting to optimise time

Plan Wallata

looks to amplify

Ollantaytambo’s

tourism potential.

What stage is Plan Wallata currently in?

Maria Rosa Arrarte: It is in the implementation phase,

advancing under the care of very professional project

directors with whom we have developed a detailed plan

of action. To date, we have fortified the work abilities of

the members of surrounding high-Andean communities

in order to assure their insertion into the area’s economic

chain; we have recuperated and renovated a property

that will be converted into an intercultural space, among

other activities.

LimaTours

20

Christian Declercq


Christian Declercq

The Inca urban

design can still

be found in

Ollantaytambo.

Experiential

tourism is

a direct

source of

income for

dozens of

families.

and resources. Some organisations like SPI, Ceso Saco,

and Toulouse Lautrec, have also joined in this initiative,

providing their ample experience. We feel tremendously

honoured to have not only received collaboration from

Ayuda en Accion – a leading Spanish organisation that

has maintained its presence in Peru for over 15 years,

but also, to be in the midst of closing a collaborative

contract with UNESCO.

LimaTours

Have there been any changes in the work,

following the passing of Carlos Alberto?

Maria Rosa Arrarte: Carlos Alberto was the visionary

founder, the motor, and the locomotive behind Turismo

Cuida and Plan Wallata. Fortunately, there has always

Ollantaytambo’s

fortress is

one of the

town’s principal

attractions.

ACCORDING TO THE MINISTRY

OF COMMERCE AND TOURISM,

COMMUNITY-BASED TOURISM IS ANY

ACTIVITY THAT TAKES PLACE IN A RURAL

SETTING WITH THE PARTICIPATION

OF THE LOCAL POPULATION AND THE

PROMOTION OF LOCAL CULTURE,

ORGANISED TO THE BENEFIT OF SAID

COMMUNITY.

been active participation from a board of wonderful

professionals from the tourism sector, as well as a local

Board of Directors made up of authorities, business

people, and members of Ollantaytambo’s civil society.

Carlos Alberto broke ground, he established solid

Carlos Alberto

Arrarte, the

heart and soul

of Turismo Cuida

and Plan Wallata.

21


LimaTours

Tourists are treated as

part of the community

and learn about

Andean traditions.

LimaTours

pillars, and he motivated people to commit. Today, the

Turismo Cuida Directive Council – under the presidency

of Enrique Quiñones, and managed by Marlene Espinoza,

who has worked as Carlos Alberto’s right hand in all of

LimaTours’ social responsibility initiatives – continues to

work according to the plans and designs he left, and we

are obtaining the results we hoped for.

Community-Based Tourism can be a valuable tool

for local communities. What problems do you

think it can help resolve?

Maria Rosa Arrarte: Community-Based Tourism is

a virtuous system as it not only serves to protect the

culture, heritage, and traditions of a given town, but it

also helps to make it sustainable. In Ollantaytambo’s

case, of the towns 11,151 inhabitants, only 3,203 of them

are economically active. Furthermore, it allows for many

more local women to become a part of the economic

chain, which subsequently brings with it multifaceted

personal development factors.

Why does LimaTours support sustainable tourism

projects like that of Huilloc and Plan Wallata?

Maria Rosa Arrarte: LimaTours has had a strong social

conscience since its establishment in 1956. Our founder,

Eduardo R. Arrarte, always believed that Peru was

probably the wealthiest country in the world and that we

have the responsibility of caring for it and its people, and

actively contributing to its development.

Some of the initiatives over the years include: donating

bicycles and motorcycles to Maria Reiche when she was

studying the Nasca Lines; being the first in our sector to

value the importance of Doctor Ruth Shady’s work as she

uncovered the ancient city of Caral; helping communities

of artisans organize themselves and display their work

in ways to promote successful sales, and succeeding in

having Lima named a World Heritage Site by UNESCO – a

goal spearheaded by the founder of LimaTours, which

he achieved in only 3 years, a record time. This particular

case is also considered unique by UNESCO itself, as it is

the only city that achieved recognition through a nonprofit

organisation rather than through the state.

