Vinexpo Daily Bordeaux 2019 - Media Kit

cleverdis

MONDAY 12 TH JUNE 2017

EXCLUSIVE INTERVIEW

WE HAVE MORE THAN 100 NEW

EXHIBITORS FOR THE 2017 EDITION

Read page 18

SPECIAL FEATURE

– IT’S ALL ABOUT MARRYING GOURMET

DISHES WITH EXCEPTIONAL WINES

Read page 20

TRADE TALK

WE ARE LOOKING FOR SOME TOP

BRANDS OR BOUTIQUE BRANDS

Read page 17

HALL 1

STAND AB15

MONDAY 19 TH JUNE 2017

EXCLUSIVE INTERVIEW

the Union de la Sommellerie Française (UDSF)

WINE TASTING (…) ENGAGES ONE’S

EMOTIONS, AND THESE EMOTIONS ARE

TRANSLATED BY A CERTAIN NUMBER OF

REACTIONS Read page 7

SPECIAL FEATURE

AROMATIC SCENTS Read page 8

TRADE TALK

WE THINK WE CAN OFFER FRENCH

WINERIES AND BUSINESSES OUR UNIQUE

POINT OF VIEW AND UNRIVALLED

KNOWLEDGE OF THE CHINESE MARKET

Read page 6

HALL 1

STAND AB15

WEDNESDAY 21 ST JUNE 2017

EXCLUSIVE INTERVIEW

YOU HAVE TO REMEMBER THE

TWO MOST IMPORTANT FACTORS

WHEN WORKING WITH ANY WINERY,

REGARDLESS OF WHERE THEY ARE, ARE ITS

TERROIR AND THE PEOPLE. Read page 7

SPECIAL FEATURE:

SO GOOD! Read page 8

TRADE TALK

Merchandising, LCBO

HALL 1

STAND AB15

… BEING AS PREPARED AS POSSIBLE

ALLOWS US TO MAXIMISE OUR TIME

AND GET THE MOST VALUE OUT OF

OUR ATTENDANCE. Read page 6

Go to page 21

Go to page 10

Go to page 10

SUNDAY 18 TH JUNE 2017

EXCLUSIVE INTERVIEW

QUALITY, AUTHENTICITY AND

INNOVATION WILL MAKE THE DIFFERENCE

IN THE YEARS TO COME

Read page 13

SPECIAL FEATURE

THROUGH ROSE COLOURED GLASSES

Read page 16

TRADE TALK

HALL 1

STAND AB15

SPANISH WINES ARE THE NEW

‘ELDORADO’ AMONG THE CLASSIC WINE

PRODUCER COUNTRIES

Read page 12

TUESDAY 20 TH JUNE 2017

EXCLUSIVE INTERVIEW

TODAY’S WHISKY DRINKER IS LOOKING

FOR CHOICE AND VARIETY

Read page 9

SPECIAL FEATURE

– CHAMPAGNES

Read page 10

TRADE TALK

HALL 1

STAND AB15

YOUNGER CONSUMERS AGED 25 AND

OLDER HAVE ENTERED THE MARKET AND ARE

BECOMING MORE AND MORE INFLUENTIAL

Read page 8

FRIDAY 30 TH JUNE 2017

EXCLUSIVE INTERVIEW

THIS IS A GREAT, GREAT VENUE FOR

TALKING ABOUT THE WORLD OF COMMERCE,

THE WORLD OF WINE EDUCATION, AND SO

MANY OTHER THINGS. Read page 17

OF MIXOLOGY! Read page 20

TRADE TALK

THERE IS ALSO A LOT OF INTEREST

IN COOL, REFRESHING OCEAN WINES,

WHERE THERE IS THE INFLUENCE OF THE SEA

Read page 14

Go to page 13

Page 4

DAILY

2019 MEDIA KIT

THE OFFICIAL SHOW DAILY

FOR TRADE AND PRESS:

An Integral Part of Your Show

Communication!

PREVIEW EDITION

DAILY

DAY 1 EDITION

DAILY

Guillaume Deglise

CEO, Vinexpo

REGIONAL SPOTLIGHT

SOUTHERN EUROPE

Y VIVA ESPAÑA!

SPAIN: COUNTRY OF

HONOUR AT VINEXPO

BORDEAUX 2017

Christophe Navarre

President of Vinexpo’s Supervisory Board

REGIONAL SPOTLIGHT

CENTRAL EUROPE

HISTORY, TRADITION

& TERROIR

Go to page 18

– GASTRONOMY

PAIRING GALORE @ VINEXPO

– ROSÉ WINES

MORE & MORE PEOPLE ARE DRINKING

Castle Li

General Manager, COFCO

Quim Vila

Owner, Vila Viniteca

DAY 2 EDITION

DAILY

DAY 3 EDITION

DAILY

Philippe Faure-Brac

Best Sommelier in the World 1992, President of

REGIONAL SPOTLIGHT

THE AMERICAS

CALIFORNIA

DREAMING

SIMPLICITY, RIPENESS

AND RICHNESS OF FRUIT

Graham Coull

Master Distiller, Glen Moray

REGIONAL SPOTLIGHT

ASIA

CHINA:

THE NEW EL DORADO

NOT JUST A CONSUMER

– INCREASINGLY A PRODUCER

OF QUALITY PRODUCT

SPIRITS & FORTIFIED WINES

JEWELS OF AMBER AND RUBY WITH HEADY

& SPARKLING WINES

LITTLE BUBBLES THAT FEEL SOOO GOOD!

Lei Zhao

General Manager, Tmall Food

Maxim Kashirin

CEO, Simple Group

DAY 4 EDITION

DAILY

REVIEW EDITION

DAILY

Julian Viaud

Winemaker and Viticulturist, Michel Rolland Team

SWEET WINES

SOMETHING ROTTEN NEVER TASTED

REGIONAL SPOTLIGHT

EASTERN EUROPE

GEORGIA:

8,000 YEARS’ HISTORY

WHERE VITICULTURE IS

ENTWINED AND INSEPARABLE

FROM NATIONAL IDENTITY

Peter Gago

Chief Winemaker – Penfolds

SPECIAL FEATURE: SPIRITS

HEADY SCENTS… THE HEART AND SOUL

COMING SOON

THE UNITED STATES

SECRETS TO SUCCESS

VINEXPO OPENS THE GATES

TO NEW YORK AND THE WORLD’S

BIGGEST MARKETPLACE

NEWS LIVE

FROM THE SHOW

Carolyn O’Grady-Gold

Acting Vice President, Products, Sales and

KEY BENEFITS

FOR EXHIBITORS:

ATTRACT TRADE VISITORS

MAXIMISE BUSINESS AT VINEXPO BORDEAUX

GIVE BUYERS THE STRATEGIC

INFORMATION THEY NEED

Gérard Margeon

Executive Wine Director – Alain Ducasse Enterprises

SPECIAL

FEATURES

REGIONAL

SPOTLIGHTS

vinexpodaily.com

READ ALL EDITIONS AND

ARTICLES BEFORE, DURING

AND AFTER THE EVENT


Best Sommelier in the World 1992, President of

the Union de la Sommellerie Française (UDSF)

Read page 6

HALL 1

STAND AB15

General Manager, Tmall Food

VINEXPO DAILY IS THE EXCLUSIVE OFFICIAL DAILY MAGAZINE

OF VINEXPO BORDEAUX

FIGURES & READER PROFILE

Source: Vinexpo Bordeaux 2017

TESTIMONIALS

TOP VISITING COUNTRIES

Carolyn

O’Grady-Gold

Acting Vice-President, Products,

Sales and Merchandising – LCBO

It enables exhibitors to communicate all

relevant information, intelligently, directly to

their customers (buyers and decision-makers).

