Professional Beauty July/August 2019

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THE LUXE<br />


What’s trending now<br />

TECH<br />


Here are the<br />

devices to invest in




WORLD’S NO.1<br />



Regenerates, lifts & tightens most areas of the face<br />

Lifts, tightens & contours most areas of the body<br />

Provides immediate short & long term results<br />

Elliptic MFU transducer technology (next gen of HIFU tech)<br />

Low discomfort & low patient downtime<br />

Clinically proven<br />

www.cryomed.com.au<br />


Two days of comprehensive clinical training<br />

Operator certification<br />

Complimentary patient brochures<br />

Access to marketing movies<br />

Ongoing technical support<br />

7 Day phone support<br />

24/7 Access to COOLNET VIP Portal

NON<br />







www.cryomed.com.au<br />




MFU (Micro-Focused Ultrasound)<br />

for eyes, face, neck, body lifting & tightening<br />

MFCU (Macro-Focused Circular Ultrasound)<br />

for face & body contouring<br />

for More Information<br />

1300 346 448<br />


clears breakouts<br />

and visible signs of<br />

premature skin ageing<br />

new!<br />

AGE bright<br />

clearing serum<br />

new!<br />

AGE bright<br />

spot fader<br />

For more information, call 1800 659 118 or visit dermalogica.com.au.

active clearing<br />

is the new<br />

medibac clearing ®<br />


Australia’s no.1 cosmeceutical skincare brand<br />

w<br />

asapskinproducts.com<br />

@asapskinproducts<br />

asapskinproducts<br />




Australian made + owned<br />

100% rrp mark-up<br />

Latest cosmeceutical technology<br />

Comprehensive training<br />

No minimum ongoing orders<br />

Sold by accredited skincare<br />

professionals only<br />

Exceptional customer service<br />

and business building support<br />

Cruelty free + vegan<br />

Dedicated account manager<br />

Results driven skincare<br />

Supporting our stockists rather than competing with them. asap only<br />

supply to skincare professionals, we do not sell to the end user.<br />

Proudly Australian made and owned, asap skincare formulations<br />

contain optimum levels of the most innovative and technologically<br />

advanced ingredients available.<br />

Carley Dowdle, Cosmetic Chemist<br />

asap Managing Director


<strong>July</strong>/<strong>August</strong> <strong>2019</strong><br />

9 Editor’s letter<br />

10 What’s on PB radar<br />

12 News<br />

20 Cover story – Priori’s<br />

Adaptive Skincare<br />

28 Viewpoint - Highlights from the<br />

BEAUTY & SPA Insiders Summit<br />

28 Skincare<br />

36 Salon View - The Skin Boutique<br />

40 Makeup - Lip liners<br />

46 New makeup<br />

48 Nails - new products<br />

50 Nails - Metallics<br />

52 Tanning<br />

54 Style File - Steffanie Strazzere<br />

56 Getting Certified<br />

58 Talking Point - Technology Takeover<br />

88 Masterclass - INIKA<br />

95 Industry Rountable - CEO Insights<br />

108 Waxing<br />

110 Career How I Got Here<br />

- Dr Irene Prantalos<br />

88<br />

108<br />

130<br />

36<br />

108<br />

112 Technology<br />

114 Timely Appointment<br />

116 The Pathway To Profit<br />

108 Industry Insider - Tayla Bergmann<br />

120 Perplexed Peeling<br />

122 Salon View - SkinSmart Medical<br />

108 Real Life - Robyn McAlpine<br />

126 Making a Tax Claim<br />

128 Naturally Good Expo<br />

130 <strong>Beauty</strong> Escape - Maldives<br />

134 Last Word - Jane Iredale<br />

136 Events<br />


Priori the long-time expert in Adpative<br />

Skincare launched with just two products<br />

in 2006 and has grown to be a leader in the<br />

skincare market. The brand relaunched with<br />

a new look in 2018 offering new product<br />

formulations. Dawn Turner, Sales Director<br />

and Partner from Priori chats about how the<br />

brand has evolved and what inspires her in the<br />

industry. Turn to page 20.<br />







Glenn Silburn<br />

EDITOR<br />

Anita Quade<br />

aquade@intermedia.com.au<br />


Michelle Ruzzene<br />

mruzzene@intermedia.com.au<br />


Jenny Berich<br />

jberich@intermedia.com.au<br />


Jacqui Cooper<br />


Sanja Spuzanic<br />


Chris Blacklock<br />

cblacklock@intermedia.com.au<br />

<strong>Professional</strong> <strong>Beauty</strong> magazine is published by<br />


ABN 23142047943<br />

41 Bridge Road, Glebe NSW 2037<br />

Ph: 02 9660 2113 Fax: 02 9660 4419<br />

www.intermedia.com.au<br />

WELCOME TO THE Luxe <strong>Beauty</strong> edition. We here at <strong>Professional</strong><br />

<strong>Beauty</strong> are constantly inspired by the new innovative products on<br />

the market, especially in the land of luxury with skincare formulations<br />

that are on the cutting edge. To find out the latest trends turn to<br />

page 28.<br />

It was a busy couple of months here as we hosted the inaugural<br />

BEAUTY & SPA Insiders Summit at the end of May. The<br />

collaboration in conjunction with Spa & Clinic magazine and<br />

supported by headline sponsor <strong>Beauty</strong> Boosters saw more than 200<br />

guests under the one roof at Ovolo Hotel, for a day of inspiring talks,<br />

innovative ideas and engaging conversations to help take business<br />

to the next level. The stellar lineup of 27 speakers shared their own personal journeys, trend forecasts<br />

and the trials and tribulations of running your own business. The event was a phenomenal success<br />

with many in the industry revealing what a great learning and networking experience it was. So stay<br />

tuned for the event next year. In the meantime check out the highlights from the day on page 22.<br />

If there is one guarantee in the beauty industry it is that the landscape is ever evolving and nowhere<br />

faster than in technology. The market is inundated with new devices constantly – we chatted to<br />

some of the leading suppliers and salons to find out what are the most popular pieces on the market<br />

and what you should invest in. Turn to page 58.<br />

Organic beauty is here to stay – this edition we chatted to INIKA, Australia’s natural makeup brand<br />

that specialises in organic formulations. Turn to page 88 to find out the latest trends from this<br />

popular line.<br />

We also sat down with industry leaders to find out their insights into all things beauty and business.<br />

Turn to page 95 for our latest Roundtable focusing on CEO Insights.<br />

Until next edition!<br />

FOLLOW US:<br />




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team would like to thank all those<br />

who attended the inaugural<br />

BEAUTY & SPA Insiders Summit<br />

in May at the Ovolo Hotel<br />

in Woolloomooloo.<br />

More than 200 people united<br />

under the one roof to listen to 27<br />

industry leaders who shared their<br />

valuable insights and provided a<br />

day of innovative talks to help inspire guests to take their business to the next level.<br />

Topics on the agenda ranged from Worldwide Trends in Spa & <strong>Beauty</strong>, Taking Care of Your<br />

Own PR Like a Boss, How I Found My Dream Team and Learning to Love Your Haters.<br />

<strong>Professional</strong> <strong>Beauty</strong> Publisher, Glenn Silburn said: “The event was a much needed platform<br />

for those in the beauty industry to share their ideas and network throughout the day.<br />

The incredible feedback we have had from guests and speakers has ensured the event will<br />

return next year.”<br />

This publication is published by BHA MEDIA, a division of The Intermedia Group Pty Ltd (the “Publisher”). Materials in this publication have been created by a variety of different entities and, to the extent permitted by law,<br />

the Publisher accepts no liability for materials created by others. All materials should be considered protected by Australian and international intellectual property laws. Unless you are authorised by law or the copyright owner to<br />

do so, you may not copy any of the materials. The mention of a product or service, person or company in this publication does not indicate the Publisher’s endorsement. The views expressed in this publication do not necessarily<br />

represent the opinion of the Publisher, its agents, company officers or employees. Any use of the information contained in this publication is at the sole risk of the person using that information. The user should make independent<br />

enquiries as to the accuracy of the information before relying on that information. All express or implied terms, conditions, warranties, statements, assurances and representations in relation to the Publisher, its publications and its<br />

services are expressly excluded save for those conditions and warranties which must be implied under the laws of any State of Australia or the provisions of Division 2 of Part V of the Trade Practices Act 1974 and any statutory<br />

modification or re-enactment thereof. To the extent permitted by law, the Publisher will not be liable for any damages including special, exemplary, punitive or consequential damages (including but not limited to economic loss<br />

or loss of profit or revenue or loss of opportunity) or indirect loss or damage of any kind arising in contract, tort or otherwise, even if advised of the possibility of such loss of profits or damages. While we use our best endeavours<br />

to ensure accuracy of the materials we create, to the extent permitted by law, the Publisher excludes all liability for loss resulting from any inaccuracies or false or misleading statements that may appear in this publication.<br />


PB RADAR<br />

On our<br />

RADAR<br />



BUDGET<br />

BEAUTY<br />

ModelCo is trying to not<br />

to hit consumers too<br />

hard in the hip pocket<br />

by launching a trendinspired<br />

beauty range,<br />

MCo<strong>Beauty</strong>, for under<br />

$30. Cha ching.<br />



A huge shout out to Nicola Le Lievre<br />

from In Therapy who has started a<br />

not-for-profit volunteer group, Tender<br />

Loving Beauties. The dedicated group<br />

of beauty therapists offer treatments<br />

and pampering to those who women and<br />

children who are sick, disadvantaged or<br />

terminally ill. www.facebook.com/tenderlovingbeauties<br />

DON’T BE<br />

A DRAG<br />

We’re putting Las Vegas on<br />

our hit list purely so we can<br />

go and visit Lady Gaga’s<br />

flagship makeup store, Haus<br />

of Gaga, and be a Queen,<br />

even just for a day.<br />


AND CND<br />

This year Swiss family brand Mavala is celebrating its<br />

Diamond Anniversary. Meanwhile CND is celebrating<br />

its milestone 40th birthday with Swarovski crystals as its<br />

exclusive nail embellishment for all its anniversary events<br />

with a unique ruby crystal mix available exclusively for nail<br />

professionals. Happy birthday!<br />

1.4<br />


units are sold<br />


and the reusable<br />

makeup removers<br />

have replaced more than<br />


WIPES<br />

in the past<br />

12 MONTHS<br />


Make sure you block out <strong>August</strong> 24 and 25 in your diary<br />

because it’s an event no beauty guru should miss. <strong>Beauty</strong><br />

Expo Australia will take place<br />

at the International Convention<br />

Centre, Sydney, and will feature<br />

the best beauty brands and<br />

suppliers under one roof. And<br />

if you’re looking for a precursor,<br />

then head to Brisbane Hair and<br />

<strong>Beauty</strong> Expo at the Brisbane<br />

Convention & Exhibition<br />

Centre on <strong>July</strong> 28-29.<br />


facebook.com/<strong>Professional</strong><strong>Beauty</strong>Aust<br />

@pro_beauty_aus<br />

@Pro<strong>Beauty</strong>_Aust<br />

linkedin.com/company/professional-beauty<br />


world’s leading professional<br />

depigmentation method<br />

cosmelan ® is a professional, topical skin brightening treatment that<br />

helps to visibly reduce and eliminate dark spots and blemishes caused<br />

by excess melanin in the skin. It’s cutting edge formula has been<br />

After<br />

designed to achieve maximum efficacy, while it helps to balance skin<br />

DNARenewal: THE FOUNDER<br />

tone and increase skin luminosity. The cosmelan ® application acts on<br />

Before<br />

the cells that are responsible<br />

Dr. Ronald<br />

for<br />

L. Moy,<br />

skin<br />

renowned<br />

pigmentation,<br />

scientist,<br />

helping<br />

researcher,<br />

to reduce<br />

dermatologist, and cosmetic surgeon,<br />

has dedicated his life’s work to understanding the impact of photo damage on skin’s health and aging.<br />

melanin production in hyperpigmented areas and thereby helping to<br />

remove or lighten unsightly Today, DNARenewal blemishes and marks spots. the culmination of his passion to create a clinically proven regimen that<br />

effectively helps repair photodamaged aging skin.

NEWS<br />


More than 7500 industry professionals are<br />

expected to attend the 5th annual Brisbane Hair<br />

and <strong>Beauty</strong> Expo (BHBE) next month.<br />

To be held at the Brisbane Convention &<br />

Exhibition Centre on <strong>July</strong> 28-29, the event<br />

is, according to organisers, shaping up to<br />

be the biggest beauty event ever staged in<br />

Queensland – and “one of the largest hair and<br />

beauty events in the country”.<br />

Expo managing director Jason<br />

Greenhalgh says the expo will showcase over<br />

250 brands and suppliers with “deals and special<br />

offers galore”.<br />

In addition up to 300 competitors are<br />

expected to compete in the Sunshine Pro<br />

Series Makeup, Lash and Nail Competitions,<br />

which feature 17 separate categories to<br />

give “opportunity for artists of all skill levels<br />

to compete”.<br />

However, Greenhalgh believes that the<br />

Expo’s new education format, EduFEST, is set to<br />

be the major highlight for visitors.<br />

“EduFEST has shaken up the concept of<br />

hair and beauty education to great reception,”<br />

he says.<br />

This year, the sessions will be held in three<br />

purpose-built classrooms on the expo floor and<br />

a separate workshop space in the Expo hall.<br />

“Each session varies between intimate look<br />

‘n’ learns and hands-on workshops, and will<br />

be presented in a dynamic and sharp style,”<br />

says Greenhalgh.<br />

“This will allow attendees a platform to<br />

enhance their knowledge and skills and to get<br />

up-close and personal with industry educators.”<br />

EduFEST speakers/sessions include:<br />

• Charlotte Ravet – The new classic beauty.<br />

Eyeliner, red lipstick, a sexy glow<br />

• Cherie Stokic – How to train your team to sell<br />

• Erin Nordern – Clean beauty for beginners.<br />

• Estelle Oliveri – Create your first successful<br />

Facebook advertising campaign<br />

• Jessika Brigginshaw – Feathering and ombre<br />

brow tattooing techniques<br />

• Megan Farquharson – Beginners SPFX makeup<br />

• Kym Krey – The 5 stages of business growth<br />

For more information visit<br />

www.brisbanehairandbeautyexpo.com.au<br />


US private equity firm, The Riverside Company, has bought a stake in one of<br />

Australia’s most internationally recognised skincare brands, Alpha-H.<br />

Established in 1995, Queensland-based Alpha-H has until now been 100 percent<br />

owned by Michelle Doherty, her husband Dean and their three daughters (Jamee,<br />

Libby and Taryn) since its early beginnings.<br />

Michelle bought the company after using its products to treat her chronic acne.<br />

Today, Alpha-H is sold in over 1000 salons, clinics and spas as well as on TV<br />

shopping networks, in major retailers (incuding Sephora and Myer) and on several<br />

airlines (including British Airways and Virgin Atlantic) in over 25 countries.<br />

Doherty said the family is excited about the new partnership and will remain “an<br />

integral part of Alpha-H”.<br />

She said she decided to sell part of Alpha-H “after spending a significant amount of<br />

time with Riverside”.<br />

“Both Alpha-H and Riverside have a shared belief that the brand has room for<br />

considerable growth through continued investment in new product development,<br />

branding, marketing, procurement and production planning. Through our partnership<br />

with Riverside, we will be able to achieve this far sooner.”<br />


<strong>Professional</strong> <strong>Beauty</strong> Solutions has taken on the salon distribution of Organic<br />

Nation in Australia.<br />

Launched two years ago, the Australian-made skincare range “fuses<br />

science and organic ingredients” to create “real change”.<br />

The range was created by Vanessa and George Jilly who helped launch<br />

Jurlique into salons in 1989 and then launched Aveda into Australia in 1997<br />

before eventually launching their own skincare range, Uspa, in the early 2000s.<br />

After selling Uspa in 2014, the couple decided to “set a new benchmark<br />

and take skincare to new heights and even higher standards in performance,<br />

sustainability, transparency and accessibility into the business model”.<br />

According to the Jillys, all the ingredients used in Organic Nation “are<br />

grown, harvested and processed to avoid contamination from pesticides,<br />

fertilisers and toxins” to ensure the products are “100 percent pure” .<br />


The complete Vitamin C professional system<br />

for excellence in skincare treatments<br />

Call today for an obligation free consultation on how Pelactiv can increase<br />

sales and services in your business 02 8422 5000.<br />


NEWS<br />


Artisan Aesthetic Clinics has launched two<br />

clinics in Sydney with “the intention of setting<br />

the industry standard for client experience and<br />

results, safety and best practice”.<br />

Speaking after the opening of the clinics in<br />

Balmain and Mosman, Maxine Horne, CEO of<br />

Vita Group which operates Artisan Aesthetic<br />

Clinics, said Artisan is planning to provide<br />

Sydneysiders with “a high quality, bespoke<br />

and medically-led alternative to the standard<br />

experience currently on offer to residents”.<br />

“Artisan addresses a gap in the market<br />

for a premium, medically driven brand that<br />

places client safety and care at the forefront of<br />

everything they do,” she said.<br />

“At Artisan, delivering the best quality<br />

service and client experience is paramount,<br />

which we achieve by consulting with our clients,<br />

understanding their concerns and wants and<br />

matching those to the appropriate treatments<br />

from Australia’s leading medical practitioners.”<br />

Vita currently operates 14 aesthetic clinics<br />

across Queensland, the ACT and NSW. The<br />

opening of the two Sydney takes Vita’s Artisan<br />

branded clinic footprint to eight clinics.<br />

The company plans to continue to increase<br />

its footprint across Australia with “a mixture of<br />

greenfields and acquisitions” to meet its goal of<br />

establishing “a national network of 70 to 90 clinics<br />

over the next five years”.<br />

The brand’s clinics are “guided by Artisan’s<br />

experienced medical board, led by Dr Linda<br />

Williams who has more than 17 years of<br />

experience in the medical aesthetics industry”<br />

and each individual clinic is staffed with its own<br />

doctor and team of nurses, dermal therapists<br />

and clinicians.<br />


Just one year after launching into Australia, Venus Concept’s TriBella treatment<br />

is delivering “unparalleled results” to salon clients across the country.<br />

Venus Concept Australia national sales manager Gidon Silverman said<br />

demand for the treatment is growing “amazingly well” due to its “ability to<br />

provide the benefits of three treatments/technologies in one”.<br />

“Tribella delivers unparalled results for multiple indications while traditionally<br />

you would need multiple and different treatments to treat an array of<br />

different indications.”<br />

Performed using the company’s Venus Versa workstation, each TriBella<br />

treatment “simultaneously enhances tone, tightness, and texture” with<br />

three separate applicators (IPL photorejuvenation, DiamondPolar and<br />

NanoFractional RF).<br />

Silvrman says that although happy with Tribella’s first year in Australia the<br />

company is planning to increase demand for the treatment further in the next 12<br />

months “via un-matched marketing support incorporating a variety of print, PR<br />

and digital medias and events”.<br />


British makeup artist Charlotte Tilbury has<br />

pledged £1 million to Women for Women<br />

International which helps female survivors of<br />

war rebuild their lives<br />

Brita Fernandez Schmidt, Women for<br />

Women’s senior vice president for global<br />

partnerships, said Charlotte’s £1 million<br />

pledge is one of the largest corporate<br />

donations that the charity has ever received.<br />

She said the pledge will enable the charity<br />

to bring its 12-month training program into<br />

new areas “meaning more women will learn<br />

how to earn and save money, improve their<br />

family’s health and make their voices heard at<br />

home and in their communities”.<br />

“It’s hard to put into words what the £1 million pledge means to Women for<br />

Women International – it’s almost indescribable,” she said.<br />

“To know that Charlotte believes in our work and is ready to commit the full force<br />

of her business to bringing about change for women in some of the world’s most<br />

dangerous places is truly inspirational.<br />

Charlotte, a global ambassador for Women for Women, said her support for the<br />

charity began in 2014 after Brita told her about women in conflict zones who would<br />

wear lipstick as a symbol of their womanhood and defiance.<br />

To date, Charlotte Tilbury <strong>Beauty</strong>’s donation of £190,526 has funded over 350<br />

women in the program.<br />


Your Premier <strong>Professional</strong> <strong>Beauty</strong> Event<br />

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E n d s o n<br />

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NEWS<br />



Johnson’s is still the world’s most valuable<br />

cosmetics brand - even though its brand value<br />

dropped 20 percent to US$14.1 billion in the last<br />

year - according to Brand Finance’s latest report.<br />

In the consultancy’s <strong>2019</strong> listing of the world’s<br />

most valuable cosmetics brands, Johnson’s is<br />

followed by Chanel, whose brand value increased<br />

by 95 percent in the last year to reach $11.4 billion<br />

and L’Oreal, whose brand value decreased by<br />

around 10 percent to total $10.7 billion.<br />

Releasing the report, Brand Finance CEO<br />

David Haigh said “growth in the cosmetics<br />

market is dependent on a brand fully grasping<br />

and meeting the demands of its discerning<br />

customer, something which, with the rise of<br />

social media and the explosion of vloggers and<br />

influencers, is constantly evolving”.<br />

“Whilst pricing, variety, packaging and<br />

brand loyalty remain central to repeat business,<br />

cosmetics brands which capitalise on their<br />

marketing and digital presence, are the ones most<br />

likely to prosper.”<br />

Other key findings in Brand Finance’s <strong>2019</strong><br />

report include:<br />

• Johnson’s under the microscope<br />

“As cosmetics giant Johnson’s defends its<br />

first-place spot and title as the world’s most<br />

valuable cosmetics brand, its ongoing talcum<br />

powder and asbestos litigation cannot be<br />

ignored. While the baby powder is only a small<br />

share of the company revenues, the link to<br />

the brand image is 100 percent. The share of<br />

group revenues fell and Johnsons recognised<br />

in early 2018 that they needed to relaunch the<br />

brand to appeal to millennial mothers.”<br />

• Challenger vs luxury brands<br />

“Across the cosmetics industry, it is now<br />

the challenger brands which seem to be<br />

grabbing the most attention through their<br />

consumer-focus, inclusive mindset and digital<br />

marketing campaigns.”<br />

• Neutrogena strength<br />

“Johnson & Johnson owned Neutrogena is the<br />

“strongest cosmetics brand” and has therefore<br />

been awarded a Brand rating of AAA. With<br />

brand strength and trust becoming inescapably<br />

crucial to the success of a cosmetics brand,<br />

Neutrogena has over the years managed to<br />

retain a very loyal customer base and become<br />

known as a trusted skin care brand.”<br />



Australian skincare brand<br />

Eaoron, which is currently<br />

distributed in mass market<br />

retailers such as Chemist<br />

Warehouse, Priceline and<br />

Woolworths across the country,<br />

is now targeting the local salon<br />

and spa market.<br />

Unveiling the brand’s new<br />

logo and latest product, the<br />

Painless Nano Microcrystal<br />

Mesogun, Fernando<br />

Rodriguez, head of business development for Australian United Pharmaceuticals<br />

(the manufacturer of Eaoron), said the company is planning to increase its presence in<br />

salons and spas “over the short to medium term”.<br />

Australian United Pharmaceuticals, which supplies Eaoron to “under a 100” local<br />

salons and spas, will initially target the market with its ‘Hyaluronic Series’ and ‘Mask<br />

Series’ products.<br />

Rodriguez said that the company has different strategies for different markets so<br />

although “some of the products might be available in some other retailers (such as<br />

Priceline) in the beginning”, it plans “to develop specific products for salons and spas”.<br />

Eaoron launched Hyaluronic Acid Essence - the first product in its ‘Hyaluronic<br />

Series’ – in 2014. Marketed as “a safe, natural and affordable alternative to clinical<br />

Botox”, the product sold more than 10 million units within a year of its release and has<br />

since “underpinned Eaoron’s growth into 20 international markets”.<br />

Today, Eaoron products are sold in Chemist Warehouse, Priceline, Woolworths,<br />

Amcal, Costco, some duty free outlets and online at mychemist.com.au, nantonic.com.<br />

au, chemistdirect.com.au in Australia as well as online on Amazon.<br />




The global demand for lip<br />

powder, a relatively unknown<br />

makeup product just a few<br />

years ago, is now worth<br />

around US$350 million and<br />

set to grow at nearly six<br />

percent per annum for the<br />

next eight years, according to Future Market Insights.<br />

Originating in Korea, lip powders (typically made with silica as well as<br />

hydrating ingredients such as vitamin E) promise to provide long lasting colour<br />

without any of the dryness traditionally associated with lipsticks (particularly<br />

matte and metallic formulations). It can also be worn under or over lipstick for<br />

extra pigmentation.<br />

Major brands including L’Oréal, Maybelline, MAC Cosmetics, Clinique<br />

and Sephora have already introduced lip powders on the market in a variety of<br />

formats including pressed powder palettes and in ‘lip gloss tubes’ with cushion<br />

tipped applicators.<br />

According to Future Market Insights ‘Lip Powder Market <strong>2019</strong>-2027’ report,<br />

lip powder is “likely to partially or entirely replace lipsticks in the near future” due<br />

to its creamy and smooth texture.<br />

“The global market for lip powder is witnessing growth based on a few<br />

unique advantages (such as long-lasting colour and vibrancy) over conventional<br />

lipstick,” the report said.<br />

Future Market Insights concludes that APEJ (Asia Pacific excluding Japan)<br />

is expected to remain the largest regional market for lip powder products but<br />

the market in North America “holds significant growth”,<br />


there is<br />

nothing<br />

ordinary<br />


• Australian Made<br />

• Medical Strength<br />

• Functional Actives<br />

• Cell Optimisation<br />

• Endorsed by Skin Experts<br />

World Wide<br />

• No Online Price War<br />

• Social Media Industry Leaders<br />

• No Nasties<br />

• Cruelty, Vegan & Gluten Free<br />

• Offers over 30 in-clinic O Pro<br />

Dermal Planning peel options<br />




NEWS<br />


A new study has found that the regular use of<br />

moisturiser reduces ‘inflamm-aging’ linked to<br />

chronic diseases such as Alzheirmer’s, Heart<br />

Disease and Diabetes.<br />

In the study by scientists at the University<br />

of California and the San Francisco Veterans<br />

Administration Health Care System, 33 participants<br />

aged 58 to 95 applied an over-the-counter skin cream<br />

containing “a beneficial ratio” of three types of lipids<br />

(cholesterol, free fatty acids and ceramides) all over<br />

their bodies twice daily.<br />

After a month, the researchers measured<br />

blood levels of three cytokines - interleukin-1 beta,<br />

interleukin-6, and tumor necrosis factor (TNF)<br />

alpha - that have been implicated in age-related<br />

inflammatory diseases.<br />

According to the University, using the cream<br />

reduced the amount of all three cytokines compared<br />

to both the participants’ levels before using the cream<br />

and the levels of similarly aged adults who did not use<br />

the cream.<br />

“In fact, using the cream lowered participants’<br />

cytokine levels to be nearly equivalent with people in<br />

their 30s, suggesting that rejuvenating the skin can<br />

reverse ‘inflamm-aging’. The cream also improved<br />

skin hydration, lowered pH, and repaired the<br />

permeability barrier.”<br />

Speaking after the publication of the study in the<br />

Journal of the European Academy of Dermatology<br />

and Venereology, senior author Dr Mao-Qiang Man<br />

said the scientists conducted the study based on<br />

the belief that skin might be to blame for body-wide<br />

inflammation linked to chronic diseases of ageing<br />

- rather than the more commonly held belief that<br />

inflammation is caused by the immune system or<br />

the liver.<br />

“The inflammation must come from an organ big<br />

enough that very minor inflammation can affect the<br />

whole body,” he said.<br />

“Skin is a good candidate for this because of its size.<br />

“Once we get old, we have dermatological<br />

symptoms like itchiness, dryness, and changes in<br />

acidity. It could be that the skin has very minor<br />

inflammation, and because it’s such a large organ it<br />

elevates circulating cytokine levels.”<br />

The study’s lead author,Dr Theodora Mauro,<br />

added that until recently the scientific community<br />

didn’t believe that skin could contribute to systemic<br />

inflammation and disease but “in the last five years<br />

studies of psoriasis and dermatitis have shown that<br />

skin inflammation from these diseases likely increases<br />

the risk of heart disease”.<br />

“Ageing skin is much more common than psoriasis<br />

or dermatitis, so the overall risk to the population from<br />

ageing skin could far outweigh that seen from skin<br />

diseases,” she said.<br />

“Decreasing inflammation simply by treating the<br />

skin dysfunction seen in ageing could have profound<br />

health effects.”<br />



Mii Cosmetics, the Londonbased<br />

makeup brand used by<br />

used by “over 1500 makeup<br />

professionals, spas and salons<br />

throughout the UK as well<br />

as thousands more in 21<br />

other countries”, has landed<br />

in Australia.<br />

Mary-Tabitha Wilkin,<br />

the owner of Kindred<br />

<strong>Beauty</strong>, decided to launch brand locally after working for its creators, Gerrard<br />

International (which has distributed Jessica Natural Nail Care for 25 years), in<br />

London where she helped launch it into the UK market.<br />

In her role as brand manager for the company Wilkin saw “first-hand the<br />

positive impact” that Mii had on UK salons with its “advanced skin loving<br />

formulas” that offer “lucrative opportunities for services and retail”.<br />

“I am beyond passionate about Mii and our industry as a whole, so when<br />

my husband and I were relocating from London to Sydney and Mii was<br />

looking for a new distributor, it was perfect timing.”<br />

Wilkin believes Mii will do well in Australia as the brand’s core philosophy<br />

is to instill confidence in women through celebrating their unique beauty<br />

“which aligns with the Australian attitude”.<br />

“The response to the brand so far has been overwhelmingly positive,” she<br />

said. “Mii brings the excitement of London’s department store beauty halls to<br />

the trusted environment of the salon, helping women to make unpressured,<br />

informed beauty decisions.”<br />


Endota Spa, the largest chain of day spas in Australia, has launched a new range<br />

of skincare products aimed at mothers and their babies.<br />

Made from “all-natural ingredients” such as chamomile, lavender, oat<br />

and aloe vera, the Endota Organics Nurture range promises to “support the<br />

changes occurring in mother and baby’s skin” with six key products (a belly<br />

butter, nipple balm, bath and body wash, baby lotion, calming sleep mist and<br />

barrier cream).<br />

The range was developed in conjunction with Dr Hayley Dickinson, an<br />

Australian research scientist with extensive experience and knowledge in<br />

reproductive physiology, pregnancy and perinatal health.<br />

Dr Dickinson said that a real understanding of mother and baby’s skin at<br />

critical stages of development was necessary to create the range “so we could<br />

support these natural changes without interfering with them”.<br />

“During pregnancy a baby’s skin is protected by nature’s skincare, the Vernix,<br />

and common wisdom is to leave it on as long as possible after birth.<br />

“The range extends the role played by Mother Nature and preserves the<br />

delicate pH balance<br />

of a baby’s skin with<br />

products that are<br />

as close to nature<br />

as possible.”<br />

Endota CEO<br />

and founder Melanie<br />

Gleeson said the new<br />

range was created<br />

because pregnancy<br />

and motherhood are<br />

“part of the evolution<br />

of the Endota woman”.<br />



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Dawn Turner<br />

Priori is a long-time expert in the Australian professional skincare<br />

market. Having originally launched with two products in 2006, it<br />

grew to being the leader in the cosmeceutical skincare market over<br />

the next 10 years. In 2018 the brand relaunched with a new look, new<br />

technologies and new product developments.<br />

PRIORI OFFERS ADAPTIVE Skincare solutions and<br />

understands the intricate communication system of the skin. All<br />

Priori products are formulated to read your skin and decode its very<br />

specific needs for replenishment, hydration, protection and recovery.<br />

To address these needs, Priori utilises 8 Complexes also<br />

known as ‘super hero’ ingredients to give superior results and<br />

increase its adaptive quality and properties. These complexes are<br />

created when a sequence of intelligent ingredients are combined<br />

for greater efficacy.<br />

With 22 retail and professional salon-only products and<br />

peels Priori is a compact yet efficient range. Training, marketing<br />

rebates, sampling and promotions are just some of the features of<br />

stocking this range of smart-skincare products.<br />

Here we talk to Dawn Turner, Sales Director and Partner<br />

from Priori about how the brand has evolved and what continues<br />

to motivate and inspire her after 25 years in the industry.<br />

Tell us about yourself Dawn.<br />

“I have been in the beauty industry for 25 years, working on all<br />

aspects, from salon management, product sales representative,<br />

attaining my Aestheticians license, opening a skincare practice to<br />

now becoming a partner in Priori Skincare! I love working with<br />

clients, sharing stories, enjoying the beautiful outdoors, cooking<br />

with my family and friends and also love a little shopping too!”<br />

How long have you been working with Priori and<br />

what’s your role in the business?<br />

“I’ve been working with the Priori brand since 2008 and I’m now<br />

a Sales Director/Partner.”<br />

Tell us about Priori and what’s happened since<br />

the relaunch 18 months ago.<br />

“We have really modernised the brand so it speaks to all skin,<br />


all lifestyles, variable age ranges, offering skincare that goes<br />

from protection to correction! With Priori your skin meets its<br />

cellular match.”<br />

How does Priori support their salon partners?<br />

“Partnership is the first thing I discuss when opening a new<br />

account, we want to exceed their expectations by giving them<br />

the tools to be successful such as, education, launch events,<br />

advertising, public relations, testers and sampling programs.<br />

We are always striving to bring the best technology<br />

to the market, giving our clients the<br />

edge with result driven products. In<br />

Australia this month, Priori have<br />

launched their biggest consumer<br />

advertising campaign with<br />

their salon partners on<br />

leading digital platform<br />

Gritty Pretty - called the<br />

#21DayTurnaround. This<br />

gives salon partners the<br />

opportunity to offer<br />

their clients a kit of<br />

products that deliver<br />

clinically proven results<br />

in just 21 days! The<br />

salon can then add on<br />

in-salon peel treatments<br />

to boost the results<br />

further. There’s amazing<br />

content on Gritty Pretty<br />

featuring a trial team of four<br />

every day consumers who formed<br />

part of the campaign – the results<br />

are amazing!”<br />

Is Priori for everyone or does it cater<br />

for a specific segment of the market?<br />

“I always say ‘Priori is for anyone with skin’. So yes there is<br />

something for everyone. Priori is your cellular match, which<br />

means it’s a personalised answer to what your skin needs. In<br />

other words, Priori gives the cells what they need to function<br />

as a healthy cell for repair and protection across all categories,<br />

from our Mineral Skincare with Zinc, Titanium, SPF, coverage,<br />

correction, protection to our recently launched Triple Turmeric<br />

Complex range of ‘clean and natural beauty’ products to our<br />

LCA fx160 2xFoliant Peel + Scrub for the ultimate at-home<br />

microderm effect!”<br />

How does Priori compare with other skincare<br />

brands in terms of technology?<br />

“Priori is rooted in skin science and is clinically proven to<br />

achieve results! We trial the products, not just a select ingredient.<br />

We use proprietary complexes that are combinations of super<br />

hero ingredients to create products that are so multi-functional<br />

they allow your skin to take what it needs – when it needs it –<br />

for a truly personalised answer. This is a brand new clinically<br />

proven approach to skincare!”<br />

Priori offers an Adaptive Treatment menu.<br />

Tell us how this works?<br />

“All Priori treatments are Adaptive and offer results-oriented<br />

solutions especially designed to adapt to the specific skincare<br />

needs in a time-efficient manner. The client chooses their<br />

treatment time (15, 30, 45 or 60 minutes) and then the<br />

therapist chooses the best treatment for the client. It’s a new<br />

approach to skincare treatments understanding that clients are<br />

often restricted by time – our Adaptive Treatment<br />

Menu means that the client gets maximum<br />

results in the time they have put aside.<br />

It’s perfect for the time conscious<br />

– results hungry client!”<br />

What’s on the<br />

horizon in terms<br />

of product<br />

development<br />

for the next<br />

12 months?<br />

“Stay tuned!<br />

Right now we are<br />

hard at work to<br />

bring you some<br />

additional overachievers<br />

that<br />

will take skin to<br />

the next level! The<br />

new products are<br />

based on Nobel Prize<br />

Winning DNA repair<br />

enzymes – the ultimate in<br />

skin recovery.”<br />

What’s been the biggest<br />

lesson learnt in working in the<br />

skincare industry?<br />

“Staying current with trends and continuous education.”<br />

Any advice for a therapist starting out in their<br />

first business?<br />

“Be true to your word, share your passion, embrace the journey<br />

and build relationships.”<br />

Lastly, what inspires you personally in business?<br />

“So much inspires me about this industry – especially the<br />

friendships I have built along the way! I have worked with<br />

many of my clients for years, through happy times and some<br />

heartaches – we go through them together, it really builds a<br />

bond – we then add in a little Triple Turmeric Tightening Eye<br />

Serum, a smile, a hug and we share the passion with those in<br />

our path!” n<br />

Priori is distributed by True Solutions International. Enquiries call<br />

1800 808 993. Email hello@true-solutions.com.au.<br />

@prioriaust – Instagram<br />

Priori Skincare Australia – Facebook<br />






The beauty industry united for a summit to share innovative ideas and tips on how to<br />

get ahead in business. Anita Quade reveals the highlights of the day.<br />

MORE THAN 200 people attended the inaugural<br />

BEAUTY & SPA INSIDERS Summit in May<br />

in what was a hugely successful day with guests<br />

taking away innovative ideas to help them stay<br />

ahead of the beauty game and take their business<br />

to the next level.<br />

The all-day event was staged at the Ovolo<br />

Hotel in Wooloomooloo and held by <strong>Professional</strong><br />

<strong>Beauty</strong> in conjunction with Spa & Clinic magazines<br />

along with the support from headline sponsor<br />

<strong>Beauty</strong> Boosters.<br />

PR owner Dani Lombard from Soda<br />

Communications was MC of the event, which<br />

took more than eight months in the making.<br />

It aimed to unite industry experts for a day of<br />

inspiring talks with leaders in the beauty industry,<br />

along with salon and clinic owners.<br />

The day kicked off with a breakfast before<br />

attendees sat down to hear from 27 speakers who<br />

offered insights into their own personal journey<br />

in business and lead conversations about the ever<br />

changing trends.<br />

Founder of 1 Million Women Natalie Issacs (a<br />

former cosmetics manufacturer) was the headline<br />

speaker for the day and welcomed guests before<br />

Dani chaired a panel who discussed Worldwide<br />

Trends In Spa & <strong>Beauty</strong>.<br />

Among the guests interviewed were Erin Norden from Clean <strong>Beauty</strong>,<br />

award winning Priceline Makeup Director Sarah Laidlaw and Sally O’Neil<br />

from the Fit Foodie.<br />

The trio discussed the trends in skincare and shared their ideas on what<br />

consumers were demanding both now and in the future from makeup<br />

and skincare.<br />

Sydney’s eyebrow queen Kristin Fisher then took to the stage to discuss the<br />

topic of Taking Care of Your PR Like A Boss. She revealed the benefits of taking<br />

care of your own social media and tips on how to manage business promotions.<br />