Huilloc is another marvellous success story for us, since

the local families of this beautiful community are currently

entirely self-sustaining, and all major problems we initially

encountered relating to health, nutrition, education, and

extreme poverty have improved. It was specifically this

positive experience that encouraged Carlos Alberto to

start thinking about achieving similar things in the town

of Ollantaytambo. So that is where we are headed. We

are inspired by his humble and altruistic example, his love

for Peru, and his all-encompassing greatness as a human

being. The LimaTours Foundation and Turismo Cuida will

continue to keep his legacy alive, always.

22

Caral was one of the many projects

supported by the LimaTours Foundation.


HOW CAN YOU

SUPPORT PLAN

WALLATA?

1

2

Making a direct donation through its online portal

www.planwallata.org

Buying the children’s stories edited by the LimaTours

Foundation: Machu Picchu, Of Gods and Men;

Caral, Adventures in the Sacred City; Nasca, The

Adventures of Achiq and the Golden Mask.

For those interested, there are

three ways to contribute to this

initiative:

3

Making an automatic donation of five to ten dollars

per person – or another specified amount – when

booking your reservations with LimaTours.

Both the LimaTours Foundation and Turismo Cuida are

donation-based entities; thus, they emit the corresponding

certificates and follow strict revisions.

23


INTERVIEW

PERU NEEDS GOOD

EXAMPLES AND BEST

PRACTICES FOR ITS

PROGRESS AND WELFARE

Message for the launch of the Plan Wallata

by Carlos Alberto Arrarte, president of

Turismo Cuida and LimaTours. March 2017

Good morning to everybody,

Allillanchu!

Ollantaytambo has the right and the opportunity

to benefit more and better from tourism. The Plan

Wallata seeks that the 12,000 inhabitants that live in

the district, in the town, the three basins and the valley

floor, achieve to improve their quality of life through

better management of tourism, that integrates all the

interested actors, in the community, the public sector

and the private sector. A tourism ‘minka’, which benefits

the population of Ollantaytambo.

The world needs more Ollantaytambo. The Plan Wallata

seeks that the 2 million national and foreign tourists who

visit and/or transit the district annually, also improve

their lives by learning and sharing with the community

its authenticity, its wisdom, its spirituality, its simplicity,

its peace, its communion with nature, its creativity, its

millenary culture. An ‘ayni’ of tourism. A happy and

virtuous barter between the economic value of tourists

and the human value of the people from Ollantaytambo.

Plan Wallata

Plan Wallata

24


Plan Wallata

his decided personal leadership and his vocation of civil

service for the benefit of Ollantaytambo, and for allowing

us to be part of this great initiative: the Plan Wallata.

Añay Ollantaytambo!

Thank you.

Plan Wallata

Peru needs good examples and best practices for

its progress and welfare. The Plan Wallata seeks to

be a model of teamwork: community, local, regional

and national governments, and private enterprise,

collaborating to achieve an inclusive, sustainable and

responsible development. Ollantaytambo was a ‘tanka’

in the Tahuantinsuyo, connection point between

Cusco and the Antisuyo, it is now a place of union and

exchange between the Andean world and visitors from

outside. It can also be a lever, a new ‘tanka’ between

the disarticulated Peru of today and a more united and

united Peru tomorrow.

On behalf of the Turismo Cuida Civil Association

and its members, I want to thank the community,

its representative associations, the colleagues of

MINCETUR, the excellent team of city councillors and

officials. In particular to the Mayor Elvis Flores Farfan, for

25


WHAT ARE THE FOUR WORK

PILLARS OF

PLAN WALLATA?

1

The management and development of

products that allow local artisans and

farmers to properly value their merchandise,

and sell it at a fair price.

2

The urban reconditioning through improved

access routes into the town, better

signage, beautification of the streets, and

environmental management.

3

The strengthening of the Municipal

management, and establishing unions in

favour of fortifying the relationship between

public and state-run entities.

4

The commercial articulation and promotion

of Ollantaytambo as a destination with

proper visitor orientation, the development

of multimedia tools, and the implementation

of social tourism programs within the town.


28

HUILLOC, SOUL AND TRADITION FOR THE WORLD


HUILLOC

SOUL AND TRADITION FOR THE WORLD

HUILLOC TAKES ITS

MOST IMPORTANT

RESOURCE FOR

THE BENEFIT OF ITS

DEVELOPMENT: ITS

LIVING CULTURE.

