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22— Vanguard, FRIDAY, APRIL 19, 2019<br />
By Theodore Opara<br />
Weststar, Marcopolo<br />
unveils new Paradiso<br />
1350 bus<br />
W ESTSTAR Associates<br />
Limited, authorised general<br />
distribu<strong>to</strong>r of Mercedes-Benz in<br />
Nigeria in collaboration with Au<strong>to</strong><br />
Alternative Nigeria Limited, authorised<br />
representative of Marcopolo<br />
in Nigeria has launched the new<br />
Marcopolo Paradisio 1350 bus <strong>to</strong><br />
the Nigerian market.<br />
While presenting the bus <strong>to</strong> the<br />
press and leading bus opera<strong>to</strong>rs in<br />
Nigeria, Managing Direc<strong>to</strong>r of<br />
Weststar Associates Limited, Mr.<br />
Mirko Plath, said that the introduction<br />
of the Marcopolo Paradiso 1350<br />
bus model marks a move in the<br />
right direction <strong>for</strong> bus opera<strong>to</strong>rs in<br />
Nigeria.<br />
He said,“The bus opera<strong>to</strong>rs already<br />
have a long standing relationship<br />
with Mercedes-Benz dating<br />
back <strong>to</strong> the 1950s. The brand<br />
has been a benchmark <strong>for</strong> their success<br />
over the <strong>years</strong> hence, their trust<br />
in the brand and in Weststar Associates.”<br />
According <strong>to</strong> him, the Mercedes-<br />
Benz Marcopolo buses are not new<br />
<strong>to</strong> opera<strong>to</strong>rs in Nigeria. He, however,<br />
assured that with the bus,<br />
opera<strong>to</strong>rs were ready <strong>to</strong> take their<br />
businesses <strong>to</strong> the next level, and<br />
pleaded that they should continue<br />
<strong>to</strong> put their trust in the Mercedes-<br />
Benz brand. He noted that the collaboration<br />
with Marcopolo in Nigeria<br />
has certainly borne fruit over<br />
the <strong>years</strong>.<br />
Narrating the s<strong>to</strong>ry of Marcopolo<br />
buses in Nigeria, Plath said that<br />
Mercedes Benz has a long his<strong>to</strong>ry<br />
in Nigeria, adding that the first<br />
Marcopolo was first launched in the<br />
country in the 80s. According <strong>to</strong><br />
him, the Marcopolo stands <strong>for</strong> safety,<br />
quality, reliability and genuineness<br />
among others.<br />
In his presentation, Weststar Associates<br />
Key Accounts Manager,<br />
Ifeanyi Igbokwe explained the O<br />
500 RSD bus chassis has been carefully<br />
developed <strong>for</strong> medium and<br />
long-distance applications. According<br />
<strong>to</strong> him, the chassis has all of<br />
Mercedes-Benz‘s technological<br />
advantages and is a robust and<br />
highly durable chassis that is adequate<br />
<strong>for</strong> the most severe working<br />
conditions.<br />
“It also provides high com<strong>for</strong>t <strong>to</strong><br />
the passengers due <strong>to</strong> the integral<br />
pneumatic suspension and a Mercedes-Benz<br />
gearbox (with six synchronized<br />
gears). This chassis is<br />
built <strong>to</strong> offer <strong>to</strong>p quality and low operational<br />
costs, it is also designed<br />
<strong>to</strong> withstand 24 <strong>to</strong>nnes. It offers better<br />
ergonomics <strong>to</strong> the driver’s <strong>to</strong>p<br />
auxiliary brake which provides an<br />
additional braking power of 30 per<br />
cent and a high ground clearance<br />
level <strong>for</strong> bad road conditions”, Igbokwe<br />
added.<br />
On the bus USP, Igbokwe said<br />
Mercedes-Benz has a long legacy,<br />
assuring that the new posseses<br />
certain attributes which include: reliability,<br />
easy access <strong>for</strong> maintenance,<br />
brand aesthetics, better connectivity<br />
features, com<strong>for</strong>t and safety,<br />
