2019 SENG Houston Prospectus_Web

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www.sengifted.org

Mission
SENG‘s mission is to empower families and communities to
guide gifted and talented individuals to reach their goals:
intellectually, physically, emotionally, socially, and spiritually.
Following the suicide of a gifted student in Michigan, the late Dr.
James T. Webb founded SENG in 1981 to support and guide the
gifted community through education, research and connection.
With the right intellectual and emotional support, gifted people can
accept themselves, fulfill the potential of their incredible capabilities,
and learn to feel balanced, happy and at peace by working with their
high sensitivities. SENG is the only nonprofit organization specifically
supporting the social and emotional needs of gifted individuals.
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www.sengifted.org

2019
SENG HOUSTON
Exploring New Frontiers
Prospectus
IMPACT 3
SPONSOR 5
ADVERTISE 7
EXHIBIT 9
TERMS & CONDITIONS 11
ORDER FORM 12
EXHIBITOR CONTRACT 13
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Impact
Since 1981, SENG has been helping gifted, talented and twice-exceptional (GTE)
people grow through their social and emotional well-being. It has trained countless
professionals, aided educators in increasing their knowledge and continuing
education credits, and expanded the understanding of what it means to be GTE
for people of all ages, backgrounds and beliefs.
Today, SENG is highly regarded in the GTE community. It continues to re-evaluate
its impact, benefits, and relevance so it can continue to be inclusive through
diverse programming. It also measures its reach so it can continually push its mission
and services into communities where there is a great need for GTE develop
effective, beneficial partnerships.
In fact, SENG lowered its membership and conference prices, beginning in 2019,
to make it more affordable and inclusive. What matters most is that the GTE
community is well-supported with resources to help them live their best lives.
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At a glance
VENUE:
OMNI HOUSTON HOTEL, 4 RIVERWAY, HOUSTON, TX 77056
July 18, 2019: Pre-Conference Activities (optional)
• Accredited Continuing Education courses
• SMPG (SENG Model Parent Group) Facilitator Training
• Parent Plus groups
• Move-in day for Exhibitors
• Evening welcome panel discussion
July 19-21: Conference
• 3 keynote speakers
• 75+ breakout sessions, incl. Spanish language sessions (tent.)
• Youth Forum track for transitional age youth (11-18 years)
• Awards and Welcome Reception
• Exhibit Hall
Attendance: 400-500
Attendee demographics: 70% female, 60% parents & families, 40% educators & GTE professionals
Average Marketing reach
(as of December, 2018)
Facebook: 240K / 27K followers
Twitter: 2.7M impressions / 11K followers
Other sites, including LinkedIn, Instagram,
VIMEO and Youtube combined: 5K
Active email list: >22K subscribers
General open rate: 22.4%
Click-through rate: 4.7%
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Promotional or targeted open rate: 79%
41% on Mobile / 59% on Desktop
Website traffic: 960K

Sponsor
Supernova: Presenting Sponsor $10,000
As the premiere-level, presenting sponsor of SENG Houston, your company name and logo will
be used as co-branding (in conjunction with SENG’s logo) for all marketing and communications
related to the conference, from the date of sponsorship. This includes, but is not limited to:
• the SENG website;
• conference program booklet and addendum;
• conference app (Attendify); and
• pre-event marketing, such as e-blasts, postcards, flyers, social media,
and the SENGVine newsletter.
At the conference, the Presenting Sponsor will receive:
• registration for 4 with Presenting Sponsor badges;
• reserved seating at the Welcome & SENG Awards Reception;
• 3 minutes of speaking time before opening keynote;
• placement of promo materials on reception tables and in breakout sessions;
• inclusion of logo on main Registration/Check-in banner;
• 6’ welcome table or exhibitor booth in a prime location for the duration of conference;
• full color vertical banner displayed in the keynote room;
• full page, full color ad (8” x 10.5”) in front inside cover of program;
• conference tote insert; and
• acknowledgement by SENG Executive Director and/or Board President from the stage.