DISCOVER THE

WORK CARRIED

OUT HAND IN HAND

WITH LIMATOURS

WHICH MAKES

THIS COMMUNITY

AN EXAMPLE OF

SUSTAINABLE

TOURISM.

LimaTours

Some of the

participants

of the Huilloc

project managed

by the LimaTours

Foundation.

29


HUILLOC, SOUL AND TRADITION FOR THE WORLD

Christian Declercq

There are villages in the Andes where everything seems

to have stalled in time, where every morning is like a

dawn in the past. The rising sun marks the beginning of

the daily chores; the soil is waiting for the agricultural

men, the schools are waiting for children to learn

their daily lesson and the every-day housework to be

performed by women.

That is the way life passes in Huilloc, a community in the

district of Ollantaytambo in Cusco. However, there is

something special that makes this little village shine with

its own ray of light and is that the way people live now

is as their ancestors did in the past. The ancient Incan

traditions have remained alive throughout the centuries.

Quechua is the sole language spoken by individuals in

the streets, their colourful costumes and clothes and the

distribution of chores follow the old rules and tradition.

Sergio Salazar

LimaTours

All this invaluable heritage became an opportunity for

the development of the community. However, owing to

the lack of education, the isolation and the difficulties

affecting their quality of life, this potential was an

obstacle and it worked against them. How can they turn

this disadvantage into a benefit?

A DOOR IS OPENED

Previously, the main financial activity of the families in

Huilloc was working as porters supporting the trekkers

at the Inca Trail, where only men could participate. In

2008, LimaTours got in contact with this group of men,

and through its Foundation – the institution in charge

of activities of social responsibility— started to carry out

several projects to resolve a lack of necessities for the

community members.

Porters on the Inca Trail,

the main economic activity

for many members of

Andean towns of Cusco.

“Thanks to this approach, we began to work together

developing projects that could generate additional

income for the families through the opportunity of

The project has led to the empowerment of

women in the community.

30


Huilloc’s colourful

living culture is one of

its main attractions.

The relationship

between man and

nature is a key factor of

life in the Andes.

showing its traditions to the world”, says Marlene

Espinoza, Executive Director of LimaTours Foundation.

When the pilot plan was ready in September 2012, the

activities began with the participation of 30 families after

following an approved selection by the Foundation and

the local authorities.

“An invitation for families was launched, indicating that

some visible changes had to be carried out in order

to participate. These changes would benefit their ways

of life, such as the cleaning of the streets and the

reorganisation of their dwellings. Each action had a

deadline and following an evaluation, the families that

obtained highest results would be selected”, explains

Espinoza. Even if only one group was selected for the

Six years later, there are 32 families involved in this

project that not only has benefited them financially but

has also made them proud of their heritage locally. This

has had an impact on improving services for the visitors.

LimaTours

LimaTours

LimaTours

The LimaTours

Foundation worked

to better and

secure the health

of the town’s youth.

Christian Declercq

program, the final aim was to improve the quality of

life for all the inhabitants of Huilloc. In order to secure

this, it was established that of the sale of each activity, a

percentage would go to the community fund managed

by the members of the assembly.

SOME CLIENTS OF LIMATOURS HAVE

SPONSORED THE COMMUNITY OF

HUILLOC BY MAKING DONATIONS

TO FIT COOKERS IN KITCHENS AND

ALSO FOR THE PRODUCTION OF

INFORMATION PANELS IN THE VILLAGE.

Visitors can participate and

assist in the local daily labours.

31


HUILLOC

THE BIG WINNERS OF

SUSTAINABLE TOURISM

85

HOUSES IMPLEMENTED

with improved hygienic services, improved

kitchens, furniture for lodging environment, etc.

96

EMPOWERED WOMEN

trained in gastronomy, housekeeping,

ornamentation, reforestation, leadership

and tourism services.

120

CHILDREN

BENEFITED TO YEAR

with donations of school supplies,

educational material, school divers, etc.

2,754

PASSENGERS SENT

BY LIMATOURS

in the period 2015 - 2018

198

CHILDREN HAVE HAD THE

OPPORTUNITY TO TRAVEL

thanks to the support of LimaTours to places like

Machu Picchu, Puno, Trujillo, Chiclayo and Lima.

20

PEOPLE WITH SUPERIOR STUDIES

in careers such as business administration,

tourism and hospitality, nursing, agricultural

production, accounting, etc.