It is THE source of information for all trade

professionals and international press, and

covers the event live from the exhibition.

Multi - channel communication to ensure

maximum visibility and reach your target

anytime, everywhere!

PRINT

e-MAGAZINE

WEBSITE

e-MAILING

DAY 2 EDITION

MONDAY 19 TH JUNE 2017

EXCLUSIVE INTERVIEW

Philippe Faure-Brac

WINE TASTING (…) ENGAGES ONE’S

EMOTIONS, AND THESE EMOTIONS ARE

TRANSLATED BY A CERTAIN NUMBER OF

REACTIONS Read page 7

SPECIAL FEATURE

SPIRITS & FORTIFIED WINES

JEWELS OF AMBER AND RUBY WITH HEADY

AROMATIC SCENTS Read page 8

TRADE TALK

Lei Zhao

WE THINK WE CAN OFFER FRENCH

WINERIES AND BUSINESSES OUR UNIQUE

POINT OF VIEW AND UNRIVALLED

KNOWLEDGE OF THE CHINESE MARKET

REGIONAL SPOTLIGHT

THE AMERICAS

CALIFORNIA

DREAMING

SIMPLICITY, RIPENESS

AND RICHNESS OF FRUIT

Go to page 10

DAILY

VINEXPO Daily / 2018 Mockup

65%

OF THE ATTENDEES

WERE DECISION-

MAKERS

FRANCE 1

2 CHINA

USA 3

4 SPAIN

ITALY 5

6 UK

GERMANY 7

8 BELGIUM

CANADA 9

Vinexpo Daily is a great resource for visitors, but also for

those not attending and in the business. It’s a tool that

we reference during the show to keep on top of what’s

happening at the show and in our industry.

Alex De Cata

International Development Advisor,

Wine & Spirit Education Trust

The show allowed us to keep growing our presence

which is one of our main aims of course.

Our appearance in Vinexpo Daily no doubt

contributed to this.

François Demouy

Communication Manager,

Champagne Palmer & Co

We were very happy about our communication in

Vinexpo Daily 2017. The Special Feature “Champagne

& Sparkling Wines” allowed us to present our brand

next to some prestigious industry leaders. We had

quite a few walk-ins on the stand thanks to our

communication with Vinexpo Daily.

CIRCULATION / PRINT

DAY 1

6,000

copies

DAY 3

5,000

copies

DAY 2

5,000

copies

DAY 4

4,000

copies

STRATEGIC DISTRIBUTION POINTS

• All main entrances

• All main information counters

• Key Buyers area

• Convention area

• International press stand

• Press centre

• Top 50 partners’ & participants’ stands

• Selection of leading hotels in Bordeaux

VISITORS

BY ACTIVITY

14,2%

Wholesalers

12,7%

Retailers

46,2%

Importaters / Distributors

11,7%

Supermarkets

Travel Retail

5,8%

e-Commerce

9,4%

HORECA

Gerard Margeon

Executive Wine Director,

Alain Ducasse Entreprise

Vinexpo Daily is very complete and very playful at the

same time.

Sylvia Bernard

Group International Marketing

Director, La Martiniquaise

Vinexpo Daily is very much appreciated and I thank

the team for my interview about which I had good

feedback.

January 2019 - Non contractual document

2 3

January 2019 - Non contractual document


5

4

Content is designed to be highly relevant and

useful for trade visitors & press, helping them

to set their show agenda and define their

priorities, as well as giving them the “big

picture” with market data and leaders’ strategies.

Benefit from this unique communication

platform to get YOUR message across. Contact

our editorial team for themes and interview.

TRADE TALK

VINEXPO DAILY / PREVIEW EDITION / TUESDAY 17 TH MAY 2016 9

vinexpodaily.com

NEWS

8 VINEXPO DAILY / PREVIEW EDITION / TUESDAY 17 TH MAY 2016

Major Growth in Oregon

Wine Industry Reflects

Exceptional Quality of Product

The Oregon wine industry

continues to grow at a recordsetting

pace, with the last census

reporting a 39% year-on-year

jump in production and sales

leaping 11%.

According to the 2014 Oregon

Vineyard and Winery Census

Report released at the end of

2015 by the Oregon Wine

Board (OWB), the local industry

recorded its third straight year of

double-digit production gains.

Ellen Brittan, chairwoman of OWB

underlined the fact that Oregon’s

increase in sales compares with

an industry average increase

of 4%: “Most Oregon wines

participate in the $12-a-bottle and

up segment, which is the fastest

growing segment of the industry.”

Additionally, the state also posted

a whopping 50% jump in export

sales - a strong indicator that the

industry’s expanded international

marketing efforts over the past

several years are paying off •

Level 1, Stand EF-72

Air France

and Vinexpo

Sign New

Partnership

A new partnership has been

signed between Air France and

Vinexpo, combining the experience

and know-how of Vinexpo with

the expertise and the culture of

reception of Air France.

During Vinexpo Hong Kong 2016,

for the first time, the “Club Vinexpo

Air France” will be a VIP lounge in

the colours of Air France, bringing

together major buyers.

«After the success of the partnership

between Vinexpo and Air France

for the edition of Bordeaux in

June 2015, we are delighted to

again share the values of service

and excellence by offering this for

the first time in Hong Kong,» said

Bénédicte Pellerin, regional director

of Air France KLM •

Great Wines

Honoured by

Citadelles du Vin

Citadelles du Vin, the great international wine

and spirits competition, will culminate in the

prize-giving ceremony at 5:00 pm on Monday

23 May.

The Renaissance Harbour View Hotel – just

across from the Convention & Exhibition Centre

(boardroom 8 – lower lobby) – will host the

ceremony in the presence of Nelson Chow,

President of the China association of sommeliers,

who will give his tasting notes on the wines.