The Parlour Room owner Natalie Papadopoulos and <strong>Beauty</strong> Inudstrie’s<br />

Tamara Shaw headed up the topic How I Found My Dream Team.<br />

The pair discussed the difficulties of finding and then keeping staff and<br />

how to keep them motivated in the industry.<br />

Guests then enjoyed a morning tea, before the forum offered two separate<br />

streams for guests to choose from.<br />

Topics hosted by <strong>Professional</strong> <strong>Beauty</strong> included <strong>Beauty</strong> From The Inside Out,<br />

by nutritionist Chiza Westcarr, from the Nutritional Skincare Academy, who<br />

revealed the importance of gut health and how salon owners could keep ahead<br />

of the game by treating both inner and outer beauty.<br />

The midday session included a topic; Marketing To Target Different<br />

Demographics and was led by Vanessa Main from the Loft Studio, who<br />

revealed how the marketing landscape is constantly changing. She chatted<br />

about how business owners could reach their chosen demographic and boost<br />

their commercial performance.<br />

Other topics discussed included the use of before and after images,<br />

innovative injectibles, the journey of a brand from an idea to being available on<br />

the shelf and how to keep your integrity selling business services.<br />


Guests then enjoyed a delicious lunch at the hotel before regrouping for the<br />

afternoon session which featured the queen of injectibles Dr Naomi who is the founder<br />

of the Manse Clinic.<br />

Her Instagram account is the most followed in the cosmetic industry thanks to her<br />

tongue in cheek take on the beauty industry. The pioneer in the non-surgical cosmetic<br />

medicine spoke about learning to love your haters and how to handle trolls.<br />

Sharyn Smith from Social Soup then took to the stage to discuss whether influencers<br />

were worth investing in. Guests were educated in what exactly influencers are and how<br />

to choose the right faces for your brand.<br />

Other speakers during the afternoon included Kate Lowndes from <strong>Beauty</strong> Sale Mate<br />

and Lisa Conway from Zing Business Coaching.<br />

There were also interesting panels with leaders in the industry including Dr Bruce<br />

Williamson and Kelly George who discussed what devices were worth investing in and<br />

the latest advancements in technology.<br />

ONE<br />

MUSIC.<br />

ONE<br />

LICENCE.<br />

Music licensing has changed for<br />

the better. In the next few months<br />

beauty salons will receive stepby-step<br />

information on how to<br />

transition from the two-licence<br />

system of APRA AMCOS and PPCA<br />

to the simpler one-licence system<br />

of OneMusic Australia.<br />

For the first time ever, there’s an<br />

interactive e-commerce website so you<br />

can log-in, transact online and review all<br />

your music use details in one place, at<br />

any time of the day or night.<br />

Four speakers including Amanda Appel, Dr Michael Freeman, Vaia Pappas and<br />

Maria Cocciolione discussed the topic The Challenges and Rewards Of Creating Our<br />

Own Skincare Ranges. Guests were given an insight into how to create their own<br />

formulations and the trials and tribulations of founding products.<br />

The last session on the agenda was The Mistakes I Don’t Regret featuring a panel<br />

including Angelina Veljanoski from Skin Angel and business owner Robyn McAlpine<br />

from Skintifix who shared their insights into how they built their brands and what they<br />

learned along the way.<br />

Proceedings wrapped up with networking drinks where guests had the chance to<br />

mingle and connect with other beauty business owners.<br />

The overall success of the day has ensured its return next year to offer those in an<br />

industry a platform to share ideas on boosting business. n<br />

<strong>Beauty</strong> Salons will enjoy enormous<br />

benefits from:<br />

• a huge cut in red tape and admin<br />

time - you’ve been asking for it!<br />

• new background music fees - with<br />

packages starting at $85<br />

• easy add-on options for telephone on<br />

hold and website music<br />

• legal access to a worldwide collection<br />

of music<br />

What next? The advance information<br />

about OneMusic Australia will be<br />

rolled out to coincide with your<br />

renewal date. In the meantime<br />

contact hello@onemusic.com.au or<br />

visit our website.<br />

onemusic.com.au<br />

1300 162 162<br />

For more infomation: www.beautyandspainsiders.com.au


<strong>Professional</strong> <strong>Beauty</strong> chatted to industry leaders who attended the<br />

BEAUTY & SPA INSIDERS Summit for their thoughts on the day.<br />


<strong>Beauty</strong> Boosters<br />

“BEAUTY & SPA INSIDERS was a really important day for<br />

<strong>Beauty</strong> Boosters. The aim was to really establish our brand as the<br />

elevated authority in beauty supplements. We were able to speak<br />

right to our target market, salon, spa and clinic owners, beauty<br />

therapists, skin specialists and our educators! BSI provided<br />

an opportunity for us to speak about the amazing boom of<br />

ingestibles in salons, clinics and spas.” We were thrilled to be a<br />

part of an amazing day full of education and inspiring like-minded<br />

industry professionals.”<br />


Skintifix<br />

“It was such a pleasure to attend the first inaugural BEAUTY &<br />

SPA INSIDERS event. I loved meeting all the faces I have come<br />

to know online and to connect with those who are on the same<br />

journey, facing the same challenges and getting their first-hand<br />

experience on how to overcome them. Though such a vast<br />

industry, we all face the same issues in our business journey,<br />

yet we sometimes can feel a little isolated. I highly recommend<br />

putting BSI in your diary for next year, to connect and feel<br />

supported by a network of incredible people. I walked away<br />

feeling uplifted and inspired.”<br />


Nutritional Skincare Academy<br />

“Thank you for the opportunity to be part of an Industry first! The<br />

BEAUTY & SPA INSIDERS! What a brilliant initiative! I am all for<br />

empowerment through education. Our industry is changing and<br />

we must embrace this change to survive. It was wonderful to see<br />

the lineup of incredible speakers and the messages they shared. I<br />

was honoured to be part of this. Thank you so much!”<br />


Trulux<br />

“We had a great response, at least six people approached us<br />

throughout the day to discuss different collaborations on how to<br />

start their brand. We cannot wait until next year’s event to do it<br />

again. We are very grateful to <strong>Professional</strong> <strong>Beauty</strong> for arranging this<br />

event. It was a great opportunity to connect with other industry<br />

groups from all different aspects in the beauty arena.”<br />




Glamorous guests and industry leaders mingled at the Ovolo Hotel in Sydney for the first<br />

BEAUTY & SPA INSIDERS summit. Business leaders heard from 27 speakers who shared<br />

their inspiring stories and tips on trends while enjoying a lunch and networking drinks.<br />





AFTER 9 DAYS:<br />


AFTER 21 DAYS:<br />


REGENERATED 87% *<br />



As seen in Harpers Bazaar & Vogue magazines<br />

Payot want to send YOU New Customers<br />

*<br />

Satisfaction test carried out under dermatological control on 20 people. Twice-daily application for 21 days. % of volunteers who observed the effect.<br />

**<br />

Ex-vivo evaluation using skin explants of the product’s action on cell regeneration<br />

Ask You r Payot Theapit<br />



Call 1300 367 969 or 02 9874 1166 for the<br />

location of your nearest Payot Salon & Spa.<br />

www.payot.com | join us<br />


A touch of<br />

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Mesoestetic Hydratonic - Advanced Cosmeceuticals 1800 242 011<br />

Ole Henriksen Glow2OH Dark Spot Toner - Ole Henriksen customerservice@olehenriksen.com<br />

La Roche Posay SeroZinc - La Roche Posay 1300 052 628<br />

Thalgo Beautifying Tonic Lotion - BLC Cosmetics 02 9430 2200<br />

Pure Fiji Balancing Toner - <strong>Professional</strong> <strong>Beauty</strong> Solutions 1800 625 387<br />



Babor Thermal Toning Essence - Babor Cosmetics Australia 1800 139 139<br />

La Mav Purifying Toner - La Mav 1300 659 359<br />

PCA Skin Nutrient Toner - Advanced Skin Technology 1800 648 851<br />

Beauté Pacifique Enriched Toner - Beauté Pacifique 03 9562 0513<br />

Edible <strong>Beauty</strong> No 2 Toner Mist - Edible <strong>Beauty</strong> anna@ediblebeautyaustralia.com<br />

Divine Woman Soothing Rose Toner - The Divine Company 1300 416 100<br />

Environ Skin EssentiA Mild Cleasing Lotion - Environ 1300 888 708<br />

Guinot Toning Lotion - Hamaya International 02 9737 9872<br />

Pelactiv Essential Clarifying Toner - Pelactiv 02 8422 5000<br />

Dermatonics Lemon Myrtle Mist - Dermatoincs 0430 582 508<br />

Murad Resurgence Hydrating Toner - Murad 1800 687 237<br />

Cosmedix Benefit Balance - Advanced Skin Technology 1800 648 851<br />



Ella Baché<br />

Botanical Cleansing<br />

Oil - Ella Baché<br />

1800 789 234<br />

Organicsceuticals<br />

BioHydra+ Serum<br />

Organicspa<br />

02 66 803 266<br />

Aspect Sun<br />

Hydrating Face<br />

SPF 50+<br />

Advanced Skin<br />

Technology<br />

1800 648 851<br />

Christina Clinical<br />

ProBright Serum - Skin<br />

Factors 1800 824 282<br />

Christina <strong>Professional</strong><br />

Comodex Day<br />

Treatment - Skin Factors<br />

1800 824 282<br />

Eminence Organics Lilikoi<br />

Mineral Defense Moisturizer<br />

SPF33 Green Living Collective<br />

07 3357 6277<br />

Cosmedix Reboot<br />

Advanced Skin<br />

Technology<br />

1800 648 851<br />

Intraceuticals Retouch<br />

Lift – Intraceuticals<br />

03 9751 8000<br />

Fillmed NCTF 135 HA Boost<br />

Cryomed Aesthetics 1300 346 448<br />

Image Skincare I Mask<br />

Purifying Probiotic Masque<br />

<strong>Professional</strong> <strong>Beauty</strong> Solutions<br />

1800 625 387<br />


Introducing<br />



More reasons than ever before to choose Thalgo as your brand partner<br />


3 50 years of experience as a trusted global leader<br />

partnering with salons, spas & wellbeing clinics<br />

3 Harnessing the power of the ocean through results-driven,<br />

intelligent marine ingredients<br />

3 High-performance facials delivering immediate &<br />

visible results<br />

3 Customisable treatment menu & retail offering<br />

3 Exclusive face, body & spa rituals for ultimate client<br />

treatment experience<br />

3 Strong marketing promotional calendar with exceptional<br />

value offering<br />

3 Heavily invested in new product development<br />


3 Benefits Program (discounts & quarterly rebates)<br />

360˚<br />

3 FREE Discovery Kits allocation with opening orders *<br />

3 Free of charge testers, samples & POS allocations<br />

3 Recently reduced treatment costings<br />

3 Co-op marketing opportunities<br />

3 Shared investment on business growth & your professional<br />

development with 3rd party consultants<br />

3 Ongoing advanced education (face to face & online)<br />

3 Opportunities for retail stock consignment & buy-back<br />

3 Dedicated Business Development Manager<br />

3 Order online 24/7, same business day dispatch<br />

before 11am AEST<br />

* Kits contain 4 x travel sizes, valued at an average of $150 retail.<br />

Exclusively distributed by BLC Cosmetics.<br />

To register your interest please contact us on customerservice@blccosmetics.com or +61 2 8667 4695.


O Cosmedics 3D<br />

Hyaluronic Serum – Inskin<br />

Cosmedics 02 9712 8188<br />

Medik8 Crystal Retinal<br />

1 (gentle-strength<br />

retinaldehyde)<br />

Advanced Cosmeceuticals<br />

1800 242 011<br />

Payot L’Authentique<br />

Payot 02 9874 1166<br />

Doctor Eckstein RAE<br />

After Shave Balm<br />

Eckstein Australia Real Skin<br />

Care 02 9889 0919<br />

Alpha-H Hyaluronic 8<br />

Alpha-H 1800 659 777<br />

Salubre Luminescene<br />

Salubre 03 9888 4129<br />

Murad Prebiotic 4<br />

in 1 MultiCleanser<br />

Murad 1800 687 237<br />

Synergie Skin<br />

Acceler-A<br />

Synergie Skin<br />

1300 689 619<br />

Skin Regimen Tripeptide<br />

Cream - BLC Cosmetics<br />

02 9430 2200<br />

Thalgo Brightening<br />

Correcting Serum<br />

BLC Cosmetics<br />

02 9430 2200<br />



The Skin BOUTIQUE<br />

Vicky Moini always envisioned<br />

a clinic that offered effective<br />

treatment solutions for a<br />

wide range of skin concerns.<br />

Six years ago, she and her<br />

husband opened The Skin<br />

Boutique. Vicky catches up<br />

with Michelle Ruzzene to talk<br />

about working with clients on<br />

their journey to better skin.<br />

Tell us about The Skin Boutique:<br />

“The Skin Boutique was founded in 2013 by my<br />

husband and I but our careers together began at<br />

one of Australia’s largest laser clinics which he<br />

had co-founded in 2008. This was an incredible<br />

experience and one that we were very fortunate to<br />

do together. However, the professional satisfaction<br />

for myself had hit a peak with only offering<br />

laser hair removal and I wanted a new challenge.<br />

Whether it’s someone that has never done<br />

anything for their skin or clients that regularly<br />

maintain their complexion, we believe in educating<br />

clients on all the available treatment options and<br />

creating a custom treatment plan that is tailored to<br />

their budget and timeframes.”<br />

How many staff do you have?<br />

“We started off with only three skin and laser specialists and with one location and<br />

we now have four locations with over 40 specialists and nurses. They range from<br />

being with us as new employees to staff of several months and long term staff.<br />

One of our first therapists now runs her own Skin Boutique in Elwood.”<br />

How do you keep your staff motivated?<br />

“To continue the enthusiasm and motivation of our staff purely comes down to<br />

the creation of treatments that will provide continued results for their clients.<br />

Our specialists also help with the collaboration of these treatments and we<br />

encourage open-mindedness when it comes to any new way we can work with<br />

our treatments and devices. It also comes down to<br />

training, continued development and self-development.<br />

We have a professional development coach who is<br />

working with our staff to educate them on areas of<br />

themselves that they can improve on.”<br />


STOCKED:<br />

• Mesoestetic<br />

• Medik8<br />

• Aspect Dr<br />

• Jane Iredale<br />

• Skin Simple<br />



STOCKED:<br />

• VISIA Skin Camera<br />

• Cynosure - Elite+<br />

• Cutera - XEO<br />

• Healite II LED<br />

• m.Pen<br />

• M-Derma<br />

• Microdermabrasion<br />

(diamond tipped)<br />

Most popular treatments?<br />

“The most popular skin treatments are most certainly the mesopeels<br />

from Mesoestetic. We perform these with a healing LED<br />

Facial. We are also a leading skin needling clinic that has been<br />

fortunate enough to have been taught personally by Dr Des<br />

Fernandes from Environ Skincare who travelled out from South<br />

Africa. The Laser Genesis is also a very popular treatment as it has<br />

no-down time and provides an instant glow with a lactic peel and<br />

crystal fibre mask.”<br />

Tell us about Advanced Cosmeceuticals?<br />

“We have a wonderful relationship with Advanced Cosmeceuticals.<br />

Catherine Beidman, Joanna Kapinski and Dora Erdossy are all<br />

such incredibly talented and knowledgeable women who have<br />

helped The Skin Boutique grow. Their professionalism and<br />

attentiveness to the growth and success of not just our business but<br />

our staff is beyond anything we could ask for.”<br />

Tell us about education and training?<br />

“Training and education is vital for the proper diagnosis of skin<br />

conditions. Without this clients would be at risk of complications<br />

to say the least. It is important the each specialist is properly<br />

educated and confident in the treatments they are performing<br />

and the skincare ranges they are recommending to their clients.<br />

Advanced Cosmeceuticals provides the highest level of trying –<br />

both practical and theoretical training with multiple trainers on a<br />

very regular basis.”<br />

How has technology influenced the salon?<br />

“Technology has improved and developed substantially over the<br />

last six years that we have been operating. Our laser hair removal<br />

technology has introduced new hand pieces which has decreased<br />

treatment time for our clients – this in itself has made the<br />

treatment more. We have trialled and used many different pieces of<br />

equipment from the LED masks that are now widely sold as home<br />

use devices and have progressed to the Healite which has allowed<br />

us to achieve incredible results for our clients. Technology has not<br />

just developed in the way of in clinic devices but also increased<br />

substantially in the way our products are able to penetrate in to<br />

the skin.”<br />

1 0 0 + B R A N D S<br />

What are The Skin Boutique’s future plans?<br />

“We are always looking at further development, new locations,<br />

devices and more. We like to create an environment where<br />

professionals in this ever-evolving industry have the ability to grow<br />

and advance themselves. We like to encourage our employees to<br />

reach their career potentials.” n<br />



Pro-Youth<br />

Program<br />

Next generation anti-ageing skincare<br />

with botanical active ingredients and<br />

NEW high performance peptides.<br />

ßP3. Tri-complex *<br />

saffron-sophora-peptides<br />

(PATENTED)<br />

Exclusively in clinics & spas


Molecular<br />

Research<br />

Active Ingredients from NATURE developed through Sothys<br />

original molecular Green Science Research & Development<br />

Sothys own pharmaceutical standard manufacturing<br />

operates under the strictest standards in the world.<br />

Sothys guarantees ‘Safety & Security’ on all its products.<br />

SOTHYS<br />




Phone: 1800 816 599 www.sothys.com.au

MAKEUP<br />

The art of<br />

THE LIP<br />

Line and define the perfect<br />

pout with these lip liners.<br />

Youngblood Lip Liner Pencil in Malt - <strong>Professional</strong> <strong>Beauty</strong> Solutions 1800 625 387<br />

Art Deco Soft Lip Liner in 118 - Art Deco 1300 552 924<br />

Skin O2 Lip/Brow/Eye Pencil Lady Jay / Red - Skin O2 07 5593 4488<br />

Nee Miracle Lip Pencil Hyaluronic Acid - Nee +39 390 354 5242<br />

Kylie’s <strong>Professional</strong> Lip Pencil in Earth - Kylie’s <strong>Professional</strong> 07 5576 4599<br />

asap pure Lip pencil no. 2 - asap skin products 03 8683 3333<br />

Kat Von D Everlasting Lip Liner in Poe - Kat Von D 0011 1844 500 5832<br />

Gorgeous Cosmetics Lip Pencil Barely There - Gorgeous Cosmetics 1300 730 277<br />

Babor Lip Liner Classic Red - Babor Cosmetics Australia 1800 139 139<br />

Jane Iredale Lip Pencil Spice - Margifox Distributors 1300 850 008<br />

Inika Certified Organic Lip Crayon in Rose Petal - Total <strong>Beauty</strong> Network 03 8544 8000<br />

Project <strong>Beauty</strong> Matte Lip Liner Passion - https://projectbeautycosmetics.com<br />

SLA Collection Pro Dermographic Lip Pencil in Purple Opera - Encore <strong>Beauty</strong> 02 9686 3488<br />

The Lip Lab Lip Pencil Rosewood - The Lip Lab 02 9331 4188<br />

Sothys Natural Lip Liner - Sothys 1800 816 599<br />



refectocil-australia.com.au<br />

Life is too short for thin brows<br />

& short lashes!<br />

before<br />

RefectoCil Lash & Brow Booster – 6ml – 2 in 1 Double Effect Serum<br />

• Up to 56% longer lashes<br />

• Thicker, broader brows with fewer gaps<br />

• With natural active substances<br />

• Significant hair growth after 10 weeks<br />

• 93% of the test persons confirm the effect<br />

• Innovative applicator<br />

sales@refectocil-australia.com.au<br />

tel: +61 2 7200 8452

MAKEUP<br />

Modelrock Rock Chic<br />

Rebel Revolution Liquid<br />

Lipstick in Deep Purple<br />

Modelrock 0414 864 186<br />

Charlotte Tilbury<br />

Hot Lips 2 in<br />

Amazing Amal<br />

Charlotte Tilbury<br />

+44 1202 629 527<br />

Elleebana Precision Brow<br />

Pencil Deep Warm Brown<br />

Ex-Import Niche Products<br />

07 5576 6388<br />

Kat Von D <strong>Beauty</strong> Go Big Or Go<br />

Home Mascara - Kendo Brands<br />

reception@kendobrands.com<br />

Eminence Organics Lilikoi<br />

Light Defence Face Primer<br />

Green Living Collective<br />

07 3357 6277<br />

Bold Brows - Can Gro<br />

sales@cangro.com.au<br />

Melissa Sassine<br />

Cosmetics Flawless<br />

Finish Foundation<br />

Melissa Sassine Cosmetics<br />

02 9728 2077<br />

Benefit Roller Eye<br />

Bright Pencil – Benefit<br />

benefit@au.lvmh-pc.com<br />

MoroccanLips Lip<br />

Treatment<br />

Moroccan Tan<br />

1300 181 281<br />

Mj Cosmetics<br />

Powder Contour Kit<br />

Mj Cosmetics<br />

0447 396 361<br />

Scotty’s Ben Nye<br />

Concealer - Scotty’s<br />

Makeup and <strong>Beauty</strong><br />

02 9518 9000<br />


Meet the #1 Software<br />

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MAKEUP<br />

Sculpt<br />


Create shade and light with these contouring products<br />


SLA Paris Shadow & Light Face Contouring Kit - Encore <strong>Beauty</strong> 02 9686 3488<br />

Charlotte Tilbury 4 Skin Eye Gliding Highlighters - Charlotte Tilbury 0011 44 1202 629527<br />

asap pure Bronzer no. 2 - asap skin products 03 8683 3333<br />

W Pro Sculpting Powder - W Pro contact@williamspromakeup.com<br />

Kat Von D Shade + Light Crème Contour - Kat Von D 0011 1844 500 5832<br />

Youngblood Contour Palette - <strong>Professional</strong> <strong>Beauty</strong> Solutions 1800 625 387<br />

Kylie’s <strong>Professional</strong> Mineral Goddess Pressed Foundation in Bronze - Kylie’s <strong>Professional</strong> 07 5576 4599<br />

Jane Iredale GreatShape Contour Kit - <strong>Professional</strong> <strong>Beauty</strong> Solutions 1800 625 387<br />

Mary Kay Chromafusion Contour in Cocoa - Encore <strong>Beauty</strong> 02 9686 3488<br />

<strong>Beauty</strong> Blender Bounce Long Wear Foundation 4.75 - <strong>Beauty</strong> Blender 02 8880 9446<br />

Art Deco Multi Stick for Face and Lips in 40 - Art Deco 1300 552 924<br />

Skin O2 Powder Palette Contour Blush and Glow - Skin O2 07 5593 4488<br />



DMK EFA Ultra<br />

DMK 02 8424 6600<br />

Hydro 2 Oil<br />

Sorbolene Massage<br />

Lotion - Caronlab<br />

Australia 03 5227 4995<br />

Ecococo Coconut & Mango<br />

Body Scrub - <strong>Professional</strong><br />

<strong>Beauty</strong> Solutions 1800 625 387<br />

Endota Organics Nurture<br />

Calming Sleep Mist<br />

Endota Spa 03 5971 8700<br />

Skeyndor Body<br />

Sculpt – Skeyndor<br />

1800 554 545<br />

Vagheggi Irritual<br />

Fruity Essence<br />

<strong>Professional</strong> Salon<br />

Brands 1800 624 571<br />

Ultraderm Silky Soft Facial<br />

Cleansing Chamois<br />

Ultraderm 1300 660 297<br />

Scentered De-stress<br />

Candle - BLC Cosmetics<br />

02 9430 2200<br />


c ertified o rganic s kincare<br />








For only $1219, the Opening Order includes a selection of our top selling retail products &<br />

results driven performance facials. With savings of over $600, the Expo Elements Package gives<br />

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*Offer available from 10th <strong>July</strong> until the 6th September <strong>2019</strong>. Limited Packages available.<br />

www.organics pa.com.au

NAILS<br />

Bio Sculpture Gel Love from<br />

The More Than A feeling<br />

Collection - Bio <strong>Beauty</strong><br />

Concepts 1300 246 435<br />

Mavala Hand Cream<br />

with Collagen<br />

Solution 2% - Mavala<br />

Australia 03 9645 1933<br />

CND Prismatic<br />

Dimensional<br />

Pacific Nail & <strong>Beauty</strong><br />

07 5597 4555<br />

EVO Suede Matte<br />

Top Coat - Bio <strong>Beauty</strong><br />

Concepts 1300 246 435<br />

Voesh Collagen Gloves<br />

with Peppermint<br />

Barneys Salon Supplies<br />

1800 676 522<br />

Orly Breathable<br />

Treatment + Color<br />

in FlowerPower<br />

Hawley 02 8667 1700<br />

Gelish Go File Hybrid<br />

Electric Nail File<br />

Le <strong>Beauty</strong> 03 9421 0025<br />

Caronlab Spa Wash<br />

Caronlab Australia<br />

03 5227 4995<br />


Ultimate<br />

THE<br />

IN<br />




















From Only $ 299<br />


NAILS<br />


ROYAL<br />

Shineness<br />

Make winter a little less dull with these metallic nail polish colours<br />

Bio Sculpture Gemini Nourishing Nail Polish in Desert Sunset - Bio <strong>Beauty</strong> Concepts 1300 246 435<br />

Bio Sculpture Gemini Nourishing Nail Polish in The Rebel - Bio <strong>Beauty</strong> Concepts 1300 246 435<br />

CND Vinylux Weekly Polish in Silver Chrome - Pacific Nail & <strong>Beauty</strong> 07 5597 4555<br />

CND Vinylux Weekly Polish in Dark Diamonds - Pacific Nail & <strong>Beauty</strong> 07 5597 4555<br />

Jessica Custom Nail Colour in Gleaming Gold - Jessica Cosmetics 1300 470 648<br />

Jessica Custom Nail Colour in Pearly Platinum - Jessica Cosmetics 1300 470 648<br />

Morgan Taylor Platinum Liquid Bling - Morgan Taylor Platinum 03 9575 0600<br />

Morgan Taylor Platinum Holo Lover! - Morgan Taylor Platinum 03 9575 0600<br />

Mavala Nail Color Cream in Cacao - Mavala Australia 03 9645 1933<br />

Mavala Nail Color Cream in Mykonos - Mavala Australia 03 9645 1933<br />

Caption Nail Polish in Pedal to the Metal - Young Nails 1300 766 121<br />

Caption Nail Polish in This Old Thing? - Young Nails 1300 766 121<br />

Zoya <strong>Professional</strong> Lacquer in Maryann - SA <strong>Beauty</strong> Supplies 1300 855 644<br />

Zoya <strong>Professional</strong> Lacquer in Rumor - SA <strong>Beauty</strong> Supplies 1300 855 644<br />



Aussie Bombshell<br />

Gradual Tan - Aussie<br />

Bombshell 0408 123 245<br />

Bondi Sands Body<br />

Moisturiser - Bondi<br />

Sands 1300 961 385<br />

Ecococo Glow Skin-<br />

Quenching <strong>Professional</strong><br />

Tan 1L - <strong>Professional</strong> <strong>Beauty</strong><br />

Solutions 1800 625 387<br />

Natural Look Summer<br />

Kiss Ultra Dark Bronze<br />

15% DHA - Artav<br />

Australia 08 8300 1999<br />

Hawley Disposable<br />

Mushroom Cap<br />

Hawley 02 8667 1700<br />

the complete manicure spa experience<br />

HAND & NAIL<br />


Within seconds your skin feels softer, is toned,<br />

refined and energised. Promotes healthy,<br />

natural nail growth, strengthens cuticles and<br />

moisturises the skin, restoring its suppleness and<br />

youthful appearance.<br />

With Lavender, Lime Blossom,<br />

Avocado Oil & Vitamin E.<br />


naturallook.com.au<br />






Steffanie Strazzere is one of four extremely talented<br />

professional makeup artists hand-picked by Kat Von<br />

D herself to be part of the The Kat Von D <strong>Beauty</strong><br />

Artistry Collective. The internationally recognised<br />

travelling makeup artist and self-confessed cat<br />

lover caught up with Michelle Ruzzene when she<br />

touched down in Sydney for a whirlwind 48 hours<br />

to launch Kat Von D’s 100% vegan Go Big Or Go<br />

Home mascara.<br />


“I have a long history of water colour portrait<br />

painting and wasn’t sure how I would be able to<br />

turn that into a career. When I saw face charts<br />

I realised it may be easy to transition from<br />

painting faces to painting on faces.”<br />


“I love that makeup allows<br />

you to transform yourself<br />

or others. It helps with<br />

confidence, self-expression<br />

and creativity.”<br />

FAVE GO-TO<br />


“I’m really in love with the ‘no<br />

makeup make up’ right now.<br />

Something about beautiful skin<br />

never goes out of style.”<br />


“Twiggy’s makeup has inspired me since I was<br />

young. I’ve painted so many portraits of her.<br />

She really started my love for make up with her<br />

glorious doe eyes and perfect eyeliner.”<br />


“It’s a blessing and a curse. I love the<br />

ability to connect with people all over the<br />

world. But it can give lots of unrealistic<br />

expectations for beauty.”<br />


“The number one thing that<br />

inspires me is nature. I always<br />

look at flowers, crystals and<br />

insects especially. Something<br />

about Mother Nature<br />

never disappoints.”<br />


“I don’t know that I have one –<br />

I’m a chameleon and always be<br />

transforming. I am loving clean<br />

fresh skin right now and fluffy<br />

full eyebrows.”<br />


“Kat Von D <strong>Beauty</strong> Lock-It Hydrating<br />

Primer. I use it for so many things, I mix<br />

it into my foundation, I use it on the<br />

body to create a sheen that lasts all day<br />

with no sticky, greasy residue. I use it<br />

with our everlasting lipsticks to create a<br />

long wearing sheer stain.”<br />


“Has to be @girlsandtheircats!”<br />


“Adopt don’t shop! As a cat mum<br />

of seven rescued cats it truly has<br />

been one of the most rewarding<br />

experiences of my life.”<br />





Deciphering the importance<br />

and meaning of medical<br />

certifications, listings and<br />

clearances by different<br />

international regulatory bodies<br />

can be overwhelming and often<br />

confusing. Brittany Vescio<br />

reveals how to choose the right<br />

device for your clinic.<br />

THE THERAPEUTIC GOODS Administration<br />

(TGA) is the regulatory authority that is responsible<br />

for the regulation of medical devices and products<br />

in Australia. When a company would like to supply<br />

a device that has an intended medical application,<br />

outcome or result in the Australian marketplace,<br />

the device must go through a stringent process of<br />

scrutiny before it can be listed in the Australian<br />

Register of Therapeutic Goods (ARTG) database<br />

prior to release.<br />

What does it all mean?<br />

For a device to legitimately make medical claims in<br />

Australia such as “reduces scaring”, it must firstly<br />

obtain clearance from the TGA and consequently<br />

hold an ARTG certificate which is publicly<br />

available on the TGA’s searchable register: https://<br />

www.tga.gov.au/searching-australian-registertherapeutic-goods-artg<br />

Devices are listed on the register according to<br />

their risk classification. Higher risk classification<br />

items are required to have more evidence to<br />

support their intended purpose whereas lower risk<br />

classification items require less evidence.<br />

How can you ensure performance?<br />

In addition to an ARTG certificate, you will notice<br />

a lot of other international certifications which are<br />

also of high importance for ensuring quality, safety<br />

and superior performance of medical devices. Some<br />

of the most frequently referred to are ISO & CE<br />

certifications plus FDA clearance/approval.<br />

Certification meanings<br />

CE is a certification marking for products<br />

manufactured & designed and/or sold in Europe.<br />

This marking indicates conformity to health, safety<br />

and environmental protection standards plus adherence to the EC (European<br />

Community) directives, otherwise known as legal acts. Medical products for<br />

medical treatments require a product certification according to 93/42/EEC.<br />

It is crucial to highlight that a normal ‘CE’ (non-medical) is only a<br />

declaration by the manufacturer itself and it declares the conformity of the<br />

product to general electric household standards. It is in no way comparable<br />

to a medical CE. A medical CE requires a conformity assessment conducted<br />

by a notified body whereby a products design, manufacturing environment &<br />

processes must adhere to the Medical Devices Directive (MDD).<br />

If a device or component of a device only has “CE” standalone, then this<br />

is non-medical. On the other hand, CE followed by a series of numbers i.e.<br />

“CE0123” means that the product has a medical certification - the number<br />

indicates the medical certification and the notified body which issued<br />

the certification.<br />

International standards<br />

ISO, the International Organization for Standardisation, is an independent<br />

authority which develops and publishes International Standards that are<br />

common across many nations globally. Some countries require ISO 13485 for<br />

regulatory approval, it represents the requirements for a comprehensive quality<br />

management system utilised for the design and manufacture of medical devices.<br />

This standard works in respect to the European Medical Devices Directive<br />

93/42/EEC as discussed above.<br />

Protecting public health<br />

The U.S. Food and Drug Administration (FDA) is responsible for protecting<br />

public health by ensuring safety, efficacy and security of products including that<br />

of medical devices. If the FDA grants an approval or clearance, it means the<br />

agency has determined that the benefits of the product outweigh the known<br />

risks for the intended use. To do this, they review laboratory and clinical tests<br />

conducted by companies and as a result, they will determine pre-market approval<br />

and/or notification of medical devices.<br />

In summary, these regulatory bodies are vital for ensuring adherence to<br />

safety and quality outcomes of medical devices in Australia and globally. It<br />

is important to identify genuine scope and validity of CE and ISO markings<br />

according to their corresponding certificates which can be produced by a<br />

supplier or manufacturer. Likewise, it is just as important<br />

to confirm listing of medical devices in TGA and FDA<br />

registration databases. n<br />

Brittany Vescio is the Operations Manager of Derma<br />

Aesthetics. www.dermaaesthetics.com.au/exceed<br />





The beauty industry is constantly evolving and new technology developments are<br />

inundating the marketplace. Anita Quade chats to salons and suppliers about the<br />

latest devices and how you can choose the best investment for your business.<br />