What are the factors that motivate the Huilloc community to

participate in this initiative?

32

Make their culture and traditions known to visitors.

Protect their ancestral customs.

Access the training.

Improve their income.

Receive recognition from the community.


33


HUILLOC, SOUL AND TRADITION FOR THE WORLD

LimaTours

visitors”, reflects Espinoza. Radical change has been seen

as the men can now remain in the community together

with their wives to support and help with whatever is

necessary.

The mystical aspects

of life in the Andes are

world-recognised.

THE BIG CHANGE

The successful implementation of a plan of this kind in

a community brings different changes in all senses. The

greatest, however, are not accountable or measured

physically, these are within each person´s mind and the

way of perceiving the external world.

People in Huilloc are the leaders of their development.

Big decisions are undertaken by the inhabitants who

were capable of sustaining the project over time

and re-evaluating their cultural essence. LimaTours

is happy to keep supporting them by strengthening

the organisational work, offering them a coordinator

that collates and records the information relating

to passengers and reservations. Likewise, they are

Visitors can

spend the

night with host

families in the

community.

LimaTours

One of the most significant changes was the empowering

to women. “They are now perceived as agents of change

and providers of resources equal as their husbands. In

the beginning, they were shy and would not look you in

the eye; nowadays, they participate actively, give their

opinion and are always smiling and interacting with

the intermediaries between the community and the

state authorities in charge of providing training and

opportunities for exhibitions at national or international

trade fairs.

LimaTours

Experiential tourism is a wonderful

alternative to traditional excursions.

The Andean Culture is rich and inspiring, and rural tourism

is an excellent opportunity to showcase it to the world. “In

Huilloc, they felt like bystanders. Now they feel very proud

of this opportunity and recognition. If this example is

replicated, we could achieve a great development in other

communities”, finishes Espinoza. It is going back in time,

but with a great vision for the future.

34


TESTIMONY

VERONICA SMULDERS

JOURNALIST IN TRIPS AND TALES

Visiting the community of Huilloc was definitely one of the most rewarding

experiences we had as a family when travelling in Peru.

To be able to be part of their life for one day is unique. The whole community

welcomed us with flowers and clothes. We participated in the making of the

“pachamanca” or earth pot having the food cooked underground which we later

enjoyed together.

We learnt about their ancestral weaving techniques as well as the natural

colouring of the wool. Seeing how it’s done and listening to their stories makes

you realize and appreciate the important heritage of the Andean culture.

In such surroundings, we enjoyed the wonderful weather outdoors and the kids

couldn’t stop playing together with the children of Huilloc. Even without speaking

a common language, they managed to communicate with each other, beautifully.

For us coming from Dubai, having the opportunity to be involved in such a way

in another environment was very special. We travel to widen the perspective of

our children and our own from experiences like this. At the end of the day going

back to Cusco city, the kids asked to go back next time we come to Peru, so we

felt it was a mission accomplished.

35


HUILLOC, SOUL AND TRADITION FOR THE WORLD

ANDEAN

STYLE

LIVE THE LIFE IN HUILLOC BY

PARTICIPATING IN ANY OF THE ACTIVITIES

THAT WE OFFER.

Allin Pachacuy

Learn about the ancient knitting techniques in Huilloc.

With the aid of an interpreter, you may watch how

women use special tools to create beautiful garments

with typical designs, and you may also participate in this

work under their supervision.

Chaskiq

Become a chasqui or postman of the real Inca Empire

participating in this activity. Receive the quipu or sacred

message and start your walking journey from Huilloc to

the archaeological site of Aya Urqu. The pututu will be

blown to announce your arrival together with the tapunay,

the authority that will accompany you in this route, and

you will be received by the amauta or interpreter.

LimaTours

Christian Declercq

Kusiruna

Learn about the daily routine of the inhabitants in

Huilloc. Dressed up with their typical garments such

as ponchos and blankets, men set off to work in the

land using traditional tools and women stay at home

to cook the products that they bring back from their

harvest. After being part of this living experience, enjoy

a celebration where local food is served followed by

local music and dance.

36

LimaTours


Sergio Salazar

Yachaywasi

Share an intercultural experience with children and

their parents at the local school. Have a chat over the

difference of upbringings and their view towards nature

and reciprocity within their community. Mingle with the

children and learn about their clothing garments and

their local food.