The ceremony will end with a tasting of the

winning wines. Entry is free, subject to available

seats, and one can also find these wines at stand

R76 on Level 3 during Vinexpo

Level 3, Stand R-76

Jebsen Fine Wines is part of the Jebsen Beverage Company, which in

turn, is part of the Jebsen Group. We asked Gavin Jones - Director –

to tell us more about his company…

Jebsen & Co Ltd is a privately owned

Danish company and was established

in Shanghai and Hong Kong back

in 1895. Jebsen Fine Wines is

celebrating 25 years this year. We

are the leading independent wine

distributor in Hong Kong and are

now also very well established in the

PRC markets as well as Macau. We

continue to work with world leading

brands such as Champagne Bollinger

and Frescobaldi, who have been with

us since day one. In Hong Kong and

Macau, we also represent the Bacardi

Martini brands. In addition to the

world class portfolio of leading wine

and spirits brands, Jebsen also owns

eight brands ourselves, including

Twinwoods Estate from the Margaret

River, Western Australia.

How is demand evolving?

In Hong Kong, the on-premise sector

has been quite soft over the past

few years. More share has shifted

to the off-premise which has grown

tremendously. This year however,

the growth in the retail sector has

flattened. Therefore it is essential

we innovate with new concepts and

campaigns in order to stay ahead and

ensure ongoing growth in this market.

In China, imported bottled wine

experienced a bumper 2015, growing

over 35% in volume and around 60%

in value. This was on the back of three

relatively flat years. The government

austerity and anti-corruption measures

certainly impacted the wine category

but the import statistics show that wine

is most certainly a genuine beverage

of choice for the China consumer.

Over the past 18 months, we have

made a great effort to consolidate

our portfolio in China, and give more

focus to our star brands. This strategy

I am pleased to say, is paying off.

This year we are experiencing double

digit growth in revenues.

What are your key reasons for

attending Vinexpo Hong Kong?

Most of our principals are here in

Hong Kong to participate at Vinexpo,

so it gives us the chance to spend time

with so many partners all under one

roof. As you know, the wine industry

is, relatively speaking, one big family;

sharing of ideas and experiences can

be very powerful.

How important is Vinexpo for you

when it comes to finding new ideas

and products?

As I mentioned earlier, it is essential

that we continue to innovate. The

Vinexpo arena is a great place to

spend time, looking at new ideas

and brainstorming, face to face with

our partners from around the world.

I have been attending Vinexpo for over

20 years and always get something

positive from each edition •

A Finger on the Fast-Beating

Pulse of the Hong Kong Wine

Market

THE VINEXPO ARENA IS A GREAT

PLACE TO SPEND TIME, LOOKING AT

NEW IDEAS AND BRAINSTORMING,

FACE TO FACE WITH OUR PARTNERS

FROM AROUND THE WORLD

Gavin Jones

Director, Jebsen Fine Wines

Well over 500 journalists from around the

world are again set to cover Vinexpo Hong

Kong, which, as the only event of its kind for

the Asia-Pacific wine and spirit market, is a

must for media.

Journalists meet key decision-makers in

the wine and spirit market, major Asian

importers and producers from all over

the world, giving them an opportunity to

network and talk about innovations and

market developments, new products and

consumer trends.

The Vinexpo press badge gives media

access not only to the exhibition, but also

to events and personalised services, and

again this year, Vinexpo Hong Kong will be

providing a fully equipped and connected

200 m2 press lounge. Persons under the

age of 18 are not permitted to enter the

exhibition.

In each “live” edition of Vinexpo Daily at

the Hong Kong event, we will be hosting

comments from top wine and spirits

journalists from around the globe, with their

“top picks” from the show.

NOT TO BE MISSED:

TWINWOODS OPTIVUS

MARGARET RIVER

RESERVE CABERNET

SAUVIGNON 2011

Twinwoods Estate is located in

Margaret River, about 3 hours south of

Perth, the capital of Western Australia.

OPTIVUS is a selection of the best

grapes from the Estate which are

then matured in French oak Chateau

barriques for an extended length of

time and further bottle aged prior to

release.

The result is a wine that is bright, red

with good density, with some purple

and youthful edges. Aromatics include

dark berry fruits combined with cedar

and spice. Robe is complex with

some light coffee / mocha characters

combined with cassis and a touch of

oak.

Palate is structured and well balanced

with fine tannins and a ripe structure

and good acidity. The palate continues

rich and long with ripe flavour profile.

PRESS CORNER

THE FLAGSHIP

EVENT FOR

A BOOMING

MARKET

NEWS

8 VINEXPO DAILY / DAY 1 EDITION / SUNDAY 18 TH JUNE 2017 VINEXPO DAILY / DAY 1 EDITION / SUNDAY 18 TH JUNE 2017 9

There are not many wine coops that

can boast of having over 250 years’

history. That, however, is the case for

Bestheim, a cooperative dating from

1765 in Alsace, with an incredible

mosaic of vineyards, making it one of

the true references when it comes to

Crémant d’Alsace.

Indeed, Bestheim currently has more

than 1,400 hectares of vineyards

managed according to the principles

of sustainable agriculture. The wines

are also certified IFS (International

Food Standard). In all, 500 families

of vine growers work the vine hand in

hand with Bestheim’s wine managers

who visit them regularly to follow

their work and advise them when

necessary.

All parcels are geo-localized by GPS

and it is thus possible to know exactly

where the grapes come from. In

order to respect the harvest, the coop

has three pressing rooms which allow

them to press the grapes closer to

the harvesting site, a real qualitative

asset.

Their capacity of reception and

qualitative sorting is immense and this

allows Bestheim each year to vinify a

“style”, a “signature” and to maintain

it over time.

CRÉMANT D’ALSACE BY

BESTHEIM – A BEAUTIFUL

LIGHT YELLOW ROBE

The Brut Premium by Bestheim

presents a superb cordon of bubbles,

forming persistent chimneys. Its fruity,

raspberry and hazelnut nose is

due to 16-months horizontal aging

(as opposed to 12 months for

most others of the appellation). An

excellent balance and remarkable

aftertaste add to the freshness and

smoothness due to this wine’s fine

bubbles.

NEW CELLAR BEARS

FRUIT

In 2014, BESTHEIM built a new

cellar, equipped with the latest

technologies and respectful of the

environment. The cellar is wood

barded to create an air circulation

around the building and reduce

the use of air conditioning. On the

roof are also 55 m 2 of solar panels

to reduce energy consumption. The

structure is partly buried to benefit

from the natural coolness of the soil,

and the cellar is lit by natural light

from large side windows.

It is the combination of all these

elements and efforts that have

enabled Bestheim to become a

sustainable company with one of the

industry’s smallest carbon footprints.

Hall 1, Stand BC112

The Austrian glassmaker, Riedel, once again the

official partner at Vinexpo, is not only supplying

the 150,000 or so glasses that will be used at

the show, but is also presenting several new and

original ranges.

Wine producers are invited to the “Riedel Bar” and

new creations will be unveiled on the Riedel stand

where, through a comparative tasting in a range of

different Riedel glasses, they will be able to identify

the perfect glassware for their wines or spirits.

Riedel will also be unveiling its latest creations: The

Veritas range, “Fatto a Mano” range, the “M”

Collection, and new “Happy O” wine tumblers.