Outline what service network is available to salons<br />

that purchase your equipment and require repairs to<br />

their technology.<br />

“At Advanced Cosmeceuticals we understand the importance<br />

of providing an efficient service system should there be any<br />

required repairs to equipment. For that reason, we work with<br />

three very experienced Lutronic trained technicians that are<br />

available to attend to breakdowns within 24 – 48 hours.<br />

If for any reason, the device cannot be repaired by the<br />

technician within three days, we provide a loan machine to<br />

ensure minimal impact to the clinic. Our pricing policy for<br />

the service is to charge our technicians’ labour at cost and we<br />

only apply a small handling fee for any required replacement<br />

parts to keep our clients’ cost to an absolute minimum.”<br />


What training support is available to salons when they<br />

purchase your equipment – both initial and ongoing?<br />

“Training support is a key component of Advanced<br />

Cosmeceuticals’ offering when purchasing equipment.<br />

Depending on the piece of equipment and the level of<br />

training that is required for that device, we offer two to four<br />

training sessions in-clinic as part of our initial programme,<br />

which are free of charge.<br />

For any future training required, the clinic is charged for<br />

that service at the cost that our contracting Lutronic trainers<br />

charge. Our aim is to provide thorough training at the bare<br />

minimum cost.<br />

We are proud to say that our Lutronic Trainers are<br />

Lutronic Equipment specialists that are highly educated,<br />

incredibly knowledgeable and recognised as leaders in<br />

the industry.”<br />

What has been your most popular device for the<br />

beauty market over the past 12 months?<br />

“Without doubt, Lutronic’s Healite II has been an outstanding<br />

success over the last five years. Developed by LED guru Dr<br />

Glen Calderhead, Healite II is recognised as the leader in<br />

LED technology and embraced by most of the larger laser<br />

clinic groups as well as many of the smaller clinics.<br />

The success of the Healite II can be attributed to the<br />

fact that that the Low Level Light Therapy can be used<br />

effectively and without possibility of physical trauma or<br />

thermal damage. This, combined with the fact that it can<br />

be used as standalone therapy or as an adjunctive therapy<br />

with many other treatments, particularly as it is proven for<br />

post-procedure wound healing and recovery, makes it a very<br />

appealing device.<br />

Healite II is definitely well recognised in the industry<br />

and widely adopted by many dermatologists, plastic<br />

surgeons, aesthetic physicians and<br />

dentists both here in Australia<br />

and worldwide.”<br />

Catherine Biedermann<br />

Managing Director<br />

www.advancedcosmeceuticals.com.au<br />


Should you decide to upgrade the technology when trends<br />

change or a new model becomes available – what are<br />

your options?<br />

“Firstly, we identify the key motivation driving the upgrade<br />

decision or purchase of a new device. If we see that we have<br />

outgrown the technology or the device no longer meets client<br />

expectations, then it’s time to invest.<br />

The first option would be to see if the device simply requires<br />

an upgrade by way of new software or a new handpiece. If<br />

seeking a new device, we will speak to our supplier about the<br />

option of a trade-in. We may also consider selling the redundant<br />

device online or see if our supplier knows of a clinic looking for<br />

second hand equipment.<br />

There is increased demand for non-invasive, result driven<br />

treatments that offer quick and visible improvements with minimal<br />

down time so we always look for multi-platform devices that offer<br />

a point of difference with a broad spectrum of treatments to<br />

ensure versatility, longevity and a good return<br />

on investment.”<br />

Skin Rescue Centre<br />

Hannah Mc Morrow<br />

Clinic Manager<br />

www.skinrescuecentre.com.au<br />




What has been your most popular device for the beauty market over the past 12 months?<br />

“Dermafrac is a cost effective and versatile machine for clinics looking to offer several treatment options to their clients. Dermafrac<br />

encompasses four treatment modalities within one Device. Microdermabrasion, Micro needling, Infusion and LED. Each modality can<br />

be tailored to different skin types with selective vacuum and treatment heads.<br />

There are four customised Infusion serums available to target a variety of skin concerns, making it a highly customisable treatment<br />

offering for clinics.”<br />

What training support is available to salons when they purchase your equipment – both initial and ongoing?<br />

“AST offers Education via segmented delivery, giving our clinics the opportunity to educate themselves at their own pace to ensure<br />

effective and thorough learning.<br />

Our training is presented through online learning courses, classroom practical workshops and followed by tailored in clinic sessions<br />

where necessary.”<br />

What is the best advice offered to your clients to ensure they receive a return on their investment?<br />

“Dermafrac is such a versatile device that it can be used with a myriad of other treatments. We recommend that our clinics sell the<br />

treatments in prepaid packages. A minimum of three is required to achieve some result and six for superior results.<br />

By incorporating the treatment options into all skin programs you will get the most out of your device. We<br />

advocate for a multiple modality approach for best results. Dermafrac can also be utilised as an upgrade to other<br />

treatments. For example add on to Micro pre peel/IPL, Laser, facial treatments. The possibilities are endless.”<br />

Joanne Healy<br />

National Education and Product Development Manager<br />

www.advancedskin.com.au<br />


What safety protocols does your salon have in place in the<br />

event that a device is mishandled during a treatment?<br />

“As a clinic, hygiene and safety for both clients and staff are a<br />

top priority. We love that Dermafrac has disposable, single use<br />

needle heads and serum cartridges.<br />

Single use consumables reduces the need to sterilize<br />

equipment and significantly reduces the risk of pathogen<br />

transmission. All used equipment is disposed of in sharps<br />

containers and hazardous waste bin and the handpiece is<br />

sanitized between clients with hospital grade disinfectant and the<br />

skin is thoroughly cleansed and wiped over with 70% alcohol to<br />

prevent infection during microdermabrasion and skin needling.<br />

To ensure maximum equipment and treatment efficacy the<br />

following protocol is in place:<br />

• Hoses are regularly inspected<br />

• Filters are regularly replaced<br />

• Regular training is provided in clinic<br />

• Therapists regularly attend <strong>Professional</strong> Training with AST<br />

to ensure protocols adhered to at all times.<br />

A full consultation is completed prior to all treatments and<br />

consent forms are signed prior to check for contraindications.<br />

Our client comfort and safety is of upmost<br />

importance to us. “<br />

Me Skin and Body<br />

Brooke Holmes<br />

Director<br />

www.meskinandbody.com.au<br />





NCTF ® BOOST 135 HA<br />



E: info@cryomed.com.au T: 1300 346 448 W: cryomed.com.au



Outline what service network is available to salons<br />

that purchase your equipment and require repairs to<br />

their technology.<br />

“As asap’s microplus+ is designed and made in Australia,<br />

we are uniquely placed to be able to provide quick and<br />

reliable service or in the rare instance; repairs when<br />

required. We also recognise the impact that any downtime<br />

may have on a business, so we offer a loan machine, for<br />

use, while a machine is being serviced, which minimises<br />

any disruptions in income or salon services. Clients are<br />

provided with in-salon training from our accredited<br />

account managers wherever their business is located,<br />

so that they can receive personalised training with their<br />

machine in their salon.”<br />

What training support is available to salons<br />

when they purchase your equipment - both initial<br />

and ongoing?<br />

“Hands on, in-clinic training upon purchase is an essential<br />

part of our training support program and our clients love<br />

how simple microplus+ is to operate and that qualified<br />

therapist can confidently perform treatments after a short<br />

training session. In addition, we provide all physical and<br />

electronic marketing materials (including social media<br />

content) to enable the clinic to effectively market the<br />

treatments to their customers. Furthermore, we include<br />

a comprehensive treatment menu which provides a step<br />

by step guide on a full range of treatments, completely<br />

costed out. It also details how Microdermabrasion and<br />

Sonophoresis can be used in conjunction with peels and<br />

other professional treatments. We continue to provide<br />

updates and contact with our customers through our<br />

marketing and our account managers for the life of the<br />

machine. It is an ongoing relationship that is mutually<br />

beneficial; we pride ourselves on providing support to<br />

our clients, and we deeply value the positive feedback<br />

we receive.”<br />

What is the best advice offered to your clients to<br />

ensure they receive a return on their investment?<br />

“Many of our clients describe asap microplus+ as an ATM<br />

due to the increase in their turnover; as the treatments<br />

really do sell themselves. If just 10 clients commit to five<br />

treatments, the machine has been paid for itself in full!<br />

We support clients to host a VIP night to introduce the<br />

microplus+ to their customers and encourage clients to<br />

bundle microplus+ treatments, with a skincare product<br />

prescription to encourage skin maintenance at home. We<br />

also encourage clients to share the fabulous social media<br />

content, we provide to them, to<br />

effectively reach out to their customers.”<br />

Carley Stewart<br />

Formulating chemist and Managing<br />

Director<br />

www.asapskinproducts.com<br />


How do you combat the discounting threat of the larger<br />

franchise networks?<br />

“My success is from tailoring a bespoke individualised personal<br />

treatment for every client and making them feel cared for in a<br />

comfortable, relaxed environment. I don’t feel I need to discount<br />

to meet online prices as I provide a personalised service that isn’t<br />

available online.<br />

I have the ability to open when my clients require treatments<br />

and am very thorough in documenting and prescribing a<br />

personalised plan of products and treatments for each client and<br />

their skincare concerns. I update them on their progress with<br />

before and after photos and they return to book and buy. A lot<br />

of clients comment on how they love the relaxed no pressure<br />

environment of my salon and I receive many<br />

referrals via word of mouth.”<br />

Rejuvie Skin Therapy<br />

Leigh Murphy<br />

Owner<br />

www.rejuvieskintherapy.com<br />



What training support is available to salons when they<br />

purchase your equipment – both initial and ongoing?<br />

ClinicalPRO equipment is all TGA listed and comes with free<br />

delivery and onsite setup and full training for all staff. This training<br />

is supplied by our highly experienced master-trainer who is<br />

manufacturer trained and holds ASQA compliant training as well<br />

a TAE certification.<br />

Staff who demonstrate competency receive Operator’s<br />

Qualification and Competence certificates, which can be<br />

upgraded to Dermal Therapist qualification as an ongoing study &<br />

work experience. Our training support also includes:<br />

• Regular workshop attendance at no extra cost<br />

• Further advanced training on request<br />

• Comprehensive clinical training with RPL (Recognised Prior<br />

Learning) if applicable<br />

• Unlimited access to training videos & online presentations<br />

• Unlimited 7- day phone & skype support<br />

• 24/7 access to website & face-to-face consultations &<br />

networking on facebook.”<br />

What has been your most popular device for the beauty<br />

market over the past 12 months?<br />

We actually have three pieces of equipment that enjoy the same<br />

level of popularity:<br />

• The Doublo Gold HIFU system, a 4th Generation HIFU<br />

system is proven, efficient and affordable and TGA Listed! It’s<br />

ideal for non-invasive treatment of Skin Tightening in SMAS<br />

Layer, Collagen Remodelling Upper and Lower Dermis, Tissue<br />

Stimulation for Skin Laxity and Tone. It is the fastest system on<br />

the market, delivering 300 lines in 8 minutes with 12,000 lines<br />

per cartridge.<br />

• The Bellalux LED system – is ideal for smaller beauty salons,<br />

4 to 8 times stronger than other systems and unique in that<br />

it comprises of 4 wavelengths from which you can select any<br />

3 colours all at the one time or it can be used as separate<br />

wavelengths when required for a particular condition. This<br />

system was tested and trialed on burns victims to awaken<br />

dormant cells to healing and rejuvenation.<br />

• The Lucas Plus Q-Switched Laser system uses a true top-hat<br />

mode, perfect beam quality and an intuitive user interface. This<br />

system is recommended for clinics that offer laser treatments<br />

for various pigmented lesions, skin regeneration, tattoo removal<br />

of all colours, MLA or fractionated handpiece for acne,<br />

scarring, difficult-to-treat pigmentation problems like Melasma,<br />

Hori, Café au Lait etc.<br />

What is the best advice offered to your clients to ensure a<br />

return on their investment?<br />

Our advice to our clients will be:<br />

• Think ahead and carefully plan before investing – e.g. do not<br />

fall for “miracle” solution systems that are over-promoted and<br />

overpriced, and end up being underpowered and underutilized.<br />

• Tailor-make your treatments to suit the individual needs of your<br />

client base and their personal problems and skin conditions<br />

• Organise a “client night” on your premises and invite your clients<br />

to see and experience the new treatments you have to offer<br />

• Demonstrate your treatments, display clinical studies with<br />

introductory prices<br />

• Publish Before and After pictures on your website and<br />

brochures<br />

• Introduce a “Family & Friends” offers that reward your clients<br />

for personal referrals<br />

• We include special offers of skincare kits and sample kits to<br />

include in facial treatments or 50% off a skincare product for<br />

booking a series of treatments that benefit<br />

everyone involved and keeps your cash flow<br />

moving.<br />

Daniel Clifford<br />

Managing Director<br />

www.clinicalpro.com.au<br />



Should you decide to upgrade the technology when trends change or a new model becomes available – what are your options?<br />

“Firstly we would embrace new technology as quickly as possible to keep the excitement of the new trends favourable with our clients so<br />

they do not vanish to newer pastures.<br />

Secondly, we would try to combine ongoing treatments by adding or introducing it as a combination treatment, particularly for<br />

those clients who find it hard to move into new treatment technologies – e.g. combination treatments with old and new technologies<br />

to double the results such as the use of non-invasive multipolar Radio Frequency treatments before introducing New technology HIFU<br />

treatments for skin lifting and tightening to get quicker results and keep clients coming back.<br />

Thirdly, to avoid salon equipment clutter, we would try to move any older equipment by registering them on the Industry Secondhand<br />

Equipment site with an offer to mentor the new owner with the old technology equipment.<br />

Finally, embracing new technology and upgrading when trends change means clients are more open to accepting new price<br />

increases for new technology treatments so ROI (Return on Investment) is quicker to recover if embraced sooner<br />

rather than later.”<br />

<strong>Beauty</strong>-Thru-Nature Skin & Laser Clinic<br />

Metro-Dora Clifford<br />

Clinic Owner<br />

www.beautythrunature.com.au<br />


Non-Ablative 1927 nm Thulium Laser<br />

• Proprietary energy delivery for<br />

safer treatment<br />

• Treats a wide range of common<br />

indications<br />

• Innovative magnetic<br />

tracking system<br />

• Extendable<br />

Cosmeceutical<br />

Delivery<br />

System (CDS)<br />

A Smart<br />

Laser for<br />

All Patients

LaseMD is an optimised laser<br />

that quickly delivers precise<br />

and controlled energy using<br />

‘Advance’ and ‘Easy’ modes for<br />

a range of treatment options<br />



LaseMD’s tracking system<br />

enables fast, consistent<br />

treatments by gauging the<br />

speed of movement and safely<br />

delivering laser energy.<br />


The fibre-based laser<br />

enables LaseMD<br />

users to perform more<br />

stable and accurate<br />

treatments.<br />


LaseMD uses<br />

gentle but effective<br />

non-ablative<br />

fractionated<br />

technology.<br />



LaseMD scans in superior<br />

‘Random’ mode, to optimise<br />

coverage, minimise pain and<br />

downtime while maximising<br />

patient safety.<br />


Precise ‘Dynamic’<br />

& ‘Random’ modes,<br />

that automatically<br />

scan and adjust to<br />

scan speed.<br />


LaseMD is the<br />

go-to rejuvenation<br />

device for hundreds<br />

of practitioners<br />

worldwide.<br />

Pigment<br />

Skin Rejuvenation<br />

Before<br />

After 2 Tx<br />

Before<br />

After 3 Tx<br />

Photos Courtesy of Steven Swengel, MD<br />

Photos Courtesy of Gilly Munavalli, MD, MHS, FACMS<br />


Advanced Cosmeceuticals Medical<br />

1800 242 011 | lutronic.com.au


CUTERA<br />

What has been your most popular device over the past<br />

12 months?<br />

“For us truSculpt iD is Cutera’s most popular device in the last 12<br />

months. truSculpt iD is the very latest technology in non-invasive<br />

body sculpting, one of the fastest growing treatments in the<br />

aesthetics market. truSculpt iD is a fully automated, user friendly<br />

system, clinically proven and approved by the FDA, TGA and<br />

NZ Medsafe. Due to the wealth of clinical data supporting<br />

truSculpt iD, it is safe and effective and is the First and Only<br />

Radio Frequency device approved by the FDA for Lipolysis.<br />

Unlike other body sculpting treatments that take up to 90<br />

minutes to complete, truSculpt iD can treat a full core (abdomen<br />

and flanks) in as little as just 15mins, making it 6 x times faster<br />

than other treatments giving the owner an unprecedented return<br />

on investment. Ultrasound results demonstrate that truSculpt<br />

iD reduces fat by an average of 24% from one treatment and<br />

can be tailored to any body type with no BMI restrictions and<br />

zero downtime.<br />

No other body contouring system offers the relaxing<br />

sensation of a hot stone massage while sculpting to create your<br />

ideal body.”<br />

What is the best advice offered to your clients to ensure<br />

they receive a return on their investment?<br />

“Ensure you invest in premium technology from a manufacturer<br />

(not a distributor) to ensure you receive quality service and<br />

support for your investment. Purchasing premium technology<br />

will ensure you deliver the best possible treatment outcomes<br />

which, in turn, will ensure repeat business from happy patients<br />

plus positive word of mouth referrals. We would also recommend<br />

conducting a “launch event” for your VIP customers to showcase<br />

your new technology and spread the word across your database.<br />

You should also ensure your systems are easy to use and are<br />

supported by excellent training from the manufacturer. The two<br />

fastest growing treatments in the aesthetics market are Laser<br />

Genesis (a patented Cutera treatment) and non-invasive Body<br />

Sculpting so investing in technologies that delivers these treatments<br />

that have a wide application to the vast majority of people in your<br />

database is a great way to enhance profitability in your clinic.”<br />

Outline what service network is available to salons<br />

that purchase your equipment and require repairs to<br />

their technology.<br />

“Cutera is a Direct Operation across Australia & NZ vs being a<br />

Distributor. The advantage of this is you deal directly with local<br />

people at all levels of our structure – not contractors. Along with<br />

a dedicated team of Sales Managers to support you through<br />

your purchase process, Cutera also has a dedicated team of Field<br />

Service Engineers who are only a phone call away on the rare<br />

occasion you experience any issues.<br />

Cutera’s sales process also includes comprehensive staff<br />

training via an in-service by the local Area Sales Manager at the<br />

time of purchase plus a comprehensive training session with our<br />

National Clinical Training Manager. This ensures that all staff are<br />

fully equipped to utilise the system to deliver<br />

optimal outcomes for patients and maximise<br />

revenue for the clinic.”<br />

Brett Elliott<br />

Country Manager Australia<br />

www.cutera.com.au<br />


How do you combat the discounting threat of the larger<br />

franchise networks?<br />

“We have been operating in Port Macquarie for nearly 10 years, well before<br />

the larger franchise networks came to town. Since then, Port Macquarie<br />

has had an influx of franchise networks and we have never been busier. To<br />

combat the discounting, we invest in industry leading technology which<br />

provides results our competition clinically cannot achieve.<br />

There will always be a small percentage of customers who chase the<br />

cheapest price. The reality is that these customers won’t be loyal - even<br />

if you price match once or twice. All you do is de-value your brand and<br />

engage in a pricing race to the bottom with these franchise networks. It is<br />

much better and more sustainable to differentiate with quality technology,<br />

great clinical outcomes and a memorable experience and your customers<br />

will remain loyal. Therefore, we continue to invest in our technology and<br />

our staff, this ensures we can clinically outcompete the<br />

larger franchise networks.”<br />

East Coast Laser and Cosmedic Clinic<br />

Brenda Fernandez<br />

Director/Manager, Registered Nurse<br />

www.eclcosmedic.com.au<br />



What has been your most popular device for the<br />

beauty market over the past 12 months?<br />

“The market continues to show a high level of interest and<br />

investment in Radio Frequency (RF) technology to treat<br />

a wide range of indications as well as body contouring/<br />

skin tightening. This includes both the Vivace RF Needling<br />

device to treat anti-aging, scar reduction, and general facial<br />

skin tightening, to the latest non-invasive RF platform,<br />

TempSure, for overall skin tightening of the face and body.<br />

These devices offer a different approach to skin tightening.<br />

VIVACE - The beauty market in particular has adopted<br />

Vivace as the go-to needling device due to its high level<br />

of client demand and client comfort, ease of use, and<br />

minimal downtime. Clinics who have previously owned/<br />

used a needling device have enthusiastically commented<br />

on just how much better their clients find the Vivace. Their<br />

clients improved level of comfort and results has ensured<br />

an increased level of repeat business and revenue.<br />

TEMPSURE - With the launch of TempSure, clinics now<br />

have the highest powered RF technology for treating the<br />

face and body. With a range of treatment handpieces,<br />

clinics can now customise a treatment program for each<br />

client and have the added benefit of having an intelligent<br />

device that monitors temperature real-time, thereby<br />

making the use of the device simple while providing<br />

predictable, repeatable treatment results. With Therapeutic<br />

Logic Control (TLC), the device will not begin treating<br />

the area until the required temperature level is reached and<br />

then once reached, the system automatically maintains that<br />

temperature level for the exact period required to get the<br />

best clinical outcome. This built-in intelligence eliminates<br />

operator error and allows clinic owners to very easily<br />

delegate the treatment of clients across multiple operators<br />

within the business without having to compromise the<br />

clients results. For medi-spas, the TempSure platform also<br />

provides a women’s health applicator for treating intimate<br />

areas, a growing area of business for many clinics.”<br />

The home-use beauty device market is growing exponentially<br />

around the globe. What are your thoughts on this trend and how<br />

has it affected your business?<br />

“This trend is not new and has been a constant over the years.<br />

Although there are a number of home-use devices being marketed<br />

and a reported increase in their purchase and use, the overwhelming<br />

statistic is that most consumers still prefer to have their professional<br />

services performed in clinic. A lot has to do with the experience as well<br />

as the perception that home-use devices are lower powered for more of<br />

a maintenance program as opposed to the more powerful professional<br />

offering. There are also a number of in-clinic procedures that cannot<br />

be performed at home; these would include treatments such as<br />

RF Needling, PicoSure skin rejuvenation and tattoo removal, body<br />

contouring, etc. This being the case, there has been no impact on our<br />

business; we continue to see year-on-year double-digit growth through<br />

the investment by clinics in Cynosure’s technologies.”<br />

What is the best advice offered to your clients to ensure they<br />

receive a return on their investment?<br />

“You have to be fully vested in the investment being made. Understand<br />

why you are investing in the technology, how it fits into the existing<br />

business i.e. is the investment due to an untapped opportunity for<br />

growth? is it a strategy to maintain existing clientele and attract new<br />

clients to the business, etc. Ensure that the pricing model for treatment<br />

offerings is market related and adds value to the client. Look to engage<br />

your clients in an improvement program and not just one-off treatments;<br />

you want to be able to build loyalty within your client base and use this<br />

loyalty to upsell/cross-sell the client into other treatment offerings within<br />

the clinic. Identify your target audience (demographic) and position the<br />

treatment offering in such a way as to meet their unique requirement.<br />

Having chosen a Cynosure technology, the clinic staff and operators<br />

within the clinic can have confidence in the quality of<br />

the product and delivering on the treatment results<br />

being promoted.”<br />

Dennis Cronje<br />

Managing Director Cynosure<br />

www.cynosureaustralia.com<br />



How do you combat the discounting threat of the larger franchise networks?<br />

“Simple - don’t offer the same services! Ensure you have a ‘Key point of difference’ and reinforce in all branding of your business.<br />

My key point of difference is my expertise in skin education which is evident in the bespoke skin programs I offer. Each program is<br />

customised to the client and updated every 3-6 months depending on their program.<br />

Invest in regular Education: attending webinars, seminars, in-clinic and training events, help establish expertise in your key point of difference.<br />

Invest in quality not quantity: Investing in cutting edge technology and becoming an expert in the results I achieved. I have established a<br />

key point of difference that has provided me with substantial growth in clients and business.<br />

I have had such success with the Vivace from Cynosure and this has seen significant growth within my business.<br />

Some of the most successful clinics and salons in our industry are not franchise business, they specialise and brand<br />

their key point of difference, whether that is: facials, manicures, or aesthetic skin treatments.”<br />

Skin by Sarah Hudson<br />

Sarah Hudson<br />

Skin Practitioner<br />

www.skinbysarahhudson.com.au<br />


Available exclusively to skin aestheticians & medical practitioners.<br />

Contact us to learn how we can EXCEED your expectations!

MEET THE<br />




• Treat acne scarring<br />

• Reduce the depth of scars<br />

• Normalise skin structure<br />


• Improving skin texture & reducing pore size<br />

• Improving the appearance of fine lines & wrinkles<br />

• Stimulating growth factors to activate collagen synthesis<br />


• Medical device certification (CE0123) according<br />

to MDD and DIN EN ISO 13485 standard<br />

• FDA cleared<br />

• TGA listed (ARTG: 315425)<br />

• Medsafe listed<br />

• Engineered and manufactured in Germany<br />


• Equipped with a tilting needle plate that adapts to<br />

the surface of the skin to ensure perpendicular<br />

needle penetration & minimal epidermal trauma<br />

• Small cartridge head, containing 6 x 32 gauge<br />

needles, allows the aesthetician/practitioner to<br />

carefully treat all contours of the treatment area<br />

• Adjustable speed & needle depth - allows precise<br />

control of up to 900 microchannels per second<br />

depending on skin density & condition<br />

• Patented safety membrane in the disposable<br />

cartridge prevents contamination of the handpiece<br />

1300 420 223<br />

enquiries@skincorrection.com.au<br />

Proudly distributed by




What training support is available to salons when they<br />

purchase your equipment – both initial and ongoing?<br />

“Cryomed offers a comprehensive program both on installation<br />

of your device, and then in the months afterwards to ensure the<br />

successful delivery of your new technology to your clients. We<br />

have a highly-educated outstanding aesthetic medical training<br />

team, who are committed to continuous learning, training and<br />

developing protocols.”<br />

What has been your most popular device for the beauty<br />

market over the past 12 months?<br />

“Clatuu 360, the Clatuu Alpha is the next generation<br />

of cryolipolysis with 8 different handpieces able to fully<br />

bodysculpt and reduce time to a 40 minute treatment. The<br />

Clinical results have been outstanding and it’s proven as the<br />

leading cryolipolysis device internationally.”<br />

What is the best advice offered to your clients to ensure<br />

they receive a return on their investment?<br />

“Ensure that you are purchasing the correctr device. Purchase<br />

medical grade technology from a reputable company with<br />

a comprehensive training team and proven track record. Be<br />

enthusiastic about the technology, have your staff treat each<br />

other to understand the technology, and if<br />

you have any questions get straight onto<br />

your BDM or trainer.”<br />

Rezenerate<br />

NanoFacials<br />

are trending<br />

worldwide!<br />

BEFORE<br />

Blemishes and Tone<br />

Courtesy of Sole Luna Spa, PR - 4 Facials<br />

Fine Lines and Pigmentation<br />

BEFORE<br />

AFTER<br />

AFTER<br />

Courtesy of Lash-Angeles, Los Angeles, CA - 1 Facial<br />

Pigmentation and Blemishes<br />

Josh Locker<br />

Managing Director<br />

www.cryomed.com.au<br />


How do you combat the discounting threat of the larger<br />

franchise networks?<br />

“Having been involved in the industry with Millk since 2004,<br />

I have seen the beginning and rise of the discount franchise<br />

or multi store clinics. Being a single entity in this current<br />

environment can be challenging, however this also brings<br />

opportunity. I think there is a strong place for the individual<br />

clinic. It has the ability to develop and change with market<br />

trends quickly, suffer from less staff turnover and create a unique<br />

personal style. In my opinion there will always be a considerable<br />

percentage of clients who prefer and see value in a salon/clinic<br />

that delivers more care and consistent results that the large<br />

discount chains struggle with. A clinic that remembers their name<br />

when they walk through the door.<br />

Paying more attention to detail and giving the client<br />

personal service is the key.”<br />

Millk Medi Spa<br />

Simon Barnes<br />

Director<br />

www.millk.com.au<br />

✓<br />

✓<br />

✓<br />

BEFORE<br />

Courtesy of Sole Luna Spa, PR - 3 Facials<br />

Immediate results AND<br />

Long Term Benefits!<br />

AFTER<br />

NO Blood, Trauma or Down Time!<br />

Safe, Comfortable, AND Effective!<br />


F117 AT BEAUTY<br />


1300 660 297<br />




What training support is available to salons when<br />

they purchase your equipment – both initial<br />

and ongoing?<br />

“Upon purchasing an Exceed medical microneedling<br />

device from Derma Aesthetics, clinics are entitled to<br />

one free attendance to our Collagen Induction Therapy<br />

(CIT) education. During this full day CIT certification<br />

class, attendees will learn about the scientific<br />

background of CIT, latest updates on new findings, the<br />

best protocols and techniques in the use of their Exceed<br />

device plus much more. Since we place emphasis on the<br />

importance of education, we make it cost effective and<br />

appealing to send numerous employees at a discounted<br />

rate to the same education. Our device education<br />

structure facilitates initial & ongoing, quality education<br />

at an affordable price.<br />

Clinics interested in purchasing an Exceed device but<br />

are unsure about their investment are also welcomed to<br />

attend our education for the usual booking fee. They<br />

will receive an education credit to use towards the<br />

purchase of their Exceed device when they decide to<br />

proceed with their investment.<br />

In addition to this, our highly qualified Business<br />

Development Managers will provide ongoing<br />

support via phone and/or refresher education upon<br />

scheduled visits.<br />

Should you require our complete CIT certification<br />

class to be conducted in the convenience of your clinic,<br />

exclusive bookings can be made to have our Business<br />

Development Managers deliver this for you.”<br />

The home-use beauty device market is growing exponentially<br />

around the globe. What are your thoughts on this trend and how<br />

has it affected your business?<br />

“The home-use beauty device market can be beneficial if clinical studies<br />

support the use of these devices whereby the intended outcome is greater<br />

than the potential risk. It is also crucial to consider if the device actually<br />

achieves any positive outcome at all.<br />

At Derma Aesthetics, the home-use beauty device market has not<br />

had a noticeable impact on our business because we empower our<br />

partner clinics to educate their clients on their home care choices. We<br />

supply and educate our partner clinics in the use of MTS-Rollers so that<br />

they can advise clients how to effectively use these devices at home to<br />

complement their in-clinic microneedling results.”<br />

What is the best advice offered to your clients to ensure they<br />

receive a return on their investment?<br />

“More often than not, devices used for treatment in the beauty industry<br />

require a series of treatments to achieve their intended outcome. With<br />

this in mind, our best piece of advice has always been to offer clients<br />

a package of this intended number of treatments at a special price or<br />

provide them with a complimentary home-use device to support their<br />

series of treatments. For example, “Purchase a series of three medical<br />

microneedling treatments and receive 50% off your third treatment or<br />

receive a complimentary MTS-Roller”.<br />

Upon the sale of 4-5 medical microneedling packages<br />

you have made back the cost of your initial investment<br />

and everything from here on out is profit!”<br />

Brittany Vescio<br />

Operations Manager<br />

www.dermaviduals.com.au/exceed<br />


Should you decide to upgrade the technology when trends<br />

change or a new model becomes available – what are<br />

your options?<br />

“Trends come and go, and the investment into technology should be<br />

one that is thoughtfully considered and based on the results you are<br />

seeking combined with the long-term profitability for your business. The<br />

investment into equipment must be about the big picture, as purchasing<br />

purely on trend can become an expensive exercise.<br />

Investing in an upgrade is great if the new greatly supersedes the old<br />

but it isn’t always the reason to be out with the old and in with the new.<br />

Purchasing smart and with a long-term plan in mind will save you the<br />

expense of constantly upgrading. I’m a big believer in buying the best<br />

technology you can afford, that won’t become outdated too quickly, that<br />

way you can get a return on investment before you need to upgrade to<br />

the newer version. Always keeping your eye on the market and not always<br />

jumping into the latest trend will set you up for success<br />

when purchasing technology for your business.”<br />

Skintifix<br />

Robyn McAlpine<br />

Founder<br />

www.skintifix.com.au<br />



What has been your most popular device for the beauty<br />

market over the past 12 months?<br />

“Our most popular device continues to be Hydrafacial, a<br />

treatment that delivers a result comparable or better than an<br />

advanced facial in only 20-30 minutes. Hydrafacial has a huge<br />

social-media profile and the marketing support program we<br />

provide with the product has delivered up to $28,000 in one night<br />

at recent launch events in Australian clinics. Clients of clinics<br />

value the fact that Hydrafacial can achieve the result they want<br />

in less time and they pay a premium for that convenience, but at<br />

the same time therapists can perform two treatments in an hour<br />

and achieve revenue in the range of $300 to $500 per hour plus<br />

product sales. In essence Hydrafacial adds value, doubles the<br />

capacity of the therapist and provides a service that clients can<br />

only receive in-clinic.<br />


The home-use beauty device market is growing<br />

exponentially around the globe. What are your thoughts on<br />

this trend and how has it affected your business?<br />

“Despite the growth in the home beauty device market we haven’t<br />

noticed any impact on our devices at all. In fact, we have even<br />

noticed enquiries from consumers for some professional products<br />

like the Deesse Pro LED mask due to its international celebrity<br />

users. In general I see both positive and negatives for home-use<br />

devices. The positive is that the devices help drive consumer<br />

awareness that treatments like light and energy devices are able<br />

to deliver rejuvenation beyond what consumers could achieve<br />

with skin care alone. However, the home-use devices are always<br />

going to be limited in what they can do because of consumer<br />

safety. They won’t be able to deliver high-intensity treatments. If<br />

consumers don’t see noticeable changes they may believe that all<br />

products of that class don’t work. The industry needs to continue<br />

to educate consumers so they understand how treatments<br />

performed in professional clinics can deliver better outcomes.”<br />

What is the best advice offered to your clients to ensure<br />

they receive a return on their investment?<br />

“My best advice to clients is not to make a cheap price<br />

promotion the first marketing a clinic does when launching a new,<br />

equipment–based treatment. Price isn’t the primary motivator for<br />

the types of clients that are most likely to be the first to choose<br />

a new treatment. These clients are more motivated by why a<br />

treatment is different and how it offers a better way to achieve a<br />

benefit they want. A price promotion is simply sacrificing profit<br />

and not necessarily increasing demand. It also makes it harder to<br />

ever increase the price in the future. Building excitement about<br />

the treatment, educating your clients on how the treatment works,<br />

sharing PR stories your supplier has achieved and demonstrating<br />

potential results all create a longer-term benefit. It might take<br />

slightly longer to build treatment numbers but<br />

you will achieve better return on investment<br />

over the life of your device.”<br />

Dan O’Donnell<br />

Marketing Manager<br />

www.hitechmedical.com.au<br />


How do you combat the discounting threat of the<br />

larger franchise networks?<br />

“My focus has always been on delivering programs that are<br />

unique to the individual client therefore franchise networks<br />

offering discounted treatments cannot be compared to<br />

results-driven programs. Discounted prices often only allow<br />

for standard treatments rather than treatments that are<br />

targeted to the individual need of the client. All clients should<br />

receive a program that is generated through a skin analysis<br />

rather than a special price that is designed to create volume<br />

in appointments. Quality over quantity is<br />

my philosophy.”<br />


Gay Wardle<br />

Owner<br />

www.skinology.com.au<br />


• Fast<br />

• Hands-Free & Hand-Held Versatility<br />

• ~24% Fat Reduction



What training support is available to salons when they<br />

purchase your equipment – both initial and ongoing?<br />

“When salons first purchase the Rezenerate NanoFacial Device<br />

they are given access to the Rezenerate Portal which contains<br />

training resources to which they have ongoing access. As<br />

Rezenerate is Product Neutral there are over 70 skincare line<br />

procedures available as well as modality protocols to familiarise<br />

themselves with prior to training. As we believe nothing beats<br />

the hands on learning experience we also provide onsite salon<br />

training or Gold Coast Head Office training for new providers.<br />

Ongoing support is also provided long term with refresher training<br />

available, updated information via our Portal and of course our<br />

Rezenerate team is always happy to assist with any salon queries<br />

post purchase.”<br />

The home-use beauty device market is growing<br />

exponentially around the globe. What are your thoughts on<br />

this trend and how has it affected your business?<br />

“The Home use beauty device market is worth billions and it<br />

continues to grow. We understand clients want to treat concerns<br />

at home and this also follows on from using professional skincare<br />

at home and wanting to maintain salon results. We feel that whilst<br />

clients may purchase these devices, they may be used initially but not<br />

ongoing or if they simply do not give the results expected then they<br />

become just like a rarely used kitchen gadget that is relegated to the<br />

back of a drawer. However in saying that there is a market for wellengineered<br />

devices that support homecare skin maintenance and that<br />

may be a market that we enter into in the future.”<br />

What is the best advice offered to your clients to ensure<br />

they receive a return on their investment?<br />

“This requires a multi-pronged approach so that salons get the<br />

best out of their equipment. Firstly business owners must choose<br />

the right product for their business, clientele and demographic.<br />

Secondly training is paramount to understanding and utilising<br />

all that the technology can offer. Also understanding how to<br />

cross promote the new service so that clients are given the<br />

opportunity, if appropriate to incorporate the new treatment<br />

into their existing programme, as opposed to having either one<br />

or the other. Thirdly the marketing of the service must create<br />

excitement and be ongoing to continually grow and expand. We<br />

also recommend that salons use the marketing, social medica<br />

content, educational resources and knowledge provided by their<br />

suppliers in helping to market and make the<br />

most of their new device or equipment.”<br />

Pauline Valle<br />

Rezenerate Distributor Australia & New Zealand<br />

In 2 Skin Australia<br />

www.rezenerate.com.au<br />


How do you combat the discounting threat of the larger franchise networkas?<br />

“The benefit of not being a franchise is that we can be fluid and respond to the market very quickly. If there are new trends, new<br />

innovations and new services, we can quickly undertake our own research and development, assess the worthiness of it and update our<br />

business to suit. In the franchise model, you are under the regime of the franchisee and their particular focus.<br />