Willaq

Participate in a mystical experience of the Andean world

where the Mother Earth and other deities known as Apus,

are thanked in a ritual ceremony. You will learn about the

close connection between nature and the spiritual ambit

of the community, using coca leaves as offerings in the

stone altars at the bottom of the mountains. Feel that

close and special relationship with the ´Pachamama.´

Yanapanakuy

Since ancient Inca times, the collective work or ´minka´

was an essential pillar of the way of life. Be part of the

labour work of the members of the families, like painting

the schools, planting trees, fixing furniture or others and

generally support the community centre. Activities end

with a farewell with music and dance to thank you for

your help.

LimaTours

LimaTours

37


LIMATOURS AND

SOCIAL RESPONSIBILITY

Tourism is an activity that one way or another will impact on communities as well as

on nature. In LimaTours, we try to reduce this footprint to the minimum. Get to know

more about our commitment to our country and the planet.

WHY DO WE CARE

ABOUT SOCIAL

RESPONSIBILITY?

RECOVERING

HERITAGE

The Qhapaq Ñan expedition seeks to create

consciousness on the importance and conservation

of the Inca’s road system, promoting the

development of the rural communities nearby by

creating an adventure tourism program.

Since its establishment, LimaTours has been

committed to implementing social initiatives related

to tourism. Our founder, Eduardo R. Arrarte, held that

tourism should benefit the communities that were

involved in some way as a recompense for their

contribution to the industry.

HUANUCO PAMPA

Following this motivation, LimaTours collaborated in

the realization of projects such as:

3

1

OTHER CERTIFICATIONS

1

The nomination of Lima’s Historical Center

as World Heritage by UNESCO

2

4

2

The investigation of the Nasca Lines

3

The investigation of the Caral

ISO 9001

Certifies the ability and effectiveness of

our Quality Management System, which is

reflected in the design and management

of our touristic services.

OHSAS 18001

Regulates the health and safety conditions

of the company. It certifies the management

of risks to avoid accidents and ensures the

wellbeing of the employees.

4

The construction of the infrastructure for places like

Tambo Colorado in Paracas and Pueblo Nuevo in Chincha

SA 8000

Secures the minimum health and environmentally friendly

conditions at the place of work. It controls topics such as forced

child labour, remuneration, working hours, discrimination, etc.


WE HAVE A RAINFOREST

ALLIANCE CERTIFICATION

We were certified first in 2016 and

renewed our certification in 2018.

The Rainforest Alliance is an NGO that supports the

conservation of biodiversity and secures a sustainable

way of living based on the agricultural working of the

land, commercial practices and customer behaviour.

It is essential for us to have a full commitment

to sustainability and the environment, which

are the pillars of our operations.

This certificate means that our business practices promote tourism which is

viable in future, as well as ensuring that our suppliers and customers comply

with the same conditions.

WE ARE A ´CARBON

NEUTRAL EMISSIONS´

COMPANY

Carbon footprint is the impact that gas

emissions generated by human beings’

activities have on the environment.

Our goal is to plant 10,000 trees

in the Tambopata National Reserve to offset

our carbon footprints till 2020.

8%

are

of carbon emissions in the world

generated by tourism.

TAMBOPATA

LIMATOURS

FOUNDATION

LimaTours Foundation was established in 2008 to

manage the activities related to social responsibility

developed by the company.

OLLANTAYTAMBO

HUILLOC

PLAN WALLATA

Joint work with the community to offer

them an opportunity for sustainable

development using their traditions and

offering experiential tourism activities.

Project seeking to strengthen the people´s cultural

identity in Ollantaytambo, which has been identified

as a unique destination owing to its Inca legacy, and

which will facilitate their economic growth.


TOURISM IN SUPPORT OF PERU’S CULTURAL TREASURES

PERU’S

TOURISM IN SUPPORT OF

CULTURAL TREASURES

40


SUSTAINABILITY IS

ALWAYS THE MOST

IMPORTANT. SO SAYS

THE SLOGAN OF

TURISMO CUIDA, A

CIVIL ASSOCIATION –

OF WHICH LIMATOURS

FORMS PART – THAT

IS COMMITTED TO THE

EDUCATION ABOUT

AND PROTECTION OF

PERU’S NATURAL AND

CULTURAL WEALTH.