good fuel efficiency, high modularity,<br />
efficient powerful engine<br />
which gives a lasting value, low <strong>to</strong>tal<br />
cost of ownership among others.<br />
For the bus opera<strong>to</strong>rs, he<br />
warned that their focus should be<br />
on: Ruggedness and an absolute<br />
work horse - versatility in terms of<br />
load capacity, easy maintenance,<br />
continuous service with little downtime<br />
as possible, wider service network,<br />
lowest cost of operations <strong>for</strong><br />
better returns in business, parts<br />
availability and one-s<strong>to</strong>p solutions.<br />
Defence Ministry, DPR, MTN win Toyota awards<br />
IN a bid <strong>to</strong> reward its cus<strong>to</strong>m<br />
ers and stakeholders <strong>for</strong> their<br />
support <strong>to</strong> the growth of the<br />
brand, Toyota Nigeria Limited<br />
showered cus<strong>to</strong>mers with cast,<br />
brand new car and other valuable<br />
gifts<br />
Ministry of Defence of the Federal<br />
Republic of Nigeria, Department<br />
of Petroleum Resources,<br />
DPR, and MTN Nigeria were<br />
named winners at the recent Toyota<br />
Nigeria Limited, TNL, Cus<strong>to</strong>mer<br />
of the Year Awards <strong>for</strong> their<br />
patronage of the Toyota brand of<br />
vehicles in 2018.<br />
In the cus<strong>to</strong>mers category of<br />
the award, MTN won as the second<br />
runner up; DPR first runner<br />
up while the Ministry of Defence<br />
clinched the overall winner<br />
in that category at the prestigious<br />
‘Toyota Cus<strong>to</strong>mer Nite<br />
2019 held at the Civic Centre,<br />
Vic<strong>to</strong>ria Island, Lagos.’ The trio<br />
were rewarded with cash prizes<br />
of N1million, N1.5 million and<br />
N2 million respectively.<br />
First Bank of Nigeria Plc. was<br />
named the ‘Evergreen Cus<strong>to</strong>mer<br />
of The Year’ in the award ceremony.<br />
The evergreen award is<br />
<strong>for</strong> cus<strong>to</strong>mers that have consistently<br />
patronised the Toyota<br />
brand over the <strong>years</strong>. As the evergreen<br />
cus<strong>to</strong>mer of the year,<br />
First Bank which also won the<br />
same award last year, was rewarded<br />
with the latest model of<br />
new Toyota Yaris, valued at over<br />
N<strong>10</strong> million.<br />
The Mo<strong>to</strong>ring Press was not<br />
left out in the award. Recognised<br />
in the Journalists category<br />
at the award night were Rasheed<br />
Bisiriyu of Punch, Theodore<br />
Opara of Vanguard and Mike<br />
Ochonna of Businessday newspapers<br />
who emerged as overall<br />
winner, first runner up and second<br />
runner up respectively <strong>for</strong><br />
their outstanding reportage of<br />
the au<strong>to</strong>mobile sec<strong>to</strong>r during the<br />
year. Speaking at the event,<br />
From Left; Mrs Temi<strong>to</strong>pe Sowande, Head Procurement , representing First Bank Plc, overrall winner<br />
Cus<strong>to</strong>mer of the Year, Chief Micheal Ade Ojo, Chairman, Elizade Mo<strong>to</strong>rs, Mrs Taye Ade-Ojo,<br />
wife, and Mr Henry Ade Ojuoko, Head Dealer Development and Special Project, Toyota Nigeria<br />
Limited, during the Toyota Cus<strong>to</strong>mer Awards Night , held at Civic Center, Vic<strong>to</strong>ria Island Lagos.<br />
Chairman, Toyota Nigeria Limited,<br />
Chief Michael Ade.Ojo,<br />
said their cus<strong>to</strong>mers in particular<br />
have supported them through<br />
thick and thin, adding that the<br />
cus<strong>to</strong>mers have continued <strong>to</strong> be<br />
their source of strength and pillar<br />
of support. That support<br />
Ade.Ojo said has made TNL a<br />
<strong>for</strong>ce <strong>to</strong> reckon with in the au<strong>to</strong>mobile<br />
industry in the country.<br />
The chairman, however, lamented<br />
the adverse effect of the<br />
nation’s economy on the purchasing<br />
power of the people. According<br />
<strong>to</strong> him, the last few <strong>years</strong><br />
has been <strong>to</strong>ugh <strong>for</strong> the au<strong>to</strong> industry.<br />
Ade.Ojo said “The Nigeria<br />
economy has experienced series<br />
of crises over the <strong>years</strong>. The<br />
last few <strong>years</strong> in particular have<br />
been extremely <strong>to</strong>ugh. The purchasing<br />
power of the average<br />
Nigerian has been thoroughly<br />
weakened; this coupled with the<br />
unprecedented surge in prices<br />
of goods and services, has made<br />
acquisition and ownership of<br />
new vehicles extremely difficult<br />
<strong>for</strong> average Nigerians. This has<br />
inevitably resulted in a huge<br />
drop in sales of vehicles”.<br />
Assuring cus<strong>to</strong>mers of TNL’s<br />
resolve <strong>to</strong> continue its cus<strong>to</strong>mer<br />
friendly approach, Ade.Ojo said<br />
“I want <strong>to</strong> assure you that despite<br />
the monumental challenges<br />
in the economy, TNL will continue<br />
<strong>to</strong> devise means that will<br />
enable our cus<strong>to</strong>mers <strong>to</strong> continue<br />
<strong>to</strong> enjoy their preferred au<strong>to</strong><br />
brand-Toyota. We will continue<br />
<strong>to</strong> initiate cus<strong>to</strong>mer friendly,<br />
business improvement strategies<br />
aimed at making our brand more<br />
af<strong>for</strong>dable. We have continuously<br />
improved our after-sales architecture<br />
in order <strong>to</strong> give our<br />
cus<strong>to</strong>mers value <strong>for</strong> their <strong>money</strong>.<br />
We are committed <strong>to</strong> doing<br />
the needful at all times <strong>to</strong> sustain<br />
the culture of superior quality<br />
and excellent cus<strong>to</strong>mer service<br />
that TNL is known <strong>for</strong>”.<br />
Discovery Landmark Edition <strong>for</strong><br />
Land Rover 30th anniversary<br />
THE Land Rover Discovery<br />
SUV has been raising the<br />
bar <strong>for</strong> all-terrain capability and<br />
everyday versatility <strong>for</strong> 30 <strong>years</strong>.<br />
To celebrate three decades of adventure<br />
with the ultimate go-anywhere<br />
SUV, Land Rover unveiled<br />
the new Discovery Landmark<br />
Edition.<br />
The Discovery has been the<br />
choice of adventurers and families<br />
since its arrival at the Frankfurt<br />
Mo<strong>to</strong>r Show in 1989 and the<br />
new Landmark Edition showcases<br />
everything it means <strong>to</strong> be a<br />
Discovery, with upgraded standard<br />
features and subtle design<br />
enhancements.<br />
Taking the well-appointed SE<br />
as a starting point, the Landmark<br />
Edition adds the Dynamic Pack,<br />
which includes a more purposeful<br />
front bumper design and Narvik<br />
Black mesh grille and fender<br />
vents. Narvik Black nameplate<br />
scripting on the bonnet and tailgate<br />
is also joined by unique<br />
Landmark badging on the tailgate.<br />
The exterior is also marked<br />
out by a fixed panoramic roof,<br />
front fog lights and signature tail<br />
lights, while privacy glass and<br />
20-inch Gloss Black wheels complete<br />
the modern and contemporary<br />
look.<br />
The interior is available with a<br />
choice of three premium Windsor<br />
leather colourways with contrast<br />
micropiping. A Satin<br />
Brushed Aluminium centre console<br />
and titanium mesh finishers<br />
also set it apart, with the<br />
380W Meridian Sound System,<br />
helping <strong>to</strong> create a truly firstclass<br />
travel experience.