To that end, franchise pricing and discounting is not an area that concerns us. We ensure we meet the market expectations, act swiftly<br />

and keep our clients educated and on the forefront of technological advancements and ultimately get results for our<br />

clients that results in bookings of up to a year in advance.”<br />

Oi Cosmetic Studio Helensvale<br />

Abby Stuart<br />

Managing Director<br />

www.oicosmeticstudio.com.au<br />



Technology purchases can require a significant<br />

investment – what payment options do you offer<br />

potential clients? <br />

Adding aesthetic technology treatments to your clinic can be<br />

a great way to generate cash flow and increase your profile<br />

within your market. The Aesthetic Bureau understands that<br />

purchasing capital equipment isn’t within every business owner’s<br />

scope. We are thrilled to offer Aesthetic Device Rentals as<br />

an option, helping you access part or all of your Aesthetic<br />

technology needs. At The Aesthetic Bureau, we are proud to<br />

offer our customers 2 rental options to make purchasing easier!<br />

With our Long-Term rental option, 50% of your rental payments<br />

are applied towards the purchase of the device, and with the<br />

Trial Rental 100% of payments are applied. We believe that<br />

our rental options are a fantastic way to verify if a technology<br />

should become a permanent fixture in your clinic, maintain<br />

cash flow by minimizing capital expenditure, and eliminate any<br />

unexpected costs.<br />


What has been your most popular device for the beauty<br />

market over the past 12 months?<br />

At The Aesthetic Bureau we are noticing a move towards the<br />

use of LED in clinic as practitioners love the hands-off and high<br />

ROI nature of the technology. With The Aesthetic Bureau’s<br />

Chip-On-Board, the Xen LED delivers an innovation in LED<br />

design, allowing for a much higher packing density than earlier<br />

technologies; with COB technology we are able to use 38 times<br />

more LEDs than the usual T-Pack technologies. The higher<br />

efficiency results in optimised performance in an LED array<br />

by increasing light intensity and reducing array heat allowing<br />

for faster, full-dosage treatments. With such diverse treatment<br />

results, there is no surprise why LED technology has become<br />

a staple in busy and competitive clinics. The ability to treat a<br />

variety of concerns with one device is a key selling point for<br />

clinics with a high demand and traffic. <br />

What is the best advice offered to your clients to ensure<br />

they receive a return on their investment? <br />

Establish that there is patient demand: we often see<br />

practitioners discover new, innovative technologies that they<br />

invest in early because they’re interesting, only to discover<br />

that they don’t have patient demand for the treatment. This<br />

means there then is undue pressure on them to create demand<br />

which can add to costs. Establish that you have a competitive<br />

advantage: a competitive advantage distinguishes a clinic<br />

from its competitors, leading to more customers, the ability to<br />

charge more and creating brand loyalty. Consumables are low<br />

enough to secure you a good profit: we often hear stories from<br />

practitioners of great technologies that work wonders, but due<br />

to high consumables, there just isn’t enough profit to make<br />

it worthwhile. It’s vital to look into the total ongoing cost of<br />

running devices before investing.<br />

Trevor Neale<br />

Director<br />

info@aestheticbureau.com.au<br />

1300 858 711<br />

www.aestheticbureau.com.au<br />


Should you decide to upgrade the technology when<br />

trends change or a new model becomes available -what<br />

are your options?<br />

Upgrade options should be considered when an upgrade will<br />

deliver improved clinical performance and increased patient<br />

satisfaction. Secondly, when an upgrade will deliver superior<br />

return on investment. For example, faster treatment times or<br />

lower consumable costs. Thirdly, when we can achieve increased<br />

patient and/or operator safety.<br />

I’ve recently chosen to upgrade our LED options in clinic to<br />

The Aesthetic Bureau’s Total Xen because the full body LED<br />

answers an increasing patient demand for total body rejuvenation<br />

for our non-surgical patients and faster healing time for our<br />

surgical patients. The return on investment is excellent because<br />

treatment time is a short 15 minutes and consumable costs is<br />

zero. There are no operator costs in performing the treatment<br />

and this new device gives us a competitive advantage in a very<br />

cluttered marketplace. We also have great confidence in the<br />

team at The Aesthetic Bureau when it comes<br />

to after-sale support.<br />

The Medispa Clinic<br />

Dr Michael Zacharia<br />

Facial Plastic & ENT Surgeon<br />

www. themedispaclinic.com.au<br />


FIND US AT<br />

BOOTH #F133<br />




The release of The Aesthetic Bureau’s Chip-On-Board (COB)<br />

Xen LED delivers an innovation in LED design, allowing for<br />

a much higher packing density than earlier technologies;<br />

with COB technology, we are able to use 38 times more<br />

LEDs than T-Pack technologies. The higher efficiency results<br />

in optimised performance in an LED array by increasing<br />

light intensity and reducing array heat allowing for faster,<br />

full-dosage treatments.<br />



The Total Xen is the optimal whole body photobiomodulation<br />

experience, leaving clients feeling soothed and restored as<br />

the regeneration and repair process takes root across their<br />

entire body. Clients will experience faster recovery after<br />

exercise, less soreness, and skin that has a fresher and more<br />

youthful appearance. Photobiomodulation is a non-thermal<br />

and non-traumatic energy exchange between the photon<br />

(light) energy and the receptors in the cells that can absorb<br />

the light energy.<br />

aestheticbureau.com.au | 1300 858 711 | 111/45 Gilby Road, Mount Waverley. Victoria 3149




What’s been your most popular device for the<br />

professional beauty market over the past 12 months?<br />

“By far the most popular device that we’ve ever offered is<br />

the Dermalux LED Phototherapy system.<br />

The treatment offered by the device is completely<br />

painless, requires zero downtime, is suitable for use on<br />

all skin types and skin conditions, and is safe, quick and<br />

profitable. It’s no wonder Dermalux won Treatment of the<br />

Year five years’ running at the UK’s Aesthetic Awards, and<br />

took out Best UK Manufacturer at the 2018 awards!<br />

PBS has had an overwhelming response to every system<br />

that Dermalux has released, and we’re super excited about<br />

their latest device offerings. The Dermalux Flex is an<br />

entry-level professional LED device that boasts the most<br />

advanced portable LED technology system in the world<br />

(available now), and the Tri-Wave MD is a doctors-only<br />

device, designed to treat skin cancers with photodynamic<br />

therapy (available later this year). Dermalux is a world<br />

leader in LED phototherapy technology and a trusted<br />

British brand, and we’re confident that their systems<br />

will continue to be the most popular device choice for<br />

our clients.”<br />

The home-use beauty device market is growing<br />

exponentially around the globe. What are your<br />

thoughts on this trend and how has it affected<br />

your business?<br />

“We definitely feel that there’s room for both types of<br />

devices – at home and professional – and we’ve not<br />

seen these DIY devices have an impact on demand<br />

for in-salon device-driven treatments, or on demand<br />

for the professional devices themselves. It’s great that<br />

individuals are now able to go some way to treating their<br />

skin concerns in the comfort of their own home, but we’re<br />

confident that professional devices will always deliver<br />

more powerful results, and that expert therapeutic advice<br />

and treatment will always be in demand.”<br />

What’s the best advice you offer to your clients to<br />

ensure they receive a return on their investment?<br />

“Our advice is this: the more clients you treat with the<br />

device, the greater the return on investment will be. If<br />

there’s one thing we hate seeing, it’s salons investing<br />

large sums of money into a device that should generate<br />

amazing returns, but doesn’t because they fail to use<br />

it frequently enough. To avoid this situation, we offer<br />

our clients extensive device training and provide them<br />

with on-going marketing material to promote the<br />

device treatments to their clients<br />

in-salon, on social media, and<br />

through EDMs.”<br />

Matt Williams<br />

Managing Director<br />

www.probeautysolutions.com.au<br />


How do you combat the discounting threat of the larger<br />

franchise networks?<br />

“Providing excellent customer service and giving the client<br />

education is key. In particular with Dermalux, understanding<br />

the technology, giving the client the science behind the brand<br />

and how it is going to help their skin means that they won’t be<br />

looking elsewhere. There are a millions of salons that heavily<br />

discount their services, but I really feel that by discounting you<br />

lose credibility. Our Vaia <strong>Beauty</strong> clients don’t resonate with the<br />

franchises out there and want the luxury and boutique experience<br />

that we give them. Instead of discounting, we add value to<br />

our services and make each treatment an<br />

unforgettable experience.”<br />

Vaia <strong>Beauty</strong><br />

Vaia Pappas<br />

Salon Owner<br />

www.vaiabeauty.com.au<br />




What training support is available to salons when<br />

they purchase your equipment – both initial<br />

and ongoing?<br />

“When a salon purchases Omnilux they are supported<br />

from the very beginning. Not only do we offer technical<br />

training with half day education sessions that are<br />

provided by our Education Manager, but our Business<br />

Development Managers are always on hand to answer<br />

any other queries regarding the treatment, the results, the<br />

science behind Omnilux and of course the value it brings<br />

to a salon. We always recommend when new staff come<br />

on board they too attend the half day education session<br />

to ensure they are familiar with not only how the machine<br />

and different heads work, but also how to safely use the<br />

Omnilux machine.”<br />

Technology purchases can require a significant<br />

investment – what payment options do you offer<br />

potential clients?<br />

“At True Solutions we work with preferred financing<br />

companies however we always recommend our partners<br />

speak to their Accountant to get professional advice.<br />

We can arrange payment terms for existing clients which<br />

can be an alternative. In addition to this we try to host a<br />

launch event for our Omnilux partners where more often<br />

than not, we help our Salon partners book clients in for<br />

courses of treatments that are often pre-paid which means<br />

the machine often pays for itself in the first few months<br />

of ownership!”<br />

What is the best advice offered to your clients to<br />

ensure they receive a return on their investment?<br />

“From the first meeting when discussing the investment<br />

in Omnilux we work with our clients to show them how<br />

to maximise their return on investment with our Omnilux<br />

treatment calculator. It’s a simple tool that shows them with<br />

their existing clients how much revenue they can make.<br />

We always recommend a launch event, as mentioned<br />

above this is the best way to ensure you are focussing on<br />

revenue coming in as soon as the machine is in place. We<br />

also recommend upselling treatments including facials and<br />

peels to incorporate Omnilux into them. The results are<br />

outstanding and most clients see them<br />

immediately and then book in for a<br />

course of treatments.”<br />

Mia Cassin<br />

Sales and Communications Manager<br />

www.truesolutions.com<br />


How do you combat the discounting threat of the larger<br />

franchise networks?<br />

“I have owned and run beauty salons since the late 80’s and I think<br />

the beauty industry is booming because it has become mainstream<br />

it’s no longer a luxury it’s just part of everyday living.<br />

New franchise salons are popping up everywhere, and they<br />

can have an impact on established beauty salons. They may not<br />

be high end salons like yours or mine, they’re generally catering<br />

for the low end of the market and this can affect your business.<br />

But there is enough business around for everyone, and this is one<br />

of the biggest challenges for salon owners today especially when<br />

the competition are under cutting on price . I believe though<br />

that getting into a price war with competitors is one of the most<br />

dangerous things salon owners can do. I often liken it to buying a<br />

moisturiser - there’s a market for a $40 moisturiser and a market<br />

for a $400 moisturiser you just have to know your market.<br />

I also believe you will really struggle in today’s market if you<br />

try to compete against everyone. In our beautiful little town of<br />

Richmond NSW, of only 5000 people, there are over 15 nail and<br />

beauty salons, and to be honest I wouldn’t have a clue what any of<br />

the other salons are charging or doing. I’m just focused on my own<br />

business, my team, clients and making sure we give the very best<br />

treatments, service, products and equipment possible.<br />

The salons that are doing really well today are the ones who<br />

have got their market right and know exactly what their point of<br />

difference is from the one down the road. Don’t get me wrong<br />

once years ago I did make the terrible mistake of doing a discount<br />

voucher book and yes I did make a nice up front lump sum, but<br />

then I still had to pay the same rent, wages, products and the<br />

clients that were attracted to these cheap vouchers weren’t my<br />

client market and will never be loyal to my business anyway. They<br />

were clients who “salon hopped” always looking for a cheap deal<br />

and quality, service and expertise weren’t as important to them<br />

as price.<br />

Here at The <strong>Beauty</strong> Room we can’t compete on price so<br />

what we’ve tried to do, is add value to what we provide . But<br />

competition isn’t always a necessarily a bad thing it is good for<br />

our business and it keeps business owners on their toes . It’s all<br />

about customer care and you have to make sure your staff are<br />

highly trained .<br />

Once your clients know the true value of the treatment, then<br />

price won’t be a factor there will always be the discount hunters<br />

but do they really get the results? I think not.”<br />

The <strong>Beauty</strong> Room Cosmetic Clinic<br />

Meredith Langley<br />

Owner<br />

Phone: (02) 45787555<br />


eautiful skin asap<br />

microdermabrasion + sonophoresis<br />

w<br />

asapskinproducts.com<br />


asap microplus+ is the first Australian made and developed, clinical-grade<br />

system that incorporates the benefits of microdermabrasion and<br />

sonophoresis (ultrasound infusion) in the one device.<br />

An effective treatment for:<br />

• Fine lines and wrinkles<br />

• Acne + blackheads<br />

• Congestion<br />

• Pigmentation<br />

• Minor scar revision<br />

• Dull, tired skin<br />

• Open pores<br />

• Age revealing hands + feet<br />

Sonophoresis has been shown<br />

to increase the absorbency of<br />

the skin by up to 800%<br />

How will microplus+ benefit your business?<br />

• Increase profit by providing clients<br />

with technologically advanced,<br />

cosmetic procedures<br />

• Treatments are very profitable and<br />

use minimal consumables<br />

• Position your business at the<br />

cutting edge of skincare treatments<br />

• Minimal overheads<br />

• Comprehensive industry approved<br />

training is provided and<br />

readily accessible<br />

• No additional staff required<br />

• Complements existing<br />

treatments performed<br />

• Comes with an extensive<br />

treatment plan<br />

asapskinproducts<br />



asap microplus+<br />

The only microdermabrasion machine with<br />

sonophoresis ultrasound infusion technology<br />

to increase the penetration and absorption<br />

of active ingredients by 800 percent and<br />

best of all it is Australian made. asap skin<br />

products 03 8683 3333<br />

truSculpt iD<br />

The latest body sculpting treatment solution<br />

from Cutera that will revolutionise your<br />

practice. An average 24% fat reduction in a<br />

customised 15 minute protocol. CUTERA<br />

Face + Body Aesthetic Solutions 1800 288 372<br />

Dermalux Flex<br />

A portable entry level professional LED<br />

phototherapy device featuring patented<br />

LED technology and the Dermalux<br />

guarantee of quality and efficacy.<br />

<strong>Professional</strong> <strong>Beauty</strong> Solutions 1800 625 387<br />

Ulfit<br />

A medical grade device which<br />

utilises two technologies for<br />

non-surgical lifting, tightening<br />

and contouring. These include<br />

MFU (micro-focused ultrasound)<br />

technology for eyes, face, neck<br />

and body lifting and tightening<br />

and MFCU (macro-focused<br />

circular ultrasound) for body<br />

contouring. Cryomed 1300 346 448<br />

Exceed by amiea med<br />

The next generation of medical<br />

microneedling – quality,<br />

design, innovation and safety.<br />

It’s clinically proven to treat<br />

scarring and normalise skin<br />

structure. FDA cleared and<br />

TGA and Medsafe listed.<br />

Derma Aesthetics 02 9960 1300<br />

DermaFrac<br />

An innovative 4 in 1 cosmetic device that<br />

offers microdermabrasion micro-channelling<br />

with simultaneous infusion of high grade<br />

serums and LED therapy for optimum<br />

results. Advanced Skin Technology 1800 648 851<br />

LaseMD<br />

A non-ablative 1927 nm thulium laser<br />

that produces less heat for rapid<br />

regeneration of all epidermal layers<br />

with little to no downtime. Advanced<br />

Cosmeceuticals 1800 242 011<br />


Nanopore<br />

Created by Dr Serrano, one of Spain’s<br />

leading Dermatologists, Nanopore Stylus<br />

is a next generation micro -needling device<br />

for the treatment of scars, hypo and<br />

hyperpigmentation, acne, dark circles,<br />

stretch marks, coarse skin and open pores.<br />

True Solutions 1800 808 993<br />


Total Xen<br />

A total body LED experience. The optimal<br />

whole-body LED photobiomodulation<br />

experience will leave clients feeling soothed<br />

and restored as the regeneration and repair<br />

process takes root across their entire body.<br />

The Aesthetic Bureau 1300 858 711<br />

Rezenerate NanoFacial Device<br />

The devise uses a combination of verified<br />

nanotechnology, acupressure and cryotechnology<br />

to deliver a comfortable<br />

all-round skin rejuvenating treatment.<br />

Rezenerate Australia 1300 660 297<br />

TempSure Envi<br />

TempSure Envi face and body application utilises<br />

radiofrequency to heat deep into the skin, reducing<br />

wrinkles and tightening the skin by non-invasively<br />

heating the deep layers of the dermis without damaging<br />

the epidermis. This encourages collagen contraction<br />

and new collagen formation. Cynosure 02 9484 4546<br />

Doublo Gold HIFU<br />

The Gen4 Doublo Gold is your gold standard for HIFU skin<br />

tightening and lifting treatments. Reliable and consistent<br />

results at 300 lines per eight minutes. TGA listed.<br />

ClinicalPRO 07 3350 6898<br />

Hydrafacial Elite<br />

Offers a no-downtime, multi-stage treatment that<br />

delivers instantly noticeable improvements in skin tone<br />

and texture, painless pore extractions, skin hydration and<br />

antioxidant skin nutrition. High Tech Medical 1300 309 233<br />


Make the Switch to<br />


INIKA Organic is one of the most luxurious 100% natural cosmetic brands<br />

on the market with all products Certified Vegan and Cruelty-Free. Discover<br />

in these pages how you can make the switch to clean beauty and continue<br />

to create the most versatile looks from everyday effortless beauty to the<br />

most glamorous smokey eye and vibrant highlights, all with products that<br />

won’t harm the planet, or your skin!<br />

Sally’s Makeup and Hair by Jade Kisnorbo | Photography by Tintin Hedberg | Interview by Anita Quade<br />

Create a silky and hydrated canvas with Certified Organic<br />

BB Cream. Lightly dust Mineral Mattifying Powder over<br />

desired areas to mattify. To create sunset eyes, apply<br />

Loose Mineral Eyeshadow in Peach Fetish into the inner<br />

corner of the eye, Copper Crush in the centre of the<br />

lid, and blend Baked Mineral Bronzer in Sunkissed onto<br />

the outer corner for a soft smokey look. Apply Certified<br />

Organic Eye Pencil in Coco along the top and lower lash<br />

line and smudge out slightly. Intensify the eyes with a coat<br />

of Long Lash Mascara to the top and lower lashes. Sculpt<br />

the face by applying Baked Mineral Illuminisor in Dewdrop<br />

onto the cheekbones and nose bridge, and Baked Mineral<br />

Bronzer in Sunbeam onto the hollows of the cheeks,<br />

forehead and chin. Give the cheeks a natural flush with<br />

Baked Mineral Blush Duo in Burnt Peach. Complete the<br />

look with Certified Organic Vegan Lipstick in Pink Poppy<br />

and Certified Organic Lip Glaze in Hazelnut on the lips.<br />


• Certified Organic BB Cream in Honey<br />

• Mineral Mattifying Powder<br />

• Loose Mineral Eyeshadow in Peach Fetish<br />

• Loose Mineral Eyeshadow in Copper Crush<br />

• Baked Mineral Bronzer in Sunkissed<br />

• Certified Organic Eye Pencil in Coco<br />

• Long Lash Mascara<br />

• Baked Mineral Illuminisor in Dewdrop<br />

• Baked Mineral Bronzer in Sunbeam<br />

• Baked Mineral Blush Duo in Burnt Peach<br />

• Certified Organic Vegan Lipstick in Pink Poppy<br />

• Certified Organic Lip Glaze in Hazelnut<br />




Create a smooth and hydrated canvas with Certified Organic BB Cream. Lightly dust<br />

Mineral Mattifying Powder over desired areas to mattify. Mix brow powders in the<br />

Brow Define Palette to customise brow shade. Fill in brows with hair-like strokes and<br />

brush through brows with wax to shape and set. Apply Loose Mineral Eye Shadow in<br />

Whisper all over the lid and blend up to the crease. Brighten up the eyes by applying<br />

Certified Organic Eye Pencil in White Crystal on the lower water line. Top off the<br />

eye look with a coat of The Mascara for definition. Blend Certified Organic Cream<br />

Illuminisor in Rose out from the apples of the cheeks and finish with Certified Organic<br />

Vegan Lipstick in Pink Poppy on the lips.<br />


• Certified Organic BB Cream in Honey<br />

• Mineral Mattifying Powder<br />

• Brow Define Palette<br />

• Loose Mineral Eye Shadow in Whisper<br />

• Certified Organic Eye Pencil in White Crystal<br />

• The Mascara<br />

• Certified Organic Cream Illuminisor in Rose<br />

• Certified Organic Vegan Lipstick in Pink Poppy<br />



Create a smooth and hydrated canvas with Certified Organic BB Cream. Lightly dust<br />

Mineral Mattifying Powder over desired areas to mattify. Conceal blemishes and under<br />

eye circles with Certified Organic Perfection Concealer by gently tapping with fingers.<br />

Apply Loose Mineral Eyeshadow in Peach Fetish to the mobile lid. Add definition by<br />

blending Baked Mineral Bronzer in Sunkissed into the crease. Apply Certified Organic<br />

Liquid Eyeliner in Black along the upper lash line and draw a wing pointing towards<br />

the tail of the brow. To accentuate the eyes, apply a coat of Curvy Lash Mascara to<br />

the top and bottom lashes. Apply Certified Organic Cream Illuminisor in Rose using<br />

fingers to the cheekbones, then apply Baked Mineral Blush in Pink Tickle to the apples<br />

of the cheeks. Contour the hollows of the cheeks, sides of the forehead and chin with<br />

Baked Mineral Bronzer in Sunkissed. Complete the look with Certified Organic Vegan<br />

Lipstick in Pink Poppy and top off with a Lip Glaze in Hazelnut for plump lips.<br />


• Certified Organic BB Cream in Honey<br />

• Mineral Mattifying Powder<br />

• Certified Organic Perfection Concealer<br />

• Loose Mineral Eyeshadow in Peach Fetish<br />

• Baked Mineral Bronzer in Sunkissed<br />

• Certified Organic Liquid Eyeliner in Black<br />

• Curvy Lash Mascara<br />

• Certified Organic Cream Illuminisor in Rose<br />

• Baked Mineral Blush in Pink Tickle<br />

• Baked Mineral Bronzer in Sunkissed<br />

• Certified Organic Vegan Lipstick in Pink Poppy<br />

• Lip Glaze in Hazelnut<br />



• Certified Organic BB Cream in Honey<br />

• Mineral Mattifying Powder<br />

• Certified Organic Eye Pencil in Black Caviar<br />

• Pressed Mineral Eyeshadow Duo in Black Sand<br />

• Loose Mineral Bronzer in Sunkissed<br />

• Loose Mineral Eyeshadow in Pink Fetish<br />

• Bold Lash Mascara<br />

• Certified Organic Cream Illuminisor in Rose<br />

• Baked Mineral Blush in Burnt Peach<br />

• Baked Mineral Bronzer in Sunbeam<br />

• Certified Organic Lipstick in Pink Nude<br />

Create a hydrated and radiant canvas with the Certified Organic Liquid Foundation<br />

or BB Cream. Lightly dust Mineral Mattifying Powder over desired areas to mattify.<br />

To create a glam eye look, first apply Certified Organic Eye Pencil in Black Caviar<br />

to the upper lash line and water line, and lower lash line. Apply Black Shade from<br />

Pressed Mineral Eyeshadow Duo in Black Sand to the mobile lid. Blend Loose<br />

Mineral Bronzer in Sunkissed into the crease to soften Black eyeshadow. Brighten<br />

up the eyes by applying Loose Mineral Eyeshadow in Pink Fetish to the inner corner.<br />

For a dramatic effect, apply Bold Lash Mascara to the top and bottom lashes. Add<br />

dimension to the face by applying Certified Organic Cream Illuminisor in Rose<br />

or Spice to the cheek bones, Baked Mineral Blush in Burnt Peach to the apples of<br />

the cheeks and Baked Mineral Bronzer in Sunbeam to the hollows of the cheeks,<br />

forehead and chin. Complete the look with Certified Organic Lipstick in Pink Nude.<br />


from THE SHOOT...<br />

Certified<br />

Organic Cream<br />

Illuminisor<br />

in Rose<br />

Long Lash<br />

Vegan Mascara<br />

Baked Mineral<br />

bronzer in<br />

Sunkissed<br />

Bold Lash<br />

Vegan Mascara<br />

Pressed eye<br />

shadow duo<br />

in Black Sand<br />

Certified Organic<br />

Liquid Foundation<br />

with Hyaluronic Acid<br />

Brow Define<br />

Palette in<br />

Chestnut<br />

Celia Trevisani<br />

Global Brand Manager, INIKA Organic<br />

Tell us how your career began with INIKA?<br />

“After 16 years in the beauty industry, I began to look for new ways to bring meaning to my career. When<br />

the opportunity at INIKA Organic came up I felt like it was a sign! Working for a brand that has such a<br />

strong ethical commitment to produce the highest Certified Organic products possible was exactly what<br />

I was looking for! That was almost three years ago, and I have never been more motivated!”<br />

What attracts you to the brand?<br />

“When I discovered INIKA Organic, the values of the brand immediately resonated with me. INIKA’s<br />

ingredients promise is one of the most restrictive in the market – one of the main reasons other natural<br />

products can fail in quality. INIKA never compromises high performance or the best ingredients to create<br />

its products, even if it means longer development time or more time on research. The integrity the brand<br />

has to keep developing quality natural products and the desire to find new ways and innovative natural<br />

ingredients is really unique. For me personally I am very passionate about clean living and detoxing<br />

our lives, whether it’s the food we eat, or products we use. I feel it’s especially important to detoxify our<br />

beauty routines considering how much our skin absorbs.”<br />

Favourite part of the job?<br />

“I love that as a brand we keep pushing the boundaries of natural formulations! INIKA Organic is a<br />

pioneer, launching the cleanest formulas possible within the highest standards of Organic Certifications.<br />

We create products that perform just as well, if not better than others, but without using chemicals or<br />

fillers – only botanical or mineral ingredients.”<br />

What are some of the challenges of being vegan, organic and a cruelty free brand?<br />

“The certifications we comply with make formulation more challenging and product development<br />

times much longer than other brands. However, when we do launch new products it’s more exciting<br />

and also more rewarding!<br />

When we embarked on the journey to formulate the first Certified Organic and Vegan lipstick, people<br />

in the industry didn’t believe such a product could be achieved. They believed there were too many<br />

constraints for it to be compliant and not enough available ingredients.<br />

After three years in development, we proved the industry wrong and launched the world’s first<br />

Certified Organic and Vegan lipstick! It’s an amazing product with such a unique formula and is now<br />

a staple in our range.”<br />

Where are your ingredients sourced from?<br />

“We are a proudly Australian-owned and designed brand, but we source our ingredients from all over<br />

the world! This is to ensure we always have highest quality grade and the latest innovations in botanical<br />

science. We also need to ensure each ingredient complies with the strict standards of our certifiers.<br />

In saying this we will never stop researching the latest innovations in natural ingredients that have the<br />

greatest benefits!”<br />

Most popular cult product in the range?<br />

“Our foundations, both Loose Mineral Powder and Liquid Foundation attract a cult-like following.<br />

The Liquid Foundation, because it’s enriched with Pomegranate Seed Oil, Kakadu Plum and Prickly<br />

Pear – perfect for people with sensitive skin. The Loose Mineral powder is also a fan favourite as it’s<br />

a pure mineral formula, doesn’t clog pores and offers the benefit of an SPF 25 – the perfect triple<br />

threat foundation!<br />

The Long Lash Vegan Mascara has quickly become a best seller and revolutionised the natural<br />

makeup space! Even professional makeup artists are blown away when trying it! It’s ultra-lengthening,<br />

creates a panoramic lashes and gives great volume – the perfect all-rounder!”<br />

Any plans to extend the brand?<br />

“We have exciting re-formulations, shade updates, product launches and collaborations in the works<br />

for the next year. Watch this space!”<br />

Does the brand follow seasonal trends – what can we expect to see coming up?<br />

“We work closely with the world of fashion and after some very successful runway shows in 2018 we’ll<br />

be back again this year creating looks at New York Fashion Week!<br />

We will also be launching a limited edition seasonal colour range later this year, filled with versatile<br />

shades to create a natural everyday glow or the most glamorous evening looks.”<br />

For enquiries on becoming an INIKA Organic stockist and your Inika trial kit please call 1300 765 332.<br />




Heather Harrison<br />

Advanced Skin<br />

Technology<br />

Kaye Scott<br />

The Clinic<br />

Mathew Green<br />

Candela Medical<br />

Lee Tan<br />

Groom Laser<br />

& Skin Clinic<br />

Michelle Doherty<br />

Alpha-H<br />

Leeanne Leslie<br />

Alpha-H<br />

Skin Clinic<br />


Watch all of the dynamic Industry Roundtable videos online at www.professionalbeauty.com.au/roundtable<br />



Roundtable guests gather at Bel & Brio.<br />


QUESTION: In today’s business environment, companies<br />

cannot settle for incremental improvement. They must<br />

periodically undergo performance transformations to get and<br />

stay on top. In driving this transformation, what is the role of the<br />

CEO, and how does that differ from the management team?<br />




Michelle Doherty: “Almost weekly you see a change and as a<br />

global brand, it’s sometimes hard to keep up with the changes in<br />

Host Glenn Silburn from <strong>Professional</strong> <strong>Beauty</strong>.<br />

the various countries and markets. But leading from<br />

the top as I do, we have to be very innovative, and<br />

we have to be evolving all the time and be able to<br />

move with those changes very quickly. We’re able<br />

to turn quickly and meet our consumers’ needs and<br />

the changes that we see in their skin. As CEO you’ve<br />

also got to be mindful of every individual. We’ve got<br />

staff all around the world and they’ve all got different<br />

needs. It’s important to us that we provide that<br />

happy workplace.”<br />

The gorgeous Private Dining Room at Bel & Brio.<br />

Heather Harrison: “The challenge is having strong<br />

leadership so that you lead with conviction, you bring<br />

people on the journey, and you really inspire people to<br />

be the best that they can be. That’s my role. I want to<br />


e inspirational, innovative, and keep the team collaborating together.<br />

A CEO has to be looking to the future while the team are running the<br />

day to day, and looking for where the vision’s going to be.”<br />

Mathew Green: “The role of the CEO is multifaceted. You have to<br />

have a broad understanding of the market dynamics. You have to have<br />

an understanding of the competitor landscape and also the financial<br />

expectations. A CEO must create a vision, a vision for the company<br />

and a mission and also establish its culture and its values. And this<br />

should create an environment where the best people want to go and be<br />

a part of it and also to get the best work out of them while they’re there.<br />





US WHAT TO DO.<br />

Every detail is considered at Bel & Brio.<br />

Bel & Brio in Barangaroo.<br />

I’ve got a quote here, which is oft attributed to<br />

Steve Jobs, which is, ‘It doesn’t make sense to<br />

hire smart people and then tell them what to do.<br />

We hire smart people, so they can tell us what to<br />

do.’ I love that one.”<br />

Heather Harrison and Kaye Scott.<br />

Kaye Scott: “Some of my young management<br />

team are 25. It’s important to consider the<br />

different age groups in your management<br />

team. It can be challenging sometimes to take<br />

direction, or listen to their ideas. But they’re<br />

the future, those 25-year-olds, and what they’re<br />

doing is what our consumers are doing.”<br />

Leeanne Leslie: “It’s important to have<br />

leadership skills but also stay engaged with your<br />

staff. That’s really important in that transition<br />

of different styles and the different generation<br />

that we’re dealing with and seeing coming up<br />

through those management positions. It is<br />

really important to be engaged at all times and<br />

mentor staff.”<br />

Leeanne Leslie.<br />

Lee Tan: “Because I lead a smallish team and<br />

not at a CEO level, you’ve got to be consistent<br />

with what you do and you’ve got to have a<br />

really clear vision. You need the discipline,<br />

commitment and consistency. At times we can<br />

be dragged into all sorts of dramas, but at the<br />

end of the day, you’ve got to know why you’re<br />

there. It’s to steer that ship.”<br />




QUESTION: Share some successful tips for working on the<br />

business and not in the business, especially when it comes<br />

to time management, coping with work-related stress, and<br />

optimising productivity.<br />




Lee Tan: “Sometimes, we enjoy working in the business so much<br />

because we love our business, but sometimes you have to physically<br />

remove yourself from the environment. I find that once you’re on<br />

the shop floor, it’s easy to get distracted. You’ve got to be very clear<br />

about what you want to achieve and delegate. Don’t micromanage<br />

the staff, because you want them to grow as well, because when they<br />

grow, it makes your job easier.”<br />

Heather Harrison: “It’s necessary not just to work away from the<br />

business to work on the business but also to get inspiration from the<br />

wider world. I joined the CEO Network because I needed to have<br />

inspiration from people who weren’t in our industry and who could<br />

guide me and sometimes see things in a more enlightened way than<br />

I could. I needed somebody who can look at my challenge and say,<br />

‘Have you thought of it this way?” Then take those learnings back into<br />

the business and share them. Looking outside of our bubble is very<br />

important. Every industry has unique problems, but they also have<br />

shared problems.”<br />

Kaye Scott: “You become a mentor, but it’s good to have a mentor<br />

yourself. I also look at people from completely different industries to<br />

tap into how they do their business and what challenges they face. I<br />

also change mentors and learn from different people.”<br />

Michelle Doherty: “Over the years, we have got ISO accreditation<br />

(International Organisation for Standardisation) and put in place<br />

good manufacturing practises. When you’ve got that structure in<br />

place, it becomes a lot clearer to see what the day looks like. I love to<br />

be able to step back from the day-to-day stress and have a look at the<br />

bigger picture. I can only do that now because we’ve built an amazing<br />

team around us. I would rather pay more money and get the right<br />

Heather Harrison and Kaye Scott listen to Leeane Leslie.<br />

Bel & Brio is the perfect venue to host an event.<br />

person and wait for that right person than employ somebody that<br />

you can’t delegate to.”<br />

Mathew Green: “Leaders need to create leaders. You need to let<br />

your management team do their job. Don’t try and do it for them.<br />

People need a collaborative, nurturing, and guiding environment,<br />

not a micromanagement environment, and it really comes down<br />

to trust. You need to hire people that you can trust, and I think if<br />

you create that kind of culture, then the CEO can concentrate<br />

on the big-picture business strategy, ‘Where are we? Who are<br />

we? What’s our vision? What’s our culture? Where do we sit in<br />

the marketplace?’ To be able to put your mind into that particular<br />

head space, you need to be slightly removed from the day-today<br />

minutiae.”<br />

Leeanne Leslie: “Inspire confidence in your team so that they do<br />

feel they are trusted, that they can work independently. Another<br />

aspect of stepping away from working in the business and on the<br />

business is stepping back and imagining you’re not part of that<br />

business and walking into that business. Walk back in and, as a<br />

customer, ask yourself ‘What am I seeing? What’s the feeling that<br />

I’m getting? What’s the feeling I’m getting from the staff? What is<br />

the look of the business? What is the feel?’”<br />

From left Glenn Silburn, Michelle Doherty, Matthew Green and Lee Tan.<br />

Lee Tan: “You have to take time out for yourself. I find the<br />

meditation app Headspace really helps me. You just take a few<br />

minutes out of your busy day and reset everything, and for me,<br />

that’s very important, even at night, to be able to download all<br />

those troubles before you fall asleep and set your intention for the<br />

next day.”<br />



Heather Harrison: “It’s important to have a group of people<br />

that you can network with, share your intimate fears and thoughts<br />

with, because one person I find isn’t always the right person for<br />

every situation. I’ve got a group of trusted people that I will go to<br />

depending on the need. If I’ve got a people problem it might be<br />

somebody different to if I’ve got a business challenge, or it might<br />

be that I’m just really having a bad day, and I need somebody to<br />

download with.”<br />

Mathew Green: “It’s important to have someone to turn to who<br />

understands the industry in your company, but is outside of it.<br />

To nurture special talent within your business you need to give<br />

people an opportunity to grow. Not everybody necessarily is really<br />

ambitious and wants this great career but that doesn’t mean that<br />

there isn’t still room for growth in that position. You can still invest<br />

in their personal development and training.”<br />

Mathew Green.<br />


Lee Tan: “You’ve got to like the person, because you get results<br />

from them and for me that person has to be on the same level as<br />

me. They’ve got to share my vision, they’ve got to like doing what<br />

they do and what I do. I try to get to know them at a personal level<br />

and train and develop them as we go. And you’ve got to praise<br />

them and tell them how well they’re doing.”<br />

QUESTION: They say it is lonely at the top. Identify one<br />

individual in your beauty industry career who you can turn to<br />

during challenging times. Also, what approach do you adopt in<br />

nurturing special talent within your business ranks?<br />



Leeanne Leslie: “I’ve been fortunate enough for the last 11 years<br />

to have a great boss (Michelle Doherty) who is an inspiring leader,<br />

but also had similar circumstances as myself as being a working<br />

mum. It’s important for me to draw on advice from someone in a<br />

similar situation. When we talk about nurturing talent within your<br />

organisation, for me, with the younger members of our team that are<br />

stepping up through the ranks with similar challenges, I try and help<br />

by imparting my knowledge.”<br />

Kirsty Sinclair.<br />

MIchelle Doherty.<br />

Glenn Silburn, Nicci Herrera.<br />

Michelle Doherty: “I like to guide my team and we also very<br />

much like to acknowledge our team. When we believe that<br />

someone has gone that extra mile, they’re rewarded. We have<br />

person of the month that gets a variety of wonderful gifts and<br />

time off and different bonuses, because in order to stand out in<br />

a very big organisation, you really do need to step up. When it<br />

comes to being on the top, it is hard at the top sometimes because<br />

it’s like the blind leading the blind. I’m fiercely private, so it’s hard<br />

for me to even ask for help or direct sometimes because I don’t<br />

like to be vulnerable and show weakness.”<br />

Kaye Scott: “I’m lucky because I’ve just celebrated 20 years<br />

with my business partner. So there’s two of us at the top, we’re<br />

in it together. I keep my personal life very separate to business.<br />

I’m lucky with my clinical staff because our nurses and doctors<br />

come from a very professional background. I tend to not get<br />

people from the beauty industry to be the group that I will<br />

find a good management team from. I like to hire people from<br />

completely different backgrounds who can bring something new<br />

to the business.”<br />


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Heather Harrison.<br />






Glenn Silburn.<br />


QUESTION: As history has<br />

repeatedly shown, leaving the<br />

executive suite to have children<br />

can be a career killer, even in<br />

the female dominated beauty<br />

industry. How do we ensure women<br />

remain in line for promotions and<br />

career advancements?<br />





Lee Tan.<br />

Heather Harrison: “I often say to the team is, when somebody is<br />

on maternity leave, they’re not on permanent leave. They’re just off<br />

having a baby. So keep engaged, don’t forget to make that call. Don’t<br />

be so removed that you’re distant because then you will find it hard<br />

to come back in. But also take time for yourself and the baby because<br />

that time is precious. The advice I give young mums is that childcare<br />

is an investment in the future. If you do the maths, it’s not pretty. But<br />

if you think of it as an investment for the rest of your life, the rest of<br />

your baby’s life, then it’s a small investment, five year investment to<br />

get you and keep you current in the industry.”<br />

Leeanne Leslie: “I’m a mum of three<br />

really close together and when I was<br />

raising my family, there wasn’t paid<br />

maternity or paternal leave. Somehow, we<br />

muddled through. Things are better these<br />

days. But for mothers, there’s always the<br />

guilt. If you don’t earn money and you stay<br />

at home, you’re guilty. If you go to work<br />

and you leave your children in childcare,<br />

you’re guilty. We kind of want it all and we<br />

have evolved, we’re trying to allow women<br />

to have it all. Had I stepped away for the<br />

five to ten years of raising my children, I<br />

would not be where I am today and I don’t<br />

know what I’d be doing, but it probably<br />

wouldn’t be something that I love, the way<br />

that I love this industry.”<br />

Mathew Green: “One of the most<br />

important things is flexibility when<br />

people are back because they now have young children and so<br />

their life is very, very different. We make a point of having all<br />

the management team having home offices so they can be at<br />

the office, or be at home. You need to evolve. There are other<br />

considerations: the partner, their employer also needs to be<br />

flexible, even if they’re not the primary caregiver because it’s a<br />

partnership and both have responsibilities. Companies need to be<br />

valuing these people that they’ve invested in and the IP that they<br />

have as a staff member. But you need to be able to think about the<br />

complexities of their life and be mindful of that.”<br />


Inspired by the great food<br />

halls in Europe, Bel & Brio was<br />

established to bring delicious,<br />

authentic Italian food to<br />

Sydneysiders in the bustling<br />

Barangaroo precinct.<br />

Bel & Brio also offers catering.<br />

Bel & Brio offers picturesque indoor and outdoor seating.<br />

Michelle Doherty: “As an employer of so many people and so many women – I<br />

can have up to eight women away on maternity leave at any one time - and keeping<br />

those jobs open for two years creates a real problem. The employer gets forgotten<br />

about. How do we keep the salon manager’s job open for two years, allow her to<br />

come back into it as a salon manager, two years later? It’s very difficult. We love<br />

our staff and we’re happy, we enable them to have maternity leave for up to two<br />

years and we’re always flexible and we take pride in that. But it is difficult to manage<br />

because they want to come back in that same role but we’ve had to fill that role.”<br />