Rodrigo Cabrera

Social

responsibility

and

sustainability

are where

tourism is

headed.

41


TOURISM IN SUPPORT OF PERU’S CULTURAL TREASURES

Christian Declercq

on these magical places. These very reactions are the

visions behind socially responsible and sustainable

tourism.

While these concepts began to brew during the 1960’s

thanks to an increase in activism and social movements,

it was not until the 1980’s that they were strengthened

and formalised with the appearance of institutions that

were advocated to promote these ideals. Within the

tourism sector, these organisations look to both benefit

those implicated in the industry, as well as protect

the natural and cultural resources precious to each

destination.

Kayak and stand

up paddleboard are

two fun, eco-friendly

activity options.

According to Newton’s famous third law of physics, with

every action, there is a reaction. While this statement

was originally coined to explain physics, it can be used in

many other contexts as well, like tourism.

Tourism Cares, established in 2003 by the National Tour

Association (NTA) and the United States Tour Operators

Association (USTOA), is one of these organisations. Its

mission is to work for the wellbeing of the people and

destinations tourism depends. To achieve this, it brings

Christian Declercq

For example, the increasingly popular beaches in

Southeast Asia have seen a massive surge in tourists

in the last few years. The local ecosystem of these

beaches, however, is not at all prepared for such an

increase in human traffic. As tourism depends on the

natural surroundings of destinations – as well as local

communities and cultural heritage sites – we are forced

to react in order to avoid generating negative impacts

Social projects provide

great developmental

alternatives for some of

the more isolated villages.

42


Christian Declercq

Tourists and

locals have the

chance to share

experiences.

Christian Declercq

together the efforts of many different companies and

agencies that make up the association. In other words,

competing businesses come together to collectively act

as agents for change through social projects like the fund

to help Nepal after it suffered a devastating earthquake

have a sister organisation – a replica of Tourism Cares –

outside of the United States.

Local fauna also

benefits from

sustainable

tourism.

in 2015, or Tourism Cares Jordan, which promotes the

That is how, in 2012, the Turismo Cuida Civil Association

development of local communities through tourism.

came to be, with the participation of nine founding

partners: Aranwa, Belmond, Coltur, Delfín Cruceros

“After years of good results, Tourism Cares decided to

Amazónicos, Inca Rail, Libertador, LimaTours Foundation,

do a global outreach – that is, to replicate its business

Peru Rail and Viajes Pacífico. At that time, Carlos Alberto

model in other countries so that the same work can be

Arrarte – who was president of LimaTours – was chosen

done: that companies in the tourism sector find common

as the president of the association.

goals to work towards using the funds that they generate

with yearly contributions,” explains Marlene Espinoza,

Turismo Cuida’s mission in Peru is to work towards the

executive director of the LimaTours Foundation and

protection, conservation, and promotion of cultural and

manager of Turismo Cuida.

natural heritage, as well as to invest in tourism-related

education. “It doesn’t matter if they compete in the

commercial market, the members act together with the

goal of achieving a transformation,” assures Espinoza.

TURISMO CUIDA

Tourism Cares selected five countries to participate

in its global outreach. These five candidate countries

were asked to comply with certain conditions that were

to be evaluated by a given date. The results were then

THE LIMATOURS FOUNDATION NOT ONLY

PLAYED AN IMPORTANT PART IN THE

FOUNDATION OF TURISMO CUIDA, BUT

LIMATOURS AS A BUSINESS HAS BEEN A

CONTRIBUTING ASSOCIATE SINCE 2015.

assessed and debated by the organisation’s directors.

After this process, Peru was chosen as the first county to

43


TOURISM IN SUPPORT OF PERU’S

CULTURAL TREASURES

The Sillar

Route in

Arequipa,

one of the

projects

financed by

Turismo Cuida.

HOW IT CONTRIBUTES

In its first year, Turismo Cuida conducted a national

competition, with the goal of finding ideas relating to

the protection of cultural patrimony to finance. After a

careful evaluation, seven proposals were chosen: the

implementation of an Interpretation Centre for Tourists

at the Tipon Archaeological Site (Cusco), the communal

development of the San Jose de Moro population (La

Libertad), the creation of the Museums of Lima app (Lima),

the development of the Sillar Tourism Route (Arequipa),

the improvement of the storage and exhibition spaces

in the El Brujo Archaeological Complex (La Libertad),

the diversification of the tour options in the district of

Andahuaylillas (Cusco), and the detailed improvement of

the kullpis de Rupac (Lima).

