OPTIC

A GUIDE TO WELTY’S CORE VALUES

Our Values
Core values are vital to any team or organization’s success. Core
values are the guiding “principles of conduct” that dictate behavior
and action by everyone on the team or in the organization. Core
values help people understand what is right from wrong; they help
teams and organizations determine if they are on the right path and
are fulfilling their “WHY.”
Simply put, they create an unwavering and unchanging guide on
how we will work with each other, customers and partners. These
are not values that change from time-to-time, situation-to-situation
or person-to-person, but rather they are the underpinning of our
company culture.
The Welty five core values of Openness, Passion, Teamwork,
Integrity and Customer-Centricity are non-negotiable and will
be the heart and soul of everything we do, including hiring,
firing, and promotions.
It is your responsibility as a member of the Welty team to
understand the definition of each core value including what that
value “is” to the organization, as well as what it “is not.” Each and
every one of us is responsible for holding all of us accountable for
each of these values, everyday in everything that we do.
Thank you for being a member of the Welty team.
Donzell Taylor
President & CEO, Welty

WE ARE
OPEN AND
TRANSPARENT
IN WHAT WE
DO, WHY WE
DO IT AND
HOW WE DO IT.
OPENNESS
We are open and transparent in what we do, why we do it and
how we do it.
We are candid and direct; no hidden agendas.
We are open-minded, embracing new ways to learn, grow and adapt.
We embrace new ideas and ways of doing things.
Egos do not get in the way of progress.
OPENNESS IN OUR
WORKPLACE IS
––
Being adaptive, overcoming
obstacles with all team
members participating
––
Listening and providing
honest feedback
––
Ability to look outside the
box and learn
––
Being approachable
––
Addressing the truth and
reality of a situation even
when it’s uncomfortable
or difficult to hear
OPENNESS IN OUR
WORKPLACE IS NOT
––
Getting emotionally invested
in one point of view
––
Secrecy and hoarding
information for personal
gain or power
––
Lack of discretion - attacking
a person instead of the issue

WE LEAD
WITH HEART,
INSPIRING
OTHERS WITH
OUR THIRST FOR
EXCELLENCE.
PASSION
We lead with heart, inspiring others with our thirst for excellence.
We are excited about our work, driven by our purpose and passionate
about performance.
We have a passion for innovation, challenging the status quo and
taking calculated risks.
We care intensely about the success of Welty and have an insatiable
thirst for excellence.
PASSION IN OUR
WORKPLACE IS
PASSION IN OUR
WORKPLACE IS NOT
––
Having a positive
“can-do attitude”
––
Loving what we do –“It’s
not a job – It’s a career”
––
Showing resilience –
RAP “Run Another Play”
––
Creating and embracing
innovation
––
Being apathetic, just going
through the motions to make
money and go home
––
Having tunnel vision – failing
to listen or see others opinions
––
Being defensive when your
ideas are challenged
––
Being self-righteous

WE ALWAYS
THINK IN TERMS
OF “WE,” AND
NEVER IN
TERMS OF “I”
OR “THEM.”
TEAMWORK
We always think in terms of “We”, and never in terms of “I” or “Them.”
We embrace the “world of co” – collaborating and co-creating with
our colleagues and customers.
We build a safe environment for participation and inclusion.
TEAMWORK IN OUR
WORKPLACE IS
––
Every team member working
toward a common goal
––
Having honesty and integrity in
everything the team does
––
Communicating openly,
honestly and respectfully
––
Collaboration – seeking the
best way to achieve results
TEAMWORK IN OUR
WORKPLACE IS NOT
––
Having a bad attitude which
affects team dynamics
––
Failing to communicate what
you know when you know it
––
Using “I” when talking about
team efforts

INTEGRITY
WE PUT INTEGRITY
AND CONCERN FOR
OTHERS ABOVE ALL
ELSE, KNOWING AND
DOING WHAT’S RIGHT.
ALL THE TIME.
We put intergrity and concern for others above all else, knowing and doing
what’s right. All the time.
We trust others and build trusting relationships.
We treat others fairly and communicate clearly and candidly in all we do.
We do no harm.
We set and manage expectations based on the realities of the situation.
INTEGRITY IN OUR
WORKPLACE IS
––
Putting honesty, sense of duty
to your team, and sound moral
principles above all else.
––
Being trustworthy – Having
each other’s backs and
watching out for each other,
trusting that we can trust each
other implicitly.
––
Being consistent – Delivering
on commitments we make
and accept. Able to say no
and explain why. Exhibiting
the same behavior whether in
public or private.
INTEGRITY IN OUR
WORKPLACE IS NOT
––
All about you and not the
team or Welty
––
Hiding facts and data, you do
not share your knowledge,
you keep secrets
––
Failing to live up to your word
or promises
––
Making too many compromises
to be liked or avoid conflict
––
Failing to treat everyone
with respect

WE SEEK TO BETTER
UNDERSTAND THE
“WHY” BEHIND EVERY
PROJECT, BECAUSE
EVERY BUILDING HAS
A DEEPER PURPOSE.
CUSTOMER-
CENTRICITY
We seek to better understand the “Why” behind every project, because
every building has a deeper purpose.
We think and act with both our internal and external customers –
and their customers – in mind.
We listen - always striving to learn more about our customer’s
business so we can better anticipate their wants and needs.
We understand and create value for the customer through ease
of use, speed and delivery, and setting realistic expectations.
CUSTOMER-CENTRICITY IN
OUR WORKPLACE IS
––
Seeking to understand the
“why” of every project
––
Managing expectations through
authentic conversations
––
Being proactive in
everything we do
CUSTOMER-CENTRICITY IN
OUR WORKPLACE IS NOT
––
Not taking the time to
listen and understand
––
Avoiding what the
customer really wants
––
Not following through
on promises
––
Having a poor attitude

“These values are the heart and soul of Welty. By
honoring them in everything we do, it makes it easy for
us to “never be afraid to do the right thing,” bringing to
our customers an amazing building experience.
OPTIC is our organization’s DNA, that provides the
code on how to treat and collaborate with each other;
creating that extraordinary place we all want to work.
In the end, strategies are set, the values of OPTIC are
lived, forming the foundation of ‘Build to Last.’”
Don Taylor, President & CEO
Welty Building Company

BUILD TO LAST.
© Welty Building Company Ltd.