Kaye Scott: “I’m happy to offer maternity leave; I’m a working mum myself. But<br />

there needs to be some honesty. I know when my kids were small; I couldn’t have<br />

given to that management role what I could have given when I was single. I’ve learnt<br />

to say to my staff it’s okay not to come back, or not to come back in that role. Some<br />

staff members feel so much pressure not to let go, but it’s very difficult to try and a<br />

business with temporary staff in, especially in management roles.”<br />

Lee Tan: “I have two businesses so went back to work when my baby was five<br />

weeks old. Naturally, I’m a passionate business person. But I’ve learnt to be more<br />

mindful when I spend time with the children. It is a tight juggle, when you have to<br />

run a business and the business relies on you. If you want to stay in your career,<br />

start a business and have that flexibility. But it comes with challenges. It needs a lot<br />

of commitment.”<br />

Executive Chef Davide<br />

Incardona’s menu is a nod to his<br />

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The menu is complemented by<br />

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Cellars boasts an extensive list of<br />

3,500 wines traversed from Italy,<br />

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iconic and up-and-coming<br />

wineries in the industry.<br />

Bel & Brio is the quintessential<br />

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concierge@belandbrio.com.au<br />



Our thought leaders share some CEO insights.<br />


Kirsty Sinclair from AST.<br />

QUESTION: What measures should a beauty business<br />

instigate now in order to be best prepared for the challenges<br />

beyond 2020?<br />



Kaye Scott: “That’s the million dollar question. We have two<br />

separate businesses, one is online and one is in-house and they are<br />

completely different brands. We’ll be employing a digital marketing<br />

manager, because we are really focusing on our online business.<br />

We’re also looking at podcasting and creating more of our own<br />

video content to share on social media. Our focus is really aligning<br />

ourselves with the right people.”<br />

From left Glenn Silburn, Michelle Doherty, Matthew Green and Lee Tan.<br />

Heather Harrison: “As a brand we need to know who we are,<br />

we need to know who our customers are and how we want to<br />

engage with them. But we also need to be aware of the future<br />

proofing of our environment and making sure that we’re looking<br />

at how we can best protect it. We are keeping our mind on what<br />

we’re doing to the environment, what we’re doing to people and<br />

how we can get the best results through all of that.”<br />


Leeanne Leslie: “It’s important to be au fait<br />

with all aspects of this industry. Future gazing<br />

is to accept that the beauty industry platform is<br />

changing, it’s an ever-changing landscape. You<br />

have to be aware of all the different aspects of<br />

it and make sure that your business keeps its<br />

identity but is open to change.”<br />

Kirsty Sinclair from AST.<br />

xxxxx<br />

Michelle Doherty.<br />

Michelle Doherty: “It’s really important for us<br />

as a manufacturer to ensure that our customers<br />

come on the journey with sustainability<br />

and diversity within our organisation. As a<br />

manufacturer we have to be responsible and<br />

accountable that whatever we sell to our clinics<br />

around the globe is right for their customers,<br />

has all the safety assessments, and ensure that<br />

each ingredient is going to have a function on<br />

Heather Harrison.<br />

xxxxx<br />



FOR US AS A<br />










<strong>Professional</strong> <strong>Beauty</strong>’s Michelle Ruzzene.<br />

that person’s face. We make multifunctional<br />

products so one cleanser that does three<br />

or four different functions can lessen the<br />

need for a lot of tubes. We’ve also just<br />

implemented recyclable packaging. It’s very<br />

costly, but it’s going to help the environment<br />

and future generations so we’re happy<br />

making that investment.”<br />

Mathew Green: “I have three points.<br />

Number one, diversify. In any business you<br />

have a look at your revenue streams and you<br />

make sure that there’s as many of them as<br />

possible, because if you’re a clinic or a salon<br />

and you’re heavily reliant on one type of<br />

treatment and there’s a significant downward<br />

price pressure in the market, or perhaps it<br />

goes out of favour with the consumer, what<br />

have you got to leverage to make sure that<br />

doesn’t affect your bottom line onerously?<br />

Number two is change. Australians are<br />

known as early adopters of technology across<br />

most industries and ours is no exception.<br />

Words like ‘latest’,’ first’ and ‘new’ resonate<br />

with consumers. Being innovative and be a<br />

leader. Number three is quality. Embrace<br />

quality in everything that you do, buy quality<br />

equipment and invest in high quality staff.”<br />

Lee Tan: “Technology is the way to go<br />

for us, purchasing equipment like laser<br />

devices. But at the same time you have to<br />

maintain quality. You also have to be able<br />

to communicate with your customer and<br />

educate them.”<br />



Mathew Green. Lee Tan. Leeanne Leslie.<br />


QUESTION: In addition to the supplier and salon<br />

partnership, what other joint efforts can support a beauty<br />

business in their journey, whether it’s commercial or not for<br />

profit? Highlight the value of forming business partnerships.<br />




Mathew Green: “Partnerships are absolutely critical for business<br />

success, and it can be in many forms. It could be professional<br />

relationships and organisations, with other salon owners to give<br />

added perspective, or professional bodies and associations. It’s<br />

also critical that people partner with supportive companies. So<br />

when you’re looking at your salon supplies, your pharmaceutical<br />

injectables, your cosmeceuticals, your energy devices, it’s not<br />

unreasonable to have high expectations of those firms, particularly<br />

with ongoing support and training.”<br />

Leeanne Leslie: “Our partnership with our customer is<br />

paramount. Get to know your customer. Who is your customer?<br />

Who’s coming into your clinic or who’s buying your product? If we<br />

don’t have that relationship and nurture that relationship, we have<br />

no business. As a business you really need to understand who your<br />

customer is and their expectations.”<br />

Heather Harrison: “We’re finding that our customers, as well<br />

as our staff, are looking for our involvement in the community.<br />




I’m passionate about developing women to be the best that<br />

they can be because women often lack confidence and judge<br />

themselves harder than anybody else judges them. I want to<br />

look for outside communities who work with that. We work with<br />

the Les Twentyman Fund, who work with youth who are having<br />

tough times. We’ve worked with the East Timor Hearts Fund,<br />

and our team, as well our customers, want to know that we care<br />

about more than making money.”<br />

Kaye Scott: “I agree with partnerships from a commercial point<br />

of view. We’ve been with AST for 20 years and it’s probably<br />

the only company we’ve stayed with. That’s a big thing for AST<br />

because there are lots of companies out there. It’s the level of<br />

professionalism and that basic customer service, which lacks in a<br />

lot of companies these days. There are so many charities you can<br />

support. You have to find one that does relate to your business,<br />

and also to your customer, and to you.”<br />

Lee Tan: “From an operational point of view, say you have a<br />

Mother’s Day promotion, it’s good to reach out to the florist<br />

down the road, and the restaurant up the road. By coming up<br />

with a much larger promotion, all businesses benefit. Nowadays<br />

it’s so lucky that we can promote something on social media<br />

quite easily. So I Don’t forget about other sort of categories of<br />

businesses, because they will complement what you do.”<br />


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WAXING<br />

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OILS<br />

Plant oils are recognised for their glowing health benefits. Rosie Hopgood gives us<br />

the lowdown on the most wanted oils.<br />

PLANT OIL IS oil that is extracted from various<br />

types of fruits, seeds, grains, and nuts. These oils<br />

are a wonderful way to keep your face and body<br />

looking healthy and hydrated because they give your<br />

skin exactly what it wants: healthy oils. Plant oils<br />

absorb easily into the skin, protecting the skin’s lipid<br />

barrier and preventing moisture from evaporating<br />

from the skin. The top layer of your skin, called the<br />

stratum corneum, is composed of dead skin cells<br />

held together by lipids or oils. Keeping this layer<br />

constantly supplied with healthy oils will protect<br />

your skin from the elements and will help your skin<br />

to have a beautiful, healthy and moisturised glow.<br />

There are a wide range of plant oils that are<br />

being formulated into body lotions to ensure that<br />

the skin is kept hydrated, balanced and protected<br />

after and between waxing treatments.<br />

Hemp Oil<br />

Hemp seed oil is very high is gamma-linolenic<br />

acid (GLA), a great polyunsaturated fat; hemp<br />

seed oil contains a high percentage of omega 3<br />

and omega 6 fatty acids. GLA acts as a powerful<br />

anti-inflammatory while simultaneously aiding skin<br />

growth and new cell generation. This oil can help<br />

to calm inflammation and irritation on the skin,<br />

including acne and some conditions like psoriasis,<br />

while keeping the skin nourished and moisturised.<br />

Jojoba Oil<br />

Even though it looks and feels just like an oil, it<br />

is a liquid wax ester made from expeller-pressed<br />

jojoba seeds. Jojoba oil is believed to be the closest<br />

to our skin’s natural oils, making it suitable for<br />

all skin types, including those who are acneprone.<br />

This gentle, non-allergenic oil is loaded<br />

with essential fatty acids that enrich and repair,<br />

antioxidants (including vitamins A and E) that<br />

resist aging, and plant molecules that reduce inflammation. It absorbs quickly<br />

and easily into your skin, leaving it feeling soft, smooth and hydrated. Jojoba<br />

oil limits water loss from the skin and may assist in reducing the signs of<br />

aging, it gives the skin a firm look.<br />

Argan Oil<br />

Extracted from the kernels found in the fruit of Moroccan Argan<br />

trees, Argan oil has high levels of Vitamin E, omega-3 fatty acids and<br />

antioxidants, which means it is nourishing and hydrating for the skin. Argan<br />

Oil penetrates deep into the layers of the skin due to the high levels of<br />

Vitamin E /tocopherols (antioxidants) and saponins (skin-softening agents)<br />

and does not leave an oily residue.<br />

Olive Oil<br />

Olive oil is a good all-around moisturiser and is recommended for dehydrated<br />

skin. Like jojoba oil, olive oil is similar to the oils naturally produced by our<br />

skin and is therefore easily absorbed. It is rich in antioxidants and vitamins<br />

including A, D, E and K. Vitamin A stimulates the cells responsible for<br />

developing tissue that keeps skin firm and healthy — in the deep layers of<br />

your skin. Vitamins D and E are also thought to help with fine lines and<br />

wrinkles – mostly through its ability to act as an antioxidant. Vitamin K may<br />

help speed up skin healing process.<br />

Canola Oil<br />

Canola oil, like many vegetable oils, is rich in vitamin E, which is an essential<br />

vitamin for the body for various reasons. Vitamin E is very effective as an<br />

antioxidant and can protect the skin from the damaging effects of free radicals.<br />

This oil can help keep your skin supple and smooth, increases the healing rate of<br />

injuries and reduce the appearance of blemishes, wrinkles, and acne marks.<br />

Plant oils have amazing benefits to create glowing skin or anti-ageing, wound<br />

healing and antibacterial effects making them the ideal ingredient to add into<br />

body lotions. n<br />

Rosie Hopgood has been the Marketing and Sales Manager at Jax<br />

Wax Australia since January 2015. She responsible for all aspects<br />

of marketing and sales including social media. For details contact:<br />

www.jaxwaxaustralia.com<br />


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CAREER<br />



Founder, Salubre<br />

Tell us what inspired you to establish Salubre?<br />

“It’s been a long journey for me and to be honest my intention<br />

was somehow find a way to manage the psoriasis that had<br />

become a beast in itself. Once I completed my studies and<br />

opened up private practice, patient’s struggles seem to have<br />

many similarities to my own. The uncertainty, pain, fear, and<br />

hundreds of different treatments to find a solution for an<br />

incessant skin condition is actually shared by many people.<br />

For me, over a period of time and significant dedication to<br />

finding anything that had a positive impact to my skin led me<br />

to manage a very severe skin condition. I wanted to take this<br />

knowledge I had acquired and provide hope for people that<br />

seemed destitute as I once was. So my inspiration initially was<br />

to help myself but inadvertently saw the need to help so many<br />

other people to understand the complexities that exist with<br />

restoring optimal health and the importance with recognising<br />

skin issues as being a direct result of poor inner health.”<br />





Have you always had an interest in skincare?<br />

“My interest stems from my own personal struggles with<br />

psoriasis which in just over a period of five years became<br />

erythrodermic (completely covering my entire body). When<br />

it comes to skin conditions, it simply isn’t finding a treatment<br />

to manage the skin condition but it requires a multifaceted<br />

approach to positively impact the health of the skin. Skin<br />

diseases are obvious to everyone; with that people will judge<br />

you immediately and at times be afraid to be near you in fear of<br />

catching what you have.”<br />

What effect has this had on you?<br />

“I personally have experienced many situations that really<br />

challenged my self-esteem and my ability to stand in my own<br />

power. For this, I am extremely passionate about helping people<br />

attain healthier skin, and I am extremely passionate about<br />

teaching health practitioners, skin therapists, and the like to<br />

effectively health their patients/clients with understanding what<br />

the body needs to have healthy skin.”<br />

You suffered from psoriasis as a teenager – how<br />

important was this as a turning point in your life?<br />

“At the time, I really struggled to accept my circumstances. I felt<br />

victimised for something I didn’t do and felt a sense of injustice.<br />

Why me? What have I done to deserve this? Why can’t I be just<br />

like any other normal teenager? Especially being told I had an<br />

auto-immune disease, which highlights the ‘faulty’ body I had.”<br />

How did you change your mindset?<br />

“It wasn’t until I entered my 20s and I was studying Chinese<br />

Medicine that I realised I needed to look at this from a<br />

different perspective. Why is my body acting in this way?<br />

What if my body isn’t faulty and it’s simply trying to tell me<br />

something? Immediately my mindset shifted from victim to<br />

empowered. In that instance my life started to change and that<br />

was the turning point that impacted even those around me<br />

especially my mum. Now as a mother, I understand my mum’s<br />

experience was traumatic especially seeing her daughter bed<br />

ridden with this disease would have created a lot of stress. So<br />

I needed to shift my mum’s mindset too and often explain to<br />

her that everything happens for a reason. I will learn from this,<br />

although at that time I had no idea what I needed to learn I<br />

just knew I need to learn something.”<br />

In 1994 you heard about Chinese medicine to<br />

help heal the skin condition – how did you find<br />

this helped?<br />

“This followed a brief hospital visit which unfortunately was<br />

unsuccessful. My doctors tried everything they could to help<br />

but my body was not having a bar of it. In fact, the more<br />

immunosuppressants I was given the more my body fought back.<br />

So I was told I needed to go elsewhere. Some period of time<br />

passed and I desperately tried Chinese Medicine. Honestly, I<br />

didn’t want to. I wasn’t a fan of the smelly herbs that looked<br />

like they were collected from someone’s garden but I actually<br />

had nowhere else to turn, so I did it. I was very diligent, took<br />

my herbs twice per day, adhered to a strict diet that omitted any<br />

inflammatory food and within two months my skin was normal.<br />

Now it wasn’t cured but it opened my eyes to the possibility that<br />

I was onto something.”<br />

This discovery prompted you to study medicine<br />

in 1995 – tell us about that?<br />

“It was tough; because as I mentioned, the herbs didn’t cure<br />

my condition but somehow made it better. I should mention<br />

I’m a stress-head and studying created a lot of stress. So I was<br />


challenged many times especially after my exams where I<br />

seemed to break out with lesions all over my body, each and<br />

every time. The only way I could get through it was to take<br />

one semester at a time and focus on the hope I would find<br />

answers to how I could manage this disease.”<br />

You opened your own practice after<br />

completing your medical internship in 2002<br />

– what were some of the major learnings you<br />

discovered by running your clinic?<br />

“The biggest realisation was that others are struggling too.<br />

I thought I was the only person on the planet and I was all<br />

alone. The reality is, even to this day, I see many patients<br />

with very severe skin conditions which seem to follow a very<br />

similar path to me.”<br />

Your true passion was delivering effective<br />

treatments to help people with skin problems<br />

– tell us about this?<br />

“One of my passions is helping people realise they have the<br />

power within themselves to be healthy. The choices we make<br />

- our nutrition, our lifestyle choices, the friendships we have,<br />

the relationships we have, how we allow others to treat us,<br />

what internal dialogue we have when no one is around.<br />

All these factors are so important to being healthy and we<br />

have 100% control over this. Often we look for something<br />

to make us healthy; a pill or treatment or a person that<br />

can help in some way where others haven’t. My passion is<br />

helping people and this includes practitioners and therapists<br />

to empower those afflicted with skin diseases that yes<br />

treatment is important but you are with yourself 24/7. So<br />

what you do in that time dramatically impacts your health<br />

and your life as well.”<br />

In 2010 you set up Salubre and developed<br />

three ranges for skincare – how time<br />

consuming was launching the ranges?<br />

“Initially, I didn’t set out to do this. I wanted to make a<br />

skincare range that would help my sensitive skin. No matter<br />

where I went my skin reacted to whatever was put on it.<br />

So I did a few courses and realised I could use my Chinese<br />

herbs that helped me internally, topically too. So I teamed<br />

up with a cosmetic chemist and we discussed this in depth.<br />

Once I used the skincare on myself and gave it to my<br />

patients, that is when I realised it could help many people<br />

that are in a similar boat as me; having highly reactive skin<br />

but still needed skincare that did what I wanted it to do.<br />

This process was very extensive and challenging as I was<br />

practicing at the same time but this also gave me patients I<br />

could use in my research as to how these products reacted on<br />

different skin types.”<br />

“If you hadn’t established Salubre what would<br />

we find you doing?<br />

“I have a passion to do my PhD in psoriasis. I can’t help the<br />

need to want to find more answers to this disease. I will do<br />

it but not now. I hope to open that door when my son goes<br />

to school and I have more time on my hands.” n<br />



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The Future of<br />

AGEING<br />

New technologies are driving change for further advancements within<br />

the aesthetic and well-being industry. Margaret Koumbarakos<br />

reveals how to keep ahead of the tech game.<br />

WE ALL WANT to look and feel our best at<br />

any age without compromising long term skin<br />

health and well-being. Microneedling, radio<br />

frequency and LED therapy have proven to be<br />

the foundation of regenerative ageing. These<br />

established technologies introduced the virtues of<br />

harvesting the body’s own healing properties in<br />

the quest to stay youthful and relevant in a society<br />

consumed by social media images of perfection and<br />

ageless beauty.<br />


Technological advancements have seen disparate<br />

and sophisticated technologies combined to create<br />

fractional radiofrequency microneedling (FRFM).<br />

Put simply, FRFM is a minimally invasive<br />

technology at the forefront of Collagen Induction<br />

Therapy (CIT). Collagen is responsible for tensile<br />

strength and elasticity of the skin. Production and<br />

density both decrease as a function of age, and<br />

results in sagging, jowling and wrinkling. FRFM<br />

is treating conditions such as laxity, wrinkles,<br />

ageing and scarring with minimal risk, downtime<br />

and commitment.<br />

Microneedling procedures can be traced as far<br />

back as 1905 to the work of dermatologist, Ernst<br />

Kromayer. In 1995, the treatment was refined by<br />

Dr Desmond Fernandes to treat wrinkles and<br />

scars. Microneedling is now well established in the<br />

surgical and aesthetics industry and is recognised<br />

as being particularly beneficial in the regenerative<br />

processes of the face and body, so much so that we<br />

have seen the proliferation of home devices gain<br />

popularity because of the perceived benefits of<br />

treatment from ageing to acne.<br />


Vivace deploys precision engineering to<br />

overcome the limitations of traditional and some<br />

rudimentary microneedling tools which can cause<br />

microscopic tearing, trauma and dragging of the<br />

skin manifesting as bleeding during treatment,<br />

short-term redness, irritation, swelling, discomfort<br />

and scabbing post treatment. Whereas Vivace<br />

utilises a robotic step motor triggering microscopic<br />

sterile, gold plated needles. The precise radio<br />

frequency is delivered simultaneously via<br />

insulated needles with virtually zero end-point<br />

bleeding, penetrating the skin with 36 sterile<br />

gold tipped surgical probes at a depth of up to<br />

3.5milimetres, with minimal trauma or drag<br />

to the skin. Vivace uniquely allows for energy<br />

to be delivered to the dermis via the Patented<br />

Circuit Board (PCB) in a chevron, zig zag<br />

pattern, across the motherboard with 18<br />

negative and 18 positive probes distributing precise controlled thermal energy<br />

evenly to the skin. It has proven to be highly versatile tailoring a positive<br />

clinical solution for clients.<br />


FDA approved Radiofrequency therapy, applied to the skin, is widely<br />

accepted within the aesthetic industry as the approach for tauter, tighter<br />

skin. The governing principal of this technology is the controlled delivery<br />

of thermal energy to heat the cellular matrix. This causes collagen fibres<br />

within the skin to shrink, tighten and undergo a wound healing response<br />

integral to the natural regenerative process of the body. It creates a desired<br />

inflammatory thermal effect on the skin responsible for the cosmetic gains and<br />

improvements in the appearance of fine lines and wrinkles, skin tightening and<br />

contouring of the face and body regardless of skin colour or heritage.<br />

During the RF microneedling procedure Vivace delivers both red and<br />

blue LED therapy. This phototherapy is an incredibly safe and non-invasive<br />

treatment for all skin types without any pain, downtime or recovery time<br />

post treatment.<br />

Vivace offers advantages over other modalities to treat acne and acne<br />

scarring. A limitation in treating acne scarring with fractional lasers has been<br />

the risk of hyperpigmentation, particularly in darker Fitzpatrick skin types.<br />

This makes fractionated RF an attractive alternative modality for treating skin<br />

laxity and acne scarring regardless of skin colour.<br />


The combination of microneedling, LED and radiofrequency have established<br />

the Vivace RF as a standout treatment when compared to each alternative<br />

treatment independently. It has proven to be highly versatile tailoring a<br />

positive clinical solution for skin rejuvenation, CIT and repair for various<br />

parts of the face and body. Vivace RF Microneedling is the friendliest of its<br />

genre and has no downtime with minimal discomfort. It is<br />

regenerative and allows us to engage the natural healing and<br />

regenerative properties of the body. n<br />

Margaret is the founder of <strong>Beauty</strong>Medix. A luxury medispa<br />

based in Brighton, Victoria offering only the latest, safest and<br />

proven technologies. www.beautymedix.com.au<br />


Call today for an obligation free consultation on how Pelactiv can increase sales and services in your business.

A TIMELY<br />

Appointment<br />

Leading aesthetic industry entrepreneur Deb Farnworth-Wood,<br />

founder of the Australian Skin franchise reveals how she built a<br />

$70 million business and talks about her latest achievement - her<br />

appointment to the board of Timely appointment software.<br />

SHE WILL BE the first to tell you the journey<br />

hasn’t been easy. Here she shares her most valuable<br />

business lessons.<br />

The glamorous image of female<br />

entrepreneurship isn’t always what it’s cracked<br />

up to be. Women in the workplace are often<br />

held to different standards than men, but Deb<br />

reveals she likes questioning the status quo and<br />

is up for a challenge.<br />

“I’m from a place called Lancashire, and the<br />

women from there are tough - you don’t want to<br />

mess with us!”<br />

Her career has seen her achieve a stellar list of ‘firsts’. Deb was the first<br />

non-doctor to become a partner in a multi-disciplinary UK medical practice,<br />

then a group she formed became the first non-pharmacists to own a UK<br />

pharmacy. Next, she opened the UK’s first drive-through pharmacy.<br />

“I particularly like to do things people say can’t be done,” she says. “With<br />

the pharmacy, everyone said, ‘you can’t do that, it’s not normal to hand drugs<br />

through a window, but doing something different is what excites me.”<br />

Twelve years ago, Deb and her family emigrated to Australia’s Gold Coast.<br />

She was planning to retire, after a productive career in medical management.<br />

Once in Australia, she quickly discovered that retirement was not for her:<br />

“Completely coincidentally and by accident, I found out that there was a clinic<br />

for sale on the Gold Coast. I went to check it out, not necessarily to buy, but<br />

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to just compare what aesthetics services were available in Australia compared<br />

to the UK. But I walked in, and within 20 minutes of being in the building, I<br />

just knew I was going to buy it.”<br />

Deb knew that aesthetic services were gaining popularity - she’d<br />

included a small one in the one- stop medical centre she set up in the UK,<br />

so she had some knowledge of what was involved. Initially, she thought the<br />

Gold Coast business would be a bit of a hobby: “It seemed well set-up…<br />

I thought, ‘the manager can run it and we can semi-retire”. Within six<br />

weeks she was at the helm.<br />

Within five years, Deb had transformed the business into Australian Skin<br />

Clinics, a 60-clinic franchise turning over $70million. The clinics broke new<br />

ground by offering medi-aesthetic services in shopping malls.<br />

“When I decided to launch my franchise, everyone said ‘no one will want<br />

to get Botox in a shopping centre’. I said ‘yes they will’.”<br />

It took her 18 months to convince the first shopping centre to give her<br />

a go, but she persisted: “I knew that more people were having treatments in<br />

Australia, they were more readily accepted. I knew that come 15, 20 years,<br />

everyone would see that as the norm. And that’s exactly what happened.”<br />

Deb’ has been recognised by her peers in the wider business world as well<br />

as the aesthetics industry. She was nominated for EY Entrepreneur of the Year<br />

in 2016, and won the Gold Coast Woman in Business award in 2017.<br />

Her latest achievement is to be appointed to the board of Timely, a<br />

software system that streamlines booking, client management, inventory, staff,<br />

reporting and business admin.<br />

Deb brings her aesthetics industry insights and business nous to Timely’s<br />

governance group, which also includes megastar Australian hairdresser and<br />

salon owner Tabatha Coffey.<br />

With more than 36,000 people using Timely<br />

software globally, across 80 different countries,<br />

Farnworth-Wood is excited to be a part of<br />

Timely’s rapid growth.<br />

“I love the challenge of business,” Deb says.<br />

“I love to see other people succeed. I enjoy<br />

being able to share my knowledge and<br />

experience, to help influence the way companies<br />

grow and develop.”<br />

As a “very systems-oriented” entrepreneur, Deb<br />

understands how the right technology can make or<br />

break a business.<br />

“Software has always featured in my career.<br />

Even in my jobs way back, I was involved in<br />

the specification of EFTPOS systems when<br />

EFTPOS systems first came out.<br />

“The more complex the procedures and<br />

treatments are that you carry out, the higher<br />

the risk. When you’re looking at things like<br />

cosmetic injectables, you’re now stepping into<br />

what is medical treatment. Things like medical<br />

ethics come into play, medical confidentiality,<br />

auditability. I’m interested in how you drive a<br />

small business safely, and how you make sure<br />

that you have got the right tools.”n<br />

For more details visit: www.gettimely .com<br />


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The Pathway to PROFIT<br />

Want to know what makes or breaks a business? CEO of BLC Cosmetics<br />

Nikki Somerset shares her insight and experiences.<br />

THREE YEARS AGO Nikki asked herself –<br />

‘How hard can it be?’ when she took up the helm<br />

at BLC Cosmetics. Tasked with transforming<br />

the business by modernising and driving a<br />

high-performance culture. She reveals what’s<br />

been so illuminating is the reflection process<br />

and discovering how absolutely universal the<br />

experiences of change are to owners, operators as<br />

well as distributors and manufacturers.<br />

We chatted to Nikki about what makes or<br />

breaks a business.<br />

I’M DRIVEN and sometimes like a woman<br />

possessed! My sheer conviction is underpinned by a<br />

insatiable appetite to make a difference and a positive<br />

contribution. Profit is the goal, but it’s also strangely<br />

the by-product. But profit doesn’t just naturally<br />

happen on its own, and even with bucketloads of<br />

drive and passion, it’s not enough.<br />

IT CAN BE DISHEARTENING to look at<br />

the P&L when you’ve got a vision but are not where<br />

you want to be yet. I empathise with every owner<br />

out there striving to achieve balance while running<br />

a business, a life, a home and a family. I realised that<br />

even though I run a distribution business, I have faced<br />

the exact same problems as our clients. Coming out<br />

the other side of transformation, I was trying to work<br />

out what the common threads were in the mindset to<br />

“keep on keeping on” and what has not only kept me<br />

sane, but enthusiastic and fulfilled.<br />


TRUTHS that I have discovered through a bit<br />

of soul searching, which contribute to this growth<br />

mindset:<br />

1. Purpose<br />

2. People<br />

3. Process (ie priorities and a plan!)<br />

4. Product<br />

5. Perseverance<br />

The net result is that this is the pathway to profit, but<br />

each of these topics plays a role in getting you there.<br />


NOW but it’s for very good reason. The first<br />

universal truth is that purpose connects you to why you do what you and is an<br />

exceptionally powerful and empowering process. I’ve always had this insatiable<br />

inner drive for change. Not change for the sake of it, but empowering and<br />

enduring to make a positive impact to our team, our clients, our client’s clients,<br />

our brands, our industry and our planet. It wasn’t until recently that I understood<br />

this part of myself and how it’s given me the courage to take sometimes ridiculous<br />

risks, make some epic mistakes and (most importantly) forgive myself for<br />

those mistakes.<br />


MORNING but there’s virtually no point it you’re doing it all on your own.<br />

It’s no secret that the second key universal truth is that people are the single<br />

greatest asset to a business. But as an owner, manager or leader it’s hard going<br />

and it’s tantamount to herding cats some days. You’re playing a cast of roles –<br />

boss, coach, friend, counsellor – and it can be lonely all on your own at the top.<br />

I had some sage advice recently to squash all of these roles into one and<br />

approach my team as though I’m a parent. Reeling from the thought, I realised<br />

it’s not as patronising as it sounds and I’m truly invested as a guide, with the best<br />

intentions for each of my team.<br />


IS CRUCIAL to bring them on the journey. You can never explain enough,<br />

because sometimes it all makes perfect sense in your head, but your team are not<br />

clairvoyants (reminder note to self!).<br />


and there is no room for passengers in a high-performance culture. You need to<br />

know where there isn’t an alignment between a person and your purpose, and<br />

then be brave enough to call time. No-one intentionally shows up to do a bad job,<br />

but sometimes they do and you just have to deal with it – what you tolerate you<br />

endorse. The nature of our industry is that we are fixers, nurturers and healers and<br />

this same ethos applies to the way we treat our teams. But there may be some that<br />

you just can’t fix and you have to be okay with that. You need to be on your own<br />

team too and to be able to call bullsh*t on yourself. No blaming, no excuses and<br />

no putting your head in the sand. It only works for a short time. Be the master of<br />

your own destiny.<br />

THE THIRD UNIVERSAL TRUTH IS that as we seek balance in<br />

our busy lives, the panacea for stress is a combination of process, priorities and a<br />

plan. It’s a bit of a boring topic, but consistency and simplicity of a process sets<br />

and manages expectations to ground you in security day-to-day. Your process<br />

and priorities drive 80% of the business activity to gives you a little bandwidth to<br />

roll the big rocks that will make a big difference. Micromanaging people will kill a<br />

business, but micromanaging the definition of the process that the people use can<br />

revolutionise and deliver exponential results. This can only be done if you don’t try<br />









and do it all at once, all the time. Pick the “fewer, bigger, better”<br />

things that will make a difference because strategy is more often<br />

what we choose not to do.<br />


DO so that you’re not overwhelmed and your plan is specific<br />

and achievable. The only thing left to do is to just to do it!<br />


WITHOUT PRODUCT however the fourth universal<br />

truth is that your product isn’t the brand on your shelf, it’s the<br />

value that you create to your customers. Get out of transaction<br />

mode – your client can buy “stuff” anytime. What they want is<br />

an experience. To be valued. The reason they’re coming to you<br />

is for a result and sometimes that result is just to have an hour to<br />

themselves. I’m fascinated that we focus so much on product in<br />

our industry, since the touch you provide in the treatment means<br />

you become closest person to them other than their partner.<br />

That’s an incredible privilege and responsibility. So get busy being<br />

a partner with them to achieve their goals. You don’t have a crystal<br />

ball, so ask them what they would like! And don’t let your own<br />

thoughts get in the way because you don’t know what the client<br />

is thinking. You’ll be waiting a long time to find out what they’re<br />

thinking if you don’t ask.<br />

7FREE<br />



VEGAN<br />


SHORTEST because it’s the simplest. The fifth universal<br />

truth is that nothing happens without relentless perseverance.<br />

Change the way you think about perseverance because it’s not<br />

hard – it’s the journey, so manage your own expectations.<br />

It’s a pure numbers game – the more time you spend doing the<br />

right activities, the higher the likelihood of success. So plan your<br />

perseverance and give yourself time (and honour that time) to<br />

invest in your own professional development and planning. Your<br />

own self-accountability is crucial, and the key to managing your<br />

self-accountability is often managing your self-doubt. Tap into<br />

yourself, trust yourself, push yourself, forgive yourself and very<br />

importantly celebrate yourself. n<br />



Perfect<br />

TO BE<br />

Nikki Somerset is the CEO of BLC<br />

Cosmetics www.blccosmetics.com<br />




1300 470 648<br />




LEADER<br />

Bio <strong>Beauty</strong> Concepts founder<br />

Talya Bergmann reveals how to be a<br />

business standout By. Anita Quade<br />

Tell us why you set up Bio <strong>Beauty</strong><br />

Concepts?<br />

“We have been the exclusive distributors for Bio<br />

Sculpture Gel for over 20 years, and loved offering a<br />

brand with such a positive beauty conscience, so we<br />

started to look if there were any other complimentary<br />

brands that aligned with our health focused approach<br />

to beauty. This is when we discovered Nouveau<br />

Lashes, the leading lash care brand in UK, which<br />

just aligned perfectly with what we believe beauty<br />

is all about. So together with my brother Brad, we<br />

created Bio <strong>Beauty</strong> Concepts – where we believe that<br />

we can make a difference in the beauty industry by<br />

exclusively offering the world’s best beauty brands<br />

based on a philosophy of:<br />

• seeing the beauty in health; by bringing health into<br />

beauty.<br />

• believing in ending animal cruelty;<br />

• that quality matters;<br />

• and education is power.<br />

Can you give us an insight into your<br />

beauty background?<br />

“I have always had a strong love for beauty and<br />

when I was at university, doing a Bachelor of Science<br />

degree (the complete opposite to beauty), I decided<br />

to do a nail technician course with Bio Sculpture,<br />

and offer nails as a side gig to my studies. Years<br />

later I ended up moving to Sydney to get involved<br />

with the Head Office for Bio Sculpture and an<br />

opportunity arose for me to become a distributor for<br />

NSW and ACT, which I looked after for 10 years<br />

until all the Australian distributors merged together<br />

and we formed Bio <strong>Beauty</strong> Concepts. I am now<br />

also heavily involved in the education for both Bio<br />

Sculpture and Nouveau Lashes, which I love.”<br />

What is the biggest lesson you have<br />

learnt in running a beauty business?<br />

“You need to understand and listen to your customers,<br />

it will teach you exactly what you need to know about<br />

your business and the industry. This is the main reason<br />

why I opened up the Nail Lounge five years ago, to<br />

give us insight and experience into the nail industry<br />

and knowledge that could then be shared with our<br />

customers to help them with their businesses.”<br />


• Keep up to date with training - Education is key to offering highly<br />

skilled services<br />

• Don’t compete on price - Differentiate your business with ‘value<br />

add’ services<br />

• It ‘s all about the experience – keep your services consistent and up<br />

to date<br />

• Quality matters - offer good quality products with a point of difference<br />

• Loyalty programs – reward your loyal customers<br />

How has the beauty market changed over the years?<br />

“I have definitely seen a big trend towards more natural and organic products<br />

in the beauty market as well as products that are vegan and cruelty free.<br />

<strong>Professional</strong>s and consumers alike are much more conscious of the ingredients<br />

used in products and are now electing for safer, non-toxic and more ethically<br />

sourced products to use.”<br />

What is it like working with family in the business?<br />

“It’s the best! I really do love working with my family (my brother and father)<br />

there is no-one you can count on more and trust more than family, which is so<br />

important in business. Family always have the business and each other’s best<br />

interest at heart and give 110% to the business. I also feel that working with<br />

family has also created an extended ‘family like’ community with our employees<br />

and customers, which is wonderful.”<br />

How is it to juggle work and family life?<br />

“To be honest it is a constant juggle, wanting to be in the business as much as<br />

