Mid Valley Ag Day Digital Guide

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Association foryou working you Integrated The California Walnut industry has grown in the last decade, with production nearly doubling since 2007. While tariffs and other economic factors have been an industry challenge, the Board and Commission continue to work on your behalf through: marketing programs to increase awareness and drive retail purchase Concept development of innovative new products and shelf life testing Promotions featuring walnuts with restaurants such as Sizzler® and Wendy’s Defending against burdensome industry regulations and federal and state tariff/non-tariff trade barriers Advocating for industry through USDA’s food purchase and distribution program Securing USDA grants to bolster export market promotions through MAP and ATP funding The Board’s investment in production research has resulted in new game-changing varieties. The Commission’s health research has shifted consumer perceptions about the health benefi ts of walnuts. Regulatory work has made great strides on behalf of growers. And we continue complimentary FSMA food safety training for growers to help with compliance. With outstanding production research, exceptional health research, and strong marketing, the Board and Commission are committed to a resilient future for the industry. walnuts.org/working-for-you 6 Digital Guide Mid Valley Ag Day 2019
Irrigation Our products are made by farmers, for farmers. For more information: June 5th, 2019 www.wcngg.com 7
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Mid Valley Ag Day Digital Guide

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