The Veritas range consists of the finest machine-made

glassware (the closest thing to hand blown glassware

in terms of quality), and will be complemented by a

new, dedicated Sauvignon Blanc glass,

The new “Fatto a Mano” range, with its original,

colourful design, is an example of true craftsmanship

that combines machine blown technology with

traditional glassmaking techniques. Hand-made at

Riedel’s headquarters in Austria, this new stemware

collection bears the typical attributes of a Riedel

product: varietal specific, thin blown, unadorned,

and standing tall on slender stems.

The colourful range of Happy O wine tumblers is

joined by four new pastel shades.

Hall 1, Stand BC246

A Quarter of a Millennium…

That’s Worth Drinking To!

Riedel Reveals

New Varietal and

Colourful Glasses

@ Vinexpo

Advertorial

Lionel Osmin & Cie was formed in 2010, marketing wines exclusively from

France’s southwest, and has sales already running at 1.5 million bottles

last year in 25 countries. This year, Lionel Osmin is presenting a new activity

at Vinexpo: wine imports. We asked him to tell us more…

With Imanol Harinordoquy, we created

“Les Passeurs de Vin” because when I

created Lionel Osmin & Cie, I already had

12 years’ experience as an ambassador

for the wines of the southwest, spending

most of my time travelling the world. And

this enabled me to taste wines from many

countries. I was able to discover, over

this time, the diversity and richness of all

the appellations from around the world.

When you have the chance to taste wines

from New Zealand, South Africa, Chile,

Argentina, Spain, Austria, Germany, Italy,

Portugal, and so on over time, it allowed

me to forge two things: confidence in

our indigenous grape varieties in the

southwest, but also I became aware that

one can find excellent wines everywhere,

and that in France, the consumers were

not really aware of this.

So now we also have great pleasure in

bringing foreign wines to France and to

facilitating the understanding of foreign

wines to French consumers, who are

increasingly curious and open, and it’s

great to enable them to discover foreign

wines that they would not have known

otherwise. We are presenting wines that

people are not too familiar with, whether

it be with the wines of France’s southwest

or wines of the world. Another factor

influencing this decision to import wines

was the fact that my grandfather was

Spanish. During the civil war, he, like many

others, escaped across the Pyrenees, and

came to live in this part of France. Thus

through family ties, I was always attracted

to Spanish wines, and had the conviction

they would find their rightful place on

the French consumer market. I spoke

about this already in 2010 to Imanol

Harinordoquy (eds: a French International

Rugby Union player), who was a wine

fan as well. At that time, he was still

pursuing his career – but he told me that

he would like to eventually join in on an

adventure like that, firstly because he likes

wine, and secondly, because his family

had a long background doing business

in Spain, primarily in the field of livestock

trading. In 2014, I finally found some

time to work on the project, after several

intense years after the debuts of Lionel

Osmin & Cie. I contacted Imanol and he

said, “Let’s do it!” We work as a team:

me working on quality selection and him

more in an ambassadorial role. In 2014,

he was still playing for Biarritz, then two

years in Toulouse to end his rugby career,

and due to this, the time he could devote

to the business was limited. We put the

business together in 2014, but we really

started operating in 2015, the first months

being dedicated to selecting and stocking

wines. In 2015 we thus started uniquely

with a selection of Spanish wines, and

now, two years later, we have opened the

range to German, Italian and Argentinian

wines. We are working with around

20 producers in total, and I have been

very pleasantly surprised by the reaction

of French buyers, whether they be wine

store or restaurant operators, they seem

to really have a strong will to allow their

customers to discover something a little

more exotic. So, for these people, we

have become somewhat of a one-stopshop

as a preferred supplier. We have

around 100 references now, and they

are also able to bundle these wines with

our wines from the South West.

Hall 1, Stand E324

The Same Old Thing?

You Won’t Find That Here!

Lionel Osmin & Cie leverages Vinexpo Bordeaux to spotlight wines

from lesser known regions

WE ARE

PRESENTING

WINES IN ALL

CASES THAT

PEOPLE ARE NOT

TOO FAMILIAR

WITH, WHETHER

IT BE WITH

THE WINES

OF FRANCE’S

SOUTHWEST OR

WINES OF THE

WORLD

Panoramica Villa al Cortile

Advertorial

Lionel Osmin

& Imanol

Harinordoquy

Les Passeurs de Vins

“Fatto a Mano” range

Marie Brizard Wine & Spirits group is attending the 19 th edition of Vinexpo Bordeaux.

Welcome to our booth to live abold and savory experience Hall 1 - BD287

REGIONAL SPOTLIGHT: CENTRAL EUROPE

20 VINEXPO DAILY / DAY 1 EDITION / SUNDAY 18 TH JUNE 2017 VINEXPO DAILY / DAY 1 EDITION / SUNDAY 18 TH JUNE 2017 21

A new “flagship” bottle, designed by

Michel Drappier will be on display at

the company’s stand at Vinexpo; now

available from the best wine merchants

and to be seen on fine tables.

Inspired by antique bottles and made

of dark, predominantly recycled glass,

which filters ultraviolet rays, the slimmer

neck reduces the risk of oxidisation.

A new label, printed on chic matt

paper, remains loyal to the mascot

colour of the house, yellow, and is

similar to the texture and colour of

quince, subtle fruity notes of which

can be found in Carte d’Or.

Made entirely with juices from first

pressing, with Pinot Noir contributing

more than 75%, the Carte d’Or asserts

its identity in this new bottle while

remaining true to its values close to

nature. Unfiltered and with a reduced

dosage, this is a Champagne imbued

with elegance and authenticity.

Hall 1, Stand AB310

Elegance and Authenticity:

A New Flagship for Champagne Drappier

Advertorial

With the Côtes du Rhône listed

as France’s second largest AOC

wine area, 77 companies from the

Rhône are showcasing their wares

at Vinexpo this year.

The latest studies show the Côtes

du Rhône held a steady position

in the market last year, despite

a challenging environment. Two

exceptional vintages in 2015

and 2016 along with strong

relationships with both UK customers

and consumers have resulted in a

positive performance of the region,

both in volume and value.

The UK remains the region’s

first export market by volume

representing 18% of the total volume

of wines exported (-1% compared to

2016). The UK is the second export

market by value - after the USA -

representing €73.3 million in 2016.

With an average price of £8.81

per bottle, Rhône Valley wines offer

excellent value for money. Red wine

continues to prove the most popular

with red Rhône wines representing

46% of total market shares in the UK

off-trade.

Michel Chapoutier, President at

Inter-Rhône comments, “2016

has been a challenging year but

we have maintained our position

and we are very pleased with the

performance of our wines in this

market. The UK is our largest export

market by volume. Our long-term

focus on producing quality wines is

resonating well with UK consumers

as we continue benefit from a strong

notoriety and positive image in the

market.”

Every day, 61 wines will be

available for tasting on the stand,

with two sommeliers talking visitors

through their tasting experience.

On Tuesday 20 th June, the ‘Soils and

climates, the diversity of the whites

from the Rhône Valley’ will be hosted

by Michel Bettane within the Vinexpo

Feat Bettane & Desseauve area

Hall 3, Stand ST338.