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Ground Control: Platinum Sponsor $5,000
Includes benefits of Gold Sponsor, plus:
• 12’ exhibitor table, instead of 6’, including table drapes, two chairs, wifi, and basic signage;
• full color, full page ad in program (8” x 10.5”), instead of half page ad;
• listing in the conference program and app as a Platinum Sponsor;
• conference tote insert; and
• acknowledgement as a Platinum Sponsor by SENG Executive Director and/or Board President
from the stage of the Welcome & SENG Awards Reception.
Liftoff: Gold Sponsor $2,500
Includes benefits of Silver Sponsor, plus:
• half page, full color ad in program booklet (8” x 5.25” or 4” x 10.5”), instead of quarter page;
• link and logo on SENG webpage until December 2019;
• listing in the conference program and app as a Gold Sponsor; and
• acknowledgement as a Gold Sponsor by SENG Executive Director and/or Board President from
the stage of the Welcome & SENG Awards Reception.
Stellar: Awards Reception Sponsor (2) $2,000
Includes benefits of Silver Sponsor, plus:
• half page, full color ad in program booklet (8” x 5.25” or 4” x 10.5”), instead of quarter page;
• full color vertical banner displayed in the Welcome & SENG Awards Reception venue;
• listing in the conference program and app as one of 2 Awards Reception Sponsors;
• placement of promo materials on tables at the reception; and
• acknowledgement as Awards Reception Sponsor by SENG Executive Director
and/or Board President from the stage of the Welcome & SENG Awards Reception.
Countdown: Silver Sponsor $1,500
• Registration for two with sponsor badges;
• 6’ exhibitor table, including table drapes, two chairs, wifi, and basic signage;
• full color, quarter page ad in program (4” x 5.25”);
• link and logo in June and July 2019 SENGVine e-newsletters;
• social media shout-outs on major platforms (Facebook, Twitter, Instagram, LinkedIn); and
• listing in the conference program and app as a Silver Sponsor.
Cosmic: Keynote Sponsor (3) $1,000
• Registration for two with sponsor badges;
• 6’ exhibitor table, including table drapes, two chairs, wifi, and basic signage;
• link and logo in June and July 2019 SENGVine e-newsletters;
• signage in keynote presentation room acknowledging you as a Keynote Sponsor;
• logo in program booklet associating you with a particular keynote presentation;
• social media shout-outs on major platforms (Facebook, Twitter, Instagram, LinkedIn); and
• listing in the conference program and app as one of three Keynote Sponsors.
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Advertise
Premium advertising opportunities are available for SENG
Houston! Some opportunities are limited and will be sold on a
first-come, first-serve basis.
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Double page ad
Item Description Size Price
Full page ad
Back interior cover
Full page ad
Back exterior cover
Full color, 2-page spread in the middle
of the program booklet. Only 1
available.
Full color, full page ad on the interior
back cover. Only 1 available.
Full color, full page ad on the exterior
back cover. Only 1 available.
Hi-res artwork must be provided to SENG no later than June 5, 2019.
Resolution must be 300 dpi or higher.
Preferred formats include: JPG, PDF, EPS, TIFF, PSD, or PDF.
Please do not send a PNG, GIF, PUB or Word file.
Send files to Jessica.Mansmith@sengifted.org.
All artwork is subject to approval by SENG.
Artwork editing is subject to a design fee of $25 per edit.
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16” x 10.5” $1,500
8” x 10.5” $850
8” x 10.5” $700
Full page ad Full color, full page ad. 8” x 10.5” $500
Half page ad
Full color, half page ad.
8” x 5.25” or
4” x 10.5”
$350
Quarter page ad Full color, quarter page ad. 4” x 5.25” $200
Lanyards
Conference app
Tote bag logo
T-shirts
Floor decal
Tote bag insert
Logo on nametag lanyard provided
to all attendees and worn throughout
the conference. Only 1 available.
Conference App Underwriting, includes
logo in all promotion and in
heavily used, popular app. Only 1
available.
Logo placed on tote bags provided
to all attendees. Only 1 available.
Logo placed on t-shirts provided to
ambassadors, staff, sponsors and
exhibitors. Only 4 available.
Colorful logo placed prominently on
floor of exhibition hall.
Up to 500 pieces of your promotional
pieces inserted into tote bags provided
to all attendees.
