MWC On Air February 2019

February 2019
Issue 3
Salute
to #1’s
pg. 11
KFGO:
Brand
Spotlight
pg. 16
pg. 10
Welcome,
Peoria!
pg. 18

The WIKY Morning Show annual “Ton of Turkeys”
drive brought in 2,745 lbs. (229 birds) for the Tri-State
Food Bank. Over the past 3 years, 11,941 pounds and
883 turkeys have been collected!
The Hot 96 12 Days of Giving was a great success
as well collecting $1,000! HOT 96 listeners voted to
donate to Big Brothers Big Sisters of Southwest Indiana.

Remembering...
In the early 60’s, Duke
Wright hired DJ Gene
Carol at WRIG in
Wausau, WI. He later
found a career as
Mean Gene Okerlund.
CLICK TO
WATCH THE VIDEO

It
Gets
In
Your
Blood...
Sean Mull has been
mentoring Hibbing
High School Senior,
Kaleb Stoffel, in
radio. You know
what they say, once
radio gets in your
blood, it never leaves
you.
We love your
passion, Kaleb!

Green Bay stations hosted the Best Christmas
Ever for a deserving family. The whole community
came through in a big way! If you’re looking for an
organization to help out, Best Christmas Ever might
be one to explore. Contact Jason Hillery for more info!
Watch the incredible story below!

TIPS from tRAcy
Tracy Johnson gives you some tips for Insiders
Radio Network. Watch this quick video!
You now have full access
to the pro membership!
CLICK TO WATCH!

DID YOU GUESS WHO
THE MAGIC MAN WAS?
Our very own,
Peter Tanz.
< Watch again

The Morning Show with
Bryan & Chandra out of
Wausau, WI has a unique
back story.
What’s the twist?
Read the story below!
READ ARTICLE

Sir Paul Speaks.
Where does Sir Paul McCartney find new music?
Click below to find out!

Salute to the Number
s
12+
12+
P25–54
F25–54
M25–54
P35–64
12+
P18–34
*Nielsen Fall 2018

M25–54
12+
M25–54
P35–64
12+
P25–54
F25–54
12+
P25–54
F25–54
P35–64
F25–54
P18–34
M25–54
*Nielsen Fall 2018

12+
P25–54
F25–54
M25–54
P35–64
P18–34
M25–54
12+
P18–34
P25–54
12+
P25–54
M25–54
P35–64
F25–54
*Nielsen Fall 2018

P25–54
M25–54
P35–64
F25–54
Congrats,
staff!
P18–34
P18–34
F25–54
12+
P18–34
P25–54
P35–64
M25–54
F25–54
*Nielsen Fall 2018

Many of our markets host the St. Jude Children’s
Research Hospital Radiothon. This year, Y100 raised
over $320,000! Cumulative we have raised over
$5 million dollars! That is truly inspirational!
Watch the 2 minute recap of Y100’s Radiothon!

BRAND
SPOTLIGHT:
Watch these videos to learn about the KFGO
brand and their secret to connecting with
their listeners and the community!

When the Mighty 790
met Duke Wright.

WHY COMFORT WILL
RUIN YOUR LIFE!
Watch Bill Eckstrom in the video above!

Welcome, Peoria!
“The first time my wife and I visited Peoria was to visit
son Michael enrolled at Bradley University. We were
most impressed with the city and its radio stations. My
thought was that here was a market that would probably
nicely fit into the Midwest Communications radio group.
Many years later when we learned that an acquisition
of the market-leading Alpha stations was possible, we
did our due diligence and found that the Alpha stations
fit our business plan perfectly. The stations represented
a market-leading operation in terms of staff, winning
programming, technical facilities and balance sheet. We
look forward to working together with the Peoria staff to
continue to provide excellent radio service to Peoria and
the surrounding area.” —Duke Wright

WIXX recently worked with
FOX in promoting the new
live-show “RENT.”
Listeners sang for their rent
money worth $1,500!
It turned out great with
some creative entries!
The winning entry is a
long-time, die-hard P1 fan!
WATCH THE
WINNER HERE —>

TIPS FROM
THE HILL!

Michigan Association
of Broadcasters
Excellence in
Broadcast Awards
Best Morning Show
Kim and Curtis
Best Use of New Media,
Best Programming Feature
Ken Lanphear
Best News Feature
Jeana Gondek

Morning Show Host - Sioux Falls
News Director - Sheboygan

And lastly in the “boring
but important” category,
the Nielsen Audio Ratings
Distortion Handbook for
your viewing pleasure.