Estetica Magazine WORLD Edition (3/2018)

EsteticaNetwork

Estetica Magazine is the world's leading hairdressing magazine. Founded in Italy in 1946 and published today in over 60 countries around the world, it is a global reference point for professionals working in the hair and beauty industry. Techniques, fashion, education and trends are at the core of every issue of Estetica Magazine. Further information about both the printed and digital versions of the magazine is available at www.esteticanetwork.com

Goldwell simplifies it for

guys with a one-stop Hair

& Body Shampoo as well

as solutions that speak

to Thickening and

Anti-Dandruff needs.

Once styled, keep it that

way with Dry Styling Wax,

Texture Cream, or extra

strong Power Gel.

Denman Brushes presents the Jack Dean Fade

Brush with extra-soft bristles that gently remove

cut hair to allow the barber or stylist to check for

imperfections. Check out the tear-drop handle

for comfortable grip and control!

Scruples offers Dual Design for volume

and control on wet hair and shine and

separation on dry hair. High Impact

fights humidity and builds hold

without getting flaky. Added Value:

Scruples' exclusiveProtective

Barrier Complex (PBX).

"They also don’t know what they are missing by not coming to you, so tell them

why it’s well worth the effort (and possibly paying more)."

Once you’ve got your salon on track, invest in your own education. As Carruthers,

says, "Men's hairdressing can be more challenging at times because if a mistake in

made in a haircut, it’s apparent." In other words, the margin of error is minimal. Go

to your professional products partner and ask what’s on the table in terms of courses

and academies. This is one investment that will guarantee a worthwhile ROI.

Esquire Groming Collection

Tigi

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