You can also find Rhône wines at

“The Blend” evening on Tuesday 20

June from 7:30 pm.

Hall 3, Stands AB40, AB45, AB35

Domaines Bouyer:

True to Terroir

Domaines Bouyer have a long family

heritage in wine that goes back over

seven generations.

With nearly 20 hectares of vines,

Domaines Bouyer are fortunate to be

able to craft their wines according to

the terroir, producing four Merlot-based

cuvées: a 100% Merlot, Caprice de

Milon (Saint Émilion AOC); two Grand

Cru Saint-Emilion, Château Milon and

Clos de la Cure (75% Merlot and

25% Cabernet Franc) and a Pomerol,

Clos 56 (95% Merlot and 5% Cabernet

Franc).

Hall 1, Stand E316

VINEYARDS

ROY-TROCARD,

SINCE 1628

The history of the Roy-Trocard family started

in 1628. That was when the Trocard family

bought its first vines in the Libourne region.

Ever since 1628 there has been a grower

to tend the vines in each generation,

passing on their know-how to a total of

15 generations of men and women. Over

the years, a family estate of 68 hectares

of vines was gradually built up, covering

three properties and 4 Bordeaux AOCs:

Château Jeandeman in the Fronsac AOC,

Château Laborde in the Lalande de Pomerol

AOC, La Piecelle in the Bordeaux AOC.

Hall 1, Stand E316

Excellent 2015 and 2016

Vintages Underpin Strong

Position of Côtes du Rhône

FRANCE

Prima Vinae Presents…

Chassagne-Montrachet Blanc

1 er Cru Les Chenevottes 2012

Au Pied du Mont Chauve

The Au Pied du Mont

Chauve

domaine

represents 35 hectares

of admirable terroirs in

the Burgundy region,

working

primarily

with Pinot Noir and

Chardonnay, reputed

for their style and

elegance.

This vineyard is

on soil that is

around fifty-five

centimetres deep,

after which comes

a hard and stony

horizon. The soil

is red, a sign of

iron oxide that

can be linked to vestiges formed by

the hardening of the soil particular

to regions that were tropical many

millions of years ago. Five plots,

shared between a variety of diverse

zones in the appellation make up this

cuvée.

According to Roger Voss – Wine

Enthusiast (May 2016), “Structured

and tight, this mineral-driven wine is

still in its initial stages of development.

It has crisp acidity, layers of spicy

wood and a rich palate. Apples and

white peach emerge from the firm,

young structure. Drink this wine from

2018. The vineyard is next door to

the Grand Cru Montrachet vines.”

Hall 1, Stand D235

Domaine du Tariquet’s

Cuvée Réserve: Even More

Finesse and Tension

The 2015 Cuvée Réserve

from Domaine du Tariquet

will definitely be “one to

try” at this year’s show

– notable for having

additional finesse

and tension.

The very fine grain

of Francis Miquel’s

barrels allows a

subtle ageing

during which

the delicate and

mellow notes of

oak highlight

the fruit. The

aromas are

straightforward

and neat. The palate is all at

once lively, complex and elegant.

Four grape varieties compose

this second historical wine:

40% of Gros Manseng, 30% of

Chardonnay, 20% of Sauvignon,

completed by 10% of Sémillon,

a very unusual grape variety in

Gascony.

It reveals its charming and typical

features, suggesting unexpected

and audacious pairings.

Another key differentiator for the

Tariquet family is the now familiar

screw-top white classic magnum

– a specially designed bottle that

follows on the heels of the Rosés

which already come in all screwtop

bottles, an innovation already

introduced ten years ago.

SPECIAL FEATURE

– ROSÉ WINES

MORE & MORE PEOPLE ARE DRINKING

THROUGH ROSE COLOURED GLASSES

Read page 16

SPANISH WINES ARE THE NEW

‘ELDORADO’ AMONG THE CLASSIC WINE

PRODUCER COUNTRIES

Read page 12

Quim Vila

Owner, Vila Viniteca

TRADE TALK

DAILY

SUNDAY 18 TH JUNE 2017

DAY 1 EDITION

REGIONAL SPOTLIGHT

LAND OF THE

RISING SUN

EVOLUTION OF JAPAN’S IMPORT

AND EXPORT MARKETS

Read page 14

WE ARE INTRODUCING OUR

“JAPANESE WINES”, MADE 100%

FROM GRAPES GROWN IN JAPAN

Read page 9

Yuji Yamazaki

President & Chief Executive Officer,

Suntory Wine International Ltd

EXCLUSIVE INTERVIEW

SPECIAL FEATURE

– CHAMPAGNES

& SPARKLING WINES

LITTLE BUBBLES THAT FEEL SOOO GOOD!

Read page 10

TODAY’S WHISKY DRINKER IS LOOKING

FOR CHOICE AND VARIETY

Read page 9

Graham Coull

Master Distiller, Glen Moray

EXCLUSIVE INTERVIEW

YOUNGER CONSUMERS AGED 25 AND

OLDER HAVE ENTERED THE MARKET AND ARE

BECOMING MORE AND MORE INFLUENTIAL

Read page 8

Maxim Kashirin

CEO, Simple Group

TRADE TALK

DAILY

HALL 1

STAND AB15

TUESDAY 20 TH JUNE 2017

DAY 3 EDITION

REGIONAL SPOTLIGHT

ASIA

CHINA:

THE NEW EL DORADO

NOT JUST A CONSUMER

– INCREASINGLY A PRODUCER

OF QUALITY PRODUCT

Go to page 13

SPECIAL FEATURE

SPIRITS & FORTIFIED WINES

JEWELS OF AMBER AND RUBY WITH HEADY

AROMATIC SCENTS Read page 8

WINE TASTING (…) ENGAGES ONE’S

EMOTIONS, AND THESE EMOTIONS ARE

TRANSLATED BY A CERTAIN NUMBER OF

REACTIONS Read page 7

Philippe Faure-Brac

Best Sommelier in the World 1992, President of

the Union de la Sommellerie Française (UDSF)