LimaTours

LimaTours

LimaTours

One of Turismo Cuida’s most representative projects

to date is ReCusco, a recycling and re-use awareness

campaign that educates locals about how to manage

plastic, electronic, paper, and cardboard waste. Over 70

businesses in Cusco and the Sacred Valley contributed to

the initiative, and thanks to the collective hard work, this

project has generated dozens of jobs and has formalised

recyclers who now benefit from proper training and waste

management. Additionally, participating businesses also

receive certificates validating the weight and amount of

properly managed rubbish they discard, which they then

present to state entities during revisions.

The decorated walls

of the Huaca de la

Luna in La Libertad.

“When you hear about the achievements obtained by

those participating in the plan, you think about all the

opportunities they have to better their efforts and for

their contributions to be recognised. This is what we at

Turismo Cuida want, to be agents for change,” confirms

the Turismo Cuida representative.

THE RECUSCO PROJECT WAS

CONSIDERED AMONG THE 500

BEST IN THE REGION BY THE

LATINOAMERICA VERDE AWARDS,

RUN BY THE LATINOAMERICA

VERDE FOUNDATION, AND HELD

IN GUAYAQUIL IN AUGUST.

ReCusco looks to keep the region clean

while supporting the environment.

44


OUR OTHER EXCEPTIONAL PERUVIAN EXPERIENCES

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Reservations: +51 (1) 610 8300 | email: perures.fits@belmond.com

BELMOND.COM

45


EXPERIENCES

TOURISM

THAT

LEAVES

A MARK

Sustainable tourism is a way for all of us to grow in life.

It provides a practical means to commit ourselves to

protecting the environment and the planet and to

supporting the communities and providing a financial

resource to help them with their development.

Learn about the experiences that we offer which

follow the above goal. Discover our most rooted

culture, open your eyes to nature and fall in love with

it, or sponsor any project that aims to make a social

change.

Because travelling is not only to explore the world,

but to transform it as well.

46


LimaTours

47


www.sustainablepreservation.org

PACHACAMAC,

LIMA´S ORACLE

LIMA

Discover Pachacamac, the most important sanctuary

and oracle in the coast of Ancient Peru. In the

archaeological site, you will find remains that range

from the ancient Lima Civilization to the Incas, which

can be clearly noted in the construction style and the

impressiveness of their temples and pyramids.

Complete your visit with a close encounter with the local

living culture together with the female handicraft artists of

the Sisan Group. Participate in an embroidery workshop

where you may appreciate their refined work and the

history behind this social entrepreneurship project.

48


REVALORISING

THE IDENTITY

LIMA

Walk around Callao Monumental, the new arts location

of Lima. This urban project is trying to recover the area

and integrate the neighbourhoods through activities

that will help their development such as artistic training

and work opportunities.

The historic streets of this port are full of colourful

graffiti as dozens of artists present their work in the

refurbished galleries together with a gastronomic tour

for food lovers. Urban art workshops are also offered

for both adults and children.

LimaTours

49


Art Trail

LEARNING ABOUT

POPULAR ART

CUSCO

Get close to the popular art of Cusco and visit the artists’

workshops in the neighbourhood of San Blas. Participate

in two separate activities where you can make and then

decorate your own Pucara Bull, which is one of the most

famous Peruvian handicrafts that represents prosperity,

fertility and attracts good luck.

Learn about the colonial vitreous ceramic and gilding

techniques, which were inherited from Colonial times.

In the end, you may take your own piece with you as a

unique souvenir.

50


51


Albergue Ollantaytambo

GIFTS FROM THE

PACHAMAMA

CUSCO

“From the farm to the table” is the motto of Albergue

Ollantaytambo. That is why they own the land where

they cultivate their products which will then be served

at their restaurant and as part of the traditional

´pachamanca´.

This way, they not only keep alive their old Andean

agricultural techniques such as the oxen ploughing

and rotation of crops but also, they protect their soil by

not using chemicals or synthetic fertilisers. It is simply

love to the Pachamama.

