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Develey Export Munich Senf Salesfolder RZ

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Medium Hot Mustard<br />

✓ Most favourite mustard for BBQ, cooking, dressing*<br />

✓ Smooth texture and spicy-mild flavor from freshly<br />

ground mustard seeds.<br />

✓ Great for creating unique salad dressings,<br />

sandwiches or served with sausages and meat.<br />

* feedbaxx GmbH, <strong>Senf</strong> Shopper Studie 2018<br />

Original <strong>Munich</strong><br />

Sweet Mustard<br />

✓ Invented by Johann Conrad <strong>Develey</strong> in 1854<br />

✓ Sweet and mild taste.<br />

✓ Traditionally served with the Bavarian white<br />

sausage (Weißwurst).<br />

Original mustards<br />

from <strong>Munich</strong><br />

Product name Content Packaging Available<br />

languages<br />

Total shelf life Units per tray Trays per pallet<br />

Original<br />

<strong>Munich</strong> Sweet Mustard<br />

250 ml / 285 g glass jar<br />

DE, GB, FR, IT, ES, PT,<br />

HU, DK<br />

300 days 8 160<br />

Medium Hot Mustard 250 ml / 260 g glass jar<br />

DE, GB, ES, PT,<br />

HU, DK<br />

300 days 8 160<br />

Medium Hot Mustard<br />

“Lederhose”<br />

260 g squeeze bottle US, SA 300 days 12 162<br />

Original<br />

<strong>Munich</strong> Sweet Mustard<br />

“Dirndl”<br />

285 g squeeze bottle US, SA 300 days 12 162<br />

Displays for your<br />

Oktoberfest promotion.<br />

✓ Use our offer of secondary placement opportunities<br />

for impulse buying.<br />

✓ Displays and counter cartons in Lederhosen look.<br />

✓ Attention and sales impact guaranteed.<br />

<strong>Develey</strong> <strong>Senf</strong> & Feinkost GmbH · 82001 Unterhaching/<strong>Munich</strong>, Germany · Tel: +49 89 61 102 - 364 · Fax: +49 89 61 102 - 313 · export@develey.de · www.develey.de<br />

<strong>Develey</strong>. That‘s Bavaria.<br />

www.develey.com<br />

<strong>Develey</strong> <strong>Export</strong> <strong>Munich</strong> <strong>Senf</strong> <strong>Salesfolder</strong> <strong>RZ</strong>.indd 1-2 26.09.18 10:57


ORIGINAL<br />

<strong>Munich</strong> Sweet Mustard<br />

Quality from the inventor – our history<br />

The <strong>Develey</strong> company was founded by Johann<br />

Conrad <strong>Develey</strong> in 1845 in the city center of<br />

<strong>Munich</strong>, Germany. Nine years later, in 1854, he<br />

invented the Original <strong>Munich</strong> Sweet Mustard.<br />

In 1873 Johann Conrad <strong>Develey</strong> received an<br />

award of progress at the world exhibition in<br />

Vienna and is named purveyor to the court of<br />

King Ludwig II one year later.<br />

Inventor<br />

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Q u a<br />

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t y<br />

s w e e<br />

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f<br />

r o m<br />

m u<br />

t a<br />

s<br />

t h e<br />

r d<br />

The official partner of the Oktoberfest<br />

Our mustard from <strong>Develey</strong> almost has as<br />

much tradition as the Oktoberfest.<br />

What would this festival be without the well known<br />

“Bavarian white sausage”? It is almost impossible to<br />

imagine this iconic dish without our signature <strong>Develey</strong><br />

Sweet Mustard.<br />

The culinary taste of Bavaria: Bavarian<br />

white sausage & <strong>Develey</strong> Sweet Mustard<br />

✓ Official supplier of the sweet mustard.<br />

✓ Long partnership for more than 200 years.<br />

✓ Original recipe since 1854.<br />

Facts about the Oktoberfest<br />

✓ First established in 1810 to celebrate the<br />

wedding of the Prince of Bavaria.<br />

✓ It is the largest beer festival with 6-7 million<br />

visitors from all over the world.<br />

Johann Conrad’s Potato salad<br />

with mustard vinaigrette<br />

Ingredients<br />

1 onion, diced<br />

500 ml vegetable broth<br />

1 kg boild, peeled potatoes (still warm)<br />

100 g rocket salad<br />

Sweet & Medium Hot<br />

Mustard Vinaigrette<br />

100 ml sunflower oil<br />

1 tbsp spirit vinegar<br />

1 tbsp <strong>Develey</strong> Sweet Mustard<br />

1 tbsp <strong>Develey</strong> Medium Hot Mustard<br />

Salt, black pepper<br />

Preparation<br />

✓ Cook the onion cubes softly in the broth. Set aside to cool.<br />

✓ Cut the potatoes into slices about ½ cm thick and add them to the broth.<br />

✓ Put salt, pepper, vinegar to your own taste, as well as the two types of<br />

mustard. Add oil and stir until lightly creamy, season to taste.<br />

✓ Finally, add the rocket over the salad.<br />

✓ Also perfect as a side dish next to every kind of meat.<br />

✓ Typical food: pork roast, grilled chicken,<br />

sausages, mustard & Sauerkraut.<br />

<strong>Develey</strong> <strong>Export</strong> <strong>Munich</strong> <strong>Senf</strong> <strong>Salesfolder</strong> <strong>RZ</strong>.indd 3-4 26.09.18 10:58

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