EXCLUSIVE INTERVIEW

WE THINK WE CAN OFFER FRENCH

WINERIES AND BUSINESSES OUR UNIQUE

POINT OF VIEW AND UNRIVALLED

KNOWLEDGE OF THE CHINESE MARKET

Read page 6

Lei Zhao

General Manager, Tmall Food

TRADE TALK

REGIONAL SPOTLIGHT

THE AMERICAS

CALIFORNIA

DREAMING

SIMPLICITY, RIPENESS

AND RICHNESS OF FRUIT

Go to page 10

DAILY

HALL 1

STAND AB15

MONDAY 19 TH JUNE 2017

DAY 2 EDITION

REGIONAL SPOTLIGHT: EUROPE

VINEXPO DAILY / PREVIEW EDITION / TUESDAY 17 TH MAY 2016 13

vinexpodaily.com

SPECIAL FEATURE: WHITE WINES

12 VINEXPO DAILY / PREVIEW EDITION / TUESDAY 17 TH MAY 2016

Clarendelle Blanc 2015 匠 心 的 传 承

位 于 法 国 波 尔 多 佩 萨 克 - 雷 奥 良 产 区 的

Domaine Clarence Dillon, 是 一 个 庞 大 的

酒 业 家 族 公 司 , 五 大 名 庄 之 一 的 侯 伯 王 酒

庄 , 和 波 尔 多 名 庄 昆 图 斯 酒 庄 、 美 讯 酒 庄 以

及 克 兰 朵 酒 庄 都 是 该 酒 业 集 团 旗 下 的 酒 庄 。

在 葡 萄 酒 热 门 的 这 个 年 代 , 通 过 Domaine

Clarence Dillon 对 产 品 不 断 的 研 发 , 挖 掘

自 己 葡 萄 酒 业 的 潜 力 , 经 验 也 累 积 达 到 了 五

个 世 纪 之 久 , 并 且 在 国 际 上 树 立 了 自 己 的 品

牌 口 碑 。

近 年 ,Domaine Clarence Dillon 发 现 了 在

市 场 上 所 有 的 白 葡 萄 酒 都 使 用 了 单 一 的 葡 萄

品 种 进 行 酿 造 ,Clarendelle Blanc 2015 的

诞 生 , 颇 有 技 巧 地 混 合 了 三 种 不 同 的 波 尔

多 葡 萄 品 种 , 截 取 了 Sémillon、Sauvignon

blanc 和 Muscadelle 三 种 葡 萄 酒 的 长 处 ,

成 为 了 目 前 最 独 特 、 最 和 谐 的 混 合 体 , 其 中

的 神 秘 和 复 杂 也 是 该 酒 业 集 团 的 所 有 产 品 中

最 具 特 色 的 。

这 款 酒 的 的 葡 萄 原 料 在 波 尔 多 地 区 获 得 了 最

长 时 间 的 日 照 和 最 高 的 温 度 记 录 , 至 今 未

被 打 破 , 皮 厚 且 PH 值 也 恰 到 好 处 。 呈 微 绿

的 淡 金 黄 色 , 倒 出 瓶 、 呯 一 声 后 , 带 有 带 有

杏 仁 、 白 桃 和 柚 子 等 强 烈 的 水 果 味 道 , 下 口

圆 润 , 在 口 中 表 现 丰 满 , 回 味 干 净 , 令 人 心

旷 神 怡 。。

这 一 卓 越 的 传 承 , 在 这 片 热 土 , 大 家 专 业 、

热 忱 以 及 职 业 操 守 , 基 本 上 Clarendelle

Blanc 2015 汇 集 了 所 有 成 就 顶 级 波 尔 多 葡

萄 酒 品 牌 的 必 须 元 素 。

Level 3, Stand N-75

Old Continent:

New Record in Sales

Europe’s global wine exports reach a new high in 2015

In 2015, EU wine exports reached

€ 9,8 billion, the highest historical

level, in a context of strong worldwide

competition.

“Again, the European Union remains

the most important wine exporter

worldwide and, after 3 years of

relative stability, attained its best ever

performance in 2015: 21.9 millions

hectolitres (+3%) or the impressive

equivalent of 2.9 billion bottles

coupled to an economic performance

of € 9.8 billion (+8.9%),” said Jean-

Marie Barillère, President of Comité

Européen des Entreprises Vins (CEEV),

adding, “This leads to a combined

positive trade balance for the EU of

over €7 billion.”

The CEEV represents wine companies

of all kinds across the European

Union, bringing together 24 national

organisations. With more than 7,000

companies, and more than 200,000

direct jobs in the EU, its members

produce and market the vast majority

of quality European wines and account

for over 90% of European wine

exports.

“With a structural decrease of the EU

internal consumption, exports are the

key element to maintain the long term

sustainability of the EU wine sector”

Jean-Marie Barillère added.

The second major growth factor was

China (+26% in value and +29% in

volume). After 2 years of decrease

following the trade dispute between

EU and China, the 2015 exports

reached their highest level, both in

volume and value.

“From our 5 main export markets

in value (USA, Switzerland, China,

Canada and Japan), only fair

market access and competition is

consolidated through an agreement in

Switzerland,” said Ignacio Sánchez

Recarte, Secretary General of CEEV.

“We strongly encourage the European

Commission to conclude positively

as soon as possible its negotiations

with USA and Japan and to start

negotiations with China.”

Jean-Marie Barillère added that

strong perspectives of growth exist,

in particular in the Asia-Pacific area:

“In order to be able to develop our

exports in these countries, the EU must

be offensive to obtain market access

conditions at least equivalent to those

of our main competitors, very active on

these aspects.” •

Licence to

Sparkle…

and Much

More!

The German Wine Institute (DWI) is on

hand at this year’s Vinexpo Hong Kong

with a representative selection of wines

from Germany.

In addition to the tasting counter, the

DWI is also offering several master

classes daily with Wine Master,

Romana Echensperger, such as

“License to Sparkle”, “Spätburgunder

- Germany’s Red Star”, “Happy

Birthday Scheurebe!” and “The Magic

of Sweetness”.

For the first time, the DWI has

organised a Chinese Buyers Meeting

(24th May, 5.30 pm) and a Japanese

Buyers Meeting (26th May, 11 am)

and is presenting highlights from the

exhibitors at the lounge of the German

pavilion •

Level 1, Stand EF-43-01

556

600

500

400

300

200

100

0

France

Italy

2015 - MAIN EXPORTERS TO CHINA (in million €)

Spain

Germany Portugal

89 113 22

14

AFTER 2 YEARS

OF DECREASE

FOLLOWING

THE TRADE DISPUTE

BETWEEN EU AND

CHINA,

THE 2015 EXPORTS

REACHED THEIR

HIGHEST LEVEL, BOTH

IN VOLUME AND

VALUE.

2015 EU WINE EXPORTS

(in million €)

Other

€ 2 736 m

Hong Kong

€ 671 m

Japan

€ 757 m Canada

€ 780 m

China

€ 819 m

Switzerland

€ 893 m

USA

€ 3 157 m

28% 32%

9,1%

8,3%

7,9%

7,7%

6,8%

EXCLUSIVE INTERVIEW

14 VINEXPO DAILY / DAY 1 EDITION / MONDAY 18 TH JUNE 2017 VINEXPO DAILY / DAY 1 EDITION / MONDAY 18 TH JUNE 2017 15

Mario Piccini Jr represents the

fourth generation of Italy’s

Piccini’s winemakers, after

Angiolo Piccini founded Piccini

Wine Company in Italy in

1882. We asked him to tell

us more about his now highly

reputed Villa al Cortile.

As they say, in order to make things

become reality, you have to dream

about them at first. And I am a

big dreamer! Villa al Cortile is the

dream I have been pursuing since I

was young.