N/A $850
N/A $800
N/A $500
N/A $250
24”x 48” $200
Up to 8.5” x
11” or small
promotional
items
$150

Exhibit
SENG’s Exhibitor Hall includes educators, publishers, academic
institutions, booksellers, counselors, product vendors, authors, and
more! Sign up today to showcase your business at SENG Houston
and make a lasting impression your new connections will remember.
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Booth Type or Add-On
Standard Booth
Double Booth
Corner Booth
End Cap Booth
Half-Island/Triangle
Booth
Full Island/Square
Booth
Description
Entry for 2 reps with sponsor ribbons
on nametags, 6’ table with basic
linens and draping, 2 chairs, free wifi,
standard signage with booth number,
blue and white 8’ pipe and drape
backdrop.
Entry for 2 reps with sponsor ribbons
on nametags, 12’ table with basic
linens and draping, 2 chairs, free wifi,
standard signage with booth number,
blue and white 8’ pipe and drape
backdrop.
Same as Standard Booth, but located
on a corner with no endcap - premium,
high-traffic location.
Same as Double Booth, but located
on the end of an aisle as the only exhibitor
“capping” the row in a premium,
high-traffic location.
Stand-alone booth with 6, 6’ tables
and chairs arranged in a triangle.
Includes entry for 2 reps with sponsor
ribbons on nametags, wifi, standard
signage with booth number, and pipe
and drape 8’ tall, if desired.
Stand-alone booth with 8, 6’ tables
and chairs arranged in a square.
Includes entry for 2 reps with sponsor
ribbons on nametags, wifi, standard
signage with booth number, and pipe
and drape 8’ tall, if desired.
Size
(Depth x Width x
Height)
Price
10’ x 10’ x 10’ $450
10’ x 20’ x 10’ $725
10’ x 10’ x 10’ $600
10’ x 20’ x 10’ $875
16’ x 16’ x 10’ $1,500
20’ x 20’ x 10’ $2,500
Electricity 2, 120V outlets in booth N/A $100
Extra table
An extra 6’ table in existing booth
space
6’ $275
Booth orders must be received by June of 2019 (specific date will be provided in
later editions of this prospectus). Orders can be placed at www.sengifted.org or by
sending in the form on page 9 with payment. For custom or additional design
requests, please contact SENG at office@sengifted.org.
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EXHIBITOR TERMS
& CONDITIONS
Please read the Terms and Conditions in full. Complete and return the forms on the
following 2 pages with payment OR complete and pay online at www.sengifted.org.
Assignment of Space
Beginning on January 1, 2019, booth spaces for SENG Houston will be assigned in
the order that requests are received and payment is made in full. A basic floor plan
will be provided in later editions of this prospectus and to confirmed exhibitors once
available. Your choice of booth location will be more readily available with early
registration. Every effort will be made to place your booth as close to your choice
location as possible. However, the SENG Houston Committee reserves the right to
relocate exhibitors or modify the floor plan should it be deemed necessary.
Payment Requirements
Payment is due in full at the time of reservation. Space selections will
not be considered reserved until this payment is received.
Cancellation of Exhibit Space
Cancellations of booth space must be made in writing and refunds for approved
cancellations will adhere to the following schedule:
• January 30 - May 15, 2019: cancellation fee of 50% of the total booth cost;
• After May 15, 2019: No refund.
SENG reserves the right to refund any money paid for exhibit space on this contract
and cancel space with no notice required. In case of cancellation of SENG Houston
due to act of God, fire, strike or any other circumstances beyond the control of
SENG, the exhibitor will be refunded any money paid for booth space, less the prorated
share for the expenses incurred by SENG in connection with the exhibition. In
case of cancellation of SENG Houston for any other reason, or change in the place
or date of the exhibition which is unsatisfactory to the Exhibitor, the Exhibitor will be
entitled to a full refund of monies paid for exhibit space.