I can, but at the same time wanting to spend as much time as I can with kids,<br />

especially whilst they are so little. Working with family really helps this challenge<br />

as they really understand the importance of being available for my kids when I<br />

need to be and really support me, which I am extremely grateful for.”<br />

You own and manage one of Sydney’s top nail salons The Nail<br />

Lounge – how has the market changed?<br />

“The nail industry has moved towards quick and easy services, as there is<br />

a clear demand for products that help reduce application time and costs of<br />

running a business. Gel polish and dipping powders are products that have<br />


increased in popularity and definitely have a place in the<br />

nail salon, but they have come at a cost to the industry in<br />

the form of poor quality products, little to no education or<br />

training, as well as playing a part in lowering the value of nail<br />

care services to the end user. While much of the salon trends<br />

have changed to more “express services”, at the Nail Lounge<br />

we focus on quality and health and offer products that are<br />

non-toxic and cruelty free as well an excellent customer<br />

experience and outstanding service.”<br />

Do you find it hard to compete with the influx<br />

of nail salons and competitive pricing?<br />

“The worst thing a nail salon can do is compete on price alone;<br />

by reducing prices this will trigger a price war and devalue the<br />

skills and experience of nail technicians and the beauty industry<br />

as a whole. In the end of the day everyone loses. We are fully<br />

booked every day at the Nail Lounge, and we are not a ‘cheap’<br />

salon nor do we use ‘cheap products’. We focus on offering our<br />

customers a unique experience, ensure our therapists are highly<br />

skilled and trained, so that once customers experience a service<br />

at our salon they won’t want to go anywhere else.”<br />

What has been one stand out moment in<br />

your career?<br />

“Definitely opening the Nail Lounge, this was a big challenge<br />

for me and my team but has been so rewarding in so many<br />

ways and I have learnt and continue to learn so much so<br />

much, it has been invaluable.”<br />

How do you manage to stay on top of<br />

the trends?<br />

“I love to engage with our customers on a daily basis and get<br />

to know them and find out what they want and need in their<br />

businesses. Social media is a great tool to knowing what is going<br />

on in any industry as well as having a salon in the industry<br />

provides us with priceless information every day.”<br />

Are there any tips for budding entrepreneurs<br />

starting out?<br />

“In order to remain competitive in today’s beauty industry,<br />

salons need to try to differentiate their services rather than<br />

compete on price. Focus on ‘value add’ services and unique<br />

product offerings that provide them and their clients with<br />

something over and above the norm.”<br />

What are some of the most popular value add<br />

ons to offer clients?<br />

“A good option is to offer high quality products and<br />

experiences to clients that focus on quality, ingredients, health<br />

benefits as well as highly skilled service offerings. I believe<br />

that with so much choice in the beauty industry customers are<br />

willing to pay more if they receive an amazing service but it’s<br />

also an experience that will keep them coming back.”<br />

Favourite parts about being Director?<br />

“Being able to get involved in all aspects of the business, I love<br />

the variety in my job and being a jack of all trades, keeps me<br />

on my toes and keeps me inspired and interested.” n<br />








You have the unique opportunity to offer your clients<br />

a scan event at your clinic where they can see their<br />

skin’s true condition and you can track your clients<br />

progress with before and after skin photos when using<br />

Beauté Pacifique products.<br />

See below what Crème Métamorphique can do for you<br />

Before<br />

After 90 days use of<br />

Crème Métamorphique<br />


(03) 95620513<br />

Info.au@beaute-pacifique.com<br />

beaute-pacifique.com/au/<br />

Beauté Pacifique Australien<br />



There is a lot of confusion surrounding chemical peels in the industry. Clinic Care<br />

founder Sean Abel reveals what salon owners need to know about treatments.<br />

THERE ARE ALL sorts of questions that crop<br />

up when it comes to peels. When do you leave<br />

them on the skin and when do you remove them?<br />

Although most skincare brand’s peels are similar,<br />

most brands like to put a slightly unique and<br />

different spin on their peel formula. Is it important<br />

to follow the guidelines of each peel treatment as<br />

each peel requires you to have a full insight to the<br />

ins and outs of that specific peel.<br />

Chemical Peels usually are divided into three<br />

categories depending upon the depth of the wound<br />

created by the peel. Superficial Peels will only<br />

penetrate the epidermis, they are deemed “very<br />

light to light”. They essentially increase cellular<br />

turn over. Medium depth peels (TCA) wound the<br />

upper dermis and deep peels (Phenol Peels) wound<br />

the mid-dermis. Phenol peeling is rarely performed<br />

today. Medium and deep peeling can create<br />

smoother skin, but can come with long recovery<br />

times and a higher risk of complications. Peels<br />

performed in Australia, either by skin therapist,<br />

nurse or cosmetic physician mainly use superficial<br />

peels. Some medical clinics may like to perform<br />

medium depth peels, although most consumers do<br />

not like the downtime required.<br />

Within the category of Superficial Peels, there<br />

are a vast array of unique blended peels. This is<br />

where it can get confusing to understand and<br />

remember if the peel should be removed or left on<br />

the skin. To know the main exfoliating ingredient,<br />

means you’ll know the outcome and whether the<br />

peel remains on or not, and if the skin will shed or<br />

not. Smarter skincare brands state on the bottle if<br />

the peel is to be removed or not.<br />

A “resurfacing peel treatment” is designed to<br />

resurface the skin and have an immediate effect,<br />

so the skin is instantly softer. This type of peel<br />

must be removed. These encompass most AHA’s<br />

(glycolic, lactic, citric and mandelic) and various<br />

fruit and vegetable pulp blends.<br />

Alpha Hydroxy Acids (AHAs) help to rejuvenate<br />

the skin. They work by interfering with enzymes that<br />

help to reduce sulfate and phosphate groups from<br />

the surface of corneocytes. Be decreasing corneocyte<br />

cohesion, they promote increased exfoliation of the<br />

epidermis. Because AHAs work best in a low pH,<br />

they do not induce enough coagulation of the skin<br />

proteins and therefore cannot neutralise themselves.<br />

They must be neutralised. If they are not neutralized,<br />

the skin can burn.<br />

• Time dependant (up to 10 minutes)<br />

• AHA<br />

• No downtime / no physical shedding of the skin<br />

• Skin instantly fresher<br />

A “shedding peel treatment” is then deemed something that will physically<br />

shed the skin. These generally self-neutralise so they can remain on the skin<br />

for hours after the treatment. The client will leave the clinic with the peel<br />

still on their skin until they wash their face hours later. As a golden rule, if it<br />

contains the beta hydroxy acid (BHA) salicylic acid (usually at 20% or higher),<br />

the peel will remain on the skin and most likely the skin will shed.<br />

BHA induce a very high coagulation of the skin proteins and therefore they<br />

do neutralise themselves. Coagulation can be seen on the skin as “frosting” or a<br />

white chalky haze. It is very safe for the client to leave the clinic with a BHA<br />

based peel on their skin.<br />

• Applied in layers<br />

• Self-neutralize<br />

• Create frosting (white chalky residue) on the skin<br />

• BHA / Jessner<br />

• Extremely unsafe for pregnant women<br />

• Skin is expected to shed<br />



GLYCOLIC ACID: is the smallest known AHA. It is colourless, odorless and<br />

is highly soluble in water. It is derived from sugar cane. It is deeply penetrating<br />

and works deep between the skin cells. Helps to weaken the bonds of the<br />

lipids that hold the dead skin cells together. Dramatically increases cell<br />

turnover.<br />

LACTIC ACID: is the second smallest known AHA. It is derived from sour<br />

milk. Considered more hydrating (or less dehydrating than Glycolic as it<br />

penetrates). Also helps to weaken the bonds of the lipids that hold the dead<br />

skin cells together. Increases cell turnover.<br />

MANDELIC ACID: is the large molecular AHA, much larger than glycolic. It<br />

is derived from almonds. Is considered brightening and anti-bacterial. Ideal for<br />

acne and skin prone to pigmentation. It does create a light exfoliation.<br />

PUMKPIN PULP: naturally rich in Vitamin A + C and enzymes. When applied<br />

in a topical application they can help to soften the skin. The enzymes will help<br />

dissolve dead skin and ensure an immediate softening. Pumpkin increases cell<br />

turnover, stimulates the rejuvenation of collagen and elastin as well as having<br />

antibacterial properties. Pumpkin has the highest concentration of the active<br />

antioxidant vitamin A of all vegetables, and therefore it is the preferred choice<br />

amongst chemists.<br />


SALICYLIC ACID: from the bark of a willow tree. Also called Beta Hydroxy<br />

Acid. Colourless. Used as Aspirin. Mainly used as an anti-acne treatment.<br />

Hot when applied to the skin. Surface exfoliant. Used to shed the skin quickly.<br />

Kills bacteria and opens clogged pores. Anti-inflammatory and can reduce<br />

swelling and sore cysts quickly.<br />


JESSNER PEEL (14% salicylic, 14% lactic acid, 14% resorcinol): Created by<br />

Max Jessner, a Polish born, Dermatologist, who combined 14% of salicylic,<br />

14% lactic and 14% resorcinol, this unique combination of acids will<br />

self-neutralize. They superficially work to break down intracellular links<br />

between keratinocytes.<br />


AZELAIC ACID: derived from wheat, barley and rye, it is used mainly<br />

to help treat acne. It works by stopping the growth of skin bacteria that cause<br />

acne and helps to keep the skin pore clear. Anti-bacterial, Azelaic Acid is<br />

positioned in Australia as schedule 2, which means they are a “Pharmacy<br />

Medicine” or in preparations containing 1 per cent or less of azelaic acid for<br />

non-human use.<br />

TRICHLOROACETIC ACID (TCA): has a very similar molecular<br />

structure to glycolic acid, however TCA is a much stronger acid and the most<br />

aggressive acid of all acids used for peeling. In Australia, TCA is for human<br />

dermal use except when in preparations containing 12.5 per cent or less of<br />

trichloroacetic acid for the treatment of warts other than anogenital warts.<br />


To know we have the ability to choose a treatment that can result in a skin<br />

with an immediate result or take the skin into an intensive peel days after the<br />

treatment, client consultation and getting to know the client’s expectations is<br />

imperative. How many ask their clients “Do you mind if your skin physically<br />

peels or would you rather it didn’t peel post treatment?”<br />

During the consultation time, it is recommended<br />

to find out at least three things they’d like to address<br />

with their skin. This may provide clues to realistic<br />

expectations. It is also extremely important to find<br />

out what treatments they have had previously to try<br />

and fix this condition.<br />



Beta hydroxy acid (BHA) salicylic acid is a<br />

problematic acid. Highly reactive to melanocytes,<br />

BHA can over stimulate the skin and create a post<br />

inflammatory hyperpigmentation on a Fitzpatrick<br />

IV and higher. Preparation of a skin lightening<br />

serum is imperative to help reduce and manage<br />

this risk. Recent sun exposure also increases the<br />

risk. If in doubt, don’t. n<br />

Sean Abel is the creator of<br />

Derma Energy. He has over 20<br />

years in the beauty industry. He<br />

started the distribution company<br />

Clinic Care in 2007.<br />

www.cliniccare.com.au<br />



Staying<br />


Five years ago Dr Bruce<br />

Williamson and his wife<br />

started SkinSmart Medical<br />

after moving his lasers from<br />

his skin cancer practice to<br />

his new cosmetic premises<br />

across the road. He catches<br />

up with Michelle Ruzzene<br />

to talk about his thriving<br />

Balgowlah business.<br />

Tell us about SkinSmart:<br />

“I have worked in skin cancer medicine for nearly<br />

30 years, which enabled me to become very<br />

skilled in treating sun damaged skin and minor<br />

skin surgery. I have always been very interested in<br />

lasers and light so about 12 years ago I bought my<br />

first fractionated laser and then with additional<br />

education, interest and skill I purchased another<br />

six lasers and many other similar<br />

devices; radio frequency, plasma, IPLs,<br />

ultrasound and more recently an Onda<br />

Coolwave Machine. My wife manages<br />

the practice and is my main therapist<br />

doing the hydrafacials, IPLs and many<br />

of the lasers treatments.”<br />



• Tailored wrinkle relaxing<br />

injection treatments<br />

• IPL<br />

• Fractionated laser resurfacing<br />

• Vascular treatment<br />

• MonaLisa Touch<br />

Your staff?<br />

“We have two wonderful part-time receptionists and a part-time female<br />

doctor who work with us. Our female doctor, Ruby, does the MonaLisa<br />

Touch Laser treatment.”<br />

How do you stay motivated?<br />

“Unlike skin cancer medicine where there is little change, the cosmetic and<br />

laser medicine areas are constantly changing, innovating and growing which<br />

makes it such an exciting industry in which to be involved. I enjoy the<br />

conferences and find them both educational and inspiring.”<br />

Why do your clients love SkinSmart?<br />

“As I have a strong background in treating skin, our clients enjoy being able<br />

to have all areas treated at one clinic – relax, refill, rejuvenate and reposition<br />

without surgery; lumps, bumps, warts, tags, moles sweating – you name it<br />



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– if they are non-surgical skin concerns, we can help with<br />

most of them.”<br />

What are the most popular treatments?<br />

“Evening out skin tone with a combination of laser and light<br />

treatments to help reduce rosacea, dark blemish or pigment<br />

and raised lesions. We use a combination of treatments to do<br />

this depending on the patient concerns.”<br />

Tell us about education and training?<br />

“I enjoy watching youtubes, presentations or podcasts,<br />

reading articles or reviews, keeping current by reading<br />

colleague comments on our closed facebook forum,<br />

or comments by patients on websites like RealSelf. I<br />

attend a couple of conferences each year and attend<br />

industry presentations as well as those arranged by our<br />

professional college.”<br />

How has technology influenced the clinic?<br />

“We would not have the kind of clinic we do without<br />

laser, light, radio frequency and other technologies. We<br />

unfortunately have lagged behind in the social media space,<br />

so we are making that more of a focus for this year.”<br />

What are SkinSmart’s future plans?<br />

“Up until now we have not had any devices that have<br />

treated fat. We recently bought an Onda Machine – a<br />

European machine which is very new to Australia. This is<br />

an innovative way to treat fat and we are hoping to be able<br />

to offer our clients one more thing to keep being a onestop-shop.”<br />

n<br />

SkinSmart, Suite 3, 383 Sydney Road, Balgowlah, 2093<br />

02 9949 9988 www.skinsmart.com.au<br />

Formulated according to Chinese Medicine<br />

healing principles<br />

In-clinic training (for approved stockists)<br />

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For more information contact<br />

Irene on 03 9888 4129 or<br />

info@salubre.com.au<br />


BEFORE<br />

Reduction in<br />

redness<br />

Reduction<br />

in fine lines<br />

Less<br />

puffiness<br />

Tightening<br />

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AFTER<br />

Results Achieved After 1 Treatment



After more than 15 years in the beauty industry Skintifix<br />

founder Robyn McAlpine has released her first book to share<br />

her secrets and inspire other entrepreneurs. By Anita Quade<br />

Tell us how you got into the<br />

beauty business?<br />

“I trained for my diploma back in 2005 after a<br />

lengthy inner battle of not feeling ‘girly’ enough to<br />

be in the beauty industry. A year after graduating,<br />

I realised there was a lot more to this industry than<br />

nails and makeup. The creativity and artistic flare of<br />

the former were never my forte, but once I realised<br />

that my love for biology could translate into skin<br />

therapy, the beauty industry became something that<br />

I could really sink my teeth into. In the last decade<br />

I have invested in a myriad of post graduate short<br />

courses to indulge my skin nerd brain.”<br />

You have been in business more than a decade – how have<br />

you seen the beauty landscape evolve?<br />

“I feel the sense of community has grown. I believe due to becoming more<br />

specialised in select services, businesses now work more collaboratively, referring<br />

clients to trusted providers for services they don’t offer.”<br />

What has been one of the major game changers in<br />

the industry?<br />

“The revolution of skin care and how we work with it to achieve results has<br />

always been a big part of the evolution of our industry. It is an ever changing<br />

You founded your business in 2009<br />

and it was re-branded Skintifix in 2017.<br />

What has been the best part about<br />

being your own boss? Worst part?<br />

“I love the flexibility and variety. Also knowing<br />

that you are the one responsible for the good and<br />

the bad, it all falls on your shoulders and you get to<br />

control how you handle that.<br />

The worst part is not knowing when to<br />

switch off. The to do list and the goals list is ever<br />

growing and I tend to forget what is a realistic<br />

amount that can be achieved in a day. You also<br />

have to have nerves of steel as there is very little<br />

predictability. Even a decade of owning my own<br />

business, I can see patterns but you really never<br />

know what each week, month or year will bring<br />

so you need to learn to get comfortable with a<br />

certain level of discomfort.”<br />

Can you let us in on your major<br />

career highlights?<br />

“There are so many! Opening my business, hitting<br />

the 10 year milestone, having an exceptional team,<br />

speaking at events, becoming brand ambassador for<br />

Dermaviduals, publishing my book, truly I am so<br />

proud of what I have achieved.”<br />

You practice Corneotherapy. Tell us<br />

about that.<br />

Corneotherapy works to always strengthen the<br />

barrier which often goes against what is trending. I<br />

know for me, that I had to unlearn many habits and<br />

ingrained thoughts and start to look at skin from a<br />

perspective of biology and what it’s naturally capable<br />

when we don’t interfere.”<br />

game, despite skin cell biology always remaining constant, the only advances<br />

are in the technology we use to understand more intimately how it works. The<br />

actual biological function doesn’t change. The tides have turned as we now<br />

know that skin has simply been asking us to respect its process and not interfere<br />

with it. It’s like we have come full circle and we are beginning to repair what<br />

we were once tearing down. I believe we are seeing a big shift both in skin care<br />

formulations and treatment modalities.”<br />

You recently released a book titled Skinside Out, first of all<br />

how did you find the time for that with running a business?<br />

“Honestly, I don’t even know! Skinside Out was written in the very early<br />

mornings, late nights, on trains, in airports and everywhere else in<br />


etween. I look back to the last two years of my life and<br />

between running a business, going through a complete<br />

rebrand and a few hurdles in my personal life, I often<br />

wonder how I managed to include writing a book. I really<br />

enjoy writing so this book really has been a pleasure to<br />

write. Not once did it feel like a chore or something to<br />

begrudge. I would almost say it was cathartic as it gave me<br />

a bit of an anchor amongst all the crazy going on.”<br />

How long was the process?<br />

“I have always wanted to write a book but it wasn’t until<br />

last year that I really started working on it. In 2014 I wrote<br />

Skinside Out, my 12 week online program that ran for two<br />

years and will be relaunched in September. A lot of what<br />

I was doing in that program became the backbone of my<br />

book and so it naturally evolved into print. The actual<br />

writing of the book took 12 months. I wasn’t rushing the<br />

process and would often come home and write late into the<br />

night after conversations with my team and clients. They<br />

would ask me to explain something happening in their skin<br />

and I would then go home and elaborate on my answer.”<br />

What was the most difficult part about writing<br />

the book?<br />

“Finding time to get it out of my head and onto paper was<br />

tricky, but then also figuring out how to make it all flow.<br />

The best part was that my editor knew nothing about skin<br />

and so was able to point out the bits that didn’t make sense.<br />

Without assumed prior knowledge she was able to question<br />

the places where I didn’t explain a biological skin process in<br />

understandable detail for someone who hasn’t studied skin.”<br />

What has the reaction been like to the book?<br />

“Incredible! I wrote this book for our clients, to empower<br />

them to make great skin choices. There is so much misinformation<br />

out there that I wanted to give them some<br />

foundational skin knowledge to help them see through<br />

marketing hype.<br />

So far, I have had amazing support from my fellow skin<br />

nerds, the skin and beauty industry have really embraced<br />

it. I realise now that this book is also a great tool for<br />

young therapists who are struggling to explain complicated<br />

skin processes to clients. This book gives them the<br />

metaphors and analogies that not only help them better<br />

understand what is happening, but they can then share this<br />

with their clients.”<br />

What is the major message you wanted to get<br />

across in the tome?<br />

“I wanted everyone who reads this book to have a<br />

gazillion ‘aha’ moments about their skin. I wanted them<br />

to understand why past treatments may have under<br />

delivered and why not all skincare is skin “care”. I believe<br />

as our industry expands, that everyone will want a piece<br />

of the action. We have already seen this with a barrage of<br />

influencers stepping into the beauty advice giving space.<br />

I wanted to cut through the mis-information and empower<br />

readers with knowledge so that they could make informed<br />

choices.” n




Nobody wants to pay more tax than they have<br />

to and the key to minimising your taxes is to<br />

ensure that you claim all the deductions you’re<br />

entitled to. Mark Chapman reveals how to<br />

keep your tax in check.<br />

The Golden Rules of Tax Deductions<br />

If you want to make a claim for work-related<br />

expenses, you need to follow the three golden rules:<br />

• The expense must relate to your work<br />

• You mustn’t have been reimbursed by your<br />

employer<br />

• You must be able to prove that you spent the<br />

money. That means that you must keep receipts,<br />

invoices or statements to demonstrate that you<br />

actually incurred the expense.<br />

H&R Block’s tip is to keep electronic copies<br />

of all documentation relating to expenses. Paper<br />

receipts get lost or fade, so keeping everything<br />

together on your phone or computer will save time<br />

and effort when you come to complete next year’s<br />

tax return.<br />

Get Help<br />

There’s a reason why nearly 75% of people use<br />

a tax agent to help them do their taxes. Tax is<br />

complicated and stressful and if you do it yourself,<br />

you’re likely to make a mistake. You might claim<br />

something you weren’t entitled to and find yourself<br />

audited by the ATO or you might miss out on a<br />

deduction you could have claimed but didn’t realise was available to you; the<br />

result is a lower refund than you could have got. Using a tax agent takes away<br />

the stress and opens up a whole world of expertise to guide you through the<br />

process, so you can be sure you’re claiming everything you’re entitled to. You<br />

wouldn’t generally choose treat a medical condition yourself, you’d see a doctor<br />

so why should tax be different? Get expert advice and the fee will generally be<br />

more than covered by the bigger refund and the peace of mind.<br />

If you use your car as part of your work, for instance to travel to clients,<br />

between jobs, to expos or to collect supplies, you can claim the costs of your<br />

work-related journeys. If you use your own car, either claim 68 cents per<br />

kilometre up to a maximum 5,000 kms or keep a logbook and claim your<br />

actual expenses. You can also claim for parking, tolls and public transport if<br />

you don’t use your car.<br />

You can’t claim the costs of traveling to and from work (the daily commute)<br />

though you might be able to make a claim if you’re required to transport<br />

equipment which you can’t safely store at work (TIP: the ATO checks such<br />

claims closely so make sure you can prove your claim).<br />

Equipment<br />

You can claim the cost of buying tools and equipment that you use in the<br />

beauty business. If the item costs $300 or less, you can claim it straight away<br />

and if the cost is more than $300, the cost is depreciated over several years.<br />

If you’re in business on your own account, rather than being employed by<br />

someone else, you can immediately write off all items of equipment costing<br />


less than $20,000. This could include makeup brushes and applicators, waxing kits,<br />

mobile phones, laptops and bags or briefcases.<br />

You can also claim the cost of insuring work-related equipment.<br />

Self Education<br />

You can claim the cost of any work-related courses that you undertake, provided that<br />

they relate directly to your current role and aren’t intended to boost your skills into a<br />

promotion or another role entirely. That could include courses on makeup techniques,<br />

massage and nails. It could also include management training if you supervise staff.<br />

Courses run by a university or TAFE such as Cert IV in <strong>Beauty</strong> Therapy or Diploma in<br />

Salon Management could also be relevant. In addition to the cost of the course, you can<br />

claim travel costs to and from the course, accommodation and meals if you’re required<br />

to sleep away from home, books, stationery and depreciation on computer equipment<br />

used in your study.<br />

Clothing<br />

If you’re required to wear a uniform at your workplace, the cost of purchasing the<br />

uniform is claimable and you can also claim for the cost of cleaning the uniform.<br />

Conventional clothing doesn’t count as a uniform so ideally any garment you claim for<br />

should have the business logo on it.<br />

You can also claim for protective items such as gloves, aprons, hats or hair nets,<br />

goggles and non-slip shoes.<br />


• If you work from home (at weekends or in the evenings for instance) you can<br />

claim a deduction for home office expenses. Either claim 45 cents per hour or<br />

claim a proportion of your actual costs, based on a diary of work use.<br />

• Claim for professional subscriptions, whether to a professional body or to a trade<br />

union.<br />

• The cost of work-related magazines and journals.<br />

• The cost of work-related books (for instance, books focussing on styling, colour,<br />

beauty, or management).<br />

• If you’re required to work overtime, you can claim for the cost of buying meals<br />

provided you have been paid an allowance by your employer.<br />

• Agency costs: if you get your work through an agency, the cost is claimable.<br />

• The cost of using a tax agent is itself tax deductible, including costs incurred in<br />

travelling to see the tax agent.<br />

• If you use your mobile phone for work purposes, you can claim a proportion<br />

of both the cost of the phone and the monthly bill, to the extent that the costs<br />

relate to work or business.<br />

• If you attend exhibitions, competitions or other events in a professional capacity,<br />

the costs are claimable.<br />

• Claim for conference expenses. As well as the cost of the conference itself,<br />

that can also include travel, meals and accommodation costs – even where the<br />

conference is overseas, though you might need to apportion the costs (and<br />

disallow the private bit) if you spent some downtime on the beach afterwards!<br />

• You can claim a deduction for charitable donations provided the amount is $2 or<br />

more and you have a receipt.<br />

Mark Chapman, Director of Tax Communications, H&R Block is a regular<br />

commentator on tax matters. For further details visit: www.hrblock.com.au



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The secret to<br />

perfect skin.<br />

BEFORE<br />

Natural<br />

beauties<br />

ON SHOW<br />

<strong>Beauty</strong> was front and centre at this<br />

year’s Naturally Good Expo <strong>2019</strong>.<br />

THOUSANDS OF PEOPLE turned out to attend<br />

Naturally Good Expo <strong>2019</strong>, a two-day trade show held over<br />

the first weekend of June at the International Convention<br />

Centre in Sydney.<br />

More than 360 exhibitors from across the nation and<br />

around the world were on show, with exhibitors in the beauty<br />

and living zone growing by 10 per cent in comparison to the<br />

previous year.<br />

Clement Hery from analytics group IRI Australia<br />

highlighted in his presentation that beauty care was a priority<br />

for Aussies with each of us now spending around 45 minutes a<br />

day on grooming, which was more time spent per day on food<br />

preparation (40 minutes) or exercise (20 minutes).<br />

<strong>Professional</strong> <strong>Beauty</strong>’s sister industry magazine Esprit hosted<br />

a popular VIP beauty event which featuring a talk from Luk<br />

Beautifood’s Cindy Luken, whose range includes lipsticks made<br />

from fruit. She said that buying all-natural skincare products<br />

was important to 75 per cent of all women aged 18-34 years. n<br />

The Naturally Good Expo <strong>2019</strong> was held from June 1-2 at the<br />

ICC Sydney.<br />


• Australian cosmeceutical range<br />

• Results driven skincare<br />

• Select 7 Skin Peel System<br />

• Great price point and markup<br />

• Easy to use and recommend for retail<br />

• Annual marketing planner in place<br />

• UltraRewards - Client Loyalty Program<br />

• Staff skincare rewards<br />

• Flexible Opening Orders<br />

• Regular Salon Training<br />

• Momentum - Annual Salon Partner Conference<br />


F117 AT BEAUTY<br />


1300 660 297<br />

ultraderm.com.au<br />



The Magical<br />


The Maldives is the smallest Asian country by area, but what it lacks in<br />

size it makes up for in spectacular scenery. In between catching waves,<br />

Glenn Silburn catches up with cluster spa manager Ferryana who reveals<br />

why Chavana Spa at Adaraan Select Hudhuranfushi is one of the best surf<br />

holiday resorts in the Maldives.<br />


Tell us about The Chavana Spa?<br />

“The word Chavana is the name of the humble Indian sage who discovered<br />

the fountain of youth and, with a dazzling appearance, went on to marry<br />

a princess. All inspiration for The Chavana Spa flows from the beautiful<br />

freshness of a Balinese garden during spring time. Bright pastel colours and<br />

fresh floral aromas, partnered with green and woody notes. The Chavana Spa<br />

introduces Balinese Fusion at its best – contemporary but never modern. The<br />

sounds of the Balinese garden are captured in our unique blend of traditional<br />

Balinese music with contemporary tones.”<br />

When and why did The Chavana Spa open?<br />

“The Chavana Spa first launched in October in 2009 after recognising the<br />

need for a simple spa concept that would suit the ever-growing middle market.<br />

Deriving its inspiration from Bali, Chavana is fresh, friendly and comfortable.<br />

The Chavana Spa welcomes everyone to experience the freshness and energy<br />

of the Balinese spa spirit.”<br />

What makes The Chavana Spa unique?<br />

“All too often, the spa experience is confusing and intimidating for all but<br />

the most spa-savvy consumers. With The Chavana Spa, we offer a simple,<br />

understandable and approachable concept that welcomes all to experience it.<br />

The Chavana Spa creates an environment where you can feel confident and<br />

safe exploring the wonderful world of spa.”<br />











• FRESH – like a beautiful Balinese garden, the energy and spirit of<br />

which will flow through every element of the guest experience.<br />

•<br />

FRIENDLY – and approachable, we encourage all guests to allow us<br />

to introduce them to a fresh new Balinese spa experience.<br />

•<br />

VALUE – for money, time and effort is assured as we recognise that<br />

all three of these things are precious commodities in today’s busy life.<br />

•<br />

TREAT – yourself to a spa experience that simply allows you to take a<br />

well-deserved ‘time out’.<br />

Tell us about the surroundings?<br />

“The Chavana Spa at Adaaran Select<br />

Hudhuranfushi is nestled in a lush, quiet area<br />

on the island, serving as a private sanctuary for<br />

individuals or couples to enjoy treatments together.<br />

It features three double rooms with an outdoor<br />

jacuzzi and shower and one double room with an<br />

outdoor bath and shower, all arranged around a<br />

central courtyard. There is also an inviting open<br />

air reception, a manicure-pedicure room and a<br />

retail boutique and lounge, dedicated to quality<br />

spa products, which invites customers to continue<br />

their spa journey at home. Amidst the landscaped<br />

gardens and pleasant shade from large trees<br />

surrounding the spa, one double and two single<br />

outdoor timber pavilions allow you to experience<br />

relaxing treatments in a unique setting.”<br />

How did you get into beauty?<br />

“It started in 2004, when I was hired as an<br />

administration assistant for Kirana Spa, Ubud Bali,<br />

a spa by Shiseido. I have been in love with the spa<br />

and beauty industry ever since.<br />


in the form of new product launches, spas are introducing these products<br />

in their offering. More and more of the visitors coming to the Maldives<br />

are aware of wellness. They know enough to know that they should be<br />

living better lives. The ‘wellness transition market’ represents a significant<br />

opportunity for many spas in the Maldives.”<br />

I earned my degree in economics majoring in<br />

accounting and marketing and through the years,<br />

I have had extensive training and knowledge in<br />

the spa operations. Mandara Spa Indonesia was<br />

the first company to give me exposures to spa<br />

operations when they hired me as spa manager for<br />

Ayodya Spa by Mandara. My first experience with<br />

The Chavana Spa was on Nov 2011, when I was<br />

assigned for the opening of The Chavana Spa at<br />

Adaaran Select Meedhupparu, Maldives.<br />

Currently, as a cluster spa manager for Adaaran<br />

Resorts, Maldives, I am overseeing operations of<br />

four spas under Adaaran Resort in the Maldives.”<br />

What do you love about the local<br />

beauty industry?<br />

“The spa is becoming a vital part of the resorts<br />

offering here in The Maldives. While most of the<br />

innovation is coming from skin care companies<br />

What challenges do you see in the spa industry?<br />

“We see a shift of tourism market in the Maldives with a significant increase<br />

in the number of Asian visitors. The introduction of the guesthouse market<br />

resulted in a change to the traditional spas approach and its offering. The<br />

challenge for a spa is to be still relevant to those ever-changing markets. We<br />

must look at our service offering to capture those changing markets, to be<br />

more agile, otherwise the spa will operate on sub-optimal level, due to the<br />

lack of guests.”<br />

Tell us about your staff?<br />

“The Chavana Spa staff undergoes rigorous training and assessment at<br />

the Mandara Spa Training Academy, in Bali – Indonesia, before they are<br />

introduced to the spa environment. Consistent delivery and caring service<br />

are the focal points as our staff undertake intensive practical, theoretical and<br />

on-the-job training. To keep the team motivated, we always try to create<br />

a positive work environment, encourage teamwork and idea-sharing, and<br />

make sure the team have the tools and knowledge to perform well. Setting<br />

reasonable and achievable goals further gives encouragement. When team<br />

members hit notable milestones we increase their motivation with individual<br />

incentives, or team incentives to motivate employees as a group.”<br />


What kind of customers do you attract?<br />

“Our guests are mainly our resort guests, however as our resort, Adaaran Select<br />