I am always looking to relive that

strong and profound emotion of my

first realisation that wine is a living

thing. I guess all that I do is guided

by this irrational desire to share the

joy of tasting a glass of wine.

I believe in wines that tell the story

of their birthplace. Sangiovese

and Montalcino most certainly

do that. I am humbled and proud

to have a chance to contribute to

the story of this amazing grape,

this amazing territory, this beautiful

wine. In our making of Brunello, we

are following the rules of simplicity,

equilibrium and moderation and

our ambition with every vintage

is to bring forward wines that are

the result of the binomial equation

Sangiovese - Montalcino.

We do not strive for maximum

extraction and “big” flavours; rather

we allow the unique characteristics

of each vintage and vineyard to

shine through, emphasizing of

typical character Sangiovese grape

in the context of its dedicated

territory.

Please tell us a little more about

the territory.

The finest grapes always come from

a climate that allows them to grow

slowly, with a long ripening period.

In these conditions, the grapes can

ripen with elegant complexity and

pristine fruit flavours, but remain

balanced, with a good natural

acidity. This is what Montalcino is

for Sangiovese.

The location of both our Lavacchio

and Montosoli vineyards provides

our wines essential features: the

vineyards on the NE versant have

N – NE exposure, with cooler

medium temperatures which impart

the high acidity, the main element

responsible for classic Brunello

destined for long ageing. The SW

vineyards in Lavacchio are located

at lower altitudes and enjoy long

exposure to sun, influenced by

the warm breezes coming from

the Tuscan coast, which impart

freshness and warmth, fruit driven

character.

The ageing process is extremely

important to you. Why so?

Everything in Montalcino is about the

slow passing of the time. Nothing is

rushed through the cellars. Brunello

and Brunello Riserva undergo an

average oak ageing between 24 to

36 months. The wine from each plot

of vineyard is processed and aged

separately as we want to monitor

the evolution of each separate lot.

Focus on typical character of

sangiovese remains our absolute

objective. Thru the process of aging

we are focused on developing the

complexity of the wines and softening

tannins without overwhelming the

fruit component. For this specific

reason, we choose to use oak

casks of volumes between 20hl

and 50hl. The lengthy barrel aging

results in decreased astringency

and increased colour and stability.

It also evolves the fruit aromas to

more complex one. Through a

program of topping the wine (filling

up the barrel) while it is in the barrel

and racking the wine from barrel

to barrel to clarify it, just enough

oxygen is introduced to the wine to

have these beneficial effects over

a period of many months. Once

bottled, the wine rests in bottles for

the following six months prior to its

introduction to the market.

Hall 1, Stand A91

Telling the Story

of a Birthplace

Villa al Cortile Brunello by Piccini:

one grape, one territory

Mario Piccini,

IV generation of Piccini family.

General Manager, Tenute Piccini

Villa al Cortile

Advertorial

MAJOR AWARDS

IN 2017

After already wining a Decanter international award

in 2011 for Brunello Piccini, this year the house has

received several major prizes:

Decanter 2017:

Villa al Cortile Brunello di Montalcino

– Platinium medal – Best Brunello di Montalcino

Decanter 2017:

Piccini Brunello di Montalcino – Gold medal

International Wine Challenge 2017:

Piccini Brunello di Montalcino Reserve

– International Wine Trophy Italy

Sporting a brand-new “joint” stand at Vinexpo this year, we asked Sylvia

Bernard - Group International Marketing Director - La Martiniquaise-Bardinet

to tell us the background to the decision to bring the brands together.

We are very pleased to welcome our

clients and partners on our brand new La

Martiniquaise-Bardinet stand. The 2 sister

companies have decided to join their

forces to communicate on the strength

of our group featuring in the worldwide

top 10 (source Impact). The stars are

our brands, which are split into 4 main

families: Scotch, rum,

modern spirits and

wines, wine based

Port and brandy.

The visitor can travel

between

various

atmospheres: Scotch

expertise, Caribbean

passion

and

heritage, vineyard

landscapes

and

futuristic & cosmic

modern

spirits!

The stand aims to

be contemporary,

inviting and convivial

with a spectacular

bar and a screen

featuring cocktails

and festive moments.

You are positioning

the company as

“Leader in festive

moments”.

What

does this mean?

On the French

market, we enjoy

a leading position

and aim to go above

the spirits category to embrace all festive

moments and propose a complete offer for

cocktail consumption.

This includes sparkling wines (Perlino)

along with non-alcoholic drinks: cane

sugar (Saint James & Canadou), fruit juices

(Caraibos), syrups (Sirop Sport), alcoholfree

aperitif and more recently, sparkling

soft drinks with the distribution in France

of Kidibul. It is very important for us to be

able to offer our clients a global approach

and expertise, along with a complete

offer. It also enables us to create events in

bars and stores with an appealing offer.

We’re seeing “new look” editions from

brands like Saint James and Sir Edwards.

What’s new here?

Yes… we have exciting news! Regarding

Scotch, we celebrate this year the

120th anniversary of Glen Moray and

will unveil at Vinexpo the Glen Moray

Prestige Mastery. This release is the

perfect reflection of our Masters Distillers

expertise since 1897. Label 5 will unveil

its revamped premium range with Gold

Heritage, 12 and 18 years old. This more

assertive and qualitative design will be a

key asset to fuel the brand development

especially in Asia, Middle-East and South

America. We will have the honour to

welcome Master Distiller Graham Coull

on our stand for special events and master

classes. And last but not least, Sir Edward’s

will celebrate the very promising start of its

Smoky expression.

We are also very active on the rums.

Negrita has strong ambitions with its newly

launched Anejo and Saint James will

delight rum connoisseurs with its old rums

collection, and especially three wonderful

references coming with a special gift box:

Cuvée 1765, XO and Vintage 2001. To

conclude by a hot topic, Saint James just

held – a few days ago – the 2nd edition of

the Bartenders Society. We are very proud

of this competition which has managed in

only two years to gather an international

top panel and to be organised within

seven countries.

In terms of promotion, your team has

developed an interesting concept with

Poliakov. What is this, and how does it

“set you apart”?

Poliakov has created a great buzz with

its virtual reality experience: Poliakov Ice

Quest, with over 1-million views already

reached on YouTube and Facebook.

Poliakov Vodka recreated its unique

freezing and futuristic universe through an

immersive VR videogame using a brandnew

technology, the HTC Vive headset.

All year ‘round, the Ice Quest Experience

will be rolled out worldwide with virtual

reality activations in clubs and bars as

well as partnerships with festivals and

dedicated visibility in stores.

How are you are working on global

branding?

Along with our new La Martiniquaise-

Bardinet stand, we are unveiling our

new group corporate identity. This new

logo will enable the La Martiniquaise-

Bardinet group to develop a more efficient

and powerful corporate communication.

It will be a key asset to further build the

reputation of our group worldwide.