Use of Exhibit Space
Exhibit space is to be used solely for the display of the exhibitor’s products and
services offered for sale to the educators and parents of gifted students. Exhibitors
are not permitted to sublet any portion of their space or to display merchandise
of other manufacturers or distributors where no direct business relationship exists
between them. All exhibits must conform to the IAEE Guidelines for Display Rules
and Regulations, and must not be of such nature or arrangement to obstruct the
view or interfere with exhibits of others. No exhibit material may extend beyond
the boundaries of the exhibit space, or exceed the height restrictions. No materials
may be suspended from the ceiling or bridged across an aisle. Tape, tacks, nails and
other materials may not be adhered to the venue’s walls and fixtures. All demonstrations
must be confined within the exhibit space. No exhibitor may solicit attendees
or distribute literature or other materials outside of his booth space. The height of
displays may not exceed 8 feet, with two exceptions: perimeter booths and entire
island booths occupied by one exhibitor may be as high as 12 feet. Displays may
not exceed 42 inches in height in the front half of the booth. Should there be any
question on conforming to display rules or interfering with other exhibitors, final
judgment will be made by the SENG Houston Committee or SENG management.
Selling Policy
Exhibitors may sell products on the exhibit floor during regular exhibit hours.
Exhibitors are responsible for any and all permits required by law or local ordinance.
An exhibitor without a Texas location needs a use tax permit. Call the State of Texas
Comptroller of Public Accounts at 800.252.5555 for any forms, rules, etc., or complete
information can be found at www.window.state.tx.us.
Care of Exhibit Space
Exhibitors must not place any refuse or any materials which will endanger public
safety or cause inconvenience to other exhibitors on the floor during exhibit hours.
Booths must be in order before the opening of the show. Exhibitors shall not injure,
mar, mark, paint or in any manner deface the venue, or use nails, hooks, pins, screws
or tape on the structure or fixtures. The exhibitor is liable for any and all damages
they cause to the building or otherwise in connection with their exhibit. Helium
balloons are prohibited.
Insurance and Liability
Insurance on the exhibit is entirely at the exhibitor’s expense. Each exhibitor must
maintain adequate insurance to cover injury, loss or damage to the general public,
their employees and property. SENG will not be responsible for the loss of property
of exhibitors from theft, damage by fire, water, accident or other causes. Although
we will do all in our power to protect the venue against such loss, it is recommended
that all exhibitors have representatives in attendance at all times, especially when
exhibits are being set up or dismantled, to protect them against loss.
By accepting these rules, it is expressly understood and agreed that the exhibitor
will make no claim of any kind against SENG - Supporting Emotional Needs of the
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Gifted, or any of its members, volunteers, contractors, or employees, for any loss,
damage to, or destruction of goods, or for any injury that may occur to the self or
employees while in the exhibit hall, or for any damage of any nature or character
whatsoever. The venue is not liable to the exhibitor for any damage to, or for the
loss or destruction of, any exhibit.
Decorations/Equipment Provided
Backdrapes and wingdrapes and a booth sign showing booth number and company
name, will be provided with each booth, as well as 6’ tables with basic linens. All
other furnishings and displays will be at the exhibitor’s expense.
Installation of Exhibits
All exhibits must be completely installed and ready for viewing by the date and
hour the show is scheduled to begin. Exhibits or displays may not be removed
from the show until the show has been officially closed. SENG Houston exhibitors
install and remove their own exhibits, or appoint a firm to do so, so long as these
firms conform to all rules and regulations and do not disrupt the orderly installation
and removal of other exhibits. If an outside contractor is used, the exhibitor must
furnish SENG with the name and address of the contractor, as well as a certificate of
insurance at least 15 days prior to the show. There are certain exclusive contractors
with specific responsibilities for services, such as electrical, drapage, cleaning and
catering, with which exhibitors must contract. An exhibitor service kit with designated
contractors and their forms will be sent to each exhibitor upon receipt of the
contract, as available.
Removal of Exhibits
All exhibitor property must be removed from the exhibit hall by the end of the designated
exhibitor move-out time. In the event that exhibit space is not vacated by
that time, show management is authorized to remove, at the exhibitor’s expense, all
goods and property of the exhibitor, and SENG or its agents shall not be liable for
any damage or loss to such goods or property by reason of such removal.
Conditions of Contract
This contract is subject to all rules and regulations named herein, and also to all
conditions the exhibit facility has made available. Exhibitor agrees to abide by all
applicable fire, utility and building codes. All points not covered herein are subject
to settlement by SENG management, and SENG management reserves the right
to make such changes, amendments, and additions to these rules and such further
regulations as may be deemed necessary by SENG.