Hudhuranfushi, is conveniently situated in North Male Atoll, just 19 kms<br />

from the international airport, with an easy access by speedboat that covers the<br />

distance in a mere 30 minutes, we also have clientele on day visit basis.”<br />

What are the signature treatments?<br />

“Chavana Massage is our signature massage, it is a fusion of global techniques<br />

performed by two therapists at the same time and it is highly recommended<br />

after a long day of sea excursions or water sports activities.”<br />


What are the most popular treatments?<br />

“The most popular treatment is the Balinese massage. Passed down through<br />

the generations, this massage is designed to loosen tight muscles and<br />

improve energy flow. As well, Elemis Spa therapies, from the luxury British<br />

spa and skincare brand, are available so one can indulge in result driven<br />

treatments using superior ingredients combined with scientific solutions for<br />

skincare concerns.”<br />

What retail brands do you stock?<br />

“Elemis, a luxury British spa and skincare brand that uses the successful<br />

combination of natural active ingredients with cutting edge technology,<br />

bringing to the market some of the most influential anti-ageing products and<br />

professional spa-therapies. Also The Chavana Spa products, which have been<br />

created blending traditional ingredients in contemporary combinations. Retail<br />

products have been exclusively designed to complement the treatment offering<br />

and encourage guests to take the spa experience home with them. n<br />


WAXING<br />

premium grade xxx wax<br />

• Ultra flexible / Super thin application<br />

• Vegan friendly<br />

• Australian Made<br />

• With Exotic Plant Oils<br />

NEW!<br />

inspired by Pantone<br />

Colour of the Year <strong>2019</strong><br />

Living Coral”<br />


i n f o @ a r t a v . c o m . a u<br />

+61 8 8300 1999<br />



JANE<br />


Pioneered a holistic approach to beauty<br />

more than 25 years ago creating her selftitled<br />

range that promised skin benefits. She<br />

reveals what she has learnt on her journey.<br />

Biggest lesson I have learnt…<br />

is that we can make a difference, no<br />

matter how small. It all adds up to<br />

become a powerful movement. That’s<br />

what happened with clean makeup.<br />

I love makeup because…<br />

it lifts my mood and helps<br />

me to feel ready to face<br />

the world.<br />

My mantra is…always<br />

do what you say you’re<br />

going to do.<br />

I would tell this to my<br />

younger self… don’t worry<br />

about the things you can’t<br />

change. There’s so much you<br />

can’t do anything about but<br />

there’s a lot you can do to affect<br />

your immediate world. And that<br />

can be a joyful experience.<br />

The one product I<br />

can’t live without<br />

is… my PurePressed<br />

Base. It’s a foundation,<br />

concealer, sunscreen<br />

and skincare all in one.<br />

I use it by itself or as<br />

a finishing powder.<br />

I never leave home<br />

without it.<br />

True bliss for me is… picking vegetables<br />

from the garden, grilling them on the barbecue,<br />

inviting friends to share them while we sit by the<br />

lake with a glass of wine watching the water.<br />

My career<br />

highlight<br />

was… when<br />

I realised I<br />

was helping<br />

to make<br />

women feel<br />

good about<br />

themselves.<br />

My next big plan is to…<br />

build a house and make it<br />

completely sustainable.<br />


EVENTS<br />



Amirova Cosmetic Clinic hosted a Venus<br />

Concept TriBella demonstration following<br />

a morning tea. Media watched as a model<br />

undertook the skin rejuvenation treatment to<br />

simultaneously enhance tone, tightness, and<br />

texture performed by clinic CEO and founder<br />

Sofia Amirova.<br />


Derma Aesthetics won the Global<br />

Marketing Award at the International<br />

dermaviduals Symposium in Bonn,<br />

Germany. Creativity, concepts, PR and<br />

campaigns were all assessed as part of<br />

the criteria. The award was presented<br />

to co-managing directors Reika Roberts<br />

and Simone Vescio by the founder of<br />

dermaviduals, Dr Hans Lautenschläger.<br />


The <strong>Beauty</strong> Spot, a salon in the<br />

heart of Victoria’s Swan Hill, took<br />

home the prestigious <strong>2019</strong> Salon<br />

of the Year Award for a second<br />

year running at the <strong>2019</strong> PBS Skin<br />

Summit. The summit was held<br />

over two days at Sydney’s Doltone<br />

House Darling Island and was the<br />

perfect combination of celebration<br />

and education.<br />


Bondi Sands held a fun night for media and key influencers at Sugar<br />

Republic Sydney to celebrate the newly launched Aero self-tanning<br />

foam. Media joined co-founder of Bondi Sands Blair James around<br />

(and in) the famous ball pit and indulged on carnival style food and<br />

drinks as the brand brought a little slice of the Bondi Sands USA’s<br />

Coachella launch to Australia for the event.<br />


Highly acclaimed member of the Kat Von D <strong>Beauty</strong> Artistry<br />

Collective, Steffanie Strazzere, touched down in Sydney<br />

to launch the Kat Von D <strong>Beauty</strong> Go Big Or Go Home<br />

Volumizing Mascara. Guests had the opportunity to trial the<br />

product for themselves at the Pitt St pop up event and took<br />

home a goody bag with the new mascara and Tattoo Liner.<br />



Guests were invited to a showcase at China<br />

Heights Gallery in Surry Hills, where Marie<br />

Cocciolone, founder and CEO of Inskin<br />

Cosmedics, led guests through a guided tour of<br />

the latest in innovations by O Cosmedics and<br />

Ginger&Me. Media nibbled on snacks that<br />

promoted ultimate skin health before walking<br />

away with an affirmation and bespoke fragrance<br />

that was mixed and inspired by the scents in the<br />

O Cosmedics skincare range.<br />



Mesoestetic Pharma Group recently held<br />

their third Specialised Depigmentation<br />

seminars in Australia as part of a global<br />

initiative. The comprehensive course,<br />

which was lectured by mesoestetic<br />

international trainer Sabine Wallez, was<br />

a huge success and resulted in a total of<br />

51 Specialised Depigmentation Centres<br />

that are now certified across Australia.<br />



Media and influencers were treated<br />

to a bespoke Murad facial at the<br />

Paddington <strong>Beauty</strong> Room. Following<br />

the facial, the freshly pampered<br />

guests were introduced to the latest<br />

product launches and were given a<br />

goody bag containing items tailored<br />

to their skin to take home.<br />


Alpha H unveiled its Hyaluronic 8 over a stunning breakfast<br />

at the Public Dining Room, overlooking the water at Mosman<br />

Beach. Guests dined on buttermilk pancakes, smashed avocado<br />

and smoked salmon before they were invited to visit the<br />

‘hydration station’ where they could immediately measure the<br />

hydration levels of their skin before and after using the intense<br />

hydrating serum.<br />


Volunteer group Tender Loving Beauties officially launched at<br />

a Mother’s Day High Tea organised by Hummingbird House,<br />

Queensland’s only children’s hospice. The fundraising event<br />

was held at Victoria Park, Brisbane. Tender Loving Beauties,<br />

founded by Nicola Le Lievre, owner of In Therapy in Red Hill,<br />

help sick or disadvantaged adults and children feel happier by<br />

offering them some much needed TLC.<br />

More info www.facebook.com/tenderlovingbeauties<br />

Hosted or attended a great beauty event? We’d love to hear from you. Please email your clear<br />

photos with a brief description of the event to be considered for inclusion in <strong>Professional</strong> <strong>Beauty</strong><br />

to our beauty editor, Michelle Ruzzene, at mruzzene@intermedia.com.au.<br />


AD INDEX<br />

index<br />

Advanced Cosmeceuticals 11, 66, 67<br />

Advanced Skin Technology 99<br />

Alpha-H 94<br />

APRA 23<br />

Artav Australia 52, 133<br />

asap skin products 6, 7, 84, 85<br />

Barney’s Salon Supplies 125<br />

Beauté Pacifique Australia 119<br />

Bel & Brio 103<br />

Bio <strong>Beauty</strong> Concepts 49<br />

BizCover 114<br />

BLC Cosmetics 33<br />

Candela Medical 101<br />

Christina Cosmeceuticals 140<br />

Clinic Care 111<br />

ClinicalPRO 127<br />

Comfortel 53<br />

Cryomed Australia 2, 3, 61<br />

Cutera 76, 77<br />

Cynosure 139<br />

Derma Aesthetics 70, 71<br />

Dermalogica 4, 5<br />

Eckstein Australia Real Skin Care 35<br />

Ex-Import Niche Products 115<br />

Guinot 135<br />

High Tech Medical 62, 63<br />

INIKA Organic 88, 89, 90, 91, 92, 93<br />

Inskin Cosmedics 17<br />

Jane Iredale 55<br />

Jax Wax Australia 107<br />

Kitomba 121<br />

Le <strong>Beauty</strong> & Nail Supplies 37<br />

Lycon Cosmetics 57<br />

Masters <strong>Beauty</strong> International 117<br />

OrganicSpa 47<br />

Payot Cosmetics 26, 27<br />

Pelactiv 13, 113<br />

<strong>Professional</strong> <strong>Beauty</strong> 128<br />

<strong>Professional</strong> <strong>Beauty</strong> Solutions 50, 51<br />

Reed Exhibitions 15<br />

RefectoCil Australia 41<br />

Rezenerate 73<br />

Salubre Cosmeceutical 123<br />

Shedul 43<br />

SME Cash 109<br />

Sothys Paris 38, 39<br />

The Aesthetic Bureau 80, 81<br />

Timely Salon & Spa Software 19<br />

True Solutions 1, 20, 21<br />

Ultraderm 129<br />



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EDITION 3, <strong>2019</strong>



Bringing you 13 world-class professional brands that work in<br />

harmony to protect, perfect, nourish and repair any skin and anybody,<br />

<strong>Professional</strong> <strong>Beauty</strong> Solutions offers a 360° approach to treating your<br />

clients. Enjoy the convenience of having all your business needs met<br />

by a single supplier, while benefiting from the exceptional service,<br />

training, marketing support and business education we offer.



Created by a beauty therapist for beauty therapists, Bestow <strong>Beauty</strong> is<br />

a range of inner beauty powders and oils designed to treat and heal<br />

the skin from within. Founded in New Zealand by Janine Tait — an<br />

internationally qualified beauty therapist and nutritionist with over<br />

30 years’ experience — Bestow takes a holistic approach to skincare<br />

by focusing on dermo-nutrition, wellness and total body health.<br />



Today’s clients are demanding skincare products that deliver similar<br />

results to the more aggressive, invasive treatments on the market.<br />

Meanwhile, there’s also a growing trend towards treating skin<br />

conditions with clean, organic beauty products. PBS is proud to<br />

distribute brands that service both these markets — advanced<br />

cosmeceutical skincare brand, Image Skincare, and Australian-made,<br />

organic skincare range, Organic Nation. Whichever your clients’<br />

preference, we’ve got you covered.<br />



From advanced medical-grade peels by Image Skincare, to luxurious<br />

organic facials from Organic Nation, PBS offers a wide range of<br />

treatments to suit the ethos of any salon, spa or clinic. With skincare<br />

solutions for even the most challenging skin conditions, we’re<br />

confident you’ll find a range that suits your business needs and<br />

delivers amazing results for your clients!<br />


Today’s competitive market means there’s no better time to invest in<br />

technologies that boost your clients’ results and your profits. PBS<br />

proudly partners with two leaders in this market — award-winning,<br />

UK manufacturers Dermalux and Lynton — so you can enjoy the<br />

revenue-generating benefits of world-class, results-driven LED and<br />

laser technology.<br />


With our busy lives taking a toll on our physical and mental wellbeing,<br />

professional beauty treatments have become a powerful relaxation<br />

tool that allow clients to escape the stresses of daily life. Thoughtfully<br />

designed to rebalance mind/body synergy, PBS brands Pure Fiji,<br />

ECOCOCO and Organic Nation offer indulgent massages, immersive<br />

body treatments, and nourishing facials that are the perfect antidote<br />

to the manic pace of modern life.<br />



The final step of skincare is makeup, so don’t let your clients undo all<br />

your hard work by using chemical-laden, skin-congesting cosmetics!<br />

Formulated with natural skin-healing ingredients, Youngblood’s<br />

lightweight, triple-milled minerals provide flawless coverage without<br />

the risk of irritation or congestion.<br />



Get your clients event-ready with Sunescape — our award-winning,<br />

Australian-made, no-nasties professional tanning range. Providing a<br />

natural-looking, long-lasting tan that smells amazing, fades evenly<br />

and looks great on all skin tones, Sunescape products are formulated<br />

with natural ingredients and certified natural DHA, and are veganfriendly<br />

and cruelty free.<br />


WITH PBS?<br />


At PBS, we’re committed to providing our salon partners with<br />

the best products, treatments and training — putting them in<br />

the best position to deliver the results their clients demand.<br />

Beyond that, we’re equally dedicated to offering our salon,<br />

spa and clinic owners the essential business support they need<br />

to build a profitable, reliable business that provides security<br />

for them and their families.<br />



We only take on brands that we know will exceed the needs<br />

of our salon partners. Of every brand we consider, we<br />

ask: Will it perform better than its competitors? Will it be a<br />

reliable and profitable revenue stream? Is it at the forefront<br />

of technological and cosmeceutical advancements? These<br />

questions and dozens more need to be answered before we<br />

decide whether a brand is a good fit for PBS and the 2,000-<br />

plus salon, spa and clinic partners that trust our judgement.<br />



Our online educational platform continues to grow, providing<br />

our salon, spa and clinic partners and their employees with<br />

24/7 access to education and training materials. Specifically<br />

designed to bridge the gap between where your knowledge<br />

and skills are now, and where they need to be, our extensive<br />

online training portal is designed to help you grow your sales<br />

and increase profitability. Best of all, this invaluable online<br />

tool can be accessed anywhere, anytime.<br />



Incentive and rewards programs work, but only when the<br />

targets are achievable — which is what sets our programs<br />

apart. Our loyalty rewards can be accrued across all 13 of<br />

our brands, which makes team incentives easier to achieve.<br />

It’s pretty simple: The more you spend with PBS, the more<br />

you save!<br />


Imagine having access to thousands of dollars-worth of free<br />

marketing material for every brand you stock. Our exclusive<br />

Marketing On A Platter (MOAP) program offers just that! Our<br />

easy-to-use platform gives you access to everything you need<br />

to promote PBS brands in-store and online and our marketing<br />

materials are designed with one goal in mind — to drive clients<br />

through your door and convert visits into sales. ■<br />

For more information on our brands, call 1800 625 387<br />

or visit www.probeautysolutions.com.au

06<br />


TEAM<br />

02<br />

06<br />

09<br />

11<br />

12<br />

14<br />

16<br />

23<br />

IN THIS ISSUE...<br />



Have all your beauty business needs<br />

met by a single supplier.<br />



Is your business catering to this<br />

ever-growing market?<br />



Discover the non-surgical skincare<br />

treatments delivering instant results.<br />


Award-winning LED systems to suit<br />

every business model.<br />


Target clients’ skin concerns with Image<br />

Skincare’s professional peels.<br />



We love a good #FaceMaskMoment,<br />

and we’re not alone!<br />



In this high-stress age in which we live,<br />

discover the healing power of touch.<br />

19<br />

20<br />

22<br />

23<br />

25<br />

26<br />



Give a faux glow that will have people<br />

asking, “Where have you been?”<br />


With its popularity soaring, is it time<br />

to incorporate principles of wellness<br />

into your treatments?<br />


Detox your beauty routine with these<br />

hard-working clean beauty faves.<br />


The final step of skincare is makeup, so<br />

why don’t we prescribe it the same way?<br />


THE GUT<br />

What you put on your skin is only<br />

half the story.<br />

25<br />



We chat to four top salons about their<br />

must-have treatments and products,<br />

and ask, “Why PBS?”<br />


<strong>Professional</strong> <strong>Beauty</strong> Solutions<br />

CEO<br />

Matt Williams<br />


Lisa Williams<br />


Jacqui Catt<br />

Georgia Rogers<br />

Melissa Blume<br />


Jessica Giraldi<br />

Nicole Castle<br />

Fi Levings<br />


Jessica Ruisan<br />

Alison Mattock<br />

Ionne Ocampo<br />

Mia Clifton<br />


Renee Hulbert<br />

Eliza Tribe<br />

Cassie Farrugia<br />

Susan Airey<br />

Sabrina Lee<br />


James Stonham<br />

Patty Apoleski<br />

Nicole Harper<br />

Ellen Thompson<br />

Fiona Auglys<br />

Yang Yue<br />

Sharon Stanley Jones<br />

Georgia Macris-Roper<br />



Denise Wilkie Lyng (NSW)<br />

Jessica Green (NSW)<br />

Julie Leverington (QLD)<br />

Lisa Baxter (VIC)<br />

Karoliina Oloko (VIC)<br />

Jamie-Lee Emmett (VIC)<br />

Katherine Hall (WA)<br />

Follow us<br />







Dear Salons, Spas & Clinics,<br />

Mark Twain once said that there is no surer way to find out whether you like or hate<br />

someone than to travel with them. My travel partner is also my business partner and my life<br />

partner of 25 years, Lisa. And as it turns out, I like her a great deal. I know this for sure,<br />

because in the first quarter of <strong>2019</strong>, Lisa and I literally visited every corner of the globe in<br />

search of new opportunities and solutions that PBS could offer our salon partners. Our<br />

travels took us from Florida to Fiji, then from London to Bologna, and not only did we<br />

uncover some very exciting new additions to the <strong>Professional</strong> <strong>Beauty</strong> Solutions brand stable,<br />

but we had a great time doing it! This issue of PBS Magazine showcases these new<br />

acquisitions, and we hope you’re as excited as we are by what you find in these pages.<br />

While many businesses may be stressing about the current retail climate, our optimism for<br />

the future of salons, spas and clinics like yours is at an all-time high. A recent report<br />

predicted that in Australia, the professional beauty channel is set to outperform the<br />

cosmetics industry within the next five years. The salons, spas and clinics that drive that<br />

growth will be the ones that think carefully about their clients’ needs, pay close attention to<br />

new technology, and take advantage of marketplace trends.<br />

Unsurprisingly, the fastest-growing sector of the beauty industry is natural and organic<br />

products, and our desire to provide you with a new cosmeceutical skincare brand<br />

formulated with Certified Organic ingredients was the logical next step. Enter: Organic<br />

Nation — an Australian-made, no-nasties, plant-powered cosmeceutical skincare range<br />

that combines the best of science and nature to create products that are good for the skin<br />

and the planet (flick to page 6 to find out what this amazing brand can do for your clients<br />

and your business!).<br />

Technology in aesthetic devices has also continued to progress and<br />

our drive to offer you more effective and profitable treatments<br />

(to keep your clients coming back for more), has culminated in our<br />

exciting new partnership with leading technology brand, Lynton.<br />

Designed and manufactured in the UK by the people that literally<br />

invented IPL technology, Lynton joins our other British brand,<br />

Dermalux, in delivering you the highest quality, integrity and<br />

reliability when it comes to laser and IPL devices.<br />

PBS is now the proud distributor of 13 world-class brands, covering<br />

everything from skincare, make-up and tanning, to spa ranges,<br />

edible beauty, LED and laser. But why have we chosen these<br />

particular brands over the hundreds of others we’ve been<br />

approached with over the years? The simple answer is: YOU.<br />

We’re driven every single day by the desire to see each of our salon, spa and clinic partners<br />

succeed beyond their wildest dreams, and before we take on a new brand, we always ask<br />

ourselves what type of products and brands you need to build a profitable business.<br />

Our mission, as always, is to help you build a successful business that works harder for you,<br />

than you do for it.<br />

Lisa and I are so inspired by the passion and energy we see you put into your businesses day<br />

after day, and we’re grateful to be a part of your journey. Somebody asked us the other day<br />

whether we’d still continue <strong>Professional</strong> <strong>Beauty</strong> Solutions if we won the lottery and became<br />

overnight billionaires. We looked at each other and straight away said a resounding YES!<br />

We love what we do, partnering with all of you to develop and grow amazing beauty brands<br />

in Australia. We’re excited to continue to offer you unparalleled support to ensure you’re<br />

getting everything you want from the businesses you’ve sacrificed so much to create.<br />

As always, thank you and we hope you enjoy reading this year’s edition of the PBS Magazine.<br />

Pictured: Matt & Lisa<br />

Williams and some<br />

of the team at the<br />

PBS Skin Summit event<br />

(June <strong>2019</strong>).<br />

matt & lisa williams<br />






Modern consumers are more savvy, well informed and health-conscious than ever<br />

before, and an increased awareness of potentially harmful chemicals present in<br />

many personal care items has led to a growing demand for natural, organic<br />

products that are safe and non-toxic. But is your business catering to this market?<br />

If you’ve ever worried about the<br />

ingredients on your moisturiser or<br />

cleanser bottle that you can’t pronounce,<br />

you’re not alone. An ever-growing number<br />

of consumers are starting to question the<br />

safety of the products they’re using, and<br />

nowhere is this trend more widespread than<br />

in the beauty and personal care industry.<br />

The global organic beauty market (also<br />

known as the ‘clean beauty movement’) is<br />

expected to be worth over USD $21 billion<br />

by 2024, and the skincare sector in particular<br />

is predicted to dominate this growing<br />

organic industry.<br />

Because the use of the word ‘organic’ isn’t<br />

regulated in Australia, many healthconscious<br />

customers are buying products<br />

that look organic and natural, but aren’t.<br />

Brand names and packaging are designed to<br />

imply products are ‘clean’ and ‘green’ even<br />

though they often contain potential<br />

endocrine-disrupting, carcinogenic<br />

chemicals such as parabens, sulphates,<br />

petrochemicals and artificial fragrances. In<br />

fact, brands can use the word ‘organic’ on<br />

their products even if only one of the<br />

ingredients is organic! This influx of fauxclean<br />

products has led to a demand for<br />

honest, transparent brands that hold thirdparty<br />

organic certification and can reassure<br />

consumers that ingredients are grown,<br />

harvested and processed without the use of<br />

pesticides, fertilisers and toxins.<br />

The increased consumer interest in clean<br />

beauty is great news for the professional<br />

beauty industry, but only if salons, spas and<br />

clinics can offer their clients natural, organic<br />

products and treatments that actually work.<br />

The health-conscious consumer wants clean,<br />

natural products, without having to sacrifice<br />

skincare benefits and alternative, sustainable<br />

technologies now mean that using non-toxic,<br />

natural, organic ingredients doesn’t mean<br />

sacrificing performance.<br />

Paving the way in this new era of clean, highperformance<br />

skincare is Australian-made,<br />

cosmeceutical skincare brand, Organic<br />

Nation. High performing, plant-powered<br />

organic skincare that delivers real results<br />

you can see and feel, Organic Nation fuses<br />

science with Certified Organic ingredients<br />

to provide skincare products that are as safe<br />

as they are effective.<br />

Offering beautiful professional treatments<br />

as well as a range of retail products, Organic<br />

Nation was developed to meet the fastgrowing<br />

demand for Australian-made,<br />

results-driven, vegan skincare that uses<br />

powerful, Certified Organic active<br />

Ultimate Care | Photography: @Jeena_Kensy<br />

Organic Nation | Photography: @probeautysolutions<br />








ingredients. Utilising the latest in breakthrough plant biotechnology,<br />

Organic Nation uses a unique combination of research-proven,<br />

organic actives across its range — from plant stem cells that combat<br />

the signs of ageing, to powerful peptides that calm, smooth and<br />

regenerate the skin, and high-quality, encapsulated vitamins that<br />

provide antioxidant protection.<br />

Using Certified Organic ingredients that are grown, harvested and<br />

processed without the use of toxic pesticides and fertilisers, Organic<br />

Nation ensures their power-packed botanical ingredients are 100%<br />

pure, and the percentage of Certified Organic ingredients used is<br />

stated on each product. Insistent on ensuring the potency and purity<br />

of their active ingredients, Organic Nation founders Vanessa and<br />

George Jilly developed their Soil 2 Skin program to ensure integrity<br />

and transparency throughout the horticultural and manufacturing<br />

processes. Through dialogue with suppliers and visits to farms and<br />

production facilities, they’re able to track the journey of each product<br />

— from the soil, to your skin.<br />

The signature fragrances of each Organic Nation product have been<br />

created with pure essential oils and Certified Organic aloe vera is<br />

used in place of water in all Organic Nation products. The result is<br />

luxurious serums, creams and cleansers that smell incredible, have a<br />

beautifully smooth feel and provide calming, hydrating and<br />

balancing benefits that water-based products simply can’t.<br />

Organic Nation also offers a full range of professional treatments,<br />

from foot soaks and massages to facials and body wraps, designed to<br />

support the physical and emotional wellbeing of clients and empower<br />

therapists to provide beautiful, functional experiences. Mindfulness<br />

is incorporated into each treatment through “rituals” that are<br />

designed to re-centre, rebalance, and reconnect therapist and client,<br />

while products and massage support the physical needs of the client.<br />

Each treatment is designed to provide lasting physical and emotional<br />

effects and the retail products ensure continued success with athome<br />

care. As Vanessa says, “the treatments, the rituals and the<br />

products work in synergy to open up a world of possibilities for your<br />

clients and your business.”<br />

The clean beauty trend is only going to grow in popularity, so don’t<br />

wait any longer to capture this ever-growing eco-and healthconscious<br />

market. Free from parabens, sodium lauryl sulphate,<br />

EDTA and animal products, Organic Nation is the perfect choice —<br />

allowing you to offer your clients natural, non-toxic skincare that<br />

delivers real, skin-changing results! ■<br />

To enquire about becoming an Organic Nation<br />

stockist, or for more information, call 1800 625<br />

387 or visit www.probeautysolutions.com.<br />

au/organic-nation<br />





Resurface - Wrinkles, lines & scarring<br />

Rebright - Vascular outbreak,<br />

pigmentation & sun damage<br />

Courtesy of Laser Skin Solutions<br />

Remodel - Facial skin tightening<br />

The Ultimate Skin Rejuvenation System.<br />

3JUVE is an entirely customisable treatment<br />

that uses three market-leading skin rejuvenation<br />

technologies in one stand-alone platform, to<br />

fight the three most common signs of ageing.<br />

For details, call 1800 625 387<br />

or visit probeautysolutions.com.au






For years, anti-ageing skincare products<br />

dominated the cosmetics marketplace,<br />

with consumers using a variety of<br />

products promising to “fight” the key signs<br />

of ageing. Despite the importance of a good<br />

skincare regime and the role it plays in<br />

improving the appearance and health of<br />

skin over time, consumer demand for<br />

instantaneous improvement to the skin’s<br />

appearance is at an all-time high.<br />

British cosmetic laser manufacturer Lynton<br />

has recently launched the ultimate nonsurgical<br />

skin rejuvenation device — 3JUVE<br />

— which brings together the three most indemand<br />

skin rejuvenation technologies in<br />

one stand-alone unit.<br />

Designed to instantly treat the three most<br />

common skin and anti-ageing concerns<br />

using a variety of specific aesthetic<br />

technologies, the 3JUVE is entirely<br />

customisable — allowing you to treat every<br />

client with a tailored, ongoing skin<br />

rejuvenation regime based on the severity<br />

of their skin issues and their particular<br />

signs of ageing.<br />

“We asked consumers what their main ageing<br />

concerns were, and the overwhelming<br />

response was wrinkles, discolouration of the<br />

skin and a general loss of firmness resulting<br />

in sagging of the skin,” says Dr Samantha<br />

Hills, clinical director at Lynton. “Our new<br />

3JUVE system has been designed to tackle<br />

all three of these concerns, allowing a<br />

professional aesthetician to build a bespoke<br />

treatment regime for every client.”<br />

<strong>Professional</strong> <strong>Beauty</strong> Solutions’ CEO, Matt<br />

Williams, had this to say about taking on the<br />

Australian distribution of the brand: “Laser<br />

technology continues to progress, and our<br />

drive to offer our salon and clinic partners<br />

with more effective and profitable<br />

treatments has culminated in an exciting<br />

new partnership with leading laser<br />

technology brand, Lynton. Designed and<br />

manufactured in the UK to the highest<br />

standards, Lynton is a trusted laser provider<br />

who offer clients instant results with<br />

minimal downtime, and we’re so excited to<br />

offer this world-class, revenue-driving<br />

technology to our clients.” ■<br />

For more information, or to become a Lynton<br />

stockist, call 1800 625 387 or visit www.<br />

probeautysolutions.com.au/lynton-lasers<br />

Originating from the University of Manchester, The Lynton Group is a world-leading, British-based<br />

manufacturer and supplier of aesthetic, surgical and conservation lasers. Comprising a specialist team of<br />

UK-based physicists and aestheticians with over 25 years’ experience in manufacturing medical-grade laser<br />

equipment, The Lynton Group has a reputation for unrivalled quality, reliability and post-purchase support.<br />




The award-winning ResurFACE laser<br />

delivers ablative treatments that help<br />

improve the appearance and smoothness of<br />

the skin and offers similar results to more<br />

aggressive treatments (such as CO2 laser<br />

and injectables), but with significantly less<br />

downtime. ResurFACE can also be used to<br />

treat a broad range of commonly occurring<br />

conditions including acne scarring, stretch<br />

marks, and fine lines and wrinkles.<br />


‘REBRIGHT’ IPL (585NM)<br />

Ageing skin isn’t just about lines and<br />

wrinkles — there’s also the noticeable<br />

discolouration of the skin, caused by factors<br />

like sun damage (pigmentation/sun spots),<br />

vascular outbreaks and areas of redness<br />

(common around the nose/cheeks), diet,<br />

health and so on. Rebright IPL technology<br />

selectively heats and destroys the colour<br />

— carrying chromophore molecules in the<br />

skin, providing skin with a flawless,<br />

“airbrushed” appearance.<br />



Utilising radio waves, the Remodel<br />

technology causes micro-vibrations within<br />

the skin tissue to stimulate fibroblast cells,<br />

which then produce new collagen and<br />

elastin; creating stronger, firmer dermal<br />

tissue that combats the effects of gravity on<br />

ageing skin. This subtle lifting and<br />

tightening of the skin can greatly improve<br />

firmness and reduce sagging — resulting in<br />

a younger-looking appearance.<br />


Leaders in LED<br />

Phototherapy<br />

415NM | 633NM | 830NM<br />

Clinically proven, non-invasive light technology<br />

to transform the way you treat skin.<br />

Dermalux® is a trusted multi-award winning,<br />

industry-leading brand of LED phototherapy and<br />

resolves a wide range of skin concerns. Dermalux®<br />

systems use industry leading and clinically proven<br />

wavelengths for treating:<br />

Active acne<br />

Rosacea<br />

Psoriasis<br />

Atopic dermatitis<br />

Uneven skin tone<br />

Inflammatory skin conditions<br />

Wounds & scars<br />

Collagen production<br />

Fine lines & wrinkles<br />

Hydratation & radiance<br />

Signs of ageing<br />

The most profitable treatment<br />

in the industry, enquire today<br />

to find out how Dermalux can<br />

boost your profits by 400%!<br />


From concept to finished product, we design, develop and manufacture the Dermalux systems in the<br />

United Kingdom for assured quality, safety and compliance with industry standards.<br />

Proprietary ground<br />

breaking LED<br />

technology –<br />

not ‘off the shelf’.<br />

Clinically proven<br />

wavelengths for peak<br />

chromophore absorption –<br />

415nm, 633nm & 830nm.<br />

High power single<br />

wavelength ceramic<br />

LEDs for precision<br />

delivery and power.<br />

Tri-wave technology<br />

for combined and<br />

individual wavelength<br />

treatments.<br />

LED cooling enables<br />

consistent and<br />

stable energy<br />

output over time.<br />

Precise narrow<br />

band wavelength<br />

specifications<br />

+/-2nm.<br />

Five-time winner of Best Treatment at the Aesthetics Awards





<strong>Beauty</strong>Medix Brighton | Photography: Sam Bisso<br />

FLEX (NEW)<br />


Taking entry level to the next level, the<br />

Dermalux Flex is the most advanced<br />

portable LED system in the world.<br />

Featuring the Dermalux guarantee of<br />

quality and efficacy, the flexible LED<br />

canopy is secured in a base unit for<br />

application to the face and can be<br />

removed and positioned flat for treatment<br />

of the body. Our investment in R&D and<br />

design innovation ensures the Flex has<br />

more power and precision than any other<br />

portable LED device on the market.<br />

TRI-WAVE<br />


Our multi-award winning global best<br />

-seller, the Tri-Wave is a free-standing<br />

LED system that offers full treatment<br />

coverage for the face and body.<br />

Innovative Tri-Wave technology enables<br />

three clinically proven wavelengths to be<br />

delivered as single or multi wavelength<br />

treatment for powerful and lasting<br />

results. The lightweight, ergonomic<br />

design with wheels makes the Tri-Wave<br />

easy to move, while the eight LED panel<br />

treatment head has an automated height<br />

control operation for easy positioning.<br />



A ground-breaking medical device powered by<br />

proprietary LED technology for the most<br />

advanced phototherapeutic and photodynamic<br />

treatments available. The Tri-Wave MD is the<br />

only LED system capable of delivering three<br />

concurrent wavelengths with precision and<br />

boasts customisable power output to promote<br />

maximum cell activation. Operated by a full<br />

colour capacitive touch screen, the system offers<br />

a range of new and advanced medical protocols<br />

including Photodynamic Therapy (PDT).<br />



Ideal for clinics or salons where space is<br />

an issue, the Compact is a table top<br />

version of the Tri-Wave with a range of<br />

pre-set, results-driven protocols. Fully<br />

automated and with flexible positioning,<br />

the Compact can provide treatments over<br />

a bed or as an express service with a chair.<br />

Perfect for a light lounge concept too! ■<br />

For more information, or to become a Dermalux<br />

stockist, call 1800 625 387 or visit<br />

www.probeautysolutions.com.au/dermalux<br />

The Well at Clerkenwell London<br />



AFTER<br />





Image Skincare’s comprehensive range of professional treatments offer targeted<br />

solutions for specific skin concerns and promote the look of healthy, glowing skin.<br />

Image Skincare’s professional peels are the only peels on the market that can be custom formulated to treat each of your client’s specific skin<br />

concerns. Completely customisable, the range includes 11 different peels that can be mixed and matched to address the unique needs of your<br />

clients’ skin, with unlimited options to resurface, rejuvenate, brighten, tighten and moisturise.<br />

Unlike other peels that only use AHAs or BHAs to resurface skin, Image Skincare peels feed the skin by combining powerful exfoliating<br />

agents with an exclusive blend of over 10 different types of stem cells and 15 nourishing antioxidants, as well as a potent fusion of anti-ageing<br />

peptides, brightening agents and soothing organic aloe vera — to reveal a healthy, glowing complexion.<br />

From the most advanced peels and cosmeceutical retail products, to luxurious facials and body treatments suited to even the most high-end<br />

spa, Image Skincare has a professional treatment solution for every skin concern and is easily integrated into every business model.<br />


Our signature chemical peels help reverse visible signs of damage<br />

by improving dullness and reducing the appearance of fine lines,<br />

wrinkles, age spots, clogged pores and blemishes. They also<br />

support skin elasticity for firmer-looking skin over time.<br />


Enzymatic peels use fruit-based exfoliants to dissolve dead skin<br />

with minimal irritation. Perfect for all skin types, especially dry or<br />

sensitive skin, these peels refine skin texture and deliver visible<br />

results in just one treatment.<br />


Oxygen offers numerous benefits for a healthy, radiant complexion.<br />

It helps bring clarity to troubled skin, purifies clogged pores,<br />

supports skin elasticity and brightens dullness. The oxygenating<br />

O2 Lift ® peel delivers an instant, visible boost to invigorate the skin.<br />


Our luxurious facials and body treatments are perfect for even the<br />

most exclusive spa — combining powerful results-driven<br />

ingredients with relaxing techniques. The exclusive facial<br />

treatments work at a cellular level to diminish fine lines and dark<br />

spots, fade sun damage, increase hydration and stimulate cellular<br />

turnover, while the rejuvenating body treatments work to firm, buff<br />

and purify the skin. ■<br />

To learn more about Image Skincare professional treatments, call<br />

1800 625 387 or visit www.probeautysolutions.com.au/imageskincare<br />

BEFORE<br />

BEFORE<br />

BEFORE<br />

BEFORE<br />

AFTER<br />

AFTER<br />

AFTER<br />

AFTER<br />

Image Skincare<br />

Healthy Glow Skin Care O’Hara Skin & Body<br />

Nova Skin<br />



WHAT IS IT?<br />

The Image Skincare Skin Studio is a new treatment concept that whips clients’ skin<br />

into shape! This unique and interactive experience helps increase client retention,<br />

by offering a program that’s easy for clients to embrace — with results they will love.<br />






• Increasing your revenue<br />

• Selling more treatments<br />

• Selling more retail<br />

• Competing with online retailers<br />

• Increasing client retention<br />

• Creating BUZZ in your clinic<br />



FITNESS TEST / The Skin Studio<br />

experience starts with an<br />

assessment, or skin fitness test,<br />

where clients share their concerns<br />

and skin type. As a Skin Studio<br />

Coach, you will select a diet and<br />

treatment (workout) program that<br />

will help your clients reach their<br />

skincare goals.<br />

DIET / Since a balanced diet is key<br />

to any successful fitness program,<br />

you will prescribe an easy-to-follow<br />

home skincare regime featuring all<br />

of the essential nutrients and<br />

ingredients your clients need to<br />

treat their most pressing skin concerns and enhance their results between sessions.<br />

WORKOUT / The ultimate exercise program, sweat not included. Our in-clinic<br />

workout sessions are specially designed for major impact to get your clients skin into<br />

shape. Warm up slowly with gentle enzymatic peels, workout the skin with power<br />

exfoliating and skin-boosting energy complexes, then kick things up a notch for skin<br />

bootcamp with our advanced Forte peel treatments.<br />

A completely customisable program offering transformative results! ■<br />







To learn more about the Image Skincare Skin Studio,<br />

call 1800 625 387 or visit www.<br />

probeautysolutions.com.au/imageskincare<br />






With natural enzyme exfoliants like<br />

pineapple and papaya fruit extracts,<br />

this hydrating mask gently exfoliates<br />

dull, dry skin, while antioxidants<br />

and vitamins A, C and E nourish and<br />

hydrate — leaving you with healthy,<br />

radiant, younger-looking skin.<br />


A micro-exfoliating masque with alpha hydroxy acids that slough away debris and dead skin cells, this<br />

miracle-working masque helps lighten and brighten sun spots and age spots — leaving skin feeling<br />

rejuvenated and ultra-smooth. With a multi-action blend of glycolic and salicylic acids to resurface the<br />

skin, when left on for five to ten minutes this masque works as an at-home mini peel.<br />




