Estetica Magazine WORLD Edition (3/2018)


Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at

In addition to the art of men’s grooming – the All-Star Challenge also focuses on creativity, technique and

the interpretation of the American Crew man. The 16 international finalists flew to Spain, where their

creations were photographed by the founder of American Crew, David Raccuglia. Thousands of stylists

from all over the world entered the competition, but only one gets recognized as the one to represent the

American Crew man. This year, Russian barber Vitaly Pimenov grabbed the gold in the famed global hair

competition – the winning look on the opposite page in black and white. The award ceremony took place

during the The Style Masters Show 2018 in Barcelona, where American Crew presented on stage their latest

men's trends, including the Style for the Road campaign in partnership with Harley Davidson.

The global judging panel for the competition was: Sandra Nygaard, Fashion and Grooming Director, Men’s

Health; Sergi Bancells, International Editorial Director, Estetica Magazine; Adam Mir, 2016-2017 All-Star

Challenge Global Champion; Paul Wilson, Global Artistic Director, American Crew & Co-owner and Creative

Director, Art + Science Salon; and Phoenix Thomson, Senior Education Manager, American Crew.



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