52


VIEWS OF OLLANTAYTAMBO

CUSCO

Participate in a photographic journey to the town of

Ollantaytambo, which boasts a unique setting and

their streets maintain that Inca essence which allows

you to capture spectacular images. End your tour in a

´chicheria´ to learn more about this traditional drink while

appreciating the work of the local artisans.

When carrying out this activity, you will have contributed

to the Wallata Plan, which seeks to bring value

and secure the sustainability of the community of

Ollantaytambo by encouraging its socio-economic and

cultural development.

Art Trail

53


Refugio Amazonas

LEARN IN ORDER

TO PROTECT

PUERTO

MALONADO

The Posada Amazonas lodge will open the door to

the Amazon Forest, and it is a clear example of how

tourism can work hand in hand with the communities.

This hotel is owned by the Ese Eja natives of this area,

who receive the support of The Rainforest Expeditions

company in their administration. They work as guides

for the visitors, work in the lodge and have decorated

the common areas themselves with their traditional art.

Take a nocturnal walk in the rain forest looking for unique

and impressive species or spend the day alongside the

members of the community, learning about their ancient

culture and experiencing their daily life.

54


THE ESSENCE

OF MARAS

CUSCO

Be part of a series of workshops in the community of

Maras and learn firsthand the essence of their culture.

You can choose from stopping at a local radio to listen

to Quechua news, their mother tongue, or participate

in an evening of huayno music and be motivated by the

energy of the dancers.

Do you have a restless palate? Sit down at the table

with a local family to have dishes that offer you the

warmth of the Andean home. You may also display your

ability in the flower arrangement workshops or making

hats and other handicrafts.

Christian Declercq

55


PROGRAM

PERU

8 DAYS / 7 NIGHTS

LIVING CULTURE,

LEGACY AND NATURE

IK

DAY 1

Art Trail

Arrival at Lima and transfer to hotel. Enjoy dinner

with a tasting menu in IK, Peruvian contemporary

restaurant, based on a sustainability goal

rendering respect to the earth that provides the

product for the meals.

DAY 2

Walkbout in Pachacamac, an archaeological

site in the outskirts of Lima. Following this visit,

participate in embroidery workshops with the

female artisans of Sisan.

Sede Nacional Qhapaq Ñan

LimaTours

DAY 3

Flight to Cusco. In the afternoon, attend a ´Toritos

de Pucara´ (Pucara Bulls) pottery workshop in

San Blas.

DAY 4

Visit the towns of Chicheros and Maras, where

you will meet a master milliner and will learn

about the traditional techniques of hat making.

Lunch at the Restaurant-School Parquay, that

offers the opportunity of training and income

to the students in the Sacred Valley. Finish your

day with a photographic excursion and visit the

´chicherías´ in Ollaytantambo.

56

LimaTours


DAY 5

Transfer to the community of Huilloc. Participate

in sustainable tourism activities such as

´Yachaywasi´ or visit the local school. Following a

traditional lunch, observe the textile work of the

women of the community and have dinner with

a local family.

LimaTours

DAY 6

Breakfast at a local family home. Become part

of the community during agricultural tasks or

´Kusiruna´. Head for Ollantaytambo to have lunch

in El Albergue and enjoy their concept meals

´farm to table´not without first visiting their

sustainable orchard. Board the train towards

Aguas Calientes.

DAY 7

Full visit to Machu Picchu, the famous Inca citadel

and one of the New Seven Wonders of the World.

Return to Cusco by train.

DAY 8

Transfer to Cusco Airport.

LimaTours

WHY CHOOSE US FOR YOUR

SUSTAINABLE TRIP?

Because we recycle the waste from our box lunch, like

cartons and papers.

Because we don’t use plastics and we offer biodegradable

bottles.

Because we seek to reduce the use of paper, working with

electronic gadgets and avoiding the printing of tickets.

Because we have alliances with hotels and restaurants that

work on a sustainable concept.

57


A SOUVENIR THAT WILL

CHANGE A CHILD'S LIFE!

With the support of generous people like you, the local citizens in the community of Huilloc will have access to the resources they need to

improve their lives.

By purchasing this beautiful story book, ‘Nasca, the adventures of Achiq and the golden mask’ you are making an immediate and

important impact on the health, education, and economy of the residents of Huilloc. 100% of the profit from the sale of every single book

58

helps fund the LimaTours Foundation which supports many projects in the village.

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