We love a good #FaceMaskMoment and we’re not alone!<br />

If thousands of Instagram mask-faced selfies are any indication, this skincare trend’s<br />

popularity is soaring, and according to a recent research report, the sheet mask market<br />

is expected to reach over USD $336 million by 2024. * Image Skincare masks offer serious<br />

skin benefits, thanks to targeted delivery systems and concentrated ingredients, so what<br />

are you waiting for? Find your perfect mask match today!<br />

* Source: Transparency Market Research<br />



A powerful blend of salicyclic<br />

and glycolic acids, this mask<br />

immediately draws out<br />

impurities and excess oil, while<br />

an antioxidant-rich blend of<br />

nutrients soothes blemishes, and<br />

green tea and manuka hydrate<br />

acne-prone skin.<br />



The ultimate beauty sleep sidekick, this mask’s multi-action technology<br />

continuously releases encapsulated retinol and hydrating marine collagen<br />

microspheres to improve the appearance of wrinkles. A revolution in retinol<br />

therapy for intensive nighttime skin revitalisation, wake up to visibly firm,<br />

hydrated skin.<br />


Wake up with intensely hydrated skin, thanks to a triple<br />

mineral complex that boosts radiance, and a gel texture<br />

that drenches skin with hydration and vitamins while you<br />

sleep. A natural retinoid alternative, blue-green algae<br />

extract diminishes the appearance of fine lines, while<br />

hematite and malakite minerals soothe stressed-out skin.<br />




Containing a potent blend of botanicals, peptides, hyaluronic acid and niacinamide<br />

to rejuvenate and smooth skin, this 3D mask uses hydrogel technology for efficient<br />

delivery of ingredients – maximising the anti-ageing benefits and allowing skinnourishing<br />

volcanic waters to impart a healthy, dewy glow. Perfect for upgrading<br />

treatments or for using post-needling or epi-blading.<br />





MASQUE<br />

With a high concentration<br />

of potent state-of-the-art<br />

ingredients, this<br />

luxurious mask visibly<br />

rejuvenates, regenerates<br />

and revitalises dull,<br />

ageing skin, thanks to<br />

plant-derived stem cells,<br />

powerful peptides and<br />

natural botanicals that<br />

restore skin’s radiance.<br />


An ultra-gentle, organic gel mask developed to<br />

soothe and hydrate unbalanced skin, organic<br />

aloe vera, calendula and cucumber immediately<br />

hydrate and calm the skin, while copper and<br />

liquorice protect, repair and brighten.<br />


A revitalising and firming mask that hydrates and balances<br />

the skin, bentonite clay removes impurities, pepper berry<br />

fights visible signs of stress and fatigue, hyaluronic acid<br />

hydrates, and jojoba beads gently exfoliate — leaving skin<br />

smooth and firm. In clinical tests, after just one application,<br />

97% of users reported skin that felt firmer, 90% agreed<br />

their skin appeared revitalised and 90% reported skin that<br />

looked tight and toned.<br />

@annasskinbeauty<br />

@michelleleanna<br />


Resist dehydration and imbalance with this fortifying<br />

yoghurt-based probiotic mask that supports the skin’s<br />

naturally occurring flora and boosts the complexion. Green<br />

clay and activated charcoal absorb impurities while<br />

vitamins, minerals and super fruit antioxidants deliver<br />

hydration, clarity and balance. In clinical tests, after just<br />

one application, 93% of users agreed that their skin felt<br />

detoxified, 93% said their skin felt balanced and 80%<br />

reported skin that looked less oily.<br />

@luminescencebeautytherapies<br />

@oharaskinandbody<br />

■ To enquire about becoming an Image Skincare stockist, or for more information,<br />

call 1800 625 387 or visit www.probeautysolutions.com.au/imageskincare<br />


YOUR SPA<br />

Yasawa Island Resort & Spa, Fiji<br />


GOOD FOR<br />


Australians are more stressed than ever, giving rise to an<br />

increase in stress-related illnesses. But what if human<br />

touch is the antidote?<br />

It should come as no surprise that in this<br />

busy, technology-driven age we live in,<br />

stress is on the rise. Four out of every 10<br />

Australians believe stress is having a<br />

‘moderate’ to ‘very strong’ impact on their<br />

physical and mental health, and these<br />

responses are consistent with recent research<br />

that shows stress has a toxic effect on the<br />

body. Stress can affect all aspects of our life,<br />

including our emotions, behaviors and<br />

cognitive ability, and if left unchecked can<br />

exacerbate existing health conditions like<br />

diabetes, asthma and migraines, and cause<br />

new ones such as high blood pressure, heart<br />

disease, obesity, and depression and anxiety.<br />

Relaxation is the only true antidote to stress,<br />

and we know that a visit to the spa or salon is<br />

a great way for clients to take some time out<br />

and get their stress and anxiety levels under<br />

control. But it’s important to remember that<br />

while products are crucial to delivering fast,<br />





visible results for skin concerns, human<br />

presence and touch is the key to providing<br />

your clients with the relaxation and stressrelief<br />

they crave. “Going to a spa is a way of<br />

getting taken care of that is psychologically<br />

and culturally acceptable, and we can carry<br />

that feeling of being cared for with us for a<br />

period of time, and very often that can help<br />

us cope with stress,” says New York University<br />

professor of psychiatry Dr. Virginia Sadock.<br />

Physical contact is necessary for our<br />

wellbeing, and gentle, nurturing touching<br />

has a beneficial affect on our physiology<br />

because it causes our bodies to release<br />

oxytocin — a ‘feel good’ hormone that helps<br />

counteract stress hormones. Physical touch<br />

also increases circulation, which in turn<br />

helps the blood deliver oxygen and nutrients<br />

to the cells.<br />

Treatments like facials, massages and body<br />

wraps deserve to be seen as more than just<br />

moments of ‘time out’, because they’re<br />

actually imparting health-improving benefits<br />

to clients by lowering blood pressure,<br />

decreasing muscle tension and pain, and<br />

cultivating an overall sense of wellbeing. And<br />

while a lot of the de-stress magic can be put<br />

down to touch, it’s also important to make<br />

sure you’re undertaking these treatments in<br />

a calming environment and with the right<br />

products. Pure Fiji is a professional bath,<br />

face and body care range perfect for creating<br />

that feeling of tropical escapism in your spa<br />

or salon.<br />

Combining the best of ancient Fijian<br />

traditions with advanced technology, Pure<br />

Fiji’s Signature Rituals are luxurious<br />

professional treatments designed to nourish,<br />

hydrate and strengthen the skin, while<br />

offering clients a moment of much-needed,<br />

deep relaxation.<br />

Amazing for the skin and incredible for<br />

relaxation and wellbeing, Pure Fiji’s unique<br />

treatments and retail products let you<br />

provide your clients with the self-care they so<br />

often fail to give themselves and allow you to<br />

be an integral part of their wellness journey.<br />

Pure Fiji products are designed to reflect the<br />

vibrant Fijian culture and lifestyle, and will<br />

leave your clients feeling refreshed, relaxed<br />

and pampered — so what are you waiting<br />

for? Help your clients de-stress and improve<br />

their overall health and wellbeing by<br />

bringing a slice of Pure Fiji paradise into<br />

your spa or salon today. ■<br />

For more information, or to become a Pure Fiji stockist,<br />

call 1800 625 387 or visit www.<br />

probeautysolutions.com.au/pure-fiji<br />


Nourishing Exotic Oil<br />

‘Coconut’<br />

Body Butter<br />

‘Starfruit’<br />

Hydrating Body Lotion<br />

‘Coconut Lime Blossom’<br />

Coconut Sugar Rub<br />

‘Mango’<br />


Bring tropical Fijian luxury to your spa<br />

Take your clients’ skin on the ultimate luxurious escape with our indulgent range of nourishing<br />

body oils, fresh sugar scrubs, creamy coconut lotions, and soothing balms and butters.<br />

With a heavenly range of Signature body treatments and a comprehensive range of body, face<br />

and hair products, Pure Fiji combines a natural blend of exotic nut oils with botanical infusions<br />

to nourish and hydrate, while tropical fragrances take you on the ultimate sensory journey.<br />

Designed for ultimate skin nutrition, our award-winning<br />

signature oil blend forms the basis of all Pure Fiji products<br />

and comprises 4 nourishing nut oils:<br />



Cold-pressed at their source to preserve the molecular structure,<br />

our nut oils are exceptionally high in essential fatty acids omega-3<br />

and omega-6, and contain vitamins A, C, B and E for smooth,<br />

healthy skin — meaning a massage becomes a skin treatment!<br />







As much as we love a good spray tan, nobody really wants to admit they got it<br />

at a salon! Rather, we want people to think we’re naturally glowing or that<br />

we’ve just returned from a vacation somewhere fabulous.<br />

Self-confessed serial spray tanners, PBS founders Matt and Lisa<br />

Williams had never found a tanning formula that met their<br />

admittedly high standards — so they created their own.<br />

“We were fortunate enough to be close friends with the owners of Tan<br />

Temple, one of Australia’s busiest tanning salons in Sydney’s Bondi<br />

Beach, and we worked together for nearly two years to create<br />

Sunescape — developing and testing our formulas on real customers,”<br />

says Matt.<br />

“We knew that if we were going to launch a new tanning brand to<br />

market, it had to be superior to anything else out there. The tan had<br />

to look natural, fade evenly without drying the skin, and smell good.<br />

We set ourselves the task of creating formulas that were rich with skinnourishing<br />

ingredients and would give you a natural-looking tan<br />

that you’d swear was the result of a holiday in a tropical paradise.”<br />

Tweaked and tested weekly at Tan Temple, therapist and client<br />

feedback was crucial to the formulation process and allowed Matt<br />

and Lisa to produce a tanning range that ticked all the boxes. “We<br />

knew we were onto something when Tan Temple’s clients started to<br />

say, ‘Whatever you sprayed me in last time, I want that again!’” Lisa<br />

explains. “Then one day, Matt was trialling the final formula and a<br />

friend at the gym asked if he’d just come back from holidays!”<br />

And so, the names of Sunescape’s varying shades were born —<br />

Weekend in Bondi (light), Week in Fiji (medium), Month in Maui<br />

(dark) and Summer in Santorini (ultra dark).<br />

Since then, Sunescape has become the go-to tanning formula for<br />

celebrities, influencers, models, brides and of course, everyday men<br />

and women who want to get that natural glow. With professional<br />

spray tan formulas and a gorgeous take-home retail range, if<br />

you haven’t tried Sunescape yet, best pack your bags and choose<br />

your destination! ■<br />

For more information, or to become an Sunescape stockist, call 1800 625 387<br />

or visit www.probeautysolutions.com.au/sunescape<br />


Sunescape products are formulated to provide a natural looking tan that<br />

not only smells amazing, but is also good for your skin. All of our formulas<br />

contain added vitamins, antioxidants and oils to nourish and hydrate, while<br />

anti-ageing and firming ingredients leave skin smooth and replenished.<br />

@daniellelaurendavis5<br />

@justanothermannequin<br />


MADE & OWNED<br />





& NATUR ALLY<br />





@_danni.gibson_<br />

1-2 HOUR RAPID TAN<br />

@jessie.lockley<br />






@diazdilya<br />

*Our signature formulas are FREE from alcohol and our new, ultra-dark<br />

Summer in Santorini formula contains only naturally-derived alcohol.<br />

@amypejkovic<br />




A WINNER<br />

With the wellness movement showing no signs of<br />

slowing down, it’s time your salon or spa began catering<br />

to this booming market — and there’s no better choice<br />

than Australian beauty and lifestyle brand ECOCOCO.<br />

While it may seem like the ‘wellness’<br />

trend is everywhere these days, the<br />

philosophy of wellness has actually<br />

been around for thousands of years. Now a<br />

$4.2 trillion market that’s growing twice as fast<br />

as the global economy (and represents 5.3% of<br />

all global economic output!), the wellness<br />

practices we’re familiar with today are ancient<br />

in origin — from Ayurvedic activities like yoga<br />

and meditation, to traditional Chinese<br />

medicine, like acupuncture, massage and<br />

herbal medicine.<br />

The concept of wellness (defined by the World<br />

Health Organisation as “a state of complete<br />

physical, mental and social wellbeing — not<br />

merely the absence of disease”) may have been<br />

around for millennia, but in modern times the<br />

worldwide chronic disease and obesity crisis<br />

has brought it into the mainstream. It’s no<br />

coincidence that the wellness movement has<br />

soared in popularity at this particular time in<br />

human history — when we’re busier and more<br />

stressed than ever. In 2014, more than a third<br />

of global employers had invested in wellness<br />

programs for employees, and more and more<br />

consumers are turning to natural therapies<br />

and products as a way to de-stress and simplify<br />

their lives.<br />

The concept of wellness is transforming every<br />

industry, from food and travel, to medicine<br />

and fashion, and as a salon or spa owner,<br />

you’re part of the important spa and personal<br />

care industry that makes up the ever-growing<br />

‘wellness economy’. Now’s a great time to<br />

incorporate the principles of wellness into<br />

your service and product offering, with<br />

products that provide real results, as well as<br />

wellness benefits.<br />




Australian beauty and lifestyle brand<br />

ECOCOCO offers a luxurious alternative to<br />

mainstream clinical treatments with its<br />

wellness-focused professional product and<br />

service range. Launched in response to a<br />

growing consumer demand for clean, ecoconscious<br />

beauty and hair care products,<br />

ECOCOCO is passionate about natural<br />

beauty and seeks to encourage people to take<br />

a holistic approach to their daily beauty<br />

regime. The range of professional treatments<br />

and retail products are chemical and toxin<br />

free, vegan and cruelty free, and harness the<br />

power of nature to nourish skin and hair.<br />

We sat down with ECOCOCO Brand<br />

Manager Jessica King to chat about the<br />

brand’s influences, the wellness movement,<br />

and what sets ECOCOCO apart.<br />






ECOCOCO is the brainchild of our<br />

incredible founder, Stefan Ackerie. Prior<br />

to launching ECOCOCO, Stefan owned<br />

and ran the largest privately-owned<br />

hairdressing company in the Southern<br />

Hemisphere. ECOCOCO was developed<br />

from his deep understanding and<br />

knowledge of the hair and beauty sector.<br />

After identifying an industry demand for<br />

environmentally friendly beauty and hair<br />

care products, Stefan launched ECOCOCO<br />

in 2014 — a range of vegan and crueltyfree<br />

hair, skin and tanning products<br />

formulated with organic coconut oil and<br />

all-natural botanical ingredients.<br />

These days, the modern consumer wants to<br />

know what they’re putting onto and into<br />

their bodies and there’s a shift towards clean<br />

beauty products that are Australian-made,<br />

vegan, cruelty free, and free from nasties<br />

like sulphates and parabens. ECOCOCO<br />

provides the savvy consumer with a range<br />

that meets all these needs, while also<br />

incorporating the life- changing principles<br />

of wellness. At the end of the day, we strive to<br />

deliver innovative products that empower<br />

men and women to look and feel their best in<br />

a healthy, natural way.<br />







Our professional wellness treatments and<br />

protocols were originally inspired by our<br />

salon and spa stockists who wanted to offer<br />

their clients more than skin and body<br />

benefits. They were realising that in this<br />

busy modern age, people are looking for<br />

relaxing treatments that offer mental and<br />

spiritual wellbeing, as well as physical<br />

results. As a result, we began designing<br />

treatments that incorporated calming and<br />

healing rituals inspired by ancient Chinese,<br />

Indian and Thai practises that would treat<br />

the outer body, the lymphatic system, and<br />

the clients’ state of mind. Our professional<br />

treatments focus on the notion of wellness<br />

and tend to both inner and outer wellbeing,<br />

while our range of retail products means<br />

clients can continue the daily self-care<br />

rituals at home.<br />










Our hero ingredients and essential oils<br />

definitely set us apart from other brands<br />

that are out there, because they enable us to<br />

provide products that achieve real results,<br />

naturally. 100% certified organic coconut oil<br />

forms the basis of all ECOCOCO products,<br />

and we supplement this amazing ingredient<br />

with high- performance, natural ingredients<br />

like Kakadu plum, charcoal, rosehip oil, goji<br />

berry and acai berry, and beneficial, allnatural<br />

essential oils that can calm and relax<br />

(or invigorate and uplift!) the mind and<br />

body. Our wellness rituals and the use of<br />

energy-healing crystals in our professional<br />

treatments also help set us apart from<br />

other brands.<br />





Crystals have really made a comeback these<br />

past few years, along with the rise of wellness<br />

philosophies and holistic health, so we knew<br />

they were definitely something we wanted to<br />

incorporate into our treatments. According<br />

to ancient philosophies, crystals carry<br />

powerful energies that positively interact<br />

with your body’s energy field, or chakra, and<br />

holding them or placing them on your body<br />

is thought to promote physical, emotional<br />

and spiritual healing. Whether or not you<br />

believe in the healing powers of crystals,<br />

their use brings an additional tactile<br />

experience to the treatments (we suggest<br />

warming or cooling them to achieve different<br />

sensations for your clients) and clients really<br />

seem to love them.<br />




The wellness movement has allowed the<br />

professional beauty industry to introduce<br />

‘experiences’ into their services, rather than<br />

simply offering skin ‘treatments.’ In doing<br />

so, it’s highlighted the importance of the<br />

mind/body connection, and how achieving<br />

this balance can be so beneficial to our<br />

overall wellbeing. This more holistic<br />

approach to professional beauty services<br />

means clients are getting even more out of a<br />

visit to the salon or spa, leading to increased<br />

customer satisfaction and loyalty. And that<br />

can only be a good thing! ■<br />

For more information, or to become an ECOCOCO<br />

stockist, call 1800 625 387 or visit<br />

www.probeautysolutions.com.au/ecococo<br />


ECOCOCO incorporates a range of crystals into its<br />

treatments — read on to discover their uses and benefits.<br />


Perhaps the crystal most synonymous with the<br />

current wellness movement, rose quartz<br />

is the ultimate beauty crystal, believed to<br />

reduce impurities and stress in the skin.<br />

ECOCOCO’s rose quartz face crystal is<br />

designed for use in a soothing facial massage<br />

aimed at increasing microcirculation to plump and<br />

smooth the skin and encourage cell rejuvenation.<br />



Designed to fit in the palm of your hand,<br />

palm stones are versatile pieces that can be<br />

incorporated into treatments in a number<br />

of ways. Whether held by clients during<br />

treatment or placed on various parts of<br />

the face or body during facials and massages,<br />

ECOCOCO’s palm stones can be a comforting,<br />

grounding tool for your clients.<br />


A highly calming stone, jade is great for use<br />

on irritated and inflamed skin and is thought<br />

to improve skin elasticity. ECOCOCO’s jade<br />

eye mushroom crystals are designed to be<br />

used below the orbital bone in gentle gliding<br />

movements that encourage lymphatic drainage,<br />

and reduce puffiness and the appearance<br />

of fine lines.<br />


The coolness and weight of this mask helps<br />

reduce pore size, decreases puffiness and<br />

relax fine lines, and ECOCOCO recommend<br />

keeping it in the fridge for ultimate results.<br />


This large, smooth crystal feels beautiful in<br />

your hand and is thought to clear negative<br />

energy, promote physical healing and<br />

encourage rest and relaxation — making it<br />

the perfect ECOCOCO piece for use<br />

in massages.<br />




A range of 100% natural, toxin-free lipsticks<br />

formulated with food-active ingredients, Lük<br />

Beautifood Lip Nourish lipsticks feed lips with<br />

plant-derived nutrients, antioxidants and<br />

anti-inflammatories — providing lasting<br />

hydration and protection for beautiful, natural<br />

lips. Free from synthetic dyes, preservatives and<br />

fragrances, Lük’s Lip Nourish lipsticks are<br />

flavoured with cold pressed essential oils and<br />

come in 12 delicious,<br />

flattering shades.<br />



Formulated with 100% pure minerals<br />

and natural ingredients that let the<br />

skin breathe, Youngblood’s topselling<br />

Loose Mineral foundation is a<br />

foundation, concealer, powder and<br />

sunscreen — all-in-one! Free from<br />

skin-irritating nasties like parabens,<br />

chemical dyes, artificial fragrances,<br />

alcohol, and petrochemicals, the<br />

weightless, breathable mineral blend<br />

effortlessly builds from sheer to full<br />

coverage — perfectly concealing<br />

imperfections to give you<br />

healthy, glowing skin.<br />



Designed to resurface and smooth<br />

all skin types, Organic Nation’s<br />

Black Rice Scrub is formulated with<br />

84.9% certified organic ingredients,<br />

and harnesses the powers of<br />

phytonutrient-rich ginseng and<br />

calming, cleansing gingko to tone,<br />

brighten and detoxify the skin. A<br />

fantastic pick-me-up, thanks to its<br />

incredible aroma of exotic essential<br />

oils, this scrub skips the<br />

environmentally unfriendly<br />

microbeads — instead using crushed<br />

black rice to buff away build up and<br />

debris from the skin’s surface.<br />


A therapeutic alternative to coffee and black tea,<br />

Bestow Organic Herbal Teas provide delicious, hydrating<br />

nutrition to support healthy, luminous, youthful skin.<br />

One hundred percent organic and available in five<br />

complexion-boosting blends, the benefits of these teas<br />

don’t stop at the skin — when you purchase these fair<br />

trade teas you’re directly supporting the local community<br />

in Sri Lanka where the tea leaves are harvested.<br />

the CLEAN<br />


Detox your clients’ beauty routines with<br />

these hard-working, clean beauty faves that<br />

are non-toxic and kind to your skin.<br />



Formulated with organic<br />

coconut oil and a unique blend<br />

of geranium, lime and orange<br />

peel oils, ECOCOCO’s Stress<br />

Free Body Oil intensely<br />

moisturises skin from head to<br />

toe — encouraging collagen<br />

production, increasing blood<br />

flow and imparting relaxing<br />

aromatherapy benefits. 100<br />

percent naturally derived, as<br />

well as vegan and cruelty-free,<br />

this body oil relieves tension<br />

and stress — transporting you<br />

to a spa-like state of tranquillity.<br />


Good for your skin and the earth, Wotnot Natural<br />

Face Wipes are 100% biodegradable, natural fibre<br />

wipes, infused with naturally-sourced vitamin E<br />

and certified organic botanical extracts to gently<br />

remove make up and impurities — leaving skin<br />

cleansed and calm. Free from alcohol, artificial<br />

fragrances, parabens and petrochemicals, Wotnot<br />

Natural Facial Wipes are luxuriously soft and<br />

suitable for even the most sensitive skin .


the FINAL<br />

STEP in<br />


It’s estimated that up to 75% of women<br />

wear makeup every day, but unless<br />

therapists are steering their clients<br />

towards the right makeup, they run<br />

the risk of undoing all their hard work.<br />

The final, yet often forgotten step of<br />

skincare is makeup, so why aren’t we<br />

prescribing it the same way?<br />

Therapists put their heart and soul into treating their clients’<br />

skin, and there’s nothing better than achieving confidenceboosting,<br />

life-changing results. But if your clients are going<br />

home and using makeup that contains harmful chemicals,<br />

preservatives and fillers, they’re likely to undo all your hard work!<br />

Founded by medical aesthetician Pauline Youngblood, Youngblood<br />

Mineral Cosmetics was developed, with the help of chemists,<br />

dermatologists and cosmetic surgeons, to be gentle enough for use on<br />

patients recovering from harsh medical procedures like laser,<br />

microdermabrasion, chemical peels, surgeries and even cancer<br />

treatments. Formulated with natural ingredients derived from the<br />

earth’s minerals, Youngblood mineral makeup is non-irritating, nondrying<br />

and non-comedogenic — and is designed to heal and soothe<br />

the skin, while effectively covering blemishes, discolouration and<br />

pigmentation, and providing a flawless, lightweight finish.<br />

Youngblood’s Loose Natural Mineral Foundation is formulated with<br />

natural ingredients that allow the skin to breathe and function<br />

normally, and acts as a foundation, concealer, powder and sunscreen<br />

all-in-one. While traditional makeup tends to include long lists of<br />

skin-irritating binders, fillers (such as talc), chemical dyes, artificial<br />

fragrances, chemical preservatives (like parabens), alcohol, lead and<br />

mineral oil, Youngblood can be best summed up by the ingredients it<br />

leaves out. Free from all the aforementioned nasties, Youngblood<br />

instead uses natural ingredients like titanium dioxide, iron oxides<br />

and mica to produce foundations that are gentle on skin and better<br />

for your overall health and wellbeing. The end result is a luminous,<br />

refined finish on every skin type — whether sensitive, allergy-prone,<br />

acne-prone, mature or post-procedure.<br />

Adding Youngblood to your salon not only provides an excellent new<br />

revenue stream, it is the crucial and final step for healthy, glowing<br />

skin. Stressing the importance of makeup as the last step of skincare<br />

will allow you to provide your clients with end-to-end care that will<br />

keep them coming back time and again.<br />

With so much hard work being put into delivering the finest<br />

treatments and getting the best results for your clients, isn’t it time<br />

you chose a makeup brand that doubles as skincare and supports<br />

your in-salon treatments? ■<br />

For more information, or to become a Youngblood Mineral Cosmetics stockist,<br />

call 1800 625 387 or visit www.probeautysolutions.com.au/<br />

youngblood-mineral-cosmetics<br />

Pictured: Youngblood’s Ultimate Starter display stand<br />



YOU PUT on YOUR<br />


half THE STORY<br />



Thanks to their powerful blends of essential nutrients, probiotics and<br />

essential fatty acids, Bestow <strong>Beauty</strong> super-food oils and powders<br />

moisturise, nourish and purify the skin from within.<br />

Designed by a beauty therapist, for beauty therapists, Bestow <strong>Beauty</strong><br />

encourages the elimination of toxins and boosts collagen and elastin<br />

production — resulting in healthy, glowing skin that’s<br />

truly transformed, from the inside out.<br />

CALL 1800 625 387 FOR YOUR FREE SAMPLES<br />






With a new wave of scientific gut research highlighting<br />

the direct connection between gut health and skin health,<br />

we now know that we can’t truly heal inflammatory skin<br />

conditions like acne, rosacea and eczema, or revitalise<br />

dull, lacklustre skin without first rebalancing the gut.<br />

Our gut is home to a complex ecosystem<br />

of bacteria and fungus<br />

called the microbiome, and poor<br />

diet, ill health and genetics can deplete our<br />

colonies of beneficial microbes - leading to a<br />

disordered gut. Inflammatory skin<br />

conditions such as rosacea and eczema are<br />

now widely thought to be the result of an<br />

inflamed gut, (thanks to a microbiome<br />

imbalance), which is why it’s just as important<br />

to treat the skin from within, as as it is to<br />

treat it topically. Because what we put on our<br />

skin is only half the story, Bestow Gut Love+<br />

is a specially formulated world-class synbiotic<br />

powder, with probiotics, prebiotics and<br />

digestive enzymes that address skin issues at<br />

their root by restoring gut health.<br />


Creating the inner environment for clear,<br />

glowing skin, Gut Love+ contains the<br />

exclusive BIOHM ® probiotic that combines<br />

prebiotics and good fungi - promoting the<br />

elimination of toxins from the body and<br />

seeking to rebalance the gut’s all-important<br />

microbiome. Enzymatic action helps break<br />

down digestive plaque built up on the gut<br />

wall, superfoods support bowel health and<br />

promote the elimination of skin-irritating<br />

toxins and hormones from the body, while<br />

liquorice, slippery elm, organic sulphur and<br />

L-glutamine repair the gut wall.<br />


Did you know? Bacteria is only half the story<br />

when it comes to rebalancing the gut.<br />

Fungus is equally as important, but is<br />

overlooked in most probiotics. Developed by<br />

Dr. Ghannoum — a globally recognised<br />

expert in gut health — BIOHM ® optimises<br />

digestive health by combining good bacteria,<br />

good fungi and enzymes to break down<br />

digestive plaque; allowing its 30 billion live<br />

active cultures to maintain, support, and<br />

promote the balance of the digestive system’s<br />

total microbiome.<br />








Bestow Gut Love+ renews your skin from<br />

within by rebalancing your gut and<br />

promoting the efficient elimination of skinirritating<br />

toxins from the body. In<br />

conjunction with a skin-friendly, gutsupporting<br />

diet you may notice the following<br />

skin benefits:<br />

• Dull or congested skin becomes clearer<br />

and brighter.<br />

• Inflamed or sensitised skin becomes<br />

calmer and stronger.<br />

• Deep, cystic acne (which indicates a<br />

hormonal imbalance) begins to clear over<br />

time, as waste hormones and toxins are<br />

efficiently eliminated from the body.<br />

Beautiful skin begins in the gut, and mixed<br />

into milk, yoghurt or a smoothie, Gut Love+<br />

is an easy way to improve skin health from<br />

the inside out. If you have clients with<br />

stubborn skin conditions that aren’t<br />

responding to topical treatments, it might be<br />

time to take a more holistic approach by<br />

introducing Bestow Gut Love+ into their<br />

daily skincare regime. ■<br />

For more information, or to become a Bestow <strong>Beauty</strong><br />

stockist, call 1800 625 387 or visit www.<br />

probeautysolutions.com.au/bestow-beauty<br />






All over the country, our salon partners are<br />

pursuing their passion for beauty and<br />

business success. Here, we chat with four of<br />

our top salons to discover their must-have<br />

treatments and products and find out why<br />

they love partnering with PBS.<br />

Zwar <strong>Beauty</strong><br />



Winner of the PBS Salon of the Year award for the second year<br />

running, The <strong>Beauty</strong> Spot is an elegant and tranquil salon, offering<br />

a huge range of high-end treatments that see clients experience<br />

life-changing results. From Image Skincare, Dermalux LED, and<br />

Youngblood Mineral Cosmetics, to Bestow <strong>Beauty</strong>, Pure Fiji and<br />

Sunescape Tan, owner-manager Christine Ewart swears by PBS<br />

brands because she knows they deliver results.<br />


Image Skincare facials and peels and Dermalux LED are our top<br />

treatments, because they provide amazing results and are easily<br />

supported by great home care products. We recently treated a<br />

teenage girl with severe acne, who’d tried every product and<br />

prescription medication under the sun without success. After just<br />

three Dermalux treatments we started to see incredible results —<br />

less redness, fewer pustules and a much calmer complexion. We<br />

then incorporated Image Skincare peels and home care products,<br />

and her skin completely transformed. As did her confidence!<br />


Yes, always! The free marketing material PBS provides takes the<br />

stress out of running a business. It’s one less thing I need to worry<br />

about, and I don’t have to plan promotions ahead of time because<br />

it’s done for me! The graphics look beautiful on our social media<br />

pages, and we also use their posters in the windows of the salon.<br />


PBS is an exceptional company in<br />

all aspects! Ordering is always an<br />

easy process, and it’s now even<br />

easier thanks to their online<br />

ordering form. Staff training is<br />

crucial to my salon’s success, and<br />

PBS offers several training<br />

options throughout the year for<br />

The <strong>Beauty</strong> Spot<br />

each of their brands, which is<br />

fantastic. We also receive<br />

amazing salon support from PBS — from the ordering team<br />

through to our Business Development Manager, everyone is always<br />

easy to contact and more than happy to assist with any inquiries we<br />

have. I highly recommend PBS to anyone in the beauty industry!<br />

Cutting down her salon menu by more than half, to focus on her<br />

core treatments — skincare and facials — was a huge risk for Zwar<br />

<strong>Beauty</strong>’s Tenille Dodd. But it’s a leap of faith that paid off for the<br />

dedicated and passionate salon owner, seeing her home salon<br />

become the success it is today!<br />


I always wanted to be the person that people came to with their skin<br />

disorders instead of going to the doctor, and once I started stocking<br />

Bestow <strong>Beauty</strong> I learned that I had to start working internally<br />

before beginning topical treatments.<br />

It’s so clear to me now that if your gut is inflamed, it’s going to show<br />

in your skin! Image Skincare is my topical skincare choice and with<br />

the power of both brands I know I can make real changes to my<br />

client’s skin — which in turn can change their life! That’s what sets<br />

my business apart — I get to the root cause of skin issues, rather<br />

than offering my clients band-aid solutions. Living with a skin<br />

disorder can have a huge effect on your emotional and mental<br />

wellbeing and I’ll do anything to help my clients heal themselves<br />

and regain their confidence!<br />


The Image Skincare Ormedic Lift Peel and Dermalux LED<br />

Phototherapy — combined! I love the fact that you can use the<br />

Ormedic Lift on any skin type without having to prep the skin, and<br />

I follow this incredible peel with 20 minutes under the Dermalux.<br />

The Dermalux treatment is so powerful that I can confidently say<br />

all skin types will see results after just two sessions. It’s the best<br />

investment I’ve ever made!<br />


Being a sole operator definitely has its up and downs. I’d love to be<br />

able to share my workload and bounce ideas off colleagues, or have<br />

someone look after my marketing and social media — but I just<br />

don’t have that luxury.<br />

This is why I believe educational events and training are so<br />

important — they not only expand your knowledge, but they keep<br />

you focused and motivated and provide great networking<br />

opportunities. I recently attended the PBS Annual Skin Summit,<br />

which was the best networking and educational event I’ve ever been<br />

to. So motivating and inspiring!<br />




Castle Hill’s The Temple Skincare & Spa is a multiple awardwinning<br />

day spa and medi spa, nestled by the pool inside<br />

boutique hotel, The Hills Lodge. Managed by Rene Herald, a<br />

visit to The Temple Skincare & Spa provides luxurious<br />

pampering to nurture the body and soul, while their resultsdriven<br />

medi spa offers services and technology that provide<br />

guests with outstanding results.<br />


Our top selling services are massages, facials and Dermalux LED,<br />

and at Temple Skincare, we believe that having a wellness spa and a<br />

results-driven clinic under one roof is the way of the future. We<br />

combine advanced skin treatments that deliver visible results to our<br />

clients, with a holistic touch of massage and wellness — because we<br />

know there’s a demand for both. Our clients can enjoy the best of<br />

both worlds with a therapist’s hands offering kinetic touch and<br />

holistic healing, while high-tech machinery and advanced<br />

cosmeceutical skincare provide real long-term results.<br />


The new online training portal is a fantastic way to ensure all team<br />

members are up-to-date with their training and product<br />

knowledge, and we also use it as part of our induction process<br />

when we hire new staff. The platform can be used anytime,<br />

anywhere, and our team log on at home, during slow periods at<br />

work and on their lunch breaks!<br />

Body Wisdom | Photography: perthpop.com<br />


After discovering Image Skincare in 2012, Amy Marvelli from<br />

leading Perth clinic Body Wisdom, pushed to be the first Australian<br />

stockist of the range, and so began a reputable career treating skin.<br />

Along with Image Skincare, Body Wisdom treats clients with<br />

Dermalux LED and gets them event-ready with Youngblood<br />

Mineral Cosmetics and Sunescape Tan.<br />


Our top selling treatment is the Image Skincare Wrinkle Lift Forte<br />

Peel, and our clients also love the Vital C Anti-Ageing Serum and<br />

Hydrating Facial Cleanser products, as well as the Ageless Total<br />

Pure Hyaluronic Filler. I love Image Skincare because you get to<br />

use amazing ingredients (like kojic retinol and hyaluronic acid) that<br />

make a real difference to the skin, and Dermalux LED is always<br />

firm client favourite! We recently had a client experiencing adultonset<br />

acne, so we combined the Dermalux acne setting with a<br />

customised Image Skincare peel, and within six weeks she was<br />

thanking me for results that were even better than I’d promised!<br />

The Temple Skincare<br />



I’m all about relationships, which is one of the main reasons I love<br />

partnering with PBS. I don’t feel like I’m just an account or a<br />

number with them — they actually care about the success of my<br />

business and want to help it become more profitable. Our business<br />

development manager is also amazing; she’s always willing to<br />

brainstorm and help us put strategies in place and she even does<br />

training with us via Skype! We’re so grateful for the high level of<br />

knowledge and training we get from PBS — it really does make a<br />

world of difference.<br />


BY PBS?<br />

Yes! The free Marketing On A Platter (MOAP) materials that PBS<br />

provides to all its salons are an absolute life saver! My life is so much<br />

easier, because they do the hard yards for me. From creating<br />

promotions for us to pass onto our clients, to supplying emails, instore<br />

posters and social media graphics to promote them — MOAP<br />

gives you everything you need to nail your marketing campaigns!<br />


The PBS events I’ve attended have really inspired me as a business<br />

owner and have definitely aided the growth of my clinic. I’ve learnt<br />

about profitability, rules and regulations, how to be a better boss,<br />

and how to balance working in and on my business. I always notice<br />

a spike in sales after I attend PBS events — because I go back to<br />

work with an action-taking attitude! I always make sure I share<br />

what I’ve learnt with my staff, to motivate and inspire them as well.<br />


I love PBS because they listen and they’re always willing help! The<br />

team at PBS have helped me set budgets and treatment pricing and<br />

they always manage to inspire me if I’m feeling demotivated in my<br />

business. The knowledge and experience that owners Matt and Lisa<br />

Williams have is superior to anyone else I’ve ever worked with,<br />

(even during my time running a successful beauty franchise), and I<br />

guarantee you’ll struggle to find that level of experience and<br />

guidance anywhere else within the industry. ■<br />

To become a <strong>Professional</strong> <strong>Beauty</strong> Solutions<br />

stockist, call 1800 625 387 or visit<br />

www.probeautysolutions.com.au<br />



Get ready to binge-mask with the introduction of new multi-action<br />

masks that fortify, rejuvenate and boost skin’s natural glow.<br />

Image Skincare continues to deliver the latest skincare technology<br />

with their release of two new masks. To find out more, please call<br />

281800 PROFESSIONAL 625 387 or BEAUTY visit www.imageskincare.com.au.<br />


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