MBR_ISSUE 49_MARCH_lowres

Malta Business Review
GAMING PARTNERSHIP
Betsoft Signs Content Agreement with
Next-Generation Gaming Group Bethard
About Betsoft Gaming:
In a move that further strengthens its
international presence, Betsoft Gaming
has entered into a strategic content
partnership with next-generation gaming
company Bethard.
With the GAP platform acting as an
intermediary, Bethard will integrate a wide
range of Betsoft’s signature cinematic slot
games. The list includes new titles like
Faerie Spells, Chillipop and many other
standout entries in the Slots3TM series
– all of which will become available to
Bethard players in Germany, Sweden, and
other European jurisdictions.
Founded in 2012 by a small team of
professional gamers, Bethard has since
become a destination for players who
demand the best in sports betting, live
casino, and slots. With a driving vision
to do things differently, Bethard has built
its reputation on a balance between the
ultimate player experience and a strong
commitment to responsible gaming.
“We are thrilled to be joining forces
with Bethard to take gaming to the next
level,” says Francesca Raniolo, Sales
Executive for Betsoft. “As seasoned
gamers, the Bethard team know what it
takes to deliver a state-of-the-art casino
experience, and as a key content partner
to many of the biggest online casinos
in Europe, we have the products, the
platform, and the experience to support
their ambitions.”
The agreement also established a
framework for the integration of new
Betsoft content over time, giving Bethard’s
players the chance to experience new
innovations as they are released.
“Betsoft has proven itself to be a reliable
partner, and their team has a huge amount
of experience in producing high-quality
content,” explains Bjørnar Heggernes,
Casino Manager for the Bethard Group.
“We are convinced that our players will
love the games that this initial agreement
gives us access to, and our aim is to build
a long-lasting partnership with Betsoft.”
Betsoft Gaming develops
innovative casino games
for desktop and mobile. Its
portfolio of more than 190 RNG
titles reaches players through
partnerships with many of the
iGaming industry’s leading
operators. Under the SLOTS3TM
banner, Betsoft is elevating
players’ expectations; these
cinematic slots blend rapid,
gratifying gameplay with an
audio-visual excellence more
typical of movies and videogames.
An early entrant to mobile
gaming, Betsoft launched the
ToGoTM collection in 2012. More
recently, Betsoft revealed the
ShiftTM environment, which
supports truly cross-platform
development at the same time
as increasing performance,
drastically reducing file size and
streamlining integration.
Casino Manager, Betsoft’s
comprehensive back-office
platform, rolls reporting,
management, marketing,
promotion, and administration
into a single compelling package.
Betsoft has held a Class 4 license
with the Malta Gaming Authority
since 2014. The company’s games
and RNG are both independently
certified in more than 15 different
regulated markets, including Italy,
Germany, and Romania.
About Bethard Group:
Bethard Group is based in Malta and Sweden. The company is currently licensed in Malta, Denmark, the UK, Sweden and Ireland. Work
on a licence for a state licence in Schleswig-Holstein in Germany and a national license for Spain has been initiated. The company is also
actively seeking licences in several other markets and expects to have a licensed presence in most key European markets already by 2020.
For further information, please contact: media@bethardgroup.com.
For images and other relevant material, please go to www.bethardgroup.com/press.
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