The Good Life – January-February 2019
Featuring entrepreneurs Bert, Lisa and Klaus. Local Hero - Youthworks, Having a Beer with Nick Broadway, Ice Fishing and more in Fargo Moorhead's only men's magazine.
Featuring entrepreneurs Bert, Lisa and Klaus. Local Hero - Youthworks, Having a Beer with Nick Broadway, Ice Fishing and more in Fargo Moorhead's only men's magazine.
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ON THE COVER | THE MEYERS<br />
<strong>The</strong>y continued the idea of Chicagostyle<br />
street food at a location on<br />
45th Street next to J.T. Cigarro’s.<br />
Bert said, “It was successful. We<br />
made money but we could have<br />
made more.”<br />
Most people discovered Bertrosa’s<br />
in its final location in downtown<br />
Fargo in the lower level of <strong>The</strong> Black<br />
Building opening in July 2002. Bert<br />
asserted, “Downtown was where we<br />
got our footing — where Bertrosa’s<br />
took off. But it did take a while for<br />
people to understand what we were.”<br />
Lisa said, “Because we had Chicago<br />
in the title, people would confuse<br />
us with the chain restaurant, Old<br />
Chicago.”<br />
<strong>The</strong> Bertrosa’s menu came from the<br />
food Bert and Klaus grew up eating,<br />
such as Italian beef sandwiches and<br />
Chicago-style hot dogs. Klaus added,<br />
“We moved from Chicago when we<br />
were kids but we stayed connected.”<br />
Bert asserted, “It is the greatest city<br />
in the country.” <strong>The</strong>y visit Chicago<br />
at least once a year and have a big<br />
connection to the Windy City.<br />
<strong>The</strong>y then sought something<br />
different, and their chance came<br />
when a new type of liquor license<br />
came out in Fargo <strong>–</strong> the Z License.<br />
Bert explained, “When the new<br />
Z licenses came out, Klaus and<br />
I, along with my cousin, Ron said<br />
‘let’s do this.’ We put a $200 check<br />
down at the City of Fargo and we<br />
were chosen. We borrowed money<br />
from family, sold Bertrosa’s, sold<br />
20 / THE GOOD LIFE / urbantoadmedia.com