Two Sister Companies

Join Forces at Vinexpo

Bordeaux

The La Martiniquaise-Bardinet stand brings together the “best

of both worlds”

WE AIM TO

GO ABOVE THE

SPIRITS CATEGORY

TO EMBRACE

ALL FESTIVE

MOMENTS

Sylvia

Bernard

Group International

Marketing Director,

La Martiniquaise-Bardinet

EDITORIAL CONTENT

SPECIAL FEATURES & REGIONAL SPOTLIGHTS

REAL DAILY NEWS

The top stories of the day

of interest to international

trade visitors, including

major announcements &

debates.

MARKET TRENDS

Important new industry

trends and interviews with

leading analysts.

EXCLUSIVE

INTERVIEWS

Given the calibre of

many of those presenting

conferences, where

possible we not only

give a précis of their

conference, but also field

exclusive comments that

are specifically destined to

our readers.

WHERE TO GO

IN BORDEAUX

A definitive guide on

where to go out in

Bordeaux to make the

international visitors feel

much more “at home” in

this exciting city.

PRESS & BLOGGER

CORNER

Top journalists at Vinexpo

explain why they’re here

and what their personal

Vinexpo highlights” are.

WOW!

(World of Organic Wines)

A new section

spotlighting this high

growth market.

VINEXPO

SYMPOSIUM

The 2019 edition will address

the impact of climate change

on the wine and spirits

sector, a real challenge for

the future of the industry.

Our journalists will cover

talks held throughout the

day on 14 May.

VINEXPO TALKS

As international trade

visitors hop from one

stand to another, they no

doubt regret not being

able to attend some of

the top conferences. We

cover all conferences of

interest to international

visitors.

TRADE TALKS

Wholesalers, agents,

retailers and departments

stores explain their

current key concerns and

discuss some of the most

interesting offers they

have seen at the show.

EDITORIAL OPPORTUNITIES

FOR EXHIBITORS

How to be part

of VINEXPO Daily?

Provide us with your input:

• Coverage of your company’s main news,

events and press conferences

• A strategic platform for your top management

• Contributions and thought leadership for our

Regional Spotlights and Special Features

REVIEW

EDITION

[ 23 rd May 2019 ]

KEY TRENDS IN 2019 / 2020

SEEN AT VINEXPO 2019

PREVIEW

EDITION

[ 6 th May 2019 ]

GASTRONOMY

DAY 3

EDITION

[ 15 th May 2019 ]

ROSÉ

ORGANIC WINES

AMERICAS

Spotlights on:

• Argentina

• Chile

• USA

DAY 2

EDITION

[ 14 th May 2019 ]

SPIRITS

FORTIFIED WINES

EUROPE

Spotlights on:

• France

• Italy

• Spain

EUROPE

Spotlights on:

• Austria

• Georgia

• United Kingdom

DAY 4

EDITION

[ 16 th May 2019 ]

SWEET WINES

COCKTAILS

SOUTH AFRICA

DAY 1

EDITION

[ 13 th May 2019 ]

CHAMPAGNE & SPARKLING

VINEXPO Daily / 2018 Mockup

January 2019 - Non contractual document

January 2019 - Non contractual document

ASIA


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PRACTICAL GUIDE

Standard-sized Logo

& Stand No.

Large Logo

& Stand No.

Large Logo

Standard-sized Logo

34 x 28 mm

78 x 60 mm

January 2019 - Non contractual document

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January 2019 - Non contractual document


WEBSITE / STATISTICS

www.vinexpodaily.com

WEBSITE / DESCRIPTION

The content is structured in such a way to facilitate

the buying process for key purchasers and decision

makers.

vinexpodaily.com is the daily updated

website with unique articles and exclusive

interviews live from the show.

RESPONSIVE & POWERFUL

STATISTICS*

Day 2 edition section

Sessions 15,000

Avg. Session Duration 2:07

Pageviews 29,500

Pages per Session 4,23

Device Access:

13%

Tablet

49%

Desktop

Home page

Special Feature on Spirits & Fortified Wines in the Day 2 Edition

38%

Mobile

The content overview option gives

readers a full overview of all content

produced during the show and in all

previous editions.

* Google Analytics - www.vinexpodaily.com - June 2017 (Vinexpo Bordeaux)

Special Feature on Champagne & Sparkling Wine in the

Content Overview

January 2019 - Non contractual document

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January 2019 - Non contractual document


WEBSITE / AD OPPORTUNITIES

e-MAILING / AD OPPORTUNITIES

SPONSORING *

GLOBAL SPONSORING - EXCLUSIVE POSITION

Sponsoring of the website, webkiosk (e-magazine) Sold out and e-mailings € e 10,200

SPONSORING OF THE SECTION OF YOUR CHOICE* - HIGHLIGHT POSITIONS

Your logo on top of the section + link to your website + your video + your brand name in the

website’s menu and in the e-mailing

• Sponsoring of 1 daily section (All Editions):

News, Exclusive Interviews, Trade Talk e 5,900

• Sponsoring of 1 Section of your choice (1 Edition) e 2,350

FEATURED ARTICLE AND VIDEO -

HIGHLIGHT POSITIONS

In all editions (Homepage + Edition of the Day) €

• 6 articles e 8,900

• 4 articles e 5,100

• In 1 Edition (Homepage + 1 Section of your

choice) and in 1 e-Mailing e 2,350

• In 1 Edition (1 Section of your choice) e 800

e-MAILING

E-mailing to launch the edition of the day that is sent out every morning to trade visitors, exhibitors

and press before, during and after the fair for a full media coverage.

• 6 e-mailings

(PREVIEW - DAY 1, 2, 3 and 4 - REVIEW)

• 40,000 recipients per e-mailing

(trade visitors, exhibitors and media)

Banner (300x250px) in 6 e-mail blasts

4 spaces available e 2,500

*PRINT BONUS: +25% to sponsor the same section, special feature or regional spotlight

of the print version (your logo on all pages)

e-Mailing

GLOBAL SPONSORING

EXCLUSIVE POSITION

Sponsoring of the website,

webkiosk and e-mailing

Webkiosk

Brought to you by

YOUR LOGO

SPONSORING

OF A SECTION

HIGHLIGHT POSITION

e-Mailing

FEATURED ARTICLE

HIGHLIGHT POSITION

Website

January 2019 - Non contractual document

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January 2019 - Non contractual document


AN EXPERT COMMUNICATION TEAM

AT YOUR DISPOSAL

Thanks to our international team of communication experts

we cover your stand, people, products and key events...

live from Bordeaux!

CONTACTS

ADVERTISING

Benjamin Klene

Account Manager

Tel : +33 413 22 80 63

benjamin.klene@vinexpodaily.com

EDITORIAL

Richard Barnes

Editor-in-Chief

Tel: +33 442 77 46 08

richard.barnes@vinexpodaily.com

Relais du Griffon • 439 route de la Seds • 13127 Vitrolles • France • Tel: +33 442 77 46 00 • www.cleverdis.com

SARL Capitalised at € 155,750 • VAT FR 95413604471 • RCS Marseille B 413 604 471

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