20190827_Cases

anne.gebhardt

@WUNTHOMPSON

#WUNDERMANTHOMPSON

1


AGENDA

+ INTRODUCTION

+

CASES FMCG/HEALTHCARE

+

CASES: BEST PRACTICE

+

NETWORK CASES


OUR MISSION

WE ARE A

CREATIVE, DATA

AND TECHNOLOGY

AGENCY

3


WE ARE

INSPIRING GROWTH

4


1. SEE THE WORLD

DIFFERENTLY

AND REJECT CONVENTIONAL

THINKING

2. UNBOUNDED CREATIVITY TO

RETHINK BUSINESS,

CULTURE AND BRAND

EXPERIENCES

3. ACT DECISIVELY

AND ACCOUNTABLY

END-TO-END

5


INSPIRING GROWTH REQUIRES EXPERTS, NOT GENERALISTS

CREATIVITY, DATA & TECHNOLOGY

BRAND COMMS

CRM & LOYALTY

DATA

COMMERCE

CONSULTING

PRODUCTS

& SERVICES

CUSTOMER

EXPERIENCE

HEALTH

PRODUCTION STUDIOS

6


CLIENTS


WINNING WITH WORK


9


AGENDA

+ INTRODUCTION

+

CASES FMCG/HEALTHCARE

+

CASES: BEST PRACTICE

+

NETWORK CASES


NIVEA

• Worldwide SCM First Campaign

• Product Launch

• 3 Slides

• -

NIVEA Soft Mix me

KKLD* GMBH

1 st Social Media First Launch-Campaign.


KKLD* GmbH


NIVEA Soft Mix me (Global)

Social Media First Product Launch Campaign.

KKLD* GmbH


16


RUNNING TITLE [TO EDIT USE HEADER & FOOTER]

BAYER. WOMEN’S HEALTH CARE.


AGENDA

+ INTRODUCTION

+

CASES FMCG/HEALTHCARE

+

CASES: BEST PRACTICE

+

NETWORK CASES


THE MINI BRAND RELAUNCH.


BERLIN

28


GLOBAL LEAD FOR MINI SOCIAL MEDIA AND DIGITAL CAMPAIGNS


BERLIN

Launch of the new MINI models with images, videos, Instagram Stories, canvas ads, displays

ads, reskins, social posts and 360 assets.

31


MINI LIVING Instagram launched in

2018 and has since attracted 25.8k

followers from the creative &

design industry.


BUILT FOR DESIGNERS, OPEN TO ALL. A UNIQUE SPACE IN NEW YORK.


BERLIN

Global Digital Campaign for

A/D/O x UVA.

39


Global Digital Campaign for

A/D/O x UVA.


EXPERIENTIAL DESIGN FOR

MINI BRAND EXHIBITION.

KKLD* worked on the concept and design for the MINI Brand

Exhibition, the first time where all the MINI brand categories

were showcased under one roof. First launching in Shanghai in

2017, the exhibition has now been rolled out globally and will

continue to do so in the year to come.

41


AGENDA

+ INTRODUCTION

+

CASES FMCG/HEALTHCARE

+

CASES: BEST PRACTICE

+

NETWORK CASES


THANK YOU

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