Exhibitor Representative
The signer of the Contract for Exhibit Space shall be the official representative of the
exhibitor and shall have the authority to act on behalf of the exhibitor in all matters
relating to exhibiting at SENG Houston.
Photo Releases
Exhibitor and representatives agree to allow SENG to use their image and likeness
in video, audio and photos for marketing and outreach purposes related to future
conferences or engaging the community in its activities. If an individual wishes to
not be photographed or videoed while exhibiting at SENG Houston, they must
indicate this on the Contract form and a “NO PHOTO” indicator will be applied to
their conference badge. It is the individual’s responsibility to notify others they do
not wish to have their photo taken. SENG will ensure they do not utilize their image,
with the exception of non-identifying crowd or background photos, in its marketing.
Should the exhibitor wish to take photos, audio and video for their own marketing
purposes, they are responsible for attaining permission from their subjects. SENG
is not responsible for the photo release that extends to third parties. If exhibitors
post images on social media, SENG would request that they tag @Sengifted in their
posts with #SENGHouston, #SENGHouston19, and/or #SENG.
Recognition
SENG thanks the Texas Association for the Gifted and
Talented for allowing SENG to use its giftED18 Rules and
Regulations, as modified by SENG for its specific purposes,
and for TAGT’s leadership in serving the GTE community in
Texas.

ORDER
FORM
Please check all items you wish to purchase and complete the payment information on the
reverse side of this form. Physical forms and payment should be sent to:
SENG, P.O. Box 972, Clifton Park, NY 12065.
You can also order online, beginning January 1, 2019, at www.sengifted.org.
Check all
that apply
Booth Type/Add-on
Size
(Depth x Width x Height)
Price
Standard Booth 10’ x 10’ x 10’ $450
Double Booth 10’ x 20’ x 10’ $725
Corner Booth 10’ x 10’ x 10’ $600
End Cap Booth 10’ x 20’ x 10’ $875
Half-Island/Triangle Booth 16’ x 16’ x 10’ $1,500
Full Island/Square Booth 20’ x 20’ x 10’ $2,500
Electricity in booth N/A $100
Extra table in booth 6’ $275
Check all
that apply
Advertising Opportunity
Size
(Depth x Width x Height)
Price
Double page center ad (1) 16” x 10.5” $1,500
Full page ad, back int. cover (1) 8” x 10.5” $850
Full page ad, back ext. cover (1) 8” x 10.5” $700
Full page ad 8” x 10.5” $500
Half page ad 8” x 5.25” or 4” x 10.5” $350
Quarter page ad 4” x 5.25” $200
Lanyards (1) N/A $850
Conference app (1) N/A $800
Tote bag logo (1) N/A $500
T-shirts N/A $250
Floor decal 24”x 48” $200
Tote bag insert
Up to 8.5” x 11” or small
promotional items
$150
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ORDER FORM (CONTINUED)
EXHIBITOR CONTRACT
Check
all that
apply
Sponsor Level
Price
Supernova: Presenting (1) $10,000
Ground Control: Platinum $5,000
Liftoff: Gold $2,500
Stellar: Awards Reception (2) $2,000
Countdown: Silver $1,500
Cosmic: Keynote (3) $1,000
Billing & Contact Information
____________________________________
Company Name
____________________________________
Contact Name
____________________________________
Contact Title
____________________________________
Address
_______________________(___)_________
Email
Phone
TOTAL CHARGE: $_______________
Check #__________ made out to
“SENG” is enclosed.
Credit Card Authorization
____________________________________
Name on Card
____________________________________
Card Number
___/_________________________________
Exp. Date Billing Zip Code Security Code
Exhibitors only:
The undersigned hereby contracts with SENG for exhibit space at the SENG Houston
conference, beginning with move-in on Thursday, July 18, 2019, at 12 PM, and
ending with move-out on Sunday, July 21, 2019, at 1 PM. Exhibitor agrees to abide by
all Terms & Conditions on page 10 of the SENG Houston Prospectus.
____________________________________
Signatory Name (please print)
____________________________________
Signature
Agreed and Understood:
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____________________________________
Title
_________________
Date