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Walker pilots his 1971<br />
Porsche 911 on the<br />
Angeles Crest Highway<br />
slowly off the ramp of an 18-wheeler. <strong>The</strong> car is immediately<br />
recognisable as the same kind as James Bond’s ride in For Your<br />
Eyes Only: a sleek, angular machine that still oozes sex, lava<br />
lamps and ’70s chic. On closer inspection, some of the vehicle’s<br />
subtler qualities emerge: a levered dashboard with an array of<br />
knobs and switches, a wooden-handled gear-stick, and leather<br />
seats scuffed just enough to make you wonder if 007 actually<br />
sat here. Walker saw the car online and bought it sight-unseen.<br />
Once the Lotus is sitting comfortably on the street, he hops<br />
inside and fiddles gently with the stick. “I’ll just take a quick<br />
spin around the block,” he grins. <strong>The</strong> Lotus emits a healthy<br />
roar, accelerates and vanishes around a corner.<br />
Walker doesn’t really care what you think. Or maybe that’s<br />
just what he’d like you to believe. A kind of studied nonchalance<br />
swirls around him. It’s hard to put your finger on it, because<br />
the elements of his brand, his various companies and his<br />
personal aesthetic all seem to merge and flow on top of each<br />
other. With Walker, an explanation of how his fashion business<br />
led to the discovery of his loft becomes a treatise on the value<br />
of not giving a shit about others’ opinions, which is a kind<br />
of personal ethos for him. After all, he and his wife Karen<br />
followed their gut instinct and bought their building in<br />
2000, long before the LA cognoscenti appreciated the massive<br />
value that downtown had to offer. <strong>The</strong> ground floor became<br />
a workplace for Serious Clothing – one of Walker’s fashion<br />
brands – and eventually a new idea, Urban Outlaw.<br />
“You can‘t<br />
manufacture<br />
passion. You<br />
can’t put it on a<br />
bottle of water”<br />
<strong>The</strong> space also turned out to be a massive revenue-generating<br />
machine. An LA Times reporter featured it in a lengthy piece<br />
about loft gentrification in the city. <strong>The</strong>n a Hollywood producer<br />
called, asking to use the space to film a Missy Elliott music<br />
video. Producers soon took over. <strong>The</strong> whole experience was<br />
pretty awful, but they got paid. “A shitload,” he clarifies.<br />
<strong>The</strong>y rented it out again. And again. Soon, they decided<br />
they’d make a lot more money if they turned the place into a<br />
rental studio. <strong>The</strong>y moved out and never moved back in. <strong>The</strong>y<br />
hosted the Bruce Willis movie <strong>The</strong> Whole Ten Yards, America’s<br />
Next Top Model, American Idol, two six-week reality TV shows,<br />
and every US crime drama you can name: CSI: New York,<br />
70 THE RED BULLETIN