Caldwell and Company Sellers Guide

Sellers Guide

C A L D W E L L & C O M P A N Y | S E L L E R S G U I D E
Caldwell and Company is well known for exceptional service and
seasoned expertise in the Greater Charlotte real estate market.
When you engage Caldwell and Company as
your listing broker,
We partner with you at every step through to
the successful closing of the transaction.
We partner with and lead you through every
step of the selling process to the successful
closing of the transaction.
From premarket preparation, coordination of
other service vendors, staging, pricing,
marketing, and promotion; and OnMarket
activity, providing regular reports and timely
feedback.
Upon receiving offers, we negotiate on your
behalf to obtain the best deal and terms that
meet your goals.
Caldwell and Company’s highly successful
listing and selling processes developed over 20
years in the Greater Charlotte market, produce
top tier results our sellers are looking for: not
just a completed sale but a higher sale price vs
list price.*
*Caldwell and Company vs CMLS
2018 99.37% (SP/LP) 97.73% (SP/LP)
2019 99.54% (SP/LP) 97.17% (SP/LP)
- 0 2 -

C A L D W E L L & C O M P A N Y | S E L L E R S G U I D E
Selling and Closing
Process
This Sellers Guide is not all inclusive but will provide key
insight and general overview of the Caldwell and
Company selling process - from premarket to the closing
table.
PREMARKET
The impact of proper premarket preparation cannot be
overstated.
A Premarket property inspection - to reveal any
unknown issues that could compromise the succesfful
completion of future contracts.
Evaluate aesthetic updates and upgrades or
renovation if necessary. Flooring, hardware,
appliances, fixtures, countertops and paint colors
have incredible impact on time on market and offer
purchase price.
Staging is Not the same as interior design. Today's
discerning buyers are purchasing 'lifestyle' as well as
a home. Professionally staged homes sell on average
8-10% above And sell 30-32% faster than non-staged
homes.
Finalize pricing. An accurate pricing 'range' is
provided at intial consultation with your Caldwell and
Company broker. Premarket preparation, amenities,
and current market data, fine tune the competitive
and strategic entry price.
Professional photography will be ordered and
scheduled
Corresponding collateral marketing pieces will be
created by InHouse marketing. These bespoke and
higly polished pieces will then be leveraged over
multiple digital and print platforms.
- 0 3 -

C A L D W E L L & C O M P A N Y | S E L L E R S G U I D E
Selling and Closing
Process
This Sellers Guide is not all inclusive but will provide key
insight and general overview of the Caldwell and
Company selling process - from premarket to the closing
table.
ON MARKET
Showings will begin according the showing schedule
agreed upon with your broker.
Make sure to leave your home while it is being
shown. Buyers are more comfortable discussing the
property with a broker and envisioning themselves
living there, if the owners are not present.
All offers received with be presented to you by your
broker along with an estimate of net proceeds and
outline of associated sellers' closing costs and any
included in the Offer. (these include items such as
personal property or home warranty or seller paid
closing costs, if any)
Once you have received and accepted an offer, that
offer will include the following events and dates
they are to be completed by:
Appraisal
Home Inspections
Written Mortgage Approval
Closing or Settlement Date
Buyers Final Walk-Through
(usually 24-48 hours prior to closing)
Closing
- 0 4 -

C A L D W E L L & C O M P A N Y | S E L L E R S G U I D E
Selling and
Closing Process
This Sellers Guide is not all inclusive but will provide
key insight and general overview of the Caldwell and
Company selling process - from premarket to the
closing table.
CLOSING PROCESS
Your broker will facilitate delivery and receipt of
all necessary seller documents required by the
closing attorney.
The closing attorney will prepare documents to
transfer the deed to the new owners.
The closing attorney will calculate pro-rated
property taxes, HOA dues and the payoff of your
mortgage(s) if any.
Once the final Closing Disclosures have been
prepared, your broker will review them with you
prior to the Closing appointment.
You will to bring the following items with you to
the Closing:
Drivers License or Alternative Photo ID
Your Checkbook
(*if you would like the closing attorney's office to
wire the proceeds to your bank account)
All Keys to the home
All Garage Door Openers
Any Gate Passes for Community Amenities
After Closing the attorney will wire the payoff of
your mortgage to your mortgage holder.
Approximately 2-3 weeks after Closing any
excess funds in your escrow accounts will be sent
back to you by your lender.
- 0 5 -

C A L D W E L L & C O M P A N Y | S E L L E R S G U I D E
At Caldwell and Company
our goal is simple:
Provide our clients concierge-level real estate service and superb
results so that we become their preferred, life long real estate partner,
confidently referring us to family, friends, and colleagues.
- 0 6 -

CONTACT US
linda.caldwell@charlotteluxury.com
704.819.3001
COMPANY: Caldwell and Company
TheQueenCityCLT
TheQueenCityCLT
CHANNEL: Caldwell & Company
C a l d w e l l & C o m p a n y i s a l i c e n s e d R e a l E s t a t e B r o k e r . A l l i n f o r m a t i o n i s f r o m s o u r c e s d e e m e d r e l i a b l e b u t s u b j e c t t o e r r o r s a n d
o m i s s i o n , p r i c e c h a n g e s , p r i o r s a l e ( s ) , f i n a n c i n g , o r w i t h d r a w a l w i t h o u t n o t i c e . A l l m e a s u r m e n t s a n d o t h e r i n f o r m a t i o n a r e
a p p r o x i m a t e a n d s h o u l d b e v e r i f i e d b y y o u r o w n a t t o r n e y , l e n d e r , i n s p e c t o r , a r c h i t e c t o r o t h e r a p p l i c a b l e p r o f e s s i o n a l s .
@ 2 0 1 9 C a l d w e l